MMA Global Member Directory

D
Member Directory
DIRECTORY
ABOUT THE MOBILE MARKETING ASSOCIATION (MMA)

The Mobile Marketing Association (MMA) is the premier global nonprofit association established to lead the development of mobile
marketing and its associated technologies. The MMA is an actionoriented organization designed to clear obstacles to market
development, establish guidelines and best practices for sustainable
growth, and evangelize the mobile channel for use by brands and
content providers. With more than 600 member companies,
representing over forty-two countries, our members include agencies,
advertisers, handheld device manufacturers, carriers and operators,
retailers, software providers and service providers, as well as any
company focused on the potential of marketing via mobile devices.
Mobile Marketing Association

Member Directory, Spring 2008
1670 Broadway, Suite 850
Denver, CO 80202
USA
Telephone: +1.303.415.2550
Fax: +1.303.499.0952
mma@mmaglobal.com
*Updated as of 31 May, 2008
The MMA is a global organization with regional branches in Asia

Pacific (APAC); Europe, Middle East & Africa (EMEA); Latin America
(LATAM); and North America (NA).
About the MMA Member Directory

The MMA Member Directory is the mobile marketing industrys
foremost resource for information on leading companies in the mobile
space. It includes MMA members at the global, regional, and national
levels. An online version of the Directory is available at
http://www.mmaglobal.com/memberdirectory.pdf. The Directory is
published twice each year.
The materials found in this document are owned, held, or licensed by the Mobile Marketing
Association and are available for personal, non-commercial, and educational use, provided that
ownership of the materials is properly cited. Any commercial use of the materials, without the
written permission of the Mobile Marketing Association, is strictly prohibited.
Updates contact mma@mmaglobal.com.
2008 Mobile Marketing Association
Vol 2, No 1
www.mmaglobal.com
Table of Contents

Effective 5/31/08
Introduction & Member Benefits
01
Board of Directors
02
Guidelines & Policy
05
Global Committee Overview
06
Staff
09
Member Companies, by Industry Category
10
Member Companies, by Geographic Region
15
Member Company Profiles (Alphabetical)
21
Vol 2, No 1
www.mmaglobal.com
MMA Information
What is the MMA

The Mobile Marketing Association (MMA) is the premier global non-profit association established to lead the growth of mobile marketing and its
associated technologies. The MMA is an action-oriented organization designed to clear obstacles to market development, establish guidelines and best
practices for sustainable growth, and evangelize the mobile channel for use by brands and content providers. With more than 600 global member
companies, representing over forty-two countries, membership includes agencies, advertisers, handheld device manufacturers, wireless operators,
aggregators, technology enablers, market research firms and all companies focused on marketing via the mobile channel.
The MMA is a global organization with regional chapters located in Asia Pacific (APAC), Europe, Middle East & Africa (EMEA), Latin America (LATAM)
and North America (NA). The MMA also has national organizations in the UK, Spain, Ireland, Germany and Austria, all of whom collaborate with the
regional and global chapters on establishing a sustainable industry for mobile marketing.
One of the best means for our member companies to participate in the MMA is through our committees, task forces and special interest groups. The
MMA has launched committees in each region and encourages participation in each from across the ecosystem. Industry contributions from MMA
committees include guidelines and best practices (e.g. Consumer Best Practices), educational documents (e.g. Introduction to Mobile Search) as well as
research (e.g. the MMA Annual Attitude & Usage Study). Today, the MMA offers over 20 different committees in the mobile marketing, mobile
advertising and content and media arenas.
For more information or to get involved, please visit www.mmaglobal.com

Denver, CO 80202
Phone: +1.303.415.2550
Member Benefits
MMA membership provides an opportunity to participate in the premier global association for mobile marketing which strives to stimulate the growth of
mobile marketing through an action-oriented approach that clears obstacles to market development, establishes standards and best practices for
sustainable growth, and evangelizes the mobile channel for use by brands and third party content providers. Additional benefits for all members include:
Opportunity to network and meet potential customers and partners, as well as learn from the leaders in the space on how to better add
mobile to your cross media marketing initiatives.
MMA regional chapters established in North America (NA), Europe, Middle East & Africa (EMEA), Asia and Pacific (APAC) and Latin
America (LATAM).
Ability to lead in the development and execution of guidelines and best practices.
Access to MMA conducted primary and secondary research that provides education and insight into the mobile channel and its use for
marketing.
Discounts for industry events and research reports.
Sponsorship, programming and advertising opportunities.
Please contact mma@mmaglobal.com for more details.
Join Us Today!

Effective 5/31/08
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www.mmaglobal.com
Page 1 of 178
MMA Board of Directors
Global Board of Directors
Jimmy Poon, Managing Director,

Pca China
APAC Chairman
Russell Buckley, Managing Director,

Europe, AdMob Inc.,
EMEA Chairman
Federico Pisani Massamormile,

CEO, HANZO
LATAM Chairman
Matthias Kunze, Director, Mobile

Monetization, Yahoo!
APAC Vice Chairman
Dan Rosen, AKQA, Group Head, UK

EMEA Vice Chairman
Omarson Costa, Senior Business

Development Manager - Latin
America, Microsoft Corporation
LATAM Vice Chairman
John Maguire, Chief Commercial

Officer and General Manager, AsiaPacific, CRE8
APAC Treasurer & Secretary
Xavier Perret, Orange Group, Vice

President, Digital Advertising
Solutions
EMEA Treasurer
Eduardo Jacob, CEO, MobX- Mobile

Marketing
LATAM Treasurer
Tom Daly, Group Manager, Strategy

& Planning, Global Interactive
Marketing, The Coca-Cola Company
NA Chairman
Gene Keenan, Vice-President of

Mobile Services, Isobar
NA Vice Chairman
Michael Bayle, Senior Director,

Global Mobile Monetization, Yahoo
NA Treasurer
To Be Announced
LATAM Secretary
Mark Wchter, MMA Germany
(BVDW Section Mobile)
EMEA Secretary
Christian Hernandez Gallardo,

Google, Strategic Partnerships
EMEA Director at Large

Effective 5/30/08
Maria Mandel, Executive Director of

Digital Innovation, OgilvyInteractive
NA Secretary
Ibrahim (Aby) Mcmillan, CEO Abril

Digital, Editora Abril SA
LATAM Director at Large
Vol 1, No 2
Michael Becker, EVP, Business

Development, iLoop Mobile, Inc.
NA Director at Large
www.mmaglobal.com
Rohit Dadwal, Director Mobile,

Platform and One Care, Microsoft
Operations Pte. Ltd.
APAC Director at Large
Laura Marriott, President,

Page 1 of 3
Asia Pacific (APAC)
Europe, Middle & East, Africa (EMEA)
Executive Committee
Chairman: Jimmy Poon, Managing Director, Pca China
Vice Chairman: Matthias Kunze, Director, Mobile
Executive Committee
Chairman: Russell Buckley, AdMob Inc., Managing
Treasurer & Secretary: John Maguire, Chief Commercial
Officer and General Manager, Asia-Pacific, CRE8
Director at Large: Rohit Dadwal, Director Mobile, Platform
and One Care, Microsoft Operations Pte. Ltd.
President, Laura Marriott, Mobile Marketing Association
Vice Chairman: Dan Rosen, AKQA, Group Head, UK

Treasurer: Xavier Perret, Orange Group, Vice President,
Secretary: Mark Wchter, MMA Germany (BVDW
Board of Directors
Barney Loehnis, Network Director, Asia, Isobar

Emmanuel Allix, Regional Technology Development
Director, GroupM
Geoffrey Handley, Co-Founder, Director of New
Business, Asia Pacific - The Hyperfactory
Joshua Maa, CEO, Madhouse Inc.
Ken Mandel, VP and Managing Director, Yahoo!
Southeast Asia
Krishna Durbha, Head-VAS, Business & Marketing,
Reliance
Leonardo O'Grady, Integrated Marketing and
Communications Director, East, South Asia, and Pacific
Rim, Coca-Cola
Linda Stanojevic, Regional Manager, Ericsson IPX
Marco Gavin, Digital Marketing Manager, Procter &
Gamble
Rajiv Hiranandani, Co-Founder & Global Head of
Revenues, Mobile2Win Pvt. Ltd.
Sandy Agarwal, Director, Head Nokia Interactive APAC
& Chairman Emeritus, MMA & Chairman Emeritus, MMA
Sean Rach, Managing Director, Hong Kong, OgilvyOne
Worldwide
Vinchi Cuyegkeng, Manager, Mobile Advertising,
SMART Communications, Inc.
Vol 1, No 2
Digital Advertising Solutions

Section Mobile)
Director at Large: Christian Hernandez Gallardo,
Google, Strategic Partnerships

MMA: Paul Berney, Managing Director, EMEA
Board of Directors
Effective 5/30/08
Director, Europe
www.mmaglobal.com
Anne-Lise Katle, Head of Mobile Content, Telenor Nordic

Mobile
Arda Kertmelioglu, Co-Founder / Chief Business
Development Officer, Mobilera B.V.
Charles Sword, Head of Mobile Advertising, Yahoo!
Europe
David Barker, Head of Publishers and Partnerships,
EMEA, Nokia
Eamon Hession, CEO & MMA Ireland Chairman
M:Metrics Ltd, Herv Le Jouan, Managing Director
Europe, Pca
Martin Peters, Head of Mobile Search & Advertising, TMobile International
Melis Turkmen, Mobile Marketing & Advertising Unit
Head, TURKCELL
Prinz M. Pinakatt, Manager of Interactive Marketing
Europe, The Coca-Coca Company
Richard Saggers, Head of Mobile Advertising & MMA
Chairman Emeritus EMEA, Vodafone
Roland Tauchner, Managing Director, DIMOCO Direct
Mobile Communications & MMA Austria, Chairman
Sixto Arias, Managing Director, Mobext (Havas Digital) &
Founder, MMA Spain and Salvador Carrillo, CEO,
Mobile Dreams Factory & MMA Spain, President
Stefan Meyer-Spickenagel, Global Director Mobile,
GroupM
Tanya Field, Head of Mobile Internet, O2/Telefonica
Page 2 of 3
Latin America (LATAM)
North America (NA)
Executive Committee
Chairman: Federico Pisani Massamormile, CEO, HANZO
Vice-Chairman: Omarson Costa, Senior Business
Development Manager - Latin America, Microsoft
Corporation
Treasurer: Eduardo Jacob, CEO, MobX- Mobile Marketing
Director at Large: Ibrahim (Aby) Mcmillan, CEO Abril
Digital, Editora Abril SA
Secretary: To be announced
Managing Director, Terence Reis, Mobile Marketing
Association
Executive Committee
Chairman: Tom Daly, Group Manager, Strategy & Planning,
Global Interactive Marketing, The Coca-Cola Company
Vice Chairman: Gene Keenan, Vice-President of Mobile
Board of Directors
Board of Directors
Adriana Knackfuss, Interactive Marketing Manager,

The Coca-Cola Company
Alexandre Manuel Madeira Fernandes, Director of
Products & Services, Vivo S.A.
Ann Marie Williams, CEO, Okto
Eugenio Velasco, Mobile Services Director, Televisa
Digital
Ezequiel Abramzon, Digital Media Director, The Walt
Disney Company Latin America
Ezequiel Jones, Media Director Southern Cone,
Unilever de Argentina S.A.
Felipe Muoz, Sr. Director, Latin America, Yahoo! Inc.
Guillermo Rivaben, Marketing Director, Telecom
Personal S.A.
Marcelo Catelo , Mobile Marketing Director, F.biz
Renato Ciuchini, Director for New Business and
Strategic Planning, TIM Brasil
Roberto Vazquez Ferrero, Telecommunications
Market & Consumer Research Director for Latin
America, The Nielsen Company Nielsen Mobile

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Vol 1, No 2
Services, Isobar
Treasurer: Michael Bayle, Senior Director, Global Mobile
Secretary: Maria Mandel, Executive Director of Digital
Innovation, OgilvyInteractive
Director at Large: Michael Becker, EVP, Business
Development, iLoop Mobile, Inc.
Amanda Richman, SVP, Director of Digital Services,

MediaVest USA
Charles J. Meyers, Group President of Messaging and
Mobile Media, VeriSign
Craig Kirkland, Director, Messaging & Voice Services, Alltel
Wireless
Cyriac Roeding, Chairman Emeritus (NA), Mobile
Marketing Association
David Oberholzer, Vice-President, Corporate Development,
Limbo Inc.
Diana Pouilot, Director of Mobile Advertising, Google, Inc.
Glenn Myers, Director of Mobile Product Management,
Microsoft Advertiser & Publisher Solutions Emerging
Media Team
Greg Clayman, EVP, Digital Distribution and Business
Development, MTV Networks
Jeff Sellinger, EVP & General Manager, CBS Corp.
Jeffrey Glass, Partner, Bain Capital Ventures
Jeremy Wright, Global Director, Mobile Brand Strategy,
Nokia
Jim Manis, President & CEO, 1024 Wireless Services
Kevin Packingham, VP, Product Management, Sprint
Jordan Berman, Executive Director of Media Innovation,
AT&T Mobility
Louis Gump, Vice President, Mobile, The Weather Channel
Interactive
Mitch Feinman, SVP, Fox Mobile Entertainment
Nick MacIlveen, Director of Carrier Relations, OpenMarket
Inc.
Ron Cuervo, Director Carrier Relations, SinglePoint
Ryan Hughes, VP Digital Media Programming, Verizon
Steve Livingston, Chief Marketing Officer, mBlox
Venetia Espinoza, Group Manager, Mobile Applications
and Partner Programs, T-Mobile USA
Webster Lewin, Director of Mobile Marketing, R/GA
www.mmaglobal.com
Page 3 of 3
Guidelines & Policy
Guidelines & Policy

The Mobile Marketing Association has created Committees in order to actively establish industry-wide, national and international best practices and
guidelines for mobile marketing.
Each Committee has developed a set of action-oriented initiatives which they lead. Committee chairs and participants provide expertise and a
wealth of hands-on experience and knowledge that helps to focus and clarify each initiative and achieve results. Committee participation is a key
way that MMA members help to shape the future of mobile marketing.
Initiatives, policies and education issued by the MMA include:
EDUCATION
GUIDELINES
Code of Conduct for Mobile Marketing (Global)
http://mmaglobal.com/modules/content/index.php?id=5
Mobile Advertising Overview

http://mmaglobal.com/mobileadoverview.pdf
Consumer Best Practices (United States)

http://www.mmaglobal.com/bestpractices.pdf
Understanding Mobile Marketing: Technology & Reach

http://www.mmaglobal.com/uploads/MMAMobileMarketing102.pdf
Mobile Advertising Guidelines (Global)

http://www.mmaglobal.com/mobileadvertising.pdf
Off Portal - An Introduction to the Market Opportunity

http://www.mmaglobal.com/offportal.pdf
Mobile Marketing Sweepstakes & Promotions Guide
http://www.mmaglobal.com/mobilepromotions.pdf
GLOSSARY
Mobile Marketing Industry Glossary
http://www.mmaglobal.com/glossary.pdf
Mobile Search Use Cases

http://www.mmaglobal.com/mobilesearchusecases.pdf
Introduction to Mobile Coupons
http://www.mmaglobal.com/mobilecoupons.pdf
ACADEMIC JOURNAL
International Journal of Mobile Marketing
http://www.mmaglobal.com/modules/article/view.article.php/1420
Introduction to Mobile Search
http://www.mmaglobal.com/uploads/MMAMobileSearchIntro.pdf
Short Code Primer
http://www.mmaglobal.com/shortcodeprimer.pdf
MEMBER DIRECTORY
2008 Spring Member Directory
http://www.mmaglobal.com/memberdirectory.pdf
For additional information on the initiatives and policy please contact the MMA at mma@mmaglobal.com.

Effective 5/31/08
Vol 2, No 1
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Page 5 of 178
MMA Global Committee Overview

Mobile Marketing Association (MMA) committees are the best means to get involved in the Mobile Marketing Association and contribute to building a
professional and sustainable mobile marketing industry for us all. Each Committee is chaired by your fellow members and comprised of member
companies. Each member company is permitted to have one representative per committee, as desired. The key to a committee's success is the
action orientation and collaboration of our membership to achieve deliverables which help shape our industry.
The MMA Members Only site contains additional information on each of the committees and deliverables that each is pursuing -- as well as details on
upcoming committee meetings and conference calls.
Below is a current list of active committees and working groups:
Academic Outreach Committee
The Academic Outreach Committee is chartered with establishing a bridge between industry and academia. Scholars will provide industry
participants with meaningful insights from theory and research, while industry participants will provide scholars with real-world experience and data.
The committee will encourage an environment for the sharing of meaningful theory, methods and data to foster the growth of the industry. The
committee is also responsible for production of the International Journal of Mobile Marketing.
Consumer Best Practices Committee
The Consumer Best Practices Committee leads the development of a cross-carrier code of conduct that adequately balances consumer/subscriber
protection with the revenue opportunities available via the Premium SMS channel. The Committee will provide objective measure of acceptable/not
acceptable practices for content providers/aggregators to follow.
With the rapidly growing number of common short codes being implemented across the United States, there is a need for a monitoring and reporting
function in the industry to ensure that the active short code campaigns remain in compliance with the best practices as set forth by the Mobile
Marketing Association (MMA). The MMA Best Consumer Practices are designed to provide continuity of a positive user experience and accountable
third party content offering across carriers in a self regulated environment.
Sub-committees have been created to contribute to key topics within the Consumer Best Practices Guidelines:
The Participation TV Sub-Committee works to establish a set of guidelines for all companies that provide services for the distinctive needs of the
interactive/participation TV sector. The guidelines will protect the long term viability of the industry by setting standards across all key parts of the iTV
supply chain. These standards will provide the best consumer experience and ensure public trust in the systems is upheld. They will also learn from
other markets which are more mature in the interactive/Participation TV field and apply to the learning and practical implications in the US. The
special committee will address the distinctive concerns that interactive/participation TV creates. Examples of such concerns are spiky traffic, lessened
margin of error due to nature of live TV, and how applications are promoted.
The Interactive Voice Response (IVR) Sub-Committee charter is to develop best practices, policies, guidelines and standards for the use of IVR
technologies in the mobile marketplace. The goal of the committee will be to inform and encourage carriers, media, brands, service and content
providers to offer IVR and Premium IVR services and to provide IVR access to existing services and content.
The Marketing to Children Sub-Committee within the MMA will be focused on establishing a set of guidelines, within Consumer Best Practices, for all
companies that provide services for the distinctive needs of the children. The sub-committee will also create a list of key issues as well as an action
plan to how to address.
The Mobile Promotions & Sweepstakes Sub-Committee will develop a guidelines document that will serve to assist promotional marketers seeking to
extend their promotional programs to the mobile channel. The document will include the types of mobile promotions currently being executed and
common mechanics of each.
The Mobile Web Sub-Committee will provide strategic direction and tactical input to the Consumer Best Practices Guidelines for mobile web/WAP
services. The sub-committee will also focus on evangelizing mobile web opportunities for marketers and raising the profile and promoting mobile
web/WAP services to consumers.
Content Leadership Steering Committee
The Content Leadership Steering Committee will work with the MMA leadership to define new current and future content initiatives and focus areas for
the industry and the MMA, and thereby actively shape the industry and help define the industry framework.
Education Committee
The Education Committees charter is to develop a tool kit to educate and evangelize on the role of mobile in a cross media mobile marketing and
advertising campaign. The Committee works closely with MMA Staff to ensure effective outreach to brands, advertisers and agencies world-wide.
Measurement Committee
The Measurement Committees charter is to provide global leadership in the following areas: (1) Advertising Currency Definition & Quantification, (2)
Mobile success definition as part of cross media marketing mix, and (3) White Paper/Education on importance of measurement to brand marketer
engagement of mobile channel.

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Metrics Committee
The Metrics Committee is initially focused on developing a Metrics Study/Report (Mobile Marketing Attitude & Usage Study) which will establish a
baseline for future metrics initiatives. The mission of the Metrics Committee is to develop a recommended set of guidelines to measure the
effectiveness of mobile marketing programs.
Mobile Advertising Committee
The Mobile Advertising Committee is chartered with establishing a library of format and policy guidelines for advertising within content on mobile
devices (Mobile Web, Java, Gaming, Music Applications etc.). The Committee will create the framework for operators, content providers, agencies,
brands and vendors to adopt as industry approved standards. Sub-committees within the mobile advertising committee include: display, messaging
and mobile video & television.
Mobile Commerce Committee
The Mobile Commerce Committee is chartered with developing best practices and guidelines in regards to mobile commerce initiatives. The ultimate
goal of the committee is to, eventually, enable a simple, consistent and compatible consumer experiences across all carriers. The committee will
establish balanced guidelines that encourage brand, retail and media adoption to drive consumption. The committee will also work to establish a
consortium with the carriers to provide fair mobile commerce with high quality controls for all players in the ecosystem. Sub-committees within the
Mobile Commerce Committee include: Mobile Banking and Mobile Couponing.
Mobile Communities & User Generated Content Committee
The Mobile Communities & User Generated Content Committee has the opportunity to contribute to the Mobile Communities Market Development by
exploring, commenting on and developing Guidelines and Best Practices. Key issues to be considered and addressed include: reactions to
legislation, content monitoring, location-based services, age verification, and digital rights management.
Mobile Program Mark Task Force
The charter of the Mobile Program Mark Task Force for a mobile content industry logo is to create a consumer-facing symbol to protect the
consumers interests and promote a healthy industry. The symbol/logo will indicate to the consumer at-a-glance that an advertisement is for a mobile
campaign.
Mobile Search Committee
The Mobile Search Committee is designed to establish guidelines for a search marketing ecosystem. The Mobile Search Committee will help
operators maximize value as well as provide an efficient search ecosystem for advertisers and content providers in the mobile space.
Privacy Committee
The Privacy Committee works to codify a set of best practice standards around wireless consumer privacy and develop those standards into a
certification program, in conjunction with CTIA. The committee's initial step will be to harmonize existing standards so that MMA members that
choose to demonstrate their adherence to consumer privacy best practices will have the opportunity to do so.
Proximity Committee
The Proximity Committee will establish guidelines around proximity services to ensure a consistent and positive consumer experience that will make
proximity services a viable communications channel for brands and media owners. The scope of proximity currently includes bluetooth, NFC, WiFi and
location services.
Urban Special Interest Group
The Urban Special Interest Group (USIG) will foster urban and mobile ecosystem collaboration through networking, education and policy. As a
centralized forum, the USIG will facilitate mobile adoption for urban content owners, mobile service providers, technologists, vendors and strategic
partners to help enable urban business synergies and development in the mobile market.
Women in Wireless Committee
The Women in Wireless committee will establish a forum for female industry leaders in the mobile media community and to increase the industry
awareness around the success of female executives in our industry. Committee members must be director level and above and employed at an MMA
member company. They must also be active in the mobile media industry.
MMA Internal Committees
Audit Committee
The Audit Committee is responsible for providing oversight on the association financials. The Audit Committee reviews and approves the Association
financial results, annually, as prepared by the Associations accounting firm. The Audit Committee is chaired by the MMA Treasurer and convenes as
required.
Awards Selection Committee
The Awards Selection Committee provides leadership, review and selection for the MMA Annual Awards Program. The Awards Selection Committee
will also assist in the definition of program for the 2007 program. The Awards Selection Committee is chaired by Laura Marriott, Mobile Marketing
Association.
Governance Committee
The Governance Committee is responsible for the MMA bylaws and all governance procedures for the association. The Committee reviews, develops
and recommends enhancements to the association governance structure. The Governance Committee is chaired by Laura Marriott, Mobile Marketing
Association.

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Page 7 of 178

Nominations Committee
The Nomination Committee convenes around annual elections to ratify ballot and appoint additional nominees, as required. The Nominations
Committee is chaired by Laura Marriott, Mobile Marketing Association.
MMA Committee Chairs

Committee Name
Chair(s)
Committee Name
Chair(s)
Academic Outreach
Michael Becker, iLoop Mobile

Michael Hanley, Ball State
University
Mobile Advertising
Joshua Maa, Madhouse, Inc.

(APAC)
Markus Mnkler, Vodafone
Group Services Ltd. (EMEA)
Jana Eisenstein, ScreenTonic
(EMEA)
Christine Loredo, Yahoo! (NA)
Stephanie Bauer Marshall,
Verizon Wireless (NA)
Code of Conduct & Consumer Best

Practices, APAC Chapter
Chair to be determined
Display Sub-Committee
(Downloadables & Mobile
Web)
Erica Chriss, Greystripe Inc.

Juan Anonio Muoz-Gallego,
Unkasoft Advergaming
Stephanie Bauer Marshall,
Verizon Wireless
Jana Eisenstein, ScreenTonic
Code of Conduct & Consumer Best

Practices, EMEA Chapter
Chair to be determined
Messaging SubCommittee
Kirsten McMullen, 4INFO, Inc.

