INTERNSHIP REPORT

INDONESIA MARKET ASSESMENT- REMITANCE AND B2C MARKET

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PAYMENT
(Study Case at Solidiance Asia Pacific)

This report is made as a requirement to fulfill the marking component of

Corporate Internship subject at Management Study Program Bakrie University

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Ayu Putri Widyasari

1101001020

MANAGEMENT STUDY PROGRAM

ECONOMICS AND SOCIAL SCIENCES FACULTY
UNIVERSITAS BAKRIE
JAKARTA
2013

STATEMENT OF APPROVAL

INTERNSHIP REPORT
INDONESIA MARKET ASSESMENT- REMITANCE AND B2C MARKET
PAYMENT
Written by:
Ayu Putri Widyasari
1101001020

Jakarta, September 31st 2012

Approved by,
Academic Supervisor

Corporate Supervisor

Aurino Djamaris

Sumit Agrawal
Acknowledged by,

Head of Management Study Program Universitas Bakrie

DeddyHerdiansjah,Ir., M.Sc., M.B.A., Ph.D

ii

ACKNOWLEDGEMENT

The greatest gratitude is conveyed to Ida Sang Hyang Widi Wasa for
blessing the author in finishing this final internship report titled Indonesia
Market Assesment- Remitance and B2C Market payment. This final internship
report is submitted to fulfill the requirements of Corporate Internship subject at
Bakrie University.
I also would like to deliver my deep appreciation to anyone who has
helped the author in finishing this final internship report, i.e.:
1. Mr. Aurino Djamaris as my academic internship supervisor which has
guided the author to go through the internship process since August until
October 2013.
2. Mr. Sumit Agrawal, Mr. Gervasius Patar Samosir and Mr. Rudi Setaiawan
for their patience in teaching the author about work-related and workunrelated knowledge during authors internship time at Soldiiance Asia
Pacific Indonesia.
3. Mega Ranty, Hanani Faiza and Isely Azany for being nice and friendly
partners in everyday work during my internship.
4. My best friends, Desi Purnamasari, Firman Ardiansyah, Surya Pratama,
Yenni Yuliati and Nyoman Wati that have given consistent and continual
support toward the author.
5. The last but not the least, the authors gratitude is also conveyed to
authors parents and my beloved Yusfan Davis that always support the
author in finishing and doing everything as best as possible.
Lastly, I hope that this internship report will be useful and give contribution for
the academic world.
Jakarta, October 31st 2013

Ayu PutriWidyasari

iii

Table of ContentsDaftar Isi

INTERNSHIP REPORTABCDE ................................................................................... ii

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STATEMENT OF APPROVAL.......................................................................iiiiEFGHIJ
.................................................................................................................................... iiii
ACKNOWLEDGEMENT ............................................................................ iiiiiiKLMNO
.................................................................................................................................. iiiiii
CHAPTER 1 ....................................................................................................... 11BAB I
..................................................................................................................................... 11
INTRODUCTION ........................................................................... 11PENDAHULUAN
..................................................................................................................................... 11
I.1

BackgroundLatar Belakang ............................................................................ 11

I.2

Internship ScopeRuang Lingkup .................................................................... 11

I.3

ObjectivesTujuan ........................................................................................... 22

I.4

BenefitsManfaat ............................................................................................ 22

CHAPTER II .................................................................................................... 44BAB II

..................................................................................................................................... 44
COMPANY DESCRIPTION AND DISCUSSION 44DESKRIPSI DAN PEMBAHASAN
..................................................................................................................................... 44
II.1

Company DescriptionGambaran Umum Perusahaan ...................................... 44

II.1.1

Brand and PhilosophySejarah dan Penjelasan Umum................................ 4

II.1.2

Mission and ValuesVisi dan Misi ............................................................. 4

II.1.3

Companys GrowthStruktur Perusahaan ................................................... 5

II.1.4

How Solidiance Work ............................................................................ 66

II.1.5

Solidiance in Indonesia .......................................................................... 76

II.1.6

Services ................................................................................................ 87

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Internship ActivityPelaksanaan Magang..................................................... 1110

