Monday December 14, 2009

Your Local Executive SAN DIEGO, CA 92128

Summary Single Family Homes

This Week
Real-Time Market Profile Trend
Median List Price $ 562,500 ±+
Asking Price Per Square Foot $ 290 ±+
The median list price in SAN DIEGO, CA 92128 this week is Average Days on Market (DOM) 141 ==
$562,500.
Percent of Properties with Price Decrease 37 %
Percent Relisted (reset DOM) 12 %
Inventory has been lightening lately and the Market Action Index
has been trending up. Though days-on-market is increasing, these Percent Flip (price increased) 4%
are mildly positive indications for the market. Median House Size (sq ft) 1892
Median Lot Size 8,001 - 10,000 sqft
Median Number of Bedrooms 3.0
Median Number of Bathrooms 2.5

Supply and Demand Market Action Index Strong Buyer's 19.9 ==

Home sales have been exceeding new inventory for several weeks. ±+ No change == Strong upward trend ≠≠ Strong downward trend
Since this is a Buyer's market prices are not yet moving higher as
excess inventory is consumed. However, the as supply and demand = Slight upward trend ≠ Slight downward trend
trends continue, the market moves into the Seller's zone, and we are
likely to see upward pressure on pricing.

Price
Market Action Index In the last few weeks we've seen prices in this zip code bouncing
around this plateau. Look for a persistent down-shift in the
Market Action Index before we see prices deviate from these
levels.

Price Trends

7-Day Rolling Average 90-Day Rolling Average Buyer/Seller Cutoff

The Market Action Index answers the question "How's the

Market?" By measuring the current rate of sale versus the
amount of the inventory. Index above 30 implies Seller's
Market conditions. Below 30, conditions favor the buyer.

Quartiles
7-Day Rolling Average 90-Day Rolling Average

Characteristics per Quartile Investigate the market in quartiles -

where each quartile is 25% of homes
ordered by price.
Quartile Median Price Sq. Ft. Lot Size Beds Baths Age Inventory New Absorbed DOM
0.25 - 0.50
Top/First $ 899,999 3263 acre 5.0 3.0 26 31 2 0 148 Most expensive 25% of properties

6,501 -
Upper/Second $ 635,000 2196 8,000 sqft 4.0 2.5 21 31 4 3 134 Upper-middle 25% of properties

8,001 -
Lower/Third $ 525,000 1762 10,000 sqft 3.0 2.0 24 32 2 1 117 Lower-middle 25% of properties

6,501 -
Bottom/Fourth $ 377,000 1515 8,000 sqft 3.0 2.0 40 32 0 1 164 Least expensive 25% of properties

Pickford Escrow and The Escrow Firm

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