CHAPTER 1

INTRODUCTION
Human resource management is a process of bringing people and
organizations together so that the goals of each other are met. Nowadays it is not possible to
show a good financial or operating report unless your personnel relations are in order. Over
the years, highly skilled and knowledge based jobs are increasing while low skilled jobs are
decreasing. This calls for future skill mapping through proper HRM initiatives. Indian organizations are also witnessing a change in systems, man-agement cultures and philosophy due to
the global alignment of Indian organizations. There is a need for multi skill development.
Role of HRM becomes more im-portant.
Competency Mapping is a process of identifying key competencies for a company or an
organization and the jobs and functions within it. Competency mapping is im-portant and is
an important activity. Every well managed organization should have well defined roles and
list of competencies required to perform each role effectively. Competency mapping analysis
individuals SWOT for better understanding and this helps to improve his career growth. This
identifies the gap for improving knowledge to develop.
Every industry in the present scenario is trying to achieve high efficiency and effectiveness in
order to sur-vive in this cutthroat competition. Industry is basically classified into production
and service sector. They try desperately to improve the efficiency of their system. All the
methods and approaches for improving the perfor-mance and efficiency of their operations
points to a basis key factor "Skill and Competency. Skills and competen-cy, therefore,
becomes a focal point of companies, which aims at improving their performance. Every
industry, especially production industries, emphasizes on skill and competency. It becomes
mandatory for any production company, aiming at improving their performance, to map the
skill level of their workers.
Skills mapping is a technique of studying and analyzing the skills possessed by the persons
concerned. It is a comprehensive way of knowing the skill levels of the persons. Skill
mapping evolves a result, which not only specifies the skill level of the persons but also
identi-fies the Gray areas where improvement can be made by training or by other means.
Skill mapping, thus, is fast becoming important, buzzword for any industry aiming at
revamping them-selves to the present competitive situation. It is becoming popular day by

day and many companies are showing keen interest in using this technique to improve their
effi-ciency.
Companies are vastly shifting their approach of having multi-skilled employees with
knowledge of only one skill. Companies are interested in knowing the present skill level of
their employees so that training can be given to improve their performance. This is where
skill Mapping comes in to focus, which apart from mapping the skills also helps in
identifying the strategies for multi skilling program for the company.
With increased importance to operational efficiency, cost-reduction, higher productivity
norms and managing with fewer employees than before by corporate, brings competency as
the most important yardstick for all Hu-man Resource related decisions like selection,
assimila-tion, development, growth charting and promotion, etc.
The competence approach focuses on linking business strategies to individual performance
efforts. It also encourages employees to develop competencies which can be used in diverse
work situations rather than being boxed into the job. Development of employees fo-cuses on
enhancing their competencies rather than pre-paring them for moving to jobs. In this way
they can de-velop capabilities useful throughout the organization as it changes and evolves.
Human resource management is a process of bringing people and organizations together so
that the goals of each other are met. Nowadays it is not possible to show a good financial or
operating report unless your personnel relations are in order. Over the years, highly skilled
and knowledge based jobs are increasing while low skilled jobs are decreasing. This calls for
future skill mapping through proper HRM initiatives. Indian organi-zations are also
witnessing a change in systems, man-agement cultures and philosophy due to the global
alignment of Indian organizations. There is a need for multi skill development.
Competency Mapping is a process of identifying key competencies for an organization, the
jobs and func-tions within it. Competency mapping is important and is an essential activity.
Every well-managed firm should have well defined roles and list of competencies required to
perform each role effectively. Competency mapping identifies an individuals strengths and
weaknesses in order to help them better understand themselves and to show them where
career development efforts need to be directed. Competency mapping is not only done for
Con-firmed employees of an organization and it can also be done for contract workers or for
those seeking employ-ment to emphasize the specific skills which would make them valuable
to a potential employer. These kinds of skills can be determined, when one is ready to do the
work. Competency mapping is one of the most accurate means in identifying the job and
behavioral competencies of an individual in an organization.

DEFINITIONS:
According to UNIDO (2002):
A Competency is a set of Skills, related knowledge and attributes that allow an individual to
successfully perform a task or an activity within a specific function or a job.

