Professional Documents
Culture Documents
1
IV B.Tech I Semester Supplimentary Examinations, February 2008
CREATIVITY INNOVATION AND NEW PRODUCT DEVELOPMENT
(Bio-Technology)
Time: 3 hours Max Marks: 80
Answer any FIVE Questions
All Questions carry equal marks
⋆⋆⋆⋆⋆
1. “Work pays for livelihood. Creative work gives professional satisfaction”. How far
do you agree with this statement? Substantiate your answer with examples. [16]
3. What are various stages involved in creativity? Explain them with suitable exam-
ples. [16]
4. How does the management of technology lead to a proper selection of the project?
[16]
5. How the concept ‘Development’ is forerunner for new product development? Ex-
plain with suitable examples of biotechnological products. [16]
7. How does the concept of “Product Life Cycle” help for launching new biotech
products into the market? [16]
8. What are different elements you would like to include in developing a module for
creativity ? [16]
⋆⋆⋆⋆⋆
1 of 1
Code No: RR412309 Set No. 2
IV B.Tech I Semester Supplimentary Examinations, February 2008
CREATIVITY INNOVATION AND NEW PRODUCT DEVELOPMENT
(Bio-Technology)
Time: 3 hours Max Marks: 80
Answer any FIVE Questions
All Questions carry equal marks
⋆⋆⋆⋆⋆
1. What re the unfavourable circumstances that would destroy creativity and innova-
tion? [16]
3. Flexibility, sensitivity and motivation are three traits of creativity. Discuss. [16]
7. How does the concept of “Product Life Cycle” help for launching new biotech
products into the market? [16]
8. What are different elements you would like to include in developing a module for
creativity ? [16]
⋆⋆⋆⋆⋆
1 of 1
Code No: RR412309 Set No. 3
IV B.Tech I Semester Supplimentary Examinations, February 2008
CREATIVITY INNOVATION AND NEW PRODUCT DEVELOPMENT
(Bio-Technology)
Time: 3 hours Max Marks: 80
Answer any FIVE Questions
All Questions carry equal marks
⋆⋆⋆⋆⋆
1. “If a problem is important and burning, the answer will be novel and useful; and
that you can get it”. Substantiate the statement with reference to creativity. [16]
3. What is meant by “Brain Storming” session? How does it seed creative ideas? [16]
4. “Open wide gates, let the ideas flock, and only then survey the crowd” ? Do you
think that this kind of management approach is good for promoting creativity ?
[16]
5. How does sound research environment help in new product development? [16]
6. What are the guide-lines for deposing microorganisms in Indian Depository under
the Budapest Treaty? [16]
7. To what extent the marketing strategy plays a vital role in new biotech product
development? [16]
⋆⋆⋆⋆⋆
1 of 1
Code No: RR412309 Set No. 4
IV B.Tech I Semester Supplimentary Examinations, February 2008
CREATIVITY INNOVATION AND NEW PRODUCT DEVELOPMENT
(Bio-Technology)
Time: 3 hours Max Marks: 80
Answer any FIVE Questions
All Questions carry equal marks
⋆⋆⋆⋆⋆
1. “Work pays for livelihood. Creative work gives professional satisfaction”. How far
do you agree with this statement? Substantiate your answer with examples. [16]
3. What is meant by “Brain Storming” session? How does it seed creative ideas? [16]
5. What are the challenges of launching a new product into the market? [16]
7. As a manager, how do you evaluate the relative importance of basic research and
applied research in a biotch industry? Substantiate your answer with suitable
examples. [16]
⋆⋆⋆⋆⋆
1 of 1