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EDGE Workshop

The Powerful Upgrade of Your


GSM Network for High-Speed
Mobile Data
Siemens AG , Munich

Agenda
Welcome, introduction of participants
Small introduction of Telenor
EDGE at a Glance Basics, current market position
Mobile Data Market and EDGE Business Drivers
Siemens
Operator EDGE
Business
Solution
Drivers
& USP
The Need
Our Powerful
to Act
Solution
AMR presentation Today, future, with voice demo
EDGE Live on Air Introduction
EDGE applications Live demonstration
Siemens Your Partner, Wrap up
Siemens mobile - Networks, September 2003

Page 2

Siemens, 2003

Agenda
Welcome, introduction of participants
Small introduction of Telenor
EDGE at a Glance Basics, current market position
Mobile Data Market and EDGE Business Drivers
Siemens
Operator EDGE
Business
Solution
Drivers
& USP
The Need
Our Powerful
to Act
Solution
AMR presentation Today, future, with voice demo
EDGE Live on Air Introduction
EDGE applications Live demonstration
Siemens Your Partner, Wrap up
Siemens mobile - Networks, September 2003

Page 3

Siemens, 2003

EDGE At A Glance

EDGE = Enhanced Data rates for the GSM Evolution


EDGE is a high speed mobile data bearer
Built on top of the GSM / GPRS Network
EDGE boosts additional revenue
New multimedia applications
Better multimedia applications
EDGE increases network efficiency
Increases network capacity
Frees up time slots for voice traffic
EDGE is easy to upgrade with low investment
EDGE ready base stations already installed today
Simple and fast upgrade

Siemens mobile - Networks, September 2003

Page 4

Siemens, 2003

EDGE Creates Mobile Data Revenue by Offering High


Speed Data For The End User
Maximum Handset Application Throughput EDGE vs. GPRS*)

kbps

220

75
40

GPRS CS2 GPRS CS4 EDGE MCS9


EDGE generates additional Revenue by
Growth of Mobile Data Traffic
New & better Multimedia Applications
Churn Reduction by fast time to market
*)Device data speed 4+1 MS; good radio conditions assumed
Siemens mobile - Networks, September 2003

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Siemens, 2003

EDGE is 2.5 to 3 Times More Efficient than GPRS


Use of timeslots in GSM vs. EDGE transceiver
Voice

Voice

Voice

Voice

Voice

GPRS

GPRS

GPRS

Voice

Voice

Free
TS

Free
TS

EGPRS

Standard GSM Transceiver

Voice

Voice

Voice

EDGE Transceiver

EDGE Value Creation:


Increase network capacity
Reduce radio timeslots needed
Gain additional radio time slots for voice

Siemens mobile - Networks, September 2003

Page 6

Siemens, 2003

EDGE is Not An Additional Network Technology Like


UMTS, CDMA 2000 etc.
Contrary to typical misunderstandings..

EDGE is easy to implement:


No new license
No new frequencies
No new network components
No new radio planning
No new sites
No new subscriber processes
No new supplier nomination

You only need


Siemens mobile - Networks, September 2003

Page 7

Siemens, 2003

Many Operators have EDGE Ready Base Stations Today


Implement EDGE by Replacing CU and SW Upgrade
Siemens GSM Network Upgrade for EDGE

Insert
Upgrade
Software
EDGE
Carrier Unit

GSM / GPRS BTS


(Siemens BTS+)
Siemens mobile - Networks, September 2003

Page 8

Siemens, 2003

Siemens has already eight EDGE Contracts All over


the Globe!
Siemens was the first vendor who has shown live EDGE calls worldwide
with live data rates up to 400kbps

Confidential
Status
2 Contracts in

TIM (Italy)

Europe / MEA
Cingular (USA)
TIM (Brasil)
Colombia
Mvil (COL)

Digi (Malaysia)

Telecom Americas (BRA)

Status: August 25, 2003


Siemens mobile - Networks, September 2003

Page 9

Siemens, 2003

Actual Status of public EDGE Commitments / Plans in the World


North America
EDGE

Rogers Wireless (CAN)


Microcell (CAN)
AWS (US)
Cingular Wireless (US)
T-Mobile USA (US)
Cellular One (US)
Dobson ( US)

Western Europe
EDGE

Latin America
EDGE

Eastern Europe

EDGE

EDGE

EDGE

TIM (Italy)*)

mmO2**)
Orange**)

EDGE committed

EDGE

EDGE considered

Pannon (Hungary)***)

Middle East
Batelco (Bahrain)
Etisalat (VAE)

Telcom Personal (Arg.)


