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SodaliciousUtah

Social Media Campaign


Prepared by 421 PR Agency
Tom Boyd, Laura Harrison, Caroline Smith, Kristi Reamer







Table of Contents

Social Media Analysis: Current Usage and Audience Engagement ......................................... 3
Social Media Calendar ................................................................................................................. 6




Social Media Analysis: Current Usage and Audience Engagement

Sodalicious is a customer-conscious business with a healthy social media presence. The
company has developed profiles on Facebook, Twitter and Instagram. There is post continuity
across all three platforms. Although some platforms may have more engagement than others,
engagement levels are relatively the same across the board. As with everything, however,
theres room for improvement.

Facebook
SodaliciousUtah currently has 1,152 Facebook likes. The most popular age group is 25--
34 years old.
The company posts an average of four times a week to Facebook. Its posts receive a
minimal level of interaction (including likes and comments) from at least six percent of page
fans.
The majority of posts contain a photo. Photo posts typically have a higher rate of
engagement than text-only posts. Many posts focus on customers and receive personal
engagement from page fans.
Sodalicious does a good job of responding to fans and reciprocating their interests. They
often like fan comments and comment backwhether it be responding to questions/concerns
or simply agreeing.
To gain more likes and therefore wider reach, Sodalicious could try interacting with other
local businesses on Facebook in a mutually beneficial way. See Twitters section on business-
to-business cooperation for details.




Twitter
Twitter is perhaps Sodaliciouss weakest social media platform, at only 258 followers.
The company tweets an average of five to ten times a day, often posting the same
content posted to Facebook and Instagram. It occasionally retweets followers and often
retweets amusing messages posted by others (not exclusively customers).
The business responds to customers through Twitterthere is a high rate of response
and engagment with Twitter followers despite the fact that there really arent many. This level of
interaction with customers is present across all three platforms.
The business also responds to and interacts with other local businesses. This is an effective tool
in gaining businessthe businesses retweet each other and keep a conversation going. In
retweeting, they widen the net to both groups of followersinforming more people and gaining
more potential customers for each other.
Sodalicious can gain a larger following on Twitter by increasing levels of interaction with
fellow downtown businesses. Provo has a unique business atmosphere because of the many
startups and the multitudes of college students who enjoy being on the forefront of whats cool
Sodalicious has already tapped into this market and can continue to do so by teaming up with
like-minded businesses. This would help increase the companys Twitter following.

Instagram
Instagram is Sodalicious main interactive platform. Sodalicious has 1,706 Instagram
followers. The company, however, follows 2,528 Instagram users. It posts approximately five
times a week.
The majority of Instagram posts are photos of customers; the grand remainder of the
posts centers on different promotions.
Engagement (likes and comments) with these posts is slightly higher than Facebook
post engagement number-wise, but the percentage is about the same.


Sodalicious is very visual, and Instagram is the perfect platform for this. It also helps to increase
market penetration among the target demographic of young people (18 to 35 year olds) as they
make up the bulk of Instagram users.

A social media calendar for the time from April to June follows. Within this social media
calendar, Instagram posts are not always mentioned due to the fact that the majority of them are
likely to be spur-of-the-moment, as customers come along. It would be redundant to write this
down for every day. We instead suggest a quota: maintain the level of Instagram posting at
least five times a week.




Social Media Calendar

Tuesday April 1 Double Punch Tuesday
Facebook: Today were proud to announce our new drink, the Deluxe Ultra Bacon Sodanator! It tastes as
delicious as it sounds! Every Sodanator has real bacon in it!
Okay, that may have been an April Fools joke. But what isnt a joke is Double Punch Tuesday! Buy
one soda and get two punches! Seriously. (For a picture, use an image of bacon sizzling on the grill.)


Twitter: Remember guys, every Tuesday is Double Punch Tuesday, so make sure you drop by today! And
thats no #AprilFools.


Instagram: Same as Twitter.

Wednesday April 2 Mom Hour
Facebook: Just because its not Mothers Day doesnt mean we cant take some time out to say thank you
to moms worldwide! Come in today from 12-2 for our special mom hour, where Your Mom will be half
off! (For a picture, use an image of a mom.)
Twitter: Were having our special #MomHour today! Come in from 12-2 to get a #YourMom for half the
usual price!


Instagram: Same as Twitter.

