Interview:

46
Cover Story:
34- Warid-Eyeing the Top Spot (Mr. Bashir Ahmed Tahir,
CEO, Abu Dhabi Group) 3G Another Confusing Tale
Telecom:
10- Mobilink Leading the Race
12- Nokia-Siemens Kicks off in Pakistan
18- Paktel not a Hot Cake for China Mobile
19- Telenor Pioneered the TV on Mobile Phones in Pakistan
20- Mobilink-Uncovering GSM Network
22- Wateen's Hi-Tech Fun in Northern Areas
24- Paktel's 'Gumnam SMS': Concern for Everyone
26- PTCL's Repetitive Regrets for Inconvenience 19
28- Telenor Launches 'APNA PCO' Telenor Pioneered the TV on
30- World Telecom Day … A Day to Celebrate! Mobile Phones in Pakistan
31- THURAYA SG-2520 World's Smartest Satellite Phone Launched
40- Telecommunication Services by Satellites Paktel not a
63- Samsung Teams up with Beyoncé for Ultra Music Hot Cake for China Mobile

Cover Story: 18 34
46- 3G - Another Confusing Tale
Warid-Eyeing
Events: the Top Spot
8- Salam Bangladesh
14- MECOM Bringing the Technological Change
32- Warid Contributes to Lions Clubs' Cause
38- Mobilink's Mobile Fair in Hyderabad
IT:
67- Mobile Robots Developed for Wireless Connectivity
69- Data Leakage - A Big Concern for Businesses
71- Computers for Future 8
73- GST, the Major Reason for PC Market Setback Salam Bangladesh
75- Internet A New Platform for Arranged Marriages
76- Pornography Business to Cross $100 Billion Mark
78- Top 10 Internet Scandals of All Time
Informative:
50- Coming Mobiles
52- Current Mobiles
58- Mobile Reviews
64- Samsung R8 Successor to World Beating R7 LCD
65- Hot Laptop 12
Briefs: Nokia-Siemens Kicks off in Pakistan
80- National
86- International
89- IT
Special Report:
42- Hashoo Group - The Pioneer in Hotel Industry
44- All About Cruise Missile
Press Release:
90- Urban Sole outlet Opening Ceremony 32
4 MECOM Bringing the Technological Change
Tough Business for U Zubair Ahmed Kasuri Editor-in-Chief
oday telecom market witness cutting edge servic-

T
Mudassar Jehangir Chief Executive & Group Editor
es being introduced by the operators. The price Jahanzeb Aziz Executive Director
war is further strengthening the competition. Now Aamir Attaa Editor
customers are won and kept by providing reliable Zeeshan Ahmed Technical Editor
and parallel services. Pakistan telecom industry,
which is expected to add fifty million customers in next
M Farooq Malik Marketing Executive (Lhr.)
few years, is yet to be elevated for. I would quote here the
Usman Yaqoob Marketing Executive (Lhr.)
PTA's chief words "Companies only with quality services
will survive", a very true and simplified depiction of future. Abdul Wahid Senior Designer
M. Naeem Mughal Designer
Any one can be impressed by news that its cellular
service provider is spending Rs. 32 billion for the expan-
sion of its network; of course it's huge money and can Muhammad Raza Malik Incharge Reasearch Wing

revolutionize the entire company network. This was what

we all heard about Ufone several months back, but sur- Published by Good News PR Network

prisingly nothing has changed even after such a long Printed by Akkaz Printers, Lahore

time. Either its call connectivity or other value added serv- Lahore Office: 2nd Floor, Ali Mansion, 41-A, Lower Mall,
Lahore - Pakistan.
ices such as SMS, Ufone's network is exhibiting the most Telephone:+92-42-7221006 - 7222275
awful execution of its up gradation. Ufone's bad services Fax: +92-42-7321920
are badly upsetting the standards of Pakistan's telecom Islamabad Office: Office # 7 B, 3rd Floor, Al - Baber Center, F-8
Markaz, Islamabad - Pakistan.
market. Phone: + 92-51-2855465-2855482,
Fax:+ 92-51-2851662
The narrowing gap between Ufone, who is standing at Karachi Office: Office # 913 A, 9th Floor, Saima Trade Tower, I. I
second position in terms of subscribers, and other opera- Chundrigarh Road, Karachi - Pakistan.
Phone: +92-21-2275215, Fax: +92-21-2275216
tors should be seriously considered. The company has
E-mail: info@flare.com.pk
lost its second position to reach at forth in terms of cover- Price: 200/-
age. Concrete steps are to be taken for Ufone to retain its Registration No: PCPB/105 (Vol. 3 Issue: 8)
subscriber.

We have my reservations here, for the regulator too, Flare - Pakistan's First Online Magazine
who is sitting and waiting for the worse without taking any
action and attempt for the betterment of communication
means. They are showing deaf ears over the increasing
number of complaints being registered by cellular users.
Every customer, who is playing his individual role for the
success of the telecom sector, must be entertained with
satisfactory response. There must be some mechanism
specified to preserve certain standards for cellular
operators. 

Head Office: 2nd Floor, Ali Mansion, 41-A, Lower Mall,Lahore,

Pakistan Tel:+92-42-7221006, 7222275 Fax:+92-42-7321920
Islamabad: Office # 7 B, 3rd Floor Al - Baber Center, F-8 Markaz,
Islamabad. Phone:+92-51-2855465 - 92-51-2855482
Karachi Office:Office # 913 A, 9th Floor, Saima Trade Tower, I. I
Chundrigarh Road, Karachi. Phone:+92-21-2275215, 92-21-2275216 Online Edition for Free Download
www.flare.com.pk

5

Cell Phone Abuse
Mobile phone was invented to meet the daily necessities and, no
doubt, it is a blessing in the present days. But the mobile-phobia has
spread adversely in Pakistan. It is the fact that everyday so many
unnecessary and alarmingly threatening massages are received
throughout the world, which not only affect the daily proceedings but
also put the readers into a mental stress. These messages may also
become the root cause of the social disorder. I request the Govt. to
compel the mobile phone operators to set a system to make an access
to such people and punish them accordingly.
Saira Mumtaz, Karachi.
Bad Service Complaint
The PTCL phone complaint service is really bad. They record the
complaint but take no action. Sometimes they do not pick up the com-
plaints number. In Malir, Karachi, many phones are inactive for 15 to 20
days perhaps due to some damage to underground cables. PTCL
should take some serious steps to upgrade its service. Much is needed
to be done to meet the standards and requirements of the subscribers
and provide them with quality services. The company should also
respond the complaints of the people to provide them a high quality
service.
Anum Shahid, Karachi
To get Fabulous Prize, Load your
Mobile with Rs. 500 cards?
Peoples of twin cities are nowadays baffled by unknown calls on
their cell phones whereby the caller tells listener that he has won a big
prize, and to claim the prize he/she must load five cards of Rs. 100 in
his mobile balance.
Muhammad Abdullah from Model Town Humak said, "a man called
me introducing himself from a mobile phone company and excitedly told
me that I have won a cash prize of Rs. 90,000. To get hold of the prize I
must load five cards of Rs100 in my mobile and visit the designated
bank branch in Rawalpindi to take Rs.90,000 in cash."
Abdullah loaded five cards of Rs.100 while his own balance was Rs.
30 and visited the identified place. He was shocked to note that the
caller was not there. He inquired from the bank and people and they
told him that he was not the first such causality. In fact, several people
had been visiting the bank for one week asking about different attractive
prizes offered by the mobile phone company which they had won.
A bank employee said that this gimmick was being played by some
unscrupulous element. This could be a clever plan to promote a particu-
lar cell phone company.
Another victim Muhammad Abdullah said, that the man who called
him at about 10 AM Monday asked him to give digits of five cards and
said that if he followed the instructions, he would get the prize money
otherwise not.
He said that after giving the digits of five cards, his balance touched
zero. They had in fact taken away the balance of these cards. So, I
would like to request not only the mobile phone users to be careful but
also the authorities to address this very serious problem
Khalid Iqbal, Rawalpindi
No Harm in Mobiles
I would like to bring into the knowledge of readers that using a
mobile phone does not raise the risk of brain tumors. According to
research by Dr Joachin of Denmark, mobile phone antennas emit elec-
tromagnetic fields that penetrate four to six centimeters into brain tis-
sue, raising questions about the safety of long term use. However, after
following 420,000 mobile phone users who first started using mobiles in
the years 1982-1995, Dr Joachin concluded that mobile phone usage
was not linked to a higher risk of tumors in the brain, salivary glands,
eyes or around the ears. Theoretically, there may be a small risk for
heavy users.
Rohba Sarwar, Karachi
6
Bad Service of PTCL Wireless
I am using PTCL V for last six months. Previously I had a ground
number of the same company, but due to extreme noise and distortion
in line I could not connect the internet. I heard about good internet
service on wireless so I bought wireless connection and applied for
disconnection of wired connection.
But since then I am suffering from the bad service of wireless.
Most of the time there network is out of order, I have complained
many times but of no use. They respond with only excuse that net-
work is going through gradation and will get fine soon.
Whenever there is emergency, the set remains out of order and
the quality of the internet is very poor. It is simply impossible to
browse on this connection.
I advise everyone thinking about getting PTCL wireless connection
not to buy it even if its free because there is no sense in getting
garbage for free.
Shazir Khan, shazirkhan@gmail.com
Cellular Misinformation
There has been a lot of talk and misinformation in the newspapers
regarding the hazards of cellular towers. It is disappointing to see
even doctors spreading hearsay and further misinformation on the
topic. It is also said that the PTA could not clarify the matter with a
more informed point of view. As a radio frequency expert, I would like
to state some facts and leave the rest to your readers' judgment.
The ICNIRP (International Commission on Non-Ionising Radiation
Protection) guidelines specify Specific Absorption Rate (SAR) limit as
0.08 Watt/Kg in the whole body. The exposure from cellular towers is
far less than this amount, even when standing at the base of a tower.
Likewise the RF levels typically found near the base of cellular towers
are many times less than the permissible exposure levels of 580
microwatts per square centimeter. The IEEE safety guidelines set the
exposure limit to 5.5 Watts per square meter in the cellular band. To
achieve this with the kind of equipment used in cellular towers in
Pakistan, one would have to be standing directly within 3 feet of the
actual antenna.
The exposure levels from a cellular tower reduce drastically with
distance. In fact, the overall exposure received from an average
mobile phone is greater than the exposure from the base station
antenna.
Osman Naeem, Via Email
Calling Cards
A number of private and state-owned companies are operating
with calling cards, promising to provide better services to customers.
The popularity of these cards is a precursor to the ease they provide
to the consumers. But, as they say, good things rarely last for the
average person in Pakistan.
Some of these companies have professed rates as low as 50 per
cent compared to others in the market, which sounds wonderful, but
they are in fact misleading people because while using these cards,
one realizes that these are just clever marketing ruses for cheating
people out of their money.
In reality, the money used for the calls is the same. A five-minute
call becomes too expensive as Rs10 to 20 is deducted simply when
one connects and even at connection there is disturbance in the call
and the extra deduction continues. A Rs. 250 calling card used for
overseas calls only has eight minutes and a Rs. 500 calling card has
merely 18 minutes.
In case of any disturbance, the amount continues to decrease
while the call time ends, which is simply not feasible for the money
used up. So what does one do? As there are no rules or regulations
to check such practices, the poor consumer has nowhere to go or
complain. The government should take note of such practices and do
something about them, so that the people can be rescued from this
fleecing.
Kalsoom Umar, Lahore
Send us your letters at flare.mag@gmail.com or at our postal addresses. Flare
reserves the right to edit letters for clarity and space.
 Telecom Shahid Zahid
Telecommunication satellites have proved their worth since the beginning of the space age.
After a pioneering phase, satellite telecommunication has achieved a high degree of reliabil-
ity along with industrial and commercial maturity. As a result, today without satellites the
telecommunication systems are impossible to survive
elecommunication satellites have
T proved their worth since the beginning
of the space age, mainly through their
ability to set up long-haul links and
cover extensive geographic areas, like
the Asia Pacific region, which remain under-
equipped with traditional telecommunication
networks. After a pioneering phase in which civil
and military institutions were largely responsible
for developing and advancing space technology,
satellite telecommunication has achieved a high
degree of reliability along with industrial and
commercial maturity. As a result, today without
satellites the telecommunication systems are
impossible to survive.
Today the satellite is firmly established in
"killer" applications, such as TV broadcasting,
and in value added services for which they offer
the advantage of 'ubiquity' compared with ter-
restrial infrastructures. However, what does the
future hold in store, given the speed of change
in telecommunication systems and technolo-
gies?
In the Asia Pacific region, for example, satel-
lites help to bridge the digital divide in both
developed and developing countries. This is a
real issue of economic development, for which
satellites offer solutions that can be integrated
with terrestrial systems:
 Point-to-point links: Fiber optics technology
has made inroads into the international tele-
phone links sector, but satellites have the
advantage of allowing similar links to be set up
very easily, providing Internet access worldwide
and giving Internet Service Provider (ISP) the
freedom to set up operations almost anywhere.
 Voice and Data access for business
telecommunications or in isolated areas is
changing to take advantage of inexpensive
Internet Protocol (IP) compatible terminals.
 Very Small Aperture Terminal (VSAT) appli-
cations are being replaced by new IP applica-
tions and broadband satellite access.
 Market for satellite digital TV looks set to
expand, benefiting national systems (particularly
in Pakistan, but also in smaller countries looking
to deploy their own systems) aimed at providing
8
local broadcast channels.
 Current growth in the Asia Pacific economies
is spurring on new requirements for Internet
services, Third Generation (3G) mobile servic-
es, terrestrial, flight navigation and location
services over wide populated geographic areas.
Satellite's Conventional Role
Trunking: 'Trunking' entails setting up high
capacity point-to-point network links to carry a
heavy stream of aggregated traffic. This, the
first satellite application, was mainly developed
for International Telecommunications by
IntelSat. Cable and fiber optics have gradually
overtaken satellites, but the satellite continues
to have a major role in regions with an inade-
quate terrestrial infrastructure, such as Asia
Pacific.
The analog technology used for multiplexing
and transmitting telephone traffic has gradually
been replaced by digital technology capable of
carrying both voice and data traffic. The
improved performance of the C and Ku band
transparent satellites used for this application
has significantly reduced the size of the terres-
trial stations.
Broadcasting: Broadcasting is still a leading
application, because a satellite can cover huge
regions, potentially reaching millions of people
immediately after it is deployed. TV broadcast-
ing expanded rapidly throughout the 1990s in
Europe, the United States and in Asia, with Ku
band transparent satellites emitting high power
levels.
With digital aggregation onboard, the satel-
lite is now possible, enabling TV content
providers to transmit directly to the satellite. The
digital video broadcasting processor developed
by satellite developers handles this function
onboard the STENTOR satellite. Equipment like
this enables other applications (e.g. meshed
networks) to be created. Direct Radio broad-
casting was recently introduced with an
onboard processor similar to the STENTOR
one.
VSAT Networks: VSAT networks were intro-
duced in the 1980s when satellite transmit pow-
ers became high enough to enable the size of
narrowband terminals transmitting at limited bit
rates to be significantly reduced. Global VSAT
forum and developers are supplying VSAT net-
work based on 9740 Fastcom, which is ideally
suited to medium size networks, such as those
used for air traffic control. Numerous networks,
in addition to the terrestrial networks, are opera-
tional in Pakistan, Indonesia etc. where the
geography makes them ideal solutions.
Rural Telephony Networks: Rural telephony
networks can have a star, meshed or multiple-
gateway architecture. Services include Voice,
Fax, Voice-band data and Circuit-mode Internet
based on the use of DVB-S carriers.
Manufacturers are following this market closely,
with the objective of reducing the cost of a
multi-client terminal below $ 1500 and increas-
ing capacity to more than 3500 circuits per 36
MHz to provide operators with an optimized
satellite resource that will significantly reduce
Operating Expenses (Opex). The first applica-
tion was for Africa, but Asia Pacific will soon
benefit from this technology with the possibility
of manufacturing terminals locally to further cut
costs.
In recent years, other manufacturers have
deployed a number of VSAT networks in the
Asia Pacific region (Pakistan, Thailand,
Indonesia, etc). However, the high cost of termi-
nals has made it difficult to recoup costs. Also,
demand is changing to combined telephone and
Internet access.
Contribution to the GSM Network: Satellite
currently has an important role in the deploy-
ment of mobile networks in regions with little
ground infrastructure: a VSAT-type star network
architecture, but operating at higher bit rates, is
ideal for linking a Base Station Controller (BSC)
to all the associated Base Transceiver Stations
(BTS).
New Opportunities for Satellite
Trends: Satellites will continue to be used in
the above stated applications, while their per-
formance is enhanced as technology progress-
es. The performance and expected operating
lives of the satellites currently in orbit have sig-
nificantly improved. Consequently, the conven-
tional satellite markets in the APAC region are
stabilizing despite the growth in traffic. All the
players in the sector (operators, manufacturers,

agencies) are therefore looking at the new
opportunities for satellites offered by the two
main trends in telecommunications: broadband
Internet and next generation broadband mobile
networks.
One-way Access: The role of satellites for the
Internet is not limited to distributing information
from the network core to the edge. For a num-
ber of years, service providers have been indi-
rectly profiting from the success of Direct-To-
Home (DTH) broadcasting using the DVB-S
standard, which lends itself to the mass produc-
tion of low cost satellite receivers. The DVB-S
format can be used to broadcast Internet infor-
mation contained in IP traffic direct to users.
This one way access or two-way hybrid access
uses different earth return methods (including
GSM), in particular permanent access or
switched Public Switched Telephone Network
(PSTN)/Integrated Services Digital Network
(ISDN) Internet access.
This approach is well suited to the asymmet-
ric nature of most residential Internet applica-
tions, in particular Web browsing and multime-
dia data streams. For example, the system col-
lects the Video, Audio and Data information
from each user (A, B, C) via the terrestrial
return channel and broadcasts everything from
the satellite to each terrestrial terminal. This
solution is also ideal for business networks.
Two-way Access: Two-way satellite access
solutions can now be offered as a result of
changing signal processing techniques, the
DVB-RCS standard, falling terminal costs and
related standardization. This solution uses serv-
ice platforms based on the DVB-S standard for
the forward channel and DVB-RCS for the
return channel. The service is supplied to the
user via a connection to the ISP or to the com-
pany's site and servers. The hub manages all
the subscriber terminals. In this case, the
ground station incorporates all the terrestrial
Point of Presence (PoP) functions. It is built
using commercially available telecommunication
products, such as Remote Access Server
(RAS), a portal, an IP address assignment serv-
er and a local or approved Authentication,
Authorization and Accounting (AAA) system. It
may also include cache memory, a local Web
Portal, content and flow servers, and other
adaptation functions, such as a Voice over
Internet Protocol (VoIP) gateway to the PSTN.
In addition to this IP services hub solution,
satellite manufacturers proposes to use the
satellite to complement existing terrestrial solu-
tions. Asymmetric Digital Subscriber Line
(ADSL) protocol and network architecture are
the most suitable for this type of application.
ADSL in the Sky Access Architecture: The
ADSL in the sky architecture lets a service
provider offer services without regard to tech-
nology. Access network operators want to sell
combined or individual services that are trans-
parent to layer 3 (IPV6, etc) as well as access
services capable of inter working with layer 2
services like Frame Relay, Asynchronous
Transfer Mode (ATM) and Multi-Protocol Label
Switching (MPLS). This solution offers a stan-
dard interface with the existing service manage-
ment application, developed in-house by the
service provider or using commercial service
management software.
All the players in the telecommunication
satellite market can then access the protocols,
technologies and commercial models associat-
ed with Digital Subscriber Line (xDSL) technolo-
gy.
The architecture supports both ISP and virtu-
al ISP services, enabling independent IP
address assignment between companies, there-
by dispensing with the need to translate net-
work addresses. It also features a transparent
transfer service between host machines (e.g.
Internet Protocol Security, IPSec) and imple-
ments virtual routing for IP and MPLS Virtual
Private Network (VPN). As a variant, the ATM
switch can be replaced by a Broadband Access
Server (BAS) to provide the entire range of
powerful features developed for the ADSL mar-
ket.
Content Distribution Network: The satellite's
optimum capacity for broadcasting is used to
deploy two new services linked to the expan-
sion of broadband digital working:
 Simultaneous Internet content broadcasting
from one point of the network to numerous
other points (Content Delivery Network; CDN),
typically to feed PoPs, or to broadcast informa-
tion to all subsidiaries within a multi site corpo-
rate Intranet.
 Broadcasting of TV content on DSL broad-
band distribution networks. This uses the same
principle, but in the TV domain.
UMTS Add-on (S-DMB): The principle of over-
laying 3G mobile networks onto systems with
broadcast and multicast capabilities is generat-
ing increased interest, particularly in the Asia
Pacific region, because many mobile entertain-
ment services are faced with the problem of
handling large volumes of asymmetric traffic for
a vast user base. The
success of these services
will rely on the availability
of inexpensive, high quali-
ty equipment. The "point-
to-multipoint" broadcast
mode is the most effective
approach for delivering
multimedia content to a
large audience; it is inex-
pensive and minimizes the
use radio/network
resources. In addition,
because the user equip-
ment has more than
enough storage capacity,
point-to-multipoint unidirectional services can
offer on-demand and interactive applications,
since the push and store mechanisms render
the point-to-multipoint link fully transparent to
the users.
Satellite-Digital Multimedia Broadcasting (S-
DMB) system improves performance (as meas-
ured by the provision of multimedia content) at
a minimal infrastructure deployment cost. This
architecture uses geostationary satellites and
terrestrial repeaters to offer mobile network
operators a cost-effective solution for increasing
point-to-multipoint transfer capability throughout
their mobile network coverage areas.
The system operates in the IMT2000 fre-
quency band allocated to the satellite mobile
system, which is directly adjacent to the
IMT2000 band allocated to mobile networks.
The use of dedicated radio resources means
the S-DMB system can support very high traffic
volumes, thereby helping to reduce mobile net-
work congestion.
The system uses standard 3rd Generation
Partnership, UMTS Terrestrial Radio Access,
Frequency Division Duplex and Wideband Code
Division Multiple Access (3GPP, UTRA, FDD &
W-CDMA) technology to avoid increasing the
cost of the standard 3GPP terminal.
Implementation of the S-DMB system on a 3G
terminal is mainly limited to extending the fre-
quency band and adding application software
aimed at the 3G consumer market. In addition,
the S-DMB system is fully interoperable with the
3G mobile network. It uses the point-to-point
service capability of the 3G mobile network to
manage and control services broadcast via the
unidirectional satellite link. Terrestrial repeaters
designed to overcome signal degradation
Telecom
caused by large obstacles in urban areas coex-
ist effectively with the base transceiver station,
enabling a reduced infrastructure to be
deployed.
Collective Mobile Systems: The architecture
offers high bit rate Internet services to rail pas-
sengers via a transparent satellite operating in
the Ku band.
The Wireless LAN (WLAN) BTS are installed
in trains to offer rail passengers quality wireless
coverage. In addition, the rail operator can fit
some seats with Ethernet ports for people who
are using PCs without WLAN card. These LAN
routers and WLAN BTS are connected to the
Internet via a bidirectional GSM link and a satel-
lite link. Some GSM/GPRS networks cover the
railway lines relatively well and provide connec-
tivity even for modems on very high speed
trains. If the bit rate in one direction is limited to
9.6kbit/s in GSM, GPRS offers a capacity of
around 10kbit/s per timeslot.
The capacity of the satellite link can be as
high as several Mbit/s, although this needs to
be divided among all the satellite receivers
installed in trains within a national coverage
area or greater, depending on the type of oper-
ational satellite. Initially, a unidirectional satellite
link is proposed, with a bidirectional link to fol-
low.
The satellite links planed for this architecture
are based on standard DVB-S (forward chan-
nel) and DVB-RCS (return channel) technolo-
gies to reduce development time and costs.
However, they have been modified to overcome
the transmission and masking problems inher-
ent in a mobile environment. Lastly, special
mechanisms for stabilizing the antennas are
used to take a account of the movement of the
"train terminal" relative to the satellite.
Conclusion
There are a large number of opportunities
for satellites in present and future telecommuni-
cation systems, particularly in the Asia Pacific
region where new requirements are emerging.
System architects are familiar with the
advantages that a satellite can provide for a
network, mainly the ability to cover large under-
equipped areas, like Asia Pacific, and to imme-
diately deploy network components for numer-
ous profitable applications, such as TV and
radio broadcasting, content distribution by multi-
cast, fixed or mobile, and fast Internet access.
In the medium term, satellites will also have
a decisive advantage in navigation and location
systems which will bridge the current infrastruc-
tures gaps in some Asia Pacific regions, provid-
ing a better service and improved security.
In all areas, developers are devoting inten-
sive R&D effort to advancing current technolo-
gies and developing new ones based on inter-
national standards compatible with terrestrial
networks and independent of any export con-
straints. 
Shahid Zahid (TV Broadcast & Satellite
Communication Engineer with a National
Broadcaster of Pakistan, ATV) 9
 Mobilink's
subscriber base
has grown five
times in the last
two and a half
years. This expo-
nential growth has
been backed by
strong cash flow gen-
eration and sound
financial management

Mr. Zouhair A. Khailq(C), President & CEO Mobilink & Mohammad Aftab Manzoor, Mobilink announced the successful financial closure of PKR 7.5 Billion term
President MCB Bank Limited addressing at the press conference, Mr.Ehab financing package through two local bank syndicated transactions. Picture
Rochdy, Vice President and CFO Mobilink is also present on the occasion. shows Mr. Zouhair A. Khailq, President & CEO Mobilink exchanging documents
with Mohammad Aftab Manzoor, President MCB Bank Limited

obilink with more than 24 million ment. The strong credit profile of the company

M
customers, has the largest mobile
network in Pakistan covering 55
percent of the total Pakistani
population and 95 percent of the urban
population in over 5,000 cities, towns and
villages.
Mobilink has already invested more than
$2.5 billion since 1994 in its mobile network and
is planning to invest an additional $700 million
within the next two years.
Mobilink, with more than 24 million customers,
covering 55 percent of the total Pakistani popula-
tion in over 5,000 cities, towns and villages
Mobilink recently announced the success-
ful financial closure of Rs 7.5 billion term financ-
ing package through two local banks syndi-
cated transactions.
Out of the two syndication, Rs 4 billion medium
term finance facility has been exclusively
arranged by MCB Bank Limited through partici-
pation from more than 14 financial institutions
10 whereas the remaining Rs 3.5 billion syndica-
tion has jointly been arranged by MCB in col-
laboration with HBL, UBL, ABL, HSBC and NIB.
The proceeds from these transactions
would be used by the company to refinance its
ongoing CAPEX plan through more cost-
effective funding sources.
The financing agreements were commem-
orated at a signing ceremony in Karachi in the
presence of Mr. Zouhair Khaliq, President and
CEO Mobilink, Mr. Ehab Rochdy Vice President
and CFO Mobilink, Mohammad Aftab Manzoor
President MCB Bank Limited, Mr. Atif Bokhari,
President United Bank Limited, Mr. Khalid
Sherwani, President Allied Bank Limited and
many other executives from the banking sector.
Mobilink's subscriber base has grown five
times in the last two and a half years. This expo-
nential growth has been backed by strong cash
flow generation and sound financial manage-
is reflected in tighter credit spreads on these
connections.
The view of the cellular sector of the coun-
try, during last few years, clearly speaks that ini-
tially, most of the companies were confined to
the urban areas and rural areas were deprived
of the mobile network facilities but it was only
the Mobilink, which took the initiative to expand
its service to remote and far-flung areas of the
country, making the contemporaries to follow its
traditions.
When Mobilink started its service in Paki-
stan, there were only two mobile companies
operating in the field. But it was Mobilink which
brought a tremendous change in the communi-
cation sector of the country. In a very short
span it became the leading company in the mar-
ket.
At present, Mobilink not only providing it's
customers a quality service by reshaping their
lives and communication but also playing a very
active role and taking keen interest in various
welfare projects.
In a nutshell, Mobilink has brought radical
changes in the field of communication by play-
ing the role of a true leader as compared to
other cellular companies.
 Nokia Siemens Networks, the joint venture of Finnish
handset maker Nokia and German conglomerate
Siemens, have started operations from April 1st 2007, and
becoming the world's second largest mobile-networks
company and the third-largest in fixed-line infrastructure

N
okia Siemens Networks has Wylie, chief executive officer of Nokia Siemens world's best research and development teams,
approximately 600 customers and Networks, visiting in Launch Ceremony held at who will advance the development of product
operates in about 150 countries, and Islamabad just after 27 days of global launch of platforms and services for next-generation fixed
approximately 140 joint bids have the company. and mobile networks.
been submitted since anti-trust With its global scale and size, Nokia Nokia Siemens Networks has five product
approvals in November, in addition to the Siemens Networks is in a great position to play business units - Radio Access, Broadband
separate Siemens and Nokia activities. an industry leading role by developing Access, Service Core and Applications,
The company officially kicked off its innovative, cost-efficient products and services. IP/Transport, and Operations Support Systems
operations in Pakistan with Simon Beresford- Nokia Siemens Networks have one of the - that provide a full range of products and
applications for fixed, mobile and converged
networks.
Additionally, the new company addresses the
growing demand for services through its
Services Business Unit, which has some
20,000 professionals worldwide.
Nokia Siemens Networks builds on the rich
research and innovation strength of its parent
companies. It will have one of the world's best
research and development teams, focused on
advancing the development of best-in-class
products for next-generation solutions.
In 2006, the R&D team that is now part of
Nokia Siemens Networks demonstrated the
world's first Long Term Evolution (LTE) radio
access solution. In fixed access, research
teams were able to transmit data at a rate of 10
gigabits per second via an optical access
network, which is four times faster than the rate
previously possible.
Recently, a 10x111 gigabit per second native
transmission was achieved over 2400km using
a Dense Wavelength Division Multiplexing
(DWDM) infrastructure originally designed for
10 gigabit per second transmission - showing
that operators will be able to migrate to 100
gigabit ethernet services per wavelength using
their existing optical infrastructure. This strong
From left to right – Country Director, Pakistan Veqar ul Islam, Chief Executive Officer of Nokia Siemens Networks,
R&D capability, together with the innovative
Simon Beresford-Wylie and Head of Sub-Region, Saudi Arabia, Gulf and Pakistan Nokia Siemens Networks Adel solutions already available today like IMS, MSC
Hattab jointly shakes hands after a press conference to brief the media persons that Nokia Siemens Networks Server System and Internet HSPA and will
started its operations on April 1 to the meet the challenges of connecting the five billion people that the company enable Nokia Siemens Networks to help
believes will be “always on” by 2015 held at a local hotel.
customers meet their business goals.
12

