Rubrics: Case Study

Recreational Travel and Tour Management (TOUR 120)

Parts 5 &
6
Recommendation

4
(Poor)

-Failed to include
itinerary which is
needed by the
guests
-Was not able to
include activities
which are beneficial
to the well-being of
an individual and
favorable to the
destination and its
community
-Reminders and
other information
were not
incorporated
-Some areas cited in
the SWOT analysis
were poorly
discussed
-Recommendations
were vague and
inconsistent with
SWOT and
management
analyses

Documentation

-Most of the
documents were not
included

6
(Average)

8
(Proficient)

-Itinerary is
incomplete and
vague
-Failed to include
activities which are
beneficial to the
well-being of an
individual and
favorable to the
destination and its
community

10
(Excellent)

-Provided an itinerary
(technical & descriptive)
related to the type of
recreation (if applicable)

N/A

-Included activities which

are beneficial to the wellbeing of an individual and
favorable to the
destination and its
community
-Reminders and other
information were
incorporated

-Reminders and
other information
were not
incorporated

-All areas cited in the

SWOT analysis were
discussed

-Some areas cited in

the SWOT analysis
were not discussed

-Recommendations were
consistent with SWOT
and management
analyses

-Recommendations
were inconsistent
with SWOT and
management
analyses

-Some documents
were missing

N/A

-Included the following

documents/proof: letter/s,
leaflet, entrance ticket;
photos
(facilities/destination,
group pictures), etc.
-Included the letter sent
to parents, parental
consent, group itinerary,
budget proposal, copy of
rules during site visit and
guidelines

1
(Poor)
Writing lacks
organization with
frequent errors in
punctuation and
spelling; sentences
are often
ungrammatical

1.

Writing Skills

2.

Format

Majority of the
format were not
used

3.

Punctuality

-Submission is
beyond the
prescribed date and
time

2
(Average)
-Writing has some
organization but
there are more
occasional errors in
punctuation and
spelling
- Some concepts
and sentences are
vague
-More than 3 format
were not applied

3
(Proficient)
-Writing is mostly
organized and free
of punctuation and
spelling errors
-Some concepts
and sentences are
vague

4
(Excellent)
-Writing is organized and
totally free of punctuation
and spelling errors
-Sentences are totally
grammatical

-Two of the given

format are not
followed

-Submitted the
following day

-Submitted within
the specified date
but beyond the
given time

-Used short bond paper;

double space;
Calibri; 12 font size; 1.5
left margin; 1 inchtop/bottom, right margin;
justified; with pagination
-Cover page has title of
the case study; name of
members, section, and
companys name is
indicated
-Submitted within the
given date and time

Total Score
Group Leader
Members

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Section:________ Name of Destination:_____________________________________________________________________

Scor
e
32
pts.

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