Thursday April 3 Thirsty Thursday
Facebook:The school week is almost over, college students. You can do it! One day more! Another day
another sweet discount for our awesome Sodalushes. Show us your student ID today for a free size
upgrade! And you dont even have to start a revolution to take advantage of this sweet deal! (For a
picture, use an image of Jean Valjean from Les Miserables.)
Twitter: Whats that? #BYU and #UVU students can get a free size upgrade today when they bring their
student ID? Better get down here fast!


Instagram: Same as Twitter.

Friday April 4
Facebook: Wed like to give a big THANK YOU to all of our Sodalushes. Look at this awesome video
some of our fans made. (Link to the Youtube video of the girls dancing around with Sodalicious cups in
the background.)
Twitter: Dancing and #sodalicious? Whats not to love? Check out this sweet fan-made video. (Link to
the Youtube video of the girls dancing around with Sodalicious cups in the background.)


Instagram: Post the Youtube video.

Saturday April 5 Date Night Special
Facebook: Love is in the air tonight, cus its our Date Night Special! We dont like being the third wheel,
but if you come in tonight and order two sodas, you get a free cookie! We suggest eating it Lady and the


Tramp style. (For a picture, show the Lady and the Tramp picture of the two dogs eating spaghetti and
kissing.)
Twitter: Saturday means #datenight here at Sodalicious. Order two sodas and get a free cookie. Awwww
yeah!


Instagram: Same as Twitter.

Sunday April 6
Facebook: Sunday, Sunday, Sunday a day to relax! We just took this quiz on Buzzfeed, and got this
answer. What did yall get? (Link to some fun and relevant Buzzfeed article.)
Twitter: Were taking the day off today, but get ready for this week, cus were gonna be working harder
than ever to get you some A-class soda!


Instagram: Same as Twitter.

Monday April 7 Customer of the week
Facebook: At Sodalicious we love our customers more than anything. Wed like to give a shout-out to our
customer of the week from last week, [this person]! Thanks for being awesome! And to all our
Sodalushes, you rock! (Share a picture of the customer.)
Twitter: Shout-out to @[whatever their handle is]! You were our customer of the week last week! Keep
being awesome!
Instagram: Our customer of the week! Thank you! Tag the customer and share the picture.

Tuesday April 8 Double Punch Tuesday
Facebook:
Double punch lunch,
We have got a hunch,
That you will love our soda a bunch.
Okay, we may not be great poets, but we are great sodaists! Is that a word? Well, it is now! Come in
today for Double Punch Tuesday, where you can order one soda and get two punches on your card!
Twitter: Tuesdays can be rough, which is why were offering 2 punches on your card when you order 1
soda today! Sweet!

Instagram: Same as Twitter.

Wednesday April 9 Mom Hour
Facebook: Hey moms, we love you. No, really. We do. We even named a drink Your Mom. Come in
today from 12-2 to try Your Mom for half price. Trust us, its as great as you are. (For a picture, use an
image of Ryan Gosling looking hot.)
Twitter: Moms! From 12-2 today were offering #YourMom for half price! Its go time, ladies!

Instagram: Same as Twitter.

Thursday April 10 Thirsty Thursday
Facebook: Help I cant go on any more Im so thirsty My throat is like an unquenchable desert
Does that sound like you? Well, probably not, cus its not very hot today. But anyway, today is Thirsty
Thursday, where college students can get a free size upgrade when they show us their student ID. Take
advantage of this deal! (For an image, use a picture of a man crawling through the desert.)
Twitter: Hey hey! Its #ThirstyThursday! Show us your student ID for a free size upgrade!




Instagram: Same as Twitter.

Friday April 11 High school baseball competition
Facebook: At Sodalicious we love sports almost as much as we love soda! Almost.
If the Provo Bulldogs score more than 6 runs today, come in for a free size upgrade! Lets go Bulldogs!
(For an image, use a picture of either Provo High School or a bulldog.)
Twitter: If the Provo Bulldogs score more than 6 runs today, come in for a free size upgrade! Lets go
Bulldogs!


Instagram: Same as Twitter.

Saturday April 12 Date Night Special
Facebook: Oh man, shes looking at me. Is she having a good time? Do I have something in my teeth!?
Why does she keep looking at my face? Do I have a pimple? Uh oh, I probably do I wasnt called the
Pimpled Pansy in high school for nothing
Dates dont have to be hard. Just come to Sodalicious and well take care of everything. Buy two sodas
tonight and get a free cookie. Theres no quicker way to a girls heart!
Twitter: Wondering what to do on your date tonight? Come in for a free cookie with the purchase of 2
sodas. Pretty sweet!


