Professional Documents
Culture Documents
& Communication
http://dcm.sagepub.com/
Published by:
http://www.sagepublications.com
Additional services and information for Discourse & Communication can be found at:
Email Alerts: http://dcm.sagepub.com/cgi/alerts
Subscriptions: http://dcm.sagepub.com/subscriptions
Reprints: http://www.sagepub.com/journalsReprints.nav
Permissions: http://www.sagepub.com/journalsPermissions.nav
Citations: http://dcm.sagepub.com/content/3/1/79.refs.html
A R T I C L Smirnova:
E
Reported speech as an element of argumentative newspaper discourse 79
ABSTRACT
KEY WORDS:
1. Introduction
Nowadays a strong impact of mass media on every human being is an indisputable issue, the language being the main tool of this influence (especially for the
printed media). Mass media discourse in general and newspaper discourse as one
of its varieties have two main functions: to inform and to persuade the reader.
Newspaper discourses with prevailing persuasion function are aimed at regulation of the addressees behaviour and thinking and are thus argumentative
by their nature. Another characteristic feature of such newspaper discourses
is their multi-dimensional dialogic nature. Alongside the dialogue between the
text of the article and the reader, the former is also a reflection of dialogues
existing in another real communicative space. This reflection is formally expressed by inserting into the text the utterances of other people in the form of
reported speech.
By reported speech we understand incorporation of another persons words
into the authors discourse. The result of this incorporation is a (syntactic)
structure with reported speech.
80
The aim of the present research is to reveal semantic and functional potential
of reported speech as an element of argumentation in British newspaper
discourse. This aim can be achieved only by means of interdisciplinary research.
We propose an integrative approach to reported speech based on the assumption
that all functional aspects of reported speech are determined by the overall
task of persuasion.
Theoretically the research is based on the dialogue theory by Bakhtin (1981,
1984, 1986), on the dialogic (non-autonymous) approach to quotations (Buttny,
1998; Ducrot, 1984; Goffman, 1981; Perrin, 1994; Thompson, 1996) and on
contemporary argumentation theory (Anscombre and Ducrot, 1983; Blair and
Johnson, 1997; Perelman and Olbrechts-Tyteca, 1969; Toulmin, 1958; Van
Eemeren and Grootendorst, 1984, 1992).
To accomplish the aim, we have followed the following procedure:
1. We have determined the linguistic characteristics of reported speech that
enable it to function in newspaper argumentation:
2. Theoretical framework
Mental opposition I the others is one of the earliest and most important oppositions for human beings. In the 20th century it gained special acuteness in
the existentialism philosophy that shifted the focus from the social approach to
man to the personal one, to interpersonal interaction. The philosophic concept
of the other developed in existential philosophy influenced linguistic ideas and
On the basis of the previous typologies on the one hand and the results of our
corpus analysis on the other we made our own attempt at creating a structural
classification of reported speech types for argumentative newspaper discourse
of Modern British English.
The proposed classification is based on the criterion of literalness defined as
exact rendering of lexicon and syntax of the reported utterance as opposed to
accuracy that deals with the retention of information contained therein.
Our structural classification consists of two levels.
On the first level the structures used for reported speech are divided into
literal and liberal ones. Literal structures incorporate the quoted utterance as
an utterance belonging to someone else and aim at a verbatim reproduction of
the initial message:
(1) Salby Whittingham, a Turner scholar, said: Serota naturally wants to buy
modern art and contemporary pictures. Its rather doubtful how their reputation
will last. (The Times, Wednesday 12 November 2003, p. 9)
The differentiation between these types of structures may be of some difficulty, as newspaper discourse contains mainly fragments of oral discourses, and
it may be problematic to determine literalness and accuracy of their rendering.
We propose differentiation according to the formal criterion (presence/absence
of quotation marks).
There are also combined structures uniting literal and liberal ones:
(3) John Jackson of the Scottish Development Center for Mental Health insisted the
unit would not pose significant risk to the community: There hasnt been one
single case across the UK of a patient escaping from a medium-care unit and they
function very safely. (The Herald, Friday 14 November 2003, p. 10)
At the next level of structural classification we introduce the syntactic criterion. All grammatical forms of literal and liberal structures will be described
in more detail further on in this section.