Eran Hertzmann, Mobixell
Networks (Europe) Ltd.
Consumer Best Practices, US

Chapter
David Oberholzer, Limbo, Inc.

Co-chair to be determined
Mobile Video & TV SubCommittee
Stephen Upstone, Ad Infuse,

Inc.
Ken Gierl, MediaFLO USA, Inc.
Eswar Priyadarshan, Quattro
Wireless
Mark Kaplan, ICAP
Participation TV SubCommittee
Katrina Moran, Granada USA

Troy Sample, Telescope, Inc.
Interactive Voice
Response (IVR) SubCommittee
George Rogerson, Cellfish

Media
Sid Methner, Teligence
Mobile Banking SubCommittee
John Mavraides, VeriSign, Inc.

Sean Moshir, CellTrust Corp.
Marketing to Children
Sub-Committee
Janet Borelli, MTV Networks

Trish Halamandaris, The Walt
Disney Company
Mobile Couponing SubCommittee
Alberto Benbunan Garzn,

Mobile Dreams Factory
Dwight Moore, Cellfire
Mobile Web SubCommittee
Anil Malhotra, Bango
Mobile Communities & User

Generated Content
Andrew Osmak, Lavalife

Fred Ghahramani, AirG
Content Leadership
Jon Vlassopulos, Endemol

Larry Shapiro, The Walt Disney
Company
Mobile Search
Neal Karasic, JumpTap

Jay McClary, AOL LLC
Education
Jason Spero, AdMob, Inc.

Webster Lewin, R/GA
Privacy
Alan Chapell, Chapell &

Associates
Mobile Program Mark, NA Chapter
Jim Ingolia, I-Mobile Marketing

Rick Carlson, AT&T Mobility
Proximity
Daniel Rosen, AKQA

Alberto Benbunan Garzn,
Mobile Dreams Factory
Measurement
Michael Bayle, Yahoo ! (Board

Sponsor)
Urban
Metrics (APAC, EMEA, LATAM,

NA)
MMA led initiative
Women in Wireless

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Mobile Commerce
www.mmaglobal.com
Connie Wong, Vidiator

Laura Marriott, MMA
Page 8 of 178
MMA Staff
Laura Marriott
President
Dinara Orazova
E-Marketing Manager
Michael Hogan
VP, Finance & Operations
Terence Reis
Managing Director, LATAM

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Abbie Weiss
Marketing Communications
Coordinator
Denise Ocampo
Executive Assistant
Jeremy Zimmerman
Committee Coordinator
Lisa Harris
Senior Marketing Communications
Manager
Paul Berney
Managing Director, EMEA
Stacey Sayer
Membership Manager
Theresa Pizzo
Bookkeeper
www.mmaglobal.com
Tonia Meyer
Director, Committee Initiatives
Page 5 of 5
Member Companies, by Industry Categories
ACADEMIC INSTITUTION
Ball State University
Center for Media Design
Icare Research Institute
Northeastern University
ADVERTISING SALES & MARKETING
TV10s
AGENCY
12snap AG
21 Communications
3C Interactive
5th Finger
ADObjects
Aerodeon Turkey
AKQA Mobile
Ansible Mobile
Arnold Worldwide
Arvato Mobile GmbH
Avenue A | Razorfish Inc.
BSPCo
Carlson Mobile
Catapult Marketing
Catchwind
Cellit
Cellnet S.A.
CODEC letiim ve Danmanlk
Hizmetleri Ltd. ti.
Come&Stay
CPX Interactive
DAEM Interactive
Dataport Bilgi Islem Cozumleri San. ve
Tlc. Ltd. Sti.
DeNA Global,Inc.
diamond:dogs group
Edelman
EkoBuzz Inc.
EL2
Electric Agency
F.biz
Figensoft
Future Mobile Interatividades Digitais
LTDA
FuturLink
g8wave
Global Network Solutions Europe Ltd.
G-nius Mobile Intelligence
Gold Mobile
Golden Gekko
GroupM
Hemisphere No Brainer
Hill | Holliday
Hiwave GmbH
iCrossing
I-Mobile Marketing, LLC
Incentivated
Inside Mobile
Integmo Iletiim A.S.
IntegraClick Inc.
I-Pop Networks Private Limited
ipsh!
Isobar Global
Kahkaha Kom Internet Bilgi ve Reklam

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Kikucall
Kona Interactive
LOVO Lifestyle Service GmbH
Madhouse Inc.
Media Contacts
Mediavivence
MindMatics, LLC
MO7 Mobile Interactive Media
Mobext
Mobiento Mobile Marketing
Mobile2win
MobileDreams Factory
MOBILERA
Mobisix
MobiTX Inc.
MobX Mobile Marketing 360 S/A
MoviDream
mVentix, Inc.
Net Think Iberia
Nokia
OgilvyInteractive
Out There Media
Pharos Consulting
Pliq
pontomobi interactive
Project House
Proteus (a 2ergo company)
Publicidad Interactiva 2006
Publicis Groupe, North America
Quigley-Simpson Interactive
R/GA
Radius-ED Sdn Bhd
Resource Interactive
Rip Road, Inc.
RUN THE RED Servicos em
Telecomunicacoes Ltda.
SmartReply
sms.at mobile internet services gmbh
Split P Media
Studiocom
TEKNOmart
TeriMobile
The Concept Studio, LLC
TMP Directional Marketing
Turatel Mobil Medya letiim ve Biliim
Hiz. Ltd. ti.
Universal McCann
Upstream S.A.
VML
Wieden+Kennedy
Wunderman Network
Zed digital
AGGREGATOR
21 Communications
ADObjects
Airborne Mobile Inc.
Arbinet Digital Media
Arvato Mobile GmbH
Atlas Interactive North America
(Silverback Media)
BINBIT
BSG Clearing Solutions
Catchwind
CellTrust Corporation
www.mmaglobal.com
CommerceTel
Cross Country Automotive Services
Dada Entertainment LLC
Echovox, Inc.
Editora Abril SA
EL2
Ericsson
Handmark Inc.
Hook Mobile, Inc.
Impact Mobile Inc.
ipsh!
LSN, Inc.
M Cashback
mBlox
Mediavivence
m-invent
Mobile Messenger
Mobile2win
Motricity
MX Telecom
Myxer
NeoMedia Technologies, Inc.
New Motion, Inc.
News Over Wireless
Numobiq, Inc.
Okto
OpenMarket Inc.
Playboy Entertainment Group
PlayPhone Inc.
Pca
Qmobile, Inc.
Radius-ED Sdn Bhd
Real Content Group, LLC
Single Touch Interactive
SinglePoint
SmartReply
Sports.comm Ltd.
Sybase 365
TakeNet
Terra Networks
The Hyperfactory
The Walt Disney Company
uLocate Communications, Inc.
uVuMobile
Velti
VeriSign, Inc.
Verve Wireless, Inc
Vibes Media
Vocel
Wireless Idea Corp./DBA Pure Mobile
Solutions
Yavox Latin America S/A
ANALYTICS PROVIDER
AdMob
APPLICATION PROVIDER
12snap AG
21 Communications
3C Interactive
Page 10 of 178
3rd Dimension Inc.

4INFO
5th Finger
Acision
Action Engine
AdHere Mobile Ltd.
Advanced Interactive Sciences
Aegis Mobile, LLC
Air2Web
AirG
Airwide Solutions
Alcatel - Lucent
AOL LLC
Aradiom
Arvato Mobile GmbH
Atlas Interactive North America
(Silverback Media)
Azuki Systems (formerly Peermeta)
Bango
Bercut Ltd.
Blackbetty Mobilmedia GmbH
BSPCo
Buzzd, Inc.
Catchwind
Cellfire Inc.
Cellit
Celltick
Converge Technologies
Crisp Wireless
DAEM Interactive
Tlc. Ltd. Sti.
diamond:dogs group
digital SIDEBAR
DIMOCO - Direct Mobile
Communications GmbH
Distributive Networks
Dynetic Mobile Solutions
Echovox, Inc.
edioma, Inc.
EkoBuzz Inc.
E-mobile Solutions
Empowered Wireless, Inc.
Entumovil.net
Envio Networks, Inc.
Ericsson
F.biz
Fidelity Investments
First Data Corp.
FoneMine Inc.
FunMobility, Inc.
FuturLink
g8wave
Gavitec, a NeoMedia Technologies
Company
GetLisa Information Services
Gold Mobile
Golden Gekko
Handmade Mobile Entertainment
Handmark Inc.
HANZO S/A
iamota corporation
IceBreaker, US. Inc.

Effective 5/31/08
Vol 2, No 1
iLoop Mobile, Inc.

Immersion Corp.
Impact Mobile Inc.
Incentivated
Inside Mobile
Interop Technologies
ipsh!
Jingle Networks, Inc
JNJ Mobile (Mocospace)
Kargo
Kona Interactive
Levendo Holdings, LLC
Limbo Inc
LiveWire Mobile
LOC-AID Technologies
M Cashback
MangoMOBILE
Media Layers
Mediavivence
Microsoft (MSN & Windows Live)
MindMatics, LLC
m-invent
MLB Advanced Media, LP
Mobile Accord, Inc.
Mobile Complete
Mobile Data Systems
Mobile Messenger
Mobile2win
MOBILERA
Mobiltim Iletisim Kurumsal Hizmetler
A.S.
MobiTV, Inc.
Modiv Media
Momail
Motricity
Movius Interactive Corporation
Mozes, Inc.
mSnap Inc.
mVentix, Inc.
MX Telecom
Neighborhood America
Neolane, Inc.
Netomat, Inc.
News Over Wireless
Newsphone Hellas SA
Nortel Networks
Nuance Communications
Numobiq, Inc.
Okto
ON2 Technologies, Inc.
Payzy Corporation
Pelago, Inc.
Plutolife LLC
Predicto Mobile LLC
Pca
qode, a NeoMedia Technologies
Company
Quattro Wireless
QuickPlay Media
Radius-ED Sdn Bhd
www.mmaglobal.com
RockeTalk, Inc.
RuleSpace, LLC
Salient Mobility LLC
Scanbuy
SendMe Mobile
Sensei, Inc
Shackleton
ShoZu
Silverpop
SinglePoint
Smarter Agent
SmartReply
SnapNow
Snaptell, Inc.
Spiral Solutions
Split P Media
Sports.comm Ltd.
SUMOTEXT, Inc.
Syniverse Technologies
Tagit Pte Ltd
TakeNet
Tapioca Mobile
Tedexis
TeleCommunication Systems (TCS)
Telenor Nordic Mobile
Telescope, Inc.
Tempos 21
TeriMobile
The Hyperfactory
The Weather Channel
Thin Multimedia, Inc.
Touchwork
Transpera
Twistbox Entertainment
U Turn Media Group
Upstream S.A.
Vantrix
Vapor Mobile
Velti
Verve Wireless, Inc
Vibes Media
Vidiator
Vindigo
Vocel
Washington State Employees Credit
Union
WeatherBug
WIN plc
Solutions
Zipwhip
Zoove
Zumobi
APPLICATION TESTING SOLUTION
Mobile Complete
BLUETOOTH
BLIP Systems
Page 11 of 178
Bluepod Media Ltd.

BRAND
2waytraffic Mobile USA Inc.
4INFO
A&E Television Networks
AccuWeather, Inc.
AdweekMedia
Anheuser-Busch, Inc.
AOL LLC
AT&T Mobility
Cellfire Inc.
ChaCha Search Inc.
CNET Networks
Cond Net
DAEM Interactive
Dennis Digital
Deutsche Post AG
Discovery Communications, LLC
DUPONT (E.I. du Pont Nemours and
Company)
Editora Abril SA
Guthy-Renker Corporation
Helio, LLC.
HipCricket
Kona Interactive
Lavalife Mobile, a division of Lavalife
Corp.
Limbo Inc
MGM Grand
m-invent
Mobile ESPN Publishing
MTV Networks
NPR
Procter & Gamble
RH Brands, LLC
SendMe Mobile
ShopText, Inc
State Farm Insurance
Target Corporation
The Coca Cola Company
Toyota Motor Sales
Unilever
Univision Communications
Verizon Wireless
Visa USA
Vocel
Vodafone Group
WeatherBug
Yahoo!
CONSULTING
Alcatel - Lucent
Catalist Group Limited
Chapell & Associates
Grupo Consultores
Nova Ventus Consulting
NPR
ThunderHouse
CONTENT PROVIDER
21 Communications
4INFO
9 Squared, Inc.
AccuWeather, Inc.
AdHere Mobile Ltd.
AdweekMedia
AirG
Arvato Mobile GmbH
BSPCo
Buongiorno
Catalyst Mobile, Inc.
CBS Corporation
Cellfire Inc.
Cellfish Media LLC.
Cellufun, Inc.
Charged Media
CNET Networks
Cond Net
Cox Newspapers
CPX Interactive
CRE8
DeNA Global,Inc.
Dennis Digital
Echovox, Inc.
edioma, Inc.
Editora Abril SA
Ellow
E-mobile Solutions
Flycell, Inc.
Fox Interactive Media
Fox Mobile Entertainment
Funmobile Limited
FunMobility, Inc.
Gameloft
Gannett
Company
Globo Comunicacao e Participacoes S/A
(Globo.com)
Glomobi BV (R&D Media)
go2 Media
Granada America
HipCricket
iamota corporation
BROADCASTING ADVERTISING
SOLUTION
GoldSpot Media
CHIPSET PROVIDER / WIRELESS
TECHNOLOGY
QUALCOMM CDMA Technologies

Effective 5/31/08
Vol 2, No 1
www.mmaglobal.com

Incentivated
Jamster
Kargo
Kona Interactive
LifeLock, Inc.
Limbo Inc
LimeLife, Inc.
LSN, Inc.
MarketTools
MBmobileinteractive, LLC
MGM Grand
m-invent
Mobile2win
Motricity
MTV Networks
mVentix, Inc.
mywaves inc.
Myxer
NBC Universal
New Motion, Inc.
New York Times Company
Newsphone Hellas SA
NPR
Opera Interactive Technology Group
Payzy Corporation
Pelago, Inc.
Ping Mobile
Pliq
Qmobile, Inc.
Reuters
RH Brands, LLC
Rhythm NewMedia
RMG Connect Worldwide
S View LLC
SendMe Mobile
Sensei, Inc
Sharpcards Ltd.
Split P Media
Sports.comm Ltd.
Televisa / Esmas Movil
Teligence
Terra Networks
The Phorsite Group
The Weather Channel
Turner Broadcasting System, Inc.
Universo Online S.A. (UOL)
Vapor Mobile
Vegas.com
Page 12 of 178
VeriSign, Inc.
Verizon Live Source
Verve Wireless, Inc
Vidiator
Vindigo
Vocel
WAUMOVIL SA
WeatherBug
WIN plc
Solutions
Wunderman Network
Yahoo!
HipCricket
iO global limited
Jinny Software Ltd.
Kona Interactive
Media Layers
m-invent
Mobixell Networks (Europe) Ltd
Neolane, Inc.
Nortel Networks
Numobiq, Inc.
Openwave Systems
Ortiva Wireless, Inc.
Pharos Consulting
QuickPlay Media
Tagit Pte Ltd
Tapioca Mobile
TeriMobile
Vantrix
Verizon Live Source
Wired Assets Data Corporation
D2C SUBSCRIPTION SERVICE

Thumbplay Inc.
DATA MANAGEMENT
Acxiom Corporation
DEVICE MANUFACTURER
Company
Motorola
Nokia
DISTRIBUTION NETWORK
Intera Group
LEGAL
Cobalt LLP
Reed Smith LLP
ENABLING TECHNOLOGY PROVIDER

qode, a NeoMedia Technologies
Company
S View LLC
END USER
RH Donnelley
IN-MARKET MONITORING
Wireless Media Consulting
INFORMATION SERVICES
Experian
INFRASTRUCTURE VENDOR
24/7 Real Media
Acuity Mobile, Inc.
Ad Infuse
Airwide Solutions
Alcatel - Lucent
BLIP Systems
Bytemobile, Inc.
ClairMail
Ericsson
FoneMine Inc.
Greystripe, Inc.

Effective 5/31/08
LOCATION SERVICES
Acuity Mobile, Inc.
Buzzd, Inc.
Cellfire Inc.
Figensoft
Google
Handmark Inc.
Hiwave GmbH
Incentivated
ipsh!
Limbo Inc
m-invent
Qwikker
Smarter Agent
Tempos 21
TeriMobile
UnoMobi
Useful Networks
MANAGED SERVICES
MOBILERA
Vol 2, No 1
www.mmaglobal.com
MARKET RESEARCH FIRM

Experian
Grupo Consultores
IAG
InsightExpress
ipsh!
J.D. Power and Associates
Kona Interactive
Lightspeed Research
Limbo Inc
M:Metrics
MarketTools
mVentix, Inc.
Nielsen Mobile
SmartReply
TNS
Touchwork
MEDIA COMPANY
Advertising Age
CBS Corporation
Charged Media
Cox Newspapers
innerActive
MTV Networks
NBC Universal
MEDIA NETWORK
VoodooVox
MEDIA TECHNOLOGY SOLUTION
GoldSpot Media
MOBILE AD NETWORK
5th Finger
Ad Infuse
AdMob
DoubleClick
Epic Advertising, Inc
Incentivated
JumpTap
Millennial Media, Inc.
Mobile Posse, Inc.
Nokia
Out There Media
Rhythm NewMedia
Sennari Entertainment, Inc.
Smaato Inc.
MOBILE AD PLATFORM
Action Engine
Amobee Media Systems
Page 13 of 178
Crisp Wireless
Greystripe, Inc.
Tedexis
Zumobi
Yahoo!
MOBILE SOLUTIONS PROVIDER
Ping Mobile
MOBILE WEB
5th Finger
dotMobi (mTLD Top Level Domain Ltd.)
MOBILE COMMERCE
Infinian Corporation
Modiv Media
ShopText, Inc
Valista
MOBILE SEARCH
24/7 Real Media
4INFO
Bytemobile, Inc.
Carlson Mobile
ChaCha Search Inc.
Frucall Inc.
go2 Media
Google
Handmark Inc.
iCrossing
Incentivated
Ingenio
JumpTap
Medio Systems, Inc.
mInfo Information Technology Co., Ltd.
Mobile Data Systems
RH Donnelley
Smarter Agent
SmartReply
SnapNow
SPH Search Pte. Ltd.
V-Enable
Verve Wireless, Inc
Vocel

Effective 5/31/08
Vol 2, No 1
MULTIMEDIA SERVICE PROVIDER

Hook Mobile, Inc.
Vidiator
MVNO / MVNE OPERATOR
Progressive Concepts, Inc.
PAYMENT SERVICES PROVIDER
PLATFORM & MEDIA SERVER
MANUFACTURER
REGISTRY OPERATOR
NeuStar, Inc
SECURITY
LifeLock, Inc.
SERVICE PROVIDER
Momail
SOCIAL NETWORKING
ShoZu
www.mmaglobal.com
SOFTWARE
Openwave Systems
TEST & MONITORING EQUIPMENT
NexPerience
VENTURE SERVICES
1024 Wireless Servcies
WIRELESS OPERATOR
Acqua Mobile
Alltel
AT&T Mobility
Cincinnati Bell Wireless
Cricket Communications
Helio, LLC.
Hutchison 3G Austria GmbH
kajeet, Inc.
O2
Orange NSM
Reliance Communications
Smart Communications, Inc. (SMART)
SMS Arena S.L.
Sprint Nextel
Telecom Italia SpA
Telecom Personal S.A.
Telefonica Moviles
TMN - Telecomunicacoes Mviles
Nancionais
T-Mobile Austria
T-Mobile USA
Turkcell
U.S. Cellular Corp
Verizon Wireless
Virgin Mobile USA
Vodafone Group
Page 14 of 178
GLOBAL MEMBERS
9 Squared, Inc.
Acision
Action Engine
Ad Infuse, Inc.
AdMob Inc.
Adweek Media
Air2Web
Airwide Solutions
AKQA Mobile
Alcatel-Lucent
Amdocs Management Limited
AOL LLC.
BANGO
Bluepod Media Ltd.
Buongiorno
Carlson Marketing Worldwide
Catalist Group
Charged Media
Comverse
CRE8
Dada Entertainment, Inc.
Dennis Digital
Deutsche Post AG
DoubleClick
Dynetic Mobile Solutions, Inc.
Edelman
Ericsson AB
FOX Mobile Entertainment, Twentieth
Century FOX/News Corp.
Funmobile Limited
g8wave
Company
Glomobi BV
GoldSpot Media
Google, Inc.
GroupM
Guthy-Renker
iCrossing
iLoop Mobile, Inc.
iO global limited
Isobar
JumpTap
Kargo
M Cashback Ltd.
M:Metrics
Markettools
Media Contacts
Medio Systems, Inc.
Microsoft (MSN and Windows Live)
MindMatics, LLC.
m-invent inc.
Mobile Dreams Factory, SL.
Motorola
Motricity
mTLD Top Level Domain, LLC (.mobi)
MTV Networks
MX Telecom
Neustar, Inc.
Newsphone Hellas SA
NexPerience
Nielsen Mobile

Effective 5/31/08
Vol 2, No 1
Nokia Corporation
Nortel, Inc.
OgilvyInteractive
Openwave
Playboy Enterprises
PlayPhone, Inc.
Procter & Gamble
Proteus a 2ergo company
Pca Technologies
qode, a NeoMedia Technolgies
Company
Qualcomm
R/GA
Reliance Communication
Reuters
Rhythm NewMedia
S View, LLC
Scanbuy
ShopText, Inc.
ShoZu
SnapNow
Sybase 365
Telecom Italia SpA
TeriMobile
The Concept Studio
The Hyperfactory
The Weather Channel Interactive
Turkcell Iletisim Hizmetleri A.S.
Twistbox, Inc.
Velti PLC
VeriSign, Inc.
Vidiator
Vodafone Group Services Ltd.
Wieden+Kennedy
Wunderman
Yahoo!
APAC REGIONAL MEMBERS
21 Communications
Acision
AKQA Mobile
Bluepod Media Ltd.
Buongiorno
Catalist Group
Charged Media
Comverse
CRE8
David Krynauw
Edelman
Ericsson AB
Funmobile Limited
Glomobi BV
G-nius Mobile Intelligence Pty Ltd
Google, Inc.
GroupM
i-Pop Networks Private Limited
Isobar
www.mmaglobal.com
Madhouse Inc.
Markettools
M Cashback Ltd.
mInfo Information Technology Co., Ltd.
Mobile2Win
Mobile Messenger
Motorola
NexPerience
Nielsen Mobile
Nokia Corporation
OgilvyInteractive
Openwave
Peter Yeh
Playboy Enterprises
Procter & Gamble
Pca Technologies
Radius-ED Sdn Bhd
Reuters
Rhythm NewMedia
Scanbuy
SMART Communications, Inc.
S View, LLC
Tagit Pte Ltd
The Hyperfactory
Vidiator
Wieden+Kennedy
Wunderman
Yahoo!
EMEA REGIONAL MEMBERS
12snap AG
Acision
Action Engine
AdHere Mobile, Ltd.
AdMob Inc.
Aerodeon Turkey
Airwide Solutions
AKQA Mobile
Alcatel-Lucent
Amit Bose
AOL LLC.
Aradiom Inc.
Arvato Mobile GmbH
BANGO
Bercut Ltd
BLIP Systems A/S
Bluepod Media Ltd.
BSPCo
Bundesverband Digitale Wirtschaft
(BVDW) e.V.
Buongiorno
Celltick
CODEC 0leti_im ve Dan1_manl1k
Hizmetleri Ltd. ^ti.
Page 15 of 178
Comverse
CRE8
Tlc. Ltd. Sti.
Dennis Digital
Deutsche Post AG
DIMOCO - Direct Mobile
Communications GmbH
DoubleClick
Edelman
EL2
Electric Agency
Ericsson AB
Figen Yaz1l1m Evi Tic. Ltd. ^ti.
(Figensoft)
FUTURLINK
Company
Glomobi BV
Golden Gekko Ltd.
Google, Inc.
GroupM
Heikki Karjaluoto
Hiwave GmbH
iCrossing
iLoop Mobile, Inc.
Incentivated Limited
innerActive
Inside Mobile
Integmo Ileti_im A.S.
iO global limited
Isobar
Jinny Software Limited
JumpTap
Kargo
M:Metrics
Markettools
Media Layers
Medio Systems, Inc.
m-invent inc.
Mobiento AB
MOBILERA
Mobiltim Iletisim Kurumsal Hizmetler A.S.
Mobise (A T.A. Telecom Business Unit)
MOMAIL
Motorola
Motricity
MoviDream
MoviDream
MTV Networks
Neustar, Inc.
Newsphone Hellas SA
NexPerience
Nielsen Mobile
Nokia Corporation

