You are on page 1of 12

Quantifying Probabilistic Expressions

Author(s): Frederick Mosteller and Cleo Youtz


Source: Statistical Science, Vol. 5, No. 1 (Feb., 1990), pp. 2-12
Published by: Institute of Mathematical Statistics
Stable URL: http://www.jstor.org/stable/2245869 .
Accessed: 27/12/2013 20:49
Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at .
http://www.jstor.org/page/info/about/policies/terms.jsp

.
JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of
content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms
of scholarship. For more information about JSTOR, please contact support@jstor.org.

Institute of Mathematical Statistics is collaborating with JSTOR to digitize, preserve and extend access to
Statistical Science.

http://www.jstor.org

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

StatisticalScience
1990,Vol. 5, No. 1, 2-34

Quantifying
Probabilistic
Expressions
FrederickMostellerand Cleo Youtz
Abstract.For 20 different
studies,Table 1 tabulatesnumericalaveragesof
opinionson quantitative
meaningsof 52 qualitativeprobabilistic
expressions.Populationswithdiffering
occupations,
mainlystudents,
physicians,
othermedicalworkers,and sciencewriters,contributed.
In spite of the
varietyof populations,formatof question,instructions,
and context,the
variationoftheaveragesformostoftheexpressions
was modest,suggesting
that theymightbe usefulforcodification.
One exceptionwas possible,
becauseit had distinctly
different
meaningsfordifferent
people.We report
newdata froma surveyofsciencewriters.
The effectofmodifiers
suchas
veryor negation(not,un-,im-,in-) can be describedapproximately
by a
simplerule.The modifiedexpressionhas probability
meaninghalfas far
fromtheappropriate
boundary(0 or 100) as thatoftheoriginalexpression.
This paperalso reviewsstudiesthatshowstabilityofmeaningsover20
years,mildeffects
oftranslation
intootherlanguages,context,smallorder
and effects
ofscale forreporting
on extremevalues.
effects,
The stemprobability
withmodifiers
givesa substantialrange6% to 91%
andthestemchancemightdo as welliftriedwithvery.The stemsfrequent,
probable,
likely,
and oftenwithmodifiers
produceroughly
equivalentsetsof
means,butdo notcoveras widea rangeas probability.
Extremevaluessuch
as alwaysand certainfallat 98% and 95%,respectively,
and impossible
and
neverat 1%.
The nextstepwillbe to offer
codifications
andsee howsatisfactory
people
findthem.
Keywordsandphrases:Quantifying
language,codifying
language,meaning
ofqualitativeexpressions.

INTRODUCTION

misunderstood,
whetherthe emitters
or receiversare
physicians,patients,scientists,science writers,or
In everyday
language,peopleapplytheexpressions
othercitizens.By associatingnumericalvalues with
alwaysand certainto eventsthatoccurin fewerthan
specificqualitativeexpressions
we mayultimately
im100%oftheiropportunities;
furthermore,
on average,
provecommunication.
In the long run we plan to
peopleregardveryhighprobability
as morelikelythan
proposesomecodification.
In thispaper,we wantto
almostcertain,
a surpriseto manyofus. Communicareportwhatsuchexpressions
currently
meanbysumtionsthatemployqualitativeexpressions
forfrequenmarizingresultsfrommanystudiesand givingnew
cies or rates of occurrencerun the risk of being
findings
fromsciencewriters.
In this firsttreatment,
our intendedreadersand
users are scientistsincludingstatisticians,
because
Frederick
Mostelleris RogerL Lee Professor
ofMaththeirlanguageoftenneeds interpretation
to wider
ematicalStatistics,Emeritusat Harvard University audiencesthan specialists.Statisticianshave special
and Directorofthe Technology
Assessment
Groupin
skills,interests,
and stakesin communication
of inthe HarvardSchoolof PublicHealth. Cleo Youtz is
formation
aboutprobabilities.
Theymayalso wishto
Mathematical
Assistantin theDepartment
ofStatistics participatein producing
a codification
ofprobability
at HarvardUniversity.
expressions.
As thisworkis stillinprogress,
have twomainforms.First,in some
readersare encourCodifications
aged to send commentson the paper to Frederick areasofworka fewstandardexpressions
maybe used
at theDepartment
for
all
Mosteller
to
of
belief
or relative
situations
express
degree
ofStatistics,
ScienceCenFor
Kent
codified
some
frequency.
ter,1 Oxford
example
[33]
Street,Cambridge,
Massachusetts
02138.
2

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

QUANTIFYING PROBABILISTIC EXPRESSIONS

in theintelligence
fieldin termsofodds.
expressions
He used as a base almostcertain,chancesare good,
and chancesaboutevenand quotedoddsofat least9:1
in favor,at least 3:1 in favor,and 1:1 or a 50-50
withthereverseoddsgoingwith
chance,respectively,
not hapabout something
statements
corresponding
seem
pening.Whetherwe-likeit or not,statisticians
thatassociates
a similarcodification
tohavegenerated
significant
numbersless than 0.05 withstatistically
and numbersgreaterthan 0.05 withnotstatistically
significant.
wouldmerelyrelate
A secondformof codification
sets of probability
expressionsto certainrangesof
numbersso as to offersomewhatmoreprecisionin
Inforlanguageto thosewhowishto use thefindings.
mationin the presentpaper could be used forthis
dishereinvitespreliminary
purpose.Its presentation
thatcouldbe the basis foradcussionand criticism
ditional work before firmingup either form of

codification.

Manypeoplesaythatone cannotputa singlenumberon a qualitativeword.Actuallyone can putmany


numbers
on a qualitativeword,and thatis one reason
forpursuingsuch studies.For the currentstudy,we
selected52 expressionsfroman initiallist of about
300. Most of these52 expressionshave been studied
Table 1 displaysthe average
by otherinvestigators.
probabilityto the nearestwhole percentforthese
expressionsgivenin 19 otherstudies[1-19] and the
currentstudy[20] of sciencewriters.Our references
[1-201at the end ofthispaperalso includeinformation about sample sizes and kinds of respondents
in each study.As one mighthope,the
participating
studiesgivesimilar,thoughnot identical,resultsfor
whensamplingand othersources
thesameexpression
ofvariability
are considered.
The right-hand
side of Table 1 givesthe average
in 20 studies,with
reported
byrespondents
probability
subscriptsindicatingthe studiesor partsof studies
reporting
a givenpercentage.Because some studies
or samplesfor
usedmorethanone setofinstructions
we oftenlist morethan one rea givenexpression,
sponsefora study.In additionto the specificresult
foreach study,Table 1 also givestwoaveragesacross
the studiesand partsof studies.The firstaverageis
the unweighted(equallyweighted)averageforthe
studies,and thesecondgivesthegrandaveragewhen
averagesforthe studiesare weightedby the number
ofrespondents.
The choiceofaveragedoes notmake
in thesummary
ofstudies.
muchdifference
TWOEXAMPLES
rarein a medical
Mapes [11]studiedtheexpression
to assesstheprobability
context.He askedphysicians
and an
ofsideeffects
fromtwodrugs-a beta-blocker

