Titan Company brought about a paradigm shift in the Indian watch market when it introduced its

futuristic quartz technology, complemented by international styling. Titan Company is the fifth
largest integrated own brand watch manufacturer in the world. In addition to 'Titan' the watch
brand, Titan Company has also built 'Tanishq' the leading jewellery brand over the past few
years. Both these brands are among the most recognised and loved brands in India.
The success story began in 1984 with a joint venture between the Tata Group and the Tamil Nadu
Industrial Development Corporation. Presenting Titan quartz watches that sported an
international look, Titan Company transformed the Indian watch market. After Sonata, a value
brand of functionally styled watches at affordable prices, Titan Company reached out to the
youth segment with Fastrack, its third brand, trendy and chic. The company has sold 150 million
watches

world

over

and

manufactures

over

15

million

watches

every

year.

With a license for premium fashion watches of global brands, Titan Company repeated its
pioneering act and brought international brands into the Indian market. Tommy Hilfiger, FCUK,
Timberland & Police as well as the Swiss made watch Xylys owe their presence in the Indian
market

to

Titan

Company.

Entering the largely fragmented Indian jewellery market with no known brands in 1995,
Titan Company launched Tanishq, India's most trusted and fastest growing jewellery brand. Gold
Plus, the later addition, focuses on the preferences of semi-urban and rural India. Completing the
jewellery

portfolio

is

Zoya,

the

latest

retail

chain

in

the

luxury

segment.

Titan Company has also made its foray into eyewear, offering a variety of differentiated products
to the end consumer consisting of frames, lenses, contact lenses and accessories. Frames are
available in both international brands (Levis, Esprit, Hugo Boss etc.) and in-house brands
Titan, Eye+ and Dash which is an offering for children. The company has leveraged its
manufacturing competencies and branched into precision engineering components & subassemblies, machine building & automation solutions, tooling solutions and electronic subassemblies. With over 1110 retail stores across a carpet area of over 1.5 million sq. ft.
Titan Company has Indias largest retail network spanning over 220 towns. The company has

over 400 exclusive World of Titan' showrooms and over 150 Fastrack stores. It also has a large
network

of

over

740

after-sales-service

centres.

Titan Company is also the largest jewellery retailer in India with over 160 Tanishq boutiques and
2 Zoya stores, over 30 Gold Plus stores. It also sports over 300 Titan Eye+ stores. In addition the
company retails personal accessories such as bags, belts, wallets and most recently perfumes
under

Skinn

Brand.

Backed by over 7,000 employees, two exclusive design studios for watches and jewellery, 10
manufacturing units, and innumerable admirers world over, Titan Company continues to grow
and set new standards for innovation and quality. The organization is all geared to repeat the
Titan and Tanishq success story with each new offering.
Irreverent, bold and never one to hold back. Launched in 1998, Fastrack became an independent
youth brand in 2005. It captured the attention of the hungry for the new youth with its
edgy and affordable range of watches and sunglasses. Come 2009, Fastrack stepped into the
world of new accessories with a range of bags, belts and wallets. With over 150 stores to cater to
a generation in flux, Fastrack also established its authority on fashion with a blog that offers the
youth a peep at what irreverence in fashion truly means. In 2013, Fastrack shifted gears yet again
to launch helmets. Fastrack has the unique disposition of doing things that not many brands in
the country can. Whether it is in the opening of a flagship store that will shock and awe, or a
brand voice that echoes the psyche of the youth, Fastrack will most certainly leave you guessing.
It's 2014, and it doesnt look like the ride is stopping anytime soon.

of Tata Industries with the Tamil Nadu Industrial Development Corporation (TIDCO) in June of
1984. From that point on, it has been full steam ahead Flashback
Turning back the hands of time to pre-1980s, Tata Press conceived an idea to conquer the Watch
Industry. Initial negated pioneering efforts aside, perseverance won the day. Titan Watches
sprang
into
being
with
the
signing
of
a
joint
venture.
First

