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• Not all of the required data are known or available - need to sort
information and identify which is important to solve the problem.
What is Creativity?
• The engineer begins to gather information and data needed to solve the
problem: physical measurements, maps, results of laboratory
experiments, patents, results of opinion surveys or any other types
of information.
• Examples of techniques:
Brainstorming
Checklist
Attribute listing
Forced relationship techniques
Morphological analysis
Stepping from Ideation to Preliminary Designs
• This is the heart of the design process - it relies most on experiences and
engineering judgment.
• There is a great variability in the way people think and learn and
approach problem solving – especially through experience.
• Engineer should be aware of certain conditions of the mind that can hinder
effective problem solving.
Creative thinking requires the use of both thinking modes – only at different times
during the thinking process. Specifically, the right brain helps us to avoid rigid,
linear thinking so that we can concentrate on developing ideas, while the left
brain helps us to evaluate these ideas and test them against reality….Both brain
hemispheres need to work in harmony if we are to produce creative solutions to
our problems.
(VanGundy)