59.4%ofthephyForthebeta-blocker
antihistamine.
"lessthan1 perthousand,"
sicianschosethecategory
foran antiwhereas20.7 percentchosethiscategory
arises
thatthedifference
Mapes suggested
histamine.
are
because the side effectsfroman antihistamine
His
muchmildercomparedto thoseof,abeta-blocker.
pointis thatthemeaningofrarechangeswithcontext.
On the otherhand, physiciansmay actuallyhave
ofthe
different
oftherateofside effects
perceptions
twotypesofmedication.
PresidentGerald R. Ford said that a swine flu
epidemicin the 1976-1977season was "a veryreal
estimatesfrom
[23]gotprobability
Boffey
possibility."
fourexperts:2%, 10%, 35%, and "less than even."
Boffeyconcludedfromthese estimatesthat the
chancesoftheepidemicare"farlowerthantheofficial
rhetoric... would lead one to expect." Thus he sees a

betweenthemeaningofthe qualitative
disagreement
and an averageof
expression"veryreal probability"
perhaps20 to 25%. Mosteller[28]useddatafromCliff
[24] and Selvidge[17] to estimatea publicmeaning
at 29%.
of"veryrealpossibility"
thevariationin perThese twoexamplesillustrate
expressions.
ceptionofthemeaningofprobability
CONTEXT
It has oftenbeen pointedout that the context
the
counts,rates,oramountscan influence
employing
estimate.For an examplementionedto one of the
authorsby Leo Crespi,"a handfulof grapes"and "a
handfulofpeopleon thebeachat ConeyIsland"could
the firstin the range
estimates,
implyverydifferent
of 5 to 20 grapes,and the secondhundredsor even
ofcourse,complithousandsofpeople.This problem,
We think
expressions.
catesmattersforprobabilistic
ofthestudiesdiscussedhereas dealingwithprobabilfor
itiesin theregionfrom1 to 99%. The probabilities
veryrareevents,suchas atomicdisastersand regional
blackoutsfromfailureofthe powersystem,are very
to laymen;and,as weunderto communicate
difficult
stand,muchremainsto be learned.Communicating
problem
the idea ofverysmallrisksis an important
in theriskfield;it deservesand has its ownresearch
and Lichtenstein
[31]).
effort
(Slovic,Fischoff
Some authors have emphasizedthe differences
thatchangingcontextcan create.For example,in a
of propositions,
Tverskyand
studyof formulation
Kahneman [32] show verysubstantialchangesin
andan equivalentgambetweena certainty
preference
in termsof
the samepossibilities
ble by formulating
lives saved versuslives lost. Kahneman,Slovic and
Tversky[27]includearticlesbymanyauthorsshowing
effects
ofcontext.Ouremphasisis moreon the near
in Table 1,rather
ofopinionsas illustrated
constancy
side of
thoughthe right-hand
than the differences,

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

F. MOSTELLER AND C. YOUTZ


TABLE 1

Averageprobabilitiesexpressedin percentagesfor52 expressionsfrom20 studies

Unweighted Weighted
average
average

Unweighted Weighted
average
average
98

99

38

38

Less oftenthan not

15

14

Notoften

13

13

Not veryoften

9814*,20

42

37

Possible

78& 828b 9?&,13*,20

78

81

High chance

58

58

50

50

Betterthan even chance


5820
Even chance

41

41

Less than an even chance

720

14

13

Poor chance

9017a* 9117t*,20

15

13

Low chance

66

66

Liable to happen

36

36

6620
Might happen

77

79

Usually

Always
965 9715a,

941,2

91

91

Almostalways
8919

885

95

97

81

86

81

947

9316a

1320

951,&

Almostcertain

61

Veryfrequent
Frequent

45

45

Notinfrequent

17

17

Infrequent

4520

91
84

91
81

1720

52

Veryinfrequent

4120

Veryhighprobability

16

High probability

1020 2013*

Moderate probability
Low probability
171

1620

Verylow probability
620

82

85

Verylikely
7910

746

69

69

Likely

17

16

Unlikely

616

879

858a,13*,2o

638b,8c

7013*,20

65lo

148b

Veryunlikely

82

85

Veryprobable

1513*

70

69

Probable

16

15

626 64& 658b


Improbable

620 99 1013* 1410

19

Unusually

28

26

Sometimes

87

729 731 742 8014*

1915b

1720

189 201,2,14*

65

69

17

Once in a while

39

37

Not unreasonable

22

22

Occasionally

328b

8013* 879,20

6212a

3920

7013*,20

2718b*

282o 293*

3816b

2112a, 12b,15a, 19,2o 2318b* 244b

719, 10 722 771 8014*

26

23

Now and then

172

12

12

Seldom

Veryseldom

Rarely

182o 2018* 2518b* 325 343*

1513* 166,20

181o 2014*

715b 816a 93* 104a,18a*,18b* 1320

6,8*,18b*,20

873* 8818a*,18b*

571rc
6412b

5915b,

704a,20

16a,

7116a

73*

162,9

19

6017a*

732,18b*

2316

617,16b

743* 755

Veryrarely

61

More oftenthan not

Almostnever

50

50

As oftenas not

6218b*

647

Never

23*,8d

3,8*,18b*

420

75

02, 3*,4a,4b, 7, 1&a*,19,20 15,a, 15b, 18b* 3d

instructions
or samplesizes.
list,a, b, c andd indicatedifferent
The subscripts
indicatestudieslistedin thereference
* Indicatesmedian.