Effective 5/31/08
Vol 2, No 1
Nortel, Inc.
Nova Ventus Consulting SL
O2
Openwave
Out There Media Holding GmbH
Panagiotis Chatziathanasion
Pharos Consulting
Playboy Enterprises
PlayPhone, Inc.
Procter & Gamble
Project House
Pca Technologies
Qualcomm
R/GA
Reuters
Rhythm NewMedia
Shaun Rosen
ShoZu
Spiral Solutions
Sports.comm Ltd
S View, LLC
Sybase 365
Tamer Serag el Din
TEKNOmart
Telecom Italia SpA
TeriMobile
TMN - Telecomunicacoes Mviles
Nancionais
Turatel Mobil Medya 0leti_im ve Bili_im
Hiz. Ltd. ^ti.
Turkcell Iletisim Hizmetleri A.S.
Twistbox, Inc.
Upstream S.A.
Velti PLC
VeriSign, Inc.
Vodafone Group Services Ltd.
Wieden+Kennedy
WIN plc
Wunderman
Yahoo!
LATAM REGIONAL MEMBERS
Acision
Air2Web
BINBIT
Buongiorno
Cellnet S.A.
Comverse
CRE8
Edelman
Editora Abril SA.
Editora Abril SA.
Ericsson AB
Fulano.com.br (F.Biz)
Future Mobile Interatividades Digitais
LTDA
www.mmaglobal.com
Globo Comunicacao e Participacoes S/A

(Globo.com)
HANZO S/A
M Cashback Ltd.
Media Contacts
MEDIAVIVENCE
Mobile Computing S.A.
MobX - Mobile Marketing 360 S/A
Motorola
Nielsen Mobile
Nokia Corporation
Okto Tecnologia E Servicos De
Informtica Ltd.
PlayPhone, Inc.
Procter & Gamble
Ricardo Mrquez Uribe
RUN THE RED Servicos em
Telecomunicacoes Ltda.
S View, LLC
Sybase 365
TakeNET (CURUPIRA SA)
Tedexis
Telecom Italia SpA (TIM Brasil)
Terra Networks
TIM Celular S.A.
Unilever
VeriSign, Inc.
WAUMOVIL SA
Wieden+Kennedy
Wunderman
Yahoo!
NA REGIONAL MEMBERS
1024 Wireless Services, LLC
24/7 Real Media
2waytraffic Mobile USA, Inc.
3C Interactive
3rd Dimension Inc.
4INFO, Inc.
5th Finger
9 Squared, Inc.
AccuWeather, Inc.
Acision
Action Engine
Acuity Mobile, Inc.
Acxiom Corporation
Ad Infuse, Inc.
AdMob Inc.
ADObjects Inc.
Advanced Interactive Sciences, LLC
Advertising Age
Page 16 of 178
Adweek Media
Aegis Mobile, LLC
Air2Web
Airborne Mobile
AirG
Airwide Solutions
AKQA Mobile
Alcatel-Lucent
Alltel Wireless
Ansible Mobile
Anthony Johnson
AOL LLC.
Arbinet
Arnold
AT&T Mobility
Avenue A | Razorfish
Azita Arvani
Azuki Systems (formerly Peermeta)
BANGO
Bhavuk Kaul
Bluepod Media Ltd.
Brand in Hand
Buongiorno
Buzzd
Bytemobile, Inc.
Carmen Corrada
Catapult Marketing
Catchwind
CBS Corp.
Cellfire
Cellfish Media LLC.
Cellit, LLC
Cellufun, Inc.
Cha Cha Search, Inc.
Cincinnati Bell
ClairMail
CNET Networks
Cobalt LLP
Come&Stay
CommerceTel
Comverse
Conde Net, Conde Nast
Cox Newspapers
CPX Interactive
CRE8
Crisp Wireless Inc.
Damon Miller
DeNA Global, Inc.
Dennis Digital
Didier Jaubert
Digital Sidebar, Inc.
DoubleClick

Effective 5/31/08
Douglas Schumann
Dr. Jeff W. Totten
DUPONT (E.I. du Pont Nemours and
Company)
Echovox, Inc.
Edelman
edioma, Inc.
Ed Jennings
EkoBuzz Inc.
Ellow
E-mobile Solutions
Epic Advertising, Inc.
Eric Lazar
Ericsson AB
Executive Resource Group, Inc.
Experian
First Data Corp.
Flycell
FoneMine Inc.
FOX Mobile Entertainment, Twentieth
Century FOX/News Corp.
Frank Chindamo
Frucall Inc.
Funmobile Limited
FunMobility
g8wave
Gameloft
Gannett Digital
GetLisa
go2 Media
Gold Mobile
GoldSpot Media
Google, Inc.
Granada America
Greystripe Incorporated
GroupM
Gwyneth Anderson
Handmark Inc.
Helio LLC
Hill Holliday
HipCricket
Hook Mobile
IAG Research
Iamota Corporation
IceBreaker
iCrossing
iLoop Mobile, Inc.
Immersion Corp.
Impact Mobile Inc.
Ingenio
InsightExpress
IntegraClick, Inc.
Intera Group, Inc.
iO global limited
ipsh!
Isobar
Vol 2, No 1
www.mmaglobal.com
Jane Satree
Jim Brown
Jingle Networks
JNJ Mobile
Joao Gonzaga
John Fitzwater
Joshua Chastain
JumpTap
kajeet, Inc.
Karen Manross
Kargo
Karla Allen
Kona Interactive LLC
Lavalife Mobile, a division of Lavalife
Corp.
Leon Samuel
LifeLock
Lightspeed Research
Limbo, Inc.
Limelife, Inc.
LiveWire Mobile
Loc-Aid Technologies
LSN, Inc.
M:Metrics
Major League Baseball Advanced Media,
L.P.
MangoMOBILE
Mark Beccue Consulting, Inc.
Markettools
Mark Kaplan
Matt Booth
mBlox, Inc.
MBmobile interactive, LLC
M Cashback Ltd.
Media Contacts
Medio Systems, Inc.
MGM Grand
Michael Marchese
MindMatics, LLC.
m-invent inc.
MMCast Inc.
Mobile Accord, Inc.
Mobile Complete
Mobile Data Systems
Mobile Messenger
Mobile Posse
Mobisix
MobiTV, Inc.
MobiTX, Inc.
Modiv Media
Moira Tamayo
Motorola
Motricity
Motricity
Mozes Inc.
mSnap Inc.
MTV Networks
Page 17 of 178
mVentix, Inc.
MX Telecom
MyThum
mywaves inc.
Myxer Inc.
NBC Universal
Neolane Inc
Netomat, Inc.
Neustar, Inc.
New Motion Inc.
News Over Wireless
NexPerience
Nielsen Mobile
Noam Samson
Nokia Corporation
Nokia Corporation
Nortel, Inc.
NPR (National Public Radio)
Numobiq Inc.
OgilvyInteractive
OpenMarket
Openwave
Payzy Corporation
Pelago, Inc.
Ping Mobile
Playboy Enterprises
PlayPhone, Inc.
Pliq LLC
Plutolife LLC
Predicto Mobile LLC
Procter & Gamble
Promotions.com
Publicis NA (Denuo Group, Leo Burnett
& Starcom)
Qmobile Inc.
Qualcomm
Quattro Wireless
Quickplay Media
Quigley-Simpson
Qwikker
R/GA
Rafael Salaberry
Real Content Group
Reed Smith LLP
Reuters
RH Brands, LLC
RH Donnelley
Rhythm NewMedia
Richard Bennett
Ringleader Digital
Rip Road, Inc.
RockeTalk, Inc.
RuleSpace, LLC

Effective 5/31/08
Vol 2, No 1
Safecount
Scanbuy
Send Me, Inc.
Sensei, Inc.
Shabnum Norling
SHARPCARDS
ShoZu
Silverback Media
Silverpop
SinglePoint
Smaato Inc.
Smarter Agent
SmartReply
SMS.AC, Inc.
SnapNow
SnapTell, Inc.
Sophia Sheikh
Split P Media
Sprint-Nextel
Street Savings
Studiocom
SUMOTEXT, Inc.
Susan Finch - Web
Developer/Consultant
S View, LLC
Sybase 365
Tapioca Mobile
Tara O'Doherty Consulting
Target Corporation
Telecom Italia SpA
TeleCommunication Systems, Inc. (TCS)
Telescope, Inc.
Teligence
The Concept Studio
The Hyperfactory
The Phorsite Group
Thin Multimedia
Thumbplay Inc.
ThunderHouse LLC
T-Mobile USA
TNS
Touchwork
Toyota Motor Sales USA, Inc.
Transpera
TV10s
Twistbox, Inc.
U.S. Cellular Corp
Unilever
Univision Online, Inc.
UnoMobi (formerly Reward Phone Inc)
Useful Networks, Inc.
U-Turn Media
uVuMobile
Valista
Vantrix Corporation
www.mmaglobal.com
Vapor Mobile
VEGAS.com
V-ENABLE
VeriSign, Inc.
Verizon Live Source
Verizon Wireless
Verve Wireless, Inc.
Vibes Media
Vidiator
Vindigo
Virgin Mobile USA
VISA USA
VML
Vocel, Inc.
VoodooVox
Washington State Employees Credit
Union
WeatherBug
Wieden+Kennedy
Wireless Idea Corp/DBA Pure Mobile
Solutions
Wunderman
Yahoo!
Zipwhip
Zoove
Zumobi
MMA AUSTRIA MEMBERS (ONLY)
Blackbetty Mobilmedia Gmbh
creative media multimedia- und
Informations. GmbH
diamond dogs webconsulting GmbH
Evolaris Privatstiftung
Kleine Zeitung Online-Service GmbH &
Co KG
Laola1.at Multimedia GmbH
MobileMarketing.at
mobilkom Austria AG & CoKG
MOWIS GmbH- Mobile World
Information Systems
ORF-Enterprise GmbH & Co KG
Roman Brandl / co SUN Microsystems
GmbH
Styria Media AG
T-Mobile Austria
YOC
MMA SPAIN MEMBERS (ONLY)
ACQUA MOBILE
Arista Mobile
ASOCIACIN ESPAOLA DE
COMUNICACIONES MVILES
Daem Interactive
Entumovil.net
Full Contact
Grupo Consultores de Publicidad, S.A.
Iceberg Media
Ingenieros y Profesionales
Especializados, S.L
Page 18 of 178
Jet Multimedia
Mobext
Mobile One2One
NETSIZE
Netthink Iberia, SL
Orange NSM
PDM - Digital Marketing Iberia S.L
Shackleton
SIT Mobile
SMS Arena S.L.
Telefnica Moviles
Telefnica Publicidad e Informacin
Tempos 21
The Digital Door
Ubiqua Instant Response S.L
Universal McCann
Yell Publicidad
Zed digital

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Member Companies, 123

12snap is an expert in developing and implementing innovative marketing
and customer loyalty solutions as well as entertainment and utility
applications for mobile phones. Founded in 1999, 12snap utilizes the
creative and technological opportunities inherent in mobile phones to create
award-winning campaigns and marketing programs. Being one of the
pioneers and leading European providers of mobile marketing, 12snap
serves clients like adidas, Coca-Cola, Ferrero, Lufthansa, McDonalds and
Vodafone. The company is headquartered in Munich with branches in
Germany, the United Kingdom, Italy and Sweden.
Industry Category: Venture Catalyst
Industry Categories: Agency, Application Provider

225 108th Avenue NE, Suite 570
Bellevue, WA 98004
USA
+1.425.635.4602
+1.425.635.4617
12snap AG
Lazarettstr. 4
Munich D-80636
Germany
www.12snap.com
+4989 30 6666-0
+4989 30 6666-999
21 Communications enables consumer brands to deliver branded content

and advertising to mobile phone users. With its proprietary technology
and vast distribution resources, 21 Communications connects clients to
China's vast telecommunications infrastructure and constantly expands
their market share. 21 Communications is an official service provider (SP)
of China Mobile and China Unicom. The company's profitability is rooted
in its deep client base, including Johnson & Johnson, General Electric
(GE), Electronic Arts (EA), the National Football League (NFL), Warner
Brothers, Adidas and BMW. Visit www.cms.com.
24/7 Real Media, Inc. a WPP company (Nasdaq: WPPGY), is the leading
global digital marketing company, empowering advertisers and publishers
to engage their target audiences with greater precision, transparency and
ROI. Using its award winning ad serving, targeting, tracking and analytics
platform, powerful search marketing technology and global network of
specialized Web sites, the company has turned the art of reaching
audiences across virtually any digital medium into a measurable science.
Additional Brands: Open AdStream, Decide DNA
Industry Categories: Agency, Aggregator, Application Provider, Content

Provider
Industry Categories: Infrastructure Vendor, Mobile Search
21 Communications
218 Xinle Road, 4/F
Shanghai, 200031
China
www.21cms.com
+86 (21) 5403-5000
+86 (21) 5405-1868
24/7 Real Media

132 West 31st St., 9th Floor
New York, NY 10001
USA
www.247realmedia.com
+1.212.231.7100
+1.212.760.1774

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3cInteractive is a fully integrated mobile marketing agency and interactive

application service provider. We provide products and services that
enable businesses and content providers to implement technology to
distribute and manage their marketing campaigns via SMS and PSMS.
3cI offers everything a company needs to launch and manage a
breakthrough mobile campaign. Our easy-to-use software applications
make it simple to manage campaigns, host and deliver content and add
e-commerce functionality and more. 3cI combines our mobile service
bureau capabilities with over 15 years experience in online, IVR and
traditional pay-per-call technologies to provide the most comprehensive
full service interactive service bureau in the US.
Industry Categories: Content Provider, Brand

55 Washington Street, Suite 822
Brooklyn, NY 11201
USA
www.2waytraffic.com
+1(212) 966-8600
+1(212) 966-8670
3C Interactive
301 NE 1st Street
Delray Beach, FL 33483
USA
www.3cinteractive.com
+1.561.278.0998
+1.561.278.4696
4INFO provides the means to search, discover, and receive relevant

information on a cell phone. 4INFO's comprehensive suite of mobile
services provides access to stock information, sports scores, weather,
flight information, movie times, horoscopes, hotspot locations, news,
stock quotes, hotel reservations, package tracking, mobile downloads,
and more. Most services are available free of charge to users on all major
U.S. carriers. 4INFO's comprehensive suite of mobile services provides
answers for consumers, content mobilization for publishers, and a
dynamic mobile media for advertisers. 4INFO's investment partners
include U.S. Venture Partners, Draper Fisher Jurvetson, and Gannett
Company, Inc. 4INFO is headquartered in Palo Alto, Calif.
Industry Category: Application Provider
Industry Categories: Mobile Search, Application Provider, Brand, Content

Provider
3rd Dimension Inc.

201 West 52nd Street
New York, NY 10019
USA
www.3rddimensiontech.com
+1(212) 265-7260
4INFO
2100 Geng Road, Suite 102
Palo Alto, CA 94303
USA
www.4info.net
+1.650.251.9122
+1.650.251.9833

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5th Finger is the global authority in mobile marketing offering a highly

evolved, innovative, and integrated approach to mobile marketing and
mobile brand engagement. We provide agencies and brands strategic
insight into award winning mobile strategy, media planning and creative
support resulting in maximum reach and ROI from an integrated digital
campaign.
5th Fingers industry-leading technology platform air-castTM provides the
most advanced level of real-time reporting and analysis that enables
brands to get a clear picture of the campaign, while measuring real
impact and ROI across all digital marketing channels. This real-time
reporting allows marketers to refine campaigns on-the-fly for maximum
results.
The 5th Finger team delivers deep global expertise across many industry
sectors, including FMCG/Beverages, Media/TV and Live Events. The
company is a proven, trusted partner for North Americas leading
interactive agencies and helps the worlds biggest brands leverage their
integrated marketing spend across diverse media channels and
geographic boundaries.
Industry Categories: Application Provider, Agency, Mobile Web, Mobile
Advertising, Regional & Global
Industry Category: Content Provider
5th Finger
2 Bryant Street, Suite 220
San Francisco, CA 94105
USA
www.5thfinger.com
+1.505.514.0027
9 Squared, Inc.
Denver, CO 80202
USA
www.9squared.com
+1.720.889.0014
+1.720.889.0016

Effective 5/31/08
Second Location
708 Third Avenue, Suite 1800
New York, NY 10017
USA
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Member Companies, A
A&E Television Networks is home to some of the most recognized brands

in television - A&E and The History Channel. Known for such groundbreaking shows as Criss Angel Mindfreak, Gene Simmons Family Jewels,
Paranormal State, Ice Road Truckers, Ax Men, Intervention and others our programs can been seen in virtually every home in the United States,
and in many international locations as well.
AccuWeather, The World's Weather Authority, provides a portfolio of

products and services through the airwaves, via the Internet, wireless, in
print, and behind the scenes that benefit hundreds of millions of people
worldwide. AccuWeather serves over 250,000 paying customers in
media, business, government and institutions, and millions more through
AccuWeather.com. AccuWeather also provides content onto more than
10,000 Internet sites including CNN Interactive, ABC's owned and
operated stations, The Washington Post and The New York Times. Visit
www.accuweather.com for more information.
Additional Websites: www.history.com; www.biotv.com

Additional Brands: A&E, The History Channel, The Biography Channel,
The History Channel en Espanol, Crime & Investigation Network, History
International, Military History Channel

235 East 45th Street
New York, NY 10028
USA
www.aetv.com
AccuWeather, Inc.
385 Science Park Road
State College, PA 16803
USA
www.accuweather.com
+1.814.237.0309
+1.814.235.8504
Acqua Mobile
Acision is a global leader in telecoms for messaging, payments, and

content management products, services and solutions. Its Next
Generation messaging and payments solutions are deployed by 300 of
the world's top network operators and service providers in over 130
countries. Acision has successfully deployed on five continents, across
many different networks, serving more than 800 million active users. As
the pioneer in Next Generation messaging, its systems process two out of
every three text messages sent in the world. Through this continued
technology leadership from Acision, network operators and service
providers are set for Assuring Innovation in Next Generation telecoms.
For further information visit: www.acision.com.
Industry Category: Wireless Operator
Acision
6404 International Parkway, Suite 2048
Plano, TX 75093
USA
www.acision.com
+1.972.246.5400
+1.972.246.5401
Acqua Mobile
C/ Darro, 13
Madrid, 28002
Spain

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Member Companies, A
Action Engine, the On-Device Portal (ODP) Company, enables media

companies and network operators to build, deploy, manage and monetize
highly personalized and intuitive suites of mobile applications that deliver
a superior user experience.
Action Engines best-in-class ODP platform incorporates intelligent mobile
advertising, support for mass market handsets and broad management
capabilities to create downloadable portals that increase profitability,
speed time to market, lower cost of ownership and drive brandawareness.
The Action Engine Mobile Advertising Xtension (MAX) platform enables
mobile operators, device manufacturers and large developer networks to
insert rotate and track advertisements in any device home screen or
mobile application.
Acuity Mobile is a leading provider of mobile marketing content delivery

solutions. Acuity Mobile's Embedded Mobile Advertising Platform (EMAP)
is a patented technology that enables Spot Relevance - the ability to
deliver targeted marketing content to the right person, at the right time, in
the right location. EMAP technology is used by carriers, advertisers and
content owners to ensure that relevant content (ads, offers, traffic,
weather, etc.) is delivered directly to mobile users based on their
interests, time of day and geographic location. The technology behind
EMAP was first developed in 2000 and patent protected since 2003.
Acuity Mobile harnesses the power of mobility to improve content delivery
for marketers and their consumers. For more information, please visit
www.acuitymobile.com.
As the acknowledged market leader in on-device portal and on-device

advertising technology, Action Engines award-winning software has been
successfully deployed by numerous companies including AOL, Dow
Jones, Sports Illustrated.com, Golf.com, MSNBC.com, TiVo, Sprint, and
Verizon Wireless. Additional information is available at +1(425) 498-1500,
info@actionengine.com,and www.actionengine.com.
Industry Categories: Application Provider, Mobile Advertising Serving
Technology
Industry Categories: Infrastructure Vendor, Location Services
Action Engine
2331 130th Ave NE
Bellevue, WA 98005
USA
www.actionengine.com
+1.425.498.1527
+1.425.498.1550
Acuity Mobile, Inc.

7852 Walker Drive
Greenbelt, MD 20770
USA
www.acuitymobile.com
+1(301) 513-0111
Industry Categories: Data Management

Acxiom Corporation
601 East Third Street
Little Rock, AR 72201
USA
www.acxiom.com
+1(601) 342-1000
+1(601) 262-1854

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Member Companies, A
Ad Infuse is leading the industry in personalized mobile advertising

solutions. With a technology platform that delivers relevant advertising
experiences targeted to each mobile subscriber, Ad Infuse replaces mass
communications with direct, brand-to-consumer relationships. Uniting
carriers, brands, content providers and consumers, Ad Infuse creates a
marketplace for mainstream mobile media consumption. For carriers, Ad
Infuse offers ad-serving technology solutions architected to protect
consumer privacy and to deliver a blend of ad-supported and
subscription-based premium content. For brands, Ad Infuse redefines
advertising with truly dynamic ad insertion, allowing marketers to
personalize their message and build a direct, high-impact consumer
relationship. For content providers, Ad Infuse offers a path to mobile
syndication supported by a balanced combination of subscription and adsupported revenue. For consumers, Ad Infuse reveals all the possibilities
that the mobile Web has to offer from intriguing user-generated content
and games, to the latest news stories and pop culture videos.
Additional Website: www.mobileaddegree.com
Additional Brand: Mobile Ad Degree
Industry Categories: Infrastructure Vendor, Mobile Ad Network
Industry Categories: Application Provider, Content Provider
Ad Infuse, US Headquarters
550 Kearny Street Suite 630
USA
www.adinfuse.com
+1.415.315.3400
+1.415.449.6733
AdHere Mobile Ltd.