According to RANKIN (2002):

Competencies are definition of skills and behaviors that organization expects their staff to
practice in work.
WOODRUFEE (1991):
Competency: A person related concept that re-fers to the dimension of behavior lying
behind competent performer.
Competence: A Work related concept that re-fers to area of work at which a person is
compe-tent
Competencies: Often referred as the combination of the above two.

NEED OF THE STUDY

Competency mapping in the manufacturing sector helps to identify the talent and
skill level of the employees. The Schneider manufacturing setor bing a major industry
should be given due consideration to the competency of the employees as i plays vital role.
The success of any industry lies in the efficiency of its human resources. Thus the
competency of the human resource in this sector has to be measured and identified in order to
develop and enable the employee to develop the talent, skills and knowledge in the required
area.

OBJECTIVES OF THE STUDY

PRIMARY OBJECTIVE:
To sudy on Employee perception towards competency mapping with reference to itc
SCHNEIDER ELECTRONIC INDIA PVT Ltd.
SECONDARY OBJECTIVES:

To analyse the knowledge of employees towards competency based training.

To know the skills of employeesto the competencies for ones own role.
To evaluate the attitude and motivational level of employeesin job
To determine the effectiveness of competency mapping towards problem

solving
To know the standards of employees towards creativity.
To suggest various measures to improve competency mapping.

SCOPE OF THE STUDY

The study on employees perception towards competency mapping was carried out to
identify the competency level of employees in each department and to know the level
employees performing their job successfully.
This study will also help the management to know the required competency to
perform their job and develop the employees in such a way that their career goals are
achieved. The employees are considered for the study in order to understand how they are
mapping their talent with respect to their working environment and talent provided by the
company. Once the competencies are determined, proper training can be provided to the
individuals to work more efficiently on the processes.

CHAPTER - 2

COMPANY PROFILE
Schneider Electric SE (Euronext: SE) is a European multinational corporation that
specialises in electricity distribution,automation management and produce installation
components for energy management . It is headquartered in Rueil-Malmaison, France and is
also based at the world trade centre of Grenoble.
HEAD OFFICE:
Schneider electric has had its head office in the trianon site in Rueil-Malmaison, France
since 2000. The current headquarters also located in Rueil malmaison and known as the Hive,
previously housed Schneider subsidiary telemecanique, while the parent company occupied a
site in Boulogne-Billancourt.

Acquisitions

Acquisition
date

1988

1990

Company

Tlmcanique

Federal Pioneer
Limited

Business

Manufacturer of electrical circuit

breakers, switchgear and sensors

Country

Sourc
e

France

[5]

Canada

[6][7]

France

[8]

France

[9]

Manufacturer of electrical circuit

breakers, switchgear and
transformers
Manufacturer of electrical circuit

1992

Merlin Grin

2000

Crouzet Automatismes Automation components

breakers and transformers

2000

Positec

Stepper / servo motors

Germany

[9]

2000

Nu-Lec Industries

Switchgear and controls

Australia

[10]

2001

PDL

2002

Digital Electronics
Corporation

Domestic and industrial electrical New

[11][12]

hardware

Zealand

HMI

Japan

[13]

2003

CDI Power

Power systems automation

Brazil

[14]

June 2003

TAC

Building automation and control

Sweden

[15]

Power supplier

USA

[16]

Wiring

Australia

[17]

March 2004 Kavlico

Pressure sensors

USA

[18]

May 2004

Andover Controls

Building automation and security USA

[19]

June 2005

ABS EMEA

Building automation

UK

[20]

June 2005

Juno Lighting

Lighting

USA

[21]

July 2005

BEI Technologies

Customized sensors

USA

[22]

December
2003

2004

MGE UPS
Systems (merged
with APC in 2007)
Clipsal

2006

AEM S.A.