The proposed classification of structural types of reported speech is shown
in Figure 1. It is based on the analysis of argumentative newspaper discourse
of modern English and thus does not include such structural types of reported
speech as references, characteristic mainly for the scientific discourse, and
independent quotations (like epigraphs) used in fiction.
As can be seen in Figure 1, literal structures are represented in our corpus by such
grammatical forms as direct speech, indirect speech and segmented quotations.
The most widely used form among the abovementioned is direct speech:
(4) John Brennan, director of further education development at the Association of
Colleges, said last night: Its a national imperative to improve the supply of skills
at this level. (The Guardian, Wednesday 9 July 2003, p. 5)
Literal structures
Liberal structures
Combined structures
Indirect speech
Direct speech
Direct speech
Indirect speech
Topical reported speech
Segmented quotation
Complex structures
FIGURE
Analysis showed that in our corpus authors as a rule quote separate words
or phrases, often of evaluative character, or, on the contrary, neutral words that
gain evaluative semantics by being placed in the quotation marks. The general
vocabulary words, constantly used in newspaper discourse, formally do not need
to be put into the quotation marks. By emphasizing with the use of the quotation marks the foreignness of the quoted words the journalist can express a
whole range of attitudes from admiration for successful wording to (much more
frequent) irony. And the less the volume of the quoted segment, the more the
function of the quotation shifts from reliability function to attitude function
(Weizman, 1984; see words official, happier in the examples cited above).
84
Indirect speech renders the quoted words with the degree of exactness required for argumentative goals of the author.
Liberal direct speech is built according to the pattern of direct speech, but differs
from the latter formally by the absence of quotation marks. In our corpus it was
represented by a small number of examples characteristic almost exclusively for
leads or headlines:
(8) The Western Kingdom of Bunyoro was devastated during a five-year guerrilla
uprising against the British, said Ernest Kizza, speaker of the small Bunyoro
Parliament. (The Herald, Saturday 6 March 2004, p. 9)
Sometimes literal and liberal structures can be united in various combinations forming a separate group of combined structures:
(11) Professor Andrew Calder, professor of obstetrics and gynaecology at Edinburgh
University, says women should not worry about safety: The operation itself is
very safe. (The Herald, Monday 27 May 2002, p. 10)
Liberal direct
speech
12.8%
Liberal indirect
speech
26.8%
Segmented
quotations
9.0%
Literal indirect
speech
7.8%
discourse
86
However, such predicates are not very often used in our corpus. In the majority
of cases the journalist does not undertake responsibility for the sincerity of the
quoted source and prefers to use predicates of speaking that present the utterance
as a fact of reality:
(13) Farming leaders have warned that ring rot, which has never previously occurred
in Britain, could have a catastrophic impact on the countrys 3.2 bn potato
crop. (The Herald, Friday 14 November 2003, p. 12)
At the same time the careful selection of the predicate of speaking gives the
journalist vast opportunities in the range from total abstraction from the reported
utterance (predicates say, write, add, respond, etc.), to the enforcement on the
reader of personal unequivocal evaluation thereof (predicates intone, bleat, pant,
hint, etc.). More details on the semantic types of predicates used in structures
with reported speech in the British newspaper discourse, their semantics and
frequency of occurrence can be found in (2004).
Semantics of the predicate defines the possibility of other elements, but their
actual presence in discourse is determined by their importance for argumentative purposes.
Characteristics of the quoted source play a very important role for functioning of reported speech in argumentation. The quoted person should be proved to
possess sufficient competence to give his/her judgement as an authority. Agent
and the appositive component related to it are the semantic elements responsible
for presenting the speaker to the readers. The former may be described in detail
or stay almost anonymous according to the journalists intent.
Analysis of our corpus showed that in order to relevantly characterize the
person quoted in the newspaper discourse, journalists in Great Britain use professional and personal characteristics. Professional characteristics (position,
place of work, academic degree, profession, membership of a political party) are
based on power as authority and prestige and portray the speaker as a person
competent in the questions discussed. Professional characteristics possess a
much bigger argumentative value than personal ones, and are used much more
frequently. Personal characteristics (title, nationality, place of origin, age, marital
status, family relations) are based on power as charisma and promote emotional
perception of the speaker as a distinct personality. They are viewed as less relevant for a sound argumentation. In Great Britain the greatest emphasis is laid
Evaluative utterances ascribe absolute or comparative value to some phenomenon, event or object.