Belodstrovskaya Stree, 22, Office 326
Saint-Petersburg, 197342
Russia
www.adhere.ru
+7 812 495 62 89

Effective 5/31/08
Second Location
1st Floor, Palladium House,
1-4 Argyll Street
London W1F7TA
UK
Third Location
230 Park Avenue, 10th Floor
New York, NY 10169
USA
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Member Companies, A
AdMob is the world's largest and highest quality mobile advertising

marketplace, serving more than 2.5 billion high quality mobile banner and
text ads per month. Founded in January 2006, AdMob allows advertisers
to reach their customers on the mobile web and enables publishers to
increase the value of their mobile sites. AdMob offers both advertisers
and publishers the ability to leverage targeted and personalized
advertising in more than 160 countries. Sample AdMob customers
include Coca Cola, P&G, Adidas, MSN, Paramount Pictures, Reuters,
MTV and many more. AdMob serves ads for over 4000 mobile web sites
including CBS, Weather Underground, Maxim and Peperonity.
Additional Websites: analytics.admob.com, admob.com/metrics,
taptap.com
Additional Brands: Mobile Analytics, AdMob Mobile, Metrics Report
AdMob, TapTap
Industry Categories: Mobile Ad Network, Analytics provider
Industry Categories: Agency, Aggregator
AdMob
60 East Third Ave
San Mateo, CA 94401
USA
www.admob.com
+1.650.931.3956
ADObjects
#400-601 W. Broadway
Vancouver, BC V5Z4C2
Canada
www.adostrategies.com
+1(604) 267-7048
Advanced Interactive Sciences (AIS) delivers comprehensive direct

response solutions that efficiently convert responders through any
channel phone, web or mobile - into buyers. Our one-stop solution lets
you coordinate all response channels through one company to enable
your multi-channel marketing programs. The AIS solution blends the
immediacy of mobile with the ease of a phone call for order completion.
With mobile click-to-call capability, prospective customers don't even
need to dial the phone. They simply click on the phone number on a
mobile website, banner landing page or SMS and are directed to the AIS
Speech platform for order completion. With years of experience in direct
response customer acquisition, AIS is well positioned to help translate
interested mobile prospects into buyers. By partnering with AIS, mobile
marketing companies can following consumers through to completion of
the transaction whether the results is an order, lead generation or
appointment setting.
Additional Websites: www.mightyputty.com, www.benderball.tv,
www.topsytree.com, www.pancakepuff.com
Industry Categories: Mobile Response Solution Provider, Application
Provider
Advanced Interactive Sciences
1320 Old Chain Bridge Road, Suite 260
McLean, VA 22101
USA
www.aisvoice.com
+1(800) 995-3138
+1(703) 883-1149

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Member Companies, A
Advertising Age is the world's leading brand of news and information on

advertising, marketing and media, delivered wherever and whenever
busy marketing executives want to consume it. Ad Age platforms include
the weekly newspaper and real-time Web site, as well as electronic
newsletters; events and conferences; streaming video; audio podcasts;
blogs and more. Our core audience is made up of top-level executives
from Fortune 500 companies and their agency and media partners.
Across all media platforms, Advertising Age has total audience contacts
of 712,000+ advertising, marketing and media professionals.
AdweekMedia encompasses the publications, websites, digital products

and events produced by Adweek, Brandweek and Mediaweek. Through
this dynamic media network, each brand keeps the advertising, marketing
and media communities competitive and connected by delivering the
latest news and expert analysis most relevant to their specific needs. A
combined audience of 804,122 unique website visitors deliver 3,184,653
page views each month online. Over 65,700 key decision-makers read
the print editions every week, and AdweekMedia produces 11 daily and
weekly e-newsletters serving opt-in recipients with breaking news and
updates. In addition, our growing roster of webinars and custom video
sites attract a steadily building audience of attendees and visitors.
Additional Brands: Creativity, adcritic.com , madison+vine.com,

adagechina.com
Additional Websites: www.brandweek.com, www.mediaweek.com

Additional Brands: Adweek, Brandweek, Mediaweek
Industry Category: Media Company
Advertising Age
711 Third Avenue
New York, NY 10017
USA
www.adage.com
+1.212.210.0424
+1.212.210.0440
AdweekMedia
770 Broadway
New York, NY 10003
USA
www.adweek.com
+1(800) 995-3138
+1(703) 883-1149
Aerodeon Mobile Marketing was established in London, in February 2000

with a conviction that mobile phones could help brands communicate with
their consumers in ways that has never been imagined before. It is the
first ever mobile marketing agency of UK, and the leading mobile
marketing network of the world with its offices in London, Paris, New York
and Istanbul.
As Aerodeon Turkey, since 2002, weve worked with leading consumer
brands to develop mobile strategy and big creative ideas that have
generated leads, increased market share and shifted brand perception.
So far, we have run more than 750 mobile marketing campaigns.
Consumer insight is at the heart of our campaign development process.
Through our understanding of consumers we translate our clients
requirements into a well defined, consumer-oriented mobile marketing
campaign. This understanding is founded on research, which we use to
continuously refine our knowledge of what is working, and why.
Aerodeon Turkey is the place where you will find people working at the
forefront of the mobile revolution, who thrive on fresh ideas, hard work
and a shared commitment to excellence.
Industry Categories: Agency
Aegis Mobile, LLC

9010 Heydon Hall Circle
Charlotte, NC 28210
USA
www.aegismobile.com
+1.703.887.7265
Aerodeon Turkey
Abdi Ipekci Cd. Azer Is Merkezi No:44 K:1 Nisantasi
Istanbul 34367
Turkey
www.aerodeon.com.tr
+902122349654
+902123430875

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Member Companies, A
Air2Web is the leading provider of wireless applications and gateway

services, with wireless deployments in over 140 countries on more than
470 carrier networks. Air2Web customers are protected from the
complexities of writing multiple applications for multiple devices and
networks and benefit from Air2Webs direct connections into carrier
networks for creating and executing cross-carrier mobile marketing
campaigns. Sample customers include UPS, ABN AMRO, CSX
Intermodal, CitiBank, ICICI, InterContinental Hotels Group, and the
Weather Channel. For more information see www.air2web.com.
Since 2000, Airborne Mobile has blazed a distinctive trail, helping to

pioneer, build and establish the burgeoning mobile media space. Its
reach is extensive. As a forward-thinking mobile marketer, Airborne is the
go-to company, enabling ad agencies, consumer brands and retailers the
ability to directly reach the palms and pockets of consumers. Airborne
conceives, creates and distributes best-of-breed mobile programs wellsuited to our partners needs. Whether its messaging products, graphics,
video, ringtones, ringback tones, full-track downloads, games,
applications or websites, we are driven by brand objectives and creativity,
not technology. Our distribution network is vast, penetrating both on-deck
and off-deck channels for all types of products, be they premium or
promotional. As a partner, Airborne has created a broad product portfolio
for top-of-mind brands like Family Guy, Maxim, SPEED TV,
NHL, Food Network, Taco Bell and Marc Ecko Enterprises, and
is the go-to choice for major wireless carriers for products, merchandising
and new initiative launches. A subsidiary of CYBIRD Co., Ltd., Airborne
can be explored deeper by visiting www.airbornemobile.com.
Industry Categories: Content Provider, Aggregator, Application Provider,

Infrastructure Vendor
Air2Web
Promenade II, 1230 Peachtree
Street N.E., 12th Floor
Atlanta, GA 30309
USA
www.air2web.com
+1.404.942.5300
+1.404.815.7708
Third Location
3575 St. Laurent Blvd., Suite 750
800 Fifth Ave., Suite 4100
Montreal, Quebec H2X 2T7

Canada
www.airbornemobile.com
+1(514) 289-9111
+1(514) 289-9494
Seattle, WA 98104
USA
Second Location
415 Madison Avenue, 15th Floor
New York, NY 10017
USA

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Fourth Location
2 Inverness Drive East, Suite 203
Englewood, CO 80112
USA
Page 28 of 178
Member Companies, A
AirG is the global leader in powering mobile communities and wireless

social networking. AirG's mobile community has more than 10 million
unique users worldwide and is interconnected to more than 85 mobile
operators and media companies globally including Sprint Nextel,
Cingular, Rogers, TELUS, Virgin Mobile, Orange, Boost Mobile,
Vodafone and MTV Asia. With more than 2 billion users worldwide, the
mobile phone has proven to be a viable platform for bringing mobile users
together in interactive social networking communities, and with multiple
access points including voice, SMS, MMS, WAP, Java, BREW and imode, AirG's community products are commercially available across
every wireless technology.
Airwide Solutions is the leading provider of next-generation mobile

messaging and wireless internet infrastructure, applications and
solutions. Its products help more than 120 wireless operators worldwide
drive mobile messaging usage and revenues and enables them to
leverage multiple delivery channels and next-generation infrastructure in
new and more powerful ways. With a history of industry firsts including
the first text message ever sent, the introduction of the first SMS router,
the first A2P MMS push gateway and mobile service control which
enables mobile context, personalization and profiling the company
continues to pioneer new technologies. Airwides open, tiered Fusion
architecture offers mobile operators advanced revenue options, a
practical pathway to Mobile Messaging 2.0 and a foundation to bridge
mobile messaging and mobile internet. Airwide Solutions operates
globally with offices in Europe, the Americas, Asia Pacific and Africa. For
more information about Airwide Solutions, please visit
www.airwidesolutions.com.
Additional Websites: www.mobilemessaging2.com

Industry Categories: Infrastructure Vendor, Application Provider
AirG
Ste. 706-1155 Robson St.
Vancouver, BC V6E 1B5
Canada
www.airg.com
+1.604.408.2228
+1.866.874.8136
Airwide Solutions
20 Mall Road
Burlington, MA 01803
USA
www.airwidesolutions.com
+1(781) 685-2976
+1(781) 685-4772
AKQA Mobile is a division of AKQA dedicated to Mobile

Marketing/Advertising campaigns.
Alcatel-Lucent (Euronext Paris and NYSE: ALU) provides solutions that

enable service providers, enterprises and governments worldwide, to
deliver voice, data and video communication services to end-users. As a
leader in fixed, mobile and converged broadband networking, IP
technologies, applications, and services, Alcatel-Lucent offers the end-toend solutions that enable compelling communications services for people
at home, at work and on the move. With 79,000 employees and
operations in more than 130 countries, Alcatel-Lucent is a local partner
with global reach. The company has the most experienced global
services team in the industry, and one of the largest research, technology
and innovation organizations in the telecommunications industry.
Industry Category: Agency
Industry Categories: Infrastructure Vendor, Application Provider,

Consulting
AKQA Mobile
118 King Street, 6th Floor
USA
www.akqa.com

Effective 5/31/08
Second Location
1 St John's Lane
London EC1M 4BL
UK
+44 207 780 4856
+44 (0)20 7780 4787
Vol 2, No 1
Alcatel - Lucent
54 Rue La Boetie
Paris, 75008
France
www.alcatel-lucent.com
www.mmaglobal.com
Second Location
20-22 Queens Road
Reading, Berkshire RG1 4AU
UK
Second Location
600-700 Mountain Avenue
Murray Hill, NJ 07974
USA
Page 29 of 178
Member Companies, A
Alltel, headquartered in Little Rock, Ark., owns and operates the nation's
largest wireless network. Alltel's wireless footprint covers over one-half of
the total landmass of the continental United States. Alltel serves more
than 11 million customers in 35 states.
One Allied Drive
USA
www.alltel.com
+1.501.905.8000
+1.501.905.7455

Seventh Floor, 90 High Holborn
London, WC1 6XX
UK
www.amdocs.com
Amobee offers the most comprehensive ad serving solution delivering

advertising campaigns for brand building, direct response and lead
generation across all mobile content helping operators generate
significant new revenue streams from advertising while delivering a rich
experience to wireless subscribers. Amobee Media Systems has built
and designed the first ad-serving solution 100% dedicated to mobile
operators, allowing them to dynamically insert advertising impressions in
all forms of mobile communication and content including: WAP Browsing,
Video & Music, Messaging and Games. The insertions occur with full
user consent and are made in a relevant, contextual and non-intrusive
manner, thus increasing the media value while giving users control over
the engagement. Amobees media system is composed of an off-line
campaign management system and an on-line ad-server enabling the
delivery of relevant advertising impressions in all mobile services. This
unique mobile advertising solution is designed around a distributed
architecture allowing for maximum protection of end user data while
maximizing advertising revenue. It has been designed from the ground up
to integrate into the various mobile operator network components to allow
for greater relevancy and delivery across all handsets, all formats and all
networks.
Industry Categories: Mobile Advertising Ad Serving
Industry Category: Brand

Building 3, Chiswick Business Park,
566 Chiswick High Road
London W4 5YA
UK
www.amobee.com
One Busch Place, 196-1
St Louis, MO 63118
USA
www.anheuser-busch.com

Effective 5/31/08
Second Location
3 Twin Dolphin Rd., Suite 260
Redwood City, CA 94065
USA
+(646) 361-2491
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Member Companies, A
AOL is a global Web services company that operates some of the most
popular Web destinations, offers a comprehensive suite of free software
and services, runs the country's largest Internet access business, and
provides a full set of advertising solutions. A majority-owned subsidiary of
Time Warner Inc. [NYSE:TWX], AOL LLC is based in Dulles, Virginia.
AOL and its subsidiaries also have operations in Europe, Canada and
Asia. Learn more at AOL.com.
Additional Websites: www.aol.com, www.mapquest.com, www.aim.com,
www.moviefone.com
Additional Brands: Red, KOL, Mapquest, Moviefone, Cityguide, AOL,
America Online, AIM
Industry Categories: Application Provider, Brand
Ansible Mobile
260 5th Avenue, 2nd Floor
New York, NY 100001
USA
www.ansiblemobile.com
+1(212) 213-7500
+1(212) 213-7501
AOL LLC
22070 Broderick Drive
Dulles, VA 20166
USA
www.corp.aol.com
+1.703.265.5787
+1.703.265.5787

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Member Companies, A
Aradiom is an international leader in mobile application and platform

development technology providing best-in-class solutions for
governments and corporations in the banking, travel and professional
services sectors. We design, develop and market a broad range of
secure mobile solutions based on a highly adaptable platform called the
Aradiom Mobile Framework.
Arbinet (Nasdaq: ARBX) created and operates the World's largest

electronic exchanges for the trading of communications. Today, over 600
telecommunication carriers, content providers and ISPs buy, sell, deliver
and settle over $500 million annually in Arbinet's voice and data
exchanges.
We truly believe we are revolutionizing the way mobile applications are

created and deployed. Our philosophy, "Anytime, Anywhere, Anyphone,
is reflected not only in our applications, but also in our dedication to
create a user friendly and modular framework, which works on all Javaenabled mobile devices and is equipped with tools allowing anyone to
easily build, deploy and maintain high value, low cost, professional mobile
applications.
In addition to SolidPassTM, Aradioms unique embedded soft-token
security solution, our core products, all built with the Aradiom Mobile
Framework, include QuickCity, QuickGov suite, QuickFlight and
QuickOperator.
Founded in 2002, Aradiom is headquartered in Austin and has offices in
New York, Zurich and Istanbul.
Additional Brands: SolidPass, Mobile Framework, QuickCity, QuickBank,
QuickGov, QuickFligh, QuickPolice, QuickOperator, Corporate Call
Manager
Industry Categories: Application Provider, Mobile Marketing
Industry Categories: Mobile Advertising, Aggregator
Aradiom
3605 Steck Avenue, Suite #1063
Austin, TX 78759
USA
www.aradiom.com

120 Albany Street, Tower II, Suite 450
New Brunswick, NJ 08901
USA
www.arbinet.com
+1.732.509.9100
+1.732.509.9101
Second Location
Yeni Tarlaba Cad. No:10,
Bilgin Han Kat:7
Istanbul 34437
Turkey
+902122544895
+902122544899
Secondary Location
12/18 Paul Street
London, EC2A 4JH
UK
Arista Mobile
Bilbao, 48009
Spain
www.aristamobile.es
+34 946054392

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Member Companies, A
Arnold is one of the most highly awarded agencies in the world, with a
client roster that includes well-recognized brands like truth, Hershey's,
Vonage, Royal Caribbean and Jack Daniels. Arnold is owned by Havas
(Nasdaq: HAVS, Euronext Paris: HAV.PA) and represents one of the lead
agencies in the system, with three fully integrated service offices in the
U.S.: the Boston headquarters, New York, and Washington D.C., as well
as seven additional service offices.
Arnold Worldwide
101 Huntington Avenue
Boston, MA 02199
USA
www.arnoldworldwide.com
+1.617.587.8000
+1.617.587.8488
Second Location
1600 International Drive
McLean, VA 22102
USA
Industry Categories: Agency, Aggregator, Application Provider, Content

Provider
Third Location
110 Fifth Avenue
New York, NY 10011
USA
Arvato Mobile GmbH

Kehrwieder 8
Hamburg, 20457
Germany
www.arvato-mobile.com
+49 4038617400
+49 4038617490
Fourth Location
1920 Yonge Street
Toronto, ON M4S 3E4
Canada
Fifth Location
2000 McGill College Avenue, 14th Floor
Montreal, Quebec H3A 3H3
Canada
Asociacin Espaola De Comunicaciones

Mviles
AT&T Mobility is the largest wireless provider in the U.S.
Industry Categories: Wireless Operator, Brand
Asociacin Espaola De Comunicaciones Mviles
Spain

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AT&T Mobility
5565 Glenridge Connector
Atlanta, GA 30005
USA
www.att.com/wireless
+1.404.236.6000
www.mmaglobal.com
Page 33 of 178
Member Companies, A
Atlas Interactive (AI-NA) operates as a full service SMS service bureau

providing wireless content, delivery, and billing on cross-carrier short
codes; including but not limited to chat, dating, voting & mobile alerts. The
products and services developed by AI-NA are designed to enable clients
and partners to deliver value-added services to their customers and
generate incremental revenues.
We create captivating interactive experiences that change the behavior of

our clients target audience. Building profitable relationships with your
target audience requires extensive digital media experience and a proven
understanding of customer behavior. As the largest digital marketing
services and technology firm and the largest buyer of Web media and
search, we apply unsurpassed knowledge of the digital channel to help
you get closer to your audience.
AI-NA has extended its telecom network over many countries. Our key
alliances with 81 major Wireless Carrier Networks in 20 countries (with
more to come) and our worldwide network, enable our customers to
remain at the forefront of products and services innovation.
AI-NAs headquarters are located in Montreal, Canada.
Additional Websites: www.aquantive.com
Industry Categories: Aggregator, Application Provider
Atlas Interactive North America (Silverback Media)

1253 McGill College Avenue, Suite 900
Montreal, Quebec H3B 2Y5
Canada
www.ai-na.com
+1.514.223.7298
+1.514.223.8674
Avenue A | Razorfish Inc.

600 Fulton Street Suite 400
Chicago, IL 60661
USA
www.avenuea-razorfish.com
+1(206) 816-8800
+1(206) 816-8808
Azuki Systems provides the industrys first comprehensive interactive

mobile media services platform. Azuki enables content publishers and
mobile operators to create, differentiate and monetize rich media services
for mobile audiences. The Azuki platform provides everything needed to
establish new revenue streams through the delivery of highly interactive
and personalized mobile-content and social-networking services. Based
in Acton, Mass., Azuki is led by an executive team that has built some of
the communications industrys most successful companies, including
ArrowPoint, SightPath, Acopia Networks, DataPower, and Arris Networks.
For additional information, please visit www.azukisystems.com or call +1978-844-5100.
Industry Categories: Application Provider
Azuki Systems (formerly
Peermeta)
43 Nagog Park
Acton, MA 01720
USA
www.azukisystems.com
+1(978) 844-5100
+1(978) 929-9184

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Member Companies, B
Bango has developed and deploys an open, global, infrastructure

platform that enables content providers to market, sell and deliver their
products and services directly to mobile phone users on all cellular
networks through the mobile Internet. This "direct-to-consumer" channel
operates alongside the carriers mobile content portals, enabling content
providers to leverage their consumer marketing investments to drive
revenue from mobile services. Leading mobile carriers including AT&T,
Vodafone, Orange, Telefonica Moviles and O2 work with Bango to
accelerate the growth of their direct-to-consumer businesses.
Content Providers use the Bango platform through integration partners, or
can sign-up directly at www.bango.com. Bango is based in Foster City,
CA; New York; Cambridge, UK; Madrid; and Dsseldorf, Germany.
Industry Category: Academic Institution

Dept. of Journalism
Muncie, IN 47306
USA
www.bsu.edu
1(765) 285-8213
+1(765) 285-7997
Bango
5 Westbrook Centre
Cambridge, CB4 1YG
UK
www.bango.com
+44 1223 472 777
+44 1223 472 778
Industry Category: Aggregator
Bercut Ltd.
Liter'3, 22 Moiseenko Street
St. Petersburg, 191144
Russia
www.bercut.com
+7 812 327 3233
+7 812 327 3233
BINBIT
Calzada del valle #400 Local #19
San Pedro, Garza Garcia,
Nuevo Leon 66220
Mexico
www.binbit.com

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Member Companies, B
Blackbetty Mobilmedia GmbH is a publisher specializing in Small Screen

Publishing. Blackbetty has developed a convergent publishing concept
which enables companies, advertising and marketing agencies as well as
publishing houses to present contents (text, images, audio) and
trademarks on customized mobile screens. Blackbetty Technology
facilitates the mobile marketing of various contents and the exploitation of
mobile rights on a technical basis. Blackbetty provides a comprehensive
solution to the challenges of Mobile Publishing and Mobile Marketing. A
Mobilebook allows the user to read complex and extensive contents
(texts, images and audio) on small screens. It meets the highest
qualitative publishing standards and copyright law standards. It has
remarkable properties and functions and makes it possible for companies
and publishers as well as advertising and marketing agencies to
communicate various content and trademarks in a broad spectrum of
applications directly to the user.
BLIP Systems was founded in August 2003 as a MBO of the Bluetooth

activities within Ericsson Denmark. BLIP Systems (Bluetooth local
infotainment point) was established by a vision of using new connectivity
possibilities in mobiles such as Bluetooth and WiFi to deliver proximity
services. The vision and high expertise at BLIP Systems derives from the
extremely industry experienced team, who produces both the software &
hardware in-house.
BLIP Systems focuses on developing and selling the mobile marketing
product BlipZones. The development of what is now known as BlipZones
began in 1999 at Ericsson, and the product was transferred to BLIP
Systems.
Product entry on the market is through partnerships. BLIP Systems has
strong relationship with their customers/partners and considers this as a
vital part of the business model. BlipZones have found a solid role in the
marketplace within the mobile marketing sector and has a main focus on
Out-of-home, Retail, Malls, Cinema, Airports & sports-events.
During 2007 LD Equity invested in BLIP Systems, and now has a minority
share post. The investment will allow BLIP Systems to accelerate the
growth and be even more competitive as one of the main leaders within
Bluetooth mobile marketing.
Additional Websites: www.mobilebooks.com
Additional Brands: BlipZones, BlipNodes, BlipExplorer
Additional Brands: Mobile Books

Industry Categories: Infrastructure Vendor, Bluetooth

Mooslackengasse 17
Vienna A-1190
Austria
www.blackbetty.at
BLIP Systems
Haekken 2, Vester Hassing
Vodskov 9310
Denmark
www.blipsystems.com
+45 9825 8200
+45 9825 8300
Industry Category: Bluetooth

Bluepod Media Ltd.
11-13 Charlotte Street
London, WIT IRH
UK
www.bluepodmedia.com
+44 020 7291 9150
+44 020 7291 9160

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Member Companies, B
Established in 1988 and headquartered in San Antonio, Texas, BSG

Clearing Solutions is a leading and trusted provider of advanced payment
services for digital media, communications providers and eCommerce
merchants. BSGs comprehensive, multi-channel payment solutions
optimize merchant revenue by encompassing full service credit card
merchant acquisition, integrated financial risk management, and unique,
alternative payment options such as Bill2Phone that reaches more than
350MM consumer wireline and wireless phone bills. BSG Clearing
Solutions is an operating subsidiary of Billing Services Group Limited,
which is publicly traded on the London Stock Exchange (AIM) under the
ticker symbol BILL.
Business Service Provision Company Limited (BSPCo) is managed and

run by a young dynamic management team who are committed to
delivering world-class services to its principle customer groups, whilst
continuing to build a communication services company geared for
success in the 21st century.
BSPCos strategy is to position itself as a Wireless Applications Services
Provider (WASP) and a Mobile Marketing Solutions Provider in the West
African sub-region through the establishment of subsidiary companies BSPCo (Nigeria) Ltd and BSPCo Ghana Ltd - and by forging strategic
partnerships with marketing and advertising agencies in the region.
BSPCo is actively pursuing interconnects with regional mobile network
operators and has today established direct interconnects for value-added
services with Celtel (Nigeria), TIGO (Ghana), ONETouch (Ghana), and
Kasapa (Ghana); and via joint venture & third-party agreements to MTN
(Nigeria) and Comium (Sierra Leone).
BSPCo is well positioned to achieve its vision of being the market leader
in the - as yet untapped mobile marketing space in West Africa.
Additional Websites: www.voicelog.com, www.bsgpayments.com,

www.bill2phone-mobile.com
Additional Brands: Bill2Phone, Bill2Phone Mobile, Advanced Payment
Gateway (APG), eZ-Wi, URU, BC BETI
Industry Categories: Aggregator, Payment services provider
Industry Categories: Agency, Content Provider, Application Provider

7411 John Smith Drive, Suite 1500
San Antonio, TX 78229
USA
www.bsgclearing.com
+1(210) 949-7010
+1(210) 949-7101
BSPCo
77 Bourne Hill
London, N13 4LU
UK
www.bspco.net
+44 20 8882 9770
+44 20 8351 7061
The BVDW Fachgruppe Mobile is one of nine sections of the Association

for the Digital Economy (BVDW e.V.) in Germany. The Section Mobile has
3 major building blocks: Mobile Internet & Entertainment, Mobile Marketing
and Mobile Solutions. In these areas the Section Mobile and its members
define guidelines, standards and definitions to push the development of
the medium Mobile. Since April 2007 the BVDW Section Mobile
represents the MMA in Germany.
BVDW Fachgruppe Mobile c/o MMA Germany
Kaistr. 14
Dsseldorf 40221
Germany
www.bvdw.org/fachgruppen/mobile.html
+49 211 600456 0
+49 211 600456 33

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Member Companies, B
Buongiorno S.p.A. is a multi-national leader in the field of digital

entertainment with over 500 professionals worldwide, coming from 18
different countries. Buongiorno is market leader in Europe and the United
States, and has recently opened operations in emerging markets such as
Latin America, Middle East and Africa. Buongiorno also operates in
Russia and Pacific Asia through the Joint Venture with the Japanese
group Mitsui & Co., Ltd.
Buzzd, is location-based city guide and social network on the mobile

device.
Buzzd delivers location-sensitive, premium editorial event and venue
information, along with up-to-the-minute user-generated reviews and
ratings from friends and other members of the Buzzd community.
Your city, in real-time.
In addition to the MMA US and EMEA memberships, Buongiorno is also

member of the GSM Association, the EdiMA, the MEF, and CTIA; it has
ranked 30th amongst the fastest growing European companies monitored
by Europe's 500, an annual chart endorsed by 3i, Microsoft, Boston
Consulting Group and PricewaterhouseCoopers.
Additional Websites: buzzd.com/m
Industry Categories: Application Provider, Location Services
Buongiorno
235 Lincoln Road, Suite 400
Miami Beach, FL 33139
USA
www.buongiorno.com
+1.305.415.7515
+1.206.652.4466
Buzzd, Inc.
12 Desbrosses
New York, NY 10013
USA
www.buzzd.com
+1(846) 723-4657
+1(917) 599-0420

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Member Companies, B
Bytemobile is the global leader in optimization solutions which simplify,

unify and accelerate the delivery of advanced wireless data services to
mobile handsets, laptops and PDAs. Today, Bytemobile solutions are
installed in the wireless networks of mo re than 70 carriers, which serve
nearly one billion mobile subscribers in over 40 countries across Asia,
North America, South America, Europe, the Middle East, and Africa. The
company's customers include leading network operators such as Astelit,
China Mobile, Cingular, KPN, NTT DoCoMo, O2, Orange, PTC, PTK
Centertel, Sprint Nextel, T-Mobile, Telecom Italia Mobile, Telefnica
Mviles, Vodafone, and Willcom. In addition to optimization, Bytemobile
Internet protocol (IP) services for network operators include content
adaptation for full Internet access on mass-market mobile devices,
content filtering for parental controls, and WAP 2 gateway. With
corporate offices in Mountain View, California, the company has regional
sales and support facilities in Bracknell, England; Tokyo, Japan; Beijing,
China; and Singapore; and research and development centers in Patras,
Greece; Marlborough, Massachusetts; and Champaign, Illinois. To learn
more about Bytemobile, visit www.bytemobile.com.
Additional Brands: Unison Multi-Service Optimization Platform,
Optimization Services Node (OSN), Monaco Edition, Unison Web Fidelity
Service, Unison ACCESS Mobile Content Filtering Service
Industry Categories: Infrastructure Vendor, Mobile Search
Bytemobile, Inc.
2025 Stierlin Court, 2nd Floor
Mountain View, CA 94043
USA
www.bytemobile.com
+1.650.641.7700
+1.650.641.7701

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Member Companies, C
Carlson Mobile is the dedicated mobile marketing unit of Carlson

Marketing Worldwide, a global agency leader in marketing services.
We have developed a unique way for companies to go mobile: while
many marketers attempt to mobilize campaigns, we mobilize entire
companies.
To successfully mobilize companies, we align four core beliefs into a
proven approach:
-Mobile marketing is part marketing, part operations
-Mobile marketing is best received when part of multi-channel campaigns
-Mobile marketing is the ultimate loyalty mechanism
-Mobile marketing is an ideal way to get closer to consumers
A venture resources company specialised in new technologies in Asia.

