Assignment

CLASS : ( )
CLASS CODE : MGMT300401
STUDENT ID : 2010100290
NAME : DONGCHUL LIM ()

1. Define the following terms: Manifest Destiny, sustainable development, Roosevelt Corollary,
Monroe Doctrine, Global Climate Fund
Answer :
Manifest Destiny :
Manifest Destiny, in the 19th century was the widely held belief in the United States that
American settlers were destined to expand throughout the continent. Historians have for the
most part agreed that there are three basic themes to Manifest Destiny:
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The special virtues of the American people and their institutions;

merica's mission to redeem and remake the west in the image of agrarian America;

An irresistible destiny to accomplish this essential duty.

That means Manifest destiny justified U.S. expansion. (Annexation of Texas, Oregon, New
Mexico / and California. U.S. involvement in Cuba, Alaska, Hawaii, and the Philippines)

Sustainable development :
Sustainable development is a road-map, the action plan, for achieving sustainability in any
activity that uses resources and where immediate and intergenerational replication is
demanded. As such, sustainable development is the organizing principle for sustaining finite
resources necessary to provide for the needs of future generations of life on the planet. It is a
process that envisions a desirable future state for human societies in which living conditions
and resource-use continue to meet human needs without undermining the "integrity, stability
and beauty" of natural biotic systems.

Roosevelt Corollary :
The Roosevelt Corollary is a corollary to the Monroe Doctrine that was articulated by
President Theodore Roosevelt in his State of the Union address in 1904 after the Venezuela

Crisis of 190203. The corollary states that the United States will intervene in conflicts
between European countries and Latin American countries to enforce legitimate claims of the
European powers, rather than having the Europeans press their claims directly.

Monroe Doctrine :
The Monroe Doctrine was a US foreign policy regarding Latin American countries in the early
19th century. It stated that further efforts by European nations to colonize land or interfere
with states in North or South America would be viewed as acts of aggression, requiring U.S.
intervention. At the same time, the doctrine noted that the United States would neither
interfere with existing European colonies nor meddle in the internal concerns of European
countries. The Doctrine was issued in 1823 at a time when nearly all Latin American colonies
of Spain and Portugal had achieved or were at the point of gaining independence from the
Portuguese and Spanish Empires; Peru consolidated its independence in 1824, and Bolivia
would become independent in 1825, leaving only Cuba and Puerto Rico under Spanish rule.
The United States, working in agreement with Britain, wanted to guarantee that no European
power would move in.

Global Climate Fund :

Global Climate Fund also known as The Green Climate Fund (GCF) is a fund within the
framework of the UNFCCC founded as a mechanism to transfer money from the developed to
the developing world, in order to assist the developing countries in adaptation and mitigation
practices to counter climate change. The GCF is based in the new Songdo district of Incheon,
South Korea. It is governed by a Board of 24 members and initially supported by an Interim
Secretariat.
The Green Climate Fund will support projects, programmes, policies and other activities in
developing country Parties using thematic funding windows. It is intended to be the
centrepiece of efforts to raise Climate Finance of $100 billion a year by 2020. This is not an
official figure for the size of the Fund itself, however. Disputes also remain as to whether the
funding target will be based on public sources, or whether "leveraged" private finance will be
counted towards the total. Only a fraction of this sum had been pledged as of July 2013,
mostly to cover start-up costs.

2. Choose a country and show how employment and topography affect marketing within the
country.
Answer :
Factors like variation in geography, climate and historical traditions cause considerable variation in
the way industrial marketing is conducted in different areas. The topography of and area affects the
transportation cost. Variation in climate affects the needs of the industrial users for building materials,
and heating and cooling equipment. So if you want to make a business in African countries, you will
have to hire the specialist of these things. And geographical segmentation may also exist, So you need
to make a strategy to settle in African country.

3. Pick a country with a stable population and one with a rapidly growing population. Contrast the
marketing implications of these two countries.
Answer :
Many experts say that 2.1 point is the most stable birthrate. According to the birthrate research
which is done by CIA World Factbook, in 2014, Netherlands, Denmark, Colombia and Jamaicas
birthrate is close to 2.1. And Niger, Uganda, Mali, and Somalia ranked as countries with a rapidly
growing population.
These two groups of nation have different Age destiny. So the marketing implications will be
differentiated. The marketing strategy which is implicated to Netherlands, Denmark, Colombia and
Jamaica have to concentrate on middle-aged class. On the other hand, The marketing strategy which
is implicated to Niger, Uganda, Mali, and Somalia have to concentrate on young-aged class.