MADHURAM SHARMA

Mobile: +973 3649 3675

Email: madhuramsharma@yahoo.com

Portfolio: http://www.flickr.com/photos/maddys_portfolio/collections/

Work Experience
Unicom Graphics, Bahrain Designation Creative Copywriter September 2011 Till date

Employer : Unicom Graphics
Role : Creative Copywriter for Unicom Graphics, Bahrain.
Description : Sole copywriter for one of the oldest advertising agencies in Bahrain setup in 1989. The
agency handles some of the biggest national and international brands including Chevron,
Applebee's, KIA, Yamaha, SEIKO, Bahrain Kuwait Insurance and Takaful International.

Responsibilities:
Ideating and Conceptualizing marketing campaigns
Writing creative copy for projects like annual reports, corporate profiles, print ads, website content, etc.
Developing 360 degree marketing campaigns for new clients
Strategic planning for various media
Proof reading all the projects
Handling complete PR related activities including events and write-ups
Part-time Client Servicing
Qualitative and Quantitative Market research

Reliance Animation, Pune Designation Sr. Executive Communications Dec. 2010 - May 2011

Employer : Reliance Animation
Role : Sr. Communications Executive for Reliance Animation and BIG AIMS.
Description : Portraying the correct positioning of Reliance Animation and BIG AIMS in all media, both
present and future to internal and external stakeholders

Responsibilities:
Taking care of the entire Internet Marketing for Reliance AIMS and Reliance Animation
Promoting Reliance AIMS on social media websites like Facebook, Youtube, etc.
Writing articles for internet and print for the latest events conducted by Reliance Animation
Ensuring all the advertising and public relations communications is according to brand positioning
and creative guidelines
Re-branding of the entire communications material due to Reliance ADA rebranding
Developing and maintaining relations with the various content stakeholders from within the
company as well as the clients

Qtech Software Pvt. Ltd, Mumbai Designation - Assistant Product Manager Feb. 2010 Nov. 2010

Client : Disney Interactive Media Group
Role : Project Lead for the entire Disney Interactive Media Group (DIMG) account.
Description : Website management, Content writing, conceptualizing designs and games for the Disney
Websites: (www.Disney.in, www.Disneyxd.in, www.Hungamatv.com).

Responsibilities:
Sourcing briefs from the client, ideating and preparing the concept for the websites in line with the
briefs
Presentation of ideas and getting approvals from clients
Interact and discuss with the designers ideas which could enhance the look-and-feel of the concept
and the websites
Classifying and placing the content appropriately on the websites
Defining processes and procedures for the websites and enhancing older ones
Developing and maintaining relations with the various content stakeholders from within the
company as well as the clients
Keeping the content fresh and attractive for viewers
Ensuring delivery deadlines are met promptly

Client : Doon Callisto
Duration : August 2010 November 2010
Description : New Client pitch for Website management

Responsibilities:
Design and Create Sales tie-ups pitches for website management
Designing the necessary communications and content for the website

Suryoday Foundation, Pune Designation- Communications Consultant May 2009 to Jan. 2010

Employer : Suryoday Foundation (NGO)
Description : Suryoday Foundation had 220 projects running simultaneously; they felt the need to
professionally manage and centralize their communications to the internal and external
stakeholders

Responsibilities:
Design an Advertising and Public Relations 360 degree strategy for the next 365 days for the NGO.
Designing, creating and editing the necessary communications (news letters, letter heads, brochures,
websites, hoardings etc.) for the NGO to the internal and external stakeholders
Managing content on the website to make it user-friendly.
Writing content for a variety of internal and external communication media

Big 92.7 FM, Mumbai Designation- Management Trainee April 2008 to April 2009

Employer : Reliance Big 92.7 FM
Role : Management Trainee
Description : Programming department for the National Team in Reliance Big 92.7 FM

Responsibilities:
Ideating and producing show pilots for stations
Producer for the BIG Sunday Theme (an all day long Sunday special show), BIG Bollywood
Bakwaas News (an interstitial based on bollywood gossip giving it a humorous take) Both running
over 35 hindi speaking stations
Producer of Kiss of Love: A love show playing in Delhi everyday
Scripting and producing radio spots
Scripting and producing radio elements for sales pitches (advertiser funded programs, radio spots,
RJ mentions, interstitials, capsules, )
Interviewing celebrities for film tie-ups and birthday specials
Editing interviews on Nuendo
Monitoring programming deliverables for 44 stations sales pitches

Client : Reliance Big 92.7 FM
Role : Ideations Team member
Description : Ideations department for the National Programming Team

Responsibilities:
Giving integrated marketing solutions for clients like Hindustan Unilever, Godrej, Procter and
Gamble, ITC etc.
Part of creatives of the integrated department which would give 360 degree marketing solutions i.e.
On Air, On Ground, Internet, OOH etc. to fulfill the clients requirements.

Internships

2007 Interned with Contract Advertising, Mumbai as an account planner

2007 Interned as a visualizer with Initiatives of Change, Panchgani, India, an NGO which has a
presence worldwide

Education

Masters Degree Program in Communication Management, Specializing in Advertising from
Symbiosis Institute of Media & Communication, Pune, India. (Full time student in the Batch of 2008)
Bachelor of Commerce in Marketing and Advertising from Symbiosis College of Arts and
Commerce, Pune University, India. (2003-06)


Personal Information

Date of Birth : 20
th
January 1985
Marital Status : Married
Nationality : Indian
Passport No. : F6967949
Current Address : Manama, Bahrain
Permanent Address : Pune, India