.

com
win@canneslions.ro

ALEX HAIDAMAC
.

former Romanian Young Lion, Gold in YL Design

Media Concept Store

The Alternative School is like a

trampoline. It gives you the chance to
jump high at the top of the
communication industry and then its
up to you to stay there. Ill always
remember
that
behind
every
memorable communication campaign
is a fairytale. So, the focus is on the way
you choose to speak.

www.thealternativeschool.com
win@canneslions.ro

BORN OUT OF THE

hearts&minds
of people

that
didnt like their
present and hoped for
a BETTER FUTURE.

They wanted to
SHARE KNOWLEDGE
OFFER RESOURCES
PAY F O RWA R D
to new
generations
what
they had
achieved
throughout their
careers.

www.thealternativeschool.com
win@canneslions.ro

IONUT RADULESCU
.
alumni, young designer // Pearl Fisher, NY

Traditional school is not enough.

The Alternative School taught
me to be curious & stay out of my
comfort zone. It inspired me to
be playful and to have a
visionary spirit in what I do.

www.thealternativeschool.com
win@canneslions.ro

PRACTICAL APPROACH

to the marcomm industry

TEACHERS = goal-oriented
clients&
agencies

the
essence

practitioners

LOCAL
INTERNATIONAL
with focus on results

that lead to
for

a p e rfe ct m i x :

| LEARNING | WORKING |
| NETWORKING | COMPETING |
| ENJOYING |

2011

yo
u
w giv
ith e
12 us
-1 a
5 br
di ie
ffe f,
re we
nt co
so m
lu e
tio ba
ns ck

learning by doing:
teamwork

REAL BRIEFS
REAL SOLUTIONS
REAL PROBLEMS

the school
=
THINK
TA N K

www.thealternativeschool.com
win@canneslions.ro

ALICE MIHALACHE
.
alumni,
Community Manager, Cohn&Jansen JWT

The Alternative
School is driving
you crazily

CREATIVE.

www.thealternativeschool.com
win@canneslions.ro

fV

nt

LU

ES
e uti
rn v
a e
ti e
o d
na u
l ca
l e ti
v e on
l

R
M NI
P E NG
T do
IT u
IO ble
hi
N db
er
S
ac
y
hy

ex
i ec

LE

CANNES LIONS
EUROBEST

is
pr T
PR E
S m ua
ac H
AC A
T e lt
tit E
TI L
io O
R e hi
CA B
ne R
L R
rs Y A T t nk
AP IE
w
E s ing
ith b
PR F
G
OA S
re y
.
Y
su
CH
l
ts
.

CONTEMPORARY

220 PEOPLE UNDER 30 ENJOYED TOP

LEVEL EDUCATIONAL PROGRAMS AT
CANNESLIONS, EUROBEST, DUBAI LYNX

www.thealternativeschool.com
win@canneslions.ro

ALMA POPAN
.

alumni, junior architect & deco editor

The Alternative School made

me sharpen my senses to feel
what a great idea can do to
you: it can make you feel both
a headache and a heartache.
It literally hits you. Kaboom!

www.thealternativeschool.com
win@canneslions.ro

practitioners
with

GREAT RESULTS
wo rking
fo r

clients or
agencies

18
30

y e a rs
old

communication
background:

| VISUAL | MARKETING | BRAND MANAGEMENT |

| PR | COPY | DESIGN | MEDIA | STRATEGY
w i l l i n g

t o

p er f or m

INTERNATIONAL LEVEL

www.thealternativeschool.com
win@canneslions.ro

ANA MARIA VASILACHE

alumni, copywriter, Lowe & Partners

The Alternative School is

so absolutely inspiring.
It's the mother of creative
evolution. IT REALLY IS.