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II.2

II.2.1

Internship FormBentuk Kegiatan Magang .......................................... 1110

II.2.2

Working ProceduresProsedur Kerja ........................................................ 16

2II.2.3

ChallengesHambatan dan Penyelesaian .............................................. 1716

2.2.4 Key Learning ......................................................................................... 1717

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CHAPTER III ................................................................................................ 118BAB III

................................................................................................................................... 118

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CONCLUSION AND RECOMMENDATION ............ 118KESIMPULAN DAN SARAN

................................................................................................................................... 118

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III.1

ConclusionKesimpulan ................................................................................ 118

III3.2 RecommendationSaran ................................................................................ 219

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CHAPTER BAB 1
INTRODUCTIONPENDAHULUAN
I.1

BackgroundLatar Belakang
Education has a great role in defining a persons skill and ability to enter

work environment. Education in collage is not enough to enabling student for

exercising and solving problems in the work environment, because it just covered
theoretical things and less practice. Students need to involve directly in the field
by following corporate internship programs in an institution or company that
related with their major so that they will be able to exercising and solving working
problems by utilizing their internship experience.
Consultant is one of the preferable industry segment to do internship
program due to its high intensity in analysis activity that enable student to
enhance their analytical thinking and having a multiple point of view in exercising
and solving an issue. It also has a dynamic work ambient because there is not
specific working hour, as long as employees done their project well.
Solidiance is an Asia Pacific-focused leading B2B growth strategy
consultancy trusted by Fortune 500. They team up with their customers to find
new sustainable and profitable growth. Their brand is synonymous with
innovation and client value creation, domain knowledge and a very specific Asia
focus. In every client engagement they initiate reinforces their message of alliance
and reliance. Their core revenue drivers along the company pipeline is their
analyst because client satisfaction is very depend on how an analyst exercise a
problems that could give the best input to the client strategy and create a greater
value than the other consultancy business.

I.2

Internship ScopeRuang Lingkup

During the internship programs, author work as a Junior Analyst that

supervised by a senior consultant. As a junior analyst, author only has one main

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job, that is doing a deep-dive analysis on an issue based on the project. The
project could be comes from various industry. Due to the short period of
internship the author only has chance to do two projects on two different
industrial issues. In this internship report, the author will elaborate one of those
two projects, the one that explain the current e-payment and remittance market in

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harm your internship objectives?
Uses positive wording, sentences and try to think
positively. Dont report some activities with
undermining sentences.

Indonesia. The purposes of this project are to know in what industrial segment
that e-payment must be applied and to identified the profit opportunity in
remittance market. Junior analyst has few roles as shown below:
a.

Build the content of proposal agreement

b.

Attending every kick-off meeting with client

c.

Build an analysis skeleton

d.

Gathering and analyzing related data

e.

Make an analysis report in form of an appropriate presentation.

I.3

ObjectivesTujuan
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The author does this internship program in order to:

1.

Enhance the author analytical thinking and the way to view a problems
from a different point of view.

2.

Have a good practice in creative thinking, moves from a narrow view to a

broader one.

3.

Learn how to using multiple approaches in exercising an issue.

4.

Learn how to do a direct interview with client and other people that has an
important role in a specific industries

5.

Enhance the authors skill in desk research

6.

Complete the authors ability to make a professional slide presentation.

I.4

BenefitsManfaat
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Benefits of this corporate internship are:

1.

For the internee: Enhanced in analytical and structural thinking, better in

make an appropriate slide presentation, and because the author always deal
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with international client, it helps the authors ability in speaking English

formally and deal with people with different cultural background.
2.

For the company: this internship report can be an important input from
academic view and as part of its social function especially in education.

3.

For the university: this internship can increase the quality of Bakrie
University graduation in term of readiness to face the real career world
which will also positively influence the reputation of Bakrie University.

4.

For the development in academic setting: This internship report can

become the reference for the next internship activities.
I.4

Institution and period of the

Internship

4.

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Places : Solidiance Asia Pacific, Palma One Tower, 15th floor.

