"#ere are over t#ree million active faceook pa!es$ and t#ese pa!es are !ainin! millions of new fans every day% Yes$ & 'ust said fans% (lt#ou!# t#e utton #as c#an!ed from )*ecome a fan+ to )Like$+ t#e action of 'oinin! a rands pa!e remains t#e same% Faceook pa!es are still fan pa!es% ,it# Faceook-s announcement of "#e .ew Messa!in! t#ere are more reasons to like Faceook$ and Faceook pa!es$ t#an ever% & #ope you en'oy t#is post aout 50 ,ays to Get More People to )Like+ your Faceook Pa!e$ and if you do & would really appreciate it if you s#are t#ese tips wit# your friends$ and 'oin t#e FaceookFlow fan pa!e%/ere are t#e tips0 1% Post a 2tatus Update Post a status update mentionin! your faceook pa!e% 3on-t e afraid to outri!#t ask people to 'oin your faceook pa!e% (sk and you s#all receive% Give t#em a !reat reason w#y t#ey s#ould 'oin$ tell t#em news$ or find a creative way to mention and link to your pa!e0 4% Get fans to upload and ta! p#otos &f you #ost 5or attend6 an event wit# several of your fans take a unc# of pictures$ post t#em to your pa!e$ and t#en ask your friends to ta! t#emselves in t#e pictures% &f you can !et your fans to upload pictures to your pa!e$ or ta! t#emselves in pictures you uploaded$ t#is will post to t#eir walls as well and will lead to additional traffic for you% 7% 8ffer an incentive for people to si!n up Usin! some static fml you can create a dynamic faceook landin! pa!e wit# a )reveal ta+ t#at contains content t#at is visile only to fans of your pa!e% "#e more valuale your incentive is$ t#e more people will e compelled to click t#e )Like+ utton to access it% E9amples of e9clusive content could e0 (n e9clusive :ideo$ an e9clusive w#itepaper;%pdf$ e9clusive pictures% 2tay tuned to FaceookFlow% &n one of our upcomin! posts will e9plain #ow to set up a )reveal ta%+ "#e ima!e elow s#ows different levels of increasin! effectiveness for ac<uirin! new fans% &nvolver offers apps 5and several of t#em are totally free6 t#at make it easy to create a )Fan Gate+ containin! incentives$ like a file or coupon$ t#at will cause more people to )Like+ your pa!e% =% >ontact admins of !roups related to your pa!e Groups are more powerful t#an pa!es in terms of t#eir messa!in! aility% Pa!es send updates$ ut !roups send messa!es directly to a users faceook ino9$ tri!!erin! an email alert% &f you contact t#e admin of a faceook !roup wit# some valuale content t#at adds value to t#eir readers t#en t#is can #elp t#em nurture t#eir community and #elp you uild yours% 5% Get people to 'oin your pa!e via 2M2 2end a te9t messa!e to 74??5 5F*88A6 wit# t#e words )fan yourusername+ 8B )like yourusername+ 5wit#out t#e <uotes6% "#is feature is ideal w#en you-re in front of a live audience% ?% &nstall a pa!e *ad!e Faceook *ad!es are a simple$ yet effective way to link to your faceook profile% Unlike wid!ets$ ad!es are simply ima!es$ and will load muc# faster% C% &nstall a faceook )Like *o9+ into your site &nstallin! a )Like *o9+ is an e9cellent way to allow visitors to your site ecome fans wit#out even leavin! your pa!e% "#e like o9 uilder tool makes it easy to customiDe t#e siDe of your like o9$ t#e numer of connections to display$ and even t#e color sc#eme% 2#own in t#e ima!e elow is t#e rarely used )dark+ color sc#eme% E% Use status ta!!in! 2tatus ta!!in! is a cool and fairly new feature of faceook% "#is feature allows you to ta! any pa!e or person y enterin! t#e F si!n and t#en typin! t#e name of t#e pa!e or person you want to ta!% G% 2u!!est your pa!e to friends Use t#e )su!!est to friends+ feature of your pa!e% Use t#is feature sparin!ly% Personally$ & try to only invite people !o my pa!e once ecause & know it annoys me w#en multiple people invite me% &f you #ave many friends you mi!