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He states that, If you have a detailed plan for success, If you write it down, read it aloud

a dozen times a day, If you truly believe it, and never backed down, you will achieve
success.
Each of the principles to success, are listed below:
Desire
Faith
Auto-suggestion
Specialized knowledge
Imagination
Organized planning
Procrastination
Persistence
Master Minds
The Subconscious Mind
The Brain
The Sixth Sense
Fear
These are presented as separate chapters. Each of these principles is reinforced with
stories. The one that grabbed my attention was the story of Napoleon Hills son. His son
was born without any sign of ears, and the doctors claimed that the child might be deaf
and mute for life. But his desire to make his son capable to speak and hear, and how he
succeeded is a miracle.

Que 1: Tell me about yourself?


My life and purpose can be summed up in two simple words: Stories and chain
reactions.
I was always an obedient and sincere child, possibly because of my then favorite novel,
Oliver Twist by Charles Dickens. I secured the first rank in my grade for 11 consecutive
years. It was not a smooth ride and there were temptations. Luckily, I grew up in a very
spiritual atmosphere and meditation also aided my focusing abilities.
Quizzing seemed to be the enxt logical step to satiate my curiosity and appetite for
stories. My forte in quizzing has been Mythology - possibly because of the richness of
stories up for grabs.
I always regarded my father as my role model so joining Mechanical Engineering at IITBHU, Varanasi (the same department and college as my father) felt like a natural
progression; despite the huge shift from Abu Dhabi into the heartland of India.
I took a liking to debating in college- it requires extraordinary courage & acumen to hold
the audiences attention single-handedly for 10 minutes on stage and convince them to
your point of view. I ultimately represented India and won a South Asia level debate.

The transition into analytics at EXL Gurgaon was surprisingly smooth and it made sense
to gain further expertise at IIML so that I could pursue consulting avenues that werent
restricted by data availability.
At IIM Lucknow, I was overjoyed to realize that my passion to learn is alive and blazing.
Whether in the classroom or organizing the college fest, the learning never stops!
Que 6: What can you offer me that another person cannot?
My learnings from living across nations and extra-curricular activities like quizzing
hopefully give me an edge. With a childhood in UAE & engineering in Varanasi, I have
learned from the best of both worlds- thriving in diversity, meditating, communicating
effectively are some skills I garnered as I travelled across India for competitions in
college.
I am a curious person. I have been quizzing since the age of 11 across national &
international circuits. Quizzing has taught me many things, some of which in fact, quite
relevant in our day-to-day lives. Quizzes made me realize that sometimes winning
graciously can be as difficult as losing graciously. It has taught me never to lose hope till
the last moment, to be cool and focused in critical do-or-die situations, especially in the
buzzer rounds when a split second could mean victory or defeat. With these learnings, I
will hopefully be an asset to your organization.

Steve Jobs:
http://personalbrandinghelp.in/wp/?p=61

Limited time. Dont waste it. Create dots to connect


Only way to do great work is to love what u do. Then u never have to work. Dont
setlle. You will know when you find it
Dont waste your ltd time living someone elses life, ied dont be trapped by
dogma..
Stay hungry stay follish
If today were the last day of my life, would I want to do what I am about to do
today? And whenever the answer has been No for too many days in a row, I
know I need to change something. Because almost everything all external
expectations, all pride, all fear of embarrassment or failure these things
just fall away in the face of death, leaving only what is truly important.
Remembering that you are going to die is the best way I know to avoid the
trap of thinking you have something to lose. You are already naked. There
is no reason not to follow your heart.

famous time management tool. The technique requires you to study for 25
minutes, take a 5 minute break and repeat this process. Discovered by Francisco
cirillo
1. Find how mich effort an activity requires by finding how many pomodoros needed
for an effective task
2. Learn to protect pomorfo
3. Find how many needed
4. Use first mins for recap n last for review
5. Set a timetable acc to ur todos
6. Find ur own personal objective. Eg: being more efficient, staying away from fb or
multitasking
write your task down
not finish but make progress. eat chocolate, walk around etc in breaks. opposite of
multitasking so get more done without the pressure of focus. helps you get imp
unattractive stuff done with higher quality