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

185

126

420

62

, ab?20

8018b*

471

1715b 207,18a*

7818a*

506

3716c

53*, 7,1a, 18a*,18b*,19 720 82 915b 1216b

5017b*

5920

793*

283*,4a

Very often -

Often

2212b,15a

2012a,,8a*

19

156

Veryimprobable

824b,2o

767 779 782

7420

1920

513* 620 1 10

85

7119
8518a*

15,8* 16,8b* 1820 223* 245

11

138b

7015b
8415a

321 337 3416a 364c

1017a*,17b*

129

3620

19

236 2510

796,10

1410

1320

5120 611

16

114*20

5013*,20
1912b

8020 871

56

Impossible

721o 8013*8220

568b 6612b 6712a,20

3611b 3911a

1612a

3320 379 382 4013*431 516 5510,14*

278b

8120

55

13,8* 155 163* 1920

1118b*

9015b 9120

Certain
91lo

86

16c, 19

1003*,,4a,4b,4c,

3820

9816a, 16b 997, 18a*, 18b*,20

1b

1516a

QUANTIFYING PROBABILISTIC EXPRESSIONS

Table 1 illustratesdifferences
owingto samples,inor context.
structions
In comparingcontextresultswithno-context(in
isolation)resultsfor 22 expressions,Selvidge [17]
roundedto the nearest5% for
foundthatdifferences
5 for7 expressions,
medianswere0 for10expressions,
and 15 for1 expression.The
10 for4 expression's,
wasforappreciably,
whichwentfrom
largestdifference
25% in isolationto 10% in context.
Pepperand Prytulak[30] offeran elaborateinvestigationfor studyingeffectof contextby creating
andhigh-frequency
forframlow-,moderatecontexts
ing the same expressions,as well as evaluationin
isolation.The main sourceof divergencewas that
in thecontextofairplanecrashesand of
probabilities
ofearthquakes
werefarremovedfrom
theoccurrence
the numericalvalues giventhe same expressionsin
remarks
aboutstudentsmissingbreakfasts
ortheproportionofmenthatMiss Swedenthoughtfoundher
The paperillustrates
thatcontextcan push
attractive.
events
themeaninga goodway,butthatforordinary
are modest.We emphasizeagainthat
thedifferences
we are notconsidering
numerical
evaluationsofprobabilisticexpressionsin such contextsas veryrare
in shorttimeperiods.Contexttakes
eventsoccurring
severalformsin additionto the substantivetopic,
suchas typeof scale used and orderofpresentation.
in the sectionon
We discussthese mattersfurther
specialtopics.
SCIENCE WRITERS

We gathered
data on meaningsofthe52 qualitative
fromsciencewriters
expressions
through
a mailquesFor a situationwithoutcontext,
tionnaire.
thewriters
gaveestimatesforprobabilities
forthe52 expressions
and lowerand upperlimitstheythought
theirreaders
wouldset foreach expression.
The responseratewas
about37%. The averageresponsesare similarto those
fromotherstudiesreportedin Table 1. The relation
oftherangesreported
fortheestimatesis informative
in spiteof the low responserate. Some background
for the special study of the science writersand
the selectionof the 52 expressionsappears in the
Appendix.
RESULTS
Median, Quartiles and Variability

In Table 2 we givethemedian,quartiles,and interofthesciencewritquartilerangeforthedistribution


ers' own point estimatesfor each expression.We
districomputedmediansand quartilesforfrequency
butionsfromFormA and FormB (see Appendix)and
thenaveragedresultsforthetwoforms.

As oneexpects,extreme
expressions
likealwaysand
neverhave smallvariationas measuredbythe interquartilerange(IQR), the distancebetweenthe quartilesof the cumulativedistribution.
As a measureof
variability
of freguency
distributions
of the science
writers'"ownestimates,"
we use the IQR, becauseit
is lesssensitive
thanthestandarddeviation
toextreme
values. More centrallylocated expressions(nearer
50%) usuallyhavebroadervariation.
Examples of Distributions

Figure1 showsrelativefrequency
distributions
(using class intervalsof length10 centeredon certain
of5) forthesciencewriters'
multiples
personalchoices
forpossible,almostalways,and unlikely.We chose
theseexpressionsto give a notionof the varietyof
distributions
To get a feelingforthe
encountered.
behaviorand systematic
movement
ofdistributions
as
the modifiers
fora stemchange,runningdownthe
medianand quartilesin Table 2 fora givenstem
quicklyshowshowthemiddle50% ofthedistribution
moves.Figure1 showsthatpossiblehas a bimodal
distribution.
This bimodalityalreadysuggeststhat
as a qualitativeexpression.
possibleis unsatisfactory
We returnto it below.Otherexpressionswerenot
bimodal(exceptforsuch minorvariationsfora few
as expectedin histograms).
expressions
Relation of Variabilityto Level

Figure2 showsa plotoftheIQR againstthemedian


M. Because of anchoringat the end-points,
we expect the IQR to rise as the medianmovesfromthe
extremestoward50%, and thus we expect a cap
wellintheintervals
shape.Thisideais borneoutfairly
0 < M c 33 and 67 c M c 100,butnotin thecentral
interval33 < M < 67,as we nowdiscuss.
The Middle Expressions

The 11 expressionswithmedianprobabilities
between33 and 67 sortthemselvesinto groupswhose
differs.
variability
Group1 containsnumbersthateithercomparedirectlywiththe 50-50 situation(less than an even
chance,evenchance,betterthanevenchance)or compare the chanceof the eventwiththat of the nonevent(less oftenthannot,as oftenas not,moreoften
lead to smallinterquarthannot).These expressions
tile ranges.The six dots at the base of the middle
them.Essentially
thevalue
panelofFigure2 represent
50% is anchoring
the responses,especiallywitheven
chanceand as oftenas not. We mightget similar
anchoringeffectselsewhereif we asked how often
"aboutoncein n times"occurred.
respondents
thought
offer
andarethereGroup1 expressions
highprecision
for
forepotentially
codification.
attractive

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

F. MOSTELLER

AND C. YOUTZ

TABLE 2
Quartiles,median and interquartilerangeforthe sciencewriters'ownpreferredestimatesfor52 probabilityexpressions,pooledfrom
producedbyFormA and Form B
distributions

25%

Median

75%

IQR

10.3
5.3

19.7
10.1

24.8
19.6

14.5
14.3

7.5
.2

38.5
.3

50.2
.5

42.7
.3

High chance
Betterthan even chance
Even chance
Less than an even chance
Poor chance

77.5
53.3
49.7
39.6
8.4

80.4
57.6
50.0
40.2
10.3

89.1
60.2
50.2
45.0
19.7

11.7
6.9
.5
5.4
11.3

Low chance
Liable to happen
Mighthappen

5.0
59.8
19.9

9.8
68.2
37.6

12.8
77.7
50.1

7.8
17.9
30.2

Usually

65.6

75.1

82.2

16.7

9.9
17.5
9.9
23.5

17.4
25.0
15.3
37.6

26.1
35.0
22.4
52.6

16.3
17.5
12.5
29.1

12.5
9.8
7.4
3.2

20.0
15.1
10.2
4.9

27.7
25.0
17.5
7.7

15.2
15.1
10.1
4.5

Expression

25%

Median

75%

IQR

Always
Almostalways

99.6
89.7

99.7
91.7

99.8
95.2

.3
5.5

Not often
Not veryoften

Certain
Almostcertain

98.7
87.5

99.6
90.2

99.8
95.0

1.1
7.5

Possible
Impossible

Veryfrequent
Frequent
Not infrequent
Infrequent
Veryinfrequent

75.3
60.0
32.7
10.1
3.6

82.6
72.2
49.6
17.3
5.2

89.7
75.3
57.3
22.6
10.0

14.5
15.2
24.6
12.5
6.4

Veryhighprobability
High probability
Moderateprobability
Low probability
Verylow probability