Telecom Americas (Brazil)
Telemar Oi (Brazil)
BTC Mobility (Bermudas)
Comcel (Columbia)
Occel (Columbia)
Colombia Mvil (Columbia)
Conecel (Ecuador)
Telcel (Mexico)

APAC
EDGE

Peoples Telephone (Hong Kong)


Hong Kong CSL
DTAC (Thailand)
DiGi (Malaysia)

EDGE Telstra (Australia)

*) Refer to Mobile Communications; Issue 350; March 18th 2003


**) Refer to BWCS; Feb. 20th 2003
***) Press-release Heise Online; 14.5.03
Siemens mobile - Networks, September 2003

EDGE

Source: Siemens ICN N EDGE Volume Push Project, 24.6.03


Page 10

Siemens, 2003

Source: Status Report by EDGE Task Force (Edge Operator Forum, Cannes Feb. 2003)

EDGE Worldwide Uptake as of July, 2003

Agenda
Welcome, introduction of participants
Small introduction of Telenor
EDGE at a Glance Basics, current market position
Mobile Data Market and EDGE Business Drivers
Siemens
Operator EDGE
Business
Solution
Drivers
& USP
The Need
Our Powerful
to Act
Solution
AMR presentation Today, future, with voice demo
EDGE Live on Air Introduction
EDGE applications Live demonstration
Siemens Your Partner, Wrap up
Siemens mobile - Networks, September 2003

Page 11

Siemens, 2003

Demand for Mobile Data Capacity - The Take-off Is


Happening!
Live Measurement of a W-European Incumbent Operator

Mobile Data Market

GPRS Downlink Data Volume By Day 2002/3

The Demand

X 28

1 Jan 2002

1 Jan 03

Traffic Volume Growth:


Year 2002: increase by factor 11
Year 2003, Jan-Mid March: increase by factor 2,6
Average monthly growth for the past 6 months: 30 %
Siemens mobile - Networks, September 2003

Page 12

Siemens, 2003

Example Multi Media Messaging: Increase of


Messages Sent by 2 From Dec 2002 To Jan 2003
Example Germany: MMS Traffic from Dec2002 to Jan 2003

Mobile Data Market


The Demand

Multimedia Messages
# in mio.

x2
1

1
Oct 02'

1
Nov 02'

1
Dec 02'

Jan 03'

Launch of MMS was Oct 2002


MMS in Oct/Nov/Dec 2002 was 3 mio.
10.000 users with smart phone end of 2002
Duplication in January 2003
First significant sales of smart phones in Christmas business

Source: Focus 2/8/2003


Siemens mobile - Networks, September 2003

Page 13

Siemens, 2003

End-User Application Evolution


Messaging

Content to Person

Rich Call Services

Video-Streaming
Multimedia Messaging
Sending pictures
and video

E-Mail
More than 160
characters,
with attachments

Audio-Streaming
Instant connectivity,
color screen
Video-Download
Video clips,
movie-trailers

Audio-Download
Applications,
games, MIDI sounds
Internet Access
Surfing with
ISDN+ quality

SMS
Basic text
messaging

Video-conferencing

Video-telephony
Voice & data multi tasking

WAP
Ring-tones, logos,
simple graphics

Siemens mobile - Networks, September 2003

Page 14

Siemens, 2003

Exponential Increase Of Mobile Data Traffic


- Caused by 3 Key Drivers
Growing Need for High Capacity
Radio Networks

Key mobile traffic drivers:

Driver 3:
Usage*)

(eMail + SMS + MMS)

Driver 2:
Bandwidth Needs*)

Messages / user / month B2003: 41


Messages / user / month B2005: 77
Growth factor:
1,9
Figures are for Western Europe

(e.g. Messaging)

Driver 1:
Data Phones Sales**)

Volume / MMS B2003:


Volume / MMS B2005:
Growth factor:
Figures are for Western Europe

(enhanced phones + smart phones + PDAs)

Data Phone Sales World 2001: 243 mio.


Data Phone Sales World 2005: 456 mio.
Growth factor:
1,9
Siemens mobile - Networks, September 2003

Page 15

5 kB
500 kB
100

*) Source:
Siemens Marketing
**) Source:
Gartner Dataquest;
January 2003;
replacement quote
2001 ~26 %;
2005~28 %
Siemens, 2003

In 2005 Almost 90% Of The Handsets Sold Will Be


Mobile Data Capable Phones
Data Phone Sales Forecast (World) 2001-2005

Driver 1: Sales of Data Phones

Mio.

x1,9

500
400

456

300

243

200
100

Data Phones *)

90%

169
Basic Phones

2001

2002

59
2003

2004

10%

2005

*) Including: Enhanced Phones (GPRS); Smart Phones & PDAs


Source: Gartner Dataquest, January 2003
Siemens mobile - Networks, September 2003

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Siemens, 2003

Bandwidth Demand of Applications

Video conferencing

W-CDMA

Video Telephony

EDGE

Video Streaming
Audio
Streaming
Video download

GPRS

Audio download
Multimedia
Messaging Service

Rich call services


Content to Person
Messaging

E-mail
SMS
40 kbit/s

75 kbit/s

Siemens mobile - Networks, September 2003

220 kbit/s
Page 17

2 Mbit/s
Siemens, 2003

Extrapolating Past Growth Rate: GPRS CS1/2 (1 TS)


Network Capacity Is Reached in Q2 2004
Capacity Extrapolation of a Western European NW*)

Mobile Data Market


The Demand

Mobile Data Volume Downlink

kbps/cell

70
Estimated Factor/Year
x22 (extrapolated over

50

2002)

30
10

60

0,006

0,123
2002

2003

Typical
throughput
1 PDCH (TS):

GPRS CS 3/4
GPRS CS 1/2

2004

Live data !
*) assumption: all traffic through 1/3 of all cells during 10 hours per day