#t want to consider usin! t#e )invite all+ Goo!le c#rome e9tension$ rat#er t#an clickin! #undreds or t#ousands of times% 10% &nstall a Like *utton into your site &nstallin! a like utton allows visitors to like your pa!e$ and w#en t#ey do t#is posts t#e t#eir activity stream% "#is can send more traffic to your site and if you #ave a faceook )Like *o9+ and ot#er content promotion your fan pa!e$ since t#is will #elp you convert your visitors into fans% 11% >onnect your pa!e to "witter >onnectin! your pa!e to "witter is an e9cellent way to convert your twitter followers into faceook fans% Usin! t#is strate!y will cause all of your posts to e sent to twitter$ wit# a link ack to t#e faceook version of t#e post% www%faceook%com;twitter 14% Link to Your Pa!e as a Place of Employment "#e info o9 uner profile pictures is ein! p#ased out$ so now if you want an omnipotent link on your profile to your pa!e you will need to list your Pa!e under employment% 8nce you do t#is your Faceook Pa!e will appear under your name on your Profile% 17% &nstall commentin! on your landin! pa!e "#is will allow people to comment on your pa!e$ even if t#ey are not a fan% (ny comments made can roadcast to news feeds and lead to more traffic to your pa!e% 2ettin! up faceook commentin! re<uires re!isterin! a faceook application$ so act on t#is tip wit# caution unless you are comfortale wit# code% 1=% Levera!e "raditional Media 2ince faceook is so widespread you can use any forms of traditional media and ac#ieve results% .ewspapers$ Media *uys$ Badio$ and ": all work$ ut are often very costly% "o ma9imiDe your promotion offer a free !ift to t#ose w#o 'oin you pa!e% 15% .ewsletter Promotion &f you do email marketin! send a messa!e to your suscriers lettin! t#em know aout your fan pa!e and consider includin! a link to your fan pa!e in every email% 1?% Email 2i!nature Every email you send is an opportunity to link to your faceook pa!e% >#eck out t#e email si!nature tool wisestamp for a creative way to link to your social profiles% 1C% Get usiness cards promotin! your Faceook pa!e *usiness cards are c#eap% Youcan !et 500 usiness cards from :ista Print for H1%GG% For t#is minimal investment you can !et up to 500 new fans for your pa!eI "#row a link on your card and people will almost certainly c#eck it out% &f you-re pressed for space in your desi!n all pa!e urls can e s#ortened from faceook%com to f%me$ or f%com% For e9ample$ www%faceook%com;fflow$ www%f%me;fflow$ and www%f%com;fflow all point to t#e same pa!e% 1E% Fiverr Fiverr is an online marketplace w#ere services are sold for five ucks% >#eck out t#eir )2ocial Marketin!+ and )(dvertisin!+ section and #ere you will find some people w#o are willin! to su!!est your pa!e to 5$000 of t#eir friends for 'ust H5% Youwill need to make t#e person w#o will su!!est your pa!e to t#eir friends an admin in order for t#em to do t#is for you$ ut if you are willin! to place your trust in someone to do t#is and t#ey come t#rou!# for you t#is will allow you to pick up doDens if not #undreds of new fans% 1G% >reate a Landin! Pa!e wit# 2tatic F*ML *y creatin! a custom landin! ta for your faceook pa!e you can increase t#e conversion of visitors to fans% >#eck out my post on customiDin! your pa!e wit# static fml for a tutorial e9plainin! e9actly #ow to set a custom welcome ta up% 40% Bun a )fans only+ contest (n e9cellent way to run a fans only contest is usin! wildfireapp% "#ere are rules and re!ulations around runnin! a contest on faceook so e sure to c#eck out t#e faceook 2tatement of Bi!#ts and Besponsiilities 5)2tatement+6 efore you run one% 41% Link to your pa!e from your profile Edit your Faceook profile information to include promotion for your Fan Pa!e% (t t#e ottom of t#e info section of your profile you can include links to any wesites you are affiliated wit#% "#e more links you can uild to your Pa!e$ t#e more traffic you will e ale to send to your Faceook Fan Pa!e% & am constantly seekin! new opportunities to uild links t#at will send traffic to my Fan Pa!e% 44% *lo! >ommentin! >omment on lo!s and in t#e wesite section use a link to your fan pa!e% 47% Link to your faceook pa!e from your linkedin profile Linkedin !ives every user t#ree slots for links to w#atever you-d like ri!#t on your profile% Youcan make t#e anc#or te9t of t#ese links w#atever you like$ so & recommend usin! a call to action suc# as0 Join my faceook pa!e% 4=% Upload video to faceook Faceook video is very underrated$ and e9ceptionally powerful% ,#en you emed a faceook video on anot#er wesite t#is video includes a watermark link in t#e top left corner to t#e fan pa!e it came from% 45% ,atermark your videos wit# a link to your wesite Usin! a video editin! pro!ram include a link to your wesite% & use camtasia to add my watermarks$ and to record any screencast & create$ and t#is pro!ram comes wit# a free 70 day trial% 4?