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Elin Pipatti

29 MCGEE DRIVE | HYANNIS, MA 02601 | EPIPATTI@ELON.EDU | (617) 721-3780



EDUCATION
Elon University, Martha & Spencer Love School of Business Elon, NC
Bachelor of Science in Business Administration: Marketing May 2015
Minor in Economics GPA: 3.85
Honors: Presidents List (Six Semesters), Deans List (Two Semesters)
Beta Gamma Sigma, Phi Eta Sigma

Study Abroad: Accademia Europea di Firenze, Florence, Italy Fall 2013

INTERNSHIP EXPERIENCE
Windham Capital Management, LLC, Boston, MA June 2014 Present
Marketing Intern
Build and monitor multiple Google AdWords campaigns to optimize keyword return on investment
Manage firms Google Analytics efforts by constructing weekly reports used to revise the companys online strategy
Create and update a database with detailed information about industry competitors, utilized to enhance the company
brand and competitive advantage
Update presentation graphics and logos in order to standardize all company marketing materials
Respond to requests for proposal (RFPs) to provide firm information to potential investors
Input financial advisor contact information into Sales Force database, allowing the sales team to present Windhams
investment strategies to financial advisors nationwide
The Davenport Companies, Cape Cod, MA June 2013 August 2013
Marketing Intern
Conducted research on website user behavior using Google Analytics, utilizing results to improve the companys
traditional and mobile websites
Designed content and managed release schedules for Facebook ad campaigns, allowing more than 5,000 followers to
stay informed about resort events and promotions
Created marketing materials using Adobe Photoshop, promoting the companys annual fundraiser to event
participants and other community members
Led company blogging efforts by generating copy and photos, keeping followers up to date on resort activities and
community events

LEADERSHIP EXPERIENCE
Smittys Homemade Ice Cream, Elon, NC January 2012 Present
Assistant Manager
Complete end of day duties including closing cash register and balancing receipts
Train new employees in register operation, menu items, and customer service skills
Ensure best possible experience for each store visitor, includes responding to potential customer service issues
Sigma Kappa Sorority, Kappa Zeta Chapter February 2013 Present
Sisterhood Chairperson
Plan multiple, large-scale events for over two hundred guests
Balance a budget with funds exceeding $5,000
Oversee and delegate responsibilities to a committee with more than 20 members

ACTIVITIES
Memory Care Center at Twin Lakes Community, Regular Volunteer
Elonthon Dance Marathon, Annual Volunteer
Relay for Life, Annual Volunteer
Elon Womens Club Volleyball, Defensive Specialist

SKILLS
Microsoft Excel Copywriting Elementary Italian
Google Analytics Microsoft Access Online Marketing
Google AdWords
Adobe Photoshop
WordPress Design
Research
Constant Contact Email
Social Media

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