(15) The barrister Noel Whelan insists: The basis for this ban is neither rational, nor
objective. (The Herald, Tuesday 10 July 2001, p. 14)
The choice of this or that type of the quoted utterance depends on further
functions of reported speech in argumentative discourse.
Other elements are not semantically obligatory, but contain the authors implicit
comment on the quoted utterance and are used for argumentative purposes.
Information about the Beneficiant adds credibility to the quoted words: the
reader tends to give more trust to the words uttered before a competent respected
audience:
(17) In March 1995, Lord Gil told the Law society: Our system of civil procedure is a
contemporary relic of a vanished age which ill-serves the litigant. (The Herald,
Friday 14 November 2003, p. 19)
Additional information about the initial context of the quoted utterance (time,
place and other consequences) emphasizes the topicality of the problem discussed and creates the effect of accuracy of rendering the quoted words:
(18) Elizabeth Stone, head of archaeology department at Stony Brook University in
New York, said in London yesterday: I think you have got to kill some people to
stop this. (The Guardian, Wednesday 9 July 2003, p. 6)
88
In example (19) the thesis of argumentation is a normative utterance proclaiming undesirability of introducing new global trade rules. It is important to
note here that the passage cited above may at first sight look like an informative,
rather than an argumentative, one. However, the main goal of the writer is
not to keep the reader informed of the decision of the European Committee and
of the arguments justifying it, but to make the audience share a certain attitude.
The whole article published in the Comment/Opinion sections of a newspaper
is aimed at persuading/convincing the reader, and the passages that at first sight
appear informative, really are argumentative, as they serve the overall argumentative goal of the author. In contemporary British newspapers explicit
argumentation is rare. The thesis (standpoint) and arguments may not be marked
as such and even be disguised as informative. Thus, in example (19) the author
may deliberately want the passage to look informative. Though the standpoint
and the arguments are put into the mouths of other persons, still we consider
that the act of argumentation takes place there and the author of the article
may still be held committed to it. Maybe in this and similar cases it is possible to
speak of the complex act, combining arguing and informing.
90
A sufficiently large group of the quoted utterances used as the thesis of newspaper argumentation are of evaluative type. Absolute or comparative value is
attributed to this or that phenomenon, event or object:
(20) Senior coalition officials accuse the Iraqi body of being an ineffective government.
As the example cited above, the majority of descriptive theses in the form of
reported speech speak about the future and thus go beyond formal logic.
Thus, in contemporary British press journalists use reported speech as the
thesis of argumentation to introduce normative and evaluative utterances as
As soon as we see such a thesis, even before any support is given, we already
tend to believe it or at least take it less critically, especially if the quoted person is
an authority to us (as Tony Blair is, or at least was at the time the article was published, to the majority of British citizens). At the same time the use of himself ,
obviously redundant for informative purposes, serves as a linguistic indicator
showing that the author is himself/herself committed to a viewpoint.
We called the next important function of reported speech the thesis of argumentation function of the shift of responsibility. By this we mean that the author
of the article uses reported speech to introduce antithesis that will be refuted
further on in his/her article.
(23) History will forgive us, bleats Mr. Blair. (The Herald, Monday 21 July 2003, p. 13)
The same person as in (22) is quoted, but the attitude to his words is quite different. The selection of the word bleats clearly indicates the authors intentions
and serves as an argumentative marker of a standpoint. This function of reported
speech is characteristic of the articles full of sharp criticism and denunciation.
The two functions discussed above can be figured out in newspaper argumentation using reported speech as its thesis most often. There are, however,
two minor functions: aesthetic function and indication of the authorship of the
article.
Sometimes an attractive utterance of some person helps to capture the
readers attention, makes them read the article, influences them:
(24) Britain should protect its citizens against injustice and wrong. (The Guardian,
Wednesday 9 July 2003, p. 22)
The quotation in this example clearly belongs to the bookish elevated style
and in this respect stands apart from the argumentation that follows. At the same
time the use of segmented quotation shows that the journalist is ready to be held
personally responsible for the advanced standpoint.
Vincenti Todoli, director of Tate Modern: It is like putting a sky-scraper next to the
Eiffel Tower, or the Coliseum in Rome.
(The Guardian, Wednesday 9 July 2003, p. 9)
The example cited above is taken from an opinion article devoted to the discussion of the proposed plan to build a multistoried building near Tate Modern.