89.8
77.1
40.1
7.8
1.9

92.5
82.3
52.4
15.0
4.9

95.2
87.2
58.7
22.3
7.6

5.4
10.1
18.5
14.5
5.7

Expression

Verylikely
Likely
Unlikely
Veryunlikely

80.1
62.6
9.8
2.7

87.5
71.1
17.2
5.0

90.2
77.6
22.7
9.8

10.1
15.0
13.0
7.1

Unusually
Sometimes
Once in a while
Not unreasonable

Veryprobable
Probable
Improbable
Veryimprobable

81.5
64.7
7.6
1.5

89.7
70.2
12.5
4.8

90.4
77.7
22.3
7.5

8.9
13.0
14.7
5.9

Occasionally
Now and then
Seldom
Veryseldom

Veryoften
Often
More oftenthan not
As oftenas not
Less oftenthan not

77.5
65.0
57.1
49.8
34.8

82.8
72.5
59.8
50.0
40.0

89.9
75.4
60.4
50.3
42.7

12.4
10.4
3.3
.6
7.9

Rarely
Veryrarely

3.6
1.2

7.2
3.0

10.0
5.0

6.5
3.8

Almostnever
Never

1.2
.1

2.9
.3

4.6
.4

3.4
.3

50-

40~

Almost
Always

~40-

Unlikely

20

Possible

20-

30

60X0i
IQ

I *Possible

4C-

30
0

A...

/4S

15 25 35 45 55 65 75 85 95

Estimate
(percenft

ofsciencewriters'own estimatesfor
FIG. 1. Frequencydistributions
threeexpressions,gouped by 10% intervalscenteredat multiplesof

5%.

has
moderate
probability)
Group2 (not infrequentt,
an IQR aboutthesize one wouldexpectfromextrapolationfromthetwoouterthirdsofFigure2.
fromnot
extravariation,increasing
Group3 offers
and mighthappentopossible.Becauseit
unreasonable

70

MediG17

100

Plot ofinterquartilerange versusmedian ofsciencewriters'


own estimatesforthe 52 expressions.
FIG. 2.

expression,
seemeda logicalratherthana quantitative
we did notregardthefirstoftheseas a probabilistic
norwas mighthappena cheerfulchoice,
expression,
becauseofthe
buttheywereincludedforexamination
intheinterval33 to 67.Finally
ofexpressions
scarcity
possibleseemsexcellent,at firstblush,formakinga
from
but recallthebimodality
veryvaguestatement,
Figure1.

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

QUANTIFYING PROBABILISTIC EXPRESSIONS

The doublenegativein not unreasonable


and not
infrequent
makesthemunattractive
forcodification,
and we will see undesirablequantitativefeaturesof
themin thenextsection.
AcceptabilityFunctions forthe Range Data

As theystand,these graphsare not relativefrequencydistributions.


To obtainmediansand quartiles
forthesedistributions,
we firststandardized
themso
that the total mass associatedwiththe percentsis
100. Then we treatedthe standardizedresultsas if
theywere distributions
and obtainedmediansand
quartilesforthegraphsforFormA and FormB, and
finallyaveragedtheresultsforthetwoformsto geta
singlepooledestimateforthequartilesand medianof
thecombinedresult.
It is usefulto knowhowtalltheoriginalgraphsare:
thatis, whatis an expression'smodalacceptability.
To smoothawaylocal fluctuations
and numberpreferences,wewanteda measureforan interval,
notjust
thepercentwiththehighestacceptability.
To measure
this,we lookedat intervals
oflength6% betweenand
includingadjacentmultiplesof 5. For mostexpres-

AlthoughTable 2 and Figure2 givean idea ofthe


central value and variabilityamong writersof
the sciencewriters'personalestimates,theydo not
makeallowanceforthe variability
(the ranges)that
Therefore
we
thewriters
reportfortheseexpressions.
introduce
a notionofan acceptability
function(used
in Reagan,Mostellerand Youtz[13]) foreachexpression,rangingoverthe possiblepercents0 to 100 as
at a givenpercentis
before.The valueofthefunction
theproportion
of respondents
whoincludethatpercentin theirrangeforthe expression.(We use prosions we used the intervals5-10, 10-15, ..., 90-95.
ofrespondents
and
portionin speakingofthefraction
We averagedthe acceptability
proportion
forthe six
of the expressionto dispercentforthe probability
in an intervaland tookas ourmeasureof
percentages
tinguishmore readilybetweentwo measuresthat
modalacceptability
thelargestaverageoftheproporcould both be called percentagesor both be called
tionsamongthe sets. Near the extremesit seemed
proportions.)
betterto givetheaveragefor1-5 orfor95-99in a few
Although
rangesofestimatesforprobability
expresinstances(namely,veryrarelyand almostnever);just
sionshavebeen gatheredbefore[1,6,7,9,16],
we anathe value at 0 or 100 foralways,never,certain,and
lyze them in more detail than usual. For each
and the value at 50 forevenchance.We
impossible;
therespondent
expression,
gavea lowerboundand an
did thisforFormA and FormB and thenaveraged
upperboundthatestimatedthe extremesforreaders
themodalacceptabilities.
oftherespondent's
work.To combinetheseto givea
When plottedagainstthe median,the modal acnotionofoverallacceptability
we
foranyexpression,
ceptability(not shown) looks like an upside-down
foreachwholepercentage
from0 to 100the
computed
versionofFigure2. Similarly,
a plotoftheIQR ofthe
ofrespondents
proportion
whoincludedthatpercent- acceptability
functions
againsttheirmediansgave a
This produced picture(notshown)likeFigure2.
age in the intervalforthe expression.
graphs-wegivepointsonlyat multiples
of5%-such
Some expressionswith exceptionally
high modal
as Figure3. The graphthenrepresents
an acceptabil- acceptability
or exceptionally
highIQR are shownin
ityfunction,
and it showsthe regionwhererespond- Table 3, together
withtheirmodalacceptability
and
theirbeliefin the appropriateness their IQR. The expressionswith highestmodal
ents concentrate
fora givenexpression.The graphalso showshow
theirbeliefis by the
strongand how concentrated
ofthefigure.
heightand narrowness
TABLE 3
Expressionswithunusuallylargeacceptabilitymodeor largeIQR

1.00

.80
o

S5

Acceptability
VeryUnlikey

~.60

.2020

40

Mode

IQR

Even chance
Always
Never
Impossible
Certain

50
96
2
4
95

99.4
98
97
93
92

5.9
6.3
5.4
6.9
8.1

Sometimes

31

71

64

47
44

51
42

mode
Largeacceptability

Likely

.40

Median

6p

80

in Percent x
Probabllity

100

FIG. 3. Acceptabilityfunctionsfor likely and very unlikely. The


heightofthe acceptability
functionat x is theproportionof respondents who includethepercentagex in theirinterval.