Simon Beresford Wylie, CEO Nokia Siemens Networks called on Prime Minister Shaukat Aziz
at Prime Minister House, Islamabad.
CEO is positive that the new company will
seek estimated cost synergies of EUR 1.5
billion annually by 2010 in order to build a
strong, competitive Nokia Siemens Networks.
Already starting as one of the leaders of the
industry, Nokia Siemens has a clear objective:
to become number one. Mr. Beresford wants to
be the number one communications enabler for
customers; the number one company
connecting the world through seamless
connectivity of mobile and fixed
communications; and the number one work
place of choice for employees.
Simon Beresford-Wylie, Chief Executive of
the twenty billion dollar company came to
Pakistan with an ambition and commitment, at
the launch ceremony he commented that he
wanted the company "to be known for operating
with the highest standards of ethics and
integrity,"
Simon Beresford-Wylie during his visit
witnessed the Pakistan's potential for the
telecom market. Mr. Beresford was also
Chief Executive Officer of Nokia Siemens Networks, Simon Beresford-Wylie answers the questions
after addressing a press conference to brief the media persons about the merger.
impressed with the balanced policies of the
government and the development and growth
taking place in Pakistan. As per his statement
With over 100 million people potentially connected and
'always on' by 2015, the new Nokia-Siemens Networks
is ready to connect the people of Pakistan. With offices
across 9 cities in the country, we are proud to provide
employment opportunities to a growing number of
professionals
Nokia would invest in human resource
development in Pakistan and employ them in
the company.
Mr. Simon's vision predicted that Pakistan
will have more than 100 million customers by
2015. In these given circumstances, dedicated
business models and innovative solutions,
Nokia Siemens Networks will help customers
and service providers ensure profitability in
some of the fastest growing markets in the
region
The convergence of fixed and mobile
communications is spawning new services that
are transforming the way people live, work and
play, adding that the company will be at the
forefront of this transformation, working to
enable exciting services for everyone,
anywhere, anytime.
Mr. Veqar ul Islam, Country Director,
Pakistan and Afghanistan, Nokia Siemens
Networks, said that market changes makes
customers face complex business challenges,
thus the companies will also need to change
the policies and the strategies, plus they will
have to provide better services and 100 percent
uptime of the networks.
Bringing the internet and connectivity to the
vast majority of people by 2015 will require
finding new ways to lower the cost of
connections, particularly in the large emerging
markets.
Mr. Simon, during his visit, also met Mr.
Shaukat Aziz, Prime Minister of Pakistan. He
briefed the PM about the operations and future
plans of newly merged Nokia Siemens
Networks.
Mr. Aziz told the Nokia Siemens delegations
that with a population of 160 million and a
growing middle class, Pakistan is fast turning
into a major market economy and a
manufacturing and servicing destination in the
region.
Nokia Siemens officials were told that as a
result of the investment-friendly policies and a
level-playing field provided to both local and
foreign investors, the telecom sector has over
the last few years attracted an investment of
several billion dollars.
Other members of the Nokia Siemens
delegation included Adel Hattab, Head of Sub
Region Saudi, Gulf and Pakistan, Dirk
Lewandowski, Head of CBT Orascom NSN and
Syed Waqarul Islam, Country Director Nokia
Siemens Network Pakistan.
In terms of market outlook, over the last
couple of months, there has been a narrowing
of visibility and indications of a slowdown in
spending in some regions. As a result, Nokia
and Nokia Siemens Networks today are
updating the outlook for the mobile and fixed
services infrastructure market for 2007. The
companies now expect very slight market
growth for the mobile and fixed infrastructure
and related services market in euro terms in
2007. Previously, Nokia expected slight growth
in the mobile and fixed infrastructure and
related services market in euro terms in 2007.
From April 1, 2007, the financial results of
Nokia Siemens Networks will be consolidated
to Nokia.
13
 Bringing the
Technological
Change
MECOM, focused telecommunications
exhibition, attracted more than 7000
visitors from all over the world over the
course of four days. The exhibition was
attended by senior international
delegates, telecommunication
professionals, procurement decision
makers and armed forces personnel
More than 100 exhibitors showcased at MECOM 2007, including regional
telecommunications service providers, IT and software companies, internet and
broadband service providers, mobile phone manufacturers and retailers, web
designers, cable companies, satellite companies, ICT communications organizations,
and internet content providers
he first ever 4 days Middle East
T
Communication (MECOM) 2007
exhibition and conference, held at Abu
Dhabi National Exhibition Centre, offered
a definitive platform for industry networking,
expertise exchange, and business development
across many sectors. The show complemented
the Middle East's rapid telecom development
which is characterized by a booming ICT
industry and one of the world's highest per
capita mobile phone subscription rates.
UAE Telecommunications Regulatory
Authority, Etisalat, new telecommunications
company du, Dubai Internet City and Thuraya
all took Platinum event sponsorships and came
out strongly in support of the region's first
telecommunications conference of such
magnitude.
MECOM, focused telecommunications
exhibition held at Abu Dhabi National Exhibition
Centre attracted more than 7000 visitors from
all over the world over the course of four days.
The exhibition was attended by senior
international delegates, telecommunication
professionals, procurement decision makers
and armed forces personnel.
14
“MECOM 2007 was a focused event for
the region's telecommunications sector, wireless, satellite, 3G, Internet and broadband,
bolstering growth and business development in VOIP and next-generation networks.
an already fast-growing market. Our aim was to MECOM proved itself as an excellent
attract high quality visitors and exhibitors to the platform to source new technology. Visitors
event by targeting key players in the telecoms were seen interested in wireless technology on
industry, thereby developing MECOM as the display at MECOM, which had several potential
premium calendar event for telecoms in the applications in the context of corporate sector
region,” said Geoff Dickinson, Managing and the armed forces as well.
Director, MECOM Forums. The event was also visited by Brigadier
About 100 exhibitors showcased at Professor Sheikh Khalid bin Ali Al Khalifa,
MECOM 2007, including regional Director of Royal Medical Services, Kingdom of
telecommunications service providers, IT and Bahrain, and by Marwan Hamadeh, Lebanon's
software companies, internet and broadband Minister of Telecommunications.
service providers, Exhibitor
mobile phone s' reaction to
manufacturers and MECOM was
retailers, web The Summit hosted a series of highly
designers, cable favorable;
companies, satellite seminars that covered the latest David Hirst,
companies, ICT
communications
developments, issues, products and Exhibition
Director for
organizations, internet opportunities in the communication MECOM,
content providers and said,
many more. sectors such as wireless, satellite, 3G, “Telecommuni
MECOM was cations and
inaugurated by His Internet and broadband, VoIP and next- broadband
Excellency Sheikh
Sultan Bin Tahnoon Al
generation networks will create a
new economy
Nahayan, Chairman sector worth
of the Abu Dhabi $70 billion in
Tourism Authority (ADTA) and Tourism revenue by 2015 for the MENA (Middle East
Development & Investment Company (TDIC). and North Africa) region, and MECOM is setting
Running in conjunction with the exhibition, The up to be the de facto regional platform and
MECOM Telecommunications and ICT Summit forum for the rapidly growing sector. We are
was a conference for the telecommunications looking to capitalize on the success of MECOM
industry, followed by a day of seminars on the 2007 to host an even bigger international
latest advances in communications technology showcase next year.”
for enterprise applications. The next MECOM will be held at the Abu
The Summit hosted a series of seminars Dhabi National Exhibition Centre (ADNEC) from
that covered the latest developments, issues, 27th-30th April 2008.
products and opportunities in the Wireless Solutions and Mobile Networks
communications sector such as WiMAX,
Took Center Stage At MECOM 2007
MECOM 2007 exhibition and conference saw
key exhibitors introducing wireless technology
solutions to an expanding and liberalizing
Middle East Market as part of a general trend
towards higher levels of mobile service delivery.
Masiya, technology solutions integrator,
attracted attention with their iBURST solutions
and value adding wireless services providing
superior reach with smooth coverage transfer
between cells. Working with preferred partner
VAS, Masiya has implemented projects for du
at Dubai Airport, and at the Emirates Palace
Hotel over a 1 million square metre project site.
HP also exhibited enhanced wireless solutions,
such as Value Adding Services over 3G
platforms. The company also highlighted voice
and video multimedia converged solutions that
negate the need for costly infrastructural
overhaul by running over pre-installed
infrastructure in the Middle East.
Etisalat makes its mark at MECOM 2007
Etisalat's participation at MECOM 2007
with exciting stand proved to be a major draw
for all visitors to the inaugural IT and
telecommunications event.
Ahmed Bin Ali, Vice President- Corporate
Communications, Etisalat, said: "MECOM has
been a success, and we are confident that the
avenues that have been opened to us during
this time will go a long way in establishing us as
the operator of choice in UAE."
Etisalat backed its commitment as Platinum
Sponsor of MECOM by also sponsoring the
Registration Desk, Internet Centre and
Delegates Café. MECOM visitors who
registered early were able to make use of the
online registration facility. A large number of
visitors were able to enjoy the connectivity of
free Internet access provided by Etisalat, and
relax and network with associates and partners
in the comfort of the Delegates Café.
The Etisalat stand housed demonstrations of
over 40 different services and solutions. E-
Vision, the leading cable TV provider in the
region and a part of Etisalat also showcased its
unique content and packages designed to cater
specifically to the UAE's culturally diverse
audience with programming available across 17
languages comprising of over 15 packages and
31 a la carte channels.
During the four days exhibition, Etisalat offered
all its customers discounts and promotional
offers on Mobile TV Service, 3G and 3.5G data
card packages and Prepaid SIM cards. Visitors
to the stand too were able to enter contests to
win BlackBerry devices, as well as take away
gift bags.
Etisalat announced a partnership agreement
with Tawasul Telecom, a leading Kuwait based
telecommunication and IT Services firm, in
order to provide business customers in the
GCC countries access to IP-VPN (Virtual
Private Network) services through Tawasul
Telecom's pan-GCC network for secure and
reliable connectivity.
Etisalat also entered into a multi-party
agreement to develop specialised telecom
services for residents of the UAE with special
needs. This was signed in the presence of Her
Excellency Mariam Al Roumi, UAE Minister of
Social Affairs.
Dubai Internet City platinum sponsor for
MECOM 2007
Dubai Internet City (DIC), Member of
TECOM Investments and one of the largest ICT
clusters in the world, showcased its various
offerings at MECOM Exhibition and
Conference.
Besides its Platinum sponsorship and
facilitating a business lounge, DIC remains the
ICT hub of the region and has crossed a long
journey in its quest for a value-chain, IT
infrastructure fulfilling a persistent demand in
the region.
According to the Arab Advisors Group, UAE
leads the Arab world in international
connectivity, with the region's highest Public
Switched Telephone Network (PSTN)
penetration at 27 per cent. The UAE is also one
of the Arab world's highest adopters of
telecommunication services.
Motorola Showcased Seamless Mobility at
MECOM
Motorola demonstrated the region's
readiness for innovations such as mobile TV
and
WiMAX as a gold sponsor at MECOM Forum.
Visitors to the Motorola stand experienced
the latest 802.16e WiMAX technology that
enables lightening-fast applications through
wireless broadband access.
In addition, Motorola also demonstrated
other solutions from its MOTO wi4™ portfolio
as well as its GSM solutions and services.
Within MECOM, Motorola also created a
'virtual world' for its seamless mobility vision,
with handsets such as the MOTORIZR Z8
capable of offering mobile TV and Motorola S9
stereo Bluetooth headsets demonstrated next
to the latest no-installation Bluetooth car kits to
help address the region's automotive safety
issues.
A Motorola 'living room' within MECOM
provided a glimpse of the region's future
entertainment landscape. Visitors to MECOM
got a firsthand look at the largest-ever regional
demonstration of wireless solutions under one
roof.
Key announcements at MECOM 2007
MECOM 2007, targeted
telecommunications event, saw some key
announcements by exhibitors.
The UAE Telecommunications Regulatory
Authority launched its new ICT Fund, a venture
dedicated to advancing innovation the UAE's
ICT sector. The first of its kind in the Middle
East, the Fund will offer funding, technical and
advisory services supporting educational
scholarships and Research and Development
(R&D).
Ericsson gave a live demonstration of its
innovative Mobile Healthcare solution that
allows remote monitoring of patients using
public wireless GPRS and 3G networks. The
solution allows patients to be kept under
constant observation by medical specialists and
doctors without needing hospital confinement
through lightweight mobile sensors that transmit
data across common networks. Patient data is
collated in a central server that can be
accessed by experts worldwide for instant
diagnosis without the need to travel.
Cambridge Broadband Networks, UK
telecommunications vendor, introduced Vector
Star, a point to multipoint backhaul solution
designed to optimize spectrum utilization of
licensed airwave frequencies. The solution is
aimed at helping regional infrastructure cope
with increasing data traffic resulting from the
expected introduction of 2G/3G WiMax and
other data services. The point to multipoint
system offers 60 percent saving over
conventional point to point transmission and up
to 75 percent saving over leased lines.
15
 Alcatel-Lucent showcased a wide range of demonstrations,
Including Triple play/IPTV, Universal WiMAX solution,
Next-Generation Enterprise applications and end-to-end
IMS services
Development Director of Alcatel-
Lucent's WiMAX activities, discussed
the company's WiMAX portfolio and
strategy in the region.
Next-Generation Enterprise
applications help to simplify
communication and messaging across
media and standard business tools for
office and on the move scenarios.
End-to-end IMS services creation
capability that speeds the introduction
of innovative social networking
services to communities and families
in a keynote session entitled “WiMAX: A
suitable choice for fixed & Mobile applications
and a natural complement to existing
broadband technologies”.
Alcatel-Lucent plays a major role in
building the Middle East telecommunications
networks for many world-class incumbent
operators such as Saudi Telecom, Q-Tel of
Qatar, Telecom Egypt, Sudatel, PTCL of
Pakistan and Maroc Connect as well as mobile
operators such as MobiNil in Egypt, MobiLink in
Pakistan, Spacetel in Yemen, Djezzy in Algeria,
and Q-Tel in Qatar. In addition, Alcatel-Lucent is

Alcatel-Lucent's WiMAX revelation to the press was

the central point of attraction and interest for the
visitors at MECOM
highlighting Alcatel-Lucent's ability to
deliver personalized and blended
consumer services and meet end-user
expectations.
End-to-end network integration of
real-time communication solutions into
critical business processes -- from
design to network operations support.
The provisioning of new services, the
control of mission critical processes
and increased security levels for
people and assets are now achievable
through applications sharing
information thanks to carrier-grade
communications networks, designed to
the trusted partner of regional and international
operators such as Orascom Telecom, Etisalat
and Investcom.
Alcatel-Lucent contributes in bridging the
digital divide, supporting the United Nations
Economic and Social Commission for Western
Asia (ESCWA), whose member countries
consists of the 13 Arab countries located in
Western Asia Bahrain, Egypt, Iraq, Jordan,
Kuwait, Lebanon, Occupied Palestinian
Territories, Oman, Qatar, Saudi Arabia, Syrian
Arab Republic, United Arab Emirates, and
Yemen. The company works in cooperation with
ESCWA to develop concrete projects:
incubation of local developers of added-value

Alcatel-Lucent at MECOM 2007,

demonstrated its leadership and industry vision
for transforming communications. The
company's booth featured a wide range of
demonstrations and solutions that showcased
the company as an innovation powerhouse well
positioned to help operators deliver profitable,
personalized and blended services to their
customers. Leveraging the industry's broadest
portfolio designed to drive network, service and
business transformation, AlcatelLucent
demonstrated how the company's solutions and
services can help network operators,
enterprises and the government sector navigate
through a rapidly changing industry landscape.
Demonstrations:
Alcatel-Lucent showcased a wide range of
demonstrations. These demonstrations
included Triple play/IPTV, Universal WiMAX
solution, Next-Generation Enterprise
applications and End-to-end IMS services etc.
Enhanced and interactive Triple Play/IPTV
applications illustrating how a simple TV set
connected over the network can become a
unique device for blending entertainment and
communication. The demonstration illustrated
how Alcatel-Lucent applications can deliver the
personalization and convenience that end-
users expect today. meet customers' specific needs. services over mobile networks, development of
Conference panel participation broadband (DSL) access and applications,
Alcatel-Lucent's WiMAX revelation to the
Alcatel-Lucent participated in the development of a market information system for
press
workshops during the exhibition. Michel farmers and fishermen.
Alcatel-Lucent hosted a press
16 demonstration and Michel Naggar, Business Naggar, Business Development Director of
Alcatel-Lucent's WiMAX activities, participated
 Telecom Flare Report
Though China Mobile is very successful
at home but in a market where giants
like Mobilink, Ufone, Telenor and
Warid are already there to face any new
competitor, it would be rather difficult
for China mobile to compete. Also the
company has not much experience, of
working outside China; therefore some
extraordinary strategies and marketing
plan would be required to get to the
pace of the market on the wing
akistan will witness the most aggres-
P sive network expansion of China
Mobile Pak (CMPak) as the contract is
given to the four different vendors. Guo
Yonghong, CEO of CMPak said. It
would be our prime objective to be rated as the
best cellular service provider by expanding our
service area to every corner of the country
which is to be backed by excellent after sales
services, he added. He was expressing the
company's expectations and objectives at the
eve of official launch of CMPak (Previously
Paktel).
China Mobile took over Paktel on Feb 13,
2007 with 89.86 % shares. The acquisition of
Paktel is China Mobile's first venture outside of
China. The company acquired Paktel for over
US$460million enterprise value while
US$700million worth of FDI has already been
made in the country .
There's nothing more difficult than trying to
turn a government enterprise into a competitive
business. A state-owned enterprise is responsi-
ble usually to a minister, whose prime concerns
are political, and who in turn is assisted by civil
servants, none of whom has ever run a busi-
ness. For sure, many government enterprises
are founded with a non-commercial purpose,
but that merely underlines this point. Others
carry burdens of ideology and national expecta-
tion. China Mobile, a hardly-reconstructed for-
mer government department, falls into that cate-
gory.
With a market cap of $198 billion, it is one of
the biggest companies in the world. It recorded
301 million subscribers at December 06, adding
4.8 million customers in that month alone. It is
the national champion in China's plans to play
in the global telecom services industry.
That was the first time that China Mobile had
acquired a foreign telecommunication company
of strategic significance. Last year, the Chinese
telecommunication giant acquired all shares of
18
Hong Kong's fourth largest mobile operator,
China Resources Peoples Telephone Co Ltd
and a 19.9-percent stake in Phoenix TV.
The comparison with gear-makers like
Huawei and ZTE is instructive. For all the gov-
ernment support they received, they still had to
beat off foreign competitors to win networking
contracts. China Mobile has had no one to beat
except for puny Unicom, crippled by enforced
adoption of CDMA.
For that reason, the record of incumbent
About China Mobile: China Mobile is a company
of superlatives. It's the world's largest mobile
operator, working in China, with some 269.3
million cellular subscribers, operating in a mas-
sive mainland market Last year its revenues
were up 26%, to $30 billion. And with opera-
tions in all of China's 31 provinces, now it also
expanding its wings in the international market
telecom companies abroad is an unimpressive
one. Not least among the reasons for failure
were the inability to adapt to the role of chal-
lenger and the unfamiliar regulatory and cultural
environment. It also had a lot to do with scale.
For companies accustomed to thinking in bil-
lions, a share in an Asian mobile venture would
have seemed hardly worth the effort.
Pakistan boasts a population of 160 million
with young people taking a great proportion and
its telecommunication market is one of the
fastest growing markets in the world.
It's no coincidence that of those operators
with an incumbent heritage, the most successful
have been Telenor and SingTel, both hailed
from small markets, and both happily accepted
minority stakes in operators. The result is that
each has a string of profitable investments
across Asia.
Now, China Mobile's long-foreshadowed
plan to go offshore has finally taken wing with
its acquisition of Paktel. This would be a chal-
lenge for any company. Paktel (CMPak) is run-
ning fifth in a six-horse race with just 2.7% mar-
ket share, with Mobilink leading the market with
46.3% following by Ufone with 20.7%. Huge
competition will be faced by CMPak to launch
its operations
in Pakistan
also the people
now, well expe-
rienced about
the marketing
and advertising
strategies of
the companies
therefore, to
attract them
towards new
operator will
require some
extraordinary
facilities and
quality of oper-
ations.
No senior Mobile executive has experience
of any market outside China. Few speak
English to any extent. The strength that CM will
bring to Pakistan, where 70% of the population
lives in the countryside, is its rural experience. It
has won business in western China by deploy-
ing low-cost networks, and selling handsets for
as little as $38 with low-denomination prepaid
top-up.
This year CM has put itself on a learning
curve, but to succeed abroad it will have to defy
history as well as its own legacy culture.
Therefore, Paktel (CMPak) will not be the hot
cake for the China Mobile and its revival may
be the toughest job for the new comer in the
market. 

It is a milestone achievement that no longer is TV confined to indoor screens. With this indus-
try-first service, delivered on Pakistan's Largest GPRS/EDGE platform, Telenor customers can
view multiple channels right on their handsets. The company will make this product accessi-
ble to its customers in all parts of the country
elenor Pakistan has introduced TV on
T mobile phones enabling its customers to
watch their favorite local and interna-
tional channels on their handset. With
Telenor Mobile TV, Telenor customers
are now the only privileged ones who are able
to avail such a unique service.
It is a milestone achievement that no longer
is mobile TV confined to only 3G operators.
With this industry-first service, delivered on
Pakistan's Largest GPRS/EDGE platform,
Telenor customers can view multiple channels
right on their handsets. The company will make
this product accessible to its customers in all
parts of the country.
All Telenor Mobile TV subscribers
can enjoy watching TV channels
including TVone, Indus Vision, Indus
Plus, Music television (MTV),
Classic Cartoons, G, Aljazeera, KTN,
ABC News, Khyber TV, Filmazia and
Waseb TV on the move
It will also help them enjoy a great mix of
entertainment, news, sports, music and busi-
ness channels on their mobile sets, anytime,
anywhere. Telenor Mobile TV is available for all
Telenor Prepaid and Postpaid customers.
Telenor Mobile TV is GPRS-dependent serv-
ice and works best in Telenor EDGE Hotspots
all across Pakistan.
Director Marketing Telenor Pakistan Azim-ul-
Haq, giving details of Telenor Mobile TV, stated
that after launching extremely popular products,
like Telenor Easyload and Telenor Smart Share
Service, Telenor is proud to bring TV to the
handset screens of the customers. Telenor
Mobile TV comes with a great mix of news,
entertainment, music and sports channels.
Handset Settings
The coustomers should preferably have an
EDGE enabled handset, with GPRS successful-
ly configured, before the can proceed to down-
load and use the application.
The Telenor Mobile TV service runs on many
supported handsets and platforms.
Flare Report Telecom
List of Channels scription will need to be renewed after every 30
For coustomers, viewing pleasure, Telenor
offers a good mix of channels from the world of
entertainment, news, sports, adventure, music
and business. All Telenor Mobile TV subscribers
can enjoy watching the twelve channels includ-
ing TVone, Indus Vision, Indus Plus, Music tele-
vision(MTV), Classic Cartoons, G, Aljazeera,
days. You will be notified by SMS (from the
number '880') 3 days before the subscription
expires. To renew your subscription, just reply
to the message by typing Y and send. You will
receive an SMS confirming the renewal of your
subscription and the new expiry date. If you
wish to renew your subscription at a later stage,
KTN, ABC NEWS NOW, Khyber TV, Filmazia all you need to do is just to send an SMS "TV"
and Waseb TV on the move. to 888.
Subscription: Changing Handsets
To subscribe to Telenor Mobile TV for the first If you are changing your handset, you need
time, follow the following simple steps: not to subscribe to the service again. However,
Step 1: Type TV and SMS to 888. You will you will need to download the Telenor Mobile
receive an SMS from the number '601' asking TV Client Application on the new handset.
you to confirm your subscription request. Follow the following simple steps to download
Step2: Reply to the message by typing Y the application.
and send. Then you will receive another Step 1: Type MOB to 888 (SMS charges Rs
SMS prompting you to wait for another SMS 2+tax). You will receive an SMS containing the
WAP link
to down-
load the
Telenor
Mobile TV
Client
Application
on the new
mobile.
Step 2:
Click on
the WAP
link to
download
the appli-
cation on
the new
handset.
How to
Director Marketing Telenor, Azim-ul-Haq, speaks during a press conference at Telenor Head Office. Chief Technical use?
Officer Telenor Peter Anthony Dindal and Director Communication Syed Hasnat Masood are also seen sitting on stage. Simply
click on
that will contain the user name, password and the Telenor Mobile TV Application icon in your
the WAP link to download the Telenor Mobile phone, provide your user name and password
TV Client Application on the mobile. Mobile TV (received earlier upon subscription) and start
client application can also be downloaded from watching TV on your mobile.
www.telenor.com.pk, and then installed on your Tariff:
handset. Activation request SMS with 'TV' to '888' will
Step 3: Click on the WAP link to download the cost you Rs. 2. One time activation Fee will be
Telenor Mobile TV Application on mobile phone. charged as Rs. 50. While Fee per month will be
Renewing Subscription Rs. 399 and GPRS Charges will be Rs. 15/MB.
Once subscribed, your Telenor Mobile TV sub- All these charges are excluding of Tax.  19
 Telecom Flare Report
Mobilink, in an effort to aware general public through media,
briefed the media personals with the back end technologies
involved in a GSM network. The media was given a physical tour
of the Base Transceiver Station (BTS) facility in Islamabad which
houses the administration of all incoming and outgoing calls
within a specified territory and region
obilink gave a comprehensive
M media briefing on the operational
systems administering all incom-
ing and outgoing calls, including
a familiarization tour of Base
Transceiver Station. The call connecting pro-
cedure was simplified and explained in detail
to the journalists highlighting the processes
through which a normal call goes through
before a connection is established between
the caller and the recipient. Mobilink's senior
technical staff was present on the occasion
to minutely discuss and explain the state-of-
the-art technology that enables the
Company's millions of customers to talk
freely at all times.
The media was given a physical tour of
the Base Transceiver Station (BTS) facility in
Islamabad which houses the administration
of all incoming and outgoing calls within a
specified territory and region. All the techni-
cal and functional areas of the BTS were
reviewed by the media with interest and
queries fielded which were answered on the
spur of the moment by senior Mobilink tech-
nical personnel.
Mobilink's Chief Technical Officer, Mr.
Marwan Hayek, while briefing the media
opined, "We were delighted to have the
media in one of our most critical operational
areas to have a first-hand understanding on
the technological side of administering all
incoming and outgoing calls. The learned
media being well-informed of the importance
of quality services queried the technical staff
on various aspects of the operations. We are
happy to have satisfied them by providing
the requisite information and the technical
background of our operational systems."
Mr. Marwan Hayek revealed during the
briefing that Mobilink has spanned its cover-
age to 65 percent of population in Pakistan,
covering more than 5000 cities and towns
throughout the country. Mobilink has plan to
reach more than 75 percent of population
with more than 8000 cities towns and vil-
lages would be covered by the end of said
period.
Mobilink is reaching in the far flung areas
by rolling out 200 sites per month, with an aim
of installing more than 1800 sites by the end of
2007; while 500 sites are already made live in
just 5 months. Mobilink remarkably added the
20
Marwan Hayek, Chief Technical Officer, Mobilink, briefing the media
about technical details of GSM Network
Media personals along with Mobilink’s technical team at a BTS in
Islamabad
Flare team being briefed inside the cabinet at a Mobilink’s BTS
subscribers capacity of 13 million in only last
year with compared to 12 million capacity, that
was achieved in previous 12 years.
Mr. Marwan Hayek briefed that a cell site
generally costs USD 200,000 and its installation
involves several phases. Cellular compa-
ny conducts analytical and geographical
survey of the region before the civil work
is started. Once the civil work is complet-
ed and the site is ready for installation,
the network vendor deploys the commu-
nication equipment.
A site with 25 meter height covers 300
meters of aerial distance in populated
cities, while the same site can reach to
over 8 kilometers in rural or open skied
areas.
It would be interesting for readers to
note the process by which Caller ''A" ini-
tializes the call by pressing the desired
Mobilink is the first
cellular service
provider to have
conducted a com-
prehensive briefing
and tour of the tech-
nical facility
number from the key pad of the cell
phone. Thereafter, the Call is routed to
the serving BTS (Base Transceiver
Station), which in turn routes the call to
the network's MSC (Mobile Switching
Center) for connecting it to the intended
recipient Caller "B".
Accordingly, the MSC routes and
switches the call to the serving BTS area
on receiving acknowledgement from the
intended BTS site, whereupon, Caller "B"
receives a call by ring tone heard by
Caller "A" as well. On receiving the call,
MSC dedicates a TCH- Traffic
channel/Voice Channel to facilitate it for
the required purpose.
The general opinion of the media
present on the occasion was positive indicating
that Mobilink was the first cellular service
provider to have conducted a comprehensive
briefing and tour of the technical facility. 
 Telecom Flare Report

Apart from training, the tour was arranged to have fun and recreation. Its main
objective was to develop a business vision, centrally based on performance, to
develop harmony, companionship, and profound interdependence among the
workers, belonging to various sections and departments of the company

ateen Telecom's senior management team took a week long

W tour to Skardu, Gilgit and Naltar recently. Most members of

the company's SMT joined the trip and took the ultimate
advantage of visiting the beautiful parts of the Northen
Areas through this journey.
Apart from training, the tour was arranged to have fun and recreation.
Its main objective was to develop a business vision, centrally based on
performance, to develop harmony, companionship, and profound interde-
pendence among the workers, belonging to various sections and depart-
ments of the company.
During the visit, the SMT visited famous parts and places of these
areas and took part in various activities. They got an opportunity to enjoy
the ultimate beauty of the nature. They actively participated in their
favorite games and various other activities. Some of them got the oppor-
tunity of fishing; few were found fulfilling their dream of boating and
shooting. Others were able to grab the chance of paragliding, playing Tariq Malik, CEO, Wateen Telecom, aiming at the target.
cricket and badminton. Many of them were seen capturing this beauty of
nature, in the form of pictures, through their cameras.
Overall this event was quite fruitful as it not only provided the team to
bond and relax but also charged them for the launch up ahead.
Wateen Telecom, a part of Abu Dhabi Group, not only takes care of its
customers and subscribers but it also facilitates its workers and employ-
ees with various opportunities to keep their spirit and passion of working
fresh and functional.
After the successful launch of Warid Telecom in Pakistan, which pro-
vides mobile GSM services to over 10 million customers, Wateen
Telecom has been set up to become the leading "Carrier's Carrier" pro-
viding quality, reliability and affordability in the communication sector and
bringing Next Generation services to people's doorsteps. 

