Foundation Portfolio Assessment Criteria and how to meet them

Planning [20 marks]

Level 4 16-20 marks
production is excellently planned, evidence of This will be submitted online. Grey is individual.

research into generic codes and conventions of
similar products and a potential target audience
use of actors, locations, costumes or props is
efficiently organised
Evaluation of past students work – noting their grades, effort & the
finished/detail of their work, conventions/media language in relation to
your own text ( scribd/ linked to you tube clips)
Written analysis of 3 opening sequences – look for and note
successful film language & narrative techniques that you could use as
inspiration despite your limited resources ( you tube)
Primary Research into potential target audience on survey monkey
with detailed analysis linked to your ideas ( survey monkey/ scribd)
Worksheet Analysis of One Hour Photo
Daily call sheets / Recci Video/ Photos (scribd/ you tube/ flickr/
photobucket/ google maps)
Production Schedule (scribd)
Production Blog Reflections ( webcam less than a minute)

Excellent work on treatments, narrative structure, Shooting Script (scribd)

scripting and storyboarding Glogster of key elements of your text – this brainstorm will help with
planning/creativity ( glogster)

Write a one page treatment of your text – must include discussion of

target audience & potential USP with hyperlinks to you tube videos that
have inspired you ( blogger/ you tube/ hyperlinks to other areas of
blog)
A 5 Part Narrative Structure Diagram for whole film ( pictorial/ scribd/
photostory3/ comic life)

Time Management is excellent Good lesson attendance

Production Schedule
Booking of equipment
There is excellent use of ICT in preparation Completion and Evaluation of Continuity editing exercise (blog)
Blog entries – correctly titled, labelled and in an order that makes
sense
Uploading of all other planning materials/ full use of the internet/
applications
Construction [60 marks]
Level 4 48-60 marks
There is evidence of excellence in the creative use of most of the following technical skills:
holding a shot steady, where appropriate;

framing a shot, including and excluding elements as appropriate;

using a variety of shot distances as appropriate;
selecting mise-en-scène including colour, figure, lighting, objects and setting;
editing so that meaning is apparent to the viewer;
using varied shot transitions, other effects selectively and appropriately;
using original / copyright free sound with images and editing appropriately for the task;
Using titles appropriately
Production Report [20 marks]
Level 4 16 -20 marks
The report comprises a clear and thorough evaluation of the production of the media text, including:

Excellent understanding of the forms and conventions they have used Planning & research notes on existing media texts
( Annotated you tube video/ Directors Commentary)

Excellent understanding of the role and use of new media in all stages Use planning & research notes/ blog entries
of production (scribd table)

Excellent understanding of the combination of the main product and Use evaluation grid for continuity editing exercise
continuity editing exercise (talking heads video/ blog entry)

Excellent understanding of the significance of audience feedback
Excellent use of ICT in the presentation
Use and application of audience feedback gained
through video conferencing and online survey/
display ( video/ blog entry)
BLOG/ survey monkey/ video conferencing/ You
tube/ Video
 Foundation Production
The Set Brief and Assessment Criteria

__________________________________________

Video Brief

Main task: Produce the titles and opening of a new

(thriller/horror) fiction film, to last a maximum of two
minutes.

All video and audio material must be original, produced by the

candidate(s), with the exception of
music or audio effects from a copyright-free source.

__________________________________________

Exam Board Speak:

The purpose of this unit is firstly to assess candidates’ ability to plan and
construct media products using appropriate technical and creative skills
(AO3); secondly to assess candidates’ application of knowledge and
understanding in evaluating their own work, showing how meanings and
responses are created (AO2); and finally to assess candidates’ ability to
undertake, apply and present appropriate research (AO4). The unit requires
candidates to engage with contemporary media technologies, giving them
the opportunity for development of skills in these technologies.

G321 is marked out of a total of 100 marks:

• 20 marks for the presentation of the planning and research.

• 60 marks for the construction.
• 20 marks for the evaluation.