Instagram: Same as Twitter.

Sunday April 13
Facebook: Finally a break from the stress of the week, right?! Like the Fresh Prince, were chillin out
maxin relaxin all cool, and it feels pretty dang good. (Link to a picture of Will Smith as the Prince of
Bel-Air.)
Twitter: Wondering what to do today? So are we. Life feels empty without a Skinny Second Wife in each
hand.


Instagram: Same as Twitter.

Monday April 14 Customer of the week
Facebook: Its time to announce last weeks customer of the week! Without any further ado wed like
to give a shout-out to [this person]! Just look at that lovely smile! Youre the best! No, really! (Share a
picture of the customer of the week.)
Twitter: Hey @[persons handle], you were our customer of the week last week! Congrats, and keep
being awesome!


Instagram: Our customer of the week! Thank you so much! (Share a picture of the customer of the week.)

Tuesday April 15 Double Punch Tuesday
Facebook: Getting punched twice sucks. Except when the punches are on your Sodalicious punch card!
Thats right, today is Double Punch Tuesday! Feels like Christmas, doesnt it? (For an image, share a
picture of a guy getting punched in the face.)




Twitter: Two punches for the price of one! Today only! What a great deal! We feel like an infomercial!


Instagram: Same as Twitter.

Wednesday April 16 Mom Hour
Facebook: What would we be without our mothers? Well, literally nothing. Someones gotta give birth to
us, right?
Anyway, were having Mom Hour today from 12-2. Moms can come in for a discount on our most
popular drink, Your Mom! (For a picture, use one of a smiling employee making a soda.)
Twitter: Mom Hour. Today. 12-2. Your Mom half off. Come!


Instagram: Same as Twitter

Thursday April 17 Thirsty Thursday
Facebook: Theriously guyth, I really need a drink. I cant thtand it anymore!
Dont let that be you! College students, come in and get a free size upgrade when you show us your
student ID! (Share a picture of a kid with tons of head gear on.)
Twitter: College students, come in and get a free size upgrade when you show us your student ID!


Instagram: Same as Twitter.

Friday April 18 Mommy blogger promotion + Giveaway
Facebook: Weve been taking both Provo and the Internet by storm these last 6 months. Check out these
sweet blogs weve been featured in. Were also doing some great giveaways on these blogs, so theres
even MORE incentive to check em out! Now get to it! (Link to the various mommy blogs.)
Twitter: Check out [link], where were having a really cool promotion!


Instagram: Same as Twitter.

Saturday April 19 Date Night Special
Facebook: Add soda and cookies to any date, and its sure to improve exponentially. Thats why today is
our Date Night Special! Get a free cookie with the purchase of any two sodas.
Twitter: Come in tonight on your date! You can get a free cookie with the purchase of two sodas! Ahhh
soda, the drink of love.


Instagram: Same as Twitter.

Sunday April 20
Facebook: Hey Sodalushes, were curious how your week was! Great? Awful? Somewhere in the
middle? Let us know!


Twitter: Were opening bright and early tomorrow, so make sure you drop by for a soda!




Instagram: Same as Twitter.

Monday April 21 - Customer of the Week
Facebook: Our Sodalush for the week of April 14 is Sarah Smith! Sarah prefers her drinks extra dirty
and alternates between a dirty diet coke and your mom. She even came by 6 times this past week...if
thats not Sodalush love, we dont know what is! Thanks for bringing your sunshine to Sodalicious Sarah!
(Insert picture of Sarah in the drive-thru with favorite drink)


Twitter: Same as above


Instagram: Same as above

Tuesday April 22 - Double Punch Tuesday
Facebook: Animated picture of punch card with a scared face and caption saying Want to get rid of that
punch card real fast? Fill up the whole family with drinks on Double Punch Tuesday!


Twitter: Our favorite day of the week is Tuesday, want to know why? Double the punch punch and
double the fun! Come say hi and grab a tasty treat!


Instagram: Animated picture of punch card with a scared face and caption saying Want to get rid of that
punch card real fast? Fill up the whole family with drinks on Double Punch Tuesday!