Milestone

Titan commenced production end 1986 and hit the market in March 1987 with its brand Titan. The

analogue electronic Quartz range met instant acclaim, appeasing a hungry watch-starved consumer
market. This spurred encouragement and manufacture extended to bracelets, cases, electronic
circuitry
and
step
motors.
Along

the

way

Spanning 25-years of growth, the Titan Watch Project became Titan Watches, Titan Industries and
ultimately Titan Company Limited. Production kept an impressive pace, topping the 15 million plus
mark per year. Three years down the trail produced a dividend of 15% today, 2012, sees a
declaration
of
175%!
Numerous technologies and sources came into play during this period. Progress was swift, steady
and stamped with characteristic Titan Company aplomb. This led to innumerable achievements and
accolades. Audaciously challenging the Swiss, Titan now is the world's largest integrated own brand
manufacturer of watches. A major brand player, Titan stakes claim to 60% of the organized watch
market,
with
over
150
million
pieces
sold
across
32
countries
collectively.
In successive events the 'World of Titan' exclusive showrooms mushroomed nation-wide, currently
totalling 367 plus. The main manufacture facility is situated at Hosur in Tamil Nadu with assembly
units in Dehradun, Pantnagar and Roorkee and an electronic sub assembly plant in Goa in India.
Titan Company notably left its footprint in Europe in 1993; then came a major one in the Middle East
and the Asia-Pacific regions. Titan now happily ticks its way across over 30 countries around the
globe.
A brief joint venture with the American brand, Timex, between 1992 and 1998, focusing on market
mass, prospered. The brand Timex jumped to 2nd place next to Titan, in popularity. On dissolution of
the partnership, Titan reclaimed market share by launching Sonata, an absolute winner, followed by
an astute array of wrist wear - Titan, Fastrack, and Xylys brands, luxury watches and designer
timescapes - a range of outdoor clocks - defining spectacular landmarks in several cities. Pacing on,
the Swiss and Japanese watch fraternity were justifiably astounded, not only with the state-of-art
Production facility established by Titan, but also with its highly trained, dedicated, youthful
workforce.
Endorsing the Tata spirit, Charles Correa, a world-renowned architect, was commissioned and
fashioned a complete modern township at Mathigiri in Tamil Nadu, India to accommodate over 2000
Titanians, complete with an excellent school that doubles as a learning facility for neighbouring
district
schools.
Venturing

on...

Diversification accelerates progress. Titans expansion plans in 1993 turned to jewellery, with a
brand launch Tanishq in 1996. Then a spate of new ventures followed suit, Fastrack the youth
watch and accessories line in 2003; Precision Engineering in 2005, Goldplus the standardized mass
marketing of jewellery in 2006 and the Titan Eyewear Division in 2007 - a project of prescription
eyewear, complete with specialized outlets, catering to customers every need.

Catering primarily to a country which views gold as a prime INVESTMENT , believes that it is
auspicious, and finds it an irresistible adornment, Titan Company literally struck it rich by its entry
into the world of traditional and designer jewellery. The concept of entering the glitter field, in order to
forge a way out of a foreign exchange crunch of the early 1990s, appealed to Titan Company
considerably. And yet again, though early steps were far from expected, the innovative Titan spirit
came
to
the
fore,
turning
adversaries
into
achievement,
and
how!!
Foreign Exchange being no consequence subsequently caused Titan Company to focus exclusively
on the home market. Tanishq offers a stunning world of exquisite, precious designer ware through
over 160 stores in 89 cities across the nation. Goldplus has a proud market share of around 40% in
the
semi-urban
and
rural
scenario,
whilst
still
in
its
infancy.
These two ventures are a pride to India and to Titan Company, for they certainly keep value
conscious customers happy and contented.