Source: Siemens AG, Mnchen 2003

Typical Throughput per PDCH


GPRS CS1/2 = 8kbps/cell
GPRS CS3/4 = 13kbps/cell
TS = timeslot

Siemens mobile - Networks, September 2003

Page 18

Siemens, 2003

Operator Business Drivers The Need to Act

End-User Benefits
Operator Benefits
Operator Strategies

Siemens mobile - Networks, September 2003

Page 19

Siemens, 2003

End-User Quality of Service, e.g. Download Times


Profile 1:
GPRS CS 1/2
GPRS CS 3/4
EDGE MCS9

GPRS CS 1/2
GPRS CS 3/4
EDGE MCS9

4 sec
3 sec

sec

High Resolution Image


GPRS
CS 4 EDGE
Savin
9 sec
g: 125 kBytes
(56%)

24 sec
16 sec
7 sec
10

Profile 3:

GPRS
CS 4 Data Size:
EDGE
Savin
1 sec
g:
(25%)
20 kBytes

7 sec

1 2 3 4 5 6 7 8

Profile 2:

Application

Low Resolution Image

15

20

25

sec

Video Clip Download


90 sec
55 sec

GPRS CS 1/2
GPRS CS 3/4
EDGE MCS9

20 sec

GPRS
CS 4 ED
35 sec GE Saving: 480 kBytes
(64%)

10 20 30 40 50 60 70 80 sec

Estimated download time using 4+1 MS; 4/12 reuse & low load
Siemens mobile - Networks, September 2003

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Siemens, 2003

End User Benefits, e.g. Affordability Of Handsets


Affordability of Handsets (03)*)

UMTS

Premium
Budget
Users

GPRS /
EDGE

Factor ~2,5-3

Years

2003

*)

w/o subsidies

Siemens mobile - Networks, September 2003

Mid
Budget
Users

EDGE ~ GPRS
EDGE<< UMTS
Page 21

Siemens, 2003

Operator Business Drivers The Need to Act

End-User Benefits
Operator Benefits
Operator Strategies

Siemens mobile - Networks, September 2003

Page 22

Siemens, 2003

EDGE Provides a 2,4-fold Number of Active Users


Per Cell with a Triplication of User Throughput
GPRS & EDGE Performance Comparison*)
Active Users
X

Throughput Kbps

39

2,4

16

GPRS

110

36

GPRS

EDGE

EDGE

EDGE Usage Model:


10% of users >164 kbps
Mean user throughput 110 kbps
90% of users >52 kbps
*) Assumptions: GPRS CS 1/2; EDGE MCS1-9; 4TS MS; 4/12 TRX; 8 PDCH; load 50%, HTTP model 3GPP 30.03)
Siemens mobile - Networks, September 2003

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Siemens, 2003

Capacity Enhancements for Voice AND Data

Timeslots

Typical Throughput per PDCH


GPRS CS1/2 = 8kbps

GPRS
CS 1/2

Free
timeslot

Free
timeslot

Free
timeslot

GPRS
CS 1/2

GPRS
CS 3/4

Free
timeslot

Free
timeslot

GPRS
CS 1/2

GPRS
CS 3/4

EGPRS

Free
timeslot

Voice
(FR)

Voice
(FR)

Voice
(FR)

Free
timeslot

Voice
(FR)

Voice
(FR)

Voice
(FR)

EGPRS

Voice
(FR)

Voice
(FR)

Voice
(FR)

Voice

Voice
(FR)

Voice
(FR)

Voice
(FR)

Voice

Voice

GPRS CS3/4 = 13kbps


EGPRS = 30kbps

EDGE AMR HR

Voice

Capacity Enhancements
Siemens mobile - Networks, September 2003

Page 24

Siemens, 2003

Quality of Service Is a Key Factor of Success for the


Mobile Data Business
If End User Quality of Service is not provided
Expectations
Disappointment
Failure

.. Mobile Data Business is endangered

Siemens mobile - Networks, September 2003

Page 25

Siemens, 2003

Usability Requirements for Applications


EDGE provides Usability and Quality of Service for the Consumer

kbps

GPRS
40
75

EDGE
110
220

UMTS
300

Internet Access

EDGE !

Video Telephony

UMTS !

Rich Download

EDGE !

Small Download

GPRS !

Poor
Fair
Excellent

(ring tones,logos etc.)

Video Clip (480kBytes*)


GPRS CS 2
EDGE MCS9

90 sec
20 sec

Source: Siemens mobile


*)

Estimated download time using 4+1 MS for GPRS & EDGE; 4/12 reuse & low load

Siemens mobile - Networks, September 2003

Page 26

Siemens, 2003

EDGE Will Provide The Expected Handset Data Rates


For Successful Mobile Data Applications
Maximum*) User Data Throughput of
Different Handsets (down-link, in Kbps)
400
300

EDGE

200

380
220

100
0

40

75

120

GPRS CS1/2 GPRS CS3/4 EDGE 1st

175

EDGE 2nd

4+1 MS

4+1 MS

2+1 MS

3+1 MS

Available

Available

Available Announced
for US &
For H203
World

EDGE 3rd

4+1 MS
Announced
For H104

WCDMA

384 kbps DL,


64 kbps UL
Available

*) under ideal radio conditions


Siemens mobile - Networks, September 2003

Page 27

Siemens, 2003

EDGY - First Siemens EDGE Terminal


Highlights
Design

Elegant clamshell phone


Extraordinary, high value design

Key
Features

Camera &
Display

Integrated SVGA camera


(800x600)
Camcorder functionality
132x176 pixels, 64k TFT colour
display

Applications

Push to talk
Social noises
Instant messaging
Photo messaging/album/ editor

Accessory
Devices

Car Kit Bluetooth


Car Kit Easy
Premium Headset PTT
Action BT Stereo Headset
Classic Bluetooth Headset