Wednesday April 23 - Mom Hour
Facebook: Insert photo of mom with car full of kids holding a Sodalicious cup and say Caroline
stopped by after her afternoon carpool to get some dirty to last her the rest of the day. Moms swing by
between 12-2 to get a Dirty Diet Coke half off! Wednesdays only.


Twitter: Insert same photo from other posts but say Moms, need a quick pick me-up during your daily
errands? Come grab a Dirty Diet Coke for half off!


Instagram: Insert photo of mom with car full of kids holding a Sodalicious cup and say Caroline
stopped by after her afternoon carpool to get some dirty to last her the rest of the day. Moms swing by
between 12-2 to get a Dirty Diet Coke half off! Wednesdays only.

Thursday April 24 - Student Thirsty Thursday
Facebook: BYU and UVU students quench your thirst (and no, not the NCMO thirst) this Thirsty
Thursday! Show your student i.d. for a free size upgrade. (Insert photo of student drinking out of soda
hose.)
Twitter: Same as above


Instagram: Same as above



Friday April 25 - Papers
Facebook: Has Sodalicious made it into your favorite newspaper or magazine yet? Check out these
articles that have been written about your favorite stop! Drink on! (Insert links)


Twitter: Same as above


Instagram: Same as above

Saturday April 26 - Date Night Special
Facebook: After date night special, post picture collage of couples who stopped by for date night special
and say Look at all these cuties who stopped by for date night. Love is in the air at Sodalicious!


Twitter: During the day of Date Night Special tweet a picture of the flyer with caption saying First date
jitters? Calm down with Your Mom extra dirty at Sodalicious for Date Night!


Instagram: After date night special, post picture collage of couples who stopped by for date night special
and say Look at all these cuties who stopped by for date night. Love is in the air at Sodalicious!

Sunday April 27 - Cravings on Sunday
Facebook: Ask what Sodalushes do on Sunday when they cant get their drink fill. Tell them to comment
with their solutions.


Twitter: Ask what Sodalushes do on Sunday when they cant get their drink fill. Tell them to tweet back
with their solutions.


Instagram: Nothing.


Monday April 28 - Customer of the Week
Facebook: Our Sodalush for the week of April 21 is Jacob Jones! Jacob prefers his drinks skinny and
alternates between a second wife and your mom. He even came by 7 times this past week...if thats not
Sodalush love, we dont know what is! Thanks for bringing your spunk to Sodalicious Jacob! (Insert
picture of Jacob in the drive-thru with favorite drink)


Twitter: Same as above


Instagram: Same as above

Tuesday April 29 - Double Punch Tuesday
Facebook: Insert photo of a time clock and say Punch out of work? Now come get your double punch on
at Sodalicious to reward yourself for working so hard!




Twitter: Same as above


Instagram: Same as above

Wednesday April 30 - Mom Hour
Facebook: Insert picture mom pulling hair out surrounded by screaming children and say Hey Moms,
looking for a little me-time? Swing by Sodalicious for half off a Dirty Diet Coke!


Twitter: Same as above


Instagram: Same as above

Thursday May 1 - Thirsty Thursday
Facebook: The Thirst is REAL. Bring your student ID to Sodalicious and get a free size upgrade!


Twitter: The Thirst is REAL. Bring your student ID to Sodalicious and get a free size upgrade!


Instagram: Post a picture of student at drinking fountain and say, How real is your thirst?? Bring in a
college student ID for a free size upgrade. Thirsty Thursday only!

Thursday May 1 - National Beverage Day Promotion
Facebook: Post .jpg of National Beverage Day Flyer and create a status about event saying Theres
National Pancake Day, National Yogurt Day and National Fig Newton Day (what?), but did you know
theres a National Beverage Day? Stop by Sodalicious on May 6 for buy one get one FREE on any soda
or treat.


Twitter: Post .jpg of National Beverage Day flyer and create tweet saying Its the most wonderful time
of the year, National Beverage Day!


Instagram: Post .jpg of National Beverage Day Flyer and create a status about event saying Theres
national pancake day, national yogurt day and national Fig Newton day (what?), but did you know theres
a National Beverage Day? Stop by Sodalicious on May 6 for buy one get one FREE on any soda or treat.



Friday May 2 - Double Punch Lunch promotion
Facebook: Are you a downtown Provo employee? Do you hit a slump around lunchtime? Have no fear,
Sodalicious is here! Bring in your employee punch card for double punch lunch from 11-1 everyday!
Dont have a card? Talk to your manager or swing by Sodalicious to request some punch cards for your
work place!


