You are on page 1of 18

EXHIBITON

RUMAH RAKYAT
EXPO 2014
Kelompok :
Adriansyah Harry A
David Halim
Rama Ohara
ABSTRACT
Structuring the exhibition stand is an effort to organize and convey
information about a product. Each showroom should be able to display
the characters and themes that will be taken to give a certain impression
and atmosphere. To be able to feel that visitors would require a medium
of visual elements that can be seen by naked eye and can be observed,
among others, through lines, shapes, colors, materials, textures, and
lighting applied to interior elements such as floors , walls , booth
construction , pylon , specboard , and information desk. To help develop
and maintain the visual impression and regularity among elements
required design principles for reference , such as proportion, scale,
balance, harmony, unity, rhythm, and emphasis.
Therefore, in the design of the exhibition stand takes careful planning to
the visual arrangement in accordance with the character and the
theme of a product from the company, and helped form the image of
companies as exhibitors.
DEFINITION
1. An exhibiting, showing, or presenting to view.
2. A public display, as of the work of artists or artisans, the products off
arms or factories, the skills of performers, or objects of general interest.
3. An exposition or large fair of extended duration, as a world's fair.
4. [British]. An allowance given to a student in a college, university, orsch
ool, usually upon the result of a competitive examination.
5. Medicine/Medical Obsolete. administration, as of a remedy.
EXHIBITON RUMAH RAKYAT EXPO 2014
Expo lasts for 5
days at the JCC .
Type of Exhibitions
are temporary.
Type of exhibition
: " housing "
Large-scale expo
accompanied by
event ( drawing
and coloring
contest for
children)
EXHIBITION
LAYOUT
Expo layout is more like a
bazaar stand 3mx4m
size.
There are several
exhibition stands and the
event ( drawing and
coloring contest for
children) at lobby.
EXHIBITION
LAYOUT
Entrance
Area
competition
and talk show
Entrance
Hall A
Exhibition
Stands Map
ANALYSIS
[Front Building]
- Before entering the enterance and
exhibit space , there is a big sign that
contains mapping exhibitions.
- The use of the size and location of the
sign allows visitors to search and learn
the layout of the showroom .
- For a large sign , this sign is less used by
the visitor , because the hot weather
that makes visitors prefer to
immediately go to the showroom .
ANALYSIS
[Entrance]
- Upon entering the building ,
visitors are covered by the
enterance . This is due to expos
stand at the enterance of the
exhibition . In addition , the
exhibition was also held
enterance drawing competition
/ coloring for children, so that
the atmosphere has become
very crowded.
ANALYSIS
[Entrance/Lobby]
- At the entrance / lobby exhibit space, there
is another one of the sign / map display . This
size of sign is much smaller , can be located
in the entrance of the building.
- Because of the smaller size , many visitors
gathered at the entrance. Therefore , the
area became crowded there and cause
access to be blocked
ANALYSIS
[Information Table]
- Layout information table located in the lobby
showroom .
- Information table is beyond the end of the
exhibition space , making it easier to ask ,
seek a separate person , and as a meeting
point .
ANALYSIS
[Side Space Exhibition Room]
- In the exhibition hall , there is a side room that is
not used as exhibition stand .
- Seeing the lack of facilities for the end of the rest ,
then visitors use this space to sit down the floor .
- The presence of a visitor who sits in the empty
space make visitors becomes more crowded and
the access became difficult in the other end . In
addition, other visitors be prone to being stepped
by other visitors .
ANALYSIS
[Rest Stop]
- In the exhibition hall there is a
space for rest.
- This space facilitated by tables
and chairs , but the number is less
than the number of visitors .
- This space is laying next to a stand
of banking with a lot of billboards.
ANALYSIS
[Stands]
- Each stand was given the name of the company at the top of the stand , making it easier for visitors to
find the stand you want to search .
- Marker position exceeds human height and use bright colors so easily seen and not covered other
visitors .
ANALYSIS
[Stands X Banner and Billboard]
- Each stands at least use X banner or
bill board as advertising products
dealer.
- X banner laying and board bill is
placed around the stand or in the
stand so it does not interfere with the
access of visitors .
ANALYSIS
[Stand - Transaction]
- At each booth , there are tables
and chairs , at least one for each,
used to perform transaction
between dealers and visitors .
- The number and size of the
furniture along with human
reckoned measuring 3x4m size of
each stand
ANALYSIS
[Medical & Musholla]
- In the exhibition hall is equipped with
Medical and Mushollah.
- The position of this space is located in
the front corner of the exhibition space
- Medical and musholla space was
combined , so the capacity is relatively
narrow space , its size about equaling
the size of the stand .
- In this section there are officers on
guard when - time medical help is
needed .
ANALYSIS
[Empty Stand]
- Not infrequently a stands are
empty for some reason ( it was
sold or not sold at all ) .
- This vacant stand used by
visitors to sit and rest.
CONCLUSION
Furthermore, if we think of space as that which allows movement,
then place is pause; each pause in movement makes it possible for
location to be transformed into place.
Yi Fu Tuan (Space and Place)
REFERENCE
Tuan, Yi Fu. Space and Place: The Perspective of Experience 1977. University of
Minnesota Press, Minneapolis, MN.
After we did visit the exhibition we know how very beneficial lessons that we have obtained at
there. We realize that it is not easy to become a professional in their field . A designer, architect
and Real Estate Developer should not only be able to make the design , but they also should
be able to create a creative and innovative work that can be fun and benefit so that their
work can be accepted in the community .

You might also like