22
 Telecom Shahzad Ahmed Shahid
Cellphone abuse has been the main subject of debate since its inception. Wrong and
threatening messages and calls have been a great concern for the people. If, on one
hand, it facilitated the common man at the same time it aided a lot to the people
who carry anti-social activities. Cellphone virus (Rumours) is one of the most
recent examples of its misuse
aktel, recently purchased by China
P Mobile, announced a new service
which will make it possible for users to
send SMS without their identity, thus
allowing subscribers to anonymously
chat over the mobile sets. Announcement of the
new service was circulated amongst all the
Paktel users by sending them introductory mes-
sages on their cell phones, along with a com-
plete briefing of the service also available on
the official website of the company.
The anonymous SMS service allows a sub-
scriber to send a secret message to another
subscriber. The recipient and the sender can
continue in a "one way blind" communication
based with nicks. The nick registration process
is all part of the flow of sending a message and
is devised so that the subscriber is automatical-
ly guided through the steps. Additionally, sub-
scribers can ban specific senders and/or opt out
of the service completely.
According to, Executive Director, Paktel,
Mr. Sikandar Naqqi, he has no information
regarding the service, however if the site has
any information then there must be some thing
like 'Gumnaam SMS'.
PTA spokesman also showed ignorance of
any such service, and said if there is any serv-
ice we will take notice of it and will be closed if
found illegal or un-ethical.
The company has launched the service but
one question rises in the minds of many people:
did the company consider its negative impacts?
Cellphone abuse has been the main subject
of debate since its inception. Wrong and threat-
ening messages and calls have been a grave
concern for the people. If, on one hand, it facili-
tated the common man at the same time it
aided a lot to the people who carry anti-social
24
activities. Cellphone virus (Rumours) is one of
the most recent examples of its misuse. These
rumours rocked the country compelling thou-
sands of people to stop using mobiles. It also
made the authorities to think seriously about the
matter.
Millions of subscribers, throughout the coun-
try, availing this service, are found involved in
negative activities, raising very serious con-
cerns among the general public. Many of them
are feeling their lives at a higher risk due to this
service. This kind of anonymous communication
can be harmful for individuals and collectively
for the country. The complaints about the serv-
Millions of subscribers,
throughout the country,
availing this service, are
found involved in nega-
tive activities, raising
very serious concerns
among the general public
ice are being raised by the people asking imme-
diately stop to 'Gumnaam SMS'.
The service will provide subscribers a secure
platform to tease other people and perform
many other negative and illegal activities, as
there will be no fear of getting traced. It raises
security concerns and risks. Although, the oper-
ator will be aware of its subscribers but it will be
difficult to keep the check on the content of the
SMS. Concerned authorities banned the inter-
net to mobile messaging just because of its mis-
use.
Anti-social people and terrorists are using
mobile phones in their activities On the other
hand it will also provide terrorists a secure
stage to enhance their activities. The use of cell
phone by the terrorists is an open secret.
Product Flow Chart
To send a message a sender needs to type
the recipient number then press space followed
by the message. e.g. 03041111111 Hello. From
the server the sender receives a Message ask-
ing the receiver to register his (sender's) nick
(XYZ).
After the nick is assigned, the chat initiator
(sender) can send his message to his desired
number by entering his nick giving space, typing
his message and sending it to 543. The recipi-
ent in response can reply by typing XYZ, giving
space, typing his message and sending it to
543.
The nick can be changed by typing nick, giv-
ing space, typing YOUR_Nick (new) and send-
ing it to 543.
So called features
According to the operator a person can ban
a specific person from sending anonymous
messages and later remove ban from that per-
son. He can also quit/leave and then rejoin the
service whenever he wants.
These features show that a person can ban
the SMS from a specific nick if he finds some
problem with the holder of that nick (other per-
son) but it is next to a possibility that the same
person with some other nick can approach the
very person. This also indicates that how dan-
gerous, insecure and unreliable this service
could be. 
 Telecom Zeeshan Ahmed
Breakage of PTCL's fiber optic is now a routine
practice, causing interruptions in PTCL num-
bers, cellular and internet services. This situa-
tion is creating panic among the telecom sector
and the general public. The situation needs
serious attention and a wholly replacement of
the backbone infrastructure
Thousands of users faced inconvenience
" and tried to contact PTCL's help line for
inquiry which never responded, reportedly
owing to the problem". This is the common
news on the part of PTCL's fiber optic for
last so many weeks. It seems that the PTCL's
fibber optic is particularly so soft and kind
hearted that it cuts itself and gives way to every
one trying to pass it, exhibiting the practical
example of universal brotherhood and sacrifice.
But this sacrifice causes a perma-
nent jam at the corporate level, as
well as a home user of the commu-
nication services.
PTCL is the only land line com-
pany in the county, providing major
back bone traffic to all the cellular
and internet companies; but seems
that the company's under surface
cables have reached their age limit,
thus leaving the national network
very unreliable. The telecom sector
of the country is doing well in grab-
bing huge foreign investment but it
looks that the gods of PTCL are not
happy with this development and
how they could be? As almost ten
years back PTCL had the monopo-
listic role and some times people
had to wait for years to have single
land line number.
The situation has changed now,
though PTCL is still the only land
line company; but wireless commu-
nication offers relatively simple and economical
services than of the wired.
We are quoting few of the breakages in April
2007 only:
Telephone services were interrupted in
Islamabad due to maintenance work at China
Chowk- Islamabad. The valued customers of
Call centers, Internet and Telephone faced huge
problems and company just escaped by regret-
ting for inconvenience
On 20th April, 2007 the services of cellular
phones and internet remained suspended in
Lahore and Gujrat for more than 20 hours due
to the cutting down of PTCL's fiber optic.
Optical fiber was damaged on Zafar Ali road
near Gulberg. That point provides up linking to
26 the Ufone and internet service for Lahore and
Gurjrat regions. Officials of PTCL said that the Wateen / Warid:
breakage was due to of some unscrupulous ele-
ments as there was no digging at that spot.
On 21st April, 07 certain parts of Mandi
Bhaudin and Gujrat remained disconnected for
hours due to breakage of fiber optic. According
to reports, due to civic works on GT road fiber
optic was damaged causing thousands of cellu-
KHL (Konnect Holden Limited) is deploying
fiber optics for Wateen telecom. The project is
to deploy 5,000 Km fiber optic country wide.
The project is near its completion.
Mobilink:
Mobilink is also rolling out its country wide
fiber optic and the project is under way through
lar and internet users disconnected. several telecom contractors and subcontractors
Internet and Cellular operators working on like Monitor Associates, Teralight, Life Time
Engineering etc.
Still other issues
are yet to be solved
by the culprit com-
pany including the
problem of pending
telephone connec-
tions, complaints
against out of order
phones and many
more and now this
fiber optic breakage
problem has
become routine.
When there is
breakage or inter-
ruption in optical
cable the blame is
given to the civic
works. The question
arises why proper
maps of fiber are
not provided to the
civic societies so
alternative options for Fiber: that the damage could be avoided. Some high
One of the main parts of PTCL's revenues is officials of telecom sector claims that all that are
the share paid by the cellular companies for the lame excuses on the part of PTCL while the
using the back bone optical fiber network of fiber laid by PTCL has passed its physical life
PTCL but keeping in view the non reliability and and know the breakages or interruptions are
future plans of companies, many of them have sure short.
started rolling out their own optical network. PTCL is still one of the public assets and the
This will be the huge set back for the so called nation had given its blood (in the form of taxes)
telecom giant. in its development and now when it seems that
Telenor: all the sacrifices are fruitless, every conscious
Telenor Pakistan sealed US$ 40million con- national is looking for its revival. All the prob-
tract with Multinet. According to this contract, lems need special attention with devoted and
Multinet Pakistan, in a 20 Year deal, will provide sincere efforts but the problem of fiber optics
the cellular company to utilize fiber optics cable need urgent consideration. Otherwise not only
pairs and associated co-location facilities on the PTCL will be in losers list but also cause
Multinet Pakistan's national long haul optical serious damage to other telecom sector which
fiber transmission network. is solely relying on it for back bone network. 
 Telecom Flare Report
The Apna PCO business-in-a-box solution is priced at Rs. 1999 at considerable subsidy and
potentially provides coverage to 3,700 plus cities and towns. Through rigorous evaluation of
the success of the project, Telenor wants to show the market potential of the most remote rural
populations for the mobile industry to consider
elenor has never shied in investing for
T any social cause and APNA PCO is one
of the examples of Corporate Social
Responsibility (CSR) projects. Telenor
Pakistan has launched a mobile public
call office service, 'Apna PCO', aiming at con-
necting the rural communities of the country
with the rest of the country.
The Apna PCO business-in-a-box solution is
priced at Rs. 1999 at considerable subsidy and
potentially provides coverage to 3,700 plus
cities and towns through out the country.
Through rigorous evaluation of the success of
the project, Telenor wants to show the market
potential of the remote rural population for the
mobile industry.
The project, informally rolled out in
Bahawalpur and Bahawalnagar districts, has
shown vast business potential for local entre-
preneurs and a healthy response from the tar-
The project, informally rolled
out in Bahawalpur and
Bahawalnagar districts, has
shown vast business potential
for local entrepreneurs and a
healthy response from the tar-
geted communities. This suc-
cess prompted the company to
expand it to other areas
geted communities. This success prompted the
company to expand it to other areas.
The project has been set up with support
from the Development Fund of the GSM
Association (GSMA).
Innovative community support projects like
Telenor Pakistan's Apna PCO, which empower
local entrepreneurs, can help bridge the gap
between the digitally poor and the digitally rich
by eliminating access and affordability con-
straints in disadvantaged rural markets.
Telecom sector of Pakistan is growing at a
tremendous pace with new exciting opportuni-
ties coming up for the players. While the
progress in telecom sector owed largely to the
general appetite for better telephony, the credit
was also due for the transparent policies intro-
28
ple.
Chairman PTA Maj. Gen. (R)
Shahzada Alam Malik speaking on
the occasion said that PTA looked
into the unbalance of connectivity
and granted the permission for
launching mobile public call offices.
Such projects connect the rural com-
munities and have great impact.
One of the Pakistan's cellular
operators is already running the
Mobile PCOs, in the vast areas of
the country, with a great success. It
also shows that the country has
Chairman Pakistan Telecommunication Authority, Maj. Gen. (Retd) Shahzada Alam
Malik addressing to inauguration ceremony of Apna PCO. excellent potential for investment in
mobile PCO sector. The cellular
companies can invest not only to
expand their business and generate
enormous revenues by increasing
their subscriber base but also play
their part in the economy of the
country. According to PTA about
seventy-five percent of Pakistan's
population has telecom facilities
now, which is a good sign, still more
work needs to be done to connect
the rest. Speaking about Telenor
Pakistan's launch of APNA PCO,
Farrukh Qayyum, Secretary
Information Technology and
CEOTelenor Pakistan Tore Johnsen addressing to an inauguration ceremony to launch
the PCO service by a local mobile service company. Telecommunication said the industry
has witnessed tremendous advance-
ment in recent times but rural tele-
density needs to be increased yet.
Speaking on the occasion, CEO
Telenor Pakistan, Tore Johnsen, said
Telenor introduced easy load facility
to facilitate financially constrained
customers and still aims at connect-
ing the people with each other and
with the world.
Various projects launched by
Telenor including village conversion
programme, partnership with
National Bank of Pakistan in the
Chairman Pakistan Telecom Authority Shahzada Alam, Chief Executive Officer Telenor President's Rozgar Scheme, Tele-
Pakistan, Toure Johnson, Secretary IT & Telecom, Farrukh Qayyum and Executive Kisan and Telecom Futures
Vice President Telenor Pakistan, Irfan Wahab Khan during the launching ceremony of
“Apna PCO”. Programme are glimpses of what
duced in the sector. company is doing to contribute to
After PTA's permission to open mobile the development and progress of the country
PCOs, last year, the cellular operators have and for the prosperity of the people. APNA PCO
shown interest not only to contribute more to is another initiative in that direction where
the country's economy but also provided Telenor has collaborated with National Rural
employment to hundreds of thousands of peo- Support Programme (NRSP). 
 Telecom M Raza Malik
Every year May 17 is celebrated as world telecom day, the
theme of the day this year was 'Connecting the Young'. It is
clearly our duty today to provide the opportunities of ICT to
all children and youth, particularly to those who remain
unconnected from the ongoing digital revolution
he International Telecommunication Day
T
in 1865.
is observed in Pakistan on May 17, like
other countries of world, marking the
founding of ITU and the signing of the
first International Telegraph Convention
Federal Ministry for Information Technology
& Telecom and other telecom companies organ-
ized seminars in Islamabad, Lahore and
Karachi to highlight the significance of the day.
Newspapers brought out special supplements,
while TV and radio channels held talk shows to
highlight Pakistan's success in information tech-
nology and telecommunication over the last few
years.
Every year we celebrate May 17, as world
telecom day. This year the theme of the day is
'Connecting the Young". ITU (International
Telecommunications Union) has been helping
the world communicate ever since its inception
in 1865. Having brought government and indus-
try together for several decades to coordinate
global telecommunications networks and servic-
es, it is once again pioneering a new communi-
cation path by laying the foundations for a
World Information Society.
Under the umbrella of ITU,
governments and private sec-
tor are called upon to work
together to extend the bene-
fits of ICT to the leaders of
tomorrow. The key areas to
be addressed are:
 Youth Education Scheme
 Children Helpline
 Cyber Security
Following two years of intense negotiations
in a multi-stakeholder process that included
governments, intergovernmental agencies, civil
society, business entities and the media, a dec-
laration of principles and an action plan was
agreed at the World Summit on the Information
Society (WSIS). The 11 000 delegates to the
summit agreed on the importance of ICTs
(Information & Communication Technologies) as
an essential requirement for an inclusive infor-
mation society and embraced the idea of uni-
30 versal, accessible, equitable and affordable ICT
infrastructure and services as a key goal.
The outcome is to promote visionary public
policies, innovative business models and cre-
ative technological solutions that will empower
young people and engage them in the global
effort to achieve the millennium development
goals. The need is to use the global alliance for
ICT and development, the Internet Governance
Forum, the Digital Solidarity Fund, ITU's Doha
Pakistan as a vibrant and potential market of 160 million
people has vast chances to deliver in a very innovative way
to contribute in the world in telecom sector. We should
extend our ICT base by quality education and innovations to
exploit the world resources and use these resources to build
a better tomorrow for our generation
Action Plan and other important mechanisms for
carrying forward the results of WSIS. All stake-
holders have to play their part to connect young
people and to create a truly open, inclusive and
development-oriented information society.
Under this umbrella initiative, governments and
private sector are called upon to work together
to extend the benefits of ICT to the leaders of
tomorrow.
Following fields are to be addressed more
seriously for the betterment of young.
The Youth Education Scheme: This scheme
has been introduced to support the young in
ICT education, which represents a critical solu-
tion for bridging the digital divide. This program
provides young people with scholarships.
Call for Action: ITU Member States and Sector
Members are encouraged to pledge additional
scholarships to help students in developing and
least developed countries access advanced
courses in the field of Information and
Communication technologies.
The Youth Incentive Scheme: This scheme is
an initiative, which aims to integrate youth in the
ICT field, encouraging and supporting first job
opportunities.
ITU TELECOM Youth Forums: During these
forums a contest is launched and the partici-
pants propose projects designed to integrate
young people into the Information Society. The
ITU youth program helps active and motivated
alumni shape their ideas into concrete projects
that can be implemented in their region, country
or community.
Global Network of Help lines for Children:
The world summit on the information society
recognized the important role played by child
help lines in helping children in distress.
Cyber security information for Children and
Youth: Children and young people need sup-
port, advice and guidance regarding their use of
communication technologies. A dedicated space
for children and youth was created within the
ITU's Cyber security Gateway:
www.itu.int/cybersecurity/citizens.html to provide
best practices and share experiences on how to
make cyberspace a safer place for your chil-
dren.
In an increasingly networked world, the
young are not only the beneficiaries but often
the driving force behind the latest innovations
and practices, and for many, the dependence
on information and communication technologies
(ICT) has come to determine their choice of
lifestyle. It is clearly our duty today to provide
the opportunities of ICT to all children and
youth, particularly to those who remain uncon-
nected from the ongoing digital revolution.
Pakistan as a vibrant and potential market of
160 million people has vast chances to deliver
in a very innovative way to contribute in the
world in telecom sector. We should extend our
ICT base by quality education and innovation to
exploit the world resources and use these
resources to build a better tomorrow for our
generation. The key to achieving the develop-
ment aspirations of the world's inhabitants lies
in investing in the future generation, especially
by improving access to communication among
today's children and enhancing their capacities.
With the introduction of ICT research and devel-
opment fund, our ministry and government has
done a marvelous effort to go ahead in this
field. If this fund could be utilized properly and
exclusively then our bright future is sure and
rise of powerful Pakistan like the dream of
national poet Allama Iqbal will be materialized
as he said "Mashriq say ubertay huvay suraj ko
zara dekh" (see the rising sun from the east).
Surely we are dedicated for that destination and
we will have that in near future, Inshallah! 

Thuraya's SG-2520 is a breakthrough in satellite communication
technology. As the world's smartest and lightest dual-mode satellite
mobile phone (170g), SG-2520 offers dynamic performance, inim-
itable style and innovative features surpassing all other available
satellite-based products
fter highly successful launch of the
A world's smallest satellite phone (SO-
2510) last year, THURAYA has
released the most advanced, smartest
and lightest handset, SG-2520, in the
satellite mobile services industry. "The wait-
ing is over. The SG is here," said Thuraya
CEO Yousuf Al Sayed, in a message to the
participants, adding that just as we expected,
the demand for this phone is so high that we
are ordering fresh supplies," he added.
Thuraya SG-2520 is a breakthrough in
satellite communication technology.
As the world's smartest and lightest dual-
mode satellite mobile phone (170g), Thuraya
SG-2520 offers dynamic performance, inim-
itable style and innovative features surpassing
all other available satellite-based products.
The SG-2520 is the only satellite-GSM tri-
band phone that provides connectivity across
the world. The satellite service option in
Thuraya SG-2520 allows roaming across
nearly one third of the globe, from border to
border; in urban areas and remote locations
providing the advantages of easy mobility and
Along with other features the
phone also supports 12 lan-
guages including Arabic,
English, Farsi, French, German,
Hindi, Spanish, Russian, Urdu,
Italian, Portuguese and Turkish
seamless service beyond land-based telecom-
munication systems. This means that in
Thuraya's coverage area one can make and
receive calls anywhere in the world. And when
outside the coverage area, one can also use his
phone within a GSM compatible network.
Through the phone data, can be downloaded
at speed of up to 60Kbps and uploaded at
15Kbps. The GmPRS service, first of its kind in
the MSS industry, will be available to customers
at an additional fee.
The phone is also capable of sending multi-
media messaging and emails allowing the satel-
Flare Report
lite users for the first time to instantly share pic-
tures as well as video clips with others even
while in remote areas. The embedded email
client and built-in 1.3-Megapixel camera are sig-
Mahar Ezzeddine, Corporate Sales Manager, Thuraya, displaying
SG-2520 and SO-2510 at the Launch ceremony
Sheryar Hassan, COO, Thuraya, speaking at the Launch ceremony of
SG-2520
nificant trends not available in any other satellite third satellite by the end of year 2007, to further
phone.
The SG-2520 is enriched with GSM 900,
1800 and 1900 MHz capabilities, runs on
Window-based operating system and supports
Java. It is also capable of running applications
developed for the mobile handsets using its
Java capabilities and its operating system. It
also supports 12 languages including Arabic,
English, Farsi, French, German, Hindi, Spanish, saging services. 
Russian, Urdu, Italian, Portuguese and Turkish.
Telecom
The quality and the competitive features of
the phone as well as the extremely positive
market reaction reflect Thuraya's continued
sucess in the industry.
Thuraya plans to sell some 70,000
units of the second-generation hand-
set in the first year. The dual-mode -
satellite and GSM - terminal will retail
between US$900 and US$1,100
depending on the market.
The satellite-only SO-2510
launched last year was a runaway
success with the Company’s recording
sales of more than 60,000 units in just
four months. The GEN-II terminals
were manufactured in South Korea by
APSI, a firm partly owned by Thuraya.
It also shows that the Company is
committed to providing its customers
the best handsets using the latest
technology combined with superior
services.
Through partnership with leading
national telecom and mobile communi-
cations companies, Thuraya provides
blanket coverage to more than 110
countries in Europe, North, Central
Africa and large parts of Southern
Africa, the Middle East, Central and
South Asia: a landmass inhabited by
an estimated 2.3 billion people.
It offers cost-effective satellite-
based mobile telephone services to
nearly one third of the globe. Through
its dynamic dual-mode satellite hand-
sets and products, Thuraya enhances
freedom of movement and connectivi-
ty. Thuraya has plans of launching its
strengthen its blanked coverage, and to reach
far East Asia and Australia along with the south-
ern pole of the earth.
Thuraya offers satellite, cellular (GSM) serv-
ice and location determination system (GPS) in
a single dual mode handset that is lightweight,
elegant and easy to use. This unmatchable
handset offers voice, data, fax and short mes-
31
 Event Flare Report

Warid has a diversified business interests in the institutions that have enjoyed
commercial success as a result of their strong financial resources and extensive
management expertise
arid telecom, as a part of its social

W responsibility, sponsored the Lions'

Club Function, organized in
Faisalabad. The main objective of
the function was to raise fund for
the Blinds. Zafar Iqbal, General Manager
Human Resources and Administration, gave a
donation of Rs 50,000.00 on behalf of Warid
Telecom.
Addressing the club members, as a chief
guest, he said, "It is a great pleasure and honor
for me to speak at this occasion. Faisalabad,
previously known as Lyall Pur, is my home town
and I am proud that my company has spon-
sored a great event in the city of agriculture &
industry, in the city of Lions."
"At this event, I noticed a striking similarity
between Warid Telecom and Lion's Club, Lion's
club motto is 'We Serve' our motto is 'We Care'.
It is our pleasure and honor to sponsor the
word's largest service club which spans across

Warid Telecom, having more

than 8 million subscribers in
Pakistan, is about to launch Warid Telecom sponsored the inaugural ceremony of Crystal Lions Club and Ultimate Lions Club in Faisalabad. Zafar Iqbal
Ch.-General Manager Human Resources and Administration, the chief guest on the occasion is receiving a souvenir by the
its operations in Bangladesh Governor Lions Club Muhammad Afzal Sipra

of our people. I am
200 countries with 1.3 million members serving, sure that in this
seeking and helping those in need," he added. gathering there are
He further said that, Warid Telecom, many influential and
although, a relatively new entrant in the blessed members
Pakistan's cellular market, with almost two who can serve and
years of commercial presence, is serving over 8 help those in need,
million subscribers all over Pakistan. He also let us vow together
said that not only this, but under the guidance that Insha Allah with
and leadership of His Highness Sheikh full enthusiasm, zeal
Nahayan Mabarak Al Nahayan, Warid will soon and motivation we
launch its operations in Bangladesh, adding, the will do our best to
company has also acquired licenses for telecom serve, to care and
operations in Congo and Uganda. collectively insha
Warid Telecom, backed by the Abu Dhabi Allah we will prosper
Group, is one of the largest groups in the as a nation."
Middle East and the single largest foreign Founded in 1917
investor group in Pakistan. It has a diversified by Melvin Jones, a
business interests in the institutions that have Chicago insurance
enjoyed commercial success as a result of their man, "Liberty,
strong financial resources and extensive man- Intelligence, Our
agement expertise. The Abu Dhabi Group's Nation's Safety"
major investments are in the various sectors alleled and best-of-the-best family of Warid
(Lions) Clubs International is the world's largest
including Oil and Gas Exploration, Banking and team," he remarked.
and most active service club organization with
Financial Services, Automobile Industry, Mr. zafar Iqbal, Coming from HR & Admin
46,000 clubs and 1.4 million members in nearly
Hospitality Services, Property Development and back-ground, said "Companies, organizations
200 countries throughout the world. Its interna-
Telecommunications. and communities are nothing without 'people',
tional headquarter is situated in Oak Brook,
"Warid Telecom is the trend setter for inno- we must not forget that as a corporate citizen,
Illinois. 
vative tariffs, products and services, well-sup- as an organization member or as a community
32 participant, we must always nurture the needs
ported by state-of-the-art technology with unpar-
 Mr. Bashir Ahmed Tahir
CEO Abu Dhabi Group

Warid-Eyeing Top Spot

Abu Dhabi group is work-
ing hard to make Warid
Telecom the leading cellu-
lar company in Pakistan.
Group's foremost priority is
to provide quality service
to customers and it will
never compromise on it
34
14
Mr. Bashir Ahmed Tahir, CEO Abu Dhabi
Group, UAE, is a Pakistani national and holds
Master's degree in Commerce. Besides, he is
currently working as a Member, Board Advisory
Committee, Bank Alfalah Limited, Member,
Board Audit Committee, Bank Alfalah Limited.
Previously, he served as a General Manager &
CEO BCCE (Now UNB).
Flare had conducted an interview with
Mr.Bashir Ahmad Tahir in May 2006 in which he
thoroughly let the readers know about the
developments of Warid Telecom in Pakistan.
During that interview he had mentioned that
Warid Telecom would make a history in
Pakistan Telecom sector by providing quality
services. At that time, he had also claimed to
provide improved services to its customers at
cheapest rates. Besides these, he had made so
An intensive planning is
being carried out to
expand our network and to
further strengthen the
technological base of
Warid Telecom in Pakistan.
Wateen is also about to
start its service and will
also be proved as a
milestone in the Pakistan
Telecom history
many other promises in that interview. Now
after one year we, at Flare, had a chance to
conduct his second interview; where he
reviewed the progress of the company in
the year, and showcased the fulfilled
commitments he had made a year ago.
Before you read his interview, we
would like to tell you that Mr. Bashir is a
very nice and devoted Pakistani. Under
the able, wise and visionary leadership
of Shaikh Nahayan Mubarak Al
Nahayan, he has focused in inducing
largest 'foreign direct investment' into
Pakistan, from UAE. The 'Abu Dhabi
Group', of which Mr. Tahir is Chief
Executive Officer, is significantly
involved in developments taking
places in different sectors, ranging
from oil and gas exploration, banking,
media, automobile, hospitality, real
estate and construction along with
telecom.
In recognition of his
achievements, the Government of
Pakistan has conferred upon him, the
prestigious Civil Award of “Sitara-e-
Imtiaz”. Mr. Tahir is recognized
international banker with many
achievements and accomplishments,
to his credit. With many years of rich
experience at highest echelons of
corporate hierarchy, he has led many
dynamic and visionary steps that have
not only yielded good results, but have
in the process enriched various
segments of the society. Mr. Bashir A.
Tahir, through his tireless effort and spirit,
has remarkably served the interests of his
country. He truly is a great patriot and a proud
citizen of Pakistan. Having brought to the
country, foreign direct investment of over US$ 2
billion, he has indeed done a yeoman's service
to the economic cause of the nation.
He has been living abroad for many years
but one can still feel the love and passion he
has for Pakistan and has proved himself to be
an excellent ambassador of goodwill in the
promotion and strengthening of ties between
Pakistan and United Arab Emirates.
Despite of his tight schedule, he was kind
enough to spare some of his precious time
for 'Flare'. He welcomed us warmly in his
Abu Dhabi office. In a session spanning
more than an hour, he discussed in detail
the developments taking place in the
telecommunication sector of Pakistan
and the role Warid Telecom is playing in
the overall process
Mr Tahir talked comprehensively
about the expansion plans of Warid
Telecom. Replying to a question, he
said that Abu Dhabi Group is working
hard to make Warid Telecom the
leading cellular company in Pakistan.
He said that the group is investing
heavily in Telecom sector in Pakistan
which will also help raising the
economic standard of people living
here by providing more job
opportunities along with telecom
solutions and economic growth
taking place in the country.
“An intensive planning is being
carried out to expand our network
and to further strengthen the
technological base of the company”.
He said that Warid would provide the
latest telecom services, with
compared to any other country in the
world, to its customers in Pakistan.
Responding to a question, he
stated that a separate department has
been established to pay a special
attention to provide quality service to the
Warid customers. He strictly denied
reports about Warid's share transaction.
”Pakistani people would be informed
whenever this kind of situation arises,” he
stressed.
In addition to economic activities, the Abu
35

Dhabi Group and its associated companies
have voluntarily imposed upon themselves an
attitude of being socially responsible corporate
institutions. Several sports have received their
patronage. The participation in health,
education and social sectors is pre-dominantly
visible. Under the guidance of the Punjab
Government, the Abu Dhabi Group has adopted
the Central Model School at Lahore.
In the aftermath of the devastating
earthquake of October 2005, the Abu Dhabi
Group made major contributions to the relief
efforts. The setting up of 'Mubarak Centre' at
Islamabad to cater for boarding, lodging,
education and health care of over 500 destitute
children, is one small initiative.
To get 10 million customers in a short span of two
years is a tremendous achievement by Warid
Telecom. A separate department has been
established to pay special attention to provide
quality service to our customers. Warid telecom is
very fortunate to be able to get a very good
He said that his company has brought
state-of-the-art equipment in Pakistan. “Our
foremost priority is to provide quality service to
our customers and we would never
compromise on that. We have installed latest
equipment that is being used worldwide”.
Mr. Tahir vehemently criticized those
companies which are using old equipment thus
compromising on the quality of service. “The
technology changes in days and weeks, what to
talk of the years so the companies which are
using years old equipment are trying to befool
their customers but they must know that foul
play is not long-lasting. It is a universal law that
fair-play is the key to real success”.
He said that it is an age of competition and
to compete, the companies need to improve
their services on day-to-day basis. In today's
36 business, monopolies can't just be established
by exerting any pressure or using illegal means.
“Today's customer is fully aware and they
always go for quality”.
When asked how fair has been the role of
Pakistan Telecommunication Authority (PTA),
he said that fairness is a relative term and
every society has different parameters for
evenhandedness. “As far as PTA is concerned,
we do have some reservations but after dealing
with the authorities in Bangladesh, we found
PTA much better than the regulators in other
countries. But one thing that I would like to say
is that while making policies, PTA should not
make any discrimination. The budget or size of
any company should not be kept in mind; there
should be a uniform policy for all”.
Regarding the current status of the
development of Mobile Number Portability
(MNP), Mr. Bashir Ahmad Tahir stated that MNP
would further increase the competition among
the cellular companies to retain their
customers. “Warid has got a very positive
response since the inception of the MNP which
is very good sign for our company” he added.
Replying to a question, he said that
business environment in Pakistan is very
promising, the investors are confident and the
economy is growing at a fast pace. “Warid
Telecom (Pvt) Ltd. can create a difference in the
mobile market through its superior service and
innovative approach. We have a clear objective
to create a high quality network with
affordability, easy to use and transparency for
the customers. We want to cover the remote
areas of Pakistan along with major cities and
towns. This is necessary as we feel that there is
great potential in the market and all mobile
companies can survive with their share of the
pie.” He added.
“As we stand today, our ARPU is healthy
compared to other operators in the market and
we believe it would continue to be like this in
the near future as well when our expansion
plans are completed.” He stated. Mr. Bashir
was very happy to have the professional team
to achieve the desired targets. “Warid Telecom
is very fortunate to be able to get a very good
professional team to help,” he said.
We could feel the happiness on his face
when he was asked about the customer's
growth, he replied, “By the grace of God our
customers have grown to 10 million with in a
short span of two years which is a tremendous
achievement by Warid Telecom. Inshallah
Warid would be the leading Telecom Company
of Pakistan in near future.
Wateen Telecom is another project of our
group, and is about to start its service in
Pakistan after fulfilling pre-launch requisites
regarding the quality and reliability of the
network. The way we have done our homework,
and the quality assurance is carried out during
the project, Group is confident to achieve the
heights in the Telecom market of Pakistan. Mr.
Bashir also stated that their group wants to play
its role in the Pakistani media and they are
considering different options for this purpose.
“Shaikh Zayed Complex, Ferozepur Road,
Lahore is yet another mega project of Dhabi
group”, he said while telling about the
construction of tallest ever building in Pakistan
that would cover an area of 91 kanals and it
would cost about Rs. 15 billion.
“The 60-storey complex consists of a
basement and three towers, will house a
shopping mall, hotels, corporate offices, ball
rooms, mini cinemas and service apartments”,
he said.
Mr. Tahir said that the project is promoting
trade and recreational activities in the provincial
metropolis and generated around 30,000 jobs.
“The center's banquet hall would have a seating
capacity of around 5,000 and its four parking
basements would have space for around 4,000
vehicles.
At the end Mr. Bashir Ahmad Tahir thanked
the 'Flare' team for the interview.
 's Mobile
Mobilink
in H y d e r a b a d
The venture was part of Mobilink's initiative to
interact with the community and make the people
aware of the latest trends and technologies in the
industry. Along with tremendous fun partici-
pants got chances to win free connections, free
handsets and observe state of the art technologies
A
fter the successful launch of Mobile
Fair in seven major cities including
Islamabad, Lahore, Karachi,
Peshawar, Gujranwala, Faisalabad,
Multan and Sukkur, Mobilink reached
the heart of Sind by organising a three days
Mobile Fair in Hyderabad, for the first time, at
Public School in Latifabad.
The venture was part of Mobilink's initiative
to interact with the community and make the
people aware of the latest trends and technolo-
gies in the industry. Various activities were car-
ried out during the fair where, along with tre-
mendous fun, participants got chances to win
free connections, free handsets and observe
Prominent mobile manufacturers, dealers, fran-
chises and retailers in the cellular industry also
participated in the fair with an excellent variety of
latest handsets and other accessories
state of the art technologies.
The fair took place from April 19 to 21, Vice
President Marketing, Mobilink, Mr. Bilal Munir
Sheikh was the chief guest at the inaugural cer-
emony.
DCO Hyderabad, Muhammad Hasan Syed
and District Nazim Hyderabad, Kanwar Naveed
Jameel also participated in the Fair as guests of
honour.
Event was family oriented, especially organ-
ised for the people of Hyderabad, which ran
between 4:00 pm to 10:00 pm. People from all
walks of life participated in the fair and a large
number of women and children were also seen
38 enjoying the fun during the fair.
Renowned singers Jawad Ahmed, Bobby
Wazir, and Shazia Khushk entertained the
guests with their enchanting music, providing
people with a fun-filled evening.
The main objective of the fair was to provide
a real treat to the families, offering a variety of
fun filled activities for both children and adults.
Prominent mobile manufacturers, dealers,
franchises and retailers in the cellular industry
also participated in the fair and offered an
excellent variety of latest handsets and other
accessories as displays, prizes, and giveaways.
Mobile fair not only provided healthy recre-
ation for the people but also gave a chance to
share the pleasures of life with handicapped
people; as Mobilink's management had
announced to donate the gate-money earned
from the fair for a school of handicapped in
Hyderabad.
Mobilink arranges such unique activities for
family entertainment in order to keep in touch
with its customers. Mobilink, being the market
leader, believes in playing an active role in sup-
porting the community and social development
of Pakistan. Each year, Mobilink and its staff
contribute significantly to charities and commu-
nity projects to help bring about a better quality
of life to the less privileged in the community
and enrich the lives of Pakistanis through sup-
port in local arts, education and sports.
 Telecom Flare Report

After booming success in mobile phone business in Pakistan, Warid has

successfully started its services in Bangladesh with the initial target of
reaching at least 20 million households in three years

A group photograph of Warid Telecom officials at the launch ceremony of company’s operations in Bangladesh

40
 Telecom

arid Telecom Bangladesh Pvt Ltd.