Products
Titan Company, best known as India's pioneering manufacturer of quartz watches, has also etched a
niche for itself in some of the most competitive spaces in the fashion industry such as jewellery and
eyewear. Precision engineering is another area of specialization that Titan Company is proud of.
Watches: Being the world's fifth largest integrated own brand watch manufacturer, Titan Company
has created and sold more than a 150 million pieces the world over.
With a production rate of over 15 million watches per annum and a customer base of over 135
million globally, Titan Company owns manufacturing and assembly operation centres in Hosur in
Tamil Nadu , Dehradun, Roorkee, Pantnagar in Uttaranchal and an Electronic Circuit Boards (ECB)
plant
in
Goa,
all
in
India.
Capturing the important market segments and the changing fashion trends, Titan Company has
brought
forth
four
core
watch
brands:
Titan
which
is
designed
for
the
mid-premium
segment
Fastrack which is crafted to fit the trendy fashion space with a focus on the youth
Sonata which is created for the mass market and has emerged as Indias largest selling watch
brand
Xylys which is fashioned for the premium market, aiming at the connoisseur and new-age achiever
The Titan brand architecture comprises several sub-brands, each of which is a market leader in its
own space. Notable among them are: Titan Edge, Titan Raga, Nebula and several other collections
like Zoop, Orion, Purple, Obaku, Automatic, Tycoon, Bandhan, Octane and the HTSE series. The
Titan brand portfolio owns over 60% of the domestic market share in the organized watch market.
Titan Company's pride possession, a world-class design studio for watches and accessories, is the
place where some of the most coveted creations have been conceptualized.

Exclusive World of Titan and Fastrack showrooms and over 11,000 outlets in more than 2,500 cities
in India make these much-sought-after watches available to the buyers. The watches are also
offered internationally in over 30 countries, with a special focus on the Middle East and Asia Pacific
regions.
Helios, India's multibrand watch retailer offers an unmatched range of the latest designs across 30
international brands in addition to Titan brands. The after-sales service, a benchmarked operation
with a large network of exclusive service centres spread across the country, is one of the operation
units
with
one
of
the
fastest
turnaround
time
in
the
world.
Jewellery: Following the suit of time products, Tanishq has been Indias largest, fastest growing and
most
popular
jewellery
brand.
Tanishq offers a premium range of GOLD

jewellery studded with diamonds and precious, semi-

precious stones in various hues in 18 kt and a wide range of plain gold jewellery in 22 kt pure gold.
Platinum jewellery also forms part of the product range. Gold Plus retails plain gold jewellery
offerings with designs specifically created for the semi urban and rural Indian market and offers
unique designs crafted with diamonds, American diamonds and other precious stones. Zoya offers
premium studded jewellery catering to the needs of the elite. The enchanting jewellery patterns
originate in the well-equipped exclusive jewellery design studio of Titan Company.
Eye wear: Titan Eye+ offers a variety of differentiated products to the end consumer consisting of
frames, lenses, contact lenses and accessories. Frames are available in both international brands
(Levis, Esprit, Hugo Boss etc.) and in-house brands Titan, Eye+ and Dash. Customers are offered
a unique browse-select-buy format where all products are accessible, using world class equipment
for zero-error eye testing by qualified optometrists trained at Sankara Netralaya, a renowned eye
hospital in South India and style consultants to help buyers make the right choice of frames and
lenses.
Precision Engineering: The divisions products span precision engineering components & subassemblies, machine building & automation solutions, tooling solutions and electronic subassemblies. The division is ISO 9001:2000 and ISO 14001:2004 certified. Additionally, the unit
catering to the aerospace segment is AS 9100B certified and the unit catering to automotive
segment is TS 16949 certified. The unit has recently been selected for the National Aerospace and
Defence Contractors Accreditation Programme for its non destructive testing capabilities.

Vision & Mission

Our

Vision:

We create elevating experiences for the people we touch and significantly impact the world we
work
in
Our
We

Mission:
will

do

this

through

a pioneering spirit

and

a caring,

value-driven

culture that

fosters innovation, drivesperformance and ensures the highest global standards in everything
we
do.
Our

Values

Total

and

Standards:

customer

Customers

take

orientation

precedence

over

all

else,

Employee

always.
appreciation

We value and respect Titanians and endeavour to fulfil their needs and aspirations.
Performance

culture

and

teamwork

At Titan Company, high performance is a way of life and is nurtured by teamwork.

Creativity

and

Innovation

Driven by innovation and creativity, we focus on smarter approaches and newer technologies.
Passion

In

for
all

our

pursuits,

we

excellence
ceaselessly

Corporate
We ensure that a part of our resources is INVESTED

strive

for

excellence.
Citizenship

in environment and community betterment.