Period
: August 12th November 11th
Position
: Junior Analyst

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CHAPTER BAB II
COMPANY DESCRIPTION AND DISCUSSIONDESKRIPSI DAN
PEMBAHASAN
II.1 Company DescriptionGambaran Umum Perusahaan
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II.1.1 Brand and PhilosophySejarah dan Penjelasan Umum

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Solidiance is an Asia Pacific-focused leading B2B growth strategy

consultancy trusted by Fortune 500. Team up with customers to find new
sustainable and profitable growth. The name stands for what matters most
to clients: solid alliances and reliance. The brand is synonymous with
innovation and client value creation, domain knowledge and a very
specific Asia focus.

Picture 2.1
Solidiance Logo
(Source: http://www.solidiance.com)
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II.1.2 Mission and ValuesVisi dan Misi

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Solidiance strives to be the partner of choice to help our clients

develop strategies for growing their business in Asia.
a.

Passion; Solidianceexcited solving client issues and helping them

expand

b.

Innovation; Innovation is the driving force behind Solidiance and

its clients' engagements

c.

Focus; Value precision work and a dedicated client-focused

approach.

d.

Excellence; Aim to live up to Solidiance by helping business

partners to create value in Asia Pacific.

e.

Integrity; Build solid client trust by being ethically transparent in

their work, relationships and ecosystem

f.

Positive; Aim for an environment that is friendly, warm, and fun.

Solidiance encourage diversity in people, and opinions.

g.

Humble; Recognize that every road is paved with challenges and

didn't always have all the answers

h.

Savvy;Solidiance is serious about the operations, believe in putting

in the extra effort to get more things done with less.

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II.1.3 Companys GrowthStruktur Perusahaan

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Solidiance started early on with offices in Singapore and Shanghai

and continued his rapid expansion in Asia with new Solidiance offices
added nearly every year: Bangkok, New Delhi, Jakarta, Ho Chi Minh City,
Yangon, and Kuala Lumpur. The clients rely on the on-the-ground
marketplace knowledge to support their growth strategies. Solidiance is an
Asia Pacific-focused leading B2B growth strategy consultancy trusted by
Fortune 500, team up with customers to find new sustainable and
profitable growth.

Picture Figure 2.2

Solidiances Growth

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(Source: http://www.solidiance.com)

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II.1.4 How Solidiance Work

At 90%, Solidiance's repeat client rate is substantially above the
industry average. This is a clear testimony of the value we bring to our
clients. Solid Alliance is no longer just a name.

Solid interaction:Solidiance only aim for sustained partnerships

with clients; success comes from precision work and a dedicated
client-focused approach.

Customized actionable insights: Solidiance create a custom

approach tailored to each client's unique situation. No cut and paste
"solution" with Solidiance.

Getting dirty: The approach is to focus to the strategy

recommendations on meticulously gathered facts, not on hearsay.
Solidiance roll-up sleeves and get 'hands dirty' by conducting
extensive interviews in the marketplace. There are no other ways in
Asia.

Not global, but Asia-centric: Focus on the terrain that Solidiance

master best. Solidiance care and know about Asia issues.

Seriously fresh Size allows to delivers exciting engagements that

are team-based, participative, innovative, foresight-oriented and
focused on accelerating your growth in Asia.

Unlocking capabilities: The team is comprised of full-time

seasoned consultants with deep Asia and domain knowledge.
Solidiance bring senior experience that lead to high-impact results.
Clients don't pay to learn but to deliver.

II.1.5 Solidiance in Indonesia

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Solidiance office in Indonesia is based in Jakarta and opened in

August 2009 with a total of 3 employees. In November 2010, Solidiance
moved to current office with an addition of 3 people, rounding up the team
to 6 people. Since then, Solidiance have continuously worked to expand
local network and today, currently have 15 strong management consultants
as part of the team. Solidiance Indonesia is growing fast and is looking for
additional outstanding talent.
The advantages and key differentiations come from Solidiances
native familiarity to the country which is reflected in the quality of team
members. They graduated from top national and international universities
with significant working experiences in Fortune 500 companies and major
consulting firms prior to joining Solidiance. With international
experiences and native familiarity to the Indonesian market, Solidiance are
able to understand your business needs and combine that with the local
requirements better than any local or global consulting outfit.
Solidiances main expertise and focus area is to assist large
companies with the identification of sustainable growth strategy within
their industry in Indonesia's tier one and tier two cities. Solidiance often
help foreign companies to understand 'what's beyond Jakarta'. The typical
engagements range from market entry strategy, competitive benchmarking,

channel model identification, market opportunity assessment, M&A and

partner due diligence - just to name a few.