We exist to transform business ideas into successful ventures, some we
manage directly, others we support throughout their lifecycle. Each
member of the team has a unique skillset key to making ventures
successful. This allows us to support start-ups and entrepreneurs with
their every need from marketing and funding to product development and
recruitment.
With dedicated mobile experts in US, Canada, Europe and Asia-Pacific,

we leverage real insights into the different drivers and dynamics of each
global region for clients like Sprint, Ford, KitchenAid, Jenn-Air,
Masterfoods, Sun Microsystems, Qwest, GM and Suzuki. And with fullyintegrated messaging, mobile ad-serving and delivery platforms, we have
the capability in creating pragmatic yet innovative programs that has been
proven to deliver business results.
To learn how to mobilize your company, text MOBILE to 739273 and
or email mobile@carlson.com to receive our latest Point of View.
Additional Websites: www.carlsonmarketing.com; www.enterdoorc.com
Additional Websites: www.exicon.mobi, www.charged.mobi
Additional Brands: Carlson Marketing Worldwide, Peppers & Rogers

Group, 1to1 Media
Additional Brands: EXICON, Charged, BoMeiTi
Industry Categories: Agency, Mobile Search
Industry Categories: Consultant, Venture Resources
Carlson Mobile
1405 Xenium Lane
Minneapolis, MN 55441
USA
www.themobileagencyofrecord.com

302, 19 - 27 Wyndham Street,
Central
Hong Kong
www.catalistgroup.com
+852 2167 8311
Third Location
116 Putney Bridge Road
London SW15 2NQ
UK
Fourth Location
33 Saunders Street
Prymont NSW 2009
Australia
Second Location
2845 Matheson Blvd East
Mississauga, Ontario L4W 5K2
Canada
+1(905) 214-8699
+1(905) 214-8606
Fifth Location
One Maritime Square #07-02,
Harbour Front Centre, Lobby C
99253 Singapore
Second Location
Building C, Ste. 506-509,
700 Huangpi Nan Lu,
700 Entrepreneur Park
Shanghai 2000021
China
Third Location
301-302 Delhi Blue Apartments,
Main Ring Road
New Delhi-110029
India
Industry Categories: Content Provider

1900 Powell St, Suite 450
Emeryville, CA 94608
USA
www.catalystmobile.com
+1(510) 379-5200
+1(510) 379-5201

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Member Companies, C
Catapult Marketing is an action-biased marketing agency. We develop

creative strategies and solutions that move beyond simply shaping
consumer attitudes, and focus on driving consumers to action. We help
build trial, repeat, and ultimately loyalty for our clients brands.
We bring a deep understanding of the Brand, Consumer, and Retail
environment to every assignment. Our retail insight and genuine depth of
Shopper Marketing knowledge is a core differentiator that sets Catapult
apart from other agencies.
As a full service agency, Catapult provides strategic insights, consumer
promotions, shopper marketing, interactive (web, mobile, CRM), direct,
experiential, sales analytics, and merchandising -- all through an
integrated team approach. Regardless of the communications discipline,
ROI and post performance metrics are tracked for every program to
ensure accountability, results, and continuous improvement.
Catchwind operates a mobile marketing platform which enables

businesses to build permission-based lists via text messaging. Our
platform offers several methods to attract consumers to opt in: double
and single opt-in lists, text-to-screen, contesting, voting, and more.
Additionally, Catchwind offers creative consulting for campaign execution.
We are fully versed in the MMA Guidelines and manage our campaigns
to cater to the consumer. Our experience with events and in the
food/beverage industry allows us to provide insightful ideas on how to
maximize our clients' mobile marketing efforts.
Bars and nightclubs are marketed under the brand TextPromoter.
Catchwind also operates a stand-alone platform for individual text
message reminders under the brand Mobellie.
Catapult is ranked among the top 15 agencies in the PROMO Top 100
issue, and among the top 5 shopper marketing agencies by The HUB
magazine. Headquartered in Westport, CT., Catapult maintains 5 fullservice offices, including Los Angeles, Nashville, Bentonville, and
Phoenix. Catapults international efforts are headquartered in Singapore,
with a global alliance providing reach to all seven continents.
Additional Websites: www.textpromoter.com, www.mobellie.com
Additional Brands: TextPromoter, Mobellie
Industry Categories: Application Provider, Aggregator, Agency
Catapult Marketing
55 Post Road West
Westport, CT 06880
USA
www. catapultmarketing.com
+1(203) 682-4000
+1(203) 682-4096
Catchwind
1011 Locust Street, Suite 304
Des Moines, IA 50309
USA
www.catchwind.com
+1(866) 440-1313
+1(866) 440-1616

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Member Companies, C
CBS Corporation (NYSE: CBS.A and CBS) is a mass media company

with constituent parts that reach back to the beginnings of the broadcast
industry, as well as newer businesses that operate on the leading edge of
the media industry. The Company, through its many and varied
operations, combines broad reach with well-positioned local businesses,
all of which provide it with an extensive distribution network by which it
serves audiences and advertisers in all 50 states and key international
markets. It has operations in virtually every field of media and
entertainment, including broadcast television (CBS and The CW - a joint
venture between CBS Corporation and Warner Bros. Entertainment),
cable television (Showtime and CSTV Networks), local television (CBS
Television Stations), television production and syndication (CBS
Paramount Network Television and CBS Television Distribution Group),
radio (CBS Radio), advertising on out-of-home media (CBS Outdoor),
publishing (Simon & Schuster), interactive media (CBS Interactive), music
(CBS Records) and consumer products (CBS Consumer Products). For
more information, log on to www.cbscorporation.com.
Cellfire Inc provides a mobile couponing platform that allows consumers

to find, store, and use valuable coupons for their favourite restaurants
and retailers.
Additional Websites: www.cbsnews.com, www.sportsline.com,

www.etonline.com, www.startrek.com
Additional Brands: Letterman, CSI, CSI: New York, CSI: Miami, Survivor,
Big Brother, Amazing Race, America's Next Top Model, Everybody Hates
Chris, Entertainment Tonight
Industry Categories: Content Provider, Media Company
Industry Categories: Content Provider, Application Provider, Brand,

Location Services
CBS Corporation
7800 Beverly Boulevard
Los Angeles, CA 90036
USA
www.cbs.com
+1.323.575.4404
+1.323.575.2325
Cellfire Inc.
2890 Zanker Rd, Suite 200
San Jose, CA 95134
USA
www.cellfire.com
+1.408.324.1000
+1.408.516.8397

Cellfish Media LLC.
1633 Broadway, 20th Floor
New York, NY 10019
USA
www.cellfishmedia.com
+1.212.497.9281
+1.212.497.9271

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Member Companies, C
Cellit Mobile Marketing is a premier provider of mobile marketing

solutions, for both large and small companies. We help you reach out to
your customers in ways that previously weren't possible.
Cellnet is a major distributor and reseller for the mobile industry in

Colombia. Offers and sales (O&S)is our mobile marketing services
business unit.
Through our sister web sites, Cellit Studio and House4Cell, we make it
easy for our smaller clients to manage their own mobile marketing
campaigns and monitor their results. It is so simple that if you can surf the
web, you can launch mobile content.
Cellit has the tools and proven expertise to help larger organizations with
more advanced, custom mobile campaigns. Working with some of the
largest organizations in the world, including Hearst Corporation and
HSBC, as well as nearly 6% of all Broadway shows, Cellit has proven
expertise for implementing world-class mobile solutions. Contact us to
learn how we can help you.
Additional Websites: www.house4cell.com, www.couponzap.com,
www.cellit.net, www.cellitstudio.com
Additional Brands: Offers and Sales, Mediacom
Additional Brands: House4Cell, CouponZap

Industry Categories: Application Provider, Agency
Cellit
213 W. Institute Place, Suite 611
Chicago, IL 60657
USA
www.cellitmarketing.com
+1(800) 790-6597
+1(800) 790-6597
Cellnet S.A.
Kra 13 # 90-20 of. 605
Bogota DC 571
Columbia
www.oscolombia.com
+571 759 9181
+571 759 8826
CellTrust is a leading provider of mobile software and infrastructure for

the secure and trusted exchange of information on mobile devices.
CellTrust's patent pending SecureSMS Gateway features Secure SMS
and a suite of mobile applications provide advanced mobile messaging
and marketing solutions to customers and resellers in the financial
services, advertising, marketing, education, travel and hospitality,
technology, and government sectors, among other global industries
across 160 countries and over 400 carriers. For more information, visit
www.celltrust.com
Additional Websites: www.flightassist.com, www.campusreact.com,
www.optintoday.com
Additional Brands: CellTrust SecureSMS, CellTrust SecureSMS Gateway,
CellTrust Secure Mobile Information Management Gateway, CellTrust
SecureWallet, CellTrust FlightAssist, CellTrust CampusReact
Industry Categories: Aggreator, Content Provider
Celltick
32 Maskit Street
Herzliya, 46733
Israel
www.celltick.com
+972 9 9710200
+972 9 9710222
20701 N. Scottsdale Rd Suite #107-451
Scottsdale, AZ 85255
USA
www.celltrust.com
+1(408) 515-5200
+1(480) 699-9491

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Member Companies, C

Cellufun, Inc.
135 William Street, 7th Floor
New York, NY 10038
USA
www.cellufun.com
+1.212.385.2255
+1.212.385.4965

BC 214, Ball State University
Muncie, IN 47303
USA
http://bsu.edu/cmd
+1.765.285.0123
+1.765.285.0124
ChaCha, a free mobile answers service, allows users to call 1-8002ChaCha or text questions to ChaCha (242242) on mobile phones
and receive answers within minutes. ChaCha expert guides trained
and skilled individuals use ChaCha's powerful internal patent-pending
search tools to respond to any query.
Everyone has questions throughout the day though they may not have
access to the Internet. ChaCha can help. And because our human
Guides provide the answers, theres no need for complex algorithmic
terms or syntax. Best of all, its free.
Traditional search does not work well for mobile answers. Entering the
question can be frustrating, either via voice or text, because speech
recognition and other technologies are still error-prone. Even more,
current search technology still delivers a million results which users
cannot process on a mobile device.
ChaCha solves all major problems by using a unique combination of
technology and human intelligence. Our speech recognition works well
because we utilize human Guides. We allow users to speak or text
naturally and conversationally. We deliver an answernot a page of
results. With ChaCha, its really like having thousands of smart friends in
your mobile phone!
Industry Categories: Mobile Search, Brand
Industry Category: Consultant
ChaCha Search Inc.

14450 Clay Terrace Blvd. Ste. 130
Carmel, IN 46032
USA
www.chacha.com
+1(800) 820-0827
+1(317) 660-6687

235 West 10th Street
New York, NY 10014
USA
www.chapellassociates.com
+1(212) 675-1270
+1(646) 304-7147

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CHARGED is a straight talking business and lifestyle magazine, website,

and mobile platform providing readers with insights into the world of the
mobile consumer. The magazine is the thought leader on successful
business models and future trends in the industry.
Not just for the technically minded, CHARGED covers everything from the
latest music, TV, games and gadgets to interviews, as well as bringing
you statistics about the more surprising aspects of mobile. In keeping with
the mobile lifestyle, youll be able to stay in touch with new developments
with CHARGEDS weekly newsletter. CHARGED is an Asian publication
with a global reach.
Cincinnati Bell (NYSE: CBB) is one of the nations most respected and
best performing local exchange and wireless providers, with a legacy of
unparalleled customer service excellence and financial strength.
Cincinnati Bell provides a wide range of telecommunications products
and services to residential and business customers in Ohio, Kentucky
and Indiana.
Industry Categories: Publisher, Content Provider, Media Company
Charged Media
302 Wilson House, 19 Wyndham
Street
Central
Hong Kong
www.charged.mobi
+852 9222 7095
+852 2559 7002
Cincinnati Bell Wireless

221 E 4th St
Cincinnati, OH 45202
USA
www.cincinnatibell.com
+1(513) 397-7974
At CNET Networks, we are passionate about interactive content. Across

our growing family of brands, we are focused on harnessing the power of
the Internet and the Mobile Web to create deeply engaging destinations
that fuel people's passion for the things they love to do or need to know.
Additional Websites: cnet.com, gamespot.com, tv.com, bnet.com,
zdnet.com, techrepublic.com, mp3.com, mysimon.com, webshots.com,
chow.com, urbanbaby.com, search.com, help.com
Industry Category: Infrastructure Vendor
Industry Categories: Brand, Content Provider
ClairMail
4 Hamilton Landing, Suite 200
Novato, CA 94949
USA
www.clairmail.com
+1.415.884.7270
+1.415.884.7299
CNET Networks
235 Second Street
USA
http://cnetnetworks.com
+1.415.344.2000
+1.415.344.1203

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Member Companies, C
CODEC letiim ve Danmanlk

Hizmetleri Ltd. ti.
Industry Category: Legal
Cobalt LLP
819 Bancroft way
Berkeley, CA 94710
USA
www.cobaltlaw.com
+1(510) 841-9800
+1(510) 295-2401
CODEC letiim ve Danmanlk Hizmetleri Ltd. ti.

Koru Villalari, Findikli Gecit No. 37, Sarner
Istanbul, 34450
Turkey
www.codec.com.tr
+90 212 253 3220
+90 212 253 3258
COMMERCETEL is an innovative telecommunications service developer

and inventor of CallForContentSM (C4CSM). C4C is an enabling
technology for media interaction and the discovery, payment and delivery
of mobile content. The service provides audience participation, interactive
advertising and mobile content distribution capabilities that make
interacting with TV, or delivering mobile content, as easy as dialing a
phone number.
Come&Stay
6700 N. Andrews Avenue, 2nd Floor
Fort Lauderdale, FL 33309
USA
www.comeandstayusa.com
+1.954.202.6000
+1.954.202.6002
CommerceTel
8929 Aero Drive, Suite E
San Diego, CA 92123
USA
www.commercetel.com
+1.866.622.4261
+1.619.725-0958

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Cond Net is the premier creator and developer of upscale lifestyle

brands online, providing enjoyable, useful services that build upon the
heritage of the world's most prestigious magazines. The company
publishes the foremost properties in the categories of food (Epicurious),
travel (Concierge.com), and fashion (STYLE.COM and
MEN.STYLE.COM); these titles have won numerous accolades from
industry organizations, including the American Society of Magazine
Editors, the James Beard Foundation, Media Industry Newsletter, and the
Webby Awards.
Additional Websites: www.style.com, www.men.style.com,
www.epicurious.com, www.concierge.com, www.self.com,
www.cookie.com, www.allure.com, www.dominomag.com,
www.architecturaldigest.com, www.glamour.com, www.janemag.com,
www.houseandgarden.com, www.luckymag.com, www.mensvogue.com,
www.teenvogue.com, www.vanityfair.com, www.newyorker.com,
www.wired.com
Cond Net
1166 Ave. of Americas
New York, NY 10036
USA
www.condenet.com
+1.212.286.5717
+1.212.790.5961
3rd Floor Uzma Court
Plot No. DC-3, Block-8 Clifton
Karachi, Sindh
Pakistan
www.converget.com
+92 21 8525977
Industry Categories: Agency, Content Provider
Cox Newspapers
6205 Peachtree Dunwoody Road
Atlanta, GA 30328
USA
+1(678) 645-4056
+1(678) 645-5002
CPX Interactive
1600 Stewart Ave, Suite 401
Westbery, NY 11590
USA
www.cpxinteractive.com
+1(516) 693-1766
+1(516) 706-7881

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Member Companies, C
Our Mission: To be a leading provider of mobile entertainment and

connectivity services for operators, brands, media and consumers
worldwide.
Our Company Values: Innovating communication and delivering value
for our customers and shareholders.
In all aspects of our business, we are committed to the principles of
transparency, honesty, integrity and fairness and staying true to what we
believe. We strive to show constant respect to all those we interact with
and value the difference of diverse individuals around the world.
CRE8
PO Box 585, Elizabeth House,
Ruettes Brayes
St Peter Port, Guernsey G41 6LP
Channel Islands, UK
www.cre-eight.com
+44 1481735555
+44 1481 735 566
Second Location
Ejercito Nacional # 505
Colonia Granada
Distrito Federal
Mexico City CP. 11520
Mexico
creative media multimedia- und Informations. GmbH

Ditscheinergasse 4/3
Wien, 1030
Austria
www.creative.co.at
+43 1 7150227
+43 1 715022799
Leap, headquartered in San Diego, Calif., is a customer-focused

company providing innovative mobile wireless services targeted to meet
the needs of customers under-served by traditional communications
companies. With the value of unlimited wireless services as the
foundation of its business, Leap pioneered both Cricket and Jump
Mobile services. Through a variety of low, flat rate, service plans,
Cricket service offers customers a choice of unlimited anytime local voice
minutes, unlimited anytime domestic long distance voice minutes,
unlimited text, instant and picture messaging and additional value-added
services over a high-quality, all-digital CDMA network. Designed for the
urban youth market, the Jump Mobile service is a unique prepaid wireless
service offering customers free unlimited incoming calls from anywhere
with outgoing calls at an affordable 10 cents per minute and free
incoming and outgoing text messaging. Both Cricket and Jump Mobile
services are offered without long-term commitments or credit checks.
For more information, please visit www.leapwireless.com.
Crisp Wireless is the leader in mobile solutions and services designed to

effectively monetize and power mobile business for top media and
entertainment companies worldwide. The Crisp Wireless Publisher
Network includes 10 of the top 20 major media companies and their
brands including USA Today, Tribune Interactive, A&E, Bravo Cable
Network, Hearst, Discovery, Hachette Filipacchi, NBC Sports and
Paramount Pictures, among others. A pioneer in building and powering
mobile solutions, Crisp Wireless proprietary mLogic platform enables
turnkey deployment of mobile web sites that offer publishers and
advertisers robust rich media features including audio and video,
commerce solutions, text messaging, and integrated data feeds for
content management and campaign optimization. Crisp enables
customers to monetize their content with advertising through its ad
platform and MicroSite Builder, a tool that enables non-technical
personnel to create professional, feature-rich landing sites for advertisers
in less than an hour.
Additional Websites: www.mycricket.com
Additional Websites: http://crisp.mobi
Additional Brands: Leap Wireless has two brands, Cricket

Communications and Jump Mobile
Additional Brands: mLogic(TM)
Industry Categories: Application Provider, Mobile content management

platform provider
5775 DTC Boulevard, Suite 300
Greenwood Village, CO 80111
USA
www.leapwireless.com
+1.720.374.9041
+1.720.374.1873
Crisp Wireless
386 Park Avenue South, Ste. 1405
New York, NY 10016
USA
www.crispwireless.com
+1(212) 557-1850
+1(212) 202-7602

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Member Companies, C
Industry Categories: Content Provider, Aggregator, Mobile Search,

Location Services
One Cabot Road
Medford, MA 02155
USA
www.crosscountry-auto.com
+1.781.306.3030
+1.781.306.3051

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Member Companies, D
Dada Entertainment is a 50/50 joint venture between Dada SpA and Sony
BMG Music Entertainment. Dada Entertainment operates the Dada.net &
Dada Music service in the USA, as well as the Music Box ringtone store
available on-deck through various US mobile carriers. Dada
Entertainment is the first mobile subscription service in the USA to offer
DRM-free full track downloads to its subscribers.
DAEM is a company focusing on the development of image recognition

technologies for m-marketing, m-commerce, m-social networks and
dynamic advertising.
Additional Websites: http://us.dada.net
Additional Websites: www.skuair.com
Additional Brands: Dada.net, Music Box

Industry Categories: Content Provider, Aggregator, Brand
Industry Categories: Application Provider, Agency, Brand

14 Penn Plaza, Suite 501
New York, NY 10122
USA
www.dada-ent.com
DAEM Interactive
Aragon 295, 2-2
Barcelona 8005
Spain
www.daeminteractive.com
+34934671109
DeNA Global is a wholly owned by DeNA, most successful mobile portal

company in Japan. DeNA Global was founded in January 2008 to launch
worldwide mobile service from San Mateo, CA.
Industry Categories: Content Provider, Agency
Dataport Bilgi Islem Cozumleri San. ve Tlc. Ltd. Sti.