www.thealternativeschool.com
win@canneslions.ro

2013 ADAM AMBROZY GPD IDEA ALINA DAMASCHIN

ALINA OSTAHI WESTERN UNION

ANA BULGAR PETROM CAMELIA POPESCU CORA CRENGUTA
ROSU DC COMMUNICATION CRISTIAN PSRIC
AUTOMOBILE BAVARIA HORATIU DIMULESCU VODAFONE
IASHIDO TAKEN FROM IOANA SUCIU HEIDI JOHAN OHLSON
SAATCHI
&
SAATCHI
LAURENIU SEMENIUC 23
COMMUNICATION IDEAS MIHAI ENE THE SECRET SERVICE
MIHAI GONGU GMP MONICA JITARIUC THE PRACTICE
NICOLETA PADURE MEDIA CONCEPT STORE NIR REFUAH MRM
WORLDWIDE RAZVAN CAPANESCU PUBLICIS ROXANA MEMETEA
DDB SEBASTIAN OLAR MCCANN TEODORA MIGDALOVICI
ME.ALCHEMY VICTOR STROE LEO BURNETT
ROGALSKI-DAMASCHIN

speakers

past speakers ADRIAN BOTAN

MCCANN

ANDREEA MIHAI CARREFOUR BOB TOMA GREY CATALIN DOBRE

MCCANN CLAUDIU DOBRITA GREY CORINA BERNSHUTZ
STARCOM CRISTINA MICU ING DINU PANESCU MCCANN
ELIZA ROGALSKI ROGALSKI-DAMASCHIN EMIL COMSEA
OGILVY GABI LUNGU THE PRACTICE GEO BARAIAN
IMPRESSION GRAPHICS GRANT MCKENZIE SAB MILLER IONELA
NICOLAU WALMARK LOREDANA POPASAV PUBLICIS JORG
RIOMMI SAATCHI & SAATCHI OLAH GYARFAS ROZALB DE
MURA POSTUMIA MARTIN INSPIRED STEFAN LIUTE GRAPEFRUIT

www.thealternativeschool.com
win@canneslions.ro

ANDREI LACATUS
.
alumni,
radio show host, actor and screenwriter

The
Alternative
School is the place
where I took my shoes
off
and
started
walking
into
the
advertising world with
my bare feet.

www.thealternativeschool.com
win@canneslions.ro

21 28

OCTOBER

NOVEMBER

FALL / WINTER

// 3 meetings / week // 6 weeks

T U E S D AY 19:00
THURSDAY 19:00
SATURDAY 11:00

OBJECTIVES: LEARNING

selecting the

BEST STUDENTS
to attend&
compete
www.
E U R O B E.com
ST

www.thealternativeschool.com
win@canneslions.ro

IOANA HALUNGA
.

alumni,
Visual Architect, Ecselis Havas Digital Singapore

Before attending The Alternative

School I thought the "copyrighter"
was a guy who deals with
copyrights. One year later, I was
studying Graphic Design in Milan
and winning Gold at Cannes
Lions Roger Hatchuel Academy.

www.thealternativeschool.com
win@canneslions.ro

11 29

MARCH

APRIL

SPRING / SUMMER

// 3 meetings / week // 6 weeks

T U E S D AY 19:00
THURSDAY 19:00
SATURDAY 11:00

OBJECTIVES: LEARNING

selecting the

BEST STUDENTS

to attend&
compete
www.
CANNESLIONS
.com

www.thealternativeschool.com
win@canneslions.ro

ALEX STRIMBEANU
.
former Romanian Young Lion, Bronze in YL Print
Creative Director, Graffiti / BBDO

Imagine a smaller Internet especially

created for Communication people:
valuable and diverse know-how, a
social network full of virtuous people
and most of all, unlimited possibilities to
make a buzz. All in all, the experince is
not only promised, but also delivered at
The Aternative School.