The issue is rather controversial, and the journalist cannot ignore the existence of
two opposite viewpoints. So this is an example of an article with extended argumentation containing arguments both for and against the proclaimed thesis (see
also example (29)). The journalist seemingly refrains from enforcing his viewpoint upon the reader and lets him/her take the final decision independently
having considered argumentation presented in the article. However, as in all
argumentative articles, his actual goal is to shift the public opinion in a certain
direction, to form a certain attitude to the discussed issue. The persuasion is
not straightforward and is supposed to influence the reader indirectly (see also
comment to (29)). In (27) the quoted argument refutes the thesis of the writer.
On the basis of implicit premises that it is not allowable to built multistoried
buildings near the objects or art and history (it is supposed that the readers of
the newspaper share these initial premises) the director of Tate Modern makes
a classic proof by analogy. Direct speech of the authority is used in the position
of an argument, the predicate is omitted to focus the readers attention on the
argument contained in the quoted words.
In general, arguments of formal logic are used in newspaper discourse much
more rarely than arguments of informal logic. This confirms the need to go beyond
formal logic when dealing with argumentation in real discourse (Perelman
and Olbrechts-Tyteca, 1969; Toulmin, 1958; Van Eemeren and Grootendorst,
1984, 1992). Arguing on everyday issues in real life we use arguments based
on relations existing in reality between the phenomena that are often ruled out
by formal logic as incorrect. Thus, formal logic prescribes strict differentiation of
facts and evaluations. But it is natural for us to evaluate phenomena or events
based on facts, because we know from experience that certain facts deserve certain evaluations. Informal argumentation deducing values from facts is often
used in newspaper discourse:
(28) Jackson, despite all, is still to be regarded as one of the most extraordinary
performers of all times.
94
Here the proposed action is justified by its ends, and these ends are important
to the readers as they potentially affect them personally (affordable homes,
development of the area, environmental improvements). All these benefits are
promised by important people whose words are quoted in the article, and their
authority serves as a guarantee that these ends will be actually achieved. If we
compare examples (27) and (29) we shall clearly see the authors preferences. Only
one argument is given against, and two arguments for the advanced standpoint.
Moreover, the arguments for the construction are supported by authority of the
quoted sources holding higher positions in the social hierarchy than the source
presenting the argument against. The arguments contained in the quoted words
of the sources are also supposed to have different respective impact on the readers.
While the teleological proof of the expediency of construction refers to the goals
within the sphere of personal interests of the readers, the argument against
is based on abstract analogy.
The next group of combined arguments in the form of reported speech
includes as its second component arguments appealing to different emotions
of the readers. The following example contains arguments combining appeal
to authority with appeal to financial interests of the readers:
The aim of the author of this article is to form the negative attitude of the
readership to the proposed introduction of a new tax system. To achieve his/her
argumentative goal the journalist cites the words of prominent politicians clearly
stating that if the new tax system is introduced people will have to pay more.
The next group of arguments is built according to the pattern argument
to authority and appeal to public opinion. In this case, there is a multistage
sequence of appeals: the journalist appeals to some authority that in his/her turn
also appeals to the authority of law, to traditions and morals, to the opinion of
the majority, to fashion, taste or common sense:
(31) We have a parliamentary system that is unfair.
Challenged in front of the liaison committee yesterday, Tony Blair dismissed the
complaint on the grounds that we have a constitutional settlement and part
of that settlement is we dont have two classes of members. (The Guardian,
Wednesday 9 July 2003, p. 23)
In this case, the journalist puts forward a certain thesis, and then refutes it presenting arguments against it and thus proving his real viewpoint that is opposite
to the one initially proclaimed. Thus, to support his/her standpoint concerning
the quality of the existing parliamentary system the journalist appeals to the
authority of Tony Blair (apparently well known as an authority on political issues
to all the readers), and Tony Blair in his turn appeals to the authority of Constitution. Such a method of proof by contradiction is recommended by the rules
of rhetoric in cases when it is supposed that the audience strongly adheres to a
viewpoint, and if the opposite viewpoint is proclaimed from the very beginning
would reject any further argumentation, however sound the latter may be.
Appeal to public opinion is based on the sentiment of belonging to a specific
group, on conformism. As identification of oneself with a group is not a priority
in individualistic Western European society, such arguments are not often used
in newspaper discourse.
