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CYNTHIA NORTHROP WHITE

northropcommunications@gmail.com
www.linkedin.com/cynthianorthrop

E XECUTIVE P ROFILE
SVP CommunicationsPublic RelationsMedia RelationsGovernment Affairs
Highly acclaimed and accomplished leader with solid record of achievement coordinating and training
cross-functional teams, promulgating effective policies and procedures, managing public relations, media
relations and community affairs, and promoting the public good across multiple industries and sectors.
Expert public speaker, presenter, and dynamic leader for change. Liaise with media groups to prepare press
releases and media kits, and maintain organizational Websites. Serve as elected official to drive municipal growth
and development, spearhead and fund numerous regional transportation and road improvement projects,
write newsletters and columns to inform citizens on matters of public concern, and associated functions.

CORE COMPETENCIES:

Strategic Management &


Communications
Public & Media Relations
Marketing Communications
Corporate Communications
Brand Development
Event Planning
Project Management

Government Affairs
Legislative Process and Development
Community Engagement
Crisis Communication
Social Media
Team Leadership
Policy & Procedure Development
Budget & Cash Flow Optimization

P ROFESSIONAL E XPERIENCE
FOUNDER/OWNER Northrop Communications March 2015 Current
Communications Consulting creating comprehensive strategic communications planning.

SR DIR/SVP PUBLIC ENGAGEMENT - OCG|PR - March 2014 April 2015


Specialized in management, thought leadership, communication strategies, message development,
stakeholder identification, campaign management, media relations, crisis communication, and conflict
resolution and served as a spokesperson. Responsible for planning, training, budgeting, executing and
measuring effective public engagement campaigns for high-profile public projects. Also supported business
development for the firm.

PIO/GPA MANAGER Texas Department of Transportation Jan 2009 March 2014


Overall management of the Dallas District Public Information office, re-organized district PIO developing
comprehensive strategic plan to achieve TxDOT Dallas District goals including internal and external
communications planning, media plan, GPA plan, crisis communication plan. Developed and maintained

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CYNTHIA NORTHROP-WHITE
Professional Experience Continued
public outreach material, presentations, speeches, assist District Engineer with legislative coordination,
developed and maintained relationships with elected officials, local leaders and key stakeholders, all aspects
of media relations including media communications, organize and coordinate special events, contract
administration and budgetary issues, manage community relations and traffic safety programs.
Selected accomplishments:

Created, recommended and implemented comprehensive re-organization plan for PIO/GPA


organization
Created best management practices in Dallas District now used statewide
Initiated and created new public monthly report (Progress Report)
Initiated and created several new outreach material including Funding Brochure, and Snow and Ice
Brochure
Initiated, coordinated, edited and co-authored research and response White Paper on a breaking
hot topic
Initiated and Developed District Communication Plan
Initiated and Developed Snow and Ice Communication Plan
Coordinated updates to website
Initiated engagement of Social Media (YouTube, Twitter)

DENTON COUNTY COMMISSIONER, PRECINCT ONE Denton County - Jan 2001 Dec. 2008
Functioned in the capacity of County Administrator: Formulate budget and set tax rate. Manage all
Department Heads including Public Health, Budget, Purchasing, Human Resources, IT, and Public Works.
Communicate with city leaders, state and governmental elected officials, and agencies in the administration
of objectives. Serve as the countys voting representative on the Regional Transportation Council
(Metropolitan Planning Organization for the D/FW region). Organize, facilitate, and host public forums on
county affairs and upcoming projects. Write and introduce presentations, resolutions, and press releases;
serve as point of contact for media and public relations activities.

Selected accomplishments:

Leading a team of community volunteers in all aspects of a community event celebrating the
opening of a major transportation facility featuring a run across a bridge generating media coverage
and raising over $10,000 for local non-profits
The formation of a regional coalition made up of area city elected officials, city staff, developers, and
citizens designed to network and generate administrative and policy solutions on common issues
and challenges of growth and development
Initiating, organizing and hosting a town hall style meeting discussing the pros and cons of Fresh
Water Supply Districts
Elected by peers to chair the Regional Transportation Council, a committee of vital importance to the
community for its role in distributing Federal transportation dollars.

CYNTHIA NORTHROP-WHITE
Professional Experience Continued

Served on advisory boards and chaired Salvation Army and American Heart Association annual
luncheons.

Partnered with the cities of Denton, Little Elm, Corinth, Aubrey, and Sanger to successfully fund and
implement vital safety and road improvements, including $23M dollars in funding for FM 2181.

Initiated, host and coordinate Denton County Student Government Day, an event for high school
seniors to learn about county government.

Initiated, design, and write precinct newsletter and bi-weekly column to inform residents on county
issues and events.

Dramatically increased communication with local area Chambers of Commerce.

MARKETING & PROMOTIONS MANAGEMENT CONSULTANT Northrop Communications 1992 - Current


Campaign consulting included creating comprehensive campaign plans including demographic research
and analysis, stakeholder identification, budgeting/allocation for campaign strategies, media planning,
oppositions research, marketing and graphic design, public relations, and community relations.

Selected accomplishments:

Defeated incumbents through successful campaigns, effective strategies, and ability to connect with
people about matters of personal concern.

VICE PRESIDENT / OWNER White Electric April 1993- December 2007


Initiated and managed operations for startup electrical contracting company encompassing A/P, A/R, Job
Cost Summaries, Sales, Marketing, Purchasing, Project Management, Public Relations, Human Resource
Administration, and associated bottom-line functions.
Selected accomplishments:

Grew the company from $0 to million-dollar company, with $500K in gross profits, through several
economic downturns.
Company thrived while several competing companies ceased operations.

ORGANIZATIONAL DIRECTOR Tom Pauken for Texas Attorney General 1997 1998
Coordinated and maintained Paukens statewide schedule, managing written and oral communication with
businesses, media, and individuals. Wrote and designed newsletter, campaign ads, and press releases.
Maintained campaign Website.

CONSTITUENT LIAISON Majority Leader Dick Armey 1989-1995


Managed high volume of casework, incorporating oversight of service academy appointments and
nominations, administration of written and oral communication with government agencies on behalf of

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CYNTHIA NORTHROP-WHITE
Professional Experience Continued
constituents, and mediation of disputes. Served as Congressional and Field representative for district
projects and agency workshops. Managed and trained interns.
Selected accomplishments:

Improved management and efficiency of service academy appointments.

Hired and trained intern who later became the Constituent Liaison Director

E DUCATION & C REDENTIALS


Masters of Public Administration UNT, Denton, TX 2011-2012
Bachelor of Arts in Communications University of North Texas (UNT), Denton, TX (GPA 3.73)
Professional Development:
2010 WTS (Advancing Women in Transportation) Leadership Graduate
1998 Graduate Leadership Institute, Arlington, VA
Non-fiction writing course Longridge School of Writing, West Redding, CT
The Trends and the Law Rutherford Institute, Charlottesville, VA

C OMMUNITY I NVOLVEMENT
2004 Leadership Denton Co-Chair
2003 Leadership Denton Graduate
Councilwoman Lewisville City Council
Member, Planning and Zoning Commission City of Lewisville
Member, Board of Adjustments City of Lewisville
1990 Leadership Lewisville Graduate