[Dizzee Rascal ft.

Teddy Sky Love This Town]

Codes and Conventions (Key
features of the music video)
Observations: Did you follow,
develop or challenge? If so, how?
Illustrative examples from the
video with time codes
Other examples to compare
and contrast
Narrative
Visual Response
Lack of Balance
Partial of Fragmented Narrative
Disjointed Structure
What Drives the Video Forward?
Theme or Montage?
Unlike many music videos, there is a clear
story line and little fragment of the
narrative other than the occasional shot of
the artist singing. There is in fact a clear
theme that challenges societys
stereotypes of the rebellious modern
youth. Lyrics largely reflect visuals.
A storyline is present throughout the
entire length of the video. Short clips of
the artist singing like at 2:02, partially
fragment the narrative. We see the group
of men dressed as if they are to cause
trouble in fact helping the community,
challenging the troublemaker stereotype.
Ever more frequently we see music
videos without any storyline at all.
This video is an exception, as we
follow the group of men in an almost
comedic series of events. The same
cannot be said for the likes of Grimes
Genesis, which features no storyline.
Editing
Does it Match the Beat of the Music?
Use or Ignorance of Continuity Editing
Fast Pace of Editing
Use of lack of Use of Transitions
Editing May Become Foregrounded
Editing is clearly matched with the song
and actions within each scene follow the
beat of the music. The video incorporates a
fast pace of editing, although there is some
evidence of continuity editing even if it
does break some of the rules.
From 1:44 cuts and actions within the
scene all follow the beat of the music.
Some form of continuity can also be seen
as the masked men clean the show
window. The past paced editing is evident
and can be seen throughout.
The video practices the very fast
pace of editing found in almost every
modern music video. It follows many
of the Vernallis conventions, and
differs little in comparison to other
music videos for editing.
Camera Movement & Framing
Extreme Shots
How Each Shot is Framed
Does the Camera Move in time to the music?
Does the Camera Move in time to the lyrics?
Re-occurring Shots
Master Shots are Frequently Close-ups
Occasional close-ups of the artist can be
found but we mainly follow the entire
group. The camera doesnt really move in
time with the music or lyrics, rather, the
editing does the work. Despite this, camera
movements often reflect the mood of the
scene.
48 seconds in we see the first of a
number of close-ups of Dizzee Rascal, the
singer. Camera movements from 3:56
onwards I find amplify the positive
atmosphere of the scene, especially the
pan showing the police and group of men
celebrating together.
Despite not having many close-ups of
the artist, they are definitely present,
likely to be contributing to Dizzees
star image which record labels often
create to make them recognizable.
However, camera movement doesnt
play too much of a part in this video.
Diegesis
May be Revealed Slowly
Actions are Not Necessarily Completed
Characters May Move to the Music
There May be Many Repetitions
Some Frames May be More Important Than
Others
Although actions are in fact completed,
some of them are in fact revealed slowly,
making the viewer think they are up to no
good. However, evidence of some frames
being more important than others comes
when we find the group are doing a good
deed. Characters often move to the music.
We see the group approach the shop
front at 1:17, yet we do not see that they
are in fact doing good until 1:47, a very
slow reveal. Frames at 1:47 are more
important as we see that they are up to
no trouble. We see all characters move to
the music, particularly at 4:00.
The clever use of diegesis is what
makes this piece able to challenge so
many negative stereotypes
surrounding todays youth. Much like
Foxes - Echo, it often follows the
conventions in which Vernallis has
based her analysis on.
[Dizzee Rascal ft. Teddy Sky Love This Town]