Professional Documents
Culture Documents
patient compliance,
n the degree or extent to which a patient follows or completes a prescribed diagnostic,
treatment, or preventive procedure.
Compliance (or Adherence) is a medical term that is used to indicate a patient's correct
following of medical advice. Most commonly it is a patient taking medication (drug
compliance), but may also apply to use of surgical appliances such as compression stockings,
chronic wound care, self-directed physiotherapy exercises, or attending counseling or other
courses of therapy.
When developing compliance programmes there are three key steps that should be addressed:
1. Quantify your brands adherence profile
2. Look at what is influencing patient behaviours
3. Design appropriate interventions which meet patient needs and have realistic
expectations.
It is also critical to look at the key objectives for each group:
Patient
o
Healthcare Providers
o
Brand
o
Build stronger relationships with prescribers through tangible support for the
patient base.
There are a wide variety of tools available for us to use to implement programmes: inbound
medical helplines, outbound call schedules, websites, direct mail, SMS/IVR schedules or onsite nursing support. In addition we need to consider the important role of the pharmacist
who are crucial and will take on more responsibility. Whatever we choose good research will
help us flesh out the key messages and strategy and Good Medicine has to be at its heart.
The critical success factors of a compliance programme are:
Once we have conducted the research, defined out objectives and developed a compliance
programme the final hurdle will be to ensure sufficient training and help is given to the sales
force to enable them to sell the intangible benefits of such a programme.
Allergic Disorders
Allergies
Anaphylaxis
Cardiovascular System
Hypertension
Edema
Angina
Electrolyte disturbances
Coagulation disorders
Hyperlipoproteinemias
Hypotension
Pulmonary hypertension
Insomnia
Anxiety/OCD
Psychosis
Mood disorders
Seizure disorders
Parkinsonism
Alzheimer's dementia
Multiple sclerosis
ADHD/narcolepsy
Dental
Periodontal disease
Teething/toothache
Dry mouth
Oral inflammation/ulcers
Dermatological Disorders
Topical steroids
Acne
Psoriasis
Warts
Diaper rash
Cleansers
Rosacea
Pressure/neuropathic ulcers
Diagnostic Agents
Diagnostic agents
Ear Disorders
Ear disorders
Endocrine System
Diabetes
Corticosteroid-responsive disorders
Thyroid disease
Hypogonadism
Pituitary disorders
Eye Disorders
Ocular infections
Glaucoma
Ocular allergy/inflammation
Dry eye
Gastrointestinal Tract
Diarrhea
Colorectal disorders
Nausea
Hepatic encephalopathy
Hematology
Anemias
Bleeding disorders
Intermittent claudication
Thromboembolic disorders
Hyperuricemia
Immune System
Immunization
Immunomodulators
Bacterial infections
Fungal infections
Malaria
Helmintic infections
Protozoal infections
Viral infections
Tuberculosis
Metabolic Disorders
Musculoskeletal Disorders
Arthritis/rheumatic disorders
Gout
Muscle spasms
Bone disorders
Anesthesia
Nutrition
Vitamins/minerals/supplements
Anorexia/cachexia
Obesity
Formulas
Dehydration
Ob/Gyn
Contraception
Vaginal infections
Dysmenorrhea
Menorrhagia
Vaginal dryness/irritation
Endometriosis
Infertility
Oncology
Breast cancer
CNS cancers
Eye cancer
Gynecologic cancers
Kaposi's sarcoma
Nonnarcotic analgesics
Narcotic analgesics
Fibromyalgia
Topical analgesics/anesthetics
Poisoning/overdose
Smoking
Addiction/dependence
Respiratory Tract
Asthma/COPD
Lung surfactants/mucolytics
Respiratory stimulants
Urogenital System
Overactive bladder/enuresis
Erectile dysfunction
Many diabetic patients need more than one type of diabetes pill to control their blood-glucose
level, thus combination diabetes pills are available for treatment.