II.1.6 Services
The main services that provides by Solidiance is optimize the client
marketplace insights in Asia that covered these segment:

a.

Asia Market opportunity sizing

Translate market research into realistic market opportunity
projections. By measuring and interpreting marketplace insights
findings, Solidiance pinpoint the scope of market activity that can
be "owned" by clients.

b.

Asia B2B Customer segmentation

Optimize marketing ROI by identifying profitable customers who
share similar demand characteristics. Prioritize customer groups
and outperform competition by understanding customers' unmet
needs.

c.

Asia Key Account optimization

Determine most profitable key accounts in the market and define
strategy to prioritize efforts, acquire, retain and manage, and cross
sell these accounts.

d.

Asia B2B Customer loyalty strategy

Review customer win-loss ratio and implement the required
changes to retain valuable customers. Minimize the risk of churn
and boost products/services affinity. Create switching costs to
ensure client customers stick to clients company.

e.

Asia Pricing strategy

Identify the ideal price point level to maximize product/service
penetration and gain the maximum available revenue. Find the
balance between the financial goals of clients firm and the
marketplace realities

f.

Asia Market Intelligence

Review in-house data and analytics combined with Asia
marketplace insights to spot new consumers and competitor trends.
Anticipate swift demand shifts and profile emerging competitive
threats before the product life cycle catches up with you.

The other service that provided by Solidiance is doing a market

assessment that enable client to accelerate their company profitable growth
across Asia and deliver those assessment results into a form of:
a.

Asia Market entry strategy

Weight options and reduce financial uncertainty by mapping
competitors, customers, partners, channels, suppliers and other
market dynamics. Produce step by step implementation roadmap
matching capabilities and benefits with market needs.

b.

Asia Product launch strategy

Ensure new product offers to customers greater value than
alternative offerings size and test markets. Qualify vendors and
establish channels. Get buy-in from sales force & prepare launch
campaign.

c.

Asia Channels enhancement strategy

Map out the whole supply chain, benchmark with competitors and
identify the key drivers of distribution profitability. Decrease
logistics costs and improve supply chain efficiency. Ensure that
traditional distributors provide sufficient push for client products.

d.

Asia Competitive benchmarking

Learn from others' best practices to avoid costly omissions and
reinventions. Improve and innovate on others' successes to gain
strategic advantage. Compare clientself with the best direct
industry competitors in terms of capabilities, structures, customer
benefits, and processes.

e.

Asia Scenario planning

Predicting the long-term ramifications of a current/possible

businesses strategies.Scenario planning reviews a myriad of
factors, both qualitative and quantitative, from the economic to the
social, the commercial, the legal and political. Avoid bad
investments by recognizing warning signals early and evaluating
unfolding developments.
f.

Asia commercial due diligence

Scout and produce full list of acquisition / partner targets. Screen
targets based on criteria set by the corporate strategy team.
Identify, qualify, screen and recommend best targets. Ask the hard
questions to ensure this new partnership will clearly deliver
shareholder value and derive plan to approach targets.

The last services that delivered by Solidiance is support the client

with strategy that enables the client to maximize innovation impact within
clients Asia operations, with delivering:
a.

Asia Innovation capability diagnostic

Benchmark structure, processes, R&D, people, technology, and
culture against best in class, irrespective of client industry. Assess
weaknesses and opportunities and suggest an innovation roadmap
to maximize innovation capability and investments returns.

b.