Celebrating Titan
After two decades of building relationships with our customers, and learning from all the successes
and failures that came our way, it is time to pause, reflect and celebrate.
It is time to honour the indispensable role of our people, our business associates and suppliers, who
have enriched the fabric of Titan Company, as we know it today. We are proud to have withstood the
test of time and maintained our dedication to the values upon which Titan Company was founded.
People
are
at
the
heart
of
our
success
Over the years, we have built our operations, nationwide and worldwide, leveraging the expertise of
our most talented, dedicated and hardworking people with the vision, integrity, innovation and
leadership qualities that our business demands. We have continued to emphasize its people first
policy, making it possible for the Company to report one of the industry's lowest attrition rate (9.5%)
in
India.

Titan rejuvenates competence through training and personal development on one hand and lateral
movements across functions and divisions on the other, which translated into high engagement and
expose to new opportunities. For over two decades, our core values of commitment to safety, health
and environment, high ethical standards and respect for people has been the cornerstone of our
identity.
Relationships
are
a
sacred
bond
of
trust
for
us
At Titan Company, we have built relationships and forged lasting bonds with our customers,
employees,
shareholders,
network
of
business
associates,
and
suppliers.
With our futuristic designs, we created a desire in the minds of our customers and offered them
accessories for every occasion. In a small way, we have been a part of all their celebrations.
Customer First - an initiative driven by the company is an embodiment of the customer-focused
culture that we imbibed from the very beginning. We continue to foster greater customer
commitment
by
making
our
product
lines
more
comprehensive.
Growth
depicts
many
milestones
We have been able to remain the undisputed leaders in the market. Taking the prognosis of brand
fatigue seriously, we reinvented ourselves with the impeccably styled Euro watches collection.
Triumphs like this were interspersed with tribulations that spurred us to accept new challenges and
overcome them with a resolve and commitment. With over 1040 exclusive showrooms and 11,000
dealer-outlets, we are the largest retail network in India.

Innovations
Innovation

is

way

of

thinking

at

Titan

Company

Limited

Titan Company began its operations with an innovative offering - quartz watches - that changed the
face of the Indian watch industry. Innovative ideas at Titan Company have led to significant
achievements such as Single Point Solutions to every Original Equipment Manufacturer customer.
Titan Edge, world's slimmest watch, is probably the best example of the spirit of innovation in the
organization a feat achieved in less than five years of our existence.
Innovation School of Management (IScM) has been started to address the objective of creating the
ability
to
innovate
and
making
it
a
culture
among
the
employees.
At IScM, students are trained on various tools and techniques to develop innovative thinking
capability, and the Head of Departments are trained as a Mentor to use the innovation outcomes.
Tools and techniques enable students to think out of the box and beyond the obvious. The graduates
from IScM deploy this learning to resolve problems at work, as well as in their personal lives.
Titan Innovation Council (TIC): TIC is a cross functional team of Senior & Middle Management to
create ideas to spread the innovation culture across Titan Company. They have created and drive
the
following:
1.Innovation Bazaar: This is an initiative to cross learn the innovative ideas among the company
and showcase the ideas of all the divisional improvement / innovation in four categories: a) Process,
b) Services, c) Design / Product and d) Marketing / Retail / Customer service through Innovation