Siemens mobile - Networks, September 2003

Page 28

EDGE (EGPRS) MS Class 10


GPRS Class 10 (4Rx, 2Tx)
850/900/1800/1900 quad-band
Bluetooth
PIM

Siemens, 2003

Operator Business Drivers The Need to Act

End-User Benefits
Operator Benefits
Operator Strategies

Siemens mobile - Networks, September 2003

Page 29

Siemens, 2003

3 Operator Business Scenarios for EDGE


EDGE Scenario
1. EDGE Only

2. UMTS & EDGE


Parallel

3. GSM Only

Operator Licenses
GSM / GPRS only

Strategy
Launch high speed data
services; be competitive
against other operators

Offer full service


GSM / GPRS & UMTS portfolio; avoid churn;
create synergies 2G/3G
Save CAPEX in 2G
Greenfield roll out
situation or completion
of coverage over the
country

Not relevant

Depending on the regional circumstances


(3G license available or not)
Siemens mobile - Networks, September 2003

Page 30

Siemens, 2003

The 1st Scenario Is Suited for Markets with High


Mobile Data Potential And Operators w/o UMTS License
Scenario Description EDGE only

EDGE only

Operator Situation

Strategic Goals

Deploying GSM/GPRS network


Not owning an UMTS license
Data market with high potential
CDMA 2000 competitors

Offer high speed services


Be innovator
Increase market share
Develop existing subscriber base

Business Case
REVENUE
COST

EDGE

PROFIT

Siemens mobile - Networks, September 2003

Business Goals
Additional data revenue
Relatively low investment for
high speed mobile data

Page 31

Siemens, 2003

Roll out Scenario Proposes An Equal User


Throughput Over the Whole Country
EDGE only

EDGE is rolled out in the whole GSM/GPRS Network


30 kbps

30 kbps

30 kbps

30 kbps

30 kbps*)

EDGE Upgrade (100% coverage)


GSM/GPRS Network

Rural

Sub-urban

Urban

Sub-urban

Rural

Full EDGE coverage


Same user throughput in all regions

*)Note: typical throughput per time slot


Siemens mobile - Networks, September 2003

Page 32

Siemens, 2003

EDGE only End User Segmentation Marketing (At


EDGE Launch Date)
1

Premium Budget - Users


Early adopters, status seekers
Post paid users
High End EDGE handsets
High speed data applications

EDGE

Medium Budget Users


Cool followers, balanced enjoyers
Prepaid/post paid users
Medium level handsets
Using mobile data applications sometimes

GPRS

EDGE only

Low Budget - Users


Social nesters, family oriented
Prepaid users
Low end handsets
Mainly SMS oriented

Siemens mobile - Networks, September 2003

GSM

Page 33

Siemens, 2003

EDGE only Operator Business Case

EDGE
Data
Revenue

Revenue

CAPEX OPEX

Cumulated EDGE Case Increments

Cost

EDGE only

SACs*)
NW
Upgrade

Profit

New Data service revenue


Moderate SACs*) because handset price
Depending on % of EDGE ready equipment fast return on
investment
*) SAC = Subscriber Acquisition Cost
Siemens mobile - Networks, September 2003

Page 34

Siemens, 2003

The Model Is Suited for Markets with High Data


Volume and 3G Roll Out In Parallel
Scenario Description UMTS & EDGE Parallel
Operator Situation

Strategic Goals

Owning an UMTS license


License coverage requirements
Insecure uptake of UMTS
Relatively high GSM market share

Offer full service portfolio


Reduce churn (defensive strategy)
Create synergies between 2G/3G
Prepare UMTS business (migration)

Business Case

Business Goals

REVENUE
COST

EDGE

PROFIT

Siemens mobile - Networks, September 2003

UMTS

UMTS & EDGE


Parallel

Optimize mobile data revenue


Optimize UMTS roll out CAPEX
Short pay back period for investments
Reduce SACs

Page 35

Siemens, 2003

End User Segmentation (At Launch Date)


1

Premium Budget - Users


Early adopters, status seekers
Post paid users
Premium priced handsets
Highest speed data / video telephony
Medium Budget Users
Cool followers, balanced enjoyers
Prepaid/post paid users
Medium level handsets
Using rich mobile data applications

Low Budget - Users


Social nesters, family oriented
Prepaid users
Low end handsets
Mainly voice + SMS oriented

Siemens mobile - Networks, September 2003

UMTS

UMTS & EDGE


Parallel

EDGE

GSM/GPRS

Page 36

Siemens, 2003

Operators Maximise Mobile Data Business:


Parallel Roll Out Of EDGE & UMTS
Premium budget Users
High price UMTS Handsets
Premium services
Highest ARPU
Mid budget Users
Medium / low price handsets
Medium / low end services
Medium ARPU

using

UMTS

GPRS

using

UMTS Overlay NW

GPRS

GSM / GPRS Network

EDGE

GPRS

EDGE Upgrade

GPRS

Rural

Urban

Rural

Business Case Levers :