Twitter: Hey #DowntownProvo, do you love lunch and free soda? Come by for Double Punch Lunch,
happening everyday from 11-1.




Instagram: Post picture of stressed out employee and say Are you a downtown Provo employee? Do you
hit a slump around lunch time? Have no fear, Sodalicious is here! Bring in your employee punch card for
double punch lunch from 11-1 everyday! Dont have a card? Talk to your manager or swing by
Sodalicious to request some punch cards for your work place!

Saturday May 3 - Date Night Special
Facebook: After date night special, post picture collage of couples who stopped by for date night special
and say Look at all these cuties who stopped by for date night. Love is in the air at Sodalicious!


Twitter: Want to extend that awesome date your on? Pick up some Sodalicious at date night special and
go on a drive to talk.


Instagram: After date night special, post picture collage of couples who stopped by for date night special
and say Look at all these cuties who stopped by for date night. Love is in the air at Sodalicious!

Sunday May 4 - National Beverage Day Promotion
Facebook: Post .jpg of National Beverage Day Flyer and create a status about event saying What do you
think the favorite work in the English language is? Wed like to argue that its soda, but we are pretty sure
that its FREE! Combine the two greatest words and come to National Beverage Day (May 6) at
Sodalicious for buy one get one FREE! (Did we mention FREE?)


Twitter: Post .jpg of National Beverage Day Flyer and tweet, Whats the love child between free and
soda? Come to National Beverage Day (May 6) and Sodalicious and find out!


Instagram: Post .jpg of National Beverage Day Flyer and create a status about event saying What do you
think the favorite work in the English language is? Wed like to argue that its soda, but we are pretty sure
that its FREE! Combine the two greatest words and come to National Beverage Day (May 6) at
Sodalicious for buy one get one FREE! (Did we mention FREE?)


Monday May 5 - Customer of the Week
Facebook: Our Sodalush for the week of April 28 is Lisa Love! Lisa prefers her drinks accompanied
with a love child. She even came by 8 times this past week (and doesnt regret it at all ;))...if thats not
Sodalush love, we dont know what is! Thanks for bringing your love to Sodalicious Lisa! (Insert picture
of Lisa in the drive-thru with favorite drink)
Twitter: Same as above


Instagram: Same as above

Tuesday May 6 - National Beverage Day
Facebook: No, you arent dreaming, National Beverage Day is HERE! Come by before work or school,
during, and after (maybe twice). We love free and we love soda!




Twitter: Yes, the rumors ARE true, buy one get one FREE Sodalicious TODAY ONLY!


Instagram: Throughout the day, post pictures of people taking advantage of National Beverage Day and
ask others to come.

Wednesday May 7 - Mom Hour
Facebook: Insert photo of mom with car full of kids holding a Sodalicious cup and say Caroline
stopped by after her afternoon carpool to get some dirty to last her the rest of the day. Moms swing by
between 12-3 to get a Dirty Diet Coke half off! Wednesdays only.


Twitter: Insert same photo from other posts but say Moms, need a quick pick me-up during your daily
errands? Come grab a Dirty Diet Coke for half off!


Instagram: Throughout Mom hour, post photos of Moms taking advantage of the special!

Thursday May 8 - Student Thirsty Thursday
Facebook: Its Thursday and youre thirsty after a looong day of (sleeping in) school. Bring your UVU or
BYU i.d. for a free size upgrade! And lets be real, youll need to 44oz Mt. Dew to fuel your
procrastination.


Twitter: Same as Instagram


Instagram: At the end of the day, post photo collage of all the thirsty college kids!

Friday May 9
Facebook: As R. Kelly once said Its the freakin weekend baby Im about to have me some fun. Start
out your fun weekend with a skinny second wife or a love child...dont worry, we wont tell!


Twitter: Same as above


Instagram: Same as above but accompanied with a picture of R. Kelly.

Saturday May 10 - Date Night Special
Facebook: After date night special, post picture collage of couples who stopped by for date night special
and say Look at all these cuties who stopped by for date night. Love is in the air at Sodalicious!


Twitter: We all know the best date night companion is Your Mom, come to Sodalicious and try it out at
Date Night Special!


Instagram: After date night special, post picture collage of couples who stopped by for date night special
and say Look at all these cuties who stopped by for date night. Love is in the air at Sodalicious!