The last group of arguments includes as the second component empirical
proof (reference to statistical data). According to Kara-Murza, this argument is
96
As early as at the stage of proclaiming the thesis the writer supports his
optimistic standpoint on the existing status of struggle with money-laundering
by the authority of the quoted source (David Wood, Institute of Chartered
Accountants of Scotland depute director . . .). Further on, at the stage of
advancing arguments, another reference to authority is made (According to the
Law Society of Scotland), as well as reference to statistical data on disclosures
of money-laundering. Taken together, that constitutes a sound proof of the
advanced thesis.
Detailed information about types and subtypes of arguments introduced by
reported speech can be found in and (2005).
Patterns of combination of arguments within structures with reported speech
are summarized in Table 1.
So, in British newspaper discourse reported speech in the position of an
argument can represent two types of patterns: a pure argument to authority or
a combination of an argument to authority with an argument of another type.
Due to European mentality, the first pattern is not very convincing to the reader
and is not often used. The second pattern allows the journalist to effectively influence the readers and is characteristic of newspaper discourse.
4.2.2 Functions of reported speech in the position of an argument in newspaper
discourse
Reported speech in the position of an argument fulfils first of all the function of
conviction and persuasion. At the same time convincing and persuading as appealing to reason and emotions of the audience, respectively, seem in this case
TA B L E
Argument to authority
Argument to authority & logic proof
Argument to authority & teleological proof
Argument to authority & appeal to emotions
Argument to authority & appeal to public opinion
Argument to authority & empirical proof
13.5%
39.5%
28.7%
12.8%
4.5%
1.0%
inseparable: a good argument convinces and persuades at the same time. Beside
these main functions, analysis of our corpus revealed additional functions of
reported speech in the position of an argument: function of concealing logical
fallacies and function of refutation. These two functions are auxiliary and are
not present in all cases.
As any structure with reported speech consists of the authors words and
the quoted words of another person, a question naturally arises as to what is the
relative contribution of each of these parts in the overall impact on the reader. We
have set up a hypothesis that the reader is primarily influenced by the contents
of the quoted utterance. Reference to authority can only increase the overall
effect. To confirm this hypothesis we have conducted an experiment with the
aim to determine the convictive force of each component of these two-faced
units.2 By convictive force we understand the capacity of an argument to execute
the perlocutionary effect of the argumentation act to change the conscious
attitude of the addressee to the problem in question by means of persuasion
(Stern, 1991).
Our experiment showed that though the readers mainly become convinced
by an argument contained in the quoted words, a reference to authority adds the
convincing power to these arguments (on average 1.25 times).
As an example let us look at an argument that in the course of the experiment showed the greatest difference between its convincing power with and
without reference to authority:
(33) Tom Baldwin, deputy HFEA Chairman and professor of philosophy at the University of York, said that they were worried about the potential psychological damage
to a child born by such techniques. What if the child is born of the wrong sex
because no technique is 100% reliable? he asked There is anxiety about what
kind of future that child would have, given that those parents have invested money
and time in trying to have the child of the other sex. (The Times, Wednesday, 12
November 2003, p. 6)
Making reference to authority the author of the article first of all proves the
right of the quoted source to express his opinion as an expert. For this purpose,
the journalist mentions the high position Mr Baldwin holds in a relevant organization (deputy HFEA (Human Fertilization and Embryology Authority)
Chairman). Besides, the right of the quoted person to make his judgements on
moral and ethical issues is substantiated by his academic degree and another position he holds in a reputable institution (professor of philosophy at the University
of York). The use of neutral predicates say and ask also allows the journalist to
focus the readers attention on characteristics of the authority. Reported speech
is represented in the form of literal direct speech that is supposed to render the
initial utterance word for word. The use of this structure not only creates
authenticity effect, but allows the author to use for argumentative purposes the
rhetorically effective wording of the reported utterance (rhetorical question that
activates the readers attention). All this taken together doubled the convictive
force of the quoted utterance.
Another function of reported speech in the position of an argument is to
permit the journalist to conceal his/her deliberate fallacies in argumentation from
98
the reader. Impressed by the authority of the person whose words are quoted the
reader takes the argumentation less critically. By a logical fallacy we understand
violation of rules, laws and patterns of logic (Freeman, 1991; Van Eemeren and
Grootendorst, 1984, 1992). Violation of communication maxims, moral codes
and journalistic ethics are not included herein.