Ultra terminal

Spain

[23]

2006

OVA Bargellini

Ultra terminal

Italy

[23]

2006

Merten

Ultra terminal

Germany

[23]

2006

Citect

Australia

[24]

USA

[25]

February
2007
October

APC

SCADA and MES automation

software
Power backup and protection and
electrical distribution

Pelco

Video security

USA

[26]

July 2009

Conzerv Systems

Power monitoring

India

[27]

July 2009

Meher Capacitors

Power factor correction

India

[28]

Security systems

India

[29]

SCADAgroup

SCADA and control systems

Australia

[30]

Areva T&D

Transmission & distribution

Europe

[31]

UK

[32]

2007

March 2010

April 2010
December
2010
2010

Zicom Security
Systems

Andromeda Telematics Integrated control solutions

March 2011 Summit Energy

Energy management

USA

[33]

April 2011

Network connectivity products

India

[34]

Digilink

May 2011

APW President
Systems

May 2011

Luminous

June 2011

Telvent

June 2011

Viconics Electroncs

Enclosure systems

India

[35]

Power inverters

India

[36]

Spain

[37]

Canada

[38]

Denmark

[39]

Real-time information
management systems
BMS products
Software for simulation and

August 2011 7-Technologies

optimization of water/electricity
networks and industrial processes

December
2011

May 2012

September
2012
January
2014
January
2014

Viridity

M&C Energy Group

SolveIT Software

Invensys

AST Modular

Data center management software USA

Energy procurement and

sustainability services

UK

Planning and scheduling software Australia

Multinational engineering and

information technology company
Prefabricated Modular Data
Centers company

[40]

[41]

[42]

UK

[43]

Spain

[44]

HISTORY:
The roots of this company are in the iron, steel, and armaments factories of SchneiderCreusot[45] and other industrial concerns.[46] In 2014 Schneider Electric advertised a
cooperation with German power supplier RWE.
Schneider Electric SE

Type

Societas Europaea

Traded as

Euronext: SU

Industry

Electrical equipment

Founded

1836, incorporated 1981

Headquarter Rueil-Malmaison, France

s
Area served

Worldwide

Key people

Jean-Pascal Tricoire(Chairman and

CEO)
Henri Lachmann (Vice-Chairman and
Lead Director)

Products

Include programmable logic

controllers, sensors, variablefrequency drives,uninterruptible
power supplies, circuit
breakers,switchgear, switchboards,m
otor controllers

Revenue

23.946 billion (2012)[1]

Operating

2.866 billion (2012)[1]

income
Profit

1.840 billion (2012)[1]

Total assets

36.156 billion (2012)[1]

Total equity

16.642 billion (2012)[1]

Owner

Capital Group Companies(9.4%)[2]

Number of

152,384 (2012)[1]

employees
Subsidiaries

invensys, SolveIT Software,APC,

Areva T&D, BEI Technologies,
Cimac, Citect,Clipsal, ELAU, Federal
Pioneer, Juno Lighting, Merlin Gerin,
Merten, Modicon PLC,Nu-Lec
Industries, PDL Group, Power
Measurement,Square D, TAC,
Telemecanique, Telvent, Gutor
Electronic LLC, Zicom,Summit

Website

schneider-electric.com

Computer and Electronic Product Manufacturing Industry Profile

Employment is projected to decline 12 percent over the 2006-16 period due to
productivity improvements, imports, and the movement of some jobs to lower wage
countries. The industry is characterized by significant research and development activity and
rapid technological change. Professional and related personnel account for 1 out of 3
workers.

This industry differs somewhat from other manufacturing industries in that production
workers make up a relatively small proportion of the workforce. Technological innovation
characterizes this industry more than most others and, in fact, drives much of the industrys
production. This unusually rapid pace of innovation and technological advancement requires
a high proportion of engineers, engineering technicians, and other technical workers who
carry out extensive research and development.
Manufacturing Plants
Chennai Plant
Spread over 9,000 Sqm, the Chennai Plant is equipped with a state-of-the-art
technology testing system. This system eliminates any sub-standard product from the
manufacturing line by putting every manufactured product through series of stringent tests.
The new manufacturing plant is made in such a manner that critical human defect is expected
to be at Zero PPM. New dimensions are being added by establishing the Plant as
manufacturing hub for Asia Pacific region. The Plant is ISO 9001-2000 and ISO 14001
certified and manufactures complete range of MCB and RCCB.