Sunday May 11 - Day off posting
Facebook: Two weeks left in the #SodaliciousCreative competition! Show us your creative side and win a
free sweatshirt. Enter your name by posting it to any form of social media and including the hashtag
#SodaliciousCreative


Twitter: Same as above


Instagram: Same as above.


Monday May 12 - Sodalicious Creative
Facebook: Two weeks left in the #SodaliciousCreative competition! Show us your creative side and win a
free sweatshirt. Enter your name by posting it to any form of social media and including the hashtag
#SodaliciousCreative


Twitter: Same as above


Instagram: none


Monday May 12 - Customer of the week
Facebook: Congratulations to Susan Anthony for being our Sodalush of the week! Your affinity for
Second Wives and Love Children will go down in history. At least this week. #sodalushoftheweek
(picture of her with drink and cookie)


Twitter: Same as above


Instagram: Same as above.


Tuesday May 13 - High School Showdown
Facebook: Calling all Bulldogs and Thunderbirds: Show us and everyone else that your school has the
most school spirit whilst drinking your favorite Sodalicious drink! Come by Sodalicious over the next two
weeks and tell us your high school, and we will keep a running tally. Who ever has the highest tally has
the most school spirit and get the title of Grand Sodalush School Supreme. #braggingrights
#Sodaliciousswag #highschoolshowdown (picture of mascots facing off)


Twitter: Same as above


Instagram: Same as above.


Wednesday May 14 - Mom hour


Facebook: Moms!! Lets turn Mothers Day into Mothers Week! Sodalicious will treat you to an hour
free from kids and full of caffeine! Come by with you fellow moms between 1-3 p.m. today to get half
priced drinks. #momhour (pictures of moms with Sodalicious drinks)


Twitter: Same as above


Instagram: Same as above.


Thursday May 15 - Thirsty Thursday
Facebook: Swing by Sodalicious anytime today and show us you college student ID to get a free size
upgrade #thirstythursdays (pictures of car full of college kids with drinks)


Twitter: Same as above


Instagram: Same as above.


Thursday May 15 - High School Showdown
Facebook:Show your rivals that you have the most school spirit and the most Sodalicious swag by
coming by Sodalicious and giving your high school name. #highschoolshowdown (picture of students
dressed to the nines in high school gear with Sodalicious drinks)


Twitter: Same as above


Instagram: Same as above.


Friday May 16 - Sodalicious Creative Contest
Facebook: A little over a week left in the #SodaliciousCreative contest. Have your drink immortalized in
the Sodalicious Hall of Fame and win a free sweatshirt. Enter your drink name by posting it to any form
of social media and including the hashtag #SodaliciousCreative (picture of award with Sodalicious label
on it)


Twitter: Same as above


Instagram: Same as above.


Friday May 16 - Double Punch Lunch
Facebook: Downtown Employees! Dont forget you special punch card, and swing by Sodalicious on
your lunch break to enjoy a double punch. Everyday. Thats just more soda to love (picture of Downtown
street with sodalicious cup)




Twitter: Same as above


Instagram: Same as above


Saturday May 17 - Date Night Special
Facebook: People say true happiness is sharing something you love with someone you love. So come by
Sodalicious today with your special someone and get a free cookie why you buy two drinks
#datenightspecial (picture of a couple kissing with a Sodalicoius cup blocking their lips)


Twitter: Same as above


Instagram: Same as above


Sunday May 18 - New Drink Announcement
Facebook: Get geared up for the week with the newest Sodalicious drink combo, the Nap Blaster. Its
Diet Mountain Dew with orange juice. Perfect anytime of the day, but makes Mt. Dew an acceptable
morning drink (green screen costume video)


Twitter: Same as above


Instagram: Same as above


May Monday 19- Sunday 25:


Monday May 19 - Sodalicious Creative Contest
Facebook: #SodaliciousCreative competition is drawing to a close! There is still time to enter your name
by posting it to any form of social media and including the hashtag to join the select ranks of proud drink
namers #SodaliciousCreative (paint palette and easel painting sodalicious)


Twitter: Same as above


Instagram: Same as above


Monday May 19 - Customer of the Week
Facebook: Sodalicious is proud to recognize Betty White as the oldest ever Sodalush of the Week.
Doctors say its the daily dose of Your Mom Extra Dirty that keeps her so spry. Forget an apple a day, its
all about the soda. #sodalushoftheweek (Picture of her doing something spry with a Sodalicious drink)