In the reviewed material reported speech was not infrequently used to
introduce fallacious arguments. For example, journalists proclaim one thesis and
actually prove another such fallacy in logics got the name ignoratio elenchi:
(34) Commercial cultivation of genetically modified maize is to be approved.
The initially proclaimed discussion of pros and cons of commercial cultivation of genetically modified maize turns into the argument about reliability of
the results of farm-scale evaluations of the effects of GM crops. The reader becomes involved in the emotionally coloured exchange of arguments between
reputable organizations (the environmental audit committee, The Department for
Environment, The Royal Society, the National Academy of Science). Using reported
speech in the position of the argument the journalist prevents the reader from
noticing the fact that the thesis has been changed.
More details about the use of reported speech with the aim to conceal different types of fallacies can be found in (2005).
Besides, reported speech in the position of an argument can be used for the
purpose of refutation: the words of the opponent are quoted to reveal weak points
in his/her argumentation and to put forward counter-arguments:
(35) In his spirited rejoinder, Michael Palmer makes the absurd statement that as a
general rule, those who are clever, innovative and hard-working become more
wealthy than those who are not.
Take figures for the US: the richest 1% inherit about one-third of the inherited
wealth, the next 9% inherit another third, whereas the remaining 90% inherit
wealth averaging $40,000. (The Herald, Saturday 6 March 2004, p. 12)
In this argumentation the author first quotes the words of his antagonist when
introducing the thesis (or, actually, antithesis) of his argumentation. Then in his
argument, which is further supported by quoting exact figures, he uses again the
section of the initial quotation that seems to him most unacceptable. He turns the
antagonists proper words containing his evaluation of the rich against him.
5. Conclusion
The conducted research yielded the following results:
1. Reported speech is an important element of contemporary argumentative
newspaper discourse of Great Britain.
2. The integral approach to linguistic phenomena proposed in this article combines linguistics with logic and argumentation theory. This approach allowed
us to see the relations between purely linguistic (syntactic and semantic)
characteristics of reported speech with its functioning in argumentative
discourse of British press.
3. Reported speech in argumentative newspaper discourse is presented to the
reader in such a way that it would influence the addressee most efficiently
according to argumentative intentions of the author. Linguistic characteristics of reported speech (syntax and semantics) are subordinated to this
general aim.
4. The choice of syntactic structure of reported speech depends on the argumentative position of the author. A classification of syntactic structures used
for reported speech in newspaper discourse of Modern British English based
on literalness criterion has been proposed. Literal structures are less risky in
the way of responsibility of the author for the content of the quoted words.
Liberal structures are more obedient to the author and let him/her enforce
upon the reader the required attitude to the reported utterance. Combined
structures uniting literal and liberal ones are used more rarely due to their
large volume.
5. In the way of semantics, all elements of structures with reported speech play
their role in the overall impact on the reader. Thus, the predicates replace
direct authors comment and serve as a clue for further interpretation of the
quotation. The agent and the appositive element provide characteristics of
the quoted person and justify his/her right to make judgements on the issues
discussed as an authority. The selection of the quoted segment of utterance
and its logic type are also important for influencing the readers.
6. Reported speech can be both a thesis and an argument of newspaper argumentation. The use of reported speech as an argument is more common.
7. As a thesis of argumentation reported speech introduces mainly normative
and evaluative utterances or descriptive utterances about future events. All
these types of utterances in the position of thesis call for dialectic rather than
formally logic reasoning. As the thesis of argumentation, reported speech
performs the following functions: function of additional support of the thesis
100
1. Notation conventions:
2. For the experiment native-speakers were divided into two groups. Each group was
given a text of the article Ban on Parents Using Science to Select Childs Sex taken
from The Times (Wednesday 12 November 2003, p. 6) devoted to the question of how
ethical it is to select the sex of your future baby by means of modern medical techniques. To support the claim that this is unacceptable the author puts forward eight
arguments in the form of reported speech. In the texts presented to the first group,
structures with reported speech were left as they were in the newspaper, and in the
text presented to the second group the appeal to authority was withdrawn the text
contained only the quoted words themselves. Respondents were asked to react to these
arguments and characterize their reaction using a scale from strongly agree (5) to
strongly disagree (1). It is already common knowledge that reaction to argumentation
largely depends on the initial opinion of the recipients on the question discussed, their
demands, experience, knowledge, background, philosophy, etc. They tend to accept
more readily the arguments that coincide with their initial opinion and vice versa.