W a GSM-based cellular operator is

wholly owned subsidiary of Warid
Telecom International LLC which
is the part of an Abu Dhabi based
consortium led by His Highness Sheikh
Nahayan Mabarak Al Nahayan. Former top offi-
cial of Warid services in Pakistan, Muneer
Farooki, has taken the responsibility of Chief
Executive Officer (CEO) of the sixth mobile
phone company in Bangladesh with the chal-
lenge of giving better services to the customers.
In December 2005, Warid Telecom
International paid $50 million dollars(US) to
obtain a GSM license from the Bangladesh
Telecommunication Regulatory Commission
(BTRC) and became the sixth mobile phone
operator in Bangladesh. Warid is also going to
launch mobile phone services in Congo and
Uganda soon.
Warid Telecom is backed by The Abu Dhabi
Group, one of the largest groups in the Middle
East. The group is led by HH Shaikh Nahyan
Mabarak Al Nahayan who is also Minister of
Higher Education and Scientific Research
United Arab Emirates. Warid Telecom, currently
providing GSM cellular services in Pakistan and
Bangladesh with headquarters located at Abu
Dhabi UAE. Warid Telecom started its operation
in May 2005 from Pakistan.
Warid commercially launched its services in
Bangladesh on May 9th as Sheikh Nahayan
Mabarak Al Nahayan, chairman of Abu Dhabi
Group, was expected to visit Bangladesh from
the UAE on May 8 and formally launch the new
mobile phone services on the following day. But
this trip had to be postponed following the tragic
death of Sheikh Nahayan Mubarak Al
Nahayan's son in a road accident.
Meanwhile, news of Warid's launching of
new mobile phone services has created strong
enthusiasm among people, especially youths in
Bangladesh, because of its possible offers for
both post-paid and pre-paid mobile services at
the lowest ever rates.
Warid has plans to offer both mobile phone
sets and call rates at lower prices to its sub-
scribers in Bangladesh. The company has
already installed its towers in almost all the dis-
tricts of the country and also set up both sale
and service centres in different parts of the
country, including the capital Dhaka.
Warid recorded over quarter mil-
lion subscribers on very first day of
the launch of its services
Warid telecom is well positioned in
Bangladesh’s telecom market with covering
more than 70 percent of the population. Warid
has installed more than 900 cell sites through
out the country with total investment of 300 mil-
lion dollars so far. The company has plans to
deploy 200 more sites only in one week.
Munir Farooqi, CEO, Warid Telecom showed
his optimism and views Bangladesh as one of
the fastest growing markets in the world. At the
launch he is confident that Warid can grab a big
share by offering better value added services,
competitive tariffs and European standard net-
work quality. Warid recorded over quarter mil-
lion sales on very first day of the launch of its
services.
The company has already shown an excel-
lent proof of business success in Pakistan. Now
it is their turn to prove a similar or ever greater Highlights of Warid Telecom’s Launch in Bangladesh
success in Bangladesh market.  41
 Tourism Flare Report
Mr. Sadruddin Hashwani,
Chairman, Hashoo Group
Hashoo Group, the pioneer and the trendsetters in country's hotel
industry offers to its countrymen and visitors from abroad the
world's most luxurious accommodation in Pakistan. The group has
played its role in providing best possible hosting services in all major
cities of the country
irst-class hotels can be found in all the
F country's major cities, as well as in the
scenic towns of the lush Himalayan
foothills - popular summer resorts for
those wishing to escape the heat of
summer on the plains or simply with a desire to
experience the unspoilt natural beauty, unique
culture and ancient traditions of Northern
Pakistan. In addition to owning and managing
the Marriot Hotels in Karachi and Islamabad,
Hashoo Group, through its subsidiary Pakistan
Services Limited, owns and operates the first-
rate Pearl Continental chain with hotels through-
out the country, all offering superior service in
world-class accommodation.
Having established an impecca-
ble reputation, the Group continues
to expand and upgrade its facilities
within Pakistan as part of continuing
efforts to remain at the cutting edge
of the hospitality business.
Currently, in progress are the
expansion and the large-scale mod-
ernization of existing properties of
the Pearl Continental Hotels, while
new hotels have been built in
Muzaffarabad, the capital of Azad
Jammu and Kashmir, and Gwadar,
the western port city on the Arabian Sea.
The luxurious "Zaver Pearl-Continental
Hotel" at Gwadar was inaugurated by the
President General Pervez Musharraf on March,
19, 2007. This new in-operation addition will be
42
catering to the needs of national and interna-
tional business, trade community as well as
tourists.
Our National cliché, "from Khyber to
Karachi" seems outdated here as the already
dominant Hashoo Group plans to erect some
more luxurious hotels in Pakistan and abroad.
"My vision has always been to contribute to
developing the tourism potential of Pakistan on
a par with world standards," comments Hashoo
Group Chairman and founder, Sadruddin
Hashwani. "I believe that it is very important to
invest in quality and in building the product and
its image," he says. "The reputation of our
world-class hotels has spread far and brought
new business and leisure travelers to our cities,
which has been a big boost to the domestic
hospitality and tourism industry."
Although Mr. Hashwani has certainly been
instrumental in inveigling the foreign and local
Quantum Computer
investors to invest into hospitality industry in
Pakistan, the latter will have to work hard to
reach the altitude of the Hashoo Group. No
matter how many luxurious hotels are built in
the country, catching up with country's leading
chain of hotels owned by the Hashoo Group will
not be an easy task for the competitors owing to
former's hands-on experience, au fait strategies,
prescience and derring-do.
The Group has always been overmastering
the compeers without giving them respite and
has all the potential to startle the new comers
also with some novel blitzkriegs, which is an
even-handed justice in the world of commerce.
The notion that the newcomers have certain
advantages over others is absolutely
illogical; had this been the case, the
established organizations would have
obliterated with every new competitor.
In fact it is the other way round.
This reality is not restricted to hos-
pitality industry only, it goes for all.
The reputation of the group can be
gauged from the fact that many top
executives of some leading names in
the corporate sector got themselves
taught at the Hashoo Group hotels
and then made it to the highest ranks
in other organizations. It has been discovered
through their encomiums that the lucrative jobs
were the result of their association and experi-
ence with the Hashoo Group. 
 he most common mission for cruise

T
 Guidance systems can vary across missiles, Kh-55 Granat (USSR)
missiles is to attack relatively high value but often the same missile comes in several Large medium-range subsonic cruise
targets such as ships, command variants, each with a different navigation missiles:
bunkers, bridges and dams. Modern system (Inertial navigation,TERCOM, or These missiles are about the same size and
guidance system permit precise attacks. This is satellite navigation). Larger cruise missiles can weight as the above category. They also travel
a guided missile which uses a lifting wing and carry either a conventional or a nuclear at about the same speed, but the range is less
most often a jet propulsion system to allow warhead, while smaller ones carry only than 1,000km. Examples:
sustained flight. A cruise missile
 is, in essence, conventional warheads. Taurus KEPD 350 (Germany/Sweden)
a flying bomb. They are generally designed to Large long-range subsonic cruise missiles: Storm Shadow (UK/France)
carry a large conventional or nuclear
 warhead This is a popular category for cruise missiles. Babur (Pakistan)
many hundreds of miles with excellent Several missiles of this type were developed by Supersonic cruise missiles:
accuracy. Modern cruise missiles normally the United States and the Soviet Union. These These missiles travel faster than the speed
travel at supersonic or at high subsonic speeds, missiles have a range of 1,000 or more
of sound, usually using ramjet engines. The
are self-navigating, and fly in a non-ballistic kilometers and fly at about 800km/h. The range is typically 100-500km, but can be
very low altitude trajectory in order to avoid missiles in this category typically have a launch greater. Guidance systems vary. Examples:
radar detection. weight of about 1,500kg. These missiles can

All About
Cruise Missile
Necessity is the mother of invention. Radars are widely used
for navigation purposes and missiles had no exception; then
came the Cruise Missiles which have the ability to deceive
the radars. Pakistan is their one of those countries who
developed own Cruise Missiles
 P-700 Granit (Soviet Union/Russia)
The first missile developed was the Kettering carry either a conventional or a nuclear
 warhead. Examples: PJ-10 BrahMos (India/Russia)
Bug, developed by the United States in 1917
AGM-86B (United States) Tomahawk Cruise Messile:
for use in World War I. This used a biplane
configuration, and flew in a straight line for a BGM-109 Tomahawk (United States) The Tomahawk is an Amercian long-range,
predetermined time, at which point the wings subsonic cruise missilein the 1970s, it was
were detached and the fuselage, containing the
warhead, fell to the ground. It was never used
in service, as World War I ended before it was
deployed..
Missiles were first employed in a war by Nazi
Germany during World War II. Introduced in
1944, the V-1 was the first weapon to use the
classic missile layout of a bomb-like fuselage
with short wings and a dorsally mounted
engine, along with a simple inertial guidance
system.
Pakistan is one of those countries who have
developed their own Cruise Missiles. No
evidence has been found that the Pakistan's
cruise missile is copied from the Amercian's
Tamahawk. In 1998, six Tomahawk cruise
missiles fired at Taliban bases in Afghanistan by
US. Sone of mis-fired missiles landed in
Pakistan. It was reported that Pakistan did the
reverse engineering and made its cruise missile
but this propoganda failed and they could not
provide any proof.
Cruise missile categories:
It is convenient to categorize them by size,
speed (subsonic or supersonic), and range.
Often, the same missile is adopted for different
launch platforms (land, sea, or air). Sometimes,
the air- and submarine-launched versions are a
44 bit lighter and smaller than their land- and ship-
launched cousins. Tomhawk Cruise Messile
 Pakistani Cruise Missiles:
Babur (Hatf VII) is the
Pakisani Cruise Missile with
a range of 700km with
launch mass 1440kg . It is
the improved version of the
Hatf series missile first
tested in 2005. At that time
the range of the missile
was 500km. According to
the sources Pakistan is
working on 1000km range
cruise missile.
BrahMos Cruise Messile

BrahMos
Long Range Cruise
designed as a in long-range, low-altitude
missile that could be launched from a
submerged submarine.
Function Cruise missile
Joint venture, Federal State Unitary
Missile:
Enterprise NPO Mashinostroeyenia (Russia)
BrahMos Cruise Messile:
The BrahMos is a supersonic Indian cruise
Manufacturer
and Defense Research and Development
Organization (Brahmos Corp, India)
Raduga Kh-55 (Russia)
missile that can be launched from submarines, Entered service November 2006
ships, aircraft or land. It is a joint venture General characteristics n Length: 6.04 m (19 ft 7
between Russia's NPO Mashinostroeyenia, and Engine Two-stage integrated Rocket/Ramjet
India's Brahmos Corp. Launch mass
Length
3000 kg
8.4 m
in)
Babur Cruise Missile:
The Babur missile is the first cruise missile
fielded by Pakistan. It is capable of carrying
Diameter
Range
60 cm
290 km n Launch weight: 1185 kg
Submarines, ships, aircraft and land-based
either conventional or nuclear warheads and
has a reported range of 700 km (435 miles). it
Launch platform
mobile launchers. n Warhead: 200 kg nuclear
can hit its target with "pinpoint accuracy" and
can be fired from warships, submarines and n Range: 3,000 km (1,860
fighter jets. It is designed to avoid radar
detection and penetrate undetected through a
defensive system. The cruise missile is a terrain
mi)
hugging missile and it has an up-to-date
navigation and guidance system, and a high
degree of maneuverability.

Tomahawk Cruise Missile Counteries havining

Basic data
Function
Long-range, all-weather, subsonic cruise
missile
Cruise Missiles:
Manufacturer USA
Unit cost $1.3 mil n United States
General characteristics

Engine
Williams International F107-WR-402
turbofan n Russia
using TH-dimer fuel

n Germany
and a solid-fuel booster
Launch mass 1440 kg
Without booster: 5.56 m
Length
With booster: 6.25 m
Babur Cruise Messile n Sweden
Diameter 0.52 m Babur Cruise Missile/Hatf VII
Wingspan 2.67 m
Function
Medium-range, all-weather, subsonic cruise n France
Speed Subsonic - about 550 mph (880 km/h) missile

n Pakistan
Range 2500km Manufacturer National Defense Complex (NDC), Pakistan
Conventional: 1,000 lb (450 kg) Bullpup, or General characteristics
submunitions dispenser with combined Engine Turbo-fan and a solid-fuel booster
Warhead effect bomblets, or a 200 kiloton of TNT
(840 terajoule) W80 nuclear device Launch mass 1440 kg n India
(inactivated per SALT)
Length 7m
Guidance GPS, TERCOM, DSMAC
Vertical Launch System (VLS) and Diameter 0.52 m n China
Launch platform horizontal submarine torpedo tubes (known Wingspan 2.67 m
as TTL (torpedo tube launch) Speed 880 km/h or 550 mph
Range 700 km
Warhead Conventional and Nuclear
Guidance GPS, TERCOM , DSMAC, INS 45
 3G Another Confusing Tale
Announcing 3G mobile telephony sounds very
good but either its result will support the music or
the party will drain away. In a low ARPU (Average
Revenue per User)market, predicting the future of
3G is not simple. Though, with the arrival of 3G
telephony, subscribers would be able to enjoy video
telephony, high speed Internet and mobile TV with
more freedom but there are a lot of problems, yet to
be resolved, regarding the coverage and quality of
cellular services in the country

46
14
A
fter the total failure of IMEI
(International Mobile Equipment
Identity) and MNP (Mobile Number
Portability) now we are moving
towards 3G (Third Generation) mobile
telephony. Though, 3G has brought revolution
in mobile market, globally, but Pakistan may be
not the same case with compared to other
world. Now at a position where operators are
still struggling to cover the geographical limits in
the country and to meet international quality
standards, it will be the dread full challenge for
them to roll out 3G networks and then attracting
customers can give tough time to cellular
companies.
Pakistan Telecommunication Authority has
plans to issue its first three licenses for third
generation (3G) mobile telecom service. High-
speed 3G transmission would allow cell phones
to better provide services such as high speed
Internet on mobile phones in Pakistan, one of
the fastest growing cellular markets in Asia.
"We are working on the plan, and 3G
spectrum would be allocated to three
companies for launching 3G mobile phone
services in Pakistan," said a PTA official. The
3G licenses are expected to be issued by the third generation (3G) mobile technologies is the compromise. IMT-2000, in fact, represents
end of this year and will be offered only to capacity to support greater numbers of voice several incompatible standards lumped
existing mobile phone operators for a period of and data customers. 3G service providers together under one banner. The hope of IMT-
15 years. operate by using the radio spectrum in bands 2000 is that phones using these different
Since GSM is the main technology used identified, which is provided by the ITU for Third standards will be able to move seamlessly
between all networks, thus providing global
roaming.
Only the Mobile Operators already operating in the The rather fragmented nature of IMT-2000
has resulted in a proliferation of confusion
country will be eligible for the bidding of 3G acronyms (e.g., TDMA, UMTS, and EDGE)

license. The 3G mobile licenses will have

conditions for rollout obligations under which
licensees will have to ensure 3G mobile services
in metropolitan cities within 18 months of the
grant of License. The 3G licenses are expected to
be issued by the end of this year and valid for a
period of 15 years
by the cellular companies in Pakistan,
therefore, UMTS is preferred for 3G mobile
licensing. Under the government decision, three
countrywide 3G mobile licenses will be
awarded through auction. The 3G mobile
licenses will have conditions for rollout
obligations under which licensees will have to
ensure 3G mobile services in metropolitan
cities within 18 months of the grant of license.
In this connection, licensees will require to
provide performance bond to ensure the 3G
mobile rollout obligation.
3G is third-generation technology in the
context of mobile phone standards. The
services associated with 3G provide the ability
to transfer simultaneously both voice data (a
telephone call along with video) and non-voice
data (such as downloading information,
exchanging email, and instant messaging).
Video telephone has often been suggested as
the killer application for 3G. With compare to
IEEE 802.11 networks, which are short range
and higher-bandwidth (primarily) data networks,
3G networks are wide area cellular telephone
networks which evolved to incorporate high-
speed internet access and video telephony.
The most significant feature offered by
Generation IMT-2000 mobile services, it
subsequently licensed to operators.
The amount of bandwidth needed for 3G
services could be as much as 15-20 MHz
compare this with the bandwidth of 30-200 KHz
used for current 2G (GSM) communication.
Roll-out of 3G networks will cost enormous
amount and additional spectrum licensing fee.
The license fees will be particularly high,
bolstered by initial excitement over 3G's
potential. Other delays will be as a result of the
expenses related to upgrading equipment for
the new systems.
The first country that introduced 3G on a
large commercial scale was Japan. In 2005,
about 40% of subscribers used 3G networks.
and up gradation to the next 3.5G stage with 3
Mbit/s data rates is under way. It is estimated
that by the year 2010 there will be one billion
wireless subscribers worldwide on 3G
networks.
The dream of 3G is to unify the world's
mobile computing devices through a single,
worldwide radio transmission standard. After
difficult negotiation, a 3G "standard" called IMT-
2000 emerged as a rather unsatisfactory
often referred to as "alphabet soup". UMTS is
the successor to the current ultra-successful
GSM mobile phone standard.
The main global competitor to UMTS is
CDMA. IMT- 2000 consists of six radio
interfaces
n W-CDMA
n CDMA2000
n CDMA2001
n TD-CDMA / TD-SCDMA
n UWC-136 (often implemented with EDGE)
n DECT
With the large number of mergers and
consolidations occurring in the mobile industry,
operators wanted to avoid having to support a
wide range of different interfaces and
technologies. This would surely have hindered
47
 the growth of 3G
worldwide.
The IMT-2000
standard addresses this
problem, by providing a
highly flexible system,
capable of supporting a
wide range of services and
applications. IMT-2000
services will have to be
compatible with existing
systems. 2G systems,
such as the GSM standard
will continue to exist for
some time and
compatibility with these
systems must be assured
through effective and of cellular telephony is very economical but the
seamless migration paths. value added services provide by 3G networks
will not be so cheaper therefore, to think about
the sudden boast in 3G market in Pakistan will
not be realistic.
So for 45 countries has launched 3G
Issues with 3G Implementation: services in its different forms. The most
successful among them are United States and
Even though 3G has successfully been introduced to Japan. Implementation of 3G networks need
sophisticated changes in the existing network
European , East Asian and North African mobile users, and therefore, operators are not fully welcoming
this change. Similarly in Pakistan where not
there are some issues that are debated by 3G providers more than 60% area is covered, it will be the
huge challenge for the operators to roll out 3G
network.
and users: There is a huge gap between the prices of
the ordinary mobile phones and the phones
1. High input fees for the 3G service licenses
2. Great differences in the licensing terms
3. Current high debt of many telecommunication
companies, making it more of a challenge to build
the necessary infrastructure for 3G
4. Health aspects of the effects of electromagnetic
waves
supporting 3G networks. The tremendous
5. Expense of 3G phones growth witnessed in Telecom sector is also due
to the fact that cell phone connections are
6. Lack of 2G mobile user buy-in for 3G wireless almost free and cell phone sets are within the
range of general public. But the market growth
and economic status of the people is not
service favourable for launch of 3G phones now.
Failure of IMEI and MNP is not far from us
7. Lack of coverage because it is still new service and it seems that success does not matter for
PTA. The regulator should not only launch the
service but also assure its success. PTA's step
to issue 3G license is highly appreciated. The
The graph shows that the worldwide reached up to 70 million. Whereas, in the same services will benefit the user to a great deal.
revenues by cellular services. It clearly period GSM occupied 20 million subscribers. The nation would get equipped with generation
indicates that the revenues from 3G cellular GSM has made the base for the people to opt next services, thus allowing them to work more
telephony will gradually increase. This market for value added services along with telephony. efficiently, but there should be strict checks on
prediction shows the public trend towards high Therefore, with the arrival of 3G technologies in the 3G licensee to roll out network within the
speed internet and video telephony on Mobile. given time frame and ensures the quality of the
service as well. To make the services more
3G (W-CDMA) subscribers lead the other Global Subscribes by Technology
common the prices should be very nominal and
80 within the approach of a common mobile phone
Worldwide Cellular Service Revenues 70 W-C DMA
CDMA 2000 EV-DO
user. But before the deployment of 3G, it must
900
60 GSM be assured the service would be a success,
Million Subscribers

800 50 rather than a failure like IMEI and MNP, thus not
700
40 wasting the billions of dollars of investment; for
600
that there are so many steps to be taken before
US$ Billion

500 WCDMA/TD SCDMA 30

400
CDMA2000 1XEV-DO
Other
20 the implementation of 3G. Govt. is also
300
10 requested to ensure the large scale
200
100 0 manufacturing of mobile phone sets in the
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19
0 2002 2003 2004 20052006 200720082009 2010 2011
Quarters After Commercial Launch
country to reduce their prices.
Source: Strategy Analytics

technologies comprehensively. After nineteen the various parts of the world, market boast up
quarters of commercial launch its subscribers with the subscribers. But this may not be the
48 situation in Pakistan. Though, the calling rates
 Informative

Nokia 2630 Nokia 1650

Size Size
Dimensions 105 x 45 x 9.9 mm, 45 cc, Weight 66 g Dimensions 104.2 x 43.8 x 17.8 mm, 69 cc, Weight 80 g
Display Display
Type TFT, 65K colors, Size 128 x 160 pixels Type CSTN, 65K colors
Ringtones Ringtones
Type Polyphonic (24 channels), MP3 Type Polyphonic (32 channels)
Memory Memory
11 MB user memory 8 MB user memory
Data Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Class 10, Features
236.8 kbps, Bluetooth Yes, v2.0, USB Yes FM radio, T9, Calendar, Calculator, Built-in handsfree
Features Battery
Camera VGA, 640x480 pixels, video(128 x 96), FM radio Stand-by Up to 420h, Talk time Up to 8h
Currency converter, Built-in handsfree
Battery
Stand-by, Up to 310h, Talk time Up to 6h Designed to deliver a wide range of mobile features, Nokia 1650
phone offers an inspirational design and practical features to help
The Nokia 2630 is a Dual-band GSM phone that includes a consumers balance their personal and professional lives.
VGA camera, FM radio, e-mail and mobile Internet access via a Supporting up to 75 local languages, the Nokia 1650 comes
WAP browser. Additionally, the Nokia 2630 supports MMS and equipped with a flashlight, music-on-the-go via FM radio and MP3-
Nokia Xpress Audio Messaging, for recording and editing messages grade ringtones. With an integrated application that allows for a
on the go. pre-set time limit to be set for each call, the Nokia 1650 answers
the need for cost control that is especially important in entry mar-
kets.

Nokia 2760
Size
Dimensions 87 x 44.8 x 20.7 mm, Weight 81 g
Display
Type TFT, 65K colors Size 128 x 160 pixels, Second external mono
display (96 x 68 pixels)
Ringtones
Type Polyphonic (24 channels), MP3
Memory
10 MB user memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE, Class 10,
236.8 kbps, Bluetooth Yes, v2.0, USB Yes
Features
Camera VGA, 640x480 pixels, video(128 x 96), FM radio
3GPP/MPEG-4 video player, Built-in handsfree
Battery
Stand-by Up to 310h, Talk time Up to 6h

The Nokia 2760 is a Dual-band folding GSM phone. The Nokia

2760 features a VGA camera, FM radio, e-mail and mobile Internet
access via a WAP browser. Additionally, the Nokia 2760 supports
MMS and Nokia Xpress Audio Messaging, for recording and editing
messages on the go.
Models unveil the new 3G mobile handsets "904i series", from Japan's mobile communication giant
NTT DoCoMo and produced by NEC, Sharp, Fujitsu, Mitsubishi Electric and Matsushita Electric, at
a Tokyo hotel.

Nokia 2660 Nokia 1208

Size Size
Dimensions 87 x 44.8 x 20.7 mm, Weight 79 g Dimensions 102 x 44.1 x 17.5 mm, 67 cc, Weight 77 g
Display Display
Type TFT, 65K colors, Size 128 x 160 pixels, Second external Type CSTN, 65K colors, Size 96 x 68 pixels, 29 x 23 mm
mono display (96 x 68 pixels) Ringtones
Ringtones Type Polyphonic (32 channels)
Type Polyphonic (24 channels), MP3 Memory
Memory 4 MB user memory
2 MB user memory Data
Data Features
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Class 10, T9, Calendar, Calculator, Currency converter, Built-in handsfree
236.8 kbps, Bluetooth Yes, v2.0, USB Yes Battery
Features Stand-by Up to 365h, Talk time Up to 7h
FM radio, 3GPP video player, Calendar, Calculator, Currency con-
verter, Built-in handsfree
Battery Nokia 1208 comes with a call-time tracking feature that
Stand-by Up to 310h, Talk time Up to 6h enables users to set a time or cost limit on individual calls, ending
the conversation unceremoniously when the limit has been
Nokia 2660 is a clamshell phone with a slick design which has reached. Other than that exceptional feature, you also get one-
also GPRS multislot class 10 included. The Nokia 2660 features touch flashlights, localized languages, and a dummy-proof phone-
include FM radio, e-mail and mobile Internet access via a WAP book.
browser. Additionally, the Nokia 2660 supports MMS and Nokia
Xpress Audio Messaging, for recording and editing messages on
the go.

50
 Informative

Nokia 6120 Classic Samsung J600

Size Size
Dimensions 105 x 46 x 15 mm, 66 cc, Weight 89 g Dimensions 97 x 44 x 15 mm, Weight 92 g
Display Display
Type TFT, 16M colors, Size 240 x 320 pixels, 2 inches Type TFT, 65K colors, Size 128 x 160 pixels
Ringtones Ringtones
Type Polyphonic (64 channels), MP3, AAC Type Polyphonic, MP3
Memory Memory
Card slot microSD (TransFlash), 35 MB of user memory Card slot microSD (TransFlash)
64 MB SDRAM, 128 MB ROM, ARM 11, 369 MHz CPU Data
Data GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Yes,
GPRS Class 11, HSCSD, Yes, 43.2 kbps, EDGE Class 32, 296 / Bluetooth Yes, USB Yes
177.6 kbits, 3G HSDPA, Bluetooth Yes, v2.0 with A2DP, USB Features
Yes, miniUSB Camera 1.3 MP, 1280 x 1024 pixels, video, Java MIDP 2.0
Features MP3/AAC/WAV/MIDI player, T9, Voice memo/command
OS Symbian OS v9.2, S60 rel. 3.1, Camera 2 MP, 1600x1200 pix- Built-in handsfree
els, video(QVGA), flash; secondary QVGA, Video calling, FM stereo
radio, Push to talk, MP3/AAC/MPEG4 player, Office applications
(Excel, PDF, Powerpoint, Word, Zip), Calculator, Built-in handsfree
Battery
Stand-by Up to 250h, Talk time Up to 3 h

The Nokia 6120 Classic features two cameras - a 2.0-megapixel

camera with 4x digital zoom, flash and panorama mode for and a
second camera in the front. The Data Transfer application allows
consumers to transfer contacts, calendars, photos, videos and files
from previous Nokia phones to the 6120, even when the SIM card
is removed.

Samsung i400
Size
Dimensions 101 x 50 x 15.8 mm, Weight 92 g
Display
Type TFT, 256K colors, Size 320 x 240 pixels, 2.3 inches
Ringtones
Type Polyphonic (64 channels), MP3, Dual speaker
Memory
Card slot microSD (TransFlash)
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Yes
Bluetooth Yes, v2.0 with A2DP, USB Yes, v2.0
Features
OS Symbian OS, Series 60 v3.0 UI, Camera 2 MP, 1600x1200
pixels, video, Java MIDP 2.0, MP3/AAC/WAV/MIDI player
MPEG4 video recording & playback, Document viewer
Voice memo/command, Organizer, Built-in handsfree
Battery
Standard battery, Li-Ion

Indian Bollywood film actress Soha Ali Khan (R) and Vice-President and General Manager of Motorola
India Mobile Devices Malcolm Dawe (L) pose for the media during the opening of the first flagship
Motostore at Noida, on the outskirts of New Delhi.