Twitter: Same as above


Instagram: Same as above


Tuesday May 18 - High School Showdown
Facebook: One week left in the school year means theres only one week left in the high school
showdown! Go out with a bang and ensure that your school is the Grand Supreme Sodalush School by
telling us what school you are from when ordering. #braggingrights #sodaliciousswag
#highschoolshowdown (pictures of high schools)


Twitter: Same as above


Instagram: Same as above


Tuesday May 18 - Double Punch Tuesday
Facebook: Double Punch Tuesday. Its just what it sounds like. Come to Sodalicious anytime on Tuesday.
Buy a drink. Get two punches. On your card, not your face. Unless you like that kind of thing. We dont
ask questions (picture of a boy with double black eye drinking from a Sodalicious cup)


Twitter: Same as above


Instagram: Same as above


Wednesday May 19 - Mom Hour
Facebook: Moms!! Dont forget that Sodalicious will treat you to an hour free from kids and full of
caffeine! Come by with you fellow moms between 12-2 p.m. today to get half priced drinks. #momhour
(pictures of moms with Sodalicious drinks)


Twitter: Same as above


Instagram: Same as above


Thursday May 20 - Thirsty Thursday
Facebook: Cant catch a break from school? Come by Sodalicious anytime today and show your college
student ID to get a free size upgrade and taste how it feels to have something go your way. We are on
your side. #thirstythursday




Twitter: Same as above


Instagram: none


Thursday May 20 - High School Showdown
Facebook: What drinks more, and is subsequently better: a bulldog or a thunderbird??
#highschoolshowdown (funny picture of a dog and bird)


Twitter: Same as above


Instagram: same as above


Friday May 21 - Sodalicious Creative Contest
Facebook: LAST CHANCE to enter the #SodaliciousCreative contest by posting your drink name to
social media. Win a free sweatshirt and the satisfaction of seeing you drink on the menu for time and all
eternity (glorified menu picture)


Twitter: Same as above


Instagram: same as above


Saturday May 22 - Date Night Special
Facebook: Can you feel the love tonight?? Come by on a date, buy two drinks and get a free cookie to
share #datenightspecial (lion king picture)


Twitter: Same as above


Instagram: same as above


Sunday May 27: break from posting



Monday May 26- Sunday June 1


Monday May 26: Customer of the Week
Facebook: Madeleine Homer is our newest Sodalush of the week for her unwavering loyalty and
dedication. Its almost like we should be paying her. But we dont. Congrats and thanks!
#sodalushoftheweek (Insert picture of madeleine in the drive-thru with favorite drink)


Twitter: Same as above
Instagram: Same as above


Tuesday May 27: Double Punch Tuesday
Facebook: Brighten up your Tuesday with a drink at Sodalicious, and a double punch to top it all off.
Thats twice as much soda. And twice as much happiness. Its not complicated.
Twitter: Same as above
Instagram: none


Wednesday May 28: Mom Hour
Facebook: Moms Moms Moms Moms!! Guess what day it is??? Hump DAY!!!!! And of course, mom
hour. (picture of hump day camel and sodalicious)
Twitter: Same as above
Instagram: Same as above


Thursday May 29: Thirsty Thursdays
Facebook: Get a free size upgrade to give you that much more caffeine to help you get through the last 48
hours of the school week. (pictures of cup sizes in a row)
Twitter: Same as above
Instagram: Same as above


Friday May 30: High School Showdown
Facebook: Congrats to the Provo High Bulldogs for being named the ultimate Grand Supreme Sodalush
School. You get eternal bragging rights for best school spirit and Sodalicious swag
#highschoolshowdown (picture of winning school people)
Twitter: Same as above
Instagram: Same as above


Friday May 30: Double Punch Lunch
Facebook: Double fist your Sodalicous tomorrow during your lunch break with double punches on the
special card. Youre welcome. (picture of two sodalicious cups)
Twitter: Same as above
Instagram: Same as above


Saturday May 31: Date Night Special
Facebook: Spice up your date with a free cookie when you buy two drinks. Happy dating
Twitter: Same as above
Instagram: none


Sunday June 1: Sunday Funday
Facebook: Hello June! Ring in the summer months with Sodalicious! (picture of people in summer
clothes drinking Sodalicious)
Twitter: Same as above
Instagram: Same as above

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