Session 2
Linkedin
Jerome Knyszewski:
a) Craft a headline with a punch, incorporating 4 issues:
1. Problem: hone in on the problems your target market is facing (Are you
suffering from PROBLEM)
2. Promise: make a bold promise (The quickest, easiest way to BIG BENEFIT)
3. Offer: make an irresistible offer (you get this or its free)
4. Proof: demonstrate proof (like the way John Reese launched traffic secrets)
b) Display an appropriate photo

GTD: C-CORE. Clarify: Is it actionable. No- Trash/ incubate/ file. Yes- 2mins- NoDelegate or Todolist.
Organise: Put where it belongs. Contexts (At home, errands, etc) also imp

Stress
Kelly McGonigal is a health psychologist at Stanford, who is known for her work
in the field of science help popular explication of scientific research as it
relates to achieving personal goals.
Stress is harmful only if you believe it to be harmful. Oxytocin hormone helps relax and
increases with social contact and social support. Help others & neighbours or seek help.
7 habits:

Diagram.
Creating a habit requires knowledge, skill, desire
Are 7 habits relevate: published in 1989, now is Information age. Relevance increases
with size of change and difficulty of challenges.
Habit 1: Beaing proactive means more than taking initiative (your responsibility to make
things happen). It means we are responsible for our own lives. Dont blame
circumstances or conditioning. Carry your own weather with you.
CIRCLES OF CONCERN & INFLUENCE:

Direct control problems. By change our habits.


Indirect control problems: by changing our methods of influence. Public victories
No control problems.

Accept and smile

Chetan Bhagat follows:


1. Set a big goal- SMART
2. Outline the reasons behind your goal
3. Find a right group to work with
4. Develop a detailed action plan

5. Have a setback dealing mechanism (take a break, revisit your goal, ask your
group for feedback)
6. Keep the faith

more insight from Jesse Desjardins, Nancy Duarte & Garr Reynolds

Lessons chetan bhagat


Lesson 1: Very few people actually love you, and you can count them on your
fingers. Hold on to them!

Lesson 2: Many people will love you if you are successful. They will stop when
you are not. They love success, not you. Dont take them seriously.

Lesson 3: When you are not successful, few will believe your dreams. You are
one of them who do. Sometimes, you will be the only one.

Lesson 4: Despite having dreams, will and focus, sometimes your motivation will
drop. Lift yourself back up to fight again. It isnt easy. That is why so few make it.

Lesson 5: People who come first in class dont do the best in life. People who
understand people, their field and themselves do.

Angela Lee Duckworth on Grit.


We understood the basic meaning of grit. I showed 12 PPT slides.
Grit is more than perseverance. Grit is perseverance and passion for longterm goals. Having deep commitments that you remain loyal to for years.
Living life like its a marathon, not a sprint
According to Prof. Duckworth, being gritty is more important than
intelligence

What motivates us to work? Contrary to conventional wisdom, it isnt just money.


But its not exactly joy either. It seems that most of us thrive by making constant
progress and feeling a sense of purpose
So when we think about labor, we usually think about motivation and payment as
the same thing, but the reality is that we should probably add all kinds of things
to it meaning, creation, challenges, ownership, identity, pride, etc.
Comp pic: Creation, ownership meaning pride payment identiy chanllenges

much like our builders, when they look at the creature of their creation, we dont
see that other people dont see things our way.
But we think everything thinks like us.
Shantanu shared three secrets to thriving in the midst of constant change:
1) The answer isnt in a spreadsheet (rely on your gut)
2) Know your Zen (understand and stay true to yourself)
3) Surround yourself with people smarter than you (build a team that brings out
your best)

Garr Reynolds: Prepare.. Design.. Deliver..