% >reate a memorale UBL &f you !o to faceook%com;username you will e ale to create a custom UBL for your pa!e% Bememer t#at t#is cannot e c#an!ed once it is set$ so c#oose wisely% 4C% 3eliver an e9ceptional e9perience (lt#ou!# faceook pa!es are no lon!er officially considered )fan pa!es+ if you work to create fans of your rand many of t#em will certainly seek out and 'oin your faceook pa!e% 2trive to deliver an awesome e9perience for t#ose w#o interact wit# your rand% Go aove and eyond w#en en!a!in! wit# your community and t#ey will spread t#e word% ( famous article called 1$000 true fans maintains t#at t#ey are all you need to create a t#rivin! usiness% 3on-t try 'ust to !et people to click )like+ ut instead seek to create ravin! true fan w#o will spread your word far and wide% 4E% Link it up "#is tip comes from F!aryvee and it-s a !ood one0 link it upI /yperlinks are w#at weave t#e we to!et#er so use t#em often and every time you do you are openin! up anot#er !ateway into your fan pa!e% 4G% Flip t#e funnel 3rive your fans ack to your wesite for new lo! posts% Make sure t#at your lo! #as social s#arin! and many of your fans will )like+ your lo! posts and tweet it out to t#eir followers on twitter as well% 70% "rack your !rowt# wit# Faceook insi!#ts Faceook insi!#ts s#ows you #ow many fans you #ave over time$ and some fairly detailed demo!rap#ic information as well% Usin! t#is knowled!e you can analyDe w#at activities drive t#e most !rowt#$ and t#en duplicate your success% 71% (nalyDe your demo!rap#ics wit# insi!#ts Faceook demo!rap#ics are a powerful feature of insi!#ts t#at allows you to determine t#e !ender and a!e of t#e people in your pa!e% 8nce you know t#is information you can focus your content to appeal to t#e a!e !roup and !ender of your fans% /ere is t#e demo!rap#ic information of t#e FaceookFlow fan pa!e0 74% "alk and *lo! aout your pa!e ,ord of mout# does not start itself% Get t#e conversation !oin! y mentionin! your faceook pa!e in lo! posts and in every day conversation% 77% Learn more aout Faceook "#e more you know aout faceook t#e more you can use t#is knowled!e to drive t#e !owt# your community% "o learn more aout faceook enroll in our FBEE faceook ecourse% 7=% 3rive more traffic to your wesite Use t#ese tips to !et more free traffic to your wesite% Make sure t#at your )Like *o9+ is featured prominently$ and plenty of t#is traffic will )Like+ your pa!e% 75% Produce Epic >ontent &f your lo! content is epic t#is will drive t#e !rowt# of your pa!e in a serious way% Epic content #as t#e est c#ance of !oin! viral and if a lo! post !oes viral t#is also causes it to move up in t#e rankin!s in Goo!le$ leadin! to even more traffic$ a percenta!e of w#ic# will convert to fans% 7?% &nstall a like utton into your posts &nstallin! a like utton into your posts will #elp drive e9tra traffic to your posts and it will also s#ow t#at faceook is an inte!ral part of your rand% &f you #ave a self #osted wordpress lo! & recommend installin! t#e ,P F* Like plu!in% "#e more you can inte!rate faceook wit# your site t#e more likely people will e to 'oin your faceook pa!e% 7C% Make a Faceook like si!n *lue 2ky Factory created a Faceook )Like+ si!n tool t#at you can use to create a cool ima!e t#at will #elp promote your faceook pa!e% 7E% *uy "#em (lt#ou!# & do not recommend t#is option$ t#ere are several services out t#ere t#at sell faceook likes% "#e first 1$000 fans are usually t#e #ardest to !et so a service like t#is mi!#t #elp you !et t#e critical mass needed to !et more !enuine or!anic fans% 7G% Bun a tar!eted ad campai!n Faceook advertisin! is e9ceptionally powerful due to t#e aility it offers to #yper tar!et your market% Faceook ads can e tar!eted ased on a!e$ location$ and interests% =0% "urn your customers into fans &f someone likes you enou!# to uy your product t#en t#ere is a !ood c#ance t#at t#ey will like you on faceook as well% Bi! up your )t#ank you+ pa!e wit# a faceook )Like *o9+ and you-ll e !ood to !oI =1% (dvertise your pa!e "#e more you advertise your pa!e t#e more fans you will e ale to ac#ieve% Faceook advertisin! s a smart way to promote since you can tar!et specific demo!rap#ic and interest !roups% Youwill need a sales funnel in place in order to 'ustify an advertisin! ud!et and & recommend settin! t#is up prior to advertisin! on Faceook% ,#en & si!ned up for my /ostin! account wit# Go3addy & was ale to !et a free Faceook advertisin! coupon for H50 and & elieve t#ey are still offerin! t#is promotion% =4% Use /ootsuite to mana!e your pa!e *y usin! /ootsuite to mana!e your faceook pa!es you can ma9imiDe en!a!ement y sc#edulin! your posts a#ead of time to !o out w#en t#ey will !et t#e most attention% Faceook posts !et t#e most en!a!ement early in t#e mornin! and a few #ours efore ed% =7% Get an attractive profile picture ( picture says a t#ousand words$ so to really optimiDe your usiness pa!e you s#ould use t#e lar!est profile picture possile% >urrently t#e ma9imum profile picture siDe is 400 9 ?00 pi9els% ==% 3o a )fan of t#e mont#+ promotion *y #i!