LargeIQR
Liableto happen
Notinfrequent
Notunreasonable
Might happen
Possible

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

43
47

58

51
55

24.1

25.6

27.2
31.7

35.0
42.4

F. MOSTELLER AND C. YOUTZ

are thosethatare wellanchoredeither


acceptability
in themiddleor at theextremes:
evenchance,always,
certain,impossible,
and never.The largestIQR goes
withpossible,and mighthappenis the nearestcompetitor.The lowestmodalacceptability
valuesgowith
not unreasonable,
and
mighthappen,not infrequent,
possible;we notethatthisset includesthetwodouble
negatives.
We studiedpossiblemoredeeplyby plottinga respondent'srangeforpossibleagainstthe midrange
(averageof the respondent's
bounds).The resulting
forpossibleshowthat not onlydo many
clusterings
respondents
feelthatpossiblecorresponds
toanynumberbetween0 and 100 (a reasonableliteralinterpretation),but othersassociateit withan eventso rare
thatit can scarcelyoccur(anotherreasonableinteras in barelypossible),whereasa fewassign
pretation,
it a 50-50chanceexactly(somewhata surprise),
othersabout25percentwitha largerange,andstillothers
are scatteredall overthelot.Such distinctclustering
seems to say that interpretations
of possiblediffer
and thatpossiblehas distinctmeanings
substantially
fordifferent
Thus
groups-atleastat a givenmoment.
it does not have a homogeneousmeaningof broad
range,and so its use maymisleadsomereaders,and
whatlookedgoodforvagueness"at firstblush"has
not survivedcloser examination.We made rangeversus-midrange
plots for all the expressionsbut
foundlittlenotableabouttheothers.
Earlierand Later Responses

Withlargenon-response,
it is customary
in sample
to checkforchangesinresponsebetweenearly
surveys
and late respondents(Mosteller [29], page 215;
Bartholomew[21]; and Hansen and Hurwitz[26]).
For each expression,
we comparedtheaverageprobabeforethesecondmailbilityforthosewhoresponded
forthoseresponding
ingwiththeaverageprobability
afterward.
To look for some systematictrend,we
dividedexpressions
intohigh(averageprobability
over
50%) and low(therest).Thenwe scoredeach expressionas going"up"or going"down"fromearlyto late.
2 x 2 tableexhibiteda slighttendency
The resulting
for"high"expressions
to go "down"and "low"expressions to go "up." A chi-squaredtest correctedfor
fellalmostexactlyat the 0.05 level,3.86
continuity
insteadofthetabled3.84.Although
thismightsound
like a regressioneffect,the grouping"high"versus
"low"is chosenon thebasisofall respondents,
and so
theselectionexplanationwouldnotbe veryrelevant.
The averagereductionforthe "high"groupis 0.4%,
and theaverageincreaseforthe "low"groupis 0.5%.
Roughcalculationssuggestthat 0.4% is about one
standarddeviationfortheaverageofeithertheupper
or lowerhalfof the expressions,
and so the changes
observedare comparableto thosethatsamplingfluc-

tuationswouldsuggest.The absolutesize does not


seemsubstantial,
andso thehopeis thatnon-response
is nothighly
relatedtotheprobabilities
sciencewriters
attachto expressions.
SPECIAL TOPICS
Effectof Modifiersand Prefixes

Cliff[24] in a studyofthemeaningsofexpressions
in a largercontextfoundevidencethat ratingsof
expressions
weremodifiedin an approximately
multiplicativefashionwhenadverbswereintroduced
to
modify
adjectives.The ratingsfellon a scale havinga
neutralzeropointand runningfromnegative(unfavorable)numbersthroughpositive(favorable).For
example,verywickedhad a rating1.25 timesthatof
wicked.Thus the adverbsprovidedmultipliersobtainedby averagingthe effectsoverthe expressions
wheretheadverbswereused.
In a similarspirit,we want to providesummary
valuesoftheeffects
ofmodifiers
usedinthe52 expressions,thoughwe haveto deal witha probability
scale
runningfrom0 to 100%. As a simplemethodof
we use multipliers
summarizing
that relate to the
distanceto the nearerextreme,
thoughwe couldrephrasethe methodso as to treat50% like the zero
pointoftheCliffscale.
The modifiersformthreeclasses of expressions:
that is
(a) thosewhere"very"reducesa probability
less than 50%, (b) thosewhere"very"inoriginally
that is originally
creasesa probability
greaterthan
50%,and (c) thosewhere"not"(in-,im-,un-)changes
fromoriginally
than50% to less
an expression
greater
than 50%. We findit convenientto workwithdistances fromthe extremesand to relatethe initial
distancefromthenearerextreme(0% or 100%)to the
finaldistancefromits nearerextreme.Whenwe do
summarizes
the
this,a singlemultiplicative
parameter
If x is theinitialvalueand
effect
ofall themodifiers.
then
value,and k is themultiplier,
Xmodis themodified
relationsforthethreeclassesare:
theestimated
(a)

Xvery =

kx

where"very"reducestheestimate),
(expressions
(b)

100

Xvey

k(100 - x)

where"very"increasestheestimate),
(expressions
(c)

Xnot=

k(100- x)

ofnegation:not,in-,un,im-).
(expressions
thesinglevaluek = 1/2,works
Withtheseconventions,
wellforall threegroupsusingtheunweighted
averages
orthesciencewriters'
(orweighted
data) ofall studies
fromTable 1. (We used the averagelog of the ratio
ofthesecondcolumnto thefirstin Tables 4, 5 and 6

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

QUANTIFYING PROBABILISTIC EXPRESSIONS


TABLE

The effectsofmodifierson the averageprobability


forvarious
expressions.Class (a): "Very"reducesthe estimate.

Class (a)
Infrequent
Lowprobability
Unlikely
Improbable
Seldom
Rarely

Xvery

17
16
17
16
12
9

7
6
11
7
7
4

TABLE

/2x

8.5
8
8.5
8
6
4.5

The effectsofmodifierson the averageprobability


forvarious
expressions.Class (b): "Very"increasesthe estimate.
Class (b)

Frequent
Highprobability
Likely
Probable
Often

100 - xve,

100-x

45
16
31
30
35

19
9
18
18
15

TABLE

1/2(100- x)

22.5
8
15.5
15
17.5

The effectsofmodifierson the averageprobability


forvarious
expressions.Class (c): Negationsends the estimatetowardthe
oppositeend of thescale.
Class (c)
Frequent
Probable
Likely
Often

Veryoften
Usually

100- x

xnot

1/2(100- x)

45
30
31
35

17
16
17
15

22.5
15
15.5
17.5

15
23

13
19

7.5a
11.5a

aSubstantial deviation.

to get the 0.5.) A multiplier


of 1/2 forthe changein
distanceto the nearerextremeworkswellfornearly
ofthelasttwocolumns
all expressions,
as comparison
foreach class shows.
In class (c) veryoften(converting
to notveryoften)
to unusually)
havelargeresidand usually(converting
uals forreasonseach readerwillbe able to speculate
about.Outlieranalysisdoes not suggestthemto be
someofus willfeelthatunusunevertheless
extreme,
allyis nota satisfactory
negationoftheprobabilistic
slant.
meaningof usuallybut has an extradifferent
the veryof notveryoftenseemsto soften
Similarly,
the notratherthan to strengthen
the often.At any
rate,whetherthese are includedor not,a value of
k = 1/2is a usefulruleofthumb.
Reyna[14] also studiedthe effectsof negationon
ofthingshappening.
Like ours,manyof
probabilities
hersubjectsdid not assignthe extremeprobabilities
to expressions
For example,59%
implying
certainty.
didnotassign0 to impossible.

