Mission Action Plan 2020

For Affordable Housing and Jobs

What is your housing story?

 The Mission is in the heart of

the nations highest-cost
housing market and is one of
the most dramatic examples of
gentrification in the country.

In the Mission, since 2000:

How many Latinos were displaced?
How many working class families were displaced?

Latinos in la Misin
8,000 Latinos were displaced
from the Mission since 2000.
Latinos comprised half of the
Mission population in 2000. Now
they are less than 40%. Under
current trends, Latinos will be
only a third of population in the
Mission by 2020.

Latinos in la Misin

Working class families

1,500 families earning less than
$50,000 displaced since 2000.
Families earning less than $50,000
made up half of the households in
2000, now they are only a third.
These include pensioners, day
laborers, housecleaners and
nannies, restaurant and hotel
workers.

Working class families

1,500 families earning between
$50-$75,000 displaced since 2000.
Families earning between $50$75,000 made up a quarter of
households in 2000, now only 13%.
These families include healthcare
workers, school paraprofessionals,
nonprofit staff, and entry level
teachers.

Income Inequality
The number of households between $75,000 and
$100,000 stayed about the same since 2000.
6,000 new households earning over $100,000
entered the Mission, 700% increase.
In 2000, only 5% of Mission households earned
over $150,000, now make up one quarter.
Soaring housing costs are a result of this
increasing income inequality.

Who knows someone whos

been evicted?
Do you pay more than half your income in
rent?
How many evictions in the Mission since
2000?

Evictions

2,370 evictions in the Mission since 2000,

180 per year, half are no-fault evictions.
Landlord harassment and threats to immigrants and
non-English speakers, "buyouts.
80 units withdrawn from rent-control every year
through Ellis, Condo Conversions, and demolitions.

Housing Costs
72% of families in the Mission are
renters
85% of school families in the
Mission pay more than half of their
income in rent
Every time a family leaves (by force
or choice), the unit jumps to market:
$1,900 studios and $4,000 twobedroom units

Residential Hotels

40 residential hotels are in the Mission, centered on

16th & Mission.
Until now, these units have been protected by law,
and have rent control for tenants over 30 days.
Now tenants displaced (through eviction or attrition),
hotels converted into tech-worker dormitories, such as
the Sierra Hotel at 20th & Mission.

Who Will Live in the Mission in 2020?

Trend for all households under $75,000

3,000 families earning less than $75,000 were
displaced from the Mission since 2000.
Families less than $75,000 made up three quarters
of households in 2000. Now they are only half.
This number reflects the 2,400 evictions that
happened over the same period.
Just to keep up with this rate of displacement, we
need to preserve or build new affordable homes at a
rate of about 240 units per year

Trend for all households under $75,000

Whats getting built,

...and whats getting lost...

Development: Market-rate
500 units under construction or approved.
93% of the units are for the luxury market
1,000 units being planned
Among the largest are:
1. Mission and 16th (351 units)
2. Bryant & 18th / Cellspace (274)
3. S. Van Ness & Cesar Chavez (161)
4. Folsom & 23rd (115 units)
5. S. Van Ness & 16th (84 units)

Development: Affordable Housing

31 units per year since 2006
28% of the units were affordable
(from nonprofit to inclusionary).
34 affordable units under construction
or approved by Planning
7% of planned housing to be
affordable. The rest will be market-rate.

The Balance Sheet

30 units: new affordable units built or acquired
per year
80 units: rent-controlled units withdrawn
30 80 =

-50

We arent doing so well!

Affordable Housing prospects

3 city-owned sites are being
considered for affordable:
1950 Mission, Folsom &17th,
Shotwell & Chavez, 240 units
Small sites acquisition/rehab
program helps buy buildings
being Ellised, preserves as
affordable housing

Affordable Housing prospects

To reach Prop K goal of 33% affordable housing in
the Mission, we need to immediately acquire sites
to build 860 new affordable units.
To reach Prop K goal of 1-for-1 match of marketrate to units affordable to middle-class workers,
we need 2,670 new or preserved units.

Mission by the numbers!

8,000 Latinos displaced since 2000.
3,000 families under $75,000 displaced since 2000.
2,400 evictions since 2000.
80 units withdrawn from rent-control per year.
30 affordable units built per year.
7% future affordable units in approved pipeline.

How do we get at the root causes?

Root causes
Community has no control of their own housing or
cultural resources
Community has no control over the future of sites
in the neighborhood
Community has little decision-making power over
planning or development decisions

So what are the people in the

Mission doing?

Build on whats gone before

The Peoples Plan Mission
Anti-Displacement Coalition
Unfinished Planning Dept.
rezoning of Mission Corridor
Emerging collaborative on
Mission affordable housing sites:
MEDA, DSCS, PODER, CJ::JC
Parallel efforts in SOMA
Prop K targets

Mission Action Plan Goals

A. Principles
B. Focus on most impacted communities
C. Comprehensive plan, equal emphasis on
anti-displacement and affordable housing production
D. Numerical targets, keep City accountable to those targets
E. Broad political alignment with other efforts
F. Community Process, focused on most impacted
G. All options on table, short- and long-term implementation

A. Principles
Community ownership of housing, targeting
those buildings most vulnerable to evictions
Community control of development sites
Community decision-making over planning and
development in the neighborhood, including
regulations, funding, and zoning

B. Focus on the most impacted

Engage those most affected by gentrification, the
0-$75,000 income working-class folks being displaced:
a) Mission families and low-wage workers,
b) SRO tenants,
c) Teachers and moderate income families,
d) Long-term locally-owned businesses, arts,
nonprofits

B. Focus on the most impacted

C. Comprehensive Plan
1. Preserve our rent-controlled apartments (stop
evictions and speculation)
2. Build affordable housing at the same rate as
market-rate housing
3. Preserve local-serving businesses, cultural
resources and social services
4. Strengthen education and economic pathways
for working class families

D. Broad alignment among efforts

1. Plaza 16: No Monster in the Mission, Community vision
2. Calle 24: Latino Cultural Special Use District, restaurant
moratorium on 24th Street
3. Our Mission No Eviction: 3000 units of affordable housing
4. PODER: Public sites for community uses
5. Causa Justa :: Just Cause
6. ACCE: town hall
7. Mission Action Plan 2020

E. Numerical Targets
In the Mission, data on the range of households
being displaced defines the priority:
0-$75,000/year
Prop K mandated the city to build or preserve
33% Low and Moderate income housing, and
50% middle-class workforce housing
Hold the City accountable to meeting this 1:1
housing goal in the neighborhood, or about
2,400 units over 10 years.

F. Community Process
6-month timeline for Phase 1
Consultas with local leaders from Mission families
and low-wage workers, SRO tenants, teachers, and
small businesses, in March-April, to gather ideas,
set targets, and develop policies.
Community Asamblea: Ratify proposals in
community workshops, finalizing in June.

F. Community Process
Jan
PHASE212;2Action2Plan
Project(start
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Research(and(Target(Setting
Small(group(Consultas(
Develop(Initial(Strategies
Community(Asambleas(
Refine(Strategies(&(Targets
Ratify(Action(Plan(Priorities
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PHASE222;2Implementation

Feb

March

April

May

June

July

FALL22015

G. All options on the table

Commitment from City, Mayor, and Supervisor to
develop actionable policies
Public Hearing on implementing Action Plan
Implementation strategy to include
Program/policies, Funding & revenue, and
Land use/zoning
Could include Interim Controls, board legislation
or ballot initiative options in 2015 and 2016

Questions?