#li!#tin! one of your est fans every mont# you indirectly encoura!e fans to en!a!e more$ so t#at t#ey can win t#e coveted fan of t#e mont# title t#e ne9t mont#% 8ffer a mont#ly priDe$ suc# as a cool free product or service related to your rand$ and t#e competition for t#is title will only increase% =5% Messa!e your friends and ask t#em to 'oin "#is tried and tested met#od takes more !round work$ ut t#is met#od will allow you to uild relations#ips and tar!et t#e friends t#at you t#ink are t#e most relevant to your pa!e% =?% &nclude a link to your fan pa!e in your forum si!nature &f you are active in any forums you will #ave t#e option to attac# a )si!nature+ to every post t#at you write% "#row a link in your si!nature to your faceook pa!e$ and it will e clicked% 3o your est to add value and answer <uestions wit# your posts$ and people will e more inclined to click your link and 'oin your pa!e% ( link wit# a call to action is more likely to !et clicked t#an a link alone$ so !o wit# )Join my Faceook Pa!e0 www%faceook%com;fflow+ instead of simply0 )www%faceook%com;fflow+ =C% >reate a redirect UBL >reatin! a redirect to your faceook fan pa!e is one way to )presell+ t#e people w#o click it on 'oinin! your pa!e% For e9ample$ if your link is0 www%yourdomain%com;'oinmyfaceookpa!e anyone w#o clicks it will proaly 'oin your pa!e% /ere is an article on #ow to redirect a wepa!e% #ttp0;;faceookflow%com;'oinmyfaceookpa!e =E% Give away fan pa!e swa! ,esites like KaDDle make it easy for people to customiDe swa!$ suc# as t#e nifty )you like t#is+ tLs#irt elow% &f you !ave away s#irts 5or mu!s$ or stickers6 like t#is wit# your faceook url included you could easily amass an army of walkin! illoards for your faceook pa!e% =G% Find more faceook friends "#e more friends you #ave$ t#e etter your c#ances will e t#at some of t#ese friends will 'oin your fan pa!e% Faceook #as a )Find Your Friends "ool+ t#at allows you to import your contact list from a variety of email clients$ or an email list% "#is tool also displays )People you may know+ w#ic# & #ave found is very !ood at su!!estin! people t#at #ave many mutual friends as me% 50% 2#are t#is article wit# your faceook friends &f you s#are t#is post wit# your faceook friends and it will ecome ovious to t#em t#at !ettin! more fans important to you$ and if you #ave included a link to your faceook pa!e in your info o9 or t#e ),esite+ section of your wesite t#ere is a !ood c#ance t#at t#ey will click it% Feedack >lick /ere0 #ttp0;;!uideri!#t!roup%com;/yperLFaceL*ookL"raffic >lick /ere0 #ttp0;;!uideri!#t!roup%com;Godaddy >lick /ere0 #ttp0;;!uideri!#t!roup%com;/ost!ator >lick /ere0 #ttp0;;!uideri!#t!roup%com;.ame>#eap >lick /ere0 #ttp0;;!uideri!#t!roup%com;2ocial(dr >lick /ere0 #ttp0;;!uideri!#t!roup%com;"raffic,ave >lick /ere0 #ttp0;;!uideri!#t!roup%com;&mnicaMail >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle*ack"o2c#ool2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle>ard2#apes2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle>reate>ustom"s#irts2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle>ustomiDe&t(ll2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle3isneysFroDen2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDleGraduation&nvitations2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle&nternational2tores >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDleiP#one?>asesPreorder2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle2ave"#e3ate2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle2ave"#e3ateMa!nets2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle,rapped>anvas2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDleGift>enter2tore >lick /ere0 #ttp0;;!uideri!#t!roup%com;KaDDle2#op(nd>reate&nU2(