Asia Innovation capacity building

Remove silos and develop a company-wide innovation culture and
structure. Improve success and hasten new product launches and
start-up ventures. Implement KPIs to anticipate and respond to
changes in the environment before the competition. Develop
foresights not insights.

c.

Asia New Product development

Accelerate product & services development process. Find white
spaces,

identify Greenfield

segments,

cross

new product

boundaries. Stimulate the generation of new business models to

accelerate ideas and new product generations and launch.

10

d.

Asia Industry paradigm change

Disrupt existing business models and challenge the accepted
industry paradigm. Anticipate upcoming industry shifts and create
disruption within the industry to capture and retain leadership.

e.

Fighting commoditization
Review client overall market positioning, value proposition and
product innovation to compete with lower cost competitors.
Evaluate possible portfolio options, instill innovation at the core of
client

strategy,

improveclient

go-to-market

speed

and

effectiveness.

II.2

Internship ActivityPelaksanaan Magang

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II.2.1 Internship FormBentuk Kegiatan Magang

During the internship period, the author worked as a junior analyst
and worked on Indonesian Market Assessment on Remittance and B2C
Service payment project. The project was undertaken with a team headed
by a Senior Consultant. The project was completed within six weeks with
weekly system update in which Solidiance team should report the working
documents every week to enable the client to learn the results of the
analysis and make some needed changes. This project focuses on two
inter-related sectors, remittance and B2C Service payment.
Project Overview
Project name : Indonesia Market Assesment- Remitance and B2C Market
payment
The objectives of the project are:
a.

To understand the market size of major B2C services in Indonesia

and the channels used/preferred by consumers to make payment for
those services

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b.

To understand the remittance market (person to person only), both

domestic and foreign in Indonesia and the various channels, formal
and informal adopted to make remittance transfer.
E -payment is an electronic payment system that can be done

through electronic money, known as E-Money that enable customer to do

transaction without cash. Moneyless transaction was gaining popularity in
Indonesia , that condition attract the attention of PT XXX to analyze how
the current E-payment market situation in Indonesia. In this project, the e payment market exercise intended to determine which industriesthat might
be the target of e-payment usage in Indonesia. Junior analyst tasks is does
a deep dive in each industry segment to find the facts about the condition
of each segment of the industry and provide statistical data to support the
analysisto provide consideration to whether the client should installed its
e-payment instrument and supporting instrument to enable the usage of PT
XXX e-money card on those industry segment.
Some of the targeted industry (in which the industry determination
based on the use of e-payment in Japanese) that PT XXX want to analyze
are:
a.

Mobile airtime

b.

E-commerce

c.

Digital content

d.

DHT

e.

Utility

f.

Insurance premium

g.

Micro loans

h.

Transportation

In which, these industry segment will analyzed by using these

methodology:

12

Heres the brief explanation about the analysis result:

a.

Mobile Airtime
Indonesian mobil subscriber is estimated to reach 326 Mn in 2013,
98% of which are prepaid. The top 3 GSM operators (Telkomsel,
Indosat and XL Axiata) together account for 77.1% of the market.
With a growth of &% during 2009-2012, the Indonesian telecom
market reached USD 9.8 Bn in 2012, the growth is expected to
slow in future driven by increasing competition. 90% consumer
top-up their mobile airtime using electronic voucher available at
convenient location across Indonesia. Top-up voucher sales (both
electrinoc and physical) is primarily driven by traditional channel,
which accounts for 90% of the sales. Modern retail stores primarily
sources top-up voucher direclty from telcos. Mobile operator
partner with banks, allowing users to top-up using their debit cards
through the ATMs, either of the same bnk or through ATM
Bersama Network (PT Artajasa Pembayaran Electronics).

b.

Transportation
With a growth of 19% during 2009-12, the total market size of
commercial transportation in Indonesia reached USD ~ 16 Bn in
2012, 84% of which came from airlines. Lion air, the largest airline
in the domestics sector (with 42% market share), largely makes
reservation through travel agents accepting payments through ATM

13

transfer, credits card or cash. ATM and credit card are the most
preffered modes of payment for each of the channel.
c.