Bazaar to all the employees of the Company to understand the happening in the other divisions /
functions
and
to
improve
their
process.
2.Interweave: This is an initiative that provides an opportunity for different businesses to present
and cross learn the innovative ideas that have been implemented in other businesses across retail
and
manufacturing.
3.Tata Innoverse: This is a web 2 based social net working platform, to enable employees of
Titan Company as well as other Tata Companies to provide innovative ideas to challenges posted by
Senior leaders. Employees can also comment and vote on ideas submitted by other employees. We
have
also
extended
Tata
Innoverse
to
our
supplier
fraternity.
4.Innovation centre: Innovation centre is a space to generate great ideas and provides a free,
creative Innovation centre space, where interchange of ideas and unhindered experimentation has a
home. It consists of two spaces. The first hall is the Xerxes Desai Hall of Creativity, which harbours
the Exploration Laboratory, Reference library and Study Area. The second hall is the Bhaskar Bhat
Hall of Tranquillity, is the hall where prospective innovators can meditate, introspect, listen to lectures
or
practice
yoga.
5.Titan Innovation HUB: Set up at IIT- Madras Research Park, Chennai, it enables Titan to
leverage the specialized expertise of the faculty and students and to utilize their facilities, labs in
creating a collaborative environment between industry and academia through joint research projects
and consulting assignments and in creating a self-sustaining and technologically fertile environment.
Our contemporary store designs are a great example of innovation. They have redefined the retailing
standards in India since the time when the concept of modern retailing had not evolved.
The Jewellery Division changed the dynamics of GOLD market by introducing the Karameter, an
industry first in checking the purity of gold through a non-destructive test.

Awards & Accolades

Over the years Titan Company has received several prestigious awards and distinctions. Some of
the
recent
and
most
noteworthy
recognition's
are:
Corporate
Titan continues to be in Forbes Asias FAB 50 companies list for 2013 GOLD

Award (the best in

India) and Best-of-the-Best Award (among the top 5 in Asia Pacific) at the Retail Asia-Pacific Top 500
Awards 2013 Transformational Leader of the Year Award for Mr Bhaskar Bhat, MD at Managing
India Awards 2013 by AIMA Best Governed Company Award 2012 from Asian Centre For
Corporate
Governance
&
Sustainability
Watches
CII award for Excellence in Energy management for the Watch Manufacturing Division, Hosur
Sonata received recognition at the ABP Pitch Brands 50 Awards 2013 Fastrack is placed 4th and
Titan is placed 16th in the list of most exciting brands in India in the survey conducted by A C Nielsen

and the Economic Times (Brand Equity) Silver Effie award for an effective 360 degree campaign for
Titan
HTSE
Jewellery
IIFT Fashion & Lifestyle Award 2013 for Tanishq IJ Jewellers Choice Award in the Diamond
Jewellery under 5L category for a necklace from Ganga collection Designomics award for Mia
product design and CIIs Best product design (Lifestyle category) award for Mia

Community Initiative
Community
Development
and
CSR
Policy
Titan Company has a defined policy for Corporate Social Responsibility(CSR). As part of its CSR
initiative, the manufacturing units of Watch, Jewellery and PED, at Hosur, have acquired the 'ISO
9001: 2000 Quality Management System Standards' and 'ISO 14001:2000 Environment System
Standard' certifications, in its journey to be an ecologically responsible organisation.
The
company's
diverse
CSR
initiatives
include:

Education
Titan
Kanya
educating
the
Girl
Child
Titan
Scholarships
Based
on
need
and
merit
Titan
School
and
Titan
foundation
for
education

Employing
the
differently-abled

Karigar
parks/centres

Women's
empowerment

Skill
development
basic
training
centre
and
Unnati
programme

Environment
management
programmes
Miscellaneous
community
initiatives
Titan Company's community initiatives are committed to build partnership for social development,
focus on sustainable initiatives and improve the quality of life of the communities where the initiatives
operate. With a dedicated force of 250 enthusiastic employee volunteers, the company has formed a
Community Development Forum. This forum works towards mobilising society and volunteers to
make the community initiatives a success. The company's miscellaneous community development
activities include orphanage support, HIV/Aids awareness, village adoption, VISION
IMPROVEMENT program, a program to provide work to rural unemployed women, community
rehabilitation, tsunami relief work, eradication of child labour and environment protection, to name a
few. The company has made a positive change in the lives of over 6000 individuals.
Corporate
responsibility
begins
at
home
Titan Company believes that corporate responsibility begins with its employees. The company
ensures that harmony, peace and inclusive approach at work place are maintained. Efforts are made
to engage employees in programs designed to fulfil our ecological and social responsibility. Various
work-place initiatives are conducted to achieve this: War on Waste - an initiative that reduced the
impact of manufacturing operations on the environment. At Titan Company, Corporate Social
Responsibility is more than philanthropy - it is an internal process that reflects the soul of the