Plant area: 8,000 Sqm

No. of People: 600

Products being manufactured:Miniature Circuit Breakers

MG Protec & C60, Residual CurrentCircuit Breakers

SCHNEIDER ELECTRIC PRODUCT:

Boxes, Cabling & Interfaces

Building Management System

Busway & Cable Management

Contactors & Protection Relays

Cooling Solutions
Data Centers and Server Rooms and Wiring Closets,Din rail modular devices,Feeder
Automation,Fuse Switches
HMI (terminals and industrial PC),Home Control,Industrial & Specialized UPS and Power
Conversion
Industrial communication,Industrial plugs and sockets,Insulation monitors

ENERGY MANAGEMENT
Make the most of your energy of world energy is consumed by
infrastructure,industry,building and residential markets.the energy saving that we can provide
to these markets to energy efficiency solutions now. Today energy is at the heart of every
ones concern more than ever the current situation compels each and everyone to achieve
more while using fewer resources. Global specialist in energy management,Schneider electric
makes energy safe,reliable,efficient,productive and green. How? Simply by making energy
visible and gives you the means to act to optimise its consumption.

A GLOBAL, INNOVATION AND RESPONSIBLE COMPANY

From steel in the 19th century to electrical distribution in the 20th and energy
management in the 21st , Schneider electric has always been driven by an international,
innovative and responsible mindset to shape the transformation of the industry it was
evolving in

Discover the energy challenge

Discover what we do
Discover our markets

HEADQUARTER ADDRESS:
Schneider Electric India Pvt ltd,
4th floor,,Electra,Wing B Exora business parks marathahalli,
Sarjapur Outer Ring Road, Bangalore Kamataka(560103,india).
INDUSTRY PROFILE:

History
Indian Electronics industry dates back to the early 1960's.
Electronics was one industry initially restricted to the
development and maintenance of fundamental
communication systems including radio-broadcasting,
telephonic and telegraphic communication, and
augmentation of defense capabilities. Until 1984, the
electronics Industry was primarily government owned and
then in 1980s witnessed a rapid growth of the electronics
industry due to sweeping economic changes, resulting in
the liberalization and globalization of the economy.

The economic transformation all over the world was motivated by two compelling factors the determination to boost economic growth, and to accelerate the development of exportoriented industries, like the electronics industry. By 1991 in the country private investments both foreign and domestic were encouraged. The easing of foreign investment norms,
allowance of 100% foreign equity, reduction in custom tariffs, and relicensing of several
consumer electronic products had attracted remarkable amount of foreign collaboration and
investment.

The domestic Electronic industry also responded favorably to the policies of the government.
The initiatives of the electronics field to private sector enabled entrepreneurs to establish the
industries to meet demand in the market. Improvements in the Indian Electronics industry
have not been limited to a particular segment, but encompass all its sectors. This pace made
in the areas of commercial software, telecommunications, electronics, instrumentation,
positioning and networking systems, and defense. The result therefore has been a significant
trade growth that began in the late 1990's. The Indian Electronics Industry is a text for
investors who consider India as a potential investment opportunity.
Brief introduction
Indian electronics companies had majorly benefited
from the economic liberalization policies of the 1980's,
including the loosening of restrictions on technology and
component imports, delicensing, foreign investment, and
reduction of excise duties. Output from electronics
plants in India grew from Rs1.8 billion in FY 1970 to
Rs8.1 billion in FY 1980 and to Rs123 billion in FY
1992. Most of the expansion took place in the
production of computers and consumer electronics.
Indian Production of Computer rose from 7,500 units in
1985 to 60,000 units in 1988 and to an estimated
200,000 units in 1992. During this period, major
advances were made in the domestic computer industry
that led to more sales. Consumer electronics in India
account for about 30% of total electronics production of
the country.
In 1990 the electronic production included 5 million television sets, 6 million radios, 5
million tape recorders, 5 million electronic watches, and 140,000 video cassette recorders.
The Indian engineering sector is large and varied and provided around 12 % of India's exports
in the mid-1990s. Two subsectors, electronics and motor vehicles, are the most dynamic in all
the sectors.
Despite the global economic slowdown, growth of Indian electronics industry in 2009 was on
par with the previous year at 9.9%, although this was decreased according to the double-digit
growth achieved in 2006 and 2007. In 2010 output grown by 13.6% and in the medium to
long-term India will continue to show strong growth driven by a large, fast growing domestic
market, significant foreign investment and an improving regulatory environment. The global
electrical and electronics industry has various adjunct sectors. Few of them are Electronic
Components, Computer & Telecommunications, Office Equipments, Consumer Electronics
as well as Industrial Electronics.
Market capitalization
The Indian electronics market was at US$11.5 billion in 2004, then the market wgrew
worldwide over the next several years. Indian Electronics Industry is expected to grow at a
Compound Annual Growth Rate (CAGR) of 23% by 2010 to reach US$40 billion. Though its