Taking this into consideration before presenting the arguments we asked the participants of our experiment to express their initial opinion on the problem in question
(in favour/more in favour/indifferent/more against/against). At the stage of results
analysis we introduced coefficients that were supposed to minimize the effect of the
readers prejudice on his/her evaluation of arguments. If opinions of the reader and
the journalist coincide, the latter tends to give higher evaluation to the arguments.
That is why for these cases we used coefficients <1. In the reverse case arguments are
not so readily accepted by the reader, and we used coefficients >1. Finally, average
convictive force of each argument for both groups of respondents was calculated.
Anscombre, J.-C. and Ducrot, O. (1983) Largumentation dans la langue. Brussels: Mardaga.
Authier-Revuz, J. (1997) Modalisation autonymique et discours autre, Modles
linguistiques 35(XVIII) fas.1: 3351.
Bakhtin, M.M. (1981) The Dialogic Imagination: Four Essays. Austin: University of Texas Press.
Bakhtin, M.M. (1984) Problems of Dostoevskys Poetics. Minneapolis, MN: University of
Minnesota Press.
Bakhtin, M.M. (1986) Speech Genres and Other Late Essays. Austin: University of Texas Press.
Blair, J.A. and Johnson, R.H. (1997) Argumentation as Dialectical, Argumentation 1(1):
4156.
Bolden, G. (2004) The Quote and Beyond: Defining Boundaries of Reported Speech in
Conversational Russian, Journal of Pragmatics 36(6): 1071118.
Buttny, R. (1998) Putting Prior Talk into Context: Reported Speech and the Reporting
Context, Research on Language and Social Interaction 31(1): 4558.
Calsamiglia, H. and Ferrero, C.L. (2003) Role and Position of Scientific Voices: Reported
Speech in the Media, Discourse Studies 5(2): 14773.
Clark, H.H. and Gerrig, R.J. (1990) Quotations as Demonstrations, Language 66(4):
764805.
Derrida, J. (1978) Writing and Difference. London: Routledge.
Ducrot, O. (1984) Le dire et le dit. Paris: Minuit.
Fillmore, C.J. (1968) The Case for Case, in E. Bach, C.J. Fillmore, R.T. Harms, P. Kiparsky
and J.D. Maccawley (eds) Universals in Linguistic Theory, pp. 188. New York: Holt,
Rinehart & Winston.
Freeman, J.B. (1991) Dialectics and the Macrostructure of Arguments: A Theory of Argument
Structure. Berlin: Walter de Gruyter.
Goffman, E. (1981) Forms of Talk. Oxford: Basil Blackwell.
Gordon, C. (2006) Reshaping Prior Text, Reshaping Identities, Text & Talk 26(45):
54571.
Guenthner, S. (1999) Polyphony and the Layering of Voices in Reported Dialogues:
An Analysis of the Use of Prosodic Devices in Everyday Reported Speech, Journal of
Pragmatics 31(5): 685708.
Holt, E. (2000) Reporting and Reacting: Concurrent Responses to Reported Speech,
Research on Language and Social Interaction 33(4): 42554.
Kerbrat-Orecchioni, C. (1979) De la semantique lexicale a la semantique de lenonciation.
Lille: Universit de Lille.
Kristeva, J. (1969) Le mot, le dialogue et le roman, in Smiotik, Recherches pour une
smanalyse, pp. 82112. Paris: Seuil.
May, J.D. (1991) Practical Arguments, in Proceedings of the Second International Conference
on Argumentation, vol. 1, pp. 25966. Dordrecht: Kluwer.
Morawski, S. (1970) The Basic Function of Quotation, in Sign. Language. Culture, pp.
690705. The Hague: Mouton.
Mullen, J.D. and Roth, B.M. (1991) Decision Theoretic Models of Practical Reasoning, in
Proceedings of the Second International Conference on Argumentation, vol. 1, pp. 27180.
Dordrecht: Kluwer.
Perelman, C. and Olbrechts-Tyteca, L. (1969) The New Rhetoric: A Treatise On Argumentation.
Notre Dame, IN: Indiana University Press.
Perrin, L. (1994) Mots ou enonces mentionnes dans le discours, Cahiers de linguistique
franaise 15: 21748.
Rey-Debove, J. (1978) Le metalangage. Paris: Le Robert.
A L L A V I TA L J E V N A S M I R N O V A ,