Motorola W395
Size
Dimensions 99 x 45 x 18.1 mm, Weight 97 g
Display Motorola W218
Type TFT, 65K colors, Size 128 x 160 pixels
Second external mono display (96 x 80 pixels) Size
Ringtones Dimensions 109 x 45 x 15 mm, Weight 78 g
Type Polyphonic, MP3, AAC Display
Memory Type TFT, 65K colors, Size 128 x 128 pixels, 1.6 inches
Phonebook 700 entries, Photocall, Call records 40 dialed, Ringtones
40 received, 40 missed calls, Card slot, microSD Type Polyphonic
(TransFlash), 5 MB internal memory Memory
Data 1 MB internal user memory,
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, Bluetooth Features
Yes, v2.0, USB Yes, v2.0 Camera VGA, 640x480 pixels, FM radio, T9, Calculator
Features Built-in handsfree
Camera 1.3 MP, 1280 x 1024 pixels, video, Java MIDP 2.0 Battery
MP3/AAC/AAC+ player, iTAP 6.3, Organizer, Calculator Stand-by Up to 300h, Talk time Up to 7h
Built-in handsfree, Voice memo,
Battery
Stand-by Up to 200h, Talk time Up to 8h 30 min

51
 Informative

Nokia 2260 Rs. 3,250

Size
Dimensions 107 x 46 x 20 mm, 80cc, Weight 94 g
Display
Type CSTN, 4096 colors, Size 128 x 128 pixels
Sony Ericsson Z300i
4-way navy key Rs. 5,050
Ringtones
Type Polyphonic (4 channels), monophonic General
Memory Network GSM 900 / GSM 1800
4 MB shared memory, Size Dimensions 85.5 x 45 x 23 mm Weight
Features 91 g
T9, Stopwatch, Calculator, Calendar with spread- Display
sheet Currency converter, Built-in handsfree, Type STN, 65K colors Size 128 x 128 pixels
Changeable front and back covers - Second external monochrome display
Battery Ringtones
Stand-by Up to 250h, Talk time Up to 3h 30 min Type Polyphonic (32 channels)
Memory
The Nokia 2600 brings a color display, poly- Phonebook 300 entries, Photo call - 650
phonic ring tones and rich mobile features to KB shared memory
Nokia's entry level portfolio. It is a stylish mobile Battery
phone that offers an optimized range of personal Stand-by Up to 250 h Talk time Up to 5 h 30
productivity features, affordability and an easy-to- min
use interface.
Very handy keypad for sms, very cute
Design: 7.6 phones, may be the most stylish phone in its
Features: 7.1 range. Can be a perfect birthday gift
Performance: 7.3
Design: 8.3
Features: 7.2
Performance: 7.5

LG KG110 Rs. 2,400

Size
Dimensions 102.8 x 44 x 16.5 mm Weight70 g
Display
Type CSTN, 65K colors
Ringtones
Type Polyphonic (40 channels)
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
Features
Java MIDP 1.2.1, T9, Calculator, Scheduler
Unit converter

LG KG 110 is an entry level, GPRS enabled

color phone, featuring a 65K color screen with 128
x 128 mega pixels resolution, and 500 Phone Book
Memory space.

Design: 7.8
Features: 7.4
Performance: 7.2

A model poses with a newly launched Nokia 2630 mobile phone

during an event in New Delhi, India. Nokia launched seven new
models in India, the Nokia 1200, Nokia 1650, Nokia 1208, Nokia
1208, Nokia 2505 CDMA Nokia 2660, Nokia 2630 and Nokia 2760.

Nokia 2626 Rs. 4,250

Motorola W220 Rs. 4,500
Size
Dimensions 104 x 43 x 18 mm, 71 cc Weight 91g
Size Display
Dimensions 95 x 46 x 16.7 mm, 74 cc Weight 93 g Type CSTN, 65K colors
Display Ringtones
Screensavers and wallpapers, Downloadable wallpapers Type Polyphonic (64 channels), MP3
Ringtones Memory
Type Polyphonic (32 channels), MP3-like 2 MB user memory
Memory Data
500 KB user memory, 250 short messages GPRS Class 6 (3+1/2+2 slots), 24 - 36 kbps
Data Features
GPRS Class 8 (4+1 slots), 32 - 40 kbps FM radio, Built-in handsfree
Features Battery
Camera No, FM radio, MIDI/SP-MIDI/AMR/iMelody player, Stand-by Up to 300h Talk time Up to 3h
Currency converter
Battery Nokia 2626 is a new entry level phone. 2626 is the
Stand-by Up to 290h, Talk time Up to 8h second brother of 2610 but with additional FM radio.

W220 is the latest addition to Motorola's broad mass Design: 7.6

market portfolio, which is specifically designed to address Features: 7.1
the diverse needs and desires of the mass market. Performance: 7.3

Design: 7.2
Features: 6.2
Performance: 6.5

52

Above prices are subject to change as per market

 Informative

Nokia 5300 Rs. 12,100

Size
Dimensions 92.4 x 48.2 x 20.7 mm, 85 cc, Weight 106 g
Display
Type TFT, 256K colors, Size 240 x 320 pixels, 31 x 42 mm
Ringtones
Type Polyphonic (64 channels), MP3
Memory
Card slot, microSD (TransFlash), hotswap, 5 MB internal
memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, HSCSD Yes
EDGE Class 10, 236.8 kbps, Bluetooth Yes, v2.0, Infrared
port
Yes USB, Yes, miniUSB LG KG320 Rs. 10,600
Features
Camera 1.3 MP, 1280 x 1024 pixels, video(QCIF), Java MIDP
2.0, Stereo FM radio, MP3/SpMidi/AAC/AAC+ player, T9 Size
Reminders, Stopwatch, Built-in handsfree, Voice memo/com- Dimensions 96 x 46 x 9.9 mm, Weight 70 g
mands Display
Battery Type TFT, 256K colors, Size 176 x 220 pixels
Stand-by Up to 223h, Talk time Up to 3h 10 min Ringtones
Type Polyphonic (64 channels)
Nokia 5300 XpressMusic can hold over 100 albums Memory
worth of music on a 2 GB microSD card. Thanks to dedicated 128 MB shared memory
music keys, consumers can control the playback of their Data
music while simultaneously enjoying other functions such as GPRS Yes, Bluetooth Yes, USB Yes
texting, browsing or taking pictures. Features
Camera 1.3 MP, 1280x960 pixels, video, flash, Java MIDP
Design: 7.9 2.0
Features: 7.8 MP3 player, T9, Organiser
Performance: 7.8

LG KG320 features 1.3 megapixel camera with flash,

1.77? 262k color TFT LCD display, Bluetooth, USB 1.1,
128MB of built-in memory, MP3 and AAC compatible
music player, USB Mass Storage class support, video cap-
ture ability, video playback ability, downloadable wallpa-
pers.

Design: 7.9
Features: 7.8
Performance: 7.8

Malaysia's Azmi bin Awang Md Isa's hand holds his invention "GPSolat" (R) next to a
conventional Mecca direction telling compass at the opening day of the 35th
Exhibition of Inventions of Geneva.

Samsung E250
Rs. 8,000
Size
Dimensions 99 x 50 x 13.9 mm, Weight 80 g
Display
Type TFT, 65K colors, Size 128 x 160 pixels, 32 x
40 mm Sony Ericsson Z550i
Ringtones
Type Polyphonic (64 channels), MP3 Rs. 10,600
Memory
Size
Card slot microSD (TransFlash), buy memory
Dimensions 87.5 x 45.4 x 20 mm, Weight 93 g
10 MB shared memory
Display
Data
Type TFT, 256K colors Size 176 x 220 pixels, 30 x
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
37 mm, Second external STN, mono display (128
EDGE Yes, Bluetooth Yes, v2.0 with A2DP
x 36 pixels)
USB Yes
Ringtones
Features
Type Polyphonic (40 channels), MP3, AAC
Camera VGA, 640x480 pixels, video(QCIF)
Memory
Java MIDP 2.0, FM radio, MP3/AAC/AAC+ player
20 MB shared memory
T9, Organizer, Built-in handsfree, Voice memo
Data
Battery
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
Stand-by Up to 250h, Talk time Up to 5h
Bluetooth Yes, USB Yes
Features
Premium design meets VGA Camera in the
Camera 1.3 MP, 1280 x 1024 pixels, video(QCIF)
feature-rich SGH-E250, a stylish slider with all the
Java MIDP 2.0, Push to talk, FM radio with RDS
moves. MP3 player with A2DP Bluetooth, and trou-
Media player (MP3, 3GP, mpeg4), Image viewer
ble-free Email and Web access. Boost 10MB end
Picture editor, Organiser, Built-in hand free
user memory with invaluable Micro SD external
Voice memo
memory and experience speedier downloads with
Battery
EDGE software. Outstanding features in an excep-
Stand-by Up to 320h, Talk time Up to 5h
tionally stylish slide design that conveys confi-
dence, energy and strength of purpose
The Sony Ericsson Z550i offers a premium
brushed metal and high gloss exterior. The 1.3-
Design: 8.2
megapixel camera has 4x digital zoom and can
Features: 7.9
take great snap shots and videos for capturing
Performance: 7.9
those unpredictable moments. With 20.0 MB of
onboard memory expandable to 1 GB, the Z550i
can store and share a large collection of pictures
using MMS, Bluetooth or email. The Z550 con-
nects easily to a PC for fast transfer of multimedia
files and synchronization with the phone book and
calendar.

Design: 8.2
Features: 7.9
Performance: 7.9
53

Above prices are subject to change as per market

 Informative

Samsung X820 Rs. 11,000

Size
Dimensions 113 x 50 x 6.9 mm, Weight 66 g
Display
Type TFT, 256K colors, Size 220 x 176 pixels, 35 x 28 mm
Ringtones Sony Ericsson K550
Vibration Yes,
Memory
Rs. 13,900
80 MB shared memory, 3.7 MB for messages
Data Size
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, EDGE Dimensions 102 x 46 x 14 mm, Weight 85 g
Class 10, 236.8 kbps, Bluetooth Yes, USB Yes Display
Features Type TFD, 256K colors, Size 176 x 220 pixels, 1.9 inches
Camera 2 MP, 1600x1200 pixels, video(CIF), Java MIDP 2.0 Ringtones
MP3/AAC/AAC+ player, T9, Organiser, Document viewer Type Polyphonic, MP3
TV-output, Built-in handsfree, Voice memo Memory
Battery Card slot Memory Stick Micro (M2), 64 MB internal memory
Stand-by Up to 210h, Talk time Up to 2h 30 min Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, HSCSD Yes
Slim takes on a whole new dimension with the new EDGE Yes, Bluetooth Yes, v2.0 Infrared port Yes, USB Yes,
Samsung X820. Poised to redefine conventional slim phones v2.0
with its incredibly slender profile, it strikes the perfect balance Features
between stylish design and leading edge innovation. Camera 2 MP, 1632x1224 pixels, autofocus, video(QCIF), flash
Java MIDP 2.0, FM radio with RDS, MP3/AAC/MPEG4 player
Design: 8.2 TrackID music recognition, T9, Adobe Photoshop Album
Features: 7.8 Picture blogging, Organiser, Built-in handsfree, Voice memo/dial
Performance: 7.8 Battery
Stand-by Up to 350h, Talk time Up to 7h

The Sony Ericsson K550 is a quad-band EDGE Cyber-

shot™ phone with a 2 Megapixel autofocus camera and is a
compact 14mm thin. It has an easy-to-use horizontal digital
camera menu, and Bluetooth™ and picture blogging make
sharing photos simple.

Design: 7.6
Features: 8.0
Performance: 7.8

Nokia 6233 Rs. 13,400

Employees use their mobile phones while on a break in the financial district of Makati, sub-
urban Manila. Leading carrier Philippine Long Distance Telephone Co. Total cellular phone Size
Dimensions 108 x 46 x 18 mm, 81 cc, Weight 110 g
subscriber base for the quarter expanded by 1.3 million to 25.5 million with the company Display
having flat net profits for the three months to March of 8.575 billion pesos (182.44 million Type TFT, 256K colors, Size 240 x 320 pixels, 30 x 40 mm
USD). 5-way navigation key
Ringtones
Stereo speakers
Memory
Card slot microSD (TransFlash), up to 2GB, 64 MB card
included, 6 MB internal memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, HSCSD
Yes, 43.2 kbps, EDGE Class 10, 236.8 kbps, 3G,
Motorola SLVR L7i Yes, 384 kbps, Bluetooth Yes, Infrared port Yes, USB Yes,

Rs. 9,300
Pop-Port
Features
Camera 2 MP, 1600x1200 pixels, video(VGA), Push to talk
Size Java MIDP 2.0, MP3/AAC/M4A stereo player,
Dimensions 113 x 49 x 11.5 mm, 59 cc Weight 96 g 3GPP/MPEG4 video player, FM stereo radio, Calendar,
Display Calculator, Built-in handsfree, Voice memo, Voice com-
Type TFT, 256K colors mand,
Ringtones Battery
Type Polyphonic, MP3 Stand-by Up to 340h, Talk time Up to 4h
Memory
Card slot microSD (TransFlash) - 20 MB internal user Nokia 6233, a classically designed model tailored for
memory business and entertainment; offers a 2 megapixel camera,
Data digital music player, stereo speakers and a wide array of
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE Class features and applications. Nokia 6233 ensures that 3G serv-
10, 236.8 kbps Bluetooth Yes, v2.0 with A2DP USB Yes, ices and applications can be accessed easily and intuitively.
miniUSB
Features Design: 8.0
Camera 1.3 MP, 1280 x 1024 pixels, video (QCIF) - Push Features: 8.3
to talk, Java MIDP 2.0, MP3/AAC/AAC+/MPEG4 player Performance: 8.3
Calendar, Built-in handsfree, Voice memo
Battery
Stand-by Up to 350h Talk time Up to 6h 40 min

The Motorola SLVR L7i upgrades the L7 by incorporat-

ing a rich entertainment experience. Built-in features include
an integrated MP3 / AAC music player coupled with Stereo
Bluetooth technology to allow users to enjoy hands-free
music. Powered by EDGE technology, the SLVR L7e makes
information exchange a breeze by offering immediate
mobile connectivity.

Design: 7.9
Features: 7.8
Performance: 7.9

54

Above prices are subject to change as per market

 Informative

Nokia N91 Rs.29,500

Size
Dimensions 113.1 x 55.2 x 22 mm Weight 164 g
Display
Type TFT, 256K colors
Ringtones
Type Polyphonic (64 channels), MP3, True Tones - 3.5 mm
audio output jack
Memory
Phonebook Advanced contacts database - 4GB microdrive
for music, MMS, ringtones, images, video, applications
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE Class
10, 236.8 kbps 3G Yes, 384 kbps WLAN Wi-Fi 802.11b/g
Bluetooth Yes, v1.2 USB Yes, v2.0, miniUSB
Features
OS Symbian OS v9.1, Series 60 UI 3rd Edition Camera 2
MP, 1600x1200 pixels, video
MP3/AAC player, Stereo FM Radio, Voice command/memo,
PIM including calendar, to-do list, Built-in handsfree
Battery
Stand-by Up to 190 h Talk time Up to 4 h
With room for up to 3000 songs on the 4 GB hard disk,
the Nokia N91 delivers a premier music experience. The
N91 also contains the latest multimedia and smartphone
technologies, including a 2-megapixel camera, email sup-
port, a full web browser and video sharing. With multiple
connectivity options, such as WCDMA, WLAN and
Bluetooth, the Nokia N91 allows users to find and enjoy
music when and where you want.
Design: 8.1
Features: 8.3
Performance 8.2
Sony Ericsson W950i
Rs. 23,700
Size
Dimensions 106 x 54 x 15 mm Weight 112 g
Display
Type TFT touchscreen, 256K colors - Handwriting recogni-
tion
Ringtones
Type Polyphonic (40 channels), MP3, AAC
Memory
4 GB internal memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE W958c
only 3G Yes, 384 kbps Bluetooth Yes, v2.0 Infrared port Yes
USB Yes, v2.0
Features
OS Symbian OS v9.1, UIQ 3.0 - Java MIDP 2.0
RDS FM radio, MP3/AAC/MPEG4 player
T9, Image viewer, Picture editor, Organiser
Voice memo, Built-in handsfree ,
Battery
Stand-by Up to 340h Talk time Up to 7h 30 min
The Sony Ericsson W950 is an ultra-slim and ultra-styl-
ish device with touch screen for simple navigation through
music genres, playlists, individual songs or music albums.
The W950's music player can store up to 4,000 songs on its
4.0 GB storage delivered on high quality headphones. Users
can enjoy the complete spectrum of mobile multimedia appli-
cations, from web browsing, push email and video streaming
to 3D gaming and store-and-share of media files.

Design: 7.9
Features: 8.0
Performance: 8.0

LG KE850 Prada

Nokia's Senior Vice President, Entry Business Unit, Mobiles Phones, Soren Petersen holds a
handset during a products launch in New Delhi. Nokia launched a range of seven new prod- Size
Dimensions 98.8 x 54 x 12 mm, Weight 85
ucts said to provide functions and features specifically designed for consumers in emerging g
markets. Display
Type TFT touchscreen, 256K colors, Size
240 x 400 pixels, 3 inches, Capacitive
touchscreen, Flash UI
Ringtones
Type Polyphonic (40 channels), MP3
Memory
Card slot microSD (TransFlash), 256 MB
card included
16 MB shared memory
Data
Samsung X800 GPRS Class 10 (4+1/3+2 slots), 32 - 48
Rs. 18,100 kbps, EDGE Yes
Bluetooth Yes, v2.0, USB Yes, v2.0
Features
Size
Camera 2 MP, 1600x1200 pixels,
Dimensions 100 x 48 x 17 mm, 79 cc, Weight 99 g
video(30fps), flash, Java MIDP 2.0,
Display
MP3/ACC/WMA player, FM radio,
Type TFT, 65K colors, Size 176 x 208 pixels, 36 x 43 mm
Document viewer (.ppt, .doc, .xls, .pdf, .txt),
Second external 65K colors display (96 x 64 pixels)
Organiser, Voice memo
Ringtones
Battery
Type Polyphonic (40 channels)
Stand-by Up to 300h, Talk time Up to 3h
Memory
Card slot, miniSD, 16 MB card included, 8 MB internal
The PRADA Phone by LG introduces
memory
the world's first advanced touch interface
Data
which eliminates the conventional keypad
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, Bluetooth
making the overall usage experience a
Yes, v1.1, Infrared port Yes, USB Yes,
highly tactile one. An extra wide LCD
Features
screen maximizes visual impact, allowing
OS Symbian OS 7.0s, Series 60 v2.0 UI, Camera VGA,
the user to benefit from several key fea-
640x480 pixels, video, flash, Java MIDP 2.0, T9, Office
tures of the phone, including the 2
applications
megapixel camera featuring Schneider-
Calendar, Calculator, Currency Converter, Photo editor
Kreuznach lens, video player and docu-
X-changeable covers, Voice recognition
ment viewer capacity. Above all, these fea-
Battery
tures contribute to the phone's beautifully
Stand-by
sleek and simplistic appearance.
Up to 230h Talk time Up to 5h
Design: 8.4
Samsung X800 is a clamshell with two colour dis-
Features: 7.9
plays. Unlike other Samsung's products built on a suc-
Performance: 8.0
cessful D500 platform, it supports TransFlash memory
cards, has two stereo loudspeakers and is equipped with
a 1.3 MP camera.

Design: 8.4
Features: 8.0
Performance: 8.1
55
Above prices are subject to change as per market
 Informative

Nokia N95 Rs. 50,000 MOTOROLA KRazr K1 Rs. 14,000

Size
Dimensions 99 x 53 x 21 mm, 90 cc, Weight
120 g
Display
Type TFT, 16M colors
Ringtones
Type Polyphonic (64 channels), Monophonic, True
Tones, MP3
Memory
Card slot microSD (up to 2GB), hot swap, 128 MB
card included, 160 MB internal memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps
HSCSD Yes, EDGE Class 32, 296 kbps; DTM
Class 11, 236.8 kbps, 3G HSDPA, WLAN Wi-Fi
802.11 b/g, UPnP technology, Bluetooth Yes, v2.0,
A2DP Infrared port Yes, USB Yes, v2.0, Pop-Port
Features
OS Symbian OS 9.2, S60 rel. 3.1, Camera
5 MP, 2592 x 1944 pixels, Carl Zeiss optics, auto-
focus, video(VGA 30fps), flash; secondary CIF
videocall camera, Built-in GPS navigation
Installed Maps application covering over 100
countries, Dual slide design, Java MIDP 2.0
MP3/AAC/AAC+/eAAC+/WMA player, 3.5 mm
audio output jack, TV out, Stereo FM Radio
Office document viewer, Built-in handsfree
Battery
Stand-by Up to 220h, Talk time Up to 6 h30 min
The Nokia N95 is an all-in-one multimedia
device with an innovative 2-way slide concept,
integrated GPS functionality, 5-megapixel camera
and support for high-speed mobile networks. Carl
Zeiss optics on the 5-megapixel camera, con-
sumers can capture print quality photos and DVD-
like quality video clips. Photos and video clips can
be enjoyed on a compatible television thanks to
the device's TV out feature and support for
Universal Plug and Play (UPnP) technology.
Size
Dimensions 103 x 42 x 16 mm Weight 102 g
Display
Type TFT, 256K colors - Second external CSTN, 256K colors
display (96 x 80 pixels)
Ringtones
Type Polyphonic, MP3
Memory
Card slot microSD (TransFlash) - 20 MB internal memory
Data
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE Class 12
Bluetooth Yes USB Yes
Features
Camera 2 MP, 1600x1200 pixels, video(CIF) - Java MIDP 2.0
MP3/AAC/AAC+ player, T9, Organizer, Calculator
Built-in handsfree, Voice memo
Battery
Stand-by Up to 300 h Talk time Up to 6 h
Following in the footsteps of the revolutionary RAZR, the
new ultra-sleek Motorola KRZR K1 exudes pure luxury with
clean lines, precision detailing and premium materials shrouded
within a distinctive metallic gloss front finish. The ultimate all-in
one device captures photos with an integrated 2.0-megapixel
camera with 8x zoom and video capture and playback capabili-
ties, MP3 player with stereo Bluetooth headset support, and a
microSD card slot. Featuring worldwide quad-band functionality
and EDGE technology for hi-speed web browsing, the KRZR K1
puts premium power in the palm of the hand.
Design: 8.3
Features: 8.2
Performance: 8.1

Design: 8.3
Features: 8.6
Performance: 8.7

A South Korea's LG Electronics'

employee holds a mobile phone near
its logo during the Korea IT Show
2007 in Seoul.

Samsung D900
Rs. 14,400

Size
Dimensions 103.5 x 51 x 12.9 mm Weight 85 g
Display
Sony Ericsson K790 Type TFT, 256K colors
Ringtones
Rs. 19,700 Type Polyphonic (64 channels), MP3 3D sound
speaker
Size Memory
Dimensions 105 x 47 x 22 mm, Weight 115 g Card slot microSD (TransFlash) - 60 MB embedded
Display memory
Type Size 240 x 320 pixels, 2.0 inch, TFT, 256K col- Data
ors GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps EDGE
Memory Class 10, 236.8 kbps Bluetooth Yes, v2.0 USB Yes,
Card slot Memory Stick Micro (M2) v1.1
64 MB internal memory Features
Data Camera 3.15 MP, 2048x1536 pixels, autofocus,
GPRS Class 10 (4+1/3+2 slots), 32 - 48 kbps, video(CIF), flash
HSCSD Yes, EDGE Class 10, 236.8 kbps MP3/AAC/ACC+ player, Document viewer (Word,
Bluetooth Yes, v2.0, Infrared port Yes, USB Yes, v2.0 Excel, Powerpoint, PDF)
Features TV output, Voice memo, Built-in handsfree,
Camera 3.15 MP, 2048x1536 pixels, autofocus, Battery
video(QCIF), xenon flash, RDS FM radio, Stand-by Up to 260h Talk time Up to 6 h 30 min
MP3/AAC/MPEG4 player, TrackID music recognition
T9, Image viewer, Picture blogging, Built-in handsfree Designed for Designers, Samsung D900 gives
Battery you everything you can expect from a cell phone. Key
Stand-by Up to 350h, Talk time Up to 7h features include a very slim slider body, 3.2 megapixel
camera, QVGA display, stereo Bluetooth, a microSD
A Cyber-shot digital camera and a small and memory card slot, and a music player. Other features
sophisticated feature-packed EDGE phone all in one. include EDGE data, a document viewer, speaker-
3.2 megapixel camera with autofocus, image and phone, TV output, and USB mass storage mode.
video stabilizer and built-in Xenon flash ready for any
moment, anytime. In addition, BestPic technology lets Design: 8.3
you capture several images in quick succession with Features: 8.3
one press of the camera key. Performance: 8.2

Design: 8.0
Features: 8.3
Performance 8.4

56

Above prices are subject to change as per market

 Informative

LG and PRADA have come out with something ultra-simple to look at

is refreshing. At its heart, the LG KE850 PRADA is a tri-band GSM
phone with GPRS and EDGE, there's a large 240x400 pixel touch-sensi-
tive display that can playback widescreen video clips, Bluetooth 2.0,
microSD expandable memory, and the KE850 has an FM radio and a
two megapixel camera. We measure the display as being 3.2 inches
diagonally, a little smaller than the iPhone's 3.5 inches.
It's worth dwelling on the camera for a while - it uses a Schneider
Kreuznach lens to ensure high-quality optics. KE850 also has an LED
flash.
On top of the hardware specs, the LG KE850 PRADA comes with a
comprehensive set of software. As you might expect, there's a multime-
dia player capable of playing MP3, AAC, WMA and Real Audio sound
files, plus MPEG4, H.263 and H.264 video. The KE850 has a web
browser with Adobe/Macromedia Flash support, a document viewer
(supporting text, Word, PowerPoint, Excel, and Adobe Acrobat file
types), plus an email client and messaging applications.
Amazingly, all these features fit in a handset weighing just 85 grams
(according to LG) which is 50 grams lighter than the iPhone. The KE850
measures 99 x 54 x 12mm which is somewhat more compact than its
Apple rival.

The Sony Ericsson K550i is perhaps a good example of

the way technology progresses in the mobile phone industry.
Almost two years ago, Sony Ericsson announced what was
then their high-end camera phone, the K750i. Today, the
K550i shares almost exactly the same features, but as the
number designation shows, Sony Ericsson now regards this
particular handset as a mid-range device.
Fundamentally then, the K550i is very similar to the K750i
with a 2 megapixel camera with autofocus and flash, a 1.9"
176x220 pixel display, Bluetooth, an FM radio and expand-
able memory.
There are some important differences though - the main
one is that the Sony Ericsson K550i is only 14mm thick
(compared with 21mm thick for the K750i), the keypad
arrangement is different, the software suite has been
improved and of course, it's likely to be a lot cheaper at
launch than the K750i was.
One other obvious difference is the "Cyber-shot" branding
on the K550i, even though the camera is pretty much the
same as the old non Cyber-shot K750i. Of course, the K750i
had a reputation for possessing one of the best cameras
around, and the K550i is likely to be equally impressive.

58
 Informative

The Nokia 6233 is a business-orientated 3G phone with a 240x320 pixel display,

expandable memory and a 2 megapixel digital camera. This is a fairly conservative-
ly styled phone, and as the model designation suggests, Nokia are pitching this
slightly above the popular Nokia 6230i handset.
Although it's a hugely more powerful phone than the 6230i in terms of specifica-
tions, the Nokia 6233 is only slightly heavier at 110 grams compared to 99 grams
for the 6230i.
Nokia 6233 comes with a pretty feature rich package. Starting with the screen,
the 240x320 pixel TFT panel is capable of displaying 262,000 colors. The 2
megapixel camera on the back is a pretty standard affair with 8X digital zoom, but
no flash.
The Nokia 6233 takes microSD (TransFlash) memory cards to expand the 70Mb
of internal memory up to a maximum of 2Gb. Multimedia support is average - the
6233 can play back MP3 and AAC audio plus MPEG4 and H.263 video plus some
other formats. There's no support for Real or Windows media types though. One
nice touch is a built-in FM radio. Of course, as the 6233 is a 3G phone it can also
play back streaming multimedia and it supports Nokia's "Visual Radio" application
too. As an added bonus, the 6233 has twin internal speakers too.
The email client on the 6233 comes with a spam filter, which is a nice touch. On
top of that there's a WAP 2.0 browser and the usual array of PIM functions and utili-
ties that you get with a Nokia handset these days.
6233 will give you maximum of 3.1 hours talktime on 3G and 4 hours talktime on
GSM. Maximum standby time is 14 days.

Let's get straight to the point about the Nokia 5070 - this is a very cheap
phone and it's a quite attractive handset too.
As you might guess from the bargain price tag, there's not an awful lot
going on with the Nokia 5070. In fact it is almost identical to last year's Nokia
6080 and Nokia 6070 models.
The Nokia 5070 is a basic but functional device with a 128x160 pixel
CSTN display in 65,000 colours, a VGA resolution (0.3 megapixel) digital
camera, FM radio (with stereo headphones in the box in most retail pack-
ages) and really not much else. The software includes a web browser, email
client, MP3 ringtones and some PIM functions. Internal memory is just 16Mb
with just 4.3Mb available to the user, but then there's not an awful lot going
on under the hood so this shouldn't be a problem.
There's no Bluetooth, no expandable memory and no MP3 player but it's
worth remembering that the Nokia 5070 is a very cheap handset. It's quite
light too at 88 grams, although the battery life is a little disappointing at just
3.5 hours talktime. The 5070 does support EDGE data, but it's a bit of a
moot point in a handset with limited capabilities such as this.
The Nokia 5070 isn't the sort of handset that most readers would want for
themselves, but it is something that looks quite appealing for the bottom end
of the market, and it looks more expensive than it really is.
Nokia say that the 5070 should be available from this month in two tri-
band GSM variants.

59
 The Nokia 6120 Classic is an understated phone with hidden depths - the
absolute antithesis of the flashy but shallow Nokia 8800 Sirocco Gold.
It's hard to believe, but this unremarkable looking handset might just be the
best phone that Nokia have ever made. Hold on to that thought for a while.
It weighs just 89 grams, but the Nokia 6120 Classic is a dual-band
HSDPA/UMTS phone with quad-band GSM plus GPRS and EDGE data.
There's a quite large 2" 240x320 pixel display in 16 million colors, plus a 2
megapixel primary camera (with flash) and a secondary one for video calling,
microSD expandable memory (up to 2GB), Bluetooth, a multimedia player and
an FM radio.
To top all that, the Nokia 6120 Classic is also a Symbian S60 smartphone.
That's an impressive package for a handset that weighs so little.
All in all, the combination of high-speed data, multimedia support, camera
and screen is very impressive and it will deliver everything most consumers
need.
There are a few drawbacks. There's no Pop-Port on the bottom of the 6120
Classic (so it won't fit with a standard car kit), talktime is only 2.4 hours on 3G
and 3.1 hours on GSM (which is good enough for most people). Some people
might find it a little bit bland looking too.
But, as stated earlier, it's quite possible that the Nokia 6120 Classic is the
best phone that Nokia have ever made when you take into account the combi-
nation of features and price. We think this is one destined to be a top seller.
Nokia says that the 6120 Classic will be available in next month.

The Samsung D900 is a compact sliding phone with a 3.13 megapixel

digital camera. It's an impressively slim slider and 85 grams in weight.
The D900 supports a bright 2.1" QVGA LCD screen and a 3-Megapixel
camera with auto-focus recording, allowing users to take high-quality pho-
tographs and CIF videos. With 60MB of embedded memory and additional
microSD external memory, users can download and store a library of files.
The D900 enhances users' multimedia experience with a multi-format
music player with Digital Power Amp and Bluetooth Technology's A2DP
stereo headset support. An Advanced File Viewer allows convenient access
to Microsoft Office, TXT, PDF, HTML and JPEG files on your mobile.
Specialized user interface features also make navigating the phone's
menus a breeze. uMenu allows users to take shortcuts to frequently-used
items, while uGo adds a fun adaptive interface that personalizes itself to
the user location and the time of day. Finally, uTrack helps users to keep
track of the mobile, significantly increasing the chances of recovering a lost
or stolen phone. The new interfaces help users to experience all these
advanced features with ease.
The D900 also comes in a palette of 5 sophisticated colour options,
including soft black, wine red, silky blue, shiny silver and charcoal gray,
allowing customers to reflect their individual style. The final chic soft-feel
finish gives a tactile pleasure in the hand.