2After Mah. Ataturk Cad., Taskentsok No. 7
Istanbul
Turkey
www.dataport.com.tr
+90 212 451 2730
+90 212 4512733
DeNA Global,Inc.
1840 Gateway Drive Suite 206
San Mateo, CA 94404
USA
+1(650) 378-1431
+1(650) 378-1399

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Member Companies, D
Dennis Digital
1040 Avenue of the Americas, 15th Floor
New York, NY 10118
USA
www.maximonline.com
+1.212.372.3906
+1.646.302.2631
Deutsche Post AG
Deutsche Post Headquarters
Bonn, 53250
Germany
www.dpum.com
+492281820
The diamond:dogs group of companies has 100 employees and offers a

complete service portfolio in the digital field. The services offered range
from e-business consulting, product development and IT infrastructure to
content-production, online media and marketing consultancy. In the year
2006 the diamond:dogs group had a turnover of about 9.8 million euro
making it the Austrian market leader in the sector of new media agencies.
Additional Brands: Mercato, netlounge, Ideal Communications,
Doppelschicht, Diller&Partner
diamond:dogs group
Weyringergasse 30
Vienna 1040
Austria
www.diamonddogs.cc
+0043/1/315 67210
+0043/1/315 672115
digital SIDEBAR
2890 Colorado Avenue
Santa Monica, CA 90404
USA
www.digitalsidebar.com
+1(310) 450-1158
+1(310) 450-9225

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Second Location
Alte Bahnhofstrasse 3
Herisau, Zrich 9100
Switzerland
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Member Companies, D
DIMOCO was founded in the year 2000 and is one of the leading mobile
solutions providers today. The business areas are Mobile Entertainment,
Mobile Marketing, Mobile Payment, Messaging and Solutions. The
comprehensive portfolio, the innovations skills, the technical
infrastructure as well as the creativity and the personal client service
form DIMOCO to a strong full service partner attracting many brand
names, publishing companies, agencies and portal providers.
DIMOCOs main markets are Austria, Germany, Switzerland, Hungary,
the Czech Republic, Slovakia, Croatia, Slovenia and the Ukraine. Over
international partnerships mobile services can be realised worldwide.
In order to offer customers the best and most modern solutions quickly
and inexpensively, technically skilled staff members and a highly trained
service team work on continued development of DIMOCO services. In
addition, the international full service provider has invested in the most
advanced technology available on the market. Many companies trust
in the mobile services of DIMOCO, for example: the Austria Press
Agency (APA), Eduscho/Tchibo, Nokia Alps (Austria & Switzerland), and
many more.
Industry Categories: Mobile Service Provider, Application Provider
DIMOCO - Direct Mobile Communications GmbH

Campus 21, Liebermannstr. A01/405
Brunn am Gebirge, Lower Austria 2345
Austria
www.dimoco.org
+43/1/8667021050
+43/1/8667021051

One Discovery Place
Silver Spring, MD 20910
USA
www.discovery.com
+1(240) 662-5485
+1(240) 662-1881
DISTRIBUIDORA PANABAL, S.A

Industry Categories: Agency, Mobile Distribution
DISTRIBUIDORA PANABAL, S.A
Panama City, Panama 0831-2050
Panama
+1.507.399.3344
+1.507.339.3345

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Member Companies, D
Distributive Networks is a privately-held company, headquartered in

Washington DC, that provides its partners with an extensive range of
mobile content products and mobile marketing solutions. Distributive
Networks' in-house staff produces a catalogue of more than 100 original
daily SMS content titles, in multiple languages, on topics ranging from
Animal Trivia to Hip-Hop Gossip to Love Horoscopes and Poker Tips.
Distributive Networks also enables delivery and reporting via its
proprietary content and subscription management system. The
company's customized mobile marketing solutions include mobile
coupons, customizable alerts, real-time voting and polling, in-venue
interactivity, WAP services and end-to-end technical and customer
service support. Distributive Networks is proud to serve its partners
across the globe and across industries including wireless, media, sports,
politics, consumer products, education and public relations. For more
information, please visit distributivenetworks.com.
DoubleClick is a leading digital marketing technology and services

company that helps businesses succeed in delivering billions of
marketing messages every day. At the very nerve center of digital
marketing, we provide innovation and insight to guide the world's
foremost media, agency and marketing brands into the digital future.
Industry Categories: Content Provider, Application Provider
Industry Category: Mobile Advertising Network
819 7th Street, NW #200
Washington, DC 20001
USA
www.distributivenetworks.com
+1.202.289.2246
+1.202.289.2270
DoubleClick
111 Eighth Avenue
New York, NY 10011
USA
www.doubleclick.com/us
+1.212.271.2542
+1.212.287.1203
Founded in 1802, DuPont puts science to work by creating sustainable

solutions essential to a better, safer, healthier life for people everywhere.
Operating in more than 70 countries, DuPont offers a wide range of
innovative products and services for markets including agriculture,
nutrition, electronics, communications, safety and protection, home and
construction, transportation and apparel.
Netbiscuits creates PC web user experience tailored to mobile devices.

Netbiscuits, the online platform for professional Mobile Internet
development, empowers customers to overcome the three main
obstacles to implementing a successful Mobile Internet strategy: create
perfectly formatted rich media mobile websites; publish any content to
any mobile device on any network in any country worldwide; and quickly
generate revenue from mobile advertising and commerce.
Over 2000 customers rely on our ad serving, rich media, video, search
and affiliate marketing solutions to maximize their business results.
Headquartered in New York, with 18 offices worldwide, more than 1000
employees serve our clients in over 10 languages.
As the digital landscape continues to change, DoubleClick is committed
to creating industry-leading solutions that allow marketers to effectively
manage their campaigns and extend their reach with any new medium
using our integrated product suite.
Based on its one-fits-all approach, Netbiscuits dramatically speeds and

improves mobile website development, so that content publishers,
marketing and advertising agencies, application developers and service
providers can achieve a faster path to profit from Mobile Internet
programs.
Industry Categories: Application Provider, Developer Platform
DUPONT (E.I. du Pont Nemours

and Company)
Barley Mill Plaza, 16-1126
Wilmington, DE 19880
USA
www.dupont.com
+1.302.992.2941
+1.302.992.4072
Third Location
1760 Reston Parkway, Suite 304

Reston, VA 20190
USA
www.netbiscuits.com
Luxemburger Strae 2
Kaiserslautern Rheinland-Pfalz
67657
Deutschland
+496313031400
+496313031414

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Second Location
#02-01 The Aquarius,
21 Science Park Road
117628 Singapore
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Member Companies, E
Industry Categories: Aggregator, Application Provider, Content Provider
Echovox, Inc.
370 Convention Way, Suite 2J
USA
www.echovox.com
+1(650) 216-2313
+1(650) 362-2375
Edelman
200 East Randolph, 63rd Floor
Chicago, IL 60601
USA
www.edelman.com
+1.312.240.3000
+1. 342.240.2900
edioma is a mobile marketing solutions company which targets lucrative

but difficult-to-influence demographics,initially the US Hispanic
community. The edioma platform delivers culturally relevant advertising
on behalf of major consumer product goods companies embedded within
high-contextual value and frequently used mobile applications.
ediomas titles, initially games, language education, and edutainment,
when coupled with the companys back-end marketing engine, represent
a highly effective platform for monetizing this subscriber base.
Additional Brands: egoal, edigo
Industry Categories: Aggregator, Brand, Content Provider
edioma, Inc.
815A Brazos Street, No. 275
Austin, TX 78701
USA
www.edioma.com
+1(512) 851-1500
+1(512) 233-1781
Editora Abril SA
Av. Das Nacoes Unidas, 7.221
Sao Paulo, SP 05425-902
Brazil
www.abril.com.br
+55 11 3037 3332
+55 11 3037 4775

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Member Companies, E
EL2 - leader of m-marketing on Polish market. A group of enthusiasts of

new media and technologies with strong marketing background. Main
competences: transferring marketing communication into mobile channel
for sales promotions, loyalty programmes, market surveys. Active in the
field of educating marketers as well as in the field of generating business.
Industry Categories: Agency, Aggregator
EkoBuzz Inc.
7004 Blvd East, #30F
West New York, NJ 07093
USA
www.ekobuzz.com
+1(646) 258-6947
+1(413) 730-6342
EL2
Bitwy Warszawskiej 1920r. 7
Warsaw 560249
Poland
www.el2.pl
+0048223309380
+0048223309381
Ellow is the leading provider of value added services in Puerto Rico.

Ellow offers a comprehensive portfolio of products, services and solutions
to meet a variety of market segments, such as: Short Message Service,
Multimedia Service, Video, Ringtones, Ringback Tones, Sponsorships,
Brand and Content, Product Placements, Mobile Coupons, Contests,
Sweepstakes, Interactive Participation, Bluetooth Content Transfer, Voice
Portal, & Mobile Banking.
Electric Agency
Buyukdere Cad. 112/1, Esentepe
Istanbul, NA
Turkey
www.electric-agency.com
+1.787.641.8070
+1.787.641.3144
Ellow
City View Plaza Suite 105
Carr 165 Km 1.2 #48
Guaynabo, PR 00968
USA
+1.787.641.8070
+1.787.641.3144

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Member Companies, E
E-Mobile Solutions
Empowered is focused on the web-to-mobile delivery of interactive
multimedia messages, advertising and communications. Rich content (multi
images, audio, video) messages are composed, delivered and tracked realtime via our proprietary messaging platform.
Additional Websites: mobiblast.com
Additional Brands: Mobiblast
E-mobile Solutions
1981 Marcus Avenue, Suite 141
New York, NY 10042
USA
+1.516.684.8200
+1.516.684.8222

4501 Hayvenhurst Avenue
Encino, CA 94136
USA
www.empoweredwireless.com
+1(818) 400-5930
+1(413) 723-2141
Second Location
24 Avenue at Port Imperial #410
West New York, NJ 07093
USA
Entumovil.net develops and distributes to mobile services on technology

3G and WAP 2.0. for the development of campaigns of mobile marketing
and mobile commerce. In the scope of technology WAP 2.0 we
designed and we developed to innovators Vestibules WAP, with all the
contents that need (ringtones, wallpapers, videos, advergamings). We
facilitated the access to the site by means of WAP Push or code QR
(shortcode). And we facilitated the promotion by means of mobile
techniques SEO or SEM (adwords or publicity WAP).
By means of the technology of Videocalling 3G will be able to offer any
type of content multimedia (contained direct, deferred or video call
center). The levels of interactivity by means of this technology are
enormous; the user can communicate at any time with an operator or
leave to a video message. We took care to offer the mobile service to
him that needs and when it needs it.
Additional Websites: www.sitioswap.com, wap-site-builder.ipractic.com
Additional Brands: entumovil.net, SitiosWAP.com, iPractic
Entumovil.net
Rda. General Mitre 17 5o 2a
Barcelona, 08017
Spain
www.entumovil.net
+34.935.342.248
+34.933.964.590

950 Winter Street , Suite 4600
Waltham, MA 02451
USA
www.envionetworks.com
+1.978.660.4055
+1.781.290.0999

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Member Companies, E
Epic Advertising (www.EpicAdvertising.com), is a leading Performancebased marketing company specializing in customer acquisition and
conversion.
The company houses two divisions: AzoogleAds, the preeminent
international performance-based ad network; and Bazaar Advertising, the
companys Search Engine Marketing division.
Utilizing its patent-pending optimization/targeting and search
technologies, and leveraging a network of tens of thousands of
publishers, Epic Advertising generates the highest volumes of quality
consumer traffic for its advertising partners. A pioneer in the online
performance marketing industry, the company brings an intense focus on
achieving the highest ROI yield, and scales its solutions by leveraging
vast quantities of data, its proprietary technologies, and its unparalleled
industry expertise.
Ericsson is shaping the future of Mobile and Broadband Internet

communications through its continuous technology leadership. Providing
innovative solutions in more than 140 countries, Ericsson is helping to
create the most powerful communication companies in the world.
Ericsson enables management and distribution of targeted and
personalized advertising across networked platforms and devices - for
operators, media companies and agencies alike, as well as being the
business partner when developing the networked advertising business.
Through our neutral position, global presence and long-term relations with
network operators, Ericsson is bringing the telecom, media and
advertising industries together.
Ericsson IPX is a global Content Aggregator offering a non-branded,
white-label service that comprises mobile billing and connectivity via SMS,
MMS, Web and WAP. The premium service, IPX Payment, is available to
more than one billion mobile subscribers in 22 countries, and new
markets are being added continuously. With the non-premium service,
IPX Messaging, content providers can deliver to and receive SMS
messages from mobile subscribers worldwide. With Ericsson IPXs
simple, cost effective payment and messaging services, and with a single
connection, content and application providers can reach virtually all
mobile subscribers worldwide and get paid for their content.
Additional Websites: www.azoogleads.com, www.bazaaradvertising.com
Additional Websites: www.ipx.com
Additional Brands: AzoogleAds, Bazaar Advertising
Additional Brands: Ericsson IPX AB
Industry Categories: Ad Network
Industry Categories: Aggregator, Application Provider, Infrastructure

Vendor
Epic Advertising, Inc

512 Seventh Avenue, 12th Floor
New York, NY 10018
USA
www.epicadvertising.com
+1(905) 946-0300
+1(888) 666-3120
Ericsson
Gesellvagen 23
Stockholm, 17281
Sweden
www.ericsson.com
+46-8-719 00 00
+46 8 56866100
Second Location
C/Retama 1, Edificio Torre Suecia
Madrid, 28045
Spain

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Third Location
1114 Avenue of the Americas,
Ste 3410
New York, NY 10036
USA
Fourth Location
Middleton Gate Guildford Business
Park
Guildford, GU28SG
UK
Page 57 of 178
Member Companies, E
Experian is a global leader in providing information, analytical and

marketing services to organizations and consumers to help manage the
risk and reward of commercial and financial decisions. Combining its
unique information tools and deep understanding of individuals, markets
and economies, Experian partners with organizations around the world to
establish and strengthen customer relationships and provide their
businesses with competitive advantage. For consumers, Experian
delivers critical information that enables them to make financial and
purchasing decisions with greater control and confidence. Clients include
organizations from financial services, retail and catalog,
telecommunications, utilities, media, insurance, automotive, leisure, ecommerce, manufacturing, property and government sectors.
Experian Group Limited is listed on the London Stock Exchange (EXPN)
and is a constituent of the FTSE 100 index. It has corporate headquarters
in Dublin, Ireland, and operational headquarters in Costa Mesa, Calif.,
and Nottingham, UK. Experian employs approximately 15,500 people in
36 countries worldwide, supporting clients in more than 65 countries.
Annual sales are in excess of $3.8 billion.
Additional Websites: www.experianmarketingservices.com,
www.lowermybills.com, www.freecreditreport.com,
www.pricegrabber.com, www.cheetahmail.com, www.smrb.com,
www.venteinc.com, www.hitwise.com, www.qas.com
Additional Brands: Experian, CheetahMail, Hitwise, Vente, Simmons
Market Research Bureau, PriceGrabber, LowerMyBills, QAS.
Industry Categories: Information Services, Market Research Firm
Evolaris Privatstiftung
Hugo-Wolf-Gasse 8, 8a
Wien, 8010
Austria
www.evolaris.net
+ 43 664 841-4410
+43 316351111200

Effective 5/31/08
Experian
955 American Ln
Schaumburg, IN 60173
USA
www.experiangroup.com
+1(224) 698-5600
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Member Companies, F
Fidelity Investments is one of the worlds largest providers of financial

services, with custodied assets of more than $3.2 trillion, including
managed assets of more than $1.5 trillion as of March 31, 2008. Fidelity
offers investment management, retirement planning, brokerage, and
human resources and benefits outsourcing services to 24 million
individuals and institutions as well as through 5,500 financial intermediary
firms. The firm is the largest mutual fund company in the United States,
the No. 1 provider of workplace retirement savings plans, the largest
mutual fund supermarket and a leading online brokerage firm. For more
information about Fidelity Investments, visit www.fidelity.com.
Figensoft is mobile services provider based in Istanbul. Figensoft has a

business partnership with Turkcell which is the leading GSM operator in
Turkey. Figensoft is also a business partner of Ericsson Mobility World
since 2001. It has a joint venture company in Azerbaijan. MSM, Mobile
Solutions and Marketing Ltd is currently the only mobile marketing
agency of Azerbaijan.
Our expertise is Location Based Services. We implemented the first
Location Based Mobile Marketing activity for BP in Turkey. Figensoft's
vision is that mobile marketing is a paradigm shift and will change
marketing world completely.
Additional Websites: www.fidelity.mobi, www.fidelity.com/wireless

Industry Categories: Content Provider, Application Provider, Brand, End
User
Industry Categories: Agency, Location Services
82 Devonshire St.
Boston, MA 02109
USA
www.fidelity.com
+ 1(617) 563-6859
+ 1(617) 392-9787
Figensoft
Ahi Evran cad no: 1 kat:
1 Polaris Plaza Maslak
Istanbul
Turkey
www.figensoft.com
+90 212 335 8454
+90 212 335 8495
Second Location
Dilara Aliyeva str. 243
Baku
Azerbajan

First Data Corp.
6200 South Quebec St
Greenwood Village, CO 80111
USA
www.firstdata.com
+1.303.488.8000

Effective 5/31/08
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Member Companies, F
Flycell is a wholly-owned subsidiary of Italian mobile-messaging pioneer

Acotel Group. Launched in November of 2004, Flycell empowers mobile
lifestyles by delivering personalized infotainment on the fly - unique and
custom information, entertainment and more - to mobile users across the
US.
Flycell leverages Acotel Group's proven expertise in developing and
operating consumer infotainment services in Europe with partners
including MTV, IBM and Telecom Italia. In the US, Flycell is delivering
original content and services for consumers and is partnering with media
companies to deliver partner-branded mobile messaging services.
For media companies, Flycell provides the ability to implement revenuegenerating mobile messaging services that are designed to target users
based on their special interests and lifestyles. With the ability to target
and offer content tailored to specific communities, media companies are
able to strengthen customer relationships and turn passive audiences into
active buying customers.
FoneMine is the first company to launch a next generation interactive

mobile services platform. This platform is designed around the
fundamental belief that mobile must be treated as a first class citizen
and is neither just an extension of earlier computing models nor only for
youth. FoneMine enables customers to offer mobile services in whatever
way they want: to any demographic, building their offerings based on their
own strategies. FoneMine is working with a variety of customers that want
to seize the mobile opportunity rapidly and cost-effectively while still
building their capability based on their own internal strategy. These
include service providers offering mobile group messaging or social
networking services, large advertisers launching interactive mobile
advertising, a major OEM offering mobile services to the financial
community and others. FoneMines interactive mobile services platform is
unique because it is the only company with an offering that is fully
integrated (voice, data, messaging, social networking, etc.), real time
publishing, and completely interactive between groups and individuals. It
offers customers the ability to choose any starting point for their mobile
strategy and develop and evolve their services easily in real time.
For consumers, Flycell provides a broad range of premium SMS and

MMS services and a variety of do-it-yourself MMS capabilities like mobile
greeting cards and wallpapers that empower mobile users to customize
their phones and make them an extension of their personalities.
Additional Websites: www.flycell.com.br
Additional Websites: www.fonemine.com

Additional Brands: FoneMine, FonePages, FoneNames
Industry Categories: Application Provider, Infrastructure Vendor
Flycell, Inc.
120 Broadway, 15th floor
New York, NY 10271
www.flycell.com
+ 1(212) 400-1212
+ 1(212) 714-0738
FoneMine Inc.
924 Borregas Ave.
Sunnyvale, CA 94089
USA
www.corp.fonemine.com
+1.408.542.8118
+1.408.542.8121

Effective 5/31/08
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Member Companies, F
A division of News Corporation (NYSE: NWS, NWS.A), Fox Interactive

Media (FIM) is a portfolio of leading social networking, entertainment,
sports and information sites that offer a platform and tools for consumers
to express themselves, communicate with each other, and engage with
media. The company's worldwide network includes such category leaders
as MySpace, Photobucket, IGN, FOXSports.com, RottenTomatoes,
AskMen, Flektor and more that together comprise one of the largest
audiences on the Web.
Fox Mobile Entertainment (FME) is a division of 20th Century Fox

Television. The unit has established direct relationships with the worlds
largest carriers and third-party developers and reaches nearly 1 billion
cell phone subscribers worldwide, including 180 million in the U.S.
FME created the Mobisode, the now pervasive term for short video
programming designed exclusively for transmission and viewing on
cellular telephones. To date, FME has distributed four series and 100
Mobisodes including 24:Conspiracy, an original series inspired by the
critically acclaimed television drama 24, and Simple Life: Interns, a
mobile program created from never-before-seen material from the Fox
reality hit.
FME also manages the phenomenally successful American Idol voting
franchise for the Fox Broadcasting Company. Setting an industry record,
the program generated 14 million SMS messages last year. FME also
structures alliances and content programs for more than a dozen News
Corp. units including Fox Filmed Entertainment, FOX cable channels
such as FX and FOX News and TV Guide.
Additional Brands: Photobucket, MySpace, Rotten Tomatoes,

AskMen.com, FoxSports.com, IGN.com, AmericanIdol.com, Flektor,
Scout.com, whatifsports.com

407 N. Maple Dr.
Beverley Hills, CA 90210
USA
+ 1(310) 969-7200
+ 1(310) 969-7802
Fox Mobile Entertainment

10201 W. Pico Blvd. , Building 103, Room 5244
USA
www.fox.com
F.biz is a full-service digital agency. Originated from the team that created
Fulano.com and Beltrano.com, two of the main social and entertainment
networks in Brazil. F.biz has a 8 year story of innovative projects for
leading brands such as Unilever, Nestle, Pepsico. We have been working
with operators since 2003, providing white-label applications. Our mobile
marketing division started out in 2007 joining our interactive experience
with an experienced team.
Additional Websites: www.mobilepedia.com.br
Industry Category: Mobile Search
Frucall Inc.
10080 Wolfe Road
Cupertino, CA 95014
USA
www.frucall.com
+1.949.270.0606
+1.949.724.9701
F.biz
Rua Tenente Negrao, 90/2 andar
Sao Paulo 4530910
Brazil
www.fbiz.com.br
+ 5511 3525 5336
+ 5511 3078 6772

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Member Companies, F
We are 360 advertising agency, specialized in one to one

communication, using both off-line and on-line disciplines as mobile tools.
Orange is one of our main clients so we have a lot of experience in run
mobile marketing campaigns directed to customers and leads.
Funmobile is the leading mobile content developer and messaging

service provider providing entertainment, infotainment and messaging
services to mobile users in Asia-Pacific. Funmobile has been at the
forefront of the innovation and well positioned as a reputable developer
and keep provider of messaging services. Funmobile develops
interactive and portable gaming to partners around the world with a
considerable compatibility to the latest phone models in the market. We
strive to provide a wide range of cutting-edge content, including games,
ringtones, logos, MMS, themes that are high-quality and innovative to
enrich peoples mobile life with fun. Headquartered in Hong Kong, we
also have our regional offices in Australia, Belgium, Malaysia, Singapore,
Thailand and San Francisco, USA. There will be extended coverage in
Europe and the United States in the coming year with an aim of providing
all-rounded catalogue of premium mobile content and exploring new
possibilities of value added services for mobile devices.
FullContact
Principe, 1
Madrid, 28012
Spain
www.full-contact.es

Effective 5/31/08
Funmobile Limited
15/F, Tower 1, Grand Central Plaza,
138 Shatin Rural Committee Road, Shatin
Hong Kong
www.funmobile.com
+852 3760 9333
+852 3012 1414
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Member Companies, F
FunMobility delivers a unique mobile entertainment experience by

providing applications and services that enable creativity, personalization,
and community-building. FunMobility's FLEX Mobile Application Platform
is comprised of interchangeable modules featuring content, applications,
and services supported by proprietary implementation technology. These
modules can be deployed as a complete solution, or as stand-alone
components that work within a carrier's existing mobile services offering,
providing carriers with unparalleled flexibility, greater reliability, and faster
time-to-market.
FunMobility provides carriers with some of the industry's most popular
and successful mobile applications, including Wallpaper Universe,
America's Best Mobile Pit, Ringtones Universe, TrueTones Universe,
Mobile Comics Network, Personalized Wallpaper, Miscreant, Mutant and
FunMobility Animated Greetings.
FunMobility's mobile applications and services are distributed through
major carriers across the globe, including, Verizon Wireless, Alltel, Sprint
PCS, U.S. Cellular, Cingular Wireless, and many others. FunMobility has
achieved an industry reputation for creativity, innovation and reliability,
and is considered one of the industry's most unique wireless
entertainment companies.
Additional Websites: www.mlab.com, www.myscreenz.com,
www.mytonz.com
Additional Brands: America's Best Mobile Pix, Flirt Pix, MLAB, Wallpaper
Universe, FunGirl, MyScreenz, MyTonz and more
FunMobility, Inc.
5568 Gibraltar Drive
Pleasanton, CA 94588
USA
www.funmobility.com
+1.925.598.9700
+1.925.598.9770
Future Mobile Interatividades Digitais LTDA

Rua Quintana, 887 / 4th Floor
Sao Paulo, Sao Paul 04569-011
Brazil
www.futuregroup.com.br
+ 55 11 5506 4160
+ 55 11 5103 2297

Effective 5/31/08
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Member Companies, F
FuturLink provides Mobile Marketing platforms to enable brands to

interact with their clients from the Location to the Mobile and the Web
to the Mobile, creating new communication paradigms and content
distribution systems based on the proximity of mobile phones using short
range wireless technologies embedded in mobile phones as Bluetooth,
Wi-Fi and NFC.
FuturLink Location to Mobile solution allows the communication,
interaction and transaction in the point of sale, based on the proximity of
mobile phones and using wireless technologies such as Bluetooth, WI-Fi
and NFC. FuturLink provide customers with electronic equipment and
software tools that enable them to create advanced mobile applications
easily. It is the ideal solution for retailers, brands, software integrators,
media companies, content creators, advertising agencies and real state
owners.
FuturLink Web to Mobile solution, Wimob, is a revolutionary concept that
allows internet users to transfer the multimedia content on a website from
a PC to a mobile phone via Bluetooth, infrared or USB. It adapts the website content automatically to more than 1.000 different mobile phone
models. Wimob is a powerful tool for Publishers, Bloggers and
Advertisers, opening new ways to interact with Internet users.
FuturLink solutions aim to see mobile phones and other portable devices
converted into remote controls systems that will allow the consumers to
interact with a product or service, obtain information or make payments in
the point of sales or from the website.
Additional Websites: www.wimob.com
Additional Brands: Wimob
Industry Categories: Application Provider, Agency, Web to Mobile
FuturLink
C/ Almogvers 107 -119
Barcelona 8018
Spain
www.futurlink.com
+ 3493 30088 66
+ 3493 485 1318
Second Location
C/ Pujades, 74 - Distrito 22@
Barcelona 8005
Spain

