Rubrics: Case Study

Recreational Travel and Tour Management (TOUR 120)

Part 1

1
(Poor)

2
(Average)

Content
Objectives are
visibly stated but
not feasible/doable
within the given
period

3
(Proficient)

1. Objectives
*To be included in the
executive summary of
the case study

Failed to elaborate
the purpose of the
study

2. Historical Background of
the destination (date of
establishment/operatio
n, owner/s, location,
topography, website,
and other information)

Copied the content

and failed to include
sources of
information (i.e)
copied those of the
website & other
related materials of
the company

-Majority of the
content were just
copied
-References are not
clearly cited

-Data were just

copied without
highlighting the
importance of the
information based
on the students
understanding and
interpretation of
the available
information
-Some references
are missing
-Failed to follow
APA format

3. Mission and Vision

Did not explain

anything about the
subject

Cited the mission

and vision in the
absence of
reference

Mission and vision

is not available
however, explains
the reason thereof

4. Location Map

-Failed to include a
location map
-Did not explain
anything about the
subject
Did not discuss at all

Presented a location
map without
reference and
information

5. Best Practices

7.

Writing Skills

Writing lacks
organization with
frequent errors in
punctuation and
spelling; sentences
are often
ungrammatical

8.

Research and Citations

-Incomplete research
and links to any
readings
-Sources selected are
weak, inappropriate
-Many errors in
citations -APA style
not followed

9.

Format

Majority of the format

were not used

-Just cited some

practices without
any explanation
-Not available but
explained the
reason thereof
-Just cited some
practices without
any explanation
-Not available but
explained the
reason thereof
Others
-Writing has some
organization but
there are more
occasional errors in
punctuation and
spelling
- Some concepts
and sentences are
vague
-Limited research
and no links to any
readings
-Sources lack depth
or may be
inappropriate;
----Some errors in
the citations but
APA style mainly
implemented
-More than 3 format
were not applied

-Submission is
beyond the

-Submitted the
following day

6. Precautionary Measures
(if applicable)

10. Punctuality

Did not discuss at all

Some objectives
are unclear

-0-

Explained the
practices but
citations/reference
s were not applied

-Submitted within
the specified date

4
(Excellent)

-Establishing clear,
measurable, expected
outcomes of student
learning within the
given time
-Objectives are
relevant to the course
-Discussed the content
using the students
understanding and
interpretation of the
available information
and documents from
the company and
other sources of
information;
Summarized/highlight
ed the importance of
the information
-Used proper
references/citations
(APA format)
Presented the
companys mission
and vision with
appropriate
referencing
Presented the
companys location
with appropriate
referencing and
detailed information
-Explained the best
practices in the
destination with
appropriate
citations/references

Explained but
citations were not
applied

-Explained the
precautionary
measures in the
destination with
appropriate
citations/references

-Writing is mostly
organized and free
of punctuation and
spelling errors
-Some concepts
and sentences are
vague

-Writing is organized
and totally free of
punctuation and
spelling errors
-Sentences are totally
grammatical

-Good research but

failed to link with
class discussion
and the materials
used
-Sources selected
are mostly solid
-Citations are in
APA style

-Information is wellresearched with links

to class discussion and
other related readings
-Sources selected are
solid
-References are in APA
style

-Two of the given

format are not
followed

-Used short bond

paper; double space;
Calibri; 12 font size;
1.5 left margin; 1
inch- top/bottom, right
margin; justified; with
pagination
-Cover page has title
of the case study;
name of members,
section, and
companys name is
indicated
-Submitted within the
given date and time

Scor
e
(40
pts)

prescribed date and

time

but beyond the

given time
Total Score

Group Leader
Members

:___________________________
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Section:________ Name of the Destination:_____________________________________________________________________
Remarks:__________________________________________________________________________________________________________________________
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