Additional revenue by large number of mid-budget users (EDGE)
Churn reduction by offering a complete service portfolio
Prepare mobile data mass market for UMTS

Siemens mobile - Networks, September 2003

Page 37

Siemens, 2003

The Business Case Shows An Improved EBITDAMargin Compared to UMTS/GPRS Case

Churn defence by
service differentiation

CAPEX

Data Users in rural


areas (YE 2004)

OPEX

Larger addressable
market

CAPEX OPEX

Comparison UMTS/GPRS vs. UMTS/EDGE/GPRS Case with equal


UMTS & EDGE
coverage
Parallel
Mixed SACs*)
Flexible EDGE roll out

NW investment

EBITDA

Revenue
Cost
Profit
Benefits of UMTS/EDGE/GPRS Case:
UMTS/GPRS
3 Revenue leverage effects: larger market, rural usage, lower churn
Mixed calculation of SACs per subscriber (UMTS+EDGE)
UMTS/EDGE/
Flexible EDGE & UMTS roll out (aligned EDGE/UMTS investments)
GPRS
Improved EBITDA (higher return with EDGE)
Positive cash flow from EDGE investment after 2-3 years *) SAC = Subscriber Acquisition Cost
Siemens mobile - Networks, September 2003

Page 38

Siemens, 2003

Agenda
Welcome, introduction of participants
Small introduction of Telenor
EDGE at a Glance Basics, current market position
Mobile Data Market and EDGE Business Drivers
Siemens
Operator EDGE
Business
Solution
Drivers
& USP
The Need
Our Powerful
to Act
Solution
AMR presentation Today, future, with voice demo
EDGE Live on Air Introduction
EDGE applications Live demonstration
Siemens Your Partner, Wrap up
Siemens mobile - Networks, September 2003

Page 39

Siemens, 2003

A short EDGE description

EDGE = Enhanced Data rates for the GSM Evolution


EDGE introduces new Modulation and Coding Schemes
(MCS1-9)
The new modulation is called 8-PSK
Main application for EDGE will be EGPRS
EDGE is fully compatible to GSM / GPRS

Siemens mobile - Networks, September 2003

Page 40

Siemens, 2003

Throughput per timeslot [kb/s]

EGPRS provides threefold data rates compared to


GPRS

Radio link quality is rewarded with EGPRS data boost


Average EGPRS throughput 30kbps per timeslot (C/I=18dB),
maximum throughput is 60kbps per timeslot
Siemens mobile - Networks, September 2003

Page 41

Siemens, 2003

Throughput per timeslot [kb/s]

More and faster coding schemes

EDGE offers 9 Coding Schemes instead of only 4 in GPRS


Much faster link adaptation and retransmission with EDGE
MCS 9-5 utilize 8-PSK, MCS4-1 use GMSK
Siemens mobile - Networks, September 2003

Page 42

Siemens, 2003

EGPRS standardized data rates, TS combining


MCS
9
8
7
6
5
4
3
2
1

1TS
59,2
54,4
44,8
29,6
22,4
17,6
14,8
11,2
8,8

2TS
118,4
108,8
89,6
59,2
44,8
35,2
29,6
22,4
17,6

=
=
=
=

3TS
177,6
163,2
134,4
88,8
67,2
52,8
44,4
33,6
26,4

4TS
236,8
217,6
179,2
118,4
89,6
70,4
59,2
44,8
35,2

5TS
296,0
272,0
224,0
148,0
112,0
88,0
74,0
56,0
44,0

6TS
355,2
326,4
268,8
177,6
134,4
105,6
88,8
67,2
52,8

7TS
414,4
380,8
313,6
207,2
156,8
123,2
103,6
78,4
61,6

8TS
473,6
435,2
358,4
236,8
179,2
140,8
118,4
89,6
70,4

8PSK

GMSK

comparable to GPRS with 1-4 time slots


above GPRS with 4 time slots
above GPRS with 8 time slots
above 3G data rates

realistic data
rates for 2003/04
TS = timeslot
Siemens mobile - Networks, September 2003

Page 43

Siemens, 2003

Introduction of EDGE

Ok, I am interested in EDGE. But what about...

... radio planning?


... cell radius?
... compatibility to GPRS?
... footprint?
... capacity in my transport network?

Siemens mobile - Networks, September 2003

Page 44

Siemens, 2003

Prerequisites for Siemens EDGE deployment


BTS

BSC

SGSN / GGSN

MSC / HLR

ECU & SW
Dyn. Abis
(SW)
HCBSC/72

GR3.1 (SW)

Siemens mobile - Networks, September 2003

Page 45

Siemens, 2003

Siemens EDGE guarantee the coverage Cell size is same as existing GSM cell size!
Siemens EDGE
EDGE CU in 8PSK
8PSK transmit power similar to standard GSM CU
Siemens EDGE cell size same as existing GSM cells
No additional BTS sites for EDGE required
Best in class data rates even at the cell border

EDGE

GSM
GSM

EDGE
EDGE

GSM

GSM CU
Siemens mobile - Networks, September 2003

EDGE CU in 8PSK
Page 46

Siemens, 2003

Outstanding Siemens EDGE Solution


Lowest Deployment Cost For Operators
Siemens EDGE TRX**)
GSM

EDGE

Other vendor TRX


GSM

EDGE
EDGE

EDGE
EDGE

GSM

EDGE cell = GSM cell !