60
 Informative

The Sony Ericsson Z610 is a 3G clamshell phone with a 2

megapixel camera, but perhaps its most striking feature is how shiny
it is.
The highly polished exterior of the Z610 is complemented by a
very discrete external OLED display that is effectively hidden from
view when not in use.
It looks gorgeous - but in reality, the Sony Ericsson Z610 is a
reasonably standard phone underneath. There's a 176x220 pixel
display in 262,000 colours, Bluetooth, Memory Stick Micro Support,
video calling, a web browser and email client plus everything else
you'd expect to find.
At 110 grams in weight and 95x49x20mm in size, the Sony
Ericsson Z610 is pretty much average for its class. It's a decent
midrange 3G phone, and really the only thing wrong with it is that is
that the screen resolution could be better.
There is a good MP3 player, and RSS news reader, 3D games
and a whole host of other stuff in the Sony Ericsson Z610.
Perhaps the Sony Ericsson Z610i demonstrates just how cus-
tomers tend to choose their own features, rather than what they're
offered by manufacturers. While the people who make phones seem
to be happy to offer video calling, VOIP and other goodies, cus-
tomers seem to be interested in.

Yet another addition to the ever growing series of "Walkman"

phones, the Sony Ericsson W660i is a lightweight 3G phone with a
2" 176x220 pixel display, a 2 megapixel camera with autofocus and
flash, video calling, stereo Bluetooth, MP3 player, a bundled 512MB
memory stick, an FM radio and all the familiar multimedia software
that we've seen bundled with many other recent "Walkman" hand-
sets.
It's not really a lot different from the W610i, except that the
W660i has 3G and indeed it's not a whole lot different from the origi-
nal W800i "Walkman" phone. It fills a niche for a lightweight and rel-
atively inexpensive 3G music phone, and it follows the familiar and
popular pattern of Walkman mono-block devices so far.
The Sony Ericsson W660i also has an email client, web browser,
RSS reader plus all the usual software goodies that this type of
Sony Ericsson phone comes with.
One interesting addition is the optional MPS-75 snap-on speaker
set that connects directly to the Fast Port Connector and comes with
an integrated FM antenna. The MPS-75 is powered directly by the
phone, so no additional cabling is required.
Sony Ericsson says that the W660i should be available from next
month in Record Black and Rose Red color combinations.

61
 Nokia's 2000 series of handsets is pretty sparsely populated -
typically used for device just one step above the most basic mobile
phones possible.
The Nokia 2660 joins this range, offering a fairly simpl but stylish
clamshell phone aimed at developing markets and budget con-
sumers.
Nokia 2660 is a lightweight 79 gram clamshell phone with a basic
128x160 pixel CSTN display in 65,000 colors plus a smaller external
display. The 2660 also has an FM radio and MP3 ringtones.
Surprisingly for a device that it so inexpensive, the Nokia 2660 has
Bluetooth too.
There's also a speakerphone function, support for GPRS and
WAP and also MMS messaging. The battery life on the Nokia 2660
is impressive - it has a maximum talk time of 7 hours with up to 13
days standby time.
The more basic Nokia 2660 will be available in Black, Silver and
Warm Silver colours. 2660 offers exceptional value for money, and
although their features are a little basic compared to most
"midrange" models in European markets, the 2660 is aimed at a dif-
ferent type of customer.
Nokia say that these two devices should be available center this
year.

The W220 continues Motorola's pledge to meet the needs of

mass market consumers around the world by giving them the tools
they need to stay connected and follows the company's vision of
'connecting the next billion' handset users. W220 is the addition to
Motorola's broad mass market portfolio, which is specifically
designed to address the diverse needs and desires of the mass
market.
The feature rich W220 includes a built in stereo FM radio offering
entertainment on-the-go; browser, picture messaging and download-
able media capabilities, lantern technology, large font capability,
alarm clock and up to 600 entry phone book capability. The smart
W220 also features an innovative external display with color icons
for instant updates on your message, battery and phone call status.
The Motorola W220 is a RAZR-like clamshell phone with a
128x128 pixel CSTN display in 65,000 colors that weighs 93 grams.
It has a long battery life giving up to 8 hours talk time and 12 days
standby time, and there's a built-in FM radio. And really that's about
it. No camera, no Bluetooth, no MP3 player. It's only a dual-band
GSM device, but it does at least have GPRS and a WAP browser.
 IT Atifa Hameed

Only one Pakistani IT company has achieved CMM level 5 in comparison with 15 Indian com-
panies, the process of certifications is very slow and needs to be energized. The primary
responsibility of PSEB should be to promote the importance of standardization and quality
consciousness in the local software industry besides enhancing their export potential
uality has become a slogan today in IT marketplace but this process of certifications is

Q (Information Technology) business

world. Now is the right time for our
companies to improve the quality of
their products and achieve certifica-
tions that could help them compete in the tough
and aggressive global marketplace. So for the
US$ 2 billion IT industry of Pakistan has only
very slow and need to be energized. The pri-
mary responsibility of PSEB should be to pro-
mote the importance of standardization and
quality consciousness in the local software
industry besides enhancing their export poten-
tial.
Currently in an environment of 967 IT com-
one CMM - 5 certified company in comparison panies, only one company is CMM - 5 certified ,
with 15 CMM - 5 Indian companies. one company is achieved level 4 , two CMM
The emphasis on quality is almost a no- level 3 and one company is level 2 certified ,
brainer when it comes to outsource such which not only shows the very low progress
demanding work as software development, towards achieving the quality standards but also
becoming the cause of
small volume of IT exports.
One of the main reasons
of huge IT exports of Indian
Indian Software Export
market is quality certification
as well. As per records of ed.
Software Engineering Quality certifications provide the accredita-
Insbreastute In 2002, only tion to the company along helping the foreign
18 Chinese companies were customers in off shoring their business via your
CMM-certified, compared company.
with 153 Indian ones, which CMM can be used to assess an organization
has grown up by 243 against a scale of five process maturity levels.
Chinese and 387 Indian Each level ranks the organization according to
companies that are accredit- its standardization of processes in the subject
area being assessed. The sub-
where a small error can under- ject areas can be as diverse as
There are five levels of the CMM. According to the SEI, software engineering, systems
mine an entire project. Despite of
the cost saving factor, handing "Predictability, effectiveness, and control of an organization's software engineering, project manage-
that work over to strangers would processes are believed to improve as the organization moves up these five ment, risk management, system
be impractical without some levels. While not rigorous, the empirical evidence to date supports this acquisition, information technolo-
means to control against quality gy (IT) services and personnel
belief." management.
risks. Level 1 - Initial: At maturity level 1, processes are usually ad hoc and the A maturity model provides:
CMM (Capability Maturity
Model) is the most renowned and organization usually does not provide a stable environment. Success in these  A place to start
globally accepted standard for organizations depends on the competence and heroics of the people in the  The benefit of a community's
software products. Achieving this organization. prior experiences
standard gives a company com-  A common language and a
Level 2 - Repeatable: At maturity level 2, software development successes shared vision
petitive advantage because the are repeatable. The processes may not repeat for all the projects in the organ-  A framework for prioritizing
CMM is a framework that
describes the key elements of an ization. The organization may use some basic project management to track actions
effective process. It provides a cost and schedule.  A way to define what
foundation for process improve- Level 3 - Defined: The organization set of standard processes. These stan- improvement means for your
ment. The CMM also describes organization
dard processes are used to establish consistency across the organization. The graph shows the ever
an evolutionary improvement projects establish their defined processes by the organization's set of stan- increasing Indian software
path from an ad hoc, immature
process to a mature, disciplined dard processes according to tailoring guidelines. exports. Beside the other factors,
process. It is divided into 5 lev- Level 4 - Managed: Organizations at this level set quantitative quality goals quality certifications are playing
els, with level 5 categorized as for both software process and software maintenance. Subprocesses are major role in getting international
the most disciplined and business. The local IT experts
selected that significantly contribute to overall process performance. These and policy makers need to put
matured. selected subprocesses are controlled using statistical and other quantitative sincer efforts in assuring the
Pakistan Software Export
Board (PSEB) supported over techniques. quality and encourgaing the com-
120 software companies in Level 5 - Optimizing: Maturity level 5 focuses on continually improving panies to get certifications, the
becoming ISO certified. Another process performance through both incremental and innovative technological only way to unlock those bolts of
project is also under way to internatinal market which are yet
improvements. Quantitative process-improvement objectives for the organi- to open. 
ensure that the CMM certification
zation are established, continually revised to reflect changing business objec- About the Author: The writer is a Software
becomes as widespread as the Engineer have expereince of working with dif-
ISO certification in the Pakistani tives, and used as criteria in managing process improvement. ferent Software Houses as a Quality expert.
62
 Flare Report Telecom

Samsung and Beyoncé discover a new era of mobile

music experience

amsung Electronics Co. Ltd. music con-

S announced the collaboration of its Ultra

Music, SGH-F300, with Beyoncé,
world's renowned actress and artist.
Samsung and Beyoncé will participate
in TV commercials, advertisements, global con-
cert tours, and other co-promotional activities.
Samsung's Ultra Music TV commercial, star-
trol simple,
intuitive,
and fun. Flip over to the other side for a
Samsung mobile phone that has built its reputa-
tion on quality, functionality, and usability.
Sangsuk Roh, Country Manager of Samsung
Electronics Pakistan, explained: "The Ultra
we share a lot in common - both have strong
passion for music, video and entertainment, and
are considered icons in our respective indus-
tries. We both aspire to deliver seamless satis-
faction, bring music to life"
ring Beyoncé, has Music is the perfect Zeshan Qureshi, Manager Marketing
kicked off the campaign solution for all music Samsung said, "The F300 is a complete music
globally last month. In lovers on the move. player phone with superb sound quality. It is
addition, Ultra Music
mobile users will have Ultra Music F300 Specifications
exclusive access to
Beyoncé's latest hit
"Irreplaceable," which
comes embedded in
their mobile phones.
Samsung mobiles
cover a wide range of
consumer needs with
the right balance of styl-
ish designs, form fac-
tors, and the latest tech-
nological features.
Beyoncé is a talented
individual who has
shown her versatility in The combination of equipped with a digital power amp and offers a
the entertainment indus- superior sound quali- dedicated music user interface for a quick and
try through music, act- ty, dedicated user- easy way to navigate through the play list." In
ing, and as a fashion friendly music con- addition Zeshan explained that the Ultra Music
icon. trols, and mobile F300 includes a stereo FM radio and a Quick
Samsung Ultra Music phone features will PC Sync function, allowing users to easily cre-
F300 novel dual-face drive today's music ate and organize their music library. Samsung's
handset design is fresh, phone segment." Ultra Music F300 is still rich in extra features
unique and stylish. On He added: consumers have come to expect, including a
one side is a large, clear "Samsung is thrilled 2.0 mega-pixel camera, and microSD™ slot for
screen with a sweep to be working with memory expansion - all of this in a extremely
touch key that makes Beyoncé because portable 9.4mm slim profile.  63
 Informative
The Samsung R8 LCD Television is more than a TV; it's
a work of art that inspires admiration. It not only deliv-
ers powerful home entertainment, but also speaks vol-
umes about sense of style with its new elegant form
he follow-up to the R7 LCD TV series,
T Samsung Electronics launched the R8
series, which boasts a distinctive new
cabinet design and comes in sizes up to
46 inches. R8 series has big shoes to
fill and will be one of the focal points of the
company's 2007 TV range. Sales of Samsung's
12-month-old R7 LCDs topped three million
units worldwide last year - a sales record which
makes it the most popular LCD television to
date.
"It has been the best-selling LCD worldwide
and quite convincingly so," said Samsung
Country Marketing Manager, Shahid Khan.
The product line ranges from 32" to 40" with
upgraded performance and design.
This new lineup perfectly illustrates the
evolving industry of streamlining digital technol-
ogy. The high performance multimedia device
makes the LCD TVs the ultimate interface for
viewing motion pictures, connecting to the lap-
top or the camcorder while maintaining a premi-
um high definition viewing experience.
Anynet+ delivers streamlined one touch con-
trol over all the connected devices such as BD
Player, AV receiver and Home Theater. One can
operate all of them with a single remote control
that enables commands to be passed among
devices within the system.
The Super Clear Panel feature improves
color reproduction levels and boosts the con-
trast ratio, Movie Plus technology calculates the
motion component of the incoming video signal
and interpolates the action to create new
frames without the judder effect, and the Wide
Color Enhancer ensures better presentation of
colors in bright pictures.
EXPERIENCE VISUAL PRECISION
The R8 makes every scene beautiful.
Thanks to features like Movie Plus, Dynamic
Contrast Ratio and Wide Color Enhancer, you'll
enjoy vivid clarity that brings your world to life.
Movie Plus
Discover motions as smooth as silk. The R8
renders every motion more fluid and every
shape more pronounced - no more blurred lines
or ghosted images. Its Movie Plus technology
64
Conventional Movie Plus
actually predicts what the next frame will be and devices. With three ports in total, you can stay
adds a before/after blend between images to
smooth fast moving transitions. The result is a
richer, more continuous viewing experience.
8,000:1 Dynamic Contrast Ratio
Experience the visual delights of high con-
trast. Samsung's R8 LCD TV offers you a close-
to-perfect reproduction of light and shadow
connected to a range of devices simultaneously.
through a high dynamic contrast ratio of
8,000:1. This means the image is more vivid
and crisp than ever before. ENJOY THE FREEDOM TO CUSTOMIZE
Wide Color Enhancer From easy positioning and mobility to special
See colors the way they were meant to be picture modes, the R8 is augmented by a range
seen. In sunshine or strong light, greens and of features that also makes the TV incredibly
blues can look blurry. But, with the Wide Color convenient.
Enhancer, leaves are greener and the sky is Auto Wall Mount System
bluer. Every color is as it should be. You'll enjoy perfect viewing angles with a
TAKE ADVANTAGE OF EASY CONNECTIONS remote-controlled wall mount system that
The R8 enables you to enjoy the highest extends swivels and tilts the screen. The screen
quality image and sound reproduction and con- can be positioned for maximum visibility, even
nects seamlessly to all your portable devices, allowing for viewing from multiple rooms. The
such as PC, STB, DVD and digital camera. system automatically reverts to its flush position
Anynet+ (HDMI-CEC) when the TV is turned off. Auto wall mount is
You're in full command with the R8. Anynet+ optional for units over 40" in size.
delivers streamlined, one-touch control over all Game Mode
your connected devices such as the BD Player, Feel the thrill of being right in the game. The
AV Receiver, and Home Theater. You can oper- Q9 offers unparalleled picture quality that can
be optimized for gaming with Game Mode. It
allows for H-sharpness and faster response
times to better match your level of play. In addi-
tion, its powerful surround-sound effects create
a rich, immersive experience that will maximize
the thrill of the game.
Swivel Stand
Watch TV in comfort. The R8's swivel stand
allows you to position the screen in a range of
ate all of them with a single remote control that angles. Pick your favorite chair or couch. The
enables commands to be passed among R8 follows your lead. 
devices within the sys-
tem.
3 High Definition
Multimedia Interface
Ports
There's no more
searching for hard-to-
find connections. The
R8 is equipped with
three HDMI™ ports,
one of which is locat-
ed on the side for
ready access. That
means it's simple to
connect with a digital
camera, game console Television actor Simone Singh, right, and Deputy Managing Director Samsung India R. Zutshi pose next
to the newly launched Mosel Blaque LCD television during an event in New Delhi, India. Samsung India
or other digital Electronics Pvt. Ltd. launched three new series of LCD televisions and two series of plasma televisions.
 Informative

Rs.91,900/-
Rs.56,000/-

Specifications


Processor Type
Processor Speed
Intel Centrino Duo T2300
1.66GHz Specifications
 RAM DDRII 512MB
 Processor Type Intel Centrino Mobile Technology (Intel
 Hard Drive 80GB HDD SATA
 Processor Speed Pentium M Processor 740
12.1" WXGA Wide & White
 Display  RAM 1.70GHz
Mobile Intel® 915GM Express chipset
 Main Board  Hard Drive 512MB RAM
Intel® Graphics Media Accelerator 900 with up to 128 MB of
 Graphics Accelerator 80GB HDD
shared system memory  Display
15" XGA TFT (1024x768)
External IEEE DVD Super Multi
 Optical Drive  Graphic Accelerator Intel Graphics Media Accelerator 900 up to
gigabit Ethernet; Wake-on-LAN ready
 LAN 128MB
MS WIN XP PRO  Optical Drive
 Operating System Multi-Burner (DVD/RW CD/RW)
Acer Carry bag  LAN Intel PRO / Wireless 2915 a/b/g
 Accessories  Operating System Microsoft DOS 2000 License
 Other Information 1.3MP Orbicam, S-Video / FIR, 4-in-1 card reader, Docking  Other Information Modem, Ethernet, Bluetooth
connector, Express Card, Gravisense, Anti theft,

Rs.41,000/-

Intel Celeron M420

Rs.85,000/- 1.6GHz/1MB
256MB DDR2
40GB
14.1" WXGA Widescreen with GridVista
Mobile Intel® 910GML Express chipset
Intel® Graphics Media Accelerator 900
with up to 64MB of shared memory
Specifications COMBO Drive

 Processor Type Intel® Pentium® M Processor 750

 Processor Speed 1.86GHz
 RAM 512 MB
 Hard Drive 80 GB
 Display 15.4'' XGA TFT Display
 Optical Drive DVD Recordable 8x Max
 Operating System Microsoft Windows XP Home
 Other information Fax Modem, Gigabit Ethernet,Ethernet,
Rescue and Recovery, Access Program,
Bluetooth, Client Security Solution,
Fingerprint Reader

65
 Flare Report IT

Mobile Robots Developed for Wireless Connectivity

Mobile robots have been developed, which can act as wireless communications relays, that
sense when a mobile user is moving out of service range, and can follow the user to main-
tain connectivity; likely destined for military applications
he robots can follow a user almost anywhere wiggle and roll.

T to maintain connectivity. Robots are part of

Cisco's "Information on the move" initiative -
a wide-ranging plan to secure all things wire-
less. Cisco has not any intentions of market-
ing the software, but it might make it available to
partners who might want to put it on a UAV
[unmanned aerial vehicle]
Whether or not the systems has an enterprise
application, it is of interest to the military and initiatives such as the
Army's Future Combat Systems, which uses a variety of advanced sys-
tems to achieve battleground superiority. A wireless robot such as this
could play a part in the communications of those systems.
These sorts of smart robots have been gaining much attention lately.
The University of Southern California's Information Sciences Institute
recently showed off Superbots and robots are made up of identical modu-
lar units that plug into one another to create robots that can stand, crawl,
The robots are being developed mainly to carry
out multiple complex tasks, such as assembly,
inspection, maintenance, habitat construction, sur-
face landing, and exploration in space and on planet
surfaces. Perhaps their paramount feature is flexibil-
ity: The different modules can be connected to let a
robot handle a variety of tasks, rather than have that
robot dedicated to a single task. The traditional
approach of building separate robots for separate tasks is no longer ade-
quate for affordable space exploration.
The Superbot project will be built on the first spiral of the development
completed in the last decade with small-scale, Earth oriented, self-recon-
figurable prototype robots by the proposing team, with total support of
more than $8 million from DARPA, the Air Force Office of Scientific
Research, the National Science Foundation and NASA. 

Decline of Women in IT
t's true: Fewer women work in IT today than they did in 2000. Not to 2006, a year in which overall IT employment hit a record of nearly 3.47

I only that: Women make up a smaller proportion of employed IT pro-

fessionals in the United States, revealed a recent analysis. In 2000,
984,000 women worked in eight IT occupation categories: managers,
computer scientists/systems analysts, programmers, software engi-
neers, support specialists, database administrators, network/computer
systems admin-
istrators, and
million. In 2006, 76,000 fewer women work in IT than in 2000. The
908,000 women working in the profession last year represented 26.2 per-
cent of
employed IT
professionals.
That's a 7.7
percent drop
network sys- from 2000.
tems/data com- The decline
munications in women IT
analysts. That pros wasn't a
year, women straight-line
made up 28.9 drop. In 2003,
percent of the when the econ-
nearly 3.41 mil- omy rebounded
lion employed from the dot-
IT workers in com bust, women employment in IT rose by 35,000 from 2002, but then
US. dropped off by 43,000 in 2004. But for most of the past half-dozen years,
Fast-forward fewer women seem interested in making IT their career. 

Europe to Accelerate IPTV Work Smarter, not Harder

he European market for IPTV will

T
ny manager will tell you

A
double in 2007 says a research. that hard work and long
The research examines the 54 hours are part of the job.
IPTV services across Europe, 19 A survey bears that out,
of which are in operation in the five finding that of the top 6
European markets of the UK, France, Italy, percent of wage earners in the
Germany, and Spain. IPTV is the fastest United States with stressful,
growing pay-TV platform by far, outstrip- responsible jobs, 56% work more
ping all other platforms combined. It's fore- than 70 hours a week and 9%
casted that subscriptions for IPTV services work 100 hours per week or more.
across Europe will almost double from But it's important to work smarter
2.9m in 2006 to 5.6m in 2007, with sub- as well as harder; after about ten
scription revenues from IPTV increasing hours, productivity actually falls
from 470m Euros to over 1bn Euros. into the negative range. And the
Almost 1m of those new customers will be in France. price that you pay for working that
The top five IPTV operators in Europe are Orange, Telefónica, Free much is high, including poor
Telecom, Neuf Telecom and Fastweb - accounted for 60 per cent of the health, less exercise, diminished
total IPTV market in the five countries at the end of 2006. Experts expect family relationships and high lev-
that these operators will remain in their respective positions throughout els of stress.
2007, with Neuf Telecom and Free Telecom vying for second place in Your management skills, such
France. as your willingness to delegate authority to subordinates, share of
One key factor contributing to the strong growth in IPTV is that servic- employees managed by objective, adaptability to market changes and
es are being offered by well known household names, giving consumers quality of managers also affect the productivity of the company. And how
the confidence to subscribe. Orange, BT, Telefonica, Deutsche Telecom many of those extra hours are wasted due to pointless meetings or act-
and Telecom Italia were already very established brand names in their ing reflexively? In the long run, a reliance on long hours can become a
markets, giving them a significant advantage when promoting the liability. The bottom line is that poor management has a direct impact on
service. 67
productivity. 

According to recent industry surveys, over half of all information
leaks travel to personal data storage devices such as USB drives,
MP3 players and PDAs. The surveys suggest that portable storage
devices are contributing to a staggering rise in ID theft and loss of
sensitive data on the corporate level
n every 79 seconds, someone in the United
I States becomes a victim of data thefts.
Security experts warn that even a single
incident of data loss can cost a company
millions of dollars in lost revenue, lost
opportunity, lost competitive advantage and
costly penalties for regulatory non-compliance.
Computer security experts are worried that
corporate data leaking from networks onto small
mobile storage devices will worsen into a flood
of stolen customer and company information.
According to recent industry surveys, over
half of all information leaks travel to personal
data storage devices such as USB drives, MP3
players and PDAs. The surveys suggest that
portable storage devices are contributing to a
staggering rise in ID theft and loss of sensitive
data on the corporate level.
Alarming Record
A glimpse into the staggering number of peo-
ple affected by the top five information leaks of
2006 shows how serious the data leakage prob-
lem is becoming, According to Code Green
Networks. Lost or stolen data from mobile
devices affected nearly 50 million people.
Gratis Internet Company collected the per-
sonal data of 7 million people via Internet and
later resold it to third parties in March 2006.
Leak of personal data of U.S. Army veterans
and servicemen in May of last year impacted
28.7 million people.
That same month, a laptop with personal
details of Texas Guaranteed customers was lost
by an outsourced contractor touched 1.3 million
people.
Also last year, a laptop belonging to an
employee of the Nationwide Building Society
was stolen. It contained the personal informa-
tion of 11 million society members.
Later, an employee's mobile computer con-
taining personal details of 1.4 million people
was stolen from the office of Affiliated Computer
Services.
Top USB Hacks
With the popularity and convenience of USB
and MP3 storage drives, it should be no sur-
prise that hackers are now using this technolo-
gy to squeeze data from portable storage
drives.
Several malware hacks are particularly effec-
tive at sneaking onto portable storage units to
steal their content. USB Dumper is a software
program that runs on a laptop. It copies every-
thing from the USB drive. It is very popular in
circumstances where multiple users share the
Muhammad Saffar
same USB drive.
Slurp is a malware program that runs on the
USB device itself. Slurp makes a copy of every
document as a list. A second version of Slurp
actually copies all the documents.
Pod Slurping is one of the biggest new
items. All somebody has to do is to slip a USB
drive into a slot on an unattended computer and
drag and drop the My Documents folder onto
the device.
Other hacks are capable of wringing even
more data from USB drives. They can create
virtual instances on any USB drive. When the
infected portable device is inserted into any PC,
the malware installs dozens of hidden activities
on the computer.
Eighty percent of all data on a USB disk
80% of all data on a USB disk finds its way to
a PC. Once the stolen data makes its way to a
compromised PC, or a hacker's own computer
it is irretrievable. Perhaps, even more damag-
ing than losing the data is the loss of control
after it falls into others' hands
finds its way to a PC. Once the stolen data
makes its way to a compromised PC, or a hack-
er's own computer it is irretrievable.
Perhaps even more damaging than losing
the data is the loss of control after it falls into
others' hands. It takes only four hours to lose
control of information once it is posted on the
Internet.
Driving Factors
Businesses are starting to respond to the ris-
ing threat levels posed by data leakage from
pocket-sized storage devices. The push to react
is not coming from the fear of lost data as much
as it is in fear of costly penalties. Negative pub-
licity became a primary driver last year in influ-
encing corporations to address data leakage
with new endpoint security measures.
Smarter Thieves
With all of the different drive locations where
data is stored today, mobility is a potential leak-
age point. However, that is only part of the
problem. The other part is the greater sophisti-
cation of the thieves.
Previously, the bad guys stole laptops to
make a quick buck reselling them. Now,
IT
increased sophistication of thieves lets them
pull user IDs and personal data from the hard
drives and portable storage devices.
Therefore, instead of just committing a
"smash and grab" style robbery and selling the
equipment quickly, thieves can make more
money selling the stolen data at $1 per record.
Plugging the Leakage
According to experts more data leakage
problems will come in the near future and this
situation will not change until regulatory agen-
cies impose high penalties on companies that
fail to improve their network security.
Various technologies and methodologies are
available to turn off the data leakage problem.
These include enterprise rights management
(ERM) systems, traditional secure content man-
agement
(SCM) sys-
tems and
next-gener-
ation
advanced
secure con-
tent man-
agement
(ASCM)
products.
This latest
technology
has the ability to eliminate the administrative
burden of traditional SCM.
No Data to Go
Code Green Networks in February released
a content inspection agent which pushes down
to mobile devices attached to the network. It
can take inventory of all endpoint devices and
monitor them from a central panel. It can turn
on and off the release of information.
Also, it records the names of files copied or
forwarded elsewhere. It can require encryption
of anything written to the USB device.
Similarly PointSec's security products focus
on encryption without user interaction. Most
products require users to change behavior;
therefore, when they are in a hurry these secu-
rity procedures slow them down so they forget
to use them.
Secure Computing offers a variety of soft-
ware and hardware solutions for network securi-
ty. The Sidewinder Security Appliance, for
instance, consolidates all major Internet security
functions into a single system. 
69

he massive amount of processing
T power generated by computer manufac-
turers has not yet been able to satisfy
our thirst for speed and computing
capacity. In 1947, an American comput-
er engineer had said that just six electronic digi-
tal computers would satisfy the computing
needs of the United States. Others have made
similar errant predictions about the amount of
computing power that would support our grow-
ing technological needs. Of course, they didn't
count on the large amounts of data generated
by scientific research, the proliferation of per-
sonal computers or the emergence of the
Internet, which have only fueled our need for
more, more and more computing power.
Quantum computers could one day replace
silicon chips, just like the transistor once
replaced the vacuum tube. But for now, the
technology required to develop such a quantum
computer is beyond our reach and most of
research in quantum computing is still very the-
oretical.
Will we ever have the amount of computing
power we need or want? If, as Moore's Law
states, the number of transistors on a micro-
processor continues to double every 18 months,
the year 2020 or 2030 will find the circuits on a
microprocessor measured on an atomic scale.
And the logical next step will be to create quan-
tum computers, which will harness the power of
atoms and molecules to perform memory and
processing tasks.
Quantum computers have the potential to
perform certain calculations significantly faster
than any silicon-based computer.
The Turing machine, can become the basis
for Quantum Computers, developed by Alan
Turing in the 1930s, is a theoretical device that
consists of tape of unlimited length that is divid-
ed into little squares. Each square can either
Rana Khurram Abbas
Quantum computers will be valuable in factoring large num-
bers, and therefore extremely useful for decoding and encod-
ing secret information. Current methods of encryption are
simple compared to the complicated methods possible in
quantum computers. They could also be used to search large
databases in a fraction of the time
hold a symbol (1 or 0) or be left blank. A read-
write device reads these symbols and blanks,
which gives the machine its instructions to per-
form a certain program. In a quantum Turing
machine, the difference is that the tape exists in
a quantum state, as does the read-write head.
This means that the symbols on the tape can be
Quantum computing is still in its early
stages of development; computer scientists
believe the technology needed to create a
practical quantum computer is years away
either 0 or 1 or a superposition of 0 and 1; in
other words the symbols are
both 0 and 1 (and all points
in between) at the same
time. While a normal Turing
machine can only perform
one calculation at a time, a
quantum Turing machine
can perform many calcula-
tions at once.
Today's computers, work
by manipulating bits that
exist in one of two states: a
0 or a 1. Quantum comput-
ers aren't limited to two
states; they encode informa-
tion as quantum bits, or
qubits. Qubits represent atoms, ions, photons or
electrons. Because a quantum computer can
contain these multiple states simultaneously, it
has the potential to be millions of times more
powerful than today's most powerful supercom-
puters.
Let's look at a few of the quantum comput-
ers that have been developed.
2000: In March, scientists at Los Alamos
National Laboratory announced the develop-
ment of a 7-qubit quantum computer within a
single drop of liquid. The quantum computer
uses nuclear magnetic resonance (NMR) to
manipulate particles in the atomic nuclei of mol-
ecules of trans-crotonic acid,
2001: Scientists from IBM and Stanford
University successfully demonstrated Shor's
Algorithm on a quantum computer. Shor's
Algorithm is a method for finding the prime fac-
tors of numbers (which plays an intrinsic role in
cryptography). They used a 7-qubit computer to
find the factors of 15. The computer correctly
deduced that the prime factors were 3 and 5.
IT
2005: The Institute of Quantum Optics and
Quantum Information at the University of
Innsbruck announced that scientists had creat-
ed the first qubyte, or series of 8 qubits, using
ion traps.
2006: Scientists in Waterloo and
Massachusetts devised methods for quantum
control on a 12-
qubit system.
Quantum control
becomes more
complex as sys-
tems employ more
qubits.
2007:
Canadian startup
company D-Wave demonstrated a 16-qubit
Quantum Computer
quantum computer. The computer solved a puz-
zle and a pattern matching problems. The com-
pany claims it will produce practical systems by
2008.
If functional quantum computers can be
built, they will be valuable in factoring large
numbers, and therefore extremely useful for
decoding and encoding secret information. If
one were to be built today, no information on
the Internet would be safe. Our current methods
of encryption are simple compared to the com-
plicated methods possible in quantum comput-
ers. Quantum computers could also be used to
search large databases in a fraction of the time
that it would take a conventional computer.
But quantum computing is still in its early
stages of development. Scientists have already
built basic quantum computers that can perform
certain calculations; but a practical quantum
computer is still years. Quantum computers
must have at least several dozen qubits to be
able to solve real-world problems, and thus
serve as a viable computing method. 
71
Pakistan's first online Magazine

Free Download
flare.com.pk
 Flare Report IT

According to a report, local IT companies would

suffer most from Pakistan's current market con-
ditions because, in addition to the 15 percent
GST, the government has withdrawn the 3.5 per-
cent sales tax exemption which was previously
given to local vendors
akistan's PC/server consignments grew when Pakistan's IT industry is growing rapidly. shipments, followed by Lenovo and Dell.