total output will be far behind China electronics market, worth US$271.97 billion in 2004,
India promises a better market with the bears watching. Low manufacturing costs in skilled
labor and raw materials, availability of engineering skills, and opportunity to meet demand in
the populous Indian market, are driving its electronics market.
Size of the industry
In the year 2005 India's electronic consumption was around 1.8 %. It is likely to touch 5.5 %
in 2010. According to a study conducted by ISA and Frost Sullivan, India's semi-conductor
market would grow by 2.5 times. The end-user products of semi-conductor would include
mobile handsets, desktop and notebooks, PCs, etc.
Total contribution to the economy/ sales
Indian electronics industry today stands at US $ 25
billion and is ranked 26th in the world in terms of
sales and 29th in the world in terms of production. It
is growing at over 25% CAGR and is expected to be
worth US $ 158 billion by 2015. Electronic industry
is one of the fastest growing industries in the country
and is driven by growth in key sectors such as IT,
Consumer Electronics and Telecom.
The demand for electronics is expected to be fuelled by the growth of

Telecommunications (250 million subscribers by the next few years)

PCs and Notebooks (5 million every year)

Broad-Band connectivity reaching rural areas

Top leading Companies

Video Projectors: Phil Systems, Keltron Projectors, Birla 3M, Samrat Video Vision
Colour Television: LG Electronics, Philips, Sony; Sansui, Samsung, BPL, Videocon, Onida,
Aiwa, Akai, Thompson, Panasonic.
Cameras/Camcorders: Sony, Canon, Olympus, Fuji film, Nikon
Employment opportunities
According to a recent report presented by Ernst & Young, the Indian domestic demand for
electronics products is expected to reach $125 billion by 2014 from the current level of $45
billion annually. The primary demand drivers for the Indian Electronic Industry are sectors

like telecom, defence, IT and e-governance, automotive, consumer electronics, and energy. At
these demand levels, until India creates its own electronics product industry, the imports of
these products will create the single largest trade deficit item, which would even be larger
than petroleum products. On the other hand, if this particular unique opportunity is utilized, it
can create a large industry catering to domestic consumption, which will help achieve self
reliance in strategic sectors like telecom and defence, while leading to large exports.
Latest developments

The Indian Electronic industry constitutes less than 1% of the global market.
However, demand for these products are growing rapidly and investments are flowing
in to augment manufacturing capacity.

Today India remains a major importer of electronic materials, components and

finished equipment amounting worth of $20 billion (Rs84, 000 crore ) in 2007. The
country imports electronic goods mainly from China

In past four years, production of computers has grown at a compounded annual

growth rate (CAGR) of 31%, which is highest among the various electronic products
in India. And then the production is followed by communication and broadcast
equipment (25%), strategic electronics (20%) and industrial electronics (17%).

The consumer electronics segment has grown at a CAGR of 10% in the last five years
includes a wide range of products such as DVD, VCD/MP3 players, television sets
and microwave ovens.

The growth in demand for telecom products has been high, with India adding two
million mobile phone users every month, which serves as one of the main reasons for
the growth in production of electronic goods. This growth is expected to continue
over the next decade, too.

To attract foreign investment the government has adopted Chinese style Special
Economic Zones with the aim to provide islands of excellence where the
infrastructure is world standard. Fifteen-year tax breaks given to foreign investors and
SEZs are treated as foreign territories for the purpose of trade operations, duties and
tariffs.