EDGE

GSM

EDGE cell < GSM cell !

Operator needs:
Additional booster ?
TRX combining ?
Additional sites ?
Radio Re-planning ?

Save investments & reduces operational cost with Siemens


No radio re-planning, no additional sites necessary
No additional components like power amplifiers or boosters necessary
Optimise space in the BTS rack with Siemens TRX (config. 24/24/24 possible*) !)
Reason: Siemens ECU has highest Output power (68W in GMSK mode)
*) with FlexCU in combination with SW release BR 8.0

Siemens mobile - Networks, September 2003

**) CU = carrier unit

Page 47

Siemens, 2003

EDGE from Siemens We offer a complete GERAN


product family with Mainline BTS+
BS40, BS41, BS240, BS241, BS240XS, BS240XL, eMicro II
Common Software
Optimized spare part pool
Comprehensive feature set
Mixed mode operation (GSM TRX / EDGE TRX)

ECU

Ultimate performance with latest features


Multi band: GSM 850 / 900 / 1800 / 1900
EDGE, GPRS, HSCSD, AMR
EDGE on demand by SW download, BTS can
be delivered with GCU and/or ECU
Dynamic Abis
Highest EDGE power per footprint on the market
12 high power EDGE TRX in a single rack
72 high power EDGE TRX in a cell (24/24/24)
Footprint only 60 x 45 cm
eMicro II
Siemens mobile - Networks, September 2003

Page 48

BS-240XS BS-240/241 BS-240XL


Siemens, 2003

Siemens ECU the most powerful TRX on the market


Highest RF output power
GMSK:
68W
8PSK:
43W

EDGE TRX

No external booster required!


Compatible to Standard TRX (GCU)
Available in all frequency bands
850 / 900 / 1800 / 1900MHz
Best in class architecture
Latest DSP/ TI ASICs
Large memory banks
Fully prepared for future services/protocols
-

Incremental redundancy
Interference cancellation
VoIP
EDGE AMR

Siemens mobile - Networks, September 2003

Page 49

Siemens, 2003

Carrier Unit types and their key parameters


Note: Typical values shown (minimum guaranteed values are slightly lower)

CU
Number of TRX
Frequency
band

GCU

GSM900

GSM1800 GSM900

ECU

FlexCU

GSM1800

GSM900

GSM1800

GSM900

GSM1800

Output
Power/GMSK

+47,3 dBm +45,7 dBm +47,3 dBm +47,3 dBm +48,3 dBm +48,3 dBm +47 dBm
(54 W)
(37 W)
(54 W)
(54 W)
(68 W)
(68 W)
(50 W)

Output
Power/8-PSK

Mode not
supported

Typ. RX
Sensitivity
(Speech, Div.,
TU50FH)
Typ. Power
Consumption
SW Support by

Mode not
supported

Mode not
supported

Mode not
supported

46,3 dBm
(43 W)

45,3 dBm
(34 W)

44 dBm
(25 W)

+47 dBm
(50 W)
44 dBm
(25 W)

-114,0 dBm -114,8 dBm -114,3 dBm -114,5 dBm -114,3 dBm -114,5 dBm -114,3 dBm -114,5 dBm

150 W

140 W

BR5.5

Siemens mobile - Networks, September 2003

220 W

220 W

BR5.5 / load #28


BR5.5 / load #78
Page 50

220 W

220 W

BR6.02

~400 W

~400 W

BR 8.0

Siemens, 2003

Siemens EDGE Key Features Dynamic Abis


Resource Allocation - IP-grade performance on PCM!

BTS

Abis

BSC

BTS

BSC

BTS

IP transport

Node B

BSC
GEBTS

Dynamic
Abis

All-IP RAN
distributed
architecture

Dynamic assignment of radio timeslots to transport network time slots (PCM)


Dynamic Abis is introduced in Radio infrastructure simply by SW download!
Mandatory when running EDGE
Optional when using GPRS
evolution towards packet based transport (ATM or IP)

Gives up to 71% additional transport capacity on E1/T1


Siemens implementation offers 30% more data throughput than other vendors
dynamic Abis for comparable scenarios
No time slot assignment restrictions
works for CS and PO
Siemens mobile - Networks, September 2003

Page 51

Siemens, 2003

Siemens BR 7.0 EGPRS Key Features


Multiplexing of GPRS and EGPRS on the same TS

EDGE CU

Time slots
0
Carrier Unit GSM

Carrier Unit EDGE

GSM/CSD
channel

GPRS
channel

GSM/CSD
channel

GPRS/EGPRS
channel

Minimum CAPEX and OPEX


No additional O&M as you grow:
Flexible and modular time slot assignment
Siemens mobile - Networks, September 2003

Page 52

CSD Circuit Switched Data


Siemens, 2003

Evolution of GSM / GPRS / EDGE continues


Enhancements for voice
services, e.g.
AMR over GMSK
Echo Canceling/Noise
suppression
Seamless UMTS and GSM
interworking
Enhancements for data
services, e.g.
EDGE
Streaming, conversational
bearer services
Cell reselection for packet
services
Seamless UMTS and GSM
interworking
Siemens mobile - Networks, September 2003