P by 16.4 percent in 2006 which is lower

than expected market performance. It
is mainly due to the 15 percent goods
and services GST imposed in June
2006 that resulted in higher prices for IT prod-
ucts. According to Springboard Research Asia
Emerging Countries (AEC) quarterly 'Tracker',
local IT companies would suffer most from
Pakistan's current market conditions because,
in addition to the 15 percent GST, the govern-
ment has withdrawn the 3.5 percent sales tax
exemption which was previously given to local
vendors.
Although the government has executed IT
development measures, such as infrastructure
building and automation, its policies to support
fair market competition have been undermined
by the 15 percent GST.
"The GST tax imposition is being perceived,
within the IT industry, as a serious setback,
which will particularly hamper hardware market
growth," stated Rehan Ghazi, a research ana-
lyst. "The tax will raise the cost of hardware and
the cost of doing business in the IT sector," he
added.
The new tax imposition has come at a time
Massive investments in IT infrastructure are
being planned by financial services and
telecommunications industries and the new
GST could delay their ambitious plans.
According to the report the fast growing soft-
ware export market is also expected to take a
hit due to rising operational costs. The fallout
from the recently imposed tax includes increase
The new GST could interrupt the
ambitions of the financial services
and telecommunication industries that
are planning massive investments in
the IT infrastructure
in smuggled components.
Springboard reports a 10-15 percent
increase in the grey-market business and this
trend is expected to gain momentum in the
future. In addition, the revamped market is
expanding its presence in the country.
In 2006, the multinational corporations led
the market, with HP at 5.4 percent of total PC
Leading local brands Inbox and Raffles con-
tributed a combined 4.6 percent share to total
PC shipments.
The report data further shows that Pakistan's
portable segment experienced the highest
growth in 2006 with a 30.4 percent increase in
business, followed by desktop and X86 server
products. Among the application segments, the
large enterprises, especially telecom and
banking, invested in IT, receiving 24.3
percent of total PC shipments in 2006,
followed by the government and home
sectors. Small and medium size business
(SMB) showed less IT spending in 2006,
and seems to be waiting for the Pakistan
government to abolish or reduce the 15
percent GST.
In its 2007 market forecast,
Springboard Research predicts the market to
grow 17.4 percent, less than expected, due to
the increased tax burden and decreasing
imports. Nevertheless, it anticipates that the
government would take some positive steps in
promoting healthy competition in the domestic
market by abolishing, or reducing, the tax. 

ellular mobile subscribers have increased

No Facility
to Make
C tremendously over the last three years
thus creating a demand of mobile sets in
the country. During July-November 2006,
mobile phones worth $ 294.7 million were
imported as compared to $ 51.3 million during the
same period in 2003 registering almost six times
increase over the last three years. Similarly, the
expansion also led to the import of other telecom

Cellphone, equipment in the absence of local manufacturing

industry.
Telecom imports of $ 562 million during July-
November 2006 have caused concern for the gov-

Spare Parts ernment as there is no local manufacturing unit to

meet the demand of mobiles and their spare parts.
The government should attract foreign compa-
nies for investment in this area, as there is a con-

Locally tinuous demand for the telecom equipment,

The lack of cell phones
and its equipment manu-
facturing facilities has put
more burden on foreign
exchange reserve widen-
ing trade deficit and
underlines the need for
setting up local industry
revealed a quarterly review report of Pakistan
Telecommunication Authority (PTA).
The lack of cell phones and its equipment man-
ufacturing facilities has put more burden on foreign
exchange reserve widening trade deficit and under-
lines the need for setting up local industry.
The investment in telecom manufacturing is
more important as cellular companies are rapidly
expanding their network and service structure. Now
mobile services are available in more than 5500
cities, town and villages with a significant growth of
60 percent during the first quarter of July-
September 2006.
There are 10,390 cell sites in the country
against 8,705 in June 2006 with the major addition,
according to the report, of Mobilink, followed by
73
Telenor and Warid. 
 Where marriages used to be fixed up solely by parents
with the help of religious leaders, the Internet now
playing an influential role in bringing partners together
ver the past two years there has been
O
a boom in the use of web sites that
introduce Muslim men and women,
not for casual dating, but for those
actively seeking traditional Muslim
marriage. Where once young British Muslim
might have had a marriage arranged to a
spouse from the country of their parents' origin -
perhaps Pakistan or Bangladesh - it is now
more common for them to marry within the
Muslim community in Britain.
Where marriages used to be fixed up solely
by parents with the help of religious
leaders, the Internet now plays an
influential role in bringing partners together,
even if parents remain a part of the
equation.
Singlemuslim.com, which calls itself
Britain's largest Muslim introductions
agency, has seen registered users more
than double over the past year to 100,000,
as word has spread about its service, not
only among singles but their parents too.
Such is the demand for trustworthy
introductions that its founder is now
opening sites in United States, Canada and
Australia to cater the large Muslim
communities there.
According to Adeem Younis, who
founded the site in West Yorkshire six years
ago, two people a day, on average, are
coming off the site having found success,
which describes a higher rate of site's
success.
One of the most marked effects of the
growth of sites that cater to Muslims as well
as Sikhs, Hindus, Tamils and others across
South Asia looking for traditional marriage,
is the empowerment of women.
On some sites, more than half the registered
users are professional women with above-
average incomes who use the service to save
time and broaden the scope of their search.
They are direct and demanding about what they
are looking for.
Geeta Sri Vastav, the UK head of
www.shaadi.com, which calls itself the world's
largest matrimonial service, with 10 million
registered users, most in South Asia - in India,
Pakistan, Sri Lanka and Bangladesh, describes
it a major revolution.
In Britain, where 700,000 people are
registered, 40 percent of users say they have
an average annual income of 40,000 pounds
($80,000). According to Sri Vastav, in the past,
an Asian woman who came of age didn't have
too many choices in terms of marriage. But the
Internet has increased her options immensely
On some sites, more than half the
registered users are professional
women with above-average incomes
who use the service to save time
and broaden the scope of their
search. They are direct and
demanding about what they are
looking for. In the past, an Asian
woman who came of age didn't have
too many choices in terms of
marriage. But the Internet has
increased her options immensely
as before she would meet 10 or 20 people
through her family, now she potentially has
millions to choose from. Now she has the
initiative. It has put power in her hands,
allowing her to shape her destiny when it
comes to marriage.
FAMILY-FRIENDLY
Another impact of the sites, particularly in
Britain, where there are approximately 1.8
million Muslims, is to increase the tendency for
young people to "marry in" rather than looking
to marry someone from their "home" country.
Rapid changes in lifestyle, wealth and outlook
have increased the gap between Britain and the
countries where most of its Muslims originally
came from -- Pakistan and Bangladesh --
making cross-national marriage a much trickier
affair.
New immigration laws introduced since Sept.
11, 2001 have also made it more difficult for
potential brides or grooms from countries like
Pakistan to enter Britain for marriage.
"Anita", a Sunni Muslim and typical user of
one of the sites in Britain, is a case in point.
In her profile, she makes it clear she does
not want a non-British Muslim partner.
"MUST BE A UK CITIZEN, preferably
raised in the UK," she writes, adding:
"Once compatibility is established, would
prefer family involvement. My family know I
am looking so would prefer someone who
is looking with permission from their family."
There are no precise figures on Muslim
marriages in Britain, but community leaders
say trends have changed rapidly in recent
years, particularly as far as strictly arranged
marriages go, and point to education and
the Internet as the main causes.
Ghayasuddin Siddiqui, the head of the
Muslim Parliament of Britain, is of the
opinion that it's just not as common
anymore. According to him people coming
from abroad find it difficult to adjust, and
people living here find they have much
more compatibility with Muslims who were
also born or grew up here, so the demand
for the old traditional arranged marriage just
isn't there.
A side-effect of Muslim women's increased
confidence that he's noticed, however, is that
there now appear to be fewer "good Muslim
male" marriage prospects to go around. That's
led to some women marrying outside their
community, so a British Pakistani woman might
marry a British Bangladeshi. 75
Gateway To The Communication World
 2006 slightly, but none of the terms decreased
more than 26 percent compared to 2005.
A preponderance of men searched for the
terms “porn,” “free porn,” “playboy” and “teen
porn” in 2006 with the percentage of men
searching for these terms being 96 percent, 97
percent, 86 percent and 82 percent,
respectively.
Women more frequently searched for the
terms “adult dating” and “adult sex” with
searches for these terms both at 64 percent.
The United States is the top video pornography
producing country, followed by Brazil, The
Netherlands, Spain and Japan. Within the
United States, Los Angeles, Las Vegas, New
York, Chicago and San Francisco are the most
notable cities within the pornography industry.
The United States has produced the largest
number of pornographic Web pages on the
Internet with more than 244 million Web pages
with pornographic material. Germany is second
with 10 million pornographic Web pages,
followed by the United Kingdom with 8.5 million
and Australia with 5.6 million.
Most Internet viewers of pornography tend
to be those with higher incomes. In fact, the
highest percentage 35 percent of viewers of
pornography on the Web are those who earn
$75,000 per year or more. The next highest
segment at almost 26 percent is those who
earn $50,000 to $75,000 per year. The lowest
group of Internet viewers of pornography 6
percent is those earning incomes of less than
$15,000.

2006 Worldwide Pornography Revenues

Country Revenue Per Capita Notes
(Billions)
China $27.40 $27.41 1
South Korea $25.73 $526.76
Japan $19.98 $156.75
US $13.33 $44.67
Australia $2.00 $98.70
UK $1.97 $31.84
Italy $1.40 $24.08
Canada $1.00 $30.21
Philippines $1.00 $11.18
Taiwan $1.00 $43.41 1
Germany $.64 $7.77 1
Finland $.60 $114.70 1
Czech Republic $.46 $44.94 1
Russia $.25 $1.76 1

During a second 28,258 internet

Netherlands $.20 $12.13
Brazil $.10 $53.17 1
Other 212 Unavailable 2
$97.06 Billion

users view pornography Notes 1=Incomplete, 2=Unavailable data

Canada, Philippines, Taiwan,

Italy Germany, Finland, Czech Republic,

W
orldwide revenues for the pornography industry today equal more than Russia, Netherlands, Brazil
pornography industry in 2006 the revenues of the top technology companies U.K.
were at least $97 billion, with combined Microsoft, Google, Amazon, eBay,
revenues in the United States Yahoo!, Apple, Netflix and EarthLink. Australia $$$
fourth highest among all countries The TopTen REVIEWS report details 20 1%
at $13.3 billion. search keywords related to the pornography 2% 5%
Pornography revenues in China were the industry. Between 2005 and 2006, searches for 2%
highest for 2006 at $27.4 billion with South the terms “adult dating,” “sex ads” and “adult
14% 28%
Worldwide revenue of the pornography industry is U.S. China

more than the revenues of the top technology

Japan
companies combined Microsoft, Google, Amazon, 21%
South Korea
eBay, Yahoo!, Apple, Netflix and EarthLink 27%

Korea at $25.7 billion and Japan at $20 billion.
With every passing second $3,075.64 is spent
on pornography, 28,258 Internet users view
pornography and 372 Internet users type adult
search terms into search engines.
Previous numbers put the worldwide
revenues for pornography at $57 billion for the
76 year 2003. The worldwide revenues of the
sex” increased the most, growing by 622
percent, 382 percent and 301 percent
respectively. The No. 1 searched term, “sex,”
was searched more than 75 million times in
2006, an increase of 7 percent compared to
2005.
Searches for the terms “porn,” “free porn,”
“cyber sex,” “playboy” and “nude” decreased in
The pornography industry is larger than the
revenues of the top technology
companies combined: Microsoft, Google,
Amazon, eBay, Yahoo!, Apple, Netflix and
EarthLink
2006 Search Engine Request Keyword Trends 2006 and 2005 Pornography United States
Top Pornography Banning Countries
Top Worldwide Search Top US Cities Search
Saudia Arabia, Iran, Syria, Bahrain, Egypt, Industry Revenue Statistics
Requests Requests
Keyword: “porn” UAE, Kuwait, Malaysia, Indonesia, Singapore, 2006 2005
      1. South Africa 1.  Elmhurst, IL
      2. Ireland 2.  Stockton, CA
Kenya, India, Cuba, China (Billions) (Billions)
      3. New Zealand 3.  Meriden, CT Video Sales & Rentals $3.62 $4.28
      4. United Kingdom 4.  Chandler, AZ
      5. Australia 5.  Louisville, KY Country Porn Pages Internet $2.84 $2.50
      6. Estonia 6.  Irvine, CA Cable / PPV / In-Room /
      7. Norway 7.  Kansas City, KS United States 244,661,900 Mobile / Phone Sex $2.19 $1.34
      8. Canada 8.  Norfolk, VA
      9. Croatia 9.  Tampa, FL Germany 10,030,200 Exotic Dance Clubs $2.00 $2.00
     10. Lithuania 10. Oklahoma City, OK Novelties $1.73 $1.50
Keyword: “xxx” United Kingdom 8,506,800
      1. Bolivia 1.  Elmhurst, IL Magazines $.95 $1.00
      2.  Chile 2.  Meriden, CT Australia 5,655,800 $13.33 $12.62
      3.  Romania 3.  Oklahoma City, OK
      4.  Ecuador 4.  Irvine, CA Japan 2,700,800
      5.  Pakistan 5.  Kansas City, KS
The Netherlands 1,883,800 US porn revenue exceeds the combined revenues
      6.  Peru 6.  Tampa, FL
of ABC, CBS, and NBC
      7.  Mexico
      8.  Slovenia
7.  Chandler, AZ
8.  Norfolk, VA
Russia 1,080,600
      9.  Lithuania
     10. Colombia
9.  Richardson, TX
10. Las Vegas, NV
Poland 1,049,600 4.50
$$$ 2005 2006
Keyword: “sex”
      1.  Pakistan 1.  Elmhurst, IL
Spain 852,800
3.38
      2.  India 2.  Meriden, CT
      3.  Egypt 3. Kansas City, KS
      4.  Turkey 4.  Louisville, KY Pornographic Web Pages By 2.25
      5.  Algeria 5.  Southfield, MI
      6.  Morocco 6.  Newark, NJ Country
      7.  Indonesia 7.  Oklahoma City, OK Australia
1.13
      8.  Vietnam 8.  Norfolk, VA
      9.  Iran 9.  Irvine, CA U.K.
     10. Croatia 10.  Chandler, AZ
Germany 0
1% Video
Internet
Average Monthly Unique Visitors to 1% Exotic Cable/
Dance PPV/ Novelties
Adult Websites (millions) 1% Mobile Magzine
0 2%
1875 3750 56.25 75.00 3% Japan, Netherlands, Sources: Statistics are compiled from the credible sources mentioned.
2001-04 4% Russia, Poland, Spain
In reality, statistics are hard to ascertain and may be estimated by local
2001-10 and regional worldwide sources.
2002-04
2002-10 ABC, Associated Press, AsiaMedia, AVN, BBC,
2003-04 CATW, U.S. Census, Central Intelligence Agency,
2003-10 China Daily, Chosen.com, Comscore Media Metrix,
2004-04 USA Crimes Against Children, Eros, Forbes, Frankfurt
2004-10
Stock Exchange,
2005-04
2005-08
89%

77
 Internet Adnan Hafeez
n 1986, Paul "Freck" Morgan lost
I
the use of his legs following a
boating accident, decided to
cut off his useless feet and
broadcast the deed live on
the Internet. Those interested in
the gruesome spectacle could watch
his Webcam for $20. In 1998, the story of
Monica Lewinsky's affair with President Bill
Clinton appeared on the Net and quickly turned
into one of the biggest scandals in American
history.
The Web is a great way to deliver
information, but it's also a great way
to expose, spread, or jump-start a
scandal.
A United States senator once
said, so it must be true: The Internet
isn't a dump truck, it's a series of tubes.
And many a reputation has gone swirling
down those tubes, thanks to the Net's ability to
expose scoundrels, scalawags, liars, cheats,
and fools--and then broadcast the scandal to a
billion glowing screens.
The Net's biggest scandals are nothing if not
democratic, touching everyone from the most
ordinary individuals to the highest office in the
land. Not everyone deserved the notoriety.
Some were hapless victims of privacy breaches;
others were exposed by hackers or misguided
crusaders. But in almost every case, somebody
ended up getting fired, sued, or mortally embar-
rassed.
Here are our picks for the 10 all-time biggest
scandals on the Internet.
10. Don't Ask, Don't Tell--And Don't Tell AOL
Senior Chief Petty Officer Timothy R.
McVeigh figured there was no harm in listing his
marital status as "gay" on his AOL profile.
McVeigh chose not to disclose his full name or
other identifying information to AOL. But his pri-
vacy--and his 17-year career in the Navy--were
tossed overboard when an AOL employee
divulged his full identity to a naval investigator
in the fall of 1997.
AOL first denied outing McVeigh, then apolo-
gized for violating its own privacy policy, and
then criticized the Navy for "tricking" its employ-
ee. When the Navy accused the 17-year veter-
an of violating the military's "don't ask, don't tell"
policy and tried to discharge him, McVeigh
sued. After a judge ruled in his favor, McVeigh
was allowed to retire as a master chief petty
officer.
9. The Rootkit of All Evil
Halloween 2005 was a scary night for Sony
BMG Music, but not for the usual reasons. That
day Microsoft Technical Fellow Mark
Russinovich posted a curious entry on his blog.
While scanning his hard drive that day,
Russinovich had discovered a rootkit--a tool
often used by hackers to mask the presence of
malware--and had traced it back to Get Right
With the Man, a Sony BMG Music CD.
At first Sony denied the situation. It then
issued "fixes" that didn't work, and finally it
relented to public pressure and offered to help
users uninstall the kit and replace their CDs. By
then, the company's reputation was as dam-
78
aged as its customers' hard drives.
A United States senator once said, “so it must
be true: The Internet isn't a dump truck; it's a
series of tubes. And many a reputation has
gone swirling down those tubes, thanks to
8. the Net's ability to expose scoundrels,
Sex-Video Scandal #387
in a Series
scalawags, liars, cheats, and fools--and
then broadcast the scandal to billions of
glowing screens”
broadcast the deed live on the Internet. Those
Sexy starlet and interested in the gruesome spectacle could
Hollywood hunk fall watch Freck's Webcam for $20. But the cut-off
madly out of love three date came and went, and Freck's feet were still
months later. Soon thereafter a attached. In the end, Freck didn't have a leg to
video appeared on the Net, stand on. Or maybe he just got cold feet.
though both parties deny all knowl- 4. The China Syndrome
edge of it. It may be a jilted lover's revenge Last year Google announced a new Chinese
or just a cheap publicity stunt, but it is a little version of its search engine that was censored
more exposure than any of us really needed. by the Beijing government. But Google declined
7. You can't click but you can't hide to roll out Chinese versions of Blogger or Gmail.
This is one of those scandals that never In late 2005, Microsoft voluntarily removed the
seem to end. Beginning in September 2003, the blog of an outspoken Chinese journalist from
RIAA and MPAA took a new tack in their anti- MSN Spaces. Cisco has also come under fire
swapping crusade by suing consumers for ille- for selling China the equipment to carefully filter
gally downloading music and movie files. They Internet access for its 132 million Netizens.
Rather than get cut out of the world's largest
In October 2004, Paris Hilton's emerging market, these firms decided to hold
their noses and take the money.
T-Mobile Sidekick account was 3. Dan Rather Bids a Font Farewell
Four documents, dating from the early
hacked by Nicholas Jacobsen, 1970s, allegedly proved that powerful friends of
who shared her private photos the current president (Bush) pulled strings to
keep him out of Vietnam and put him into the
across the Net. U.S. Secret National Guard. But shortly after 60 Minutes,
Service agent Peter Cavicchia, host Dan Rather revealed the documents' exis-
tence in September 2004. Questions about the
an investigator, was also authenticity of the documents were raised-
specifically, whether a 1970s-era typewriter
hacked, fined guilty and finally could produce the superscript and curly apos-
had to quit his job trophes found in the four memos.
The mainstream media followed the suit and
hired firms to infiltrate peer-to-peer networks, twelve days after airing the segment, Dan
capture IP addresses, and force ISPs to reveal Rather publicly apologized for the story, saying
the names of the customers. 18,000 U.S. con- he could not promise for the documents'
sumers have been sued so far. Still the file authenticity.
sharing is continuing, CD sales are dwindling, 2. A Real Page Turner
and illegal downloads are climbing. When ABC published the transcripts of
6. The Not-So-Secret Service Foley's explicit text messages with an underage
In October 2004, Paris Hilton's T-Mobile volunteer last September, not even the slickest
Sidekick account was hacked by 21-year old Beltway spinmeister could shrug them off as
Nicholas Jacobsen, who shared her private benign. Foley's disgrace may not have brought
photos and address book across the Net. U.S. about the Republican electoral debacle last
Secret Service agent Peter Cavicchia, who hap- November, but it didn't help his or his party's
pened to be investigating Jacobsen at the time, cause.
was also hacked. Jacobsen produced memos 1: Monica-gate and Whitewater
that Cavicchia had e-mailed regarding ongoing On January 17, 1998, Matt Drudge broke the
investigations of Russian cybercrooks. In news that White House intern Monica Lewinsky
February 2006, Jacobsen pleaded guilty to one was having an affair with President Bill Clinton.
count of hacking, was fined $10,000, and was The story appeared on his Web site, the Drudge
sentenced to a year of home detention. By Report, and quickly turned into one of the
then, Cavicchia had already turned in his biggest scandals in American history.
badge. The Lewinsky scandal put the Internet on
5. Scandalous Feats hyper-alert, drawing its attention to an ongoing
In 1986, Paul "Freck" Morgan lost the use of and arguably bigger scandal called Whitewater.
his legs following a boating accident. In 2001, Due to the Net, Whitewater gathered a great
he decided to cut off his useless feet and
deal of attention. 

This married couple was sitting in a fine
restaurant when the wife looks over at a near-
by table and sees a drunk man.
The husband asks, "I notice you've been
watching that man for some time now. Do you
know him?"
"Yes" she replies, "He's my ex-husband, and
has been drinking like that since I left him
seven years ago."
"That's remarkable" the husband replies, "I
wouldn't think anybody could celebrate that
long."
---------------------------------------------------------------
Banta had always ordered a beverage by sim-
ply saying, "A Coke, please."
However, recently waitresses had been
responding, "I'm sorry, we don't have Coke.
We have Pepsi, Diet Pepsi, Thums Up, Dew,
Sprite, Fanta... "
Tired of listening to the long list of soft drinks,
Joke
Banta decided to make life another man had his eyes closed.
easier. So one day he simply "What's the matter? Are you sick?" he asked.
asked the snack bar clerk at a "No, I'm okay. It's just that I hate to see ladies
movie theater for a "Dark, standing."
Carbonated beverage." ---------------------------------------------------------------
Son: Dad, what is an idiot?
The young man behind the Dad: An idiot is a person who tries to explain
counter looked up and said, his ideas in such a strange and long way that
"Sir, would you like a cylindri- another person who is listening to him can't
cal plastic sucking device with understand him. Do you understand me?
that?" Son: No.
---------------------------------------- ---------------------------------------------------------------
When I was young I used to You have just received the "Kentucky Virus"!!!
pray for a bike, then I realized As we have not got any programming experi-
that God doesn't work that ence, this Virus works on the honour system.
way, so I stole a bike and prayed for forgive- Please delete all the files on your hard drive,
ness. and manually forward this virus to everyone on
--------------------------------------------------------------- your mailing list.
A man receives a phone call from his doctor. Thanks for your cooperation.
The doctor says, "I have some good news ---------------------------------------------------------------
and some bad news." Once a programmer drowned in the sea. Many
The man says, "OK, give me the good news Marines were at that time on the beach, but
first." the programmer was shouting "F1 F1" and
The doctor says, "The good news is, you nobody understood it.
have 24 hours to live." ---------------------------------------------------------------
The man replies, "Oh no! If that's the good Doctor! I have a serious problem, I can never
news, then what's the bad news?" remember what i just said.
The doctor says, "The bad news is, I forgot to When did you first notice this problem?
call you yesterday." What problem?
---------------------------------------------------------------
If your dog was barking at the back door and
your wife was knocking on the front door, who
would you let in first?
The dog, because at least he would shut up
once he was in
---------------------------------------------------------------
On a crowded bus, one lady noticed that
79
 National

'PTCL on top with 56 % share in Awais Sees 100m Mobile Phone

total International Incoming users by 2010
inister for Information
Traffic'

P
Technology, Awais Ahmad Khan
akistan Telecommunication Company Limited (PTCL) remained
on top with around 56 percent share in term of total internation-
al incoming traffic during the first two quarters of the current
financial year. Stiff competition in Long Distance International
market has compelled the company to lower its tariffs to regain
M Leghari projected a growth of
100 million mobile phone users
within next three years due to
what he called "a hunger for telephony and
innovative services being introduced by
operators."
its market share which was dropped particularly in international traffic
business. The company is offering international calls as low as Rs 2 per He stated this while unveiling CM Pak
minute for the selected 16 countries and has also reduced its NWD tar- Limited - a company launched by China
iffs for fixed lines and mobiles during the last six months. Mobile to run the erstwhile Paktel's opera-
The other companies also brought their tariffs down due to the com- tions in Pakistan.
petition at the lowest ebb, especially during the period mentioned above "The entry of world's largest telecom
to attract huge LDI traffic. company China Mobile into Pakistan's tele-
Meanwhile, according to Pakistan Telecommunication Authority com market sends the right kind of signals
(PTA) apart from incumbent PTCL, LDI market of Pakistan has now 14 for the nature of healthy competition and
new LDI companies in the country. innovative services, the phone users are going to benefit from in the com-
Intense competition has been seen in the LDI market, it said, adding ing years," he added.
during the last few months eight major LDI operators invested above He opined that while mobile companies were expected to be embroiled
133 million dollar. into a stiff competition in the days ahead, the ultimate winners would be
On the traffic side, an unprecedented growth (173 percent) was wit- market players excelling in content provision which had the potential to
nessed in the international outgoing traffic, mainly due to the availability drive the appetite for phones in coming years.
of low cost calls through calling cards of new LDIs. He said the launch of CM Pak was a historic occasion as it was for the
Estimated total international incoming traffic during the second quar- first time that China Mobile had come out of China to invest into another
ter of this fiscal year has been 1,119 million minutes, showing a quarter- country and it also marked a shift in the attitude of Chinese companies
ly growth of over 13 percent.  which had begun to invest in the service-based sector in Pakistan instead
of looking merely for contracts for providing vendors' services. 

Warid Honors Promises Again

arid Telecom congratulates Warid Mobile Bike and Life pro-

W motion winners. These seven lucky Warid users, from the

Marketing Manager Warid Telecom, Kazim Mujataba addresses a press conference
regarding Warid Gymkhana Golf League 2007 at Golf Club, Media Coordinator Khawaja
Pervez Saeed and Manager Gymkhana Club Murad Khan are also seen sitting.
Lahore region, became the proud owners of motorbikes as
promised by Warid. The winners, contacted to claim their
prizes, include Tanveer Aslam (Mureedke), Muhammad
Faisal Rathore (Lahore), Sadia Ali (Nankana Sahib), Farwa Kazmi
(Lahore), Asghar Ali (Lahore), Muhammad Zahid (Lahore), Muhammad
Ejaz (Lahore). The winners of the other regions will be announced later.
Warid Telecom initiated a scheme in January this year where their users
were able to win mobiles phones and motorbikes by just using the bal-
ance of Rs 5 or Rs 10 respectively by calling or messaging everyday. This
promotional campaign generated a lot of interest and excitement amongst
the consumers as the simplicity of the campaign made it easy for them to
try their luck.
Warid Telecom, the fastest growing cellular service in Pakistan serving
a significant eight million subscriber base has once again proved itself as
a caring brand that wants the customers to enjoy being connected with it.
They pride themselves on providing excellent quality and services to
make communication easier for their customers. 

Telenor Pakistan's Revenues 45% up in Jan-Mar

elenor Pakistan added 2.4 million subscriptions to its subscriber base during the first quarter of this calendar year, a record in its history. Its

T
lion. 
total revenues, compared to the previous quarter, in local currency increased by 45 percent. According to the latest figures presented by
Telenor group's CEO Jon Fredrik Baksaas and CFO Trond Westlie at Telenor Group's headquarter at Fornebu, Telenor Pakistan's contribution
to Telenor Group's net additions last quarter worldwide hit the 30 percent mark. Telenor's mobile subscriptions worldwide now stand at 123
million. In the first quarter of 2007, Telenor's revenues increased by 5 per cent compared to the first quarter of 2006, reaching NOK 22.4 bil-

Motorola Launches Customer CaRing Centers

otorola announced the opening of Caring Pakistan Customer Care Centers in major

M cities of the country to provide warranty and after-sales service to Motorola GSM
handsets and accessories recently. CaRing Pakistan would start its operations nation-
wide in collaboration with Ring Pakistan and Motorola. The specialised centers with
state-of-the-art infrastructure and equipment have been especially designed and estab-
lished in Pakistan to service Motorola customers. Channel Marketing Manager Motorola Hashim
Sheikh said: "Proud owners of Motorola GSM handsets and accessories will now have exclusive
access to walk-in centers, specialized service counters, laboratory and storage facilities. Motorola
customers using the CaRing Customer Care Centers will enjoy their leisure time while at the center
by watching television, using the internet, checking the friendly usage of latest Motorola handsets
and products, and acquiring loads of information on new designs and developing technologies."  Mr. Farooq Malik receiving prize at the announcement of Motorola’s
80 Lucky Draw held at the Launch of Customer CaRing centers.
 National

Ufone's GSM Roaming Partners Mobilink's Indigo Brand

Increase to 192
fone, in a bid to facilitate its customers, has added Cable &
U Wireless Isle of Man to its list of GSM and GPRS roaming
partners. With this move the number of Ufone's GSM roaming
partners has increased to 192 and destinations to 117 where-
as the number of GPRS roaming partners has soared to 78
and destinations to 58.
Ufone was the first
cellular operator in
Pakistan to offer GPRS
international roaming,
providing its customers
the convenience to be
connected with the rest
of the world via GPRS leading to features like Umail etc.
GPRS roaming is now available in Australia, Bahrain, Hong Kong,
Japan, Philippines, Portugal, Saudi Arabia, Singapore, Spain, USA,
France, UAE, Malaysia, Ukraine, Bangladesh, Belarus, Belgium,
Canada, Czech Republic, Denmark, Finland, Italy, Sri Lanka, Sweden,
Switzerland, Taiwan, Thailand, Tunisia, Turkey, West Indies, Georgia,
Iceland, Lithuania, Luxembourg, Maldives, Norway, etc and will soon be
offered in other countries as well, keeping in view customer’s needs. 
Organizes Golf for Premium
Customers
M
obilink, Pakistan's
leading cellular
service and part of
the Orascom
Telecom group
organised an invitational Club
Indigo Golf Tournament exclu-
sively for Mobilink's corporate
customers. The tournament
was organized at the Islamabad
Golf Club by Mobilink Indigo Club. It was aimed at bringing together the
top executives from the corporate sector at one of the most popular
greens of the city. The Indigo Club includes high profiled companies and
individuals who prefer to indulge in game of golf whenever the opportunity
beckons.
Expressing his views on the Indigo Club tournament, Zouhair A. Khaliq
President and CEO Mobilink said, "Needless to say we are the leaders in
the telecom sector, but this does not stop us from doing more for our cus-
tomers, we strive to set higher standards for all in the business. Through
Club Indigo we ensure, the maximum level of customer satisfaction for
our corporate accounts and establish concrete relationships through tai-
lor-made services and special offers for our major clients."
Club Indigo is responsible for building relationships with its exclusive
clientele, through superior customer services. Prizes at the tournament
included trophies, world class drivers, putters and golf bags. This was the
third and final Indigo golf club tournament after recent events in Lahore
and Karachi.
Recently Mobilink also held an invitational tournament in Karachi and
has organized and sponsored various sports events across Pakistan,
including cricket and polo tournaments, providing quality entertainment to
its customers. 

