Strong global presence (sold to 200 countries operating in 75
countries) Geographical expansion (Cottle supported this key driver) New product development (Cottle supported this key driver) Quality products Strategic planning & research based with collaborative environment Oral care business (61% ) Global major oral care segment (toothpaste & powder) 79% (2009) Major Indian major oral care segment (toothpaste & powder) 49% (2009) OPPORTUNITIES Geographical expansion New product development