Capacity enhancements
and solutions to minimize
TCO, e.g.
AMR over 8-PSK
Interference cancellation
Smart antennas
Network synchronization
IP based transmission
Platform enhancements
Double TRX with FlexCU
24 TRX per BTS cabinet
eMicro II
HighCapacity BSC
Footprint optimization
TCO:
total cost of ownership
Page 53

Siemens, 2003

Cingular View On EDGE


Expects to pay about 3 billion USD in total for upgrading
the TDMA network to GSM/GPRS/EDGE
Expects the activation of EDGE to cost a maximum of 1015 percent in addition to the overall upgrade cost to
GSM/GPRS
i.e. 300-450 million USD
22 mio subscriber => 13-20 USD per subscriber

"EDGE is more evolutionary than revolutionary change


from GSM.
The cost of upgrading an existing GSM network to EDGE
relative to the capacity increase is ridiculously low

Siemens mobile - Networks, September 2003

Page 54

Siemens, 2003

Siemens is the first of the 3 vendors to finish


the field trial phase by mid of July (current status as of 7/03)
Currently 3.000 EDGE capable Siemens BTS installed
More than 20.000 EDGE carrier units shipped so far

Lab Tests: BR7.0 tests in the Cingular lab in Pleasanton


Field Trial: BR7.0 (EDGE related features) trial in St. Louis
to be finished by mid July
Live First Office Application: use of full BR7.0 feature set
in Wisconsin area in August and September 2003
EDGE Commercial launch: After successful FOA (planned
for 1. Oct. 2003)
All Siemens markets will be launched with EDGE for the
Christmas Holiday Season in December.

Siemens mobile - Networks, September 2003

Page 55

Siemens, 2003

Conclusion
EGPRS provides threefold data rates compared to GPRS
Siemens EDGE rollout possible today
Siemens EDGE cell size is same as existing GSM cell size
Real life scenario shows broad MCS9 Coverage
Siemens ECU the most powerful TRX on the market with the
highest EDGE power per footprint
EDGE fully supported by Siemens Mainline BTS+
Proven Siemens experience in swap projects

Siemens mobile - Networks, September 2003

Page 56

Siemens, 2003

Agenda
Welcome, introduction of participants
Small introduction of Telenor
EDGE at a Glance Basics, current market position
Mobile Data Market and Operator Business Drivers
Siemens
Operator EDGE
Business
Solution
Drivers
& USP
The Need
Our Powerful
to Act
Solution
AMR presentation Today, future, with voice demo
EDGE Live on Air Introduction
EDGE applications Live demonstration
Siemens Your Partner, Wrap up
Siemens mobile - Networks, September 2003

Page 57

Siemens, 2003

EDGE Live on Air Introduction

SIEMENS EDGE Live on Air


Munich Field Deployment

GPRS CS3/4 and EGPRS


The Team
Dr. Carsten Ball, Dr. Kolio Ivanov

Systems Engineering: GERAN Radio & Simulations

Peter Stckl, Lothar Bugl


System Test: GPRS & EDGE

Siemens mobile - Networks, September 2003

Page 58

Siemens, 2003

Siemens EDGE Live on Air Location in Southern Munich,


Zoom to SIEMENS Headquarters

SIEMENS
EDGE on Air
Site

Excellent MCS-9 Indoor


Coverage in the SIEMENS
Customer Information
Center (300m distance)
Siemens mobile - Networks, September 2003

Page 59

Siemens, 2003

SIEMENS EDGE "Live on Air" Installation


EDGE on Air launched at
SIEMENS Headquarters in Munich
on Top of Building 1767

Two Omni Antennas on the Site


enabling TX/RX Diversity !

We keep it simple !
EDGE introduction in existing
deployments requires:
no new Sites
no new Antennas
no new Frequency Planning.
Siemens mobile - Networks, September 2003

Page 60

Siemens, 2003

SIEMENS EDGE Live on Air Configuration


MSC
BTS:
SIEMENS BS240
with EDGE-CU / G-CU Mixture,
2 omni-directional Antennas

BSC with PPXU


Cards
A int.

Dynamic
Abis

Gb

PSTN

GSN GR 3.1

(BR7.0 BSS, GR3.1 Core):


10 Mbps LAN

Gi
Internet

GPRS or EDGE MS,


Alternative PCMCIA
Card

Client:
Laptop or PDA

Siemens mobile - Networks, September 2003

Internal Test-Lab
Server
Page 61

ISDN Bridge
1 x 64kbps /
2 x 64kbps

Siemens, 2003

SIEMENS EDGE Live on Air Performance


Expectation
ON AIR measured / expected Application Throughput

2TS MS

3TS MS

4TS MS

GPRS CS1/2

~20kbps

~ 30kbps

~ 40kbps

GPRS CS3/4

~ 35kbps

~ 55kbps

~ 75kbps

EDGE

~ 110kbps

~ 170kbps

~ 220kbps

Good Radio Conditions assumed.