Effective 5/31/08
Third Location
Avenida de la Vega 1 Edificio Veganova
Alcobendas, Madrid 28108
Spain
Fourth Location
Johann-Hammer-Str. 22
Bad Mergentheim 97980
Germany
Vol 2, No 1
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Member Companies, G
g8wave, Inc. is a leading integrated mobile media company and a global

provider of interactive entertainment, social networking/community
services and mobile marketing services. The Company provides services
in the following areas: mobile content distribution services, mobile
marketing applications and consulting, and mobile community
development services. g8wave has worked with brands ranging from
Metallica, to Snapple, to AT&T. Headquartered in Boston, Ma, g8wave
also has offices in London, Los Angeles and New Dehli. For more
information about g8wave, Inc., visit www.g8wave.com.
g8wave
126 Brookline Ave
Boston, MA 02215
USA
www.g8wave.com
+1.617.450.8601
+1.617.859.8328
Gameloft
17 rue Auber
Paris, 75009
France
www.gameloft.com
+331 58 16 20 60
+331 58 16 20 41
Secondary Location
65 Enterprise Suite D110-L
Aliso Viejo, CA 92656
USA
Third Location
10 Kings Exchange, Tileyard Rd.
London, N7 9AH
UK
www.g8wave.co.uk
Gannett Co., Inc. is a leading international news and information

company. In the United States, the company publishes 85 daily
newspapers, including USA TODAY, and nearly 900 non-daily
publications. Along with each of its daily newspapers, the company
operates Internet sites offering news and advertising that is customized
for the market served and integrated with its publishing operations. USA
TODAY.com is one of the most popular news sites on the Web. The
company is the largest newspaper publisher in the U.S.
Gavitec AG - mobile digit is a pioneer and leading innovator in creating

scanning systems able to read linear barcodes and two-dimensional
symbols from mobile phone displays, and in developing code-reading
solutions using the built-in camera included in mobile imaging phones.
As a specialist in designing and manufacturing flexible and easy-to-use
code readers for mobile marketing, mobile ticketing and mobile
couponing, and in mobile payment systems, Gavitec provides customers
in industry, finance, media, retail and IT with standardized or customized
high-quality products, services and integrated solutions.
With our strengths and core competencies we have the perfect basis for
developing attractive solutions that give our customers a competitive
advantage and put them at the leading edge of their industry. As we build
efficient products and services, we constantly utilize new technologies to
make the mobile phone a universal and ubiquitous accessory of our
everyday life enhancing consumer convenience.
Additional Websites: www.usatoday.com

Additional Brands: USA TODAY
Industry Categories: Application Provider, Content Provider, Device

Manufacturer
Company
Jens-Otto-Krag-StrBe 11
Wurselen, D-52146
Germany
www.g8wave.com
+49 24054992244
Gannett
7950 Jones Branch Drive
McLean, VA 22107
USA
www.gannett.com

Effective 5/31/08
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Member Companies, G
GetLisa is a complete mobile solutions provider that delivers revenuegenerating infrastructure and content solutions for wireless carriers to
maximize data ARPU. Our successful results-based approach is
structured around four main areas: Infrastructure, Content, Community,
and Interactivity.
Infrastructure: We provide MMSC gateway, WAP gateway, OTA, and
SMS services with our proven and reliable solution for both GSM and
CDMA carriers. Content: We provide national content feeds like news,
weather, sports, and more - plus a truly unmatched catalog of ringtones,
graphics, games, and video for your subscribers. Better content means
more usage and downloads, and that means more revenue for you.
Community: Our LISA local community application system is an
innovative platform for localized, community content that can drive data
usage and differentiation for wireless carriers.
Interactivity: Our iTV and premium SMS solutions let you to monetize
your subscribers desire for interactive TV, chat, and other premium SMS
services.
The European operations base for Itochu Corporations Aerospace

Electronics and Multimedia division company, GNS was established in
1982 to replicate successful businesses from Japan into Europe. In April
2007, we have launched MOBIKADE in alliance with Excite Japan. Excite
Japan Co., Ltd. is an internet information company running the internet
portal site Excite in Japan. Ever since its opening in December 1997,
Excite thrives to provide high quality, original contents to its users. Excite
is now known to its users as an internet media that stimulates the
intellectual curiosity to those who love urban life style. MOBIKADE is a
Free mobile games Full-scale, highfree off-portal mobile site which
offers Wide variety ofquality games equal to those available on official
game sites. Community features: E-mail, photo & video blogs, friends &
shared Users earn points for activities on the community likeinterest
communities. Adding blogs, and contributing to shared interest
communities. Points can be redeemed for gifts. Gifts include valuable
items like PSP, Handsets, etc. In return for receiving free games, users
receive SMS advertisements (4 per week) and all games start up with an
advertisement splash screen.
Additional Websites: www.mkade.com
Additional Brands: mobikade

1800 30th Street, #213
Boulder, CO 80301
USA
www.getlisa.com
+1(303) 442-6653
+1(303) 442-5432

International Press Centre, 76 Shoe Lane
London, EC4A 3PJ
UK
www.gnseurope.com
+44-(0)20-7827-0730
+44 (0)20 7827 0878

Globo Comunicacao e Participacoes S/A (Globo.com)
Av Americas, 700/BL2 - 2and
Rio de Janeiro, RJ 22640-100
Brazil
www.globo.com
+21 2483 6730
+21 2483 6808

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Member Companies, G
Glomobi is one of the largest suppliers of entertainment services for

mobile phones in the world. We offer services from downloadable
ringtones to news services by means of text messages. And even java
games which can be played simultaneously against several players in
different parts of the world!
Glomobi develops 'entertainment services for the mobile phones. For
example (interactive) games, text alerts and downloadable content.
Glomobi originally started in Amsterdam, where our company was
established in 2001. At that time Glomobi was one of the first companies
to offer services for mobile phones. Since then we have developed into a
worldwide operating concern with activities in more than 25 countries.
In order to rapidly respond to new developments, changing
circumstances and the possibility of using our worldwide connections, it is
important to fully control all technical aspects. For this reason Glomobi
has its own platform which will continue to be developed permanently.
The Glomobi management consists of professionals with experience in
divergent fields, from mobile telecom to TV production and direct
response marketing. With that we possess every bit of knowledge needed
to serve our customers and partners rapidly and efficiently. Not only in the
field of product development, but also in the field of management and
sales. Glomobi offers the unique mix of content development and knowhow of TV productions and direct response.
Additional Websites: www.glomobi.com
G-nius Mobile Intelligence was formed in 2007 to address the growing

need for mobile marketing and business solutions in the Australasian
market. Its directors and shareholders have decades of advertising,
technology, telecommunications and legal experience, and combined,
bring to the mobile industry an unheralded level of knowledge and an
impressive list of contacts in the regions largest companies. As the name
suggests, G-nius markets intelligent products created to service the new
Generations of mobile networks and technology. The G in our name
relates to the abbreviation used when describing the generations of
mobile network, for example 2.5G, 3G and Telstra's "Next G". G-nius
also is part owner of Mobot a fully owned mobile technology Portal. We
have licensed and developed a suite of new world technologies offering a
previously unheard of range of mobile solutions and services to both the
consumer and businesses alike. No other portal offers this choice of
mobile technology, supported by the actual developers of the technology,
former advertising professionals and telecommunications executives.
Mobot is a suite of mobile marketing platforms, applications and services.
Additional Websites: www.mobot.com.au, www.myclick.com.au,

www.zapme.com.au
Additional Brands: Mobot, ZapMe, MyClick

Glomobi BV (R&D Media)
Max Euweplein 32
Amsterdam, 1017 MB
The Netherlands
www.glomobi.net
+31 (0) 20 530 6666
+31 (0) 20 330 2891

Effective 5/31/08

Second Location
10th floor, KUB.Com, No 12,
Jalan Yap Kwan Seng
50450 Kuala Lumpur
Malaysia
Vol 2, No 1

1 / 2 Fleay Court
Burleigh Heads, QLD 4220
Australia
www.g-nius.com.au
+61 7558 62720
+61 5586 2727
www.mmaglobal.com
Second Location
7 / 40 Pacific Pde.
Manly, NSW 2095
Australia
Third Location
32 Parr Ave.
North Curl, NSW 2099
Australia
Page 67 of 178
Member Companies, G
Since 1999, go2 Media has been leading and revolutionizing the ways
in which users interact with their mobile devices and brands connect with
the mobile consumer. go2 Media enables users to easily access the
relevant information they are searching for, including millions of retailers
with location details and turn-by-turn directions, movie reviews, ticketing
information, local events, entertainment, news, sports and weather.
Gold Mobile, a leading global provider of mobile solutions, designs and

implements mobile marketing and business solutions. Gold Mobile works
with corporate clients, brands, and content owners to create mobile
services that increase sales, expand into new markets, reduce costs, and
allow more convenient communications with their prospects, customers,
and employees.
go2 Media allows advertisers and content providers to effortlessly target a

large consumer audience directly and personally with their information.
Built and optimized for mobile from the ground up and controlling key
local search patents, go2 Media provides a highly customizable and
intuitive mobile discovery experience. With more than one billion
contextual and location relevant WAP pages delivered, go2 Media
understands the evolving dynamics of today's mobile environment.
Through its parent company, Gold Group, a leading digital marketing

agency, Gold Mobile delivers true innovation through a wide range of
integrated mobile, interactive and social media marketing programs.
Available services:
- Mobile strategy and campaign development
- Text, picture, and voice messaging
- One-on-one messaging via a PC
- Multimedia video, audio, images that can be downloaded.
- Mobile Web supporting over 5000 mobile devices
- Contest, incentive and coupon creation Make coupons more portable
- Text to screen broadcast for arenas, stadiums and venues moderated
to screen inappropriate language
- Mobile polling and voting
- Location Based Service (LBS)
- QR Codes - ability to place barcodes on material and have consumer
take a picture of code and return an experience (message, coupon, video,
WAP site)
- Interactive Mobile Response IMR -- next generation IVR
go2 Medias local information portal consists of hundreds of content and

lifestyle sites in categories including: Local Search, Cities, Movies,
Dining, Travel, Sports, Colleges, Politics and more than 350 sites
dedicated to specific demographics and user interests. With both
extensive on-deck and off-deck placement, go2 is accessible through the
majority of U.S. carriers, and has designed and run high-touch, highvalue advertising, promotional and sponsorship programs for leading
agencies and brands.
The Conversation Starts Here.

Additional Websites: www.gold-group.com, www.mobilehealthtec.com
Additional Brands: Mobile Health Tech, Message Goblin, Chat
Goblin, Shout Goblin, Interactive Message Response, Mobile
Valet, Silent Salesperson, Mobile Concierge
Industry Categories: Content Provider, Mobile Search
go2 Media
133 Federal St., 5th Floor
Boston, MA 02110
USA
www.go2.com
+1(949) 553-0800
Gold Mobile
77 Brant Ave.
Clark, NJ 07066
USA
www.gold-mobile.com
+1(732) 587-2101
+1(732) 587-2109

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Member Companies, G
Behind the click - What's behind all the mobile advertising banners, text
links, short code keywords, bluetooth broadcasts, search, QR Codes and
other mobile advertising channels? How do you get build long lasting and
fruitful relationships with your customers through mobile?
Golden Gekko provides new innovative and efficient ways for companies
to build closer relationships with their customers through needs and
enjoyment based mobile applications. Our off-the-shelf products and
bespoke solutions range from mobile cookbooks, cocktail guides and
training coaches to mobile blogs and social network apps integrating
camera, video and address book. The unique advantage is the GG
Mobile Media Engine(tm) developed by Golden Gekko which enables
rapid, high quality, easy-to-use and inexpensive implementations of
applications across more than 1000 mobile devices. Since the first
campaign in October 2006 we have delivered successful projects to more
than 30 major brands including Absolut Vodka, Accenture, Arla Foods,
Axe, Cadburys, Coca Cola, Novartis, Paramount, Stimorol, Unilever,
Vodafone and many more.
GoldSpot Media, is a mobile media technology company, headquartered

in Sunnyvale, California with a Research and Development Center in
Bangalore, India. Our passion and core competencies encompass
interactive mobile media solutions, mobile advertising and broadcast.
GoldSpots innovative client-server technology enables targeted ad
insertion and interactivity for mobile broadcast TV, which enables
rewarding and sustainable business models for mobile operators, content
providers, broadcasters and advertisers.
Industry Categories: Media Technology Solution, Broadcast Advertising

Services
Golden Gekko
59 Kensington Gardens Square,
Suite 3
London W2 4BA
UK
www.goldengekko.com
+44 778 994 8836
+34 93 217 5829
GoldSpot Media
530 Lakeside Dr. Suite #110
Sunnyvale, CA 90485
USA
www.goldspotmedia.com
+1(650) 548-1300
+1(650) 548-1600
Second Location
77 Rambla Catalunya, Pral 1
Barcelona, Catalunya 8001
Spain

Effective 5/31/08
Third Location
Garnisonsgatan 25C
Helsingborg, Skne
25466
Sweden
Fourth Location
Street 254, Nr 23
Phnom Penh
Cambodia
Vol 2, No 1
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Page 69 of 178
Member Companies, G
Small screen, big opportunity.

There are 405 million mobile internet users worldwide, according to
Internet research firm eMarketer, and within four years this number is
expected to double. Google mobile ads allow you to target this large and
growing audience while they're on the go. Customized to fit your needs
* Reach Google's mobile search and content networks
* Track impressions, clicks, and conversions
* Target by country, language, and mobile carrier
* Direct prospects to your business phone, your mobile site, or both
* Build your own mobile site with AdWords Business Pages
* Manage online and mobile AdWords campaigns from one account
Additional Brands: Google, Picasa, Blogger, Orkut
Industry Categories: Mobile Search, Location Services
Google
1600 Amphitheatre Pkwy
USA
www.google.com
+1(650) 623-4000
Granada America
15303 Ventura Boulevard, Suite C-800
Sherman Oaks, CA 91403
USA
+1.818.455.4600
+1.818.455.4700
Second Location
76 Buckingham Palace Rd
London W9 1EY
UK
Greystripe is the world's first and leading ad-supported mobile games and
applications distributor. Greystripe's AdWRAP technology enables:
publishers to gain advertising revenue by serving ads through their
games; advertisers to reach a new mobile audience; and consumers to
download great games for free. The AdWRAP system is protected by a
broad array of patents pending and currently serves ads into more than
800 game titles from 100 publishers supporting over 1,000 handset
models. Greystripe reaches millions of mobile game players through its
online portal GameJump.com (http://www.gamejump.com/), through the
mobile web (http://gjmp.tw), and through its over 45 AdWRAP Catalog
Platform partners. Greystripe was named a Red Herring Global 100
winner in 2007 and the Under the Radar Best in Show: Mobility winner in
2006. Visit Greystripe at http://www.greystripe.com
Additional Websites: www.gamejump.com
Additional Brands: AdWRAP, GameJump
Industry Categories: Ad-Supported Mobile Game Distribution Platform,
Greystripe, Inc.
150 Executive Park Blvd. Ste. 3000
USA
www.greystripe.com
+1(650) 960-2389
+1(650) 960-0933

Effective 5/31/08
Second Location
12 Desbrosses Street
New York, NY 10013
USA
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Member Companies, G
GroupM is the leading global media investment managemnt operation. It

serves as the parent company to WPP media agencies including
MAXUS, MediaCom, Mediaedge:cia and MindShare.
Marketing Communications Consultants with broad experience in

Agencies, media (inc. new media) and advertisers. Research and
Surveys well known, with offices in Madrid, Lisbon, Sao Paulo and
Shanghai
Our primary purpose is to maximise the performance of WPP's media

communications agencies on behalf of our clients, our shareholders and
our people by operating as a parent and collaborator in performanceenhancing activities such as trading, content creation, sports, digital,
finance, proprietary tool development and other business-critical
capabilities. The agencies that comprise GroupM are all global operations
in their own right with leading market positions.
The focus of GroupM is the intelligent application of physical and
intellectual scale to benefit trading, innovation, and new communication
services, to bring unfair competitive advantage to our clients and our
companies.
Additional Brands: MindShare, MEC, MediaCom, Maxus
Additional Brands: Consultores de Publicidad
Industry Categories: Marcom Consultancy, Market Research Firm
GroupM
498 Seventh Avenue
New York, NY 10018
USA
www.groupm.com
+1(212) 297-7942
+1(646) 264-9488
Second Location
124 Theobalds Road
London WC1X 8RX
UK
Third Location
8 Sheraton Way
Temasek Tower #08-02
68811 Singapore
Grupo Consultores
Mrtires de Alcal 4
Madrid 28015
Spain
www.grupoconsultores.com
+34 917021113
Established in 1988, Guthy-Renker is today one of the world's largest direct response
television companies with sales of more than $1.5 Billion per year and an average
annual growth rate of 25% over the last 10 years. Originally launched as a television
direct marketer by Co-CEOs Bill Guthy and Greg Renker, the independently-owned,
vertically-integrated company has since broadened its focus into every area of
electronic retailing, making quality products available to U.S. and international
consumers through broadcast television, cable and satellite, as well as internet,
telemarketing, direct mail and retail channels.
Additional Websites: www.proactiv.com, www.sheercover.com, www.scalpmed.com,
www.malibupilates.com, www.winsorpilates.com, www.naturaladvantage.com
Additional Brands: Proactiv Solution, ScalpMed, Sheer Cover, MalibuPilates,
Natural Advantage, Winsor Pilates
Guthy-Renker Corporation
3340 Ocean Park Blvd
USA
www.guthy-renker.com
+1(310) 581-6250

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Member Companies, H
Handmade Mobile
Entertainment
Launched in 2006, Flirtomatic has quickly developed flirting as a new
entertainment category. Operating an uninterrupted service across the
web and mobile, Flirtomatic enables users to flirt, meet new people and
have fun online. The addictive nature of the service generates
phenomenally high levels of interaction. September 2007 saw Flirtomatic
reach more than 110 million WAP page impressions, whilst in May 2008
Flirtomatic has passed its first Billionth wap ad, highlighting the high
levels of interaction generated by the addictive nature of the service.
Flirtomatic offers brands a range of marketing opportunities to tap into
this intimacy with their customer base.
Additional Brands: Flirtomatic
Industry Categories: Social Networking, Application Provider
Industry Categories: Application Provider, Aggregator, Mobile Search,

Location Services

54 Europa House; Marlborough Street
London, Britain W1F7JU
UK
wap.flirtomatic.com
+ 44 020 479-4363
+ 44 020 479 4369
Handmark Inc.
909 Walnut Street, 4th Floor
Kansas City, MO 64106
USA
www.handmark.com
+1.816.472.7256
+1.816.421.6618
Hello. We're a new mobile service dedicated to giving young, connected

people the type of wireless experience they've been waiting for. HELIO
offers unique, exclusive devices, innovative services that connect you to
your friends, and world-class customer care. HELIO is a joint venture
between SK Telecom, the world's most innovative wireless carrier, and
EarthLink, the next generation Internet service provider. www.helio.com.
Additional Brands: Helio powered by SK Telecom
HANZO S/A
Praia De Botafogo 518, 13th Floor
Rio de Janeiro, 22250-040
Brazil
www.hanzo.com.br
+55 (21) 2244 0050
+55 (21) 2542 3346
Helio, LLC.
10960 Wilshire Blvd. 7th Floor
USA
www.helio.com
+1.310.445.7000
+1.310.445.7001

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Member Companies, H
Hemisphere Nobrainer is the specialist mobile advertising agency. Our

mission is to empower the instant relationship between consumer and
brand Our expertise is to create and maximize your brands mobile
audience among the 236+ million mobile users. We integrate mobile
media in your existing marketing mix to help reach your marketing
objectives. Through our best of breed technical partners network, we
give you access to our bleeding edge portfolio of mobile products. 100%
service oriented, and tech agnostic, we recommend flexible solutions
tailored to your needs.
405 Lexington Avenue
New York, NY 10174
USA
www.hemisphere-nobrainer.com
+1.212.286.2300
+1.212.286.3476
Hill | Holliday
200 Clarendon Street
Boston, MA 02116
USA
www.hhcc.com
+1(617) 859-4253
+1(617) 927-4653
HipCricket is a mobile marketing software and services company that

specializes in producing interactive mobile marketing campaigns that
generate new revenue for radio, television, brand and agency clients. The
company drives revenue and increases listenership, viewership and
loyalty by tapping into the behaviors and interests of more than 136
million Americans. HipCricket's unique technology creates one-to-one
relationships between participants and advertisers, based on the trust of
an opt-in only program.
Hiwave provides excellent Proximity marketing solutions and mobile

marketing tools for both indoor, and also rough outdoor usage - 'made in
Germany'. We offer advertisers and agencies a wide range of perfect
mobile content, and scalable software/hardware solutions. Our solutions
fully comply to the MMA best practise guidelines for Proximity Marketing.
Additional Websites: www.hiwave.mobi .net .eu .asia, and many others

Additional Brands: HiwaveBox, HiwaveNet, HiSpot, The Finest Tools for
Mobile Marketing
Industry Categories: Content Provider, Brand, Infrastructure Vendor
Industry Categories: Proximity Solutions Provider, Agency, Location

Servcies
HipCricket
11241 Slater Ave. NE, Suite 201
Kirkland, WA 98033
USA
www.hipcricket.com
+ 1(425) 452-1111
+ 1(425) 827-1561
Hiwave GmbH - The Finest Tools for Mobile Marketing

Zossener Strae 55-58 D
Berlin 10961
Germany
www.hiwave.de
+ 49.30 - 6107-6016
+ 49.30 - 6107-4350

Effective 5/31/08
Second Location
466 Lexington Avenue, 2nd Floor
New York, NY 10017
USA
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Member Companies, H
Hook Mobile provides an open API for Web 2.0 and traditional media
companies to reach mobile using Multimedia Messaging (MMS) to deliver
video and photo applications to mobile phones. Any social network
application deployed in Facebook, MySpace, Bebo, Hi5, and others can
be extended to deliver a multimedia experience directly to the handset,
and drive users back to the application.
Industry Categories: Aggregator, Multimedia Service Provider
Hook Mobile, Inc.