DHT
With a growth of 30% over the last five yaers, pay TV subscribers
reached 2.44 Mn in 2012. Being the only platform providng
complete covergae across Indonesia, DHT claerly dominates the
market with 88.8% share in 2012. The Indonesian Pay TV market
enjoyed subscription growth of 30%over the last five years mainly
driven by demand from growing middle class consumers, with a
monthly ARPU of USD- 7-17 per subsciber. The market size of
pay TV in Indonesia is estimated USD 374 Mn in 2012. MNC sky
(DHT based) pay TV enjoys 71% market share with 3 segmented
brands in the market. MNC sky vision TV accept payments through
a number channles, giving flexibly to its customer to make
payment. ATM payments and autodebit from visa/master card are
the most prefferable channles.

d.

Utilities
Total market size of utilities in Indonesia reached USD 7,530 Mn
in 2012 with 16% CAGR which majority portion were contribute
from electricity utilities. The utilities sector in Indonesia are
managed and run by state-owned enterprises :

e.

Electricity : PT Perusahaan Litrik Negara

Gas : PT Pertamina

Water : PT Perusahaan Air Minum

E-Commerce
Growing at CAGR of 36% during 2009012, the transaction value
for e-commerce in Indonesia reached USD 1.1 Bn in 2012, with th
number of e-commerce buyers estimated at 4.1 Mn. The majority
(70%) of the e-commerce transaction in Indonesia are paid for
offline (via bank transfer, COD or Rekening Bersama system).
With USD 740 Mn sales in 2012, kaskus is one of the largest e-

14

commerce companies in Indonesia collecting most of its payments

through cash on delivery (COD).
f.

Digital Content
The digital content market in Indonesia is mainly derived from
mobile devices, while paid content derived from device, such as
laptops and PCs, is still immature due to content piracy. The digtal
content market in indonesia, which is direcly generated from telcos
has declined at a CAGR of 35% during the period 2010-12 mainly
due to immature regulatory framwork.

g.

Insurance
With USD 15 Mn overall market size in 2012, Indonesias
insurance market is dominated by life aindusrance (70%), 16% of
which (usd 1.7 Bn) is contributed by individual customers.
Insurance premium payments are made predominantly through
auto-debit from bank accounts or credit crads.

h.

Micro loans
Micro loans in Indonesia consist of loans up to IDR 50Mn (USD
5,000) and serve both indiviadual and enterprise customers. With
86% of the micro-loans coming from consumers micro loans
market reached USD 66.2 Bn in June 2013, growing at 24.2 %
CAGR during 2011-13. Bank Account auto-debit u=is the most
preferred channel for installment payments for both banking
institution and non-banking institution.
The second sector that analyzed on this project was remittance

market in Indonesia. Remittance is the overall P2P funds transfer that

occurs in a specific region/country through both formal and non-formal
institutions. This sector exercised in order to analyze the needs of the
people of Indonesia of a formal institution transferor fund. In addition, this
analysis also aims to determine whether remittance transaction can be
done through e-money instrument. The market is analyzed by using the
following methods:

15

Here are the elaboration of remittance market in Indonesia:

a.

Domestic Remittance
Growing at a CAGR of 41% during 2009-12, the domestic
remittance transaction reached USD 10.3 Tr in 2012, with 95% of
the transaction executed through RTGS (Real Time Gross
Settlement). Cash carry and bank transfer are two preferred
methods for domestics remittance in Indonesia, together accounting
for 93% of the domestic remittance.

b.

Inward Foreign Remittance

A moajority (90%) of the Indonesian migrant workers remit money
at least twice every year back to Indonesia. The average remittance
amount (per transaction) is found to be around IDR 3 Mn (USD
300), although the pertransaction value varies significantly by
designation country of the migrants.

c.

Outward Foreign Remittance

Remittance outflows for Indonesia has grown rapidly (18%) during
the period 2007-11 to reach USD 3.2 Bn in 2012.
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II.2.2 Working ProceduresProsedur Kerja

Junior analyst that directly supervised by senior analyst working by
following these procedures:
a.

