Professional Documents
Culture Documents
Sumavisions
EMR
Platform
System
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Sumavision's headquarters
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COMPANY REPORT
Haitao Zheng,
was President for the International Market of broadcast manufacturer Sumavision, but moved on in meantime to
a new position - new President for the
International Market is Mr. Cui.
Walter Wang told us: The technology cycles are getting faster and faster; Moores theory is also valid in the
broadcasting sector. You can see that,
for example, in picture resolution, it
consistently increases at a faster and
Beijing
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Lobby of
Sumavision's
headquarters in
Beijing.
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back in 2003.
EMR stands for Enhanced Multimedia
Router; all of Sumavisions broadcast
products are now based on this platform. In 2008 we introduced the third
generation of EMR to the market whereby the differences between the generations lies with performance and not with
the basic structure.
Specifically, the EMR system consists
of a 19-inch rack in which as many as
six modules can be installed.
Currently, there are more than 100
different types each of which has a different function: there are modules with
ASI inputs, DVB inputs, modulators,
IRD, Encoders, EPG generators, CAS
slots, OTT, Multiscreen, etc.
This arrangement allows broadcasters to assemble their networks any way
they see fit, just like a kid with Lego
blocks. It doesnt matter if a broadcaster wants to set up a cable network,
a satellite network or even a hybrid network like IPTV and cable, comments
Walter Wang, Telephony and Internet
can also be added; whatever the broadcaster needs or wants to add later on.
The deciding advantage of Sumavisions EMR platform is that it is secure
for the future.
Whenever a new technology appears
that is needed, the corresponding module is simply swapped with a new one;
you no longer have to replace the entire
broadcasting system itself.
Walter Wang reflects once again on
Moores theory: Technological advances come so fast, it only makes good
business sense to be able to swap in
new components that actually work with
the new technology while keeping the
basic structure.
The cost savings for broadcasters is
thereby enormous and yet they can still
keep their network technologically up to
date.
Sumavisions EMR platform consists
of the core technologies of a network.
Sumavision utilizes the latest version of
the Enhanced Coax Modulation Transmission System (E2 CMTS) for the distribution of signals to subscribers as
well as terminals over which all of the
current services such as telephony, Internet in all its different forms, linear
TV, etc, can be carried.
Sumavision is an end-to-end provider.
Broadcasters, that is, network operators, receive a complete solution delivered to them from Sumavision and can
therefore focus on providing their services to their end users.
The EMR platform gives Sumavision
the capability to integrate new technologies and new services simply by
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3. The EMR platform's hardware: a 19" rack with two redundant power
supplies. Up to six slots can be filled with whatever modules are needed.
In this way broadcasters can set up their network any way they want and
upgrade it any time they want simply by swapping out the necessary
module.
4. Various modules for the EMR platform. More than 100 different types
for every possible application are available.
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12. The completed EMR components are tested,
installed and prepared for the customers.
13. Each individual module is checked and
adjusted
14. Once the hardware is ready to be shipped,
the final inspection and preparation for
shipment to the customer takes place here.
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