Over 10,000 Avail MNP Facility:

PTA Chief
hairman Pakistan

Students performing in a play during the annul prize distribution ceremony of Comsats
Institute of Information Technology held at Fatima Jinnah Hall. C Telecommunication Authority
(PTA), Major General
Shahzada Alam Malik (Retd)
said that more than 10,000 sub-
scribers availed the Mobile Number
Portability (MNP) facility during one
month. Over 20,000 subscribers have
already posted their requests for shifting
Computer Users asked to Legalize their cellphone numbers along with the
code from one operator to another, he
their Software by May 30 said while addressing a seminar on
"Business Intelligence Solutions for
usiness Software Alliance (BSA) has asked all the computer Telecom Industry" organized by SAS

B users to legalise their software by May 30 without paying any Pakistan.

fine for copyright law violations that occurred in the past, Aly
Harakeh, BSA representative for Eastern Mediterranean and
Pakistan, addressing a press conference, said the 35-day
grace period had been offered to all the computer users, especially the
businesses, to give up the use of pirated software and get the licensed
versions.
He said the software piracy badly affected the country's information
technology (IT) sector and ultimately impeded software development.
Aly said that only the licensed software provided the maximum bene-
fits to computer users by providing reliable CDs and detailed booklets,
as well as qualifying for upgrades through registration.
According to an IDC report, Pakistan with 86 percent piracy rate had
to suffer 48 million dollars loss in 2005 and stood at No 5 among the top
20 countries with highest piracy rates followed by Vietnam 90 percent,
Zimbabwe 90 percent, Indonesia 87 percent and China 86 percent.
Aly Harakeh said the criminal charges might be filed against any
company, which chose to use illegal software after the grace period
expired.
He said that these penalties include confiscation of equipment used
for duplicating the software, fines up to Rs 100,000 and an imprison-
ment up to three years for company owners and directors. 
The objective of the seminar was to
provide a platform to the senior execu-
tives of local telecommunication industry to indulge in discussions with
SAS experts from abroad. The chairman said that MNP database has
been established in Islamabad, which hosts the data of all ported out and
ported in numbers. The MNP is working successfully and now it is up to
the consumers to avail this service if they are not satisfied with their pres-
ent operator, he added.
He said MNP has been introduced in Pakistan to bring further competi-
tion and improve the quality of service in cellular mobile sector
Speaking on the occasion, Mazhar Hussain, Country Manager, SAS
Pakistan said with new entrants in the market and launch of MNP the
competitive environment has been fierce. As a direct consequence there
is a renewed focus on strategies that are geared towards customer reten-
tion, quality of service and targeted campaigns to compete in the new
81
 Special Telenor Hajj Campaign Mobilink To Invest $700m on
Launched Expansion
elenor Pakistan has announced a he Mobilink has announced to invest $700 million in the next two

T special 'Telenor Hajj Campaign'

from which 50 privileged Telenor
Pakistan customers will get the
opportunity to perform the Holy
Hajj. All customers who join the Telenor
Family by 30th May 2007 will qualify for
this promotion via lucky draw. Happy to
T years to expand its operations in the country to meet the demand
for phenomenal growth in the telecom sector. The company has
signed agreements with banks to arrange funding for its future
plans. President and CEO of the company, Zouhair A. Khaliq, said
that the Mobilink has already
invested more than $2 billion on
its mobile network and is plan-
have launched an exciting offer, Director ning to invest an additional $700
Marketing Telenor Pakistan Azim-ul-Haq million.
said; "Telenor always aims to bring value Zouhair was speaking on the
to its customers by not only coming up occasion of financial close of
with attractive packages, products & Rs7.5 billion term financing
services but also by introducing promo- package through two local bank syndicated transactions. Out of this total,
tions which our customers look forward to. Rs4 billion medium-term financing facility has exclusively been arranged
"Telenor is proud to launch this very unique scheme which will allow by the MCB Bank through participation from more than 14 financial institu-
many of our customers to accomplish one of their most important tions.
dreams and religious obligations," he maintained.  Zouhair said that Mobilink has the largest mobile network in the coun-
try, covering 55 per cent of the total population in over 5,000 cities, towns
and villages. Experts said after the entry of China Mobile, more competi-
tion is expected. China Mobile has recently moved to buy Paktel
Company having a value of $460 million to make it a platform to enter this
highly attractive sector.
President MCB Bank Mohammad Aftab Manzoor said that successful
financial close, with the participation of more than 18 financial institutions,
will go a long way in strengthening our position as a leading investment
bank in the market. 

Pakistan PM Meets Chinese

Officials
akistani Prime Minister Shaukat Aziz, during his China tour, visit-

Federal Minister for Information Technology, Awais Ahmad Khan Leghari, Federal Minister
for Privatization and Investment, Zahid Hamid and others pose for a group photo during a
ceremony to announce relaunching of Paktel GSM by China Mobiles.
P ed the southwest Chinese city where Pakistan is involved in a
joint project to develop a fighter jet. Aziz flew to Chengdu after
having meetings with Chinese leaders in Beijing on terrorism and
other issues including Afghanistan, Iran and India.
The prime minister, in China on a week-long visit, attended the inaugu-
ral ceremony of Pakistan's consulate general.
China, Pakistan's main military supplier, has set up a joint project in
Chengdu to develop the JF-17 Thunder fighter aircraft.

Samsung Ships First Hybrid

Hard Drive
amsung Electronics Ltd,

S the world-wide digital con-

sumer electronics and
information technology
leader, announced the
shipment of its hybrid hard drive to
the commercial marketplace.
Samsung's MH8O Series hybrid hard drive is offered in 80GB, 120GB
and 160GB capacities. Samsung is a leader in hybrid hard drive tech-
nology and is one of the first companies to offer a commercially avail-
able unit. The MI-ISO hybrid hard drive is currently shipping to select
OEM customers and will soon be available in retail and commercial out-
lets. Pakistani Prime Minister Shaukat Aziz, left, smiles with Chinese Vice Premier Wu Yi, right,
Optimised to work in conjunction with Windows Vista capable note- during a meeting at Beijing's Great Hall of the People. China and Pakistan have signed 13
book PCs, Samsung's MI-ISO is a 2.5-inch hybrid hard drive with 128 or agreements to boost cooperation in areas such as space, telecommunications
and education.
256 megabytes of flash memory. It combines a hard disk drive with a
one NAND flash cache and Microsoft's Ready Drive software, offering "To win hearts and minds, we should provide (potential terrorists) with
faster boot and resume times, increased battery life and greater reliabili- economic prosperity and a better future full of hope," Xinhua news agency
ty compared to traditional magnetic media technology. quoted Aziz as saying.
"As a leader in both hard drive and flash memory technologies, Aziz argued that "military methods alone cannot win the war against
Samsung brings to market a unique hybrid hard drive that is sure to rev- terrorism. Without a plan for political participation and economic and
olutionise the notebook computing experience," stated Shahid Khan, social development, the problem of terrorism will never be fully resolved."
National Marketing Manager for Samsung Electronics. During his visit, Aziz also met with his Chinese counterpart Wen
Anila lnayat, Assistant Manager -Information Technology, Samsung Jiabao, and the two oversaw the signing of 13 agreements on cooperation
Electronics explained, "The MH8O hybrid hard drive preserves the high in areas such as space, telecoms, education and legal assistance. 
densities of magnetic storage technology, while the advanced NAND
flash technology enhances the overall value with lowered power con-
sumption, higher reliability and faster read/write access than traditional
82
hard drives." 
 Mr. Zubair Ahmed Kasuri, Editor in Chief, Flare & Octane Magazine getting Nokia Asia Pacific Customer and Market Operations Senior Vice President Urpo Karjalainen, left,
acquainted with Mobilink’s fault managment and monitering unit at Beverly Center Nokia India Customer and Market Operations Vice President D. Shivakumara, center, and Nokia
Islamabad. Mobile Phones Entry Business Unit Senior Vice President Soren Petersen pose with newly launched
Nokia mobile phones during an event in New Delhi, India.

Engineer Pervaiz Butt, Secretary, Ministry of Science and Technology giving gifts to
the members of Argentina delegation in Islamabad.

Masayoshi Son (2nd L), Chief Executive Officer (CEO) of Softbank Mobile surrounded by actresses
and models introduces its new lineup of handphones during a press conference in Tokyo.

An employee of the engineering company Festo looks at the arm of a robot, at the
Hanover fairgrounds, industrial technology fair.
Yahoo Inc. Co-Founder David Filo looks on during an event to launch company's new products in
Bangalore, India. Yahoo India announced the launch of Yahoo India Our City and Yahoo India Maps.
Our City, is the next generation Web 2.0 mashup application from Yahoo.

Space tourist Anousheh Ansari took this photo, which Indian models pose with Intel-based laptops during a press con- In this handout photo provided by Zero Gravity Corp., astro-
she provided, from the International Space Station in ference in New Delhi. Intel has launched a host of new technolo- physicist Stephen Hawking floats on a zero-gravity jet. The
84 2006. Ansari, who was born in Iran and later became gies including faster Intel Core 2 Dup processors, and modified jet carrying Hawking, a handful of his physicians
an American citizen. Intel Centrino Duo etc. and nurses.
 Dana Garcia, left, and Birna Gustafsson model the Barbie Adam Savage, left, and Jamie Hyneman, co-hosts of the Raven, a portable medical robot, moves colored cubes during
Girls MP3 player during a media preview in New York. Discovery Channel's Mythbusters, work with Intel on films pro- a demonstration in Seattle, at the University of Washington
moting Intel's new processing chip, at M5 industries studio in Electrical Engineering building.
San Francisco, Calif.

This picture shows the Ariane 5 rocket on the launch pad at A model displays a Nokia handset during a products launch in A man looking at a new mineral which will be formally named
Kourou space centre, French Guiana, prior the scheduled New Delhi. Jadarite later this year. A new mineral matching kryptonite's
launch. The vessel is carrying two telecomunications satelites, unique chemistry, as described in the film Superman Returns,
Astra 1L and Galaxy 17, to be placed in orbit. has been identified by scientists

AT&T Michigan headquarters is shown in Detroit. Telecommunications heavyweight AT&T German Chancellor Angela Merkel and Turkish Prime Minister Recep Tayyip Erdogan sit
Inc. said its profit doubled to $2.8 billion in the first three months of the year, its first full on the wheel of a tractor as they make a walk through Hannover Messe industrial tech-
quarter since completing its acquisition of BellSouth. nology fair in Hanover, western Germany. 85
 Docomo Cancels Deal with Telenor May Cut Stake in
Hutchison Essar Bangladesh & Malaysia
apanese mobile phone giant NTT DoCoMo cancelled a contract

J N
orwegian telecoms firm Telenor is considering reducing its
with Indian operator Hutchison Essar to provide its "i-mode" stake in mobile phone company Grameenphone (Bangladesh)
mobile Internet service in India. and Digi.Com Bhd (Malaysia) Telenor chief executive Jon
DoCoMo's move followed the Fredrik Baksaas has noted that Muhammad Yunus is a
Indian government approval late businessman in addition to being a Nobel Laureate. It hasn't
last month of British Vodafone Group been easy for Telenor to win sympathy for its position when it's up
PLC's plan to buy Hutchison Essar. against a man who won the Peace Prize
DoCoMo and Hutchison Essar signed because of his work to battle poverty through
an agreement in December 2006 on his microcredit concept.
the licensing of the "i-mode" mobile But with Telenor suffering ongoing bad public
Internet service in India by the end of relations because of its conflict with Yunus,
2007. Due to the changes in business the Norwegian multinational is apparently
environment, both companies concluded that it would be difficult to more willing to make concessions. Yunus
launch i-mode service at this time and agreed not to proceed, wants Telenor, which owns 62 percent of
Grameenphone, to sell off its stake entirely.
Grameen Telecom owns the other 38
Nokia Siemens Networks percent, and is itself owned by Grameen
Bank, which shared the Peace Prize with
To Cut 9,000 Jobs bank-founder Yunus.
On the other side Telenor has announced to
cut its stake in Malaysian mobile operator

T
elecoms equipment maker Nokia Siemens Networks plans to cut
9,000 jobs or 15 percent of its global workforce by the end of Digi.Com Bhd to 49 percent by the end of the year from the 61 percent
2010 in an effort to boost its competitiveness in the increasingly currently held, state media said.
cut-throat sector. The group, which previously said it would cut "We will comply with the target by year-end," Arve Johansen, Digi.Com's
10 to 15 percent of its staff, had begun talks with staff chairman was quoted as saying by state Bernama news agency.
representatives in Germany and Finland where about half of the cuts will Johansen, who is also the deputy chief executive officer of Telenor
fall. Group, Digi's parent company, was referring to a Malaysian government-
In Germany, Nokia Siemens imposed deadline to reduce its stake in Digi.
Networks aims to cut 2,800 to "We can sell the shares to anyone we like. Right now, we have not
2,900 jobs by the end of 2010 identified anyone," he said.
from 13,000 now, while in Finland
1,500 to 1,700 jobs would go
from a total of 10,000.
Jobs would also be cut in other
India Aims 500 Million
countries, the company said,
without elaborating. Hundreds of
Phone Connections By 2010

I
people walked out at the new ndia expects to have half a billion phone connections in place by the
company headquarters in end of the decade, a minister said, as the country tries to better
suburban Helsinki after the job connect its sprawling rural population. The country, home to more
cut plans were unveiled. than a billion and one of the world's fastest growing telecoms
"The feeling is terrible, even though we have waited for the markets, hopes to expand its number of connections to 250 million
announcement. People are partially shocked, but there is also resistance by the end of 2007, a jump of more than 30 percent, Telecom Minister
rising” said Union representative Pentti Arpalahti. Dayanidhi Maran told in a press briefing.
A spokesman for German trade union IG Metall said that the union had Out of the targeted 500 million phones by 2010, the minister said he
requested more information and protests were not ruled out. wanted one-fifth to be in rural areas, and called for a huge infrastructure
programme to meet the target. To make this possible, 18,000 new
communications towers would be built under an infrastructure-sharing
Ericsson Geared upto Lead in programme to support rural telecom connections.
Telephone penetration is currently around 25 percent in urban areas, but
Internet Protocol Networks as low as 1.6 percent in rural areas.
Maran added that the "evidence is clear that future growth is going to be
in the mobile segment.”

T
elecommunications equipment group Ericsson said that strong
growth and take-overs put it on track for leadership as a provider Wireless has become the driver for growth in the fiercely competitive
of the latest Internet protocol networks. The group said it had sector and the number of Indian mobile users surpassed the fixed-line
raised net first-quarter profits by 26 percent with a boost from a total in 2004. The subscriber base for wireless services stood at 149.62
joint venture with Sony to make mobile phones. million in last December and fixed line service was 40.3 million.
Net profit was 5.8 billion kronor (633 million euros) and chief executive
Carl-Henric Svanberg said “the first quarter had been marked by solid
performance and market share gains in a stable growth environment."
Svanberg also said "Fixed and mobile data traffic accelerates and we
have seen a doubling of traffic in mobile broadband networks over the AT&T Chief Executive
last six months."
Ericsson said that in its main Whitacre to Retire
market, for the latest mobile AT&T Inc chief Ed Whitacre announced
phone equipment, it was that he will retire in June after building
maintaining a forecast for the largest US telecommunications
growth of 5--9 percent. service provider through seven large
Ericsson said it had again acquisitions over the past decade. Chief
benefited from record results Operating Officer Randall Stephenson
from a joint venture created will succeed Whitacre as both chief
with Japanese Company executive officer and chairman.
Sony to make mobile phones. Sony Ericsson reported that it had He takes the helm of AT&T as it
doubled net profit in the first quarter to 254 million euros from 109 million branches into new areas, such as
euros in the first quarter of last year. video, to fight back against cable
Overall, sales by the network division had risen by 5 percent, companies and keep consumers loyal
professional services by 15 percent and multimedia activities by 19 as they ditch home phones for cell
percent. phones.
86
 The rapid subscriber growth, plus the runaway junk e-mail boom, equals
Texas-born Whitacre, 65, announced his retirement after 44 years at an
a disaster in the making. Networks work fine until they reach their
annual shareholders meeting in San Antonio, finishing his career as the
capacity, then all sorts of strange things happen.
telecommunications industry's most well-known deal maker and longest-
serving CEO. His biggest deal was when AT&T bought BellSouth Corp
for $86 billion last year.
Slow Sales of Mobile Sets
Microsoft Discounts Student lobal mobile phone shipments slowed during the first three

G
months of the year 2007, but market leader Nokia still shipped
Software in Developing Countries over 90 million handsets, according to an industry survey. The
survey by research firm IDC said overall global shipments grew
10 percent during the quarter compared with last year, as

M
icrosoft is offering a low-cost, scaled-down version of its
student software in developing countries to help billions of market growth cooled. Finnish
poor people access computer technology, the company phone-maker Nokia shipped
said. double the number of handsets
A Student Innovation Suite including Windows XP, Office, of its closest rival, US phone
and Learning Essentials 2.0 will be sold to 'qualifying governments' maker Motorola, which is
beginning later this year for three dollars a unit. struggling to maintain
“All human beings deserve a chance to achieve their full potential,” momentum and ring up fresh
Microsoft chairman Bill Gates sales amid a fierce price war.
said while announcing the Nokia shipped 91.1 million units
program in Beijing. The compared to Motorola which
discounted software offer is an shipped 45.4
expansion of Microsoft's million handsets during the first
Unlimited Potential program quarter, according to IDC.
aimed at accelerating the Nokia's year-over-year
adoption of computer shipments grew just over 21
technology in developing percent, but Motorola's
countries. shipments dropped 1.5 percent,
“Given the immense challenge the survey found. The US firm was the only one of the top five to see a
of bridging the digital divide, the industry will have to take a decline in sales.
comprehensive approach to provide computer to the 'next billion' Samsung, the third largest maker, shipped 34.8 million handsets
people,” said Endpoint Technologies analyst Roger Kay. followed by Japanese-Swedish group Sony Ericsson, which shipped
Microsoft also announced an alliance with the Asian Development Bank 21.8 million units, and
to bolster the use of Internet and computer technology to increase Korea's LG Electronics, which moved 15.8 million phones.
competitiveness and sustainable economic development of the Asia- IDC said the slower sales pace was not surprising because so many
Pacific region. people already own mobile phones and the fresh demand is expected to
“Information communication technology holds significant promise for come from owners looking to upgrade their phones, rather than from
poverty reduction, ADB's overarching goal,” said development bank vice people buying a first phone.
president Larry Greenwood.

Cellphone Advertisements Pirated Software Use Declining

Tripling in Japan in Asia

A
dvertisements on mobile

T
he use of pirated software in computers in most Asian countries
telephones in Japan are set is declining but more enforcement is needed to make a
to triple by 2011, outpacing significant impact on the problem, according to the industry
growth of advertising on the officials. The Business Software Alliance (BSA), which
Internet, according to a represents computer software and hardware firms worldwide,
study. By comparison, Japan's market said that the figures showing the use of illegal software had registered a
for non-mobile Internet decline in countries such as China.
advertisements is expected to grow "The piracy rates have been decreasing but at a very slow rate. We just
from 231 billion yen to 400 billion yen need to step up to try and make sure that it's a more significant drop,"
in the same period, according to the BSA's
study. director of marketing for Asia, Roland Chan, told AFP.
The growth comes after Japanese Chan said the improvement was
telecom operators last year equipped due to government agencies
phones to search online by keyword, conducting more raids on
allowing advertisers to post related companies using illicit software,
links in a revenue-generating model and greater consumer
pioneered by Internet giant Google. awareness.
In China -- which has one of the

System Failure Halts highest rates of pirated software

use in Asia -- 86 percent of
Blackberry E-mails software in computers in 2005
was illegal, down from 92
percent in 2003, he said.

R
esearch in Motion Ltd said that a network outage had stunted
its hugely popular wireless Blackberry e-mail service.
"A service interruption affected
BlackBerry in North America. E-mail
delivery was delayed or intermittent
during the service interruption," the Waterloo,
Ontario-based company said in a statement.
"Phone service on BlackBerry handsets was
unaffected. The root cause is currently under
review, but service for most customers was
restored soon and RIM is closely monitoring
systems in order to maintain normal service levels," the Company said.
During the same period, illegal
software use in Malaysia
decreased marginally to 60
percent from 63 percent, which still represented a loss of 149 million
dollars to the Malaysian economy in 2005, he said.
Other Asian countries such as Indonesia, Japan, Singapore, Vietnam,
the Philippines, South Korea and India also showed some improvement
over the period.
Taiwan, Thailand, New Zealand and Australia showed little change.
Increases in illegal use were registered in Hong Kong and Pakistan 2
and 3 percent respectively during the same period.
87
Shut down of Yahoo Photos Service $42bn. However, the shares are still about 25 per cent below their level
at the start of last year. Microsoft's shares fell 1.3 per cent.
With one of the biggest audiences on the internet, Yahoo would make a

Y
ahoo Inc. is shutting down Yahoo Photos, an online photo
storage site, and asking users to move instead to its Web 2.0 prize catch for any company looking to extend its online reach, said
photo sharing site, ''Flickr” a Yahoo official said. Imran Khan, internet analyst at JPMorgan.
In June, tens of millions of registered users of Yahoo Photos
will be notified of various options including upgrading to
Yahoo's Flickr service or various outside-photo storage sites, according
Researchers break Internet
to Flickr co-founder Stewart Butterfield.
Yahoo also will offer consumers the option of loading their photos on
speed record twice
perators of the high-speed Internet2 network have announced

O
competing sites when users are
notified this month. that researchers led by the University of Tokyo broke Internet
Outside sites include speed records two times in two days. Researchers sent data at
PhotoBucket the most popular 7.67 gigabits per second, using standard communications
online photo sharing service protocols.
among users of social network The next day, using modified protocols, the team broke the record again
sites like News Corp's MySpace or more conventional photo printing by sending data over the same 20,000-mile path at 9.08 Gbps, XINHUA
and storage site such as Kodak Gallery, Shutterfly Inc or Snapfish, he reported.
said. That probably will be the current network's final record because rules
“Flickr will get top-billing, of course,” Butterfield said in an interview require a 10 percent improvement for recognition, a percentage that
about the plan to give users multiple alternatives. would bring the next record right at the Internet2's current theoretical
Butterfield and co-founder Caterina Fake, his wife, sold Flickr to Yahoo limit of 10 Gbps.
in 2005. Butterfield is now a director of product management at Yahoo. The Internet2 consortium is planning to build a new network with a
Later, Jeff Weiner, executive vice president of Yahoo's Network Division, capacity of 100 Gbps - a 10-fold increase - that means a high-quality
said in a company statement: “We are making great strides in our version of the movie "The Matrix" could be sent in a few seconds rather
ongoing efforts to align Yahoo!'s resources and focus on core strategic than half a minute over the current Internet2 and two days over a typical
priorities.” home broadband line.
“Part of this progress is today's decision to close Yahoo Photos to better Researchers used the newer Internet addressing system, called IPv6, to
serve our valued customers through Flickr.” break the records. Data started in Tokyo and went to Chicago,
Yahoo Photos is a more conventional photo-finishing site, full of family Amsterdam and Seattle before returning to Tokyo. The previous high of
snapshots, while Flickr has attracted a passionate fan base of amateur 6.96 Gbps was set in November 2005.
and professional photographers who use the site to share digital photos Speed records under the older addressing system, IPv4, are in a
online, and for whom printing is largely an afterthought. separate category and stand at 8.8 Gbps, set in February 2006.
The Internet2 is run by a consortium of more than 200 United States
Google opens Singapore office universities.

nline search engine Google said that it has opened an office at

17-member consortium to
O
Singapore to be closer to its customers and advertisers in
Southeast Asia, which boasts a market of half a billion people.
"The online environment in
build fibre optic link to US

A
Southeast Asia is growing rapidly, multinational consortium will build the first high-bandwidth
with significant developments in broadband optical fibre submarine cable system linking Southeast Asia and
Internet access and e-commerce the United States at a cost of 500 million US dollars.
activities," Google's Regional Managing Singapore telecom operator StarHub, a part of the 17-member
Director Richard Kimber said in a group, said the system, called the Asia-America Gateway
statement. (AAG), is expected to be operational in the final quarter of 2008.
"We are pleased to have our newest Spanning 20,000 kilometres (12,400 miles), the cable system will
operations in Singapore, where we can connect Singapore, Malaysia, Thailand, Brunei, Vietnam, Hong Kong,
draw from the highest quality talent to the Philippines, Guam, Hawaii and the US West Coast.
further help our users find the information It will also provide "seamless interconnection" with other regions like
they're looking for, and at the same time, Europe, Australia, Africa and other parts of Asia.
help local and regional businesses succeed." Google declined to say The new cable system will provide a capacity of up to 1.92 terabits per
how much it has invested in the Singapore office. second of data bandwidth which should help meet the increasing need
for faster and more reliable Internet, video, data and other multimedia
services.
Microsoft and Yahoo in The consortium members include AT & T of the US, British Telecom,
Thailand's CAT Telekom, Eastern Telecom of the Philippines, the Brunei
talks over deal government, PT Indosat of Indonesia and Cambodia's PCP Company
Ltd.
oogle's runaway success in the search-engine business

G
threatened to spark an upheaval in the online media world, as it
emerged that Microsoft has made a tentative takeover
approach to internet giant Yahoo.
Visitors to newspaper
People familiar with the situation said that the talks between
the two - the latest in a series
Web sites rise
of on-again, off-again

T
he number of people visiting US newspaper Web sites rose 5.3
discussions in the past year
percent during the first quarter, an industry group said, even as
were preliminary and could
publishers reported slower online advertising sales growth.
lead to an alliance or other
More than 59 million people, or 37.6 percent of all active Internet
forms of cooperation. By late,
users, visited the sites in the quarter, the Newspaper Association
one person familiar with the
of America said, citing an analysis it commissioned to
talks said an outright
Nielsen/NetRatings. The figures are the highest for any quarter since the
acquisition had become
association began tracking the numbers in 2004, the group said.
"unlikely".
"Newspaper Web sites continue to grow audience and contribute to
The talks have been prompted
newspapers' broadening revenue streams," said association Chief
by acceleration in the shift of audience and advertisers online, and
Executive John Sturm. "In addition, the sites attract a younger, more
Microsoft's failure to build effective search engine and online advertising
affluent audience coveted by advertisers while providing a valuable
arms of its own, say analysts and industry executives.
service to readers seeking immediate information from a trusted local
News of the bid approach capped a week of upheaval in the media
source." The sites generated a record-breaking 3.1 billion page views in
industry, as both new and old media companies tried to catch up with the
January, the association also said.
shift towards digital forms of consumption.
Yahoo's shares closed up nearly 10 per cent, valuing the company at 89
 Press Release

Urban Sole outlet Opening Ceremony

Urban sole has opened another outlet at Atrium Mall, Karachi. Tanveer Ahmad, Director inau-
gurated the outlet. On this occassion Jawad Musaddiq, ED said that we are c ommitted to pro-
vide our customer the international quality products at local prices and Urban sole chain will be
expanded to all major cities of the country. Urban sole, a branded footwear from the house of
Shafi (Pvt) Ltd, was launched in 1996 as a truly national brand and has since then become
renowned not only in Pakistan but it also has its customers in Middle-East and Russia with 10
COCO outlets and more than 45 relationship accounts. 

Sony Ericsson Launches W200i on a

Musical Evening
Sony Ericsson recently branded a unique musical event "Tribute to the greatest rock band
U2" by a fabulous underground band of Karachi. The event was organized by Apna
Karachi 107 with The Music as its media partner. The new Sony Ericsson walkman phone
W200i was launched through this concert. A breath taking ambience was created by Sony
Ericsson which indulged the audience in the world of music. Special product displays
were arranged by Sony Ericsson which enabled the audience to try, touch & learn more
about Sony Ericsson phones. 

Prize Distribution Ceremony of K310i

Retailer Campaign
Sony Ericsson K310i Partnership Campaign provided retailers a chance to win cash prizes
by collecting coupons from the K310i box. They were given a chance to win up to Rs.100,
000 through lucky draw. The prize distribution ceremonies were held in Karachi and Lahore.
Overall 140 cash prizes were distributed to retailers.

Splendid Celebrations of Olympus Face of 2006

Country's leading international camera brand distribution company Super Enterprises organized a splendid
show with the collaboration of Olympus. The occasion was graced by chief guests Yoshitomo Nagashima,
General Manager and Mitsuhiro Tanaka, Marketing Manager of Olympus Imaging Corporation, Japan. (Right to
left) Yoshitomo Nagashima, General Manager Olympus Imaging Corporation, Japan, Nasir Saeed, CEO Super
Enterprises and Mitsuhiro Tanaka, Marketing Manager Olympus Imaging Corporation, Japan. 

NIB Enhances Services

with Open Standard
Technology
In line with the commitment of offering a more distinctive, 24/7 Non Stop Phone Banking Services to
the customers, NIB recently upgraded the Phone Banking Platform with a state of the art technology
equipped with IVR, and an advanced, sophisticated and effective call routing and distribution mech-
anism to successfully handle and distribute calls from all over the country. The latest open stan-
dards technology for Phone Banking has been provided by ZRG, the market leader in advanced
contact centre and CTI solutions.
ZRG has provided NIB with highly sophisticated call handling and management tools that will allow the bank to manage the support services with
complete documentation, service quality assurance and comprehensive MIS reporting. 

Technology, Style & Music defines Motorola and Strings

Partnership
Motorola announced its partnership
with "Strings" - Pakistan's leading
international band group, as its offi-
cial Brand Ambassadors. The sign-
ing ceremony of the agreement
took place in Karachi where celebri-
ties from the showbiz world
brushed shoulders with scribes
from the entertainment media and
added a unique blend of style and Shahneela Ahmed, PR Manager & Event, Motorola, Faisal Kapadia of Strings, Sarim Alvi, Head of Country Marketing, Mobile Devices Motorola, Bilal Maqsood of
passion. The glamorous media Strings & Madiha Keeriyo, Brand Manager, Motorola Mobile Devices at the event.
event was interspersed with well-known personalities and a display of the latest Motorola phones - each one with stunning designs and fabulous
90 styles. In short, technology, style and music defined the Motorola and Strings partnership to the core. 
 The Management and Staff of Flare and Octane
express profound grief and sorrow over the sad demise of

Sheikh Saeed Bin

Nahayan Mabarak Al-Nahayan
the son of

His Excellency
Sheikh Nahayan
Mabarak Al-Nahayan
Chairman, Abu Dhabi Group
May Allah grant courage and fortitude to the bereaved
family and rest the departed soul in peace.