Stabilityover Time

Simpson[18] studiedthevariability
ofquantitative
meaningsfor20 qualitativetermsovertimeby comparingresponsesto twoquestionnaires,
onecompleted
in 1942by 335 studentsand theotherin 1962by 395
students.He usedthemidpoint
oftherangegivenby
the studentforeach expressionas its locationvalue.
For the 20 terms,the averageabsolutedeviationbetweenthe meansof the midpointsforthe 1942 and
1962 responseswas only2.0%. Thus the resultsare
similar.
strikingly
Translation

Grigoriu
and Mihaescu[25] translated30 probabilityexpressions
intoRomanianequivalentsand found
"theaveragenumerical
valuesweresimilarfordifferentprofessional
groups[physicians,
medicalstudents,
and medicalrelatedprofessionals]
and veryclose to
the values reportedin the Englishliterature"(page
364).Among16 expressions
thatappearbothin their
studyand amongthe 52 entriesin Table 1, the unweightedaveragesgivenin Table 1 differed
by 10
percentage
pointsor morefor5 expressions.
Contextand Translation

Beyth-Marom
[22] reportsan elaborateset of exin
periments
carriedoutin a forecasting
organization
Israel with 30 expressionsin Hebrew.These were
translated
intoEnglish,and 8 areamongour52. With
respectto context,she foundmorevariationin the
whentheywere
numerical
evaluationsofexpressions
givenin a contextofthe likelihoodof futurespecific
eventsthanwhenmerelygivenas expressions
to be
evaluated(she speaks of presentingexpressionsin
in commonwithourstudy
isolation).The expressions
in isolationcloseto
producednumerical
probabilities
ours,in spiteofthetranslation
problem.
Order

Orderof presentation
is one kindof context,and
ourFormA versusFormB resultsoffersomeinformationon thistopic.Forfivehigh-probability
expressionswithaveragesbetween90 and 100,thegainwas
smallforFormA overFormB, averaging
just 0.3%.
Forthe 17 expressions
withaveragesbetween50 and
90%,thegainforFormA overFormB averaged2.5%.
For8 expressions
withaveragesbetween20 and 50%,
the gainaveraged1.3%. For 22 expressions
withaveragesbetween0 and 20%,theaveragegainwas negative,-0.3%. Thus,forthemostpart,FormA (listing
fromhighto low)led to slightly
higheraveragesthan
FormB (lowto high),exceptforthevery-low-probawhereFormB tendedto produce
bilityexpressions,
slightly
highervalues.We werepleasedthatorderhad

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

10

F. MOSTELLER AND C. YOUTZ

not matteredmuch,thoughwe fearedit mightand


thetwoforms.
thatfearmotivated
Scale

SimilarlyKong,Barnett,Mostellerand Youtz [8]


made
to the respondent
foundthatthe scale offered
somedifference
in theaverageestimate.Forexample,
foralmostcertainsubjectswho were offereda free
choice averaged78%; those offeredchoices on an
equallyspacedscale (bytens)averaged82%,notmuch
scaleemphaa spread-out
different;
and thoseoffered
averaged90%, subsizingthe veryhighpercentages
stantially
higher.
DISCUSSION

People oftensay thattheywouldpreferto use the


actualnumbersiftheywereavailableratherthanuse
Those whowriteaboutquanqualitativeexpressions.
in the
titativethingswillusuallyfindthatsomewhere
and commucourseoftheexpositionit is convenient
nicativeto escapefromthenumericalmodeand give
a collectiveidea ratherthan a specificnumber-for
example,to say of a collectionof eventsthat they
oftenhappenorthattheyrarelyhappen.In addition,
thatlay readersacquirebetter
it is notat all verified
information
froma numberthan froma qualitative
expression.That issue is open forresearch.It probably dependson the readerand the messagebeing
delivered.
We nowturnbackto theproposalforcodification.
Someprogress
produced
suggested
bytheinformation
suggests
byotherstudiesand fromthesciencewriters
thatseveralexpressions
amongthe52 notbe usedfor
codification,
especiallythosein the bottompanel of
Table 3: liableto happen(withits overtoneof risk),
notinfrequent
(doublenegative),not unsometimes,
reasonable(logicalratherthan probabilistic),
might
happen,and possible(because of manydistinctbut
definitemeanings).All have largeIQRs and low acmodes.
ceptability
For extremeprobabilities
suchas 98% or 99%, aland
waysand certain,and for2% and 1%, impossible
neverare available.
offersa good spreadwithits
The stemprobability
fromabout 5 to about 90%. We did not
modifiers
includeverywith the stem chance,but using our
k= 1/2,
wecouldimputeabout90% to veryhighchance
and about 7% to verylow chance and the stem
chancethenwouldoffera rangesimilarto thatofthe
stemprobability.
The stemsfrequent,
likely,
probable,
and oftendo not coveras,widea range,thoughthey
each.
offer
nearlyequivalentsetsoffourexpressions
Precisely50% is well naileddownby evenchance
and as oftenas not. A similar value expressing
would be deliveredby moderate
more uncertainty
probability.

Statisticiansmay wish to participatein the next


stageof assessment.Althoughpopularviewsof the
should
probabilities
associatedwiththeseexpressions
help guidefinalchoicesto avoid strainingthe lanof
guage,thedecisionsto choosespecificcodifications
eitherkindmuststillbe onesthatscientistsare comfortablewithand ones thatdo not call forunnecessarilyfineortoo manydistinctions.
APPENDIX
Choice of Expressions

expressionsincludedin thisstudy
The probability
emergedfromsearchesand frompaperssentto us by
scholars.AugustineKong in 1983 made a computer
meanings
searchforpapersdealingwithquantitative
ofprobabilistic
He found18 articles,and
expressions.
theirreferences
led to others.Afterpublicationof
Kong,Barnett,Mostellerand Youtz [8],severalreaders kindlywroteus about additionalpapers. From
about40 articleswe foundmorethan300expressions,
Our
manybeingevaluatedbya sampleofrespondents.
colleagueTimothyReaganreviewedand sortedthem
into three categories:probability,frequency,and
other.AfterreviewingReagan's analysis,Lincoln
forthis
Moses and F. Mostellerchose52 expressions
study.One aim was to choose a set of expressions
whoseassociatednumerical
averageswouldcoverwell
the rangeof probabilities
(expressedin percentages)
from0 to 100%.
Respondents

in thestudiesthatwe summarize
Mostrespondents
andhealthworkinTable 1 werestudents,
physicians,
ers.Newdatainthecurrent
studycomefrommembers
of an associationof sciencewriters.Theirviewsare
inforcommunicate
becausesciencewriters
important
mationfromscientiststo the public,includingother
scientists.
ofthe governing
Withthe cooperation
bodyofthe
ofScienceWriting,
CouncilfortheAdvancement
Inc.,
membersoftheNationalAssociationof
we informed
of
theirnewsletter
ScienceWriters(NASW) through
the proposedsurveyof sciencewriters.Barbara J.
Culliton,Presidentof the Council,wrotea letterto
accompanyour questionnairesent to the NASW
members.
The Questionnaire

to givetheprobabilwereasked,first,
Respondents
ity (as a percentageexpressedto the nearestwhole
numberfrom0 to 100) that theypersonallywould
in the
attachto eachoftheexpressions.
(Respondents
studiesin Table 1 oftenansweredsuch a question.)
Second,theywereaskedto givetherangeofprobabilitiesthattheythoughttheirreaderswouldassociate