Prepare includes: know you audience, Why, So what, eleveator test, simple- 3
takeaways, confidence, storytelling
6 principles of Persuasion: CARS Like consensus
Observation (immediate) marketeers for immediate purchase. Gratitude
1. Reciprocity- Mints
As humans, we generally aim to return favors, pay back debts, and treat others as they
treat us. According to the idea of reciprocity, this can lead us to feel obliged to offer
concessions or discounts to others if they have offered them to us. This is because
we're uncomfortable with feeling indebted to them.
For example, if a colleague helps you when you're busy with a project, you might feel
obliged to support her ideas for improving team processes. You might decide to buy

more from a supplier if they have offered you an aggressive discount. Or, you might give
money to a charity fundraiser who has given you a flower in the street.
2. Commitment (and Consistency). Postrcard drive safe
Cialdini says that we have a deep desire to be consistent. For this reason, once we've
committed to something, we're then more inclined to go through with it.
For instance, you'd probably be more likely to support a colleague's project proposal if
you had shown interest when he first talked to you about his ideas.
3. Social Proof. Consensus- Bathroom towel
This principle relies on people's sense of "safety in numbers."
For example, we're more likely to work late if others in our team are doing the same, put
a tip in a jar if it already contains money, or eat in a restaurant if it's busy. Here, we're
assuming that if lots of other people are doing something, then it must be OK.
We're particularly susceptible to this principle when we're feeling uncertain, and we're
even more likely to be influenced if the people we see seem to be similar to us. That's
why commercials often use moms, not celebrities, to advertise household products.
4. Liking. If ur similar to them or cooperate with them or compliment them
Cialdini says that we're more likely to be influenced by people we like. Likability comes
in many forms people might be similar or familiar to us, they might give us
compliments, or we may just simply trust them.
Companies that use sales agents from within the community employ this principle with
huge success. People are more likely to buy from people like themselves, from friends,
and from people they know and respect.
5. Authority. Credibility. Word of mouth in services. I have 20 yrs of experience
We feel a sense of duty or obligation to people in positions of authority. This is why
advertisers of pharmaceutical products employ doctors to front their campaigns, and
why most of us will do most things that our manager requests.
Job titles, uniforms, and even accessories like cars or gadgets can lend an air of
authority, and can persuade us to accept what these people say.
6. Scarcity. Limited edition. Benefits, unique, what you stand to lose if u dont get it
This principle says that things are more attractive when their availability is limited, or
when we stand to lose the opportunity to acquire them on favorable terms.

For instance, we might buy something immediately if we're told that it's the last one, or
that a special offer will soon expire.
BODY Language- fake it till you become it, not just make it. Two mins of power posing.
Mind affects behavior affects outcome.
Chetan Bhagat: dont be serious be sincere, balanced (health, relations, mental peace)
before success
Marshmallow expt applications: And this applies for everything. Even in sales. The sales
person that the customer says, I want that. And the person says, Okay, here you
are. That person ate the marshmallow. If the sales person says, Wait a second. Let me
ask you a few questions to see if this is a good choice. Then you sell a lot more. So this
has applications in all walks of life.
Jesse Desjardins
5 design mistakes to avoidL
Too much info- one main point per slide
Not enough visuals
Crappy work. Buy design
Visual vomit. Whitespace is good
Lack of prep

Why storytelling matters


1. Turn off your laptop
2. Audience first. Make them care- emotionally, intellectually or aesthetically
3. Structure. Setup, conflict, resolution. Or Ideal, reality, problem, solution, next step
4. Have a clear theme. Whats your point. Your story is really their story
5. Remove the non-essentials. Chekhovs gun
6. Hook them early
7. Show a clear conflict- Character struggle goal
8. Demonstrate a clear change. Before-After
9. Show or do unexpected
10. Make them feel
11. Be authentic. To be vulnerable
Source of images: canva, istockphoto, flickr
Steal this presentation

Have a killer opening slide


Use color scheme
Use stunning visuals
Get your text right
Use crap (contrast, repetition, alignment, proximity)
Use video
Share your work

Recap

Change Happens (They Keep Moving The Cheese)

Anticipate Change (Get Ready For The Cheese To Move)

Monitor Change (Smell The Cheese Often So You Know When It Is Getting
Old)

Adapt To Change Quickly (The Quicker You Let Go Of Old Cheese, The
Sooner You Can Enjoy New Cheese)

Change (Move With The Cheese)

Enjoy Change! (Savor The Adventure And Enjoy The Taste Of New Cheese!)

Be Ready To Change Quickly And Enjoying It Again (They Keep Moving The
Cheese.)

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