Build the content of proposal that related with the upcoming

project and then discuss that proposal with senior analyst to ensure
that the content is appropriate to be discussed with client.

b.

Attend the kick-off meeting with client accompanied with senior

analyst in order to discuss the proposal to ensure that junior analyst

16

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have the same understanding with client by asking few related

questions to the client.
c.

Build an analysis skeleton to guide junior analyst to analyze the

problems that want to be solved and the discussing it with senior
analyst.

d.

Gathering data and information by doing both desk-research and

direct interview with related people.

e.

Do analyze the data and then present the analysis result in an

appropriate slide presentation.

f.

Discuss those analyses report with senior analyst in order to ensure

that junior analyst doesnt left any important point.

g.

Report those analyses to the client every week (weekly update).

h.

Do rework if needed and then send the updated working document

at due-date.

II2.2.3 ChallengesHambatan dan Penyelesaian

During the internship period, these are the main problems that

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author usually faces as a Junior Analyst:

a.

Difficult to deciding which one is the best formulation that

supposes to use to process the raw data so that those data will be
able to give the closest description about the current condition of
the market that want to be exercised.

b.

Demanding client that always request for a deep-dive in every

industry segment, while the data about that segment is not
available due to difficulty in reaching people in those industries
segment to be interviewed is a very challenging condition to junior
analyst. Junior analyst must be able to using the available resources
and think-hard to formulate those resources into a valid analysis (of
course with validated data).
2.2.4 Key Learning
Most of the problems that appear are due to lack of experience in
both technique and knowledge in a specific industry. The way that

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writer usually use to solve those problems are discussing with the
one that has been working on and having experience on related
industry also read some resources that could explain the ambient of
that industry. Sometimes it worked and sometimes not. If those
ways not working well, writer moving her point of view, it is
usually becomes broader view (which is will be easier to exercised)
or may be could be totally a changed point of view (somehow this
technique is not usually gives a different description about an
industrys ambient).
b.

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CHAPTERBAB III
CONCLUSION AND RECOMMENDATIONKESIMPULAN DAN SARAN
III.1

ConclusionKesimpulan
Corporate Internship program at Bakrie University has already given the

author experience that different with classroom learning activities. This program
has brought the author to feel the working atmosphere in one of Asias
management consultant trusted by Fortune 500. This place has become a great
place to learn and work with high pace of work, humble and friendly employees,
and nice working environment. The author is so proud for being given opportunity
to work here. The working environment has taught the author not only the real
workplace, such as how to cooperate with other employees that have different
level of temperament until the internee feel the work under pressure, but also learn
how to deal with people in gathering data through direct interview, it give a great
experience in author skill to deal with people. Another learns is related with the
author project, such as:
1. Getting additional knowledge about remittance and B2C service
payment market and another industry that related with those two
industries, because during the corporate internship author do a deep
exercise on its current market condition, giving a broad and deep
knowledge about how these industries generating income and how the
player in these industries compete each other.
2. Gathering data by interviewing the important people from a big player
company in a specific industries increase the authors networking and
also giving additional knowledge about strategy that those company
used in gaining competitive advantage to maintain their existences.
Overall, corporate internship program has meets its objectives to teach the
students to implement their ability in the real work place. Besides, uthor believe
that this corporate internship can also meet my own objective as a student. Thus, a

big appreciation is given to Bakrie University that conduct this internship program
and required the author to take the part in this internship. Besides, thankful
forSolidiance Asia Pacific that has given me the opportunity to do internship
thereand for its cooperative and helpful employee.
3III.2 RecommendationSaran
The author believes that Corporate Internship is a good program which will be
useful for the students but as well as the company and the university. However,
there are several things that the author wants to suggest for the company and the
university. Here is the recommendation for those parties:
1. For the company
The requirement for student must be more specific so that, students know
whether a position is appropriate for them or not. This condition also give
a positive benefit because company will not giving extra effort to training
the student when they meet the requirement that perfectly match with their
job responsibilities.
2. For the university
University need to provide a specific soft skill training for a specific
industry with different requirement. It will be useful for student before do
internship.