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

QUANTIFYING PROBABILISTIC EXPRESSIONS

The rangegivessomeideaofthe
withthatexpression.
associatedwithan expression;substantial
variability
about meaningcould raise questions
disagreements
Althoughone does
aboutthe value forcodification.
fromsuchan inquiry,
notexpectdelicatedistinctions
to offer25-30 as a rangeas
it seemsverydifferent
opposedto 5-85,f6rinstance.
The questionnairegroupedthe expressionsby
stems,as in the set based on the stem likely:very
and veryunlikely.The stems
likely,likely,unlikely,
happen,likely,
werealways,certain,chance,frequent,
selprobable,rarely,
probability,
possible,
never,often,
meandom,and usually.Based on theirgrammatical
ings,the expressionswereorderedforeach stem.If
the orderhad been haphazard,or the itemsspread
respondents
conscientious
thequestionnaire,
through
wouldhaverequireda longtimeto completethetask,
becauseto be consistenttheywouldhave to huntup
theirestimatesforotherexpressionswiththe same
btem.
In FormA
We usedtwoformsofthequestionnaire.
expressionsforeach stem were orderedfromhigh
to low,and in FormB fromlow to high.
probability
mightmakea difference,
choicesofordering
Arbitrary
and a designwitha balancingapproachusingalso the
againstbias.We
reverseorderoffered
someprotection
and thencombinedthe
analyzedtheformsseparately
results.
The Mailings and Response Rate

to
On May 6, 1987,we mailed637 questionnaires
membersof the NASW in the United States and
mailingto the
Canada.On June4 we senta follow-up
Fromthetwomailings
475whohadnotyetresponded.
withmainlyusableresponses;
we received238 replies2
orreturned
undelivered
about5% wereeitherreturned
blankbythesciencewriters.
Editingthe Responses

recontrolled
conditions,
Underthemostcarefully
and
spondentsdo as theyplease, as experimenters
surveyscientistswell know.Althoughwe asked the
some
to giveestimatesin wholenumbers,
respondents
gaveanswerssuchas 0.001,0.02,<50, >70, 1+, 60-,
10-20, whichrequiredediting.Some changeswere
simple.For example,we changed0.0001to 0 and 1020 to the midpoint,15. Whenwe could not make a
we changedtheresponseto a
reasonableadjustment,
blank.
itis a familiar
In workwithscalesinquestionnaires,
findingthat respondentsoccasionallyget turned
ofthe numberthey
aroundand givethe complement
intend.For example,in ourstudyalwaysmighthave
produceda personalestimateof 2% and a rangeof
0-5%, whereasthe respondentintended98% and
95-100%. When such errorsoccurredon the more

11

extremeexpressions,we changedthe estimatesto


theircomplements.
ACKNOWLEDGMENTS
We thankConstanceBrown,BarbaraCulliton,John
D. Emerson,David C. Hoaglin,Lincoln E. Moses,
Marjorie Olson, TimothyR. Reagan, Christopher
Schmid,KatherineTaylor-Halvorsen
and Wallace
Waterfallfortheirmanythoughtful
commentsand
Thisworkwasfacilitated
suggestions.
inpartbyGrant
SES-84-01422fromtheNationalScienceFoundation.
REFERENCES AND NOTES
of
[1] BRYANT, G. D. and NORMAN, G. R. (1980). Expressions

New EnglandJ. Med. 302


Wordsand numbers.
probability:
411.
twiceeach; averagesread
n = 32: 16 physiciansresponding
fromchart.
in
[2] BUDESCU,D. V. and WALLSTEN, T. S. (1985).Consistency
Behavphrases.Organizational
ofprobabilistic
interpretation
iorandHumanDecisionProcesses36 391-405.
University
inpsychology,
students
n = 32:faculty
andgraduate
ofNorthCarolina,ChapelHill.
[3] HAKEL, M. D. (1968).Howoftenis often?Amer.PsychoL23
533-534.
course,Unipsychology
n = 100:studentsin an introductory
versity
ofMinnesota.
[4] HARTLEY, J., TRUEMAN, M. and RODGERS, A. (1984). The
on questionnaire
effects
of verbaland numericalquantifiers
15.2 149-155.
responses.
Appl.Ergonomics
ofKeele:na = 20 students
University
students,
Undergraduate
studentsgiven
givenone set ofexpressions.
nb = 20 different
givenstillanotherset.a: always,
anotherset.nc= 20 students
fairlymany
seldom,never.b: always,often,
often,
occasionalIy,
never.c: always,quiteoften,sometimes,
times,occasionally,
noneofthetime.
infrequently,
of subjective
proba[51 HARTSOUGH, W. R. (1977).Assignment
oflocusof
phrasesas a function
bilitiesto verbalprobability
95 87-97.
J.Psychology
controland setconditions.
n = 60 (10 each in 6 groups):studentsin an introductory
course.
psychology
[6] JOHNSON, E. M. (1973). Numericalencodingof qualitative
of uncertainty.
TechnicalPaper 250,U.S. Army
expressions
fortheBehavioraland SocialSciences,AD
ResearchInstitute
780814.
n = 28: 14 U.S. Armyenlistedmenand 14 extensioncollege
students.
[7] KENNEY, R. M. (1981).Betweenneverand always.NewEnglandJ. Med.305 1097-1098.
Massachusetts
n = 24: membersof PathologyDepartment,
GeneralHospital.
[8] KONG, A., BARNETT, G. O., MOSTELLER, F. and YOUTZ, C.
evaluateexpressionsof
(1986). How medicalprofessionals
NewEnglandJ. Med.315 740-744.
probability.
scale.n0
scale.nb- 134.Uniform
na ; 140.Highprobability
- 170.Freechoice.nd 144.Lowprobability
scale.Physicians,
and auxiliarystudentsand nurses,namedical,non-medical,
tionwide.
[9] LICHTENSTEIN, S. andNEWMAN, J.R. (1967).Empiricalscalprobverbalphrasesassociatedwithnumerical
ingofcommon
Sciences9 563-564.
abilities.Psychonomic
employees.
n = 186:SystemDevelopment
Corporation