Siemens mobile - Networks, September 2003

Page 62

Siemens, 2003

SIEMENS EDGE Live on Air High Bit Rate e2e


Applications which may be demonstrated
File Transfer via FTP (DOS Shell)
E-Mail
HTTP Download and Web-Browsing
Audio Streaming via Internet (Web-Radio)
Video Download & Video Streaming
via Internet or Lab-Server with Windows
Media Player / RealPlayer (Web-TV)
Solutions: SIEMENS Media Mall
Netmeeting incl. Web-Cam
Siemens mobile - Networks, September 2003

Page 63

Siemens, 2003

SIEMENS EDGE Live on Air Test:


FTP Download with GPRS CS3/4 and EDGE

Sequence: 2 x FTP 200kByte and 1 x FTP 500kByte Downloads over TCP/IP

EDGE 2+1 TS MS (2 DL
Timeslots), Perceived
Application Throughput
with
12.2kByte/s = 98kbps
@ 200kByte File
13.2kByte/s = 106kbps
@ 500kByte File
13.4kByte/s = 108kbps
@ 1000kByte File

FTP 1000kByte Download over TCP/IP

Siemens mobile - Networks, September 2003

Page 64

Siemens, 2003

SIEMENS EDGE Live on Air Test:


Mobile Internet Web Browsing

Siemens mobile - Networks, September 2003

Page 65

Siemens, 2003

SIEMENS EDGE Live on Air Test:


Mobile Internet Audio Streaming and Web Radio

Siemens mobile - Networks, September 2003

Page 66

Siemens, 2003

SIEMENS EDGE Live on Air Test:


Mobile Internet Video Streaming (Web TV)

Siemens mobile - Networks, September 2003

Page 67

Siemens, 2003

SIEMENS EDGE Live on Air Test: Video Streaming


and Video Download from Siemens Media Mall

Huge Information Content:


Location Dependent Services,
Mobile Messaging, Packet Video,
News, Sports, Finance and Lifestyle

Siemens mobile - Networks, September 2003

Page 68

Siemens, 2003

Agenda
Welcome, introduction of participants
Small introduction of Telenor
EDGE at a Glance Basics, current market position
Mobile Data Market and Operator Business Drivers
Siemens
Operator Network
BusinessEvolution
Drivers &
The
USP
Need
Our
to Act
Powerful Solution
AMR presentation Today, future, with voice demo
EDGE Live on Air Introduction
EDGE applications Live demonstration
Siemens Your Partner, Wrap up
Siemens mobile - Networks, September 2003

Page 69

Siemens, 2003

Siemens offers EDGE Partnering in various levels


HW / SW partnering

EDGE Demo
EDGE Live on Air in Munich
Lab Trial
Field Trial

Soft partnering
Network simulations
Business cases

Siemens mobile - Networks, September 2003

Page 70

Siemens, 2003

Siemens is the only vendor who has shown live


EDGE calls worldwide

EDGE demo systems with live data rates


up to 400kbps, e.g. full screen video
Shown in

Cannes, February 02
Singapore, September 02
Sao Paulo, December 02
Malaysia, January 03
Cannes, February 03
New Orleans, March 03
Moscow, May 2003
Jakarta, May 2003

Siemens mobile - Networks, September 2003

Page 71

Siemens, 2003

EDGE "Live on Air" at Siemens headquarter, Munich

EDGE "Live on Air" Demo offered for customers


EDGE on Air Installation and Configuration (next slide)
GPRS and EDGE MS available for Testing
High Bit rate E2E-Services presented
HTTP Download and Web-Browsing
Audio Streaming via Internet (Web-Radio)
Video Download & Video Streaming via Internet and/or LabServer with Windows Media Player / RealPlayer (Web-TV)
Netmeeting including Web-Cam
File Transfer via FTP

Applications, Tests and Measurement Results


available
Optional
Lab visit
Comprehensive workshop
Siemens mobile - Networks, September 2003

Page 72

Siemens, 2003

SIEMENS EDGE "Live on Air" Configuration


MSC
BTS:
SIEMENS BS240
with EDGE-CU / G-CU Mixture,
2 omni-directional Antennas

BSC with PPXU


Cards
A int.

Dynamic
Abis

Gb

PSTN

GSN GR 3.1

(BR7.0 BSS, GR3.1 Core):


10 Mbps LAN

Gi
Internet

GPRS or EDGE MS,


Alternative PCMCIA
Card

Client:
Laptop or PDA

Siemens mobile - Networks, September 2003

Internal Test-Lab
Server
Page 73

ISDN Bridge
1 x 64kbps /
2 x 64kbps

Siemens, 2003

Siemens EDGE Lab Trial


Lab Trials are offered starting from A09/03
Average duration: 1 week
Dedicated EDGE show cases are executed by Siemens staff
at customer site
Trials are working stand alone, i.e. they are not connected to
live networks
EDGE trial consist of a standard configuration
Configuration and show cases are pre-defined and should not be
changed.
"Full blown" field trials can be offered upon request / case by
case
Configuration and show cases to be defined in mutual agreement.

Siemens mobile - Networks, September 2003

Page 74

Siemens, 2003

Siemens EDGE Soft partnering

Business Cases
CAPEX
OPEX
Revenues
Network simulations with Tornado / Gepard

Siemens mobile - Networks, September 2003

Page 75

Siemens, 2003

More than an equipment supplier .


Siemens supports across all levels of the value chain
Siemens Reference
Projects

Network Operation
- O&M

Turnkey Supplier
- Site acquisition
- Site preparation
- Network Planning

Equipment /
Solutions Provider

Siemens mobile - Networks, September 2003

Siemens Areas of Competence

Levels of
Responsibility

Page 76

Siemens, 2003

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