India has been a great success story in the IT services industry and the next great
opportunity is to create our own electronics product industry, which will help to move
up the value chain and create global technology brands. Today the market is at the
threshold of a decisive phase in our growth where, if the government and
entrepreneurs take concrete steps it can create a $100 billion electronics product
industry from India in the next 10 years.

Multi national corporations provide growing electronics market to India at lower costs
by manufacturing semiconductors in India. India has the potential to come up as the
next electronics and hardware destination in the world. The chip design and other

complex components electronic device can be acquired from the Indian companies at
low cost.

India is growing up to be one of the biggest markets for electronic instrumentations.

The consumption value of electronic equipment in India in 2005 is estimated as US$
28.2 billion. The main factor pertaining to the success of the Indian Electronics and
Hardware Industry is the growth in the market demand. The growth in the
manufacturing of semiconductor serves as the key driver in the emergence of India as
one of the leaders. The advantages pertaining to the taxes and duties, the access to
technical and engineering expertise, proper manufacturing facilities, lucrative
investment offers, etc.

Historical Developments
The Electronics Industry in India took off around 1965 with an orientation towards space
and defence technologies. This was rigidly controlled and initiated by the government. This
was followed by developments in consumer electronics mainly with transistor radios, Black
& White TV, Calculators and other audio products. Colour Televisions soon followed. In
1982-a significant year in the history of television in India - the government allowed
thousands of colour TV sets to be imported into the country to coincide with the broadcast
of Asian Games in New Delhi. 1985 saw the advent of Computers and Telephone
exchanges, which were succeeded by Digital Exchanges in 1988. The period between 1984
and 1990 was the golden period for electronics during which the industry witnessed
continuous and rapid growth.
From 1991 onwards, there was first an economic crises triggered by the Gulf War which was
followed by political and economic uncertainties within the country. Pressure on the
electronics industry remained though growth and developments have continued with
digitalisation in all sectors, and more recently the trend towards convergence of technologies.
After the software boom in mid 1990s India's focus shifted to software. While the hardware
sector was treated with indifference by successive governments. Moreover the steep fall in
custom tariffs made the hardware sector suddenly vulnerable to international competition. In
1997 the ITA agreement was signed at the WTO where India committed itself to total
elimination of all customs duties on IT hardware by 2005. In the subsequent years, a number
of companies turned sick and had to be closed down. At the same time companies like
Moser Baer, Samtel Colour, Celetronix etc. have made a mark globally.

Current Scenario
In recent years the electronic industry is growing at a brisk pace. It is currently worth US$ 32
Billion and according to industry estimates it has the potential to reach US$ 150 billion by
2010. The largest segment is the consumer electronics segment. While is largest export
segment is of components.
The electronic industry in India constitutes just 0.7 per cent of the global electronic industry.
Hence it is miniscule by international comparison. However the demand in the Indian
market is growing rapidly and investments are flowing in to augment manufacturing capacity.
The output of the Electronic Hardware Industry in India is worth US$11.6 Billion at present.
India is also an exporter of a vast range of electronic components and products for the
following segments
Display technologies
Entertainment electronics
Optical Storage devices
Passive components

Electromechanical components
Telecom equipment
Transmission & Signaling equipment
Semiconductor designing
Electronic Manufacturing Services (EMS)
This growth has attracted global players to India and leaders like Solectron, Flextronics, Jabil,
Nokia, Elcoteq and many more have made large investments to access the Indian market. In
consumer electronics Korean companies such as LG and Samsung have made commitments
by establishing large manufacturing facilities and now enjoy a significant share in the
growing
market for products such as Televisions, CD/DVD Players, Audio equipment and other
entertainment products.
The growth in telecom products demand has been breathtaking and India is adding 2 million
mobile phone users every month! With telecom penetration of around 10 per cent, this
growth is expected to continue at least over the next decade. Penetration levels in other high

growth products are equally high and growth in demand for Computer/ IT products, auto
electronics, medical, industrial, as well as consumer electronics is equally brisk. Combined
with low penetration levels and the Indian economy growing at an impressive 7 per cent per
annum, the projection of a US$150 Billion+ market is quite realistic and offers an excellent
opportunity to electronics players worldwide.
The recent acceleration in EMS activity is mainly due to rapid growth in the electronic
Hardware market in all segments particularly rapid growth has taken place in Telecom
Infrastructure Equipment, computers, Consumer & Hand held devices.
TOP TEN EMS COMPANIES