www.thealternativeschool.com
win@canneslions.ro

where
in

the

o f

the

meeting rooms
If you would like to
invite
OUR
STUDENTS
to

explore

agencies
&clients
t h at are o ur
LONG TIME PARTNERS

you r

dr
op

us

an

em

ai
la

WIN @ CAN N ESLIO N S.RO

www.thealternativeschool.com
win@canneslions.ro

RAZVAN PASCU
.
alumni, copywriter Friends

After a busy day, the

alternative classes were
the perfect energizer. I was
always
thinking
of
improving
my
work
applying things learned
there. I had the freedom to
be as creative as i wanted,
with focus on mindblowing
ideas
and
expressive
graphic implementations.
It seemed like serious play!

www.thealternativeschool.com
win@canneslions.ro

BRAND BUILDING /
CREATIVE PR /
CREATIVE MEDIA & OUTDOOR /
CREATIVE THINKING /
DESIGN /
MARKETING /
VISUAL COMMUNICATION /

what is an
INSPIRED BRIEF

creativity &
EFFICIENCY

THE ELUSIVE CONSUMER

LOW BUDGET

p atter ns of

t h e re leva n c e o f

INTELLIGENT APPROACH
remarkable results

C R E A T I V E
T H I N K I N G

n ew te c h n o l og ies

FUNCTIONALITY

&communication

the new media&

f u s i o n

communication

i n design

INTEGRATION
VALUE FOR MONEY

www.thealternativeschool.com
win@canneslions.ro

MIKI MIHAI
.

alumni, Innovative Planner // Starcom

Masters of Marketing and Advertising

live and teach happily together in an
Alternative School for Creative
Thinking, which, as stated in its name,
challenges, teaches, and squeezes
ideas out of you with a supernatural
force. You can join in their new
semester
and
discover
the
supernatural story yourself!

www.thealternativeschool.com
win@canneslions.ro

to name only a few

TRAKTOR HAMBURG
THE PRACTICE
THE SECRET SERVICE
UNILEVER
WALMARK

w
ou he
w r re
or a
k lu
m

ANTENA 1
BRANDS TALK
COHN&JANSEN
D&D RESEARCH
DDB
DANONE
DRAFT / FCB
GRAFFITI / BBDO
HAVAS SINGAPORE
ION MINCU ARCHITECTURE
INSTITUTE
LOWE
LOREAL

MEDIAEDGE: CIA
MEDIA CONCEPT STORE
MOBEXPERT
MCCANN
NESTLE
OKAPI STUDIO
OGILVY
LEO BURNETT
PEARL FISHNER NY
PEPSI
PROSPERO
PUBLICIS
ROGALSKI-GRIGORIU
SAB MILLER
STARCOM

www.thealternativeschool.com
win@canneslions.ro

RALUCA CIUBOTARU
alumni, art director,
Master in Graphic Arts at AKV|St.Joost

I like to be challenged!
At
The
Alternative
school, every brief was a
new challenge. I learned
that if i want out of the
box ideas, I need an out
of the box lifestyle. So
Ive started a different
way of life, not based on
common sense, with a
very good filter.

www.thealternativeschool.com
win@canneslions.ro

working
together
THE SCHOOL
is a

great
resource

within the

communication
industry
& beyond

p o tentia l
fo r

qualitative
R E S EA R C H

T RA IN IN G
fo r y o ur

employees

R EC R UITME N T

ID E AS

gi
ve
w us
ith a
di bri
ffe ef
re , w
nt e c
so om
lu e
tio b
ns ac
k

(MEDIA)
E XP O SUR E

in terms of:

www.thealternativeschool.com
win@canneslions.ro

LIA BIRA
alumni, Master in Graphic Arts

Its an interesting mix between

two sides. The competitive one,
where each team has its own
objectives, and the team bit, in
which every participant follows
the
purpose
of
learning
innovative things.

www.thealternativeschool.com
win@canneslions.ro

NN
ES
TH
LIO
E
FO AL
NS
R C TER
RO
RE NA
MA
AT TIV
IVE E
NI
S
A
C
T H HO
IN O
KIN L
G

CA

+40
744
105
015
www.canneslions.com
www.eurobest.com

WWW.CANNESLIONS.RO
WIN@CANNESLIONS.RO

www.thealternativeschool.com
win@canneslions.ro