company.
Successful
CSR
programmes:
Titan Company has embarked on and completed several community development programmes as
part
of
its
CSR
initiative.
A few
among
these
successful
projects
are:
Titan Scholarship - Have been awarded to students in Dharmapuri and Krishnagiri districts (Tamil
Nadu), based on academic performance and socio-economic background for over 550 students form
the economically backward section. In 2013-14, this programme has been extended to Uttarakhand.
Titan Township - A sustainable community in Hosur (Tamil Nadu), that provides housing to 1300
residents
collaborating
with
NGOs
MCA
and
Ashraya.
Employment for differently-abled - Over 120 differently-abled individuals are employed at our
watch
and
jewellery
plants
at
Hosur.
Karigar Park/Centres - A social entrepreneurship project which houses jewellery karigars in over 14
parks / centres, wherein the company provides the equipment, material and training and karigars
use their skill sets in producing jewellery of the highest standards and design. The company ensures
the best working conditions and safety practices are followed in the manufacturing process. The
Karigar centres also provide the karigars with boarding, lodging, recreation and gymnasium facilities.
Currently
about
1400
karigars
have
benefitted
from
this.
Titan School and Titan Foundation for Education - A primary english medium school upto class
X, affiliated with CBSE, with over 700 students, has been created and supported by Titan Company.
Titan Kanya - Educating the Girl Child - A pan-India programme to empower the girl child by
ensuring that she completes her primary education upto class X. About 5000 girls have benefited
from
this
programme.

Meadow Project (Myrada) - an inclusive growth programme in collaboration with a local NGO
ensured a collaborated effort with self-help groups of rural women to provide gainful employment to
more than 510 rural women in and around Hosur, with our three manufacturing plants (Tamil Nadu)
Recognition
of
CSR:
-As an appreciation of its significant contribution to the community welfare, Titan Company has
received the 'President of India's Award' for employing the disabled. Titan Company, a signatory to
the Global Compact, is a recipient of the prestigious 'Helen Keller Award' and the 'Mother Teresa
Award'. The company has been ranked with the highest rating of 4 in the 'Karmayog CSR Rating of
India's Top 500 Companies' from 2007 till 2012. The ratings of 2013 have not been released.
Other
noteworthy
awards
for
CSR
include:
- Golden Peacock Award on Environment Management by Frost & Sullivan
- Tamil Nadu Government recognition as the best Company in CSR activities
- Best Governed Company Award from Asian Center for Corporate Governance

Ranked among the nation's best corporate citizens, Titan Company is committed to take on the
social responsibility and fulfill it with dedication.

Senior Management
Mr.
Managing

Bhaskar

Bhat
Director

Bhaskar Bhat assumed the position of Managing Director of Titan Company Limited on 1st April
2002.
He is a B.Tech (Mechanical Engineering) degree holder of IIT - Madras, and a post graduate diploma
holder
in
Management
from
IIM

Ahmedabad,
India.
Most of Bhaskar's working experience has been in Sales & Marketing. Having started his career as a
management trainee with Godrej & Boyce Manufacturing Co. in 1983 he moved on after 5 years and
joined
the
Tata
Watch
Project
(initiated
at
Tata
Press
Ltd.)
Since 1983 Bhaskar has been associated with the Tata Watch Project, later to become Titan
Watches Ltd., and now Titan Company Ltd. At Titan, Bhaskar dealt with Sales & Marketing, HR,
International
Business
and
various
general
managerial
assignments.
Bhaskar is a member of the Governing Council at the T.A. Pai Management Institute, Manipal and
the
SDM
Institute
of
Management
and
Development,
Mysore.
He

was

awarded

Mr.
Chief

the

Distinguished

Alumnus

C
Executive

Award

of

IIT

K
Officer

Madras

in

2008.

Venkataraman
Jewellery

Venkataraman has headed the Jewellery Division since January 2005. He is a post graduate
diploma holder in Management from IIM-Ahmedabad. Venkataraman joined Titan Company Limited
in 1990, and worked in the Advertising and Marketing functions before becoming the Head of Sales
&
Marketing
for
the
Titan
brand
in
2003.

