IIM Calcutta - Prep Team

July 2013

Stream

Owner

Mobile

Room

Gen Man &

Personals

Avishek Sarkar

97487 04387

LVH 456

Marketing

Deep Patel

80137 51775

LVH 426

Finance

Siddhartha Singh 97484 91626

LVH 381

Operations

Anoop Saurabh

98040 57625

LVH 351

Systems

Tajendar Singh

97486 95384

NH W 309

Consulting &
Case Prep

Sanket Agarwal

80137 54558

LVH 383

 ET / Mint
Any Business Paper

Newspaper
Dedicate at-least 30 mins DAILY
s

Technical: Basic Technical Concepts

Macro: Current happenings and their impact
Crashers

90 min basic sessions, further readings provided

Vault Guide to Careers in Finance

Vault
Guide

Vault Guide to Finance Interviews

Available on Prep-wiki

Weekly News Wrap

Fin Club
Email

Current Macro Affairs / Thematic Pieces

Subscription will open in the coming week
As important as technicals!!!

Personals

Do not miss this part

Aug 7th

September
15th 30th

October 1st
31st

Nov 3rd

Crasher 1: Basic TVM Concepts

Prepare for personals

Aug
23rd

Read Newspapers / Vault Guide

Aug 21st

Introduction to Careers in Finance

Crasher 2: Macro Economics

Understanding the key terms
Crasher 3,4,5: Equity Valuation,
Fixed Income & Derivatives

Mock Interviews

Summers!

Functions

Corporate Strategy
Organisational
Transformation
Marketing excellence
Operations
Human Resources
Expansion
plans/Market Entry
Technology
.

Industry

Telecom
Manufacturing
Basic Materials
Infrastructure
Auto
Pharma & Healthcare
Financial Institutions
Services
IT
.

Solving problems which perplex senior

management
High impact and high visibility with CXOs
Unparalleled exposure to different industries
and functions
Steep learning curve

And of course, the glamour of it

Personals
Case Interviews
Guesstimates

Analytical/Number crunching
Ability to think in a structured way
Communication
People Skills
Working in teams
Maintain client relationships
Long hours of work
Travel

Cases interviews are relevant only for

consulting fact or a myth ?

More and more interviews and GDs for

marketing, operations, gen man roles now
have cases

Heavily strategy focused, key business

decisions
Corporate strategy (new business strategy,
macroeconomics strategy, M&A strategy, etc.)
OR

Functional strategy (financial strategy,

marketing strategy, operations strategy, etc.)

High impact, high visibility, high magnitude

Direct impact on business strategy of the entire company
Work directly with CXOs of the industry
Ownership of decision implementations

Experience in multiple businesses and functions

Be reared specifically to be General Manager,
Vertical Leader, P&L Leader
Reasonable work life balance. Travel.

Personals
Chairman GDs (unlike anything you have
seen before)
Strong prep of one functional sector

MOST IMPORTANT ASPECT OF YOUR

SUMMERS PREP
Only differentiating factor among two
otherwise similar candidates
Known to make or break interviews

Most vital weapon in your armoury

countless examples of interviews across
sectors to be focused only on personals

Consumer Products / FMCG

Telecom

Technology and E-Commerce

Media

Retail

Pharma & Healthcare

Manufacturing

HUL, P&G, ITC, JnJ, RB, Kraft, Asian Paints, Nestle, GSK, Heinz, Perfetti
Airtel, Vodafone, Uninor
Facebook, InfoEdge, Nokia, Phillips, HCL, Amazon, Groupon
STAR, SET, Times Group, HT Media, Game Plan, Wild East

Alshaya, Choppies
GSK, Piramal

Progression
12-24 month Sales stint at the onset of the career
Marketing stint for a particular category/brand
Absorption into one of the functions Sales, Mktg, Research

Features
Wide understanding of the consumer landscape
Sales Dynamic, interpersonal skills, achieving targets
Marketing Building brands ground up, from analytical
ability to creativity, P&L responsibility
42% S&P 500 index CEOs are from Sales & Marketing

Selection/ Evaluation
Group Discussions cases/ abstract/ awareness
Interviews PERSONALS, caselets, company/sector
awareness

What do companies look for?

Communication
Ability to think logically
People Skills
Cultural Fit

Personals
Most important. Practice until you iron out flaws

Group Discussions
Minimum expectation: 1 each of case, abstract,
general awareness GDs

Marketing Fundas
Minimum expectation: Attend basic crashers, prepare
one category, ad & sector
Awareness of the company
Keep track of key PPTs, follow the mailing list for
marketing prep

Getting things done effectively and efficiently in

organizations.
Functions include business process re-engineering,
improving quality, improving customer service, and
management of entire supply chain.
Operations managers need good analytical and
problem solving skills.

Core Subject
Expertise

Analytical
Skills

Industry
Knowledge

Case
Preparation

Program Manager
Eg Microsoft (IDC), Asian Paints

Product Manager
Eg Yahoo, InfoEdge
IT Consulting/Services
Eg IBM, Capgemini, Cognizant, Wipro (Fin)

What is needed for Systems Prep?

Personals
Balanced CV

Technical skill + Technical knack

Recent IT
trends

Business
Impact of
previous
work ex

Systems
Prep

Puzzle
Solving

Latest Tech
News

IT case prep

Activity

Tentative Dates

Sector-wise interview/ Internship experiences

13th Aug-15th Aug

Personals interviews prep begins

19th Aug

Basic concepts crashers

Marketing
Finance
Operations
Systems

19th Aug
20th Aug
22nd Aug
24th Aug

Sector specific interview prep begins

15th Sept

Finance and Marketing additional sessions

15th Sept25th Sept

Prep Fair 1

20th Sept

Prep Fair 2

5th Oct

 Wiki Prep page

http://student.iimcal.ac.in/dokuwiki/doku.php/prep/prep
Interview Experiences
http://student.iimcal.ac.in/interviewExp/
Sector info
http://student.iimcal.ac.in/dokuwiki/doku.php/prep/vault/vault
Subscribe to Prep forum
Subscribe to the different mail and FB groups floated by different
functions