BUSINESS PLAN

English 128
T-TH 2:30-4:00





I. Name of the Project
Ninja Internet Caf
II. Location
Daro Dumaguete City

III. Introduction

Here in Dumaguete City, aside from being popular as the city of gentle people, we are also
well known as the university town. In connection to this matter, we came up of planning to
establish an internet caf located at Daro, Dumaguete City. We choose Daro as the location
because we have observed that there are many boarding house yet you can only count on your
fingers the number of competitors. Also knowing that now a days internet are very useful not just
for projects and researches but also for relaxation. Through social media, gaming, and etc. in
connection to the stated advantages above, we can assure that we can gain profit easily.
IV. Marketing Aspects
1. Marketing Analysis
A. Demand ( Customer)
Students
By- Standers
Open to all Citizens

B. Supply ( Competitors)
2 Internet Caf (KrisDave Internet Caf,
2. Marketing Plan
A. Product
Printing, Scanning, Photocopying, Burning cds, Internet Rent
B. Pricing
*Internet Rent - 15.oo/hour
*Printing
Black S/L - 1.00/page
Colored Text - 2.00/page
Colored Graphics - 5.00/page
*Scanning - 10.00/page
*Photocopying - 0.50/page
*Burning CDs - 30
C. Promotions
Flyers (100pcs)
Websites (Facebook) www.ninjainternetcafeblogspot.com
V. Production Aspects
1. Production Plan
A. Materials
Computers, Speaker, Headset, Xerox Machine, Scanner, Printer, Electric Fan, Mouse, Computer
Tables, Chairs
B. Labor
*Renovation workers - 3,990 per 7 days
C. Production Process
1. Rent a lot (25 sq.m)
2. Processes: Bldg. permit, business permit, BIR, and other legal required papers
3. Order physical facilities and hired construction workers
4. Start the Renovation
5. 2 weeks of constructing the building
6. Start the promotion
7. Opening day
8. Start of operation
D. Physical Facilities
Paint - 5,000.00
Paint Brush - 375.00
5,375.00













Legal Requirements:
Barangay Permit 100.00
Business Permit 1,500.00
BIR Registration 500.00
Insurance Expense/year 7,500.00
Other Requirements 2,000.00
Total Cost 11,600.00

1. At least High school graduate
2. Computer Literate
C. Compensation Estimate
Monthly Salary Yearly Salary
* Cashier - 300/day 9,300 111,600
*Printing - 285/day 8.835 106,020
*Photocopying 285/day 8,835 106,020
Total Salary Expense 26,970.00 323,640.00

VII. Financial Aspect
Pre- Operating Cash Flows
Initial Cash Investment 7,000
Less: Start-up Cash Payments
Commercial Unit Renovation 9,365
Legal Requirements 11,600
Purchase Fixed Asset 572,069
Initial Purchases of Supplies 7,229
Initial Purchases of Inventories 77,796
Total Start-up Cash Payment 678,059
Cash Balance at Inception Date: 21,941
Revenue Schedule
Service
Revenue
Unit #of unit Cost per
day
Daily Montly Yearly

*Internet rental
revenue
*Printing
Revenue
Black(long)
Black(short)
Colored
Text(short)
Colored Text
(long)


HRS




Pages
Pages
Pages

Pages


250




49
85
30

50


15




1
1
2

2


3,750




49
85
60

100


16,250




1,519
2,635
1,860

3,100


1,395,000




18,228
31,620
22,320

37,200


Full
Graphics(short)
Full
Graphics(long)

Total Printing
Revenue

CD/ Burning
Revenue
Scanning
Revvenue
Photocopying
Revenue
Pages

Pages
15

25





24

5

100
5

6





30

10

.50
75

125


495.00


270

50

50
2,325

3,875


15,314.00


22,320

1,550

1,500
27,900

46,500


183,768.00


268,840

18,600

18,600


Revenue Summary:
Revenue Month Year
Internet Rental Revenue 116,250 1,395,000
Printing Revenue 15,314 183,768
CD Burning Revenue 22,320 267,840
Photocopying Revenue 1,550 18,600
Scanning Revenue 1,550 18,600

Total Revenue 156,984 1,883,808



Cost of Services
Internet Rental Cost Monthly Cost Yearly Cost
*Direct Electricity
2,385kwlt * 10.46 24,947.10 299,365.20
*Internet Connection Cost 3,780 45,360
Printing Service Cost
Bond Paper (long) 304.80 3,657.6
Bond Paper (short) 600 7,200
Ink Cartridge (Black) 2,620 31,440
Ink Cartridge (Colored) 2,196 26,352
CD/DVD Burning Cost
Blank CDS (14*4*31) 1,736 20,832
TOTAL COST OF SERVICE 36,183.90 434,206.8
Operating Expense
Monthly Cost Annual Cost
Rent Expense 7,000
Utilities Expense 84,000
Water Bill 510
Electricity 1,320
TOTAL UTILITIES 1,830
Salaries Expense 29,970 323,640
Repairs and
Maintenance Expense 2,000 24,000
Supplies Expense
Official Receipt 240
Bond paper 1,318.50
Ink Cartridge (colored black) 1,704
Ball pen 120
Fire Extinguisher 1,375
Staple wire 30
Stapler 100
Journal 21.50
Ledger 22
Columnar Book 25
DTR 18
Calculator 120
Wall clock 175
Total Supplies Expense 5,269
Advertising Expense
Tarpaulin(2x160) 320
Flyers 275
Total Advertising Expense 595


Miscellaneous Expense
Garbage Bag 90
Trash Can 125
Rag 30
Broom 50
Dustpan 75
Mop 150
Pail 30
Tissue 405
Cleaning Soap 450
Cleaning Chemicals 480
TOTAL MISCELLANEOUS EXPENSE 1,885
TOTAL DERECIATION EXPENSE 252,355

Asset Cost Residual
Value
Depreciable
Cost
Useful Value Annual
Depreciation
Computers
Printer
Air
Conditioner
Telephone
Headphones
Webcam
Chairs
CCTV
Camera
Generator
Table

Total
Depreciation


472,500
2,195
18,500

1,295
7,665
14,175
10,800
12,480

13,000
3,000



22,500
183








6,500
450,000
2,012
18,500

1,295
7,665
14,175
10,800
12,480

12,350
3,000

2
2
5

5
2
22
5
2

5
5
225,000
1,006
3,700

295
3,832.50
7,087.50
2,160
6,240

2,470
600

252,355




NINJA INTERNET CAF
projected income statement
for the year end of December 2014

Accounts
Revenue
Internet Rental Revenue 1,395,000
Printing Revenue 183,768
CD/DVD Burning Revenue 267,840
Scanning Revenue 18,600
Photocopying revenue 18,600
Total Revenue 1,883,808
Cost of Services
Internet Rental Cost 344,725.20
Printing service Cost 68,649.60
CD/DVD Burning Cost 20,832
Total Cost Of Services 1,449,601.20
Less: Operating Expenses

Rent Expense 84,000
Utilities Expense 21,960
Salaries Expense 323,640
Repairs and
Maintenance expense 24,000
Supplies Expense 5,269
Advertising Expense 595
Miscellaneous Expense 1,885
SSS and Phil health
Contribution 17,336
Depreciation Expense 252,335
Insurance Expense(yearly) 21,748
Total Operating Expense 752,817.88
Income before TAX 696,783.32
Income Tax (25%) 174,195.83
Net Income 522,587.79


LOCATION