Mr.
Chief

S
Executive

Officer

Eyewear

&

Ravi
EVP
Corporate

Kant
Communications

Ravi has a Masters in Business Management from FMS Delhi and joined HCL in 1982. After 6 years
at HCL, handling different sales and marketing responsibilities he joined Titan in 1988 as HeadDirect Marketing. He moved on to head Retailing, followed by Exports and also set up the watch
assembly plant in Dehradun as Project Leader. Till 2005, Ravi managed the Middle East and Africa
operations for watches, jewellery and fragrances as M.D. of Titan International Middle East, Dubai.
He subsequently moved back to the Company headquarters at Bangalore and took over the

International Business Division managing both businesses watches and jewellery in over 25
countries.
Currently, Ravi is heading the Eyewear Business as its CEO and Executive Vice President. He is
also leading the Corporate Communications and Unified Loyalty functions of the Company.
Mr.
Chief

H
Executive

G
Watches

Officer

Raghunath
Accessories

and

H G Raghunath has been involved in the watch industry for over 30 years. He joined Titan Company
Limited in June 1986, and helped set up and establish the After-Sales Service network both, in India
and overseas. He has been involved in the customer-service function for 17 years and for nine years
in ISCM. He holds degrees in Science and Engineering (Electronics & Communication) and is a
coveted
speaker
on
SCM
in
many
forums.

Mr.
Chief

S
Financial

Officer

&

Head

Of

IT

Subramaniam
Function

Subramaniam is the Chief Financial Officer for Titan Company Limited. He heads the Finance,
Accounts and Commercial functions for the Company. A CA and ICWA by profession, he has over 25
years of experience in Finance and Business roles. Subramaniam has been driving strategic finance
& has been a part of the top management teams for the past 10 years.
Prior to joining Titan Company, he was the CFO for the Telecom vertical of the Essar Group,
responsible for Finance Strategy, working on M&As and on improving operational performance of the
Group Companies. He has also held senior positions with ITC, BPL Mobile, Mannai Corporation,
Doha, etc.
Mr.
Chief

Human

Rajnarayan
Officer

Resource

Raj is a graduate in Economics from Madras Christian College, Chennai and a post graduate in
Personnel Management from XLRI, Jamshedpur. He has 29 yrs of experience in Human Resources
management, Training, Leadership development & Talent management. He has worked with HCL,
TNT, SHV Gas and Metro Cash & Carry before joining Titan Company.
Mr.
Vice

President

C
Chief

Sales

&

Retail

Srinivasan
Officer

Srinivasan is a Management Graduate from IIM-Ahmedabad. For the past 10 years he has been
heading the Sonata Business unit, responsible for the Sonata Institutional, Armed Forces and the
Customer Service businesses and played a major role in the setting up and nurturing of the sales
infrastructure for the watch business.
Mr.
Senior

Ronnie
Vice

Talati
President

Ronnie is a B.Com, LLB from the Bombay University. He is a sports and fitness enthusiast and
joined Tata Press in 1976. Ten years later with Titan Industries, Ronnie as GM Finance was largely
responsible for setting up the Finance Department. In 2005 he headed the new business unit to
target youth. Thus 'Fastrack' came into existence.
Mr.
Senior

Vice

President

Sandeep
Retail

&

Marketing,

Kulhalli
Tanishq

Sandeep is currently the Senior Vice President of Retail & Marketing, Tanishq. He is a B.Sc.
Chemistry graduate from Fergusson College, Pune. He joined Titan Company Limited in 1988 as
Area Sales Manager and handled Sales Operations in MP and Vidharbha. Later becoming Area
Sales Manager, West Bengal & North East. With the launch of Timex, he moved north as Regional
Manager
in
1994.
He currently also looks after the E-commerce initiatives in the company.
Mr.
Chief

