Rhetoric of Aristotle

A REVIEW OF THE BOOK

RHETORIC OF ARISTOTLE

SUBMITTED BY:
MUHAMMAD ATIF KHATTAK
MS-(MANAGMEMENT SCIENCES)

SUBMITTED TO:
ATIF ULLAH
Date: 15/10/2014

THE UNIVERSITY OF AGRICULTURE PESHAWAR

Reviewed by: Muhammad Atif Khattak

MS-Management 2nd semester The University Of Agriculture Peshawar
1

Rhetoric of Aristotle

Aristotle
Greek philosopher and scientist He is one of the most influential thinkers in the history of
Western thought. His surviving works cover a vast range of subjects, including logic, ethics,
metaphysics, politics, natural science, and physics.
Rhetoric
The art of effective or persuasive speaking or writing, especially the use of figures of speech and
other compositional technique
Part 1: Rhetoric is the faculty of observations in a given case the available means of persuasion.
Simply we can say that, rhetoric is the art of persuasive speaking. In daily life all men discussed
different types of statements to defend their own statement and attack others. But most of the
people they mainly focus on not essential while they ignore non-essential. Rhetorical study is
framed around different modes of persuasions. Rhetoric is a universal subject as dialectic. Its
main function is not the success in persuasion but to discover the means that leads toward
success.
Deals with the means of persuasion, the logical proofs based upon dialectic. The second with the
psychological or ethical proofs, based upon knowledge of the human emotions and their causes,
and of the different types of character. The questions of style and arrangement are treated.
The decision is influence by the art of pursuing or rhetoric, so the arguer will not only try to
present his arguments explicitly, so that it could be considered as true, but also present himself as
a person of good character, so that the listeners may able to judge him in a right manner. There
should be practicality, not only in political speeches, but in courts too. But if people, from the
orators character, find him different than people think in angry and hostile way. There are three
things that build orators confidence in his own character and in other peoples mind. Good
sense, Good moral character, Good will If the above qualities exist in a personality, people show
trust in that person. All the above must function as a whole. If any one of those qualities is
missing then, it may not be able to build an image in anyones mind. Emotions, as it change men,
also greatly influence judgment. In creation of emotions, in any persons mind, we must consider

Reviewed by: Muhammad Atif Khattak

MS-Management 2nd semester The University Of Agriculture Peshawar
2

Rhetoric of Aristotle

three things. State of mind of an angry person, From whom they get angry and reasons of
angriness?
Part 2: In this part here are some kinds of persuasions have been discussed. The spoken modes
of persuasion have three kinds, which depends on personal character of the speaker, putting the
audience in a frame of mind and the words of speeches. Personal character means that the good
men are believed than bad men. Putting the audience in frame of mind means that environment
should be friendly than hostile.

Thirdly, the argumentation should be supported by logical

words.

Reviewed by: Muhammad Atif Khattak

MS-Management 2nd semester The University Of Agriculture Peshawar
3