Shopfitting with

passion and
responsibility.
UMDASCH
Shopfitting
A reliable partner in the development and economic
realization of successful shopfitting projects
Thanks to the experience of its experts, UMDASCH is
always capable of understanding the customer and
offering individual solutions
UMDASCH Shopfitting has created a unique range of
services for joint success: 360 Shopfitting
3 UMDASCH Shopfitting
UMDASCH
Shopfitting


Part of the family owned
UMDASCH Group
Approximately 210 Mio.
EUR turnover, approximately
1,500 Employees
More than 140 years of
corporate history
Expert for the realization of
integrated shopfitting
solutions
4 Umdasch Shopfitting Group HQ
UMDASCH
Shopfitting ME


Part of the Umdasch
Shopfitting Group
Approximately 10 Mio. EUR
turnover, approximately 120
Employees
More than 25 years of
experience in the Middle
East
Factory Workfloor Area of
more than 22,000sqf
5 UMDASCH Shopfitting - Middle East
History

1868
Stefan Hopferwieser is
granted the
Concession to work
as a carpenter..
1956
Specialization in the
business areas UMDASCH
Ladenbau (Shopfitting) and
formwork technology
(Doka).
1983
The company purchases
the shopfitting segment
Bremshey. Thus
UMDASCH become also
one of the shopfitting
leaders in Germany.
2001
UMDASCH AG purchases
Assmann Ladenbau, the
Austrian market leader in
food shopfitting.
2012
Umdasch Shop-
Concept and Assmann
Ladenbau merge to the
common brand
UMDASCH Shopfitting.
6 UMDASCH Shopfitting
Brand
Architecture

7 UMDASCH Shopfitting
We provide
shopping and sector
expertise in
teamwork.
Specialist Areas
9 Specialist Areas
Service
Modules










UMDASCH Shopfitting offers a
unique range of service modules.
10 Service Modules
Shop Consult












Integral store branding through
practice-oriented experts.
11 Shop Consult
Shop Consult




The Store-Branding-Process
consists of three core modules,
which can be booked
separately if required.
Concept Design Planning
12 Shop Consult
Concept
Successful retail
concepts are always
developed on the basis of
an initial strategic idea.

In the analysis phase we
study, for example, the
target group, the current
POS presentation and the
brand and product range
strategy.

The results are then
summarized in a clear
brand briefing.

13 Shop Consult
Design
The brand is always the
crucial basis for our
activities.
The brand briefing of the
concept phase is then
implemented visually by our
design team.
A plan of the store is created
by combining the design idea
and the mood concept with
the communication at the
POS. Thus a setting for a
retail world is developed
according to classic
marketing principles.


14 Shop Consult
Planning
Good store design
deserves a professional
planning phase.

Here we offer individual
modules such as, for
example, the base estimates
on site, the planning of the
store and faade, the
approval planning and the
detailed design, which
depending on the project
structure can also be
carried out by our Project
Management team.


15 Shop Consult
space for facts
45 architects, designers and retail specialists
Locations in Germany, Austria and Switzerland
Projects implemented in over 30 countries to date
More than 1,000 shop-in-shop-plannings per year
More than 150 shop-refit-plannings per year
More than 50 shop-replannings per year

16 Shop Consult
Shop Project












UMDASCH Project Management
100% complete solutions in
shopfitting.
17 Shop Project



UMDASCH Shopfitting is
covering the core disciplines
in shopfitting through four
service areas.

Shop Project




Project
Management
Construction
Management
Production &
Sourcing
Logistics &
Assembly
18 Shop Project
Project
Management
The project management team
at UMDASCH Shopfitting
ensures that the correct
components are in the right
place at the right time.
The clear goal is an optimization
of the interfaces in the
implementation process as well
as a contact person within the
company in charge of the
execution. All these tasks must
be carried out against a
permanent tension field of
quality, deadlines and costs.



19 Shop Project
Construction
Management

The UMDASCH store-
builders take over the entire
construction management for
you or are optionally

general contractor
general planer and/or
realize for you single service
modules.

20 Shop Project
Production &
Sourcing
Seven own production
locations
Worldwide sourcing network
State of the Art- production
technologies for wood, metal,
wire mesh, plastic, acryl und
glass
Special requests can be
fulfilled thanks to our variable
and adjustable configurations
21 Shop Project
Logistics &
Assembly
An international stage and
complex projects demand a
professional approach.
Own warehouse capacity at
various locations and
experienced logistics partner
Assembly through
UMDASCH teams,
interdisciplinary teams or
teams supervised by
UMDASCH
22 Shop Project
space for facts
Over 6,500 shopfitting projects implemented each year
Nearly 100 general contractor projects implemented
each year
Over 5,000 shopfitting installations
each year
Production capacity: over 600,000 m sales area p.a.
Own production locations: Amstetten, Dubai,
Gleinsttten, Leibnitz, Neidenstein, Oberentfelden,
Oberhausen
850,000 m wood products and 7,100 t steel processed
each year

23 Shop Project
Shop Systems












Reliable shopfitting
components to meet top
requirements.
24 Shop Systems



UMDASCH Shopfitting has at
its disposal a well-engineered
palette of shop systems
developed within the
company.
Shop Systems




These modular programs form the basis for cost-
effective standard solutions and the technological
background for customer- and project-specific
solutions.
UMDASCH shop systems provide excellent
functionality, innovative design and tested quality
with an excellent price-performance ratio. They
are all available with a wide range of shelf fittings.




25 Shop Systems
space for facts
UMDASCH standard systems include over 150
different types of shelving
The most frequently used shop systems:
Basixx, Quadra AX, AlGate, HorizontPlus
Usual axis measurements for shop systems:
625 mm, 1,000 mm, 1,250 mm, 1,330 mm
Adjustable heights in UMDASCH wall systems:
25 mm, 30 mm, 50 mm or with freely adjustable
horizontal tracks
Shelf variations in UMDASCH shop systems: metal,
wire mesh, wood and glass shelving

26 Shop Systems
Shop Academy












lite school for retail
professionals.
27 Shop Academy
Shop Academy





The Shop Academy makes
retail professionals fit for the
POS.

Seminars Forums
Expeditions
28 Shop Academy
Shop Academy





The Shop Academy has
established itself as the lite
school for retail professionals.
Seminars - seminars from visual merchandising to store
branding and cross channel management are conducted
at Umdasch locations

Forums - evening events with experts in shopping
metropolises like Wien, Zrich or London

Expeditions - shop expeditions lasting several days and
entitled Laden-Dramaturgie LIVE! (Shop Dramaturgy
LIVE!)
29 Shop Academy
space for facts
No. of participants at Shop Academy events annually:
approx. 3,000
Events per year: 60 80 (including
customer-specific seminars)
Event locations per year: 15 in 7 countries

30 Shop Academy
We are the
shopfitters.