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

F. MOSTELLER AND C. YOUTZ

12

[10] LEVINE,J.M. and ELDREDGE,D. (December 1970). The effects

performance.
uponphotointerpreter
ofancillaryinformation
AmericanInstitutesforResearch,InstituteforResearchin
AIR-20131-12/70-FR.
Office,
Washington
Psychobiology,
n = 20:enlistedU.S. Armyimageinterpreters.
[11] MAPES, R. E. A. (1979). Verbaland numericalestimatesof
contexts.SocialScienceand Mediin therapeutic
probability
cine13A 277-282.
withchlor"Sideeffects
givenexpression
na = 29: physicians
givenexpression
arefrequent."
amphenicol
nb = 33:physicians
withneomycin
sulphatearefrequent."
"Sideeffects
[12] NAKAO, M. A. and AXELROD, S. (1983).Numbersare better
of frequency
haveno place
thanwords:Verbalspecifications
Amer.J. Med.74 1061-1065.
in medicine.
Means read from
nb =106 physicians.
na = 103 physicians.
chart.
[13] REAGAN, R. T., MOSTELLER, F. and YOUTZ, C. (1989).The
quantitativemeaningsof verbal probabilityexpressions.
74 433-442.
J.Appl.Psychology
in a psychology
course,Stanford
n = 115: undergraduates
University.
and proba[14] REYNA, V. F. (1981).The languageofpossibility
and Cognition
Memory
ofnegationon meaning.
bility:Effects
9 642-650.
n = 41 adultvolunteers.
[15] ROBERTS, D. E. and GUPTA, G. (1987). To the editor.New
EnglandJ. Med. 316 550.
na = 45 house staff.nb = 24 attendingphysicians.

ofwords.
themeanings
[16] ROBERTSON, W. 0. (1983).Quantifying
J.Amer.Med.Assoc.249 2631-2632.
at the
na = 53: Seattlephysicians.
nb= 80: graduatestudents
School of BusinessAdministraof Washington's
University
Orthopedic
tion.n0= 40: BoardofTrusteesat theChildren's
Hospitaland MedicalCenter,Seattle.
to rareevents.
probabilities
[17] SELVIDGE, J. (1972). Assigning
GraduateSchoolofBusinessAdministraPh.D. dissertation,
tion, George F. Baker Foundation, Harvard Univ.
Subjectswere HarvardBusinessSchool studentsin MBA
program.na = 59: Estimates made on basis of a statement

without
context.nb=127: Contextswereprovided.
Also in Mosteller,F. (1977). Assessingunknownnumbers:
andPublicPolicy
In Statistics
OrderofmagnitudTe
estimation.
(W. B. Fairleyand F. Mosteller,eds.) 163-184.AddisonWesley,Reading,Mass.
in meanings
forquantitative
[18] SIMPSON, R. H. (1963).Stability
over20 years.Q. J. Speech49 146-151.
terms:A comparison

1942study.na = 335:86 highschooland 249 collegestudents.


students.
1962study.nb= 395university
[19] TOoGOOD, J. H. (1980). What do we mean by "usually"?
Lancet 1 1094.

secondary
technologists,
nurses,laboratory
n = 51:physicians,
and engineers.
schoolteachers,
fromsciencewriters.
estimates
study,
[20] Current
to
fromexpression
Variessomewhat
n = 230:sciencewriters.
211-237.
expression,
[21] BARTHOLOMEW, D. J. (1961).A methodofallowingfor"notAppl.Statist.10 52-59.
at-home"
bias in samplesurveys.
[22] BEYTH-MAROM, R. (1982).How probableis probable?A nuJ. Foreexpressions.
ofverbalprobability
mericaltranslation

casting1 257-269.
ofa decisionhowthenation
[23] BOFFEY, P. M. (1976).Anatomy
declaredwar on swine flu.Science 192 636-641.
Psychol.Rev. 66 27as multipliers.
[24] CLIFF, N. (1959).Adverbs

on quantisymposium
a four-paper
44. Thispaperstimulated
ofadverbson themeaningofadjectives:
fication
oftheeffect
Chance1 (3) 32-51(1988).
[25] GRIGORIU, B. D. andMIHAESCU, T. (1988).Evaluareanumerfolositein limbajulmedical.
de probabilitate
ica a expresiilor
Rev. Med. Chir. Soc. Med. Nat. Iasi 92 361-364.

[26] HANSEN, M. H. and HURWITZ, W. N. (1946).The problemof


J. Amer.Statist.Assoc.41
in samplesurveys.
non-response
517-529.
[27] KAHNEMAN, D. SLOVIC, P. and TVERSKY, A., eds. (1982).
Judgmentunder Uncertainty:Heuristics and Biases. Cam-

bridgeUniv.Press,Cambridge.
the "possibil[28] MOSTELLER, F. (1976).Swineflu:Quantifying
ity."Science 192 1286, 1288.
errors.In Interna[29] MOSTELLER, F. (1978). I. Non-sampling
tional Encyclopedia of Statistics (W. H. Kruskal and J. M.

Tanur,eds.) 1 208-229.The FreePress,NewYork.


frequently
[30] PEPPER, S. andPRYTULAK, L. S. (1974).Sometimes
ofquanin theinterpretation
meansseldom:Contexteffects

titativeexpressions.J. Res. in Personality8 95-101.


[31] SLOVIC, P., FISCHOFF, B. andLICHTENSTEIN, S. (1982).Facts

under
risk.In Judgment
perceived
versusfears:Understanding
Uncertainty:Heuristics and Biases (D. Kahneman, P. Slovic

and A. Tversky,eds.) 463-489. CambridgeUniv. Press,


Cambridge.
[32] TVERSKY, A. and KAHNEMAN, D. (1981). The framingof
ofchoice.Science2 1 1 453-458.
decisionsandthepsychology
Univ.Press,
[33] KENT, S. (1949).StrategicIntelligence.Princeton
N.J.
Princeton,

Comment
HerbertH. Clark
In the last fewyears,Mosteller,Youtz and their
and frequency
colleagueshave lookedat probability
freimprobable,
suchas usual,verylikely,
expressions
quentand as oftenas not.Their interestis in how
technicalinthesetermsare used in communicating
Stanford
ofPsychology,
HerbertH. Clarkis Professor
94305.
California
Stanford,
University,

and theirgoal is to betterthatcommuniformation,


cation,to makeit moreprecise.Theirprojecthas two
whatthese
phases. In the first,theywill determine
In
termsmeanto thepeoplewhouse them. theirown
studytheyhave found,forexample,thatfrequentis
of about
judgedto representan averageproportion
of about
range
interquartile
an
0.72 ofthetimewith
you
claim,
they
is
frequent,
If
something
0.15. yousay
plus
time
72%
of
the
occurs
about
it
that
are saying

This content downloaded from 171.67.34.205 on Fri, 27 Dec 2013 20:49:43 PM


All use subject to JSTOR Terms and Conditions

You might also like