Ajoy
Strategy

Chawla
Officer

Ajoy is a Mechanical Engineer from VJTI Mumbai and a post graduate from IIM - Calcutta. He joined
the Tata Administrative Services in 1990 and has been with Titan Industries since 1991. He has over
20 years experience with Titan Company, across geographies and businesses, covering Sales,
Distribution, Retail and Business. He has held many senior portfolios in the company business and
now is the Chief Strategy Officer of the Company.
Mr.
Head

A
Legal

R
&

Company

Rajaram
Secretary

Mr. A R Rajaram, is Secretary of the Company and holds charge of the legal function. A Law
Graduate from Bangalore University, Mr. Rajaram is a Fellow Member of The Institute of Company
Secretaries
of
India.
In his previous assignment with Bangalore International Airport Limited (BIAL), he has worked as
Head - Legal and Company Secretary for four years. Prior to BIAL he has worked with Jet Airways
(India) Ltd and BPL Limited. He has over 30 years of experience in the fields of Corporate Laws,
Securities Laws, FEMA, IPOs, M&A, Litigation matters and Legal Documentation.
BUSINESS DIVISION

Watches and Accessories

Jewellery

Eyewear

Precision Engineering

Watches & Accessories Division

The Watch Products Division is where the Titan story began. Today, this division has placed
Titan Company among the world's largest retail networks and earned the company the place of fifth
largest integrated watch manufacturer in the world. With over 4000 employees spread over 3
business units in Bangalore, India, a manufacturing unit at Hosur and 3 assembly plants located in
the north of India, the division continues to add world-class brands to the company's portfolio.
Outstanding

brands

Our customers have been at the core of this growth and the division offers a slew of products that
cater to their inherent needs. Some of the most notable brands in the division's portfolio are:
Titan Edge the world's slimmest watch (at 3.45mm) that epitomizes the philosophy less is more.
Titan

Raga A

feminine

Nebula Watches
Sonata India's

and

crafted
largest

selling

opulent

with

accessory

solid

watch

brand

for

18k GOLD
to

suit

today's
and
the

affluent
precious

common

woman
stones

man's

wallet

Xylys A Swiss-made, impeccably designed watch for the connoisseur and new age achiever
Fastrack Watches

created

to

accessorise

the

trendy

youth

of

today

The watch division also boasts of collections such as Automatic, Heritage, Nebula, Orion, Raga,
Zoop
and
series
like
Aviator,
Octane
and
WWF.
The brand Titan enjoys a 60% market share in the organised watch market in India.
Retail The watches & accessories division also markets some well-known international brands such
as Tommy Hilfiger, Timberland, Police and FCUK under a licensed agreement, giving the new
generation of customers an access to premium brands with their well-equipped retail chain.
The division has sold over a million watches through the unique retail format of 'World of Titan' where both in-house brands & licensed brands are offered - and through a vast network of dealers
and lifestyle stores in India and in over 30 countries worldwide. The division offers after-sales service
network that has been considered a benchmarked operation in the industry.
The division constantly endeavours to understand and predict the customers needs and strives to
launch
newer
and
trendier
products
regularly.
Helios Indias multi-brand watch retailer offers an unmatched range of the latest designs across 30
international brands in addition to in-house brands. These stores are specially designed for the welltravelled connoisseur with a discerning taste in watches and a brand conscious outlook.
Spread over a spacious area of 2650 sq ft, the high-end multi-brand watch store houses more than
2200 watches and over 35 premium international watch brands including Versace, Seiko, Movado,

Hugo Boss, Citizen, Fossil, Titan, Xylys, DKNY, Roberto Cavalli, Esprit, Tommy Hilfiger, Raymond
Weil, Baume & Mercier, and Victorinox, amongst others.
FASTRACK PRODUCTS
WATCHES
: DIGITAL, ANALOG,DUAL TIME, CHRONOGRAPH, DATE, MULTIFUNCTION,
DATE + OFFSET Second Hand, Day + Date, Analog-Digital.
SUNGLASSES
: BUG EYE, CLASSIC, WAYFARER, DESIGNER, AVIATOR, SPORTY
WRAP, OVAL, RECTANGULAR, ROUND, EDGY, TRENDY.
BAGS :
BELTS:
WALLETS
GIFT CARDS