SCI system
Solectron
Celestica
Jabil Circuit
Avex Electronics
Nm steel
Venture manufacturing
Manufacturers services ltd
Flextronics international
Bull electronics
Total Top Ten

COMPANY

REVENUE(US$ MARKET SHARE (%)

MILLION)
5,367
2,934
2,600
833
717
680
569
475
463
425
15,063

17.4
9.5
8.5
2.7
2.3
2.2
1.9
1.5
1.5
1.3
49.0

The Growth Drivers

Behind the impressive growth of the electronics industry is the robust and consistent growth
in Electronic Hardware market of approximately 25 per cent due to a stable economy &
large middle class of 350 million people. The fastest growing segments are demand for
telecom services particularly cell phones, internet subscribers & growth in demand for it
products with increasing penetration of computers, falling prices & Government support to
rapidly encourage usage of IT in all sectors. Within next 5 years penetration of telephone
users (both landline & mobile) is projected to increase from 100 to 500 per thousand while
PC's increase from 10 to 30 plus per thousand. Some of the other factors are
Highly talented workforce, especially for design and engineering services with good
communication skills.
Rising labor costs in China.
Presence of global Electronics Manufacturing Services (EMS) majors in India and their

plans for increased investments in India.

More outsourcing of manufacturing by both Indian and global Original Equipment
Manufacturers
REGULATORY ENVIRONMENT
Implementation of ITA-I under WTO
India has been successfully promoting reforms in all the constituents of the Internet,
Communication and Entertainment sector. Being a signatory to the Information Technology
Agreement (ITA-I) of the World Trade Organization and with effect from March 1, 2005
the customs duty on all the specified 217 items has been eliminated.
Foreign Investment Policy
A foreign company can start operations in India by registration of its company under the
Indian Companies Act 1956. Foreign equity in such Indian companies can be up to 100 per
cent. At the time of registration it is necessary to have project details, local partner (if any),
structure of the company, its management structure and shareholding pattern. Registration is
a kind of formality and it takes about two weeks. It can forge strategic tie up with an Indian
partner.
Foreign Trade Policy
In general, all Electronics and IT products are freely importable, with the exception of some
defence related items. All Electronics and IT products, in general, are freely exportable, with
the exception of a small negative list which includes items such as high power microwave
tubes, high end super computer and data processing security equipment.
SEZ Scheme
Special Economic Zone (SEZ) is a specifically delineated duty free enclave and shall be
deemed to be foreign territory for the purposes of trade operations and duties and tariffs.
SEZ unit may import/procure from the DTA without payment of duty all types of goods
and services, including capital goods, whether new or second hand, required by it for its
activities or in connection therewith, provided they are not prohibited items of imports.
Export Oriented Units

Special schemes are available for setting up Export Oriented Units for the Electronics/IT
Sector. Various incentives and concessions are available under these schemes. The schemes
are:
Export Oriented Unit (EOU) Scheme
Electronics Hardware Technology Park (EHTP) Scheme
Software Technology Park (STP) Scheme
EOU/EHTP/STP Schemes
CHALLENGES AND OPPORTUNITIES
4.1 Challenges
Major challenges facing the Indian electronic manufacturing market are an infrastructure that
needs to be improved at the earliest possibility, easing of foreign investment procedures,
which is underway, and a restructured government tariff that now makes domestically
manufactured goods more expensive than imported goods with zero tariff.
There are also other problems, which are hampering the growth of the Indian electronics
industry. Some of them are:
Lack of World-class infrastructure.
Lack of clear-cut government policy for the industry.
Very little expenditure in Research and Development area.
Power of Marketing not harnessed to the maximum
4.2 Opportunities
While the Electronics sector in India is currently small, there are several advantages that
India offers that can be effectively leveraged to achieve higher growth. These can be
categorised under three heads:
Manpower
Market Demand
Policy and Regulatory Support

CHAPTER 3

RESEARCH METHODOLOGY
Research can be defied as a scientific and systematic search for pertinent information on
a specific topic
Research methodology is a purely and simply the framework or a plans for the study that
guides the collection and analysis of data. Research is the scientific way to solve the
problems and its increasingly used to improve market potential.
RESEARCH DESIGN

The research design used in this study is descriptive in nature. It is designed to describe
something. It deals with determining the frequency with which somethimg occurs. The
descriptive study is rigid and normal.
SOURCES OF DATA COLLECTION
For achieving the specific objectives of this study, data were gathered from both
primary and secondary sources.
PRIMARY SOURCES:
Primary data consist of the original information collected for the specific purpose. The
primary data this research study was collected through direct survey with the respondents
guided by the structured questionnaire.

SECONDARY SOURCE:
Secondary data cosist of information which already exists somewhere having been
collected for specific purpose in this study. The secondary data for this study was collected
through various records of the company, websites, books and journals.
SAMPLING DESIGN
The sampling technique refers to the definite plans to obtain a sample from a
given population. For this study, the research used the probability sampling wherein each ad
every element has the qual probability of getting selected. Stratified disproportionate random
samplinfg method was used to collect data from the population.
POPULATION AND SAMPLE SIZE
The research is embedded to measure the competency among thee employees. The
employees working in Schneider electronic india pvt ltd, poonamalle was been targeted. The
over all population of the company is 600. The study chosen sample size as 150

RESEARCH INSTRUMENT
Questionnaire : Questionnaire refer to a device for securing answer to formally arranged
list of questions by using a term, which the respondent fills by himself/herself. There are 25
questions in the questionnaire along with the basic information of employees.
PERIOD OF STUDY
This research study on employees perception towards competency mapping with
reference to Schneider electronic india pvt ltd was carried on for a period of 3 months

STATISTICAL TOOLS
The analysis of the collected data is the most important part of any research to get the
interpretation for the project. For this project, two statistical tools are used. They are:

Percentage analysis
Correlation
ANOVA

PERCENTAGE ANALYSIS
In case multiple choice questions the reponses were categorised based on the nature
nd percentage is calculated for each category. The percentage analysis is the analysis of ration
of a current value to a base value with the result multiplied by 100.
Number of observation / Total no of observation*100
CORRELATION
Correlation is the one of the most common and most useful statistics. A correlation is a
single number that describes the degree of relationship between two variables.lets work

through n example to show you how this statistic computed. Now we can ready to compute
the correlation value.
FORMULA:
We use the symbol r to stands for the correlation. Through the magic of mathematic
it turns out that are we always be between (-1.0 and +1.0). If the correlation is negative we
have a negative relationship if its positive the relationship is positive the relationship is
positive. You dont need to know how we came up with this formula unless you want be a
statistician. But you probably need to know how the formula relates to real data-how you can
use the formula to compute the correlation.

ANOVA
Analysis of variance (ANOVA) is a statistical method used to test differences between two
or more means. It may seem odd that the technique is called analysis of means. As you will
see, the name is appropriate because inferences about means are made by analysing variance.
ANOVA is used to test general rather than specific differences among means.
ANOVA tests the non-specific null hypothesis that all four population means are equal.

REVIEW OF LITERATURE
THEORETICAL REVIEW
COMPETENCY
DEFINITION OF COMPETENCY:
UNIDO (2002)

A Competency is a set of skills,relate knowledge and attributes that allow an individual to

successfully perform a task or an activity within a specific function or job.

RANKIN (2002)
Competencies are definition of skills and behaviours that organisations expect their staff to practice in
work.

MANSFIELD (1997)
Underlying character of a person that results in effective a superior performance.

HAYES(1979)
Competencies are generic knowledge motive,trait,social role or a skill of a person linked to superior
performance on the job.

ALBANESE (1989)
Competencies are personal characteristics that contribute to effective managerial performance.