8300 Boone Blvd, Suite 300
Vienna, VA 22182
USA
www.hookmobile.com
+ 1(650) 996-0359
+ 1(650) 745-2808

Gasometer C Guglgasse 12/10/6
Wien, 1112
Austria

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Member Companies, I
IAG measures the branding impact of advertising across a variety of

platforms. Our clients are major brand advertisers and networks.
iamota's on-demand mobile services help agencies and brands of all

sizes access, interact with and sell to mobile consumers.
iamota is the lowest cost of entry into the mobile channel, while providing
scalable mobile services that span all forms of mobile marketing,
messaging, content delivery, location based services, social networking
and payment.
iamota removes the complexity within the mobile channel allowing
customers such as Barrett-Jackson, MEI, The Grid Records, Pure Fitness
and 7UPs Fido Dido to go live with their mobile services within minutes,
rather than the typical eight to twelve weeks required for carrier approval
and certification. iamota manages privacy, mobile device compatibility,
specific carrier rules, content retrieval, device formatting and billing.
For as little as $49.99/month, iamota enables brands to mobilize
traditional marketing and customer lifecycle management by adding
mobile keywords and short codes to existing communications: Web,
blogs, email, social networks, TV, print, billboards, busboards, onproduct, radio, POS and live events.
For more information about iamota, please visit www.iamota.com. U.S.
mobile users can text "iamota" to 426682.
Additional Websites: www.iamotaimpact.com, www.iamotaimpulse.com,
www.iamotaicast.com
Additional Brands: iamota impact, iamota icast, iamota impulse
Industry Category: Market Research Firm
IAG
345 Park Avenue South, 12th Floor
New York, NY 10010
USA
www.iagr.net
+1(212) 871-5200
+1(212) 871-5300
iamota corporation
#560-1188 W. Georgia St.
Vancouver, BC V6E 4A2
Canada
www.iamota.com
+1(604) 307-8050
The Icare Research Institute is specializing into telecommunication and

Internet of Things research and development.
Industry Categories: Academic Institution, Market Research Firm,
Application Provider
TechnoArk 3
Sierre, VS 3960
Switzerland
www.icare.info
+41 27 456 3380
+41 27 455 9000

Effective 5/31/08
Iceberg Media
C/ Academia, 4
Madrid, 28014
Spain
www.icebergmedia.es
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Member Companies, I
IceBreaker connects people through mobile social networking software

and services that are engaging and easy to use. With offices in Bellevue,
Washington and Beijing, China, the company has an international
network of vendors and partners who collectively serve our customers.
IceBreaker is defining the next generation of mobile social networking
communities. We enable partners to engage and monetize mobile data
users across millions of daily page views and within multiple international
markets. Our wireless social networking software and services are built
on a robust, multi-platform technology and our executive team has deep
consumer software development, wireless, marketing and entrepreneurial
experience.
iCrossing is a different kind of digital marketing agency one that sees

search and analytics as integral to the success of all media. The 4th
largest interactive agency in the US and the largest independent
interactive agency in the world, we have over 550 employees on 2
continents developing creative media solutions for our Fortune 500
clients. We began exploring mobile in 2005 because we saw that mobile
users werent just surfing they were searching. Our expertise in search
and analytics gives us unique insight into creating media for this
emerging channel and our capabilities extend to mobile web
development, strategy, marketing, SMS, paid media, display and natural
search optimization.
Additional Websites: www.crushorflush.com

Additional Brands: Crush or Flush
Industry Categories: Agency, Mobile Search

3001 112th Avenue #112
Bellevue, WA 98004
USA
www.icebreaker.mobi
+1(425) 533-9216
+1(425) 803-0900
iCrossing
260 Madison Avenue
New York, NY 10016
USA
www.icrossing.com
+1(866) 620-3780
+1(480) 505-5801

Effective 5/31/08
Second Location
No. 6 Zhichun Rd.
Room 1101 Building B
Beijing 100088
China
Vol 2, No 1
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Second Location
14822 North 73rd Street
Scottsdale, AZ 85260
USA
Page 76 of 178
Member Companies, I
iLoop Mobile is the leader in mobile technology and services for

interactive mobile marketing, mobile advertising and mobile content
distribution. Our award-winning mFinity platform makes it fast and easy
for companies to independently create, connect, and manage mobile
initiatives and campaigns worldwide using Web-based self-service
software. iLoop Mobile also offers managed services for brands,
marketing agencies, content owners and other companies who prefer to
leverage iLoop Mobiles expertise in launching and managing mobile
initiatives. For SMS based initiatives, iLoop Mobile provides quick
solutions for SMS mobile marketing, subscription and enterprise
programs that are supported by a carrier-grade messaging gateway. For
mobile content distribution, iLoop Mobile has software applications for
creating Web storefronts and mobile Internet sites featuring both an easy
drag and drop visual editor and an advanced code editor for state-of-theart site building. The mobile site creator features integrated automated ad
serving from leading ad networks, and both the Web and mobile site
builders are integrated with a full-featured content management system
for total control of mobile content inventories.
Additional Brands: mFinity Platform
iLoop Mobile, Inc.

55 South Market St., Suite 1560
San Jose, CA 95113
USA
www.iloopmobile.com
+1(408) 907-3377
+1(408) 907-3397
Immersion Corp.
801 Fox Lane
San Jose, CA 95131
USA
www.immersion.com
+1(408) 467-1900
+1(408) 467-1901
Second Location
Rentemestervej 69A
2400 Copenhagen NV
Denmark
Industry Categories: Application Provider, Aggregator

2200 Pool Road, Suite 204
Grapevine, TX 76051
USA
www.imobilemarketing.com
+1.817.488.0650
+1.817.488.0670
Impact Mobile Inc.

460 Richmond Street West, Suite 700
Toronto, Ontario M5V 1Y1
Canada
www.impactmobile.com
+1(416) 368-8400
+1(416) 368-2157

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Page 77 of 178
Member Companies, I
Incentivated works with brands, the public sector and charities to help
them communicate with customers instantly and easily via their mobile
phones.
We develop and manage mobile marketing and advertising campaigns
and services on local, national and international levels. We reach people
in all corners of the world and in many languages, using text messaging,
mobile internet and all other mobile data formats.
We believe the mobile phone is an intensely private medium. Respecting
this principle, our campaigns provide information that consumers find
useful and welcome.
Founded in 2001, Incentivated's fast growing client base includes British
Airways, Central Office of Information, Halifax Bank of Scotland, Hilton
Group, Macmillan Cancer Support, Mars, NHS, Pricewaterhouse
Coopers, Scottish Power, Transport for London, Virgin and VisitBritain.
Industry Categories: Agency, Application Provider, Content Provider,
Location Providers, Mobile Search, Mobile Advertising
Industry Category: Mobile Commerce Solution Company
Incentivated
One Love Lane
London EC2V 7JN
UK
www.incentivated.com
+44 845 130 3985
+44 845 230 3985
939 W Randolph St. #3W
Chicago, IL 60607
USA
www.infinian.net
+1.312.560.1109

Ingenieros y Profesionales Especializados, S.L.
c/ Agustn Querol 5, Bajo Local A
Madrid, 28014
Spain
+34 915130016
+34 915529637

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Ingenio
419 Lafayette St., 3rd Floor
New York, NY 10003
USA
www.ingenio.com
+1.646.723.1424
+1.646.219.4738
www.mmaglobal.com
Page 78 of 178
Member Companies, I
innerActive provides a smart media platform for delivery of promotions

and advertising in the space of rich content mobile media. This innovative
solution is a unique tool to maximise the potential of relevant and targeted
advertising, presenting contextually aligned promotions and branding
within content.
In the Ad-funded Games camapign Cellcoms mobile users the
opportunity to download mobile games for free, in exchange for exposure
to advertisements within the game. The ads dynamically injected into the
games as Product Placement and appear at different media areas within
the game as part on the environment, using innerActive innovative
technology.
The Campaign are targeted and segmented in real time according to user
profiles, and generated among other - upon users' behavior and
responses. The value-added infotainment service offers the subscribers
free game downloads, sponsored by top brands such as: Tnuva, Nokia,
McDonalds, Diadora, Samsung, Adidas and Walt Disney. Leading
interactive advertising agencies such as McCann Digital, Saatchi &
Saatchi, BBDO and nextin participated in the mobile campaign.
Inside Mobile is a full service mobile media, strategy and execution

company.
We assist brands in creating market leading mobile solutions that we
plan, execute and deliver. These solutions range from mobile strategy
consultancy and workshops, mobile internet sites, mobile media planning
& buying, and mobile CRM.
At Inside we help businesses to understand where the quick wins are in
mobile, where trends and technology will develop in the next 5 years and
how you can build these into your marketing strategy and tactics.
We'd love to hear your thoughts on mobile and about your business
challenges!. To organise an informal chat, please give James a call on
+44 (0) 207 405 0767 or alternatively send us an e-mail on:
info@insidemob.com.
The platform supports a complete managed service, providing product

placement on mobile games, rich media ads and digital coupons. To
speed time-to-market, we have a catalogue of advertising-ready games
ready to launch, and advertisers signed up to fund them. We are well
connected to the leading media agencies (eg. OMG, CARAT, McCann
Digital, Saatchi & Saatchi) in Europe and US and are currently working on
a large scale trial in both of the markets.
Industry Category: Media Company
innerActive
Ben Gurion 8
Ramatgan, 52573
Israel
www.inner-active.com
+972 03 6120578
+972 03 6120578
Inside Mobile
Clerkenwell House, 67 Clerkenwell Road
London EC1R 5BL
UK
www.insidemob.com
+44 (207) 405-0768
+44 0207 990 9110

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Member Companies, I

InsightExpress is a leading provider of high-quality, digital marketing
research and plays a preeminent role in the measurement of advertising
effectiveness across online, mobile and other media. Through its
patented technologies, proprietary solutions, world-class expertise and
time-tested research principles, InsightExpress transforms the way
advertisers, agencies, publishers and researchers optimize their
marketing activities. InsightExpress is headquartered in Stamford, CT,
with offices in San Francisco, New York, and Los Angeles. For more
information, visit www.insightexpress.com or call 203-406-3233.
InsightExpress
1351 Washington Boulevard
Stamford, CT 06092
USA
www.insightexpress.com
+1(877) 329-1552
+1(203) 359-4718

Ordm cad. 292/62
Istanbul, Eminonu
Turkey
www.integmo.com
+90 212 253 7575
+90 212 253 7733
Industry Category: Distribution Network
IntegraClick Inc.
342 S. Tamiamitkail, Ste. 201
Nokomil, FL 34275
USA
www.integraclick.com
+1(941) 483-4188
+1(941) 296-7911
Intera Group
5724 W. Las Positas Blvd. , Suite 110
Pleasanton, CA 94588
USA
www.interainc.com
+1(925) 600-2100
+1(925) 461-5000

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Member Companies, I
Interop Technologies (www.interoptechnologies.com) is a leading

provider of advanced wireless technology solutions for the global
wireless, packaged goods, and content industries. The company delivers
hosted and turnkey messaging, device management, and entertainment
and personalization solutions. These technologies help increase revenue
and brand loyalty for major companies and meet consumer demand for
innovative services. A proven partner with in-depth wireless expertise,
Interop Technologies currently has nearly 160 deployments with more
than 55 wireless operators and major brands across North America, the
Caribbean and Latin America. Founded in 2002, Interop is
headquartered in Fort Myers, FL.
iO global develops an open content ecosystem platform, deployed

through a managed service model. Its platform intelligently orchestrates
all the different constituents required to enable consumer enjoyment or
empowerment while on the run network operators, content providers,
advertisers and other complementary service providers.
The iO Mobile Experience platform -Serves and facilitates consumers on the run activities and demands
Enables a converged content experience across three screens
(mobile, PC, TV)
Orchestrates content services reaching beyond simple content
transations into rich mobile experiences
Enables inclusive (not intrusive) service-oriented advertising
Industry Categories: Infrastructure Vendor, Application Provider, Content

Provider
13500 Powers Court
Fort Myers, FL 33912
USA
www.interoptechnologies.com
+1(239) 425-3000
+1(239) 425-6845
iO global limited
RM 118-119, 1st Floor, Columba House, BT Adastral Park
Ipswich, Suffolk IP3 5RE
UK
www.io-me.com
+44 (0) 207 099 1010
+44 (0) 871 714 3379
Industry Categories: Agency, Aggregator, Application Provider

101B & 100B Amoy Street
069921 Singapore
www.i-pop.net
+65 62366828
+65 62366822

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Member Companies, I
ipsh! is the award-winning, full service, global mobile marketing agency.

With nearly 1,000 campaigns since the company's inception in June
2001, ipsh! provides strategy, creative, execution and analytics across an
array of mobile technologies including 1-way and 2-way SMS, alerts,
promotions, ringtones, logos, pictures, wallpaper, screensavers, java
games, real-time voting/polling, chat, interactive TV, text to screen, IVR
(interactive voice response), premium SMS, MMS, mobile video,
bluecasting, location-based services, and mobile media planning &
buying. ipsh! is part of The Marketing Arm network and a wholly owned
subsidiary of Omnicom Group Inc. and has offices in San Francisco, New
York, and London.
Isobar is the first truly global digital marketing services network

specifically designed to deliver creativity, innovation and agility across
creative, media, search, mobile, e-commerce, data and technology.
Isobar provides clients with a full service digital marketing offering
through its global network of 2,500 staff across 92 offices in 37 markets
worldwide. Isobar currently has online billings in excess of $1 billion.
Isobar and all the agencies in the Network share a clear communication
philosophy, "Creating Time". Our central belief is that brands need to
create experiences and communications that compel consumers to
choose to spend time with brands, to tell stories about brands and to be
in an active relationship with the brand. Time is now the true currency of
communication.
Additional Websites: www.eztxtmsg.com

Additional Brands: ipsh!, ipsh!net, eztxtmsg, ipsh! Messenger
Industry Categories: Agency, Aggregator, Application Provider, Location
Services, Market Research Firm
ipsh!
Isobar Global
30/F Cambridge House, Taikoo
Place
979 Kings Road, Quarry Bay
Hong Kong
www.isobar.net
+852 2523 4222
+852 2523 2380
Second Location
555 Market Street, Suite 1650
1285 Avenue of the Americas,

USA
www.ipsh.com
+1.415.355.9313
+1.415.355.9315
7th fl, Ste 304

New York, NY 10019
USA

Effective 5/31/08
Third Location
The Glasmill,
1 Battersea Bridge Road
London, SW11
UK
Vol 2, No 1
Third Location
10th Floor, Parker Tower
43-49 Parker Street
London , WC2B 5PS
UK
Second Location
475 Brannan, Suite 410
USA
+1.415.227.2121
+1.310.225.9573
www.mmaglobal.com
Page 82 of 178
Member Companies, J
J.D. Power and Associates is a global marketing information firm that

conducts independent consumer surveys of product and service quality,
customer satisfaction, and buyer behavior. Services include industry wide
and client-commissioned research, business-to-business consulting,
automotive forecasting, corporate training and performance improvement,
and media research. The firm does not review, judge, or test products
and services; rather it relies on the opinions and expectations of millions
of consumers who have actually owned the products and services being
rated. Annual syndicated studies are based on survey responses from
millions of consumers and business customers worldwide.
J.D. Power and Associates is best known for its work in the automotive
industry, where its metrics have become the industry standard for
measuring quality and customer satisfaction. A team of associates
worldwide conducts quality and customer satisfaction research across
industries including automotive, telecommunications, travel, real estate,
finance, marine, health care, utilities, consumer electronics, and
professional services. The firm's clients include numerous Fortune 500
companies as well as virtually all manufacturers in the U.S. market and
many internationally. J.D. Power and Associates has five U.S. offices and
international locations serving Canada, the United Kingdom/Europe, and
the Asia Pacific region. There are approximately 800 full-time associates
worldwide.
J.D. Power and Associates, based in Westlake Village, Calif., was
founded in 1968 as a privately held corporation. In April 2005, J.D. Power
and Associates and the Power Information Network were acquired by The
McGraw-Hill Companies.

2625 Townsgate Road Suite 100
Westlake Village, CA 91361
USA
www.jdpower.com
+1.805.418.8000
+1.805.418.8900
Jamster
Karl-Liebknecht-Strasse 5
Berlin, 10178
Germany
www.jamba.net
Jet Multimedia
Spain
www.jetmultimedia.es

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Member Companies, J
Jingle Networks
Jingle Networks, operator of the nations leading ad-supported directory
assistance service 1-800-FREE411, has significantly changed the directory
assistance market by giving consumers an anytime, anywhere source of free
information on the phone. 1-800-FREE411 is for anyone who owns a phone
and needs information but is dissatisfied with the high cost of directory
assistance. Jingle Networks has changed the industry by creating an exciting
new media channel through 1-800-FREE411. With over 225 million annual
calls, 1-800-FREE411 offers advertisers highly targeted and timely promotional
opportunities to reach a large but targeted customer base who are ready-tobuy, garnering a response rate twice that of other direct response media. For
more information, visit: www.free411.com.
Jinny enables network operators to deliver compelling personalised

messaging and media services to subscribers that add value and
increase mobile operator revenues. Jinnys product suite focuses on
increasing ARPU and on reducing costs and is built to open
standards and current specifications.
Jinny offers solutions that include carrier-grade messaging, routing
and filtering and rating and charging platforms. A complete turnkey
solution including software, hardware installation, deployment and
ongoing support is also provided. High Performance Core
Messaging Systems Jinnys core messaging systems, SMSC,
MMSC, USSD and Voicemail, provide carrier class platforms that
allow customers to deliver reliable and market-leading services to
their subscribers.
Services to Grow Revenue and Cut Costs Jinny builds on its
proven excellence in core messaging systems with offerings that
ensure that Operator services extend the revenue earned from
every subscriber or drives out waste and inefficiency in the network
traffic.
Mobile Advertising - Driving Rapid Revenue Growth Jinnys
Advertising Engine delivers effective mobile marketing over current
network technologies allowing operators to quickly add additional
revenue streams. The advertisements can be targeted at particular
user groups with sophisticated keyword and profile matching
techniques, making them more relevant than many of todays
advertising media.
Additional Brands: 1-800-FREE411

Industry Categories: Mobile Search, Application Provider, Marketing Channel

149 Commonwealth Drive, Suite 2060
Menlo Park, CA 94025
USA
www.free411.com
+1.650.617.6500
+1.650.617.6552
Jinny Software Ltd.

29 North Anne Street
Dublin 7
Ireland
www.jinny.ie, www.jinnysoftware.com
+353 1 887 2626
+353 1 887 2690
JNJ Mobile, Inc. develops and publishes MocoSpace, the premier mobile
community in North America. Join the fun at www.mocospace.com
Additional Websites: www.jnjmobile.com
Additional Brands: MocoSpace
138 Smith Road
Colchester, VT 05446
USA
www.mocospace.com
+1.617.407.4044
+1.617.407.4044

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Member Companies, J
Reaching over 140 million mobile subscribers through partnerships with 16

mobile operators and numerous content publishers, JumpTap's powerful
search and advertising solutions benefit the whole mobile Internet ecosystem:
JumpTap enables carriers to maintain a strong, sustainable position in the
mobile marketing value chain, drives traffic and revenue opportunities to
content publishers, and gives advertisers access to targeted customers.
Recently awarded the best advertising and marketing search engine award by
Visiongain and selected by IDC as one of the 10 emerging mobile players to
watch, JumpTap has developed the most comprehensive search and
advertising solutions in the market. For more information, please visit
www.jumptap.com.
Industry Categories: Mobile Advertising, Mobile Search
JumpTap
245 First St. Suite 1100
Cambridge, MA 02142
USA
www.jumptap.com
+1617.301.4550
+1.617.301.4599

Effective 5/31/08
Second Location
32 Habarzel St., Ramat Hachayal
Tel Aviv 69710
Israel
Third Location
Stureplan 4c, 4tr
Stockholm 11435
Sweden
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Member Companies, K
kajeet is a brand-new pay-as-you-go mobile phone service designed

exclusively for kids and parents navigating the tween years. The
company operates as a mobile virtual network operator (MVNO),
leveraging the spectrum and national network of a major wireless
operator. Kids will love that kajeet comes fully loaded with content and
applications relevant to their specific interests and activities, and that the
service can be personalized to their tastes. Parents will be happy with
the services simplicity and their ability to easily budget costs and manage
access to features and capabilities as kids grow - all without any longterm contracts or costly termination fees.

Pazar Sok. No. 8/1 Gayrettepe
Istanbul,
Turkey
www.kahkaha.com
+90 212 273 25 64
+90 212 273 25 67
kajeet, Inc.
7101 Wisconsin Ave, Suite 1111
Bethesda, MD 20814
USA
www.kajeet.com
+1.301.652.2818
+1.301.652.2907

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Member Companies, K
Kargo develops and publishes some of the worlds most innovative and exciting
mobile entertainment and lifestyle products. Kargo provides the most up to date
content capabilities that comply with carrier standards. Our capabilities enable
us to provide an incredibly quick time to market with dynamic customization to
meet the evolving needs of our partners programs. Our focus is to identify and
leverage the natural synergies shared between print, television, web and
mobile. We do this by focusing on the following areas:
Mobile Publishing/Messaging Services: With Kargos Advanced Messaging
Platform (KAMP) Kargo enables companies to generate rich messages and
manage subscription lists to communicate with their customers on a more
intimate level. Users benefit by receiving rich and timely information on the go
while publishers are empowered with the tools to receive valuable business
intelligence as well as monetize advertising and sponsorship opportunities.
Mobile Web: Kargo enables brands that wish to have a superior mobile
presence to enter the market quickly and easily. Kargo does this with minimum
backend integration and maintenance.
Kikucall, Inc. is a premier mobile services company helping brands,

agencies, and media companies reach consumers through unique
wireless programs. Kikucall offers innovative marketing strategies,
hands-on campaign management and support, and cutting-edge
technology. Kikucall programs are powered by Momix, the agency's
proprietary Mobile Messaging Platform.
Kikucall is a privately held company. The founder and chairman is
Brian Hecht, who is a veteran of numerous successful media and
marketing startups, including Tripod, Inc., which was acquired by
Lycos, and enews, a magazine marketing company which was
acquired by Barnes & Noble, Inc.
Kikucall is backed by Montefiore Partners; directors from
Montefiore are Martin Peretz, who is publisher and editor-in-chief of
The New Republic magazine and a co-founder of TheStreet.com,
and Daryl Otte, a veteran publishing executive formerly of the ZiffDavis M&A group. Operations are run from the company's
headquarters in Tribeca, New York City.
Mobile Personalization: Kargos extensive catalog of quality ringtones,

ringbacks, graphics and games is continuously updated and maintained. Kargo
distributes this content across every major carrier in the United States.
Additional Websites: www.fevermobile.com
Additional Brands: Fever, RedCarpet, GameDay, Runway
Kargo
36 East 12th St. 6th Floor
New York, NY 10003
USA
www.kargo.com
+1.212.979.7900
+1.212.979.7950
Kikucall
9 Desbrosses Street, #409
New York, NY 10013
USA
www.kikucall.com
+1.212.343.1485
+1.212.343.1973
Second Location
184 Munro St, Studio 1
Toronto, ON M4M 2B9
Canada
Kleine Zeitung Online-Service GmbH & Co KG

Schnaugasse 64
Graz, 8010
Austria
www.kleinezeitung.at

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Member Companies, K
Kona Interactive is a leading provider of software solutions for the marketing of

mobile services and content. Our Kona Caf' suite enables personalized
interaction directly to your target market, via their mobile device, by optimizing
the effectiveness of offline, online and mobile campaigns.
Kona helps Marketers and Agencies leverage their current campaigns by
delivering it directly and effectively to its intended audience mobile device,
establishing a 1 to 1 relationship with their customers. Our customers gain a
significant competitive advantage by using Kona Products to personalize their
marketing to their clients with the latest and most compelling mobile technology
available.
Additional Websites: www.aptxt.com
Additional Brands: ApTxt
Industry Categories: Application Provider, Agency, Brand, Content Provider,
Infrastructure Vendor, Market Research Firm
Kona Interactive
8700 Monrovia
Lenexa, KS 66215
USA
www.konainteractive.com
+1.913.647.7550
+1.913.538.7464

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Member Companies, L
Lavalife is ranked the #1 website for online dating in Canada* and is

ranked among the top 10 worldwide dating sites.** A leading provider of
products and services designed for singles, Lavalife connects, engages
and entertains through a variety of web, voice and mobile offerings.
Founded in 1987, Lavalife Corp. markets its products and services across
the United States, Canada and Australia. Lavalife's open-minded
approach to online dating allows singles to choose how they want to
"click" by offering three unique and distinctive services in personals:
dating, relationships and intimate encounters. Lavalife has attracted
millions of unique members who exchange 1.3 million messages every
day. For more information, visit www.lavalife.com.
Laola1.at Multimedia GmbH
Hosnedlgasse 25
Wien, 1220
Austria
Lavalife Mobile, a division of Lavalife Corp.

905 King Street West, Suite 500
Toronto, ON M6K 3G9
Canada
www.lavalife.com
+1.416.236.6300
+1.212.263.8338
Levendo Holidings LLC

Launched in 2005 as the nations first identity theft prevention service,
LifeLock requests fraud alerts and free credit reports from all three credit
bureaus for its members. LifeLock also requests their members names
be removed from pre-approved credit card and junk mail lists. In addition,
members receive LifeLocks WalletLock, eRecon and TrueAddress
services. WalletLock works to cancel and replace all documents and
personal identifying information inside a lost or stolen wallet. An ongoing
patrol of over 10,000 websites where criminals illegally trade and sell
information, eRecon searches specifically for matches on members
Social Security numbers, credit card numbers, drivers license numbers
and email addresses to make sure theyre not being sold or traded.
LifeLocks TrueAddress service alerts members if they have had a
change of address form filed in their name, a tactic used by identity
thieves to reroute consumers mail. All LifeLock members are backed by
LifeLocks $1 million service guarantee.
Famous for its CEO giving out his Social Security Number in advertising
and national press, the company is experiencing strong growth.
LifeLock is a private company backed by Goldman Sachs, Kleiner
Perkins Caufield and Byers, as well as Bessemer Venture Partners.
Industry Categories: Financial Services, Application Provider, Content
Provider
Industry Categories: Security, Content Provider

200 Executive Way
Ponte Vedra, FL 32082
USA
www.levendo.com
+1.310.316.4408
+1.310.316.4178
LifeLock, Inc.
60 E Rio Salado Parkway, Ste 400
Tempe, AZ 85281
USA
www.lifelock.com
+1(480) 682-5100

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Member Companies, L
Lightspeed Research is global interactive data solutions provider

delivering market research results through global panels and products.
Through its network of panels, Lightspeed Research provides access to
household members in North America, Europe, and Asia-Pacific.
Lightspeed Research's panels are recruited and maintained to ensure
quality and representative sampling to support studies that range in
scope and complexity across most industry sectors. Lightspeed Research
operates panels covering healthcare, finance, automotive, B2B, mobile,
media, beverage, travel, sports & leisure, and family. The company also
provides custom panel solutions for clients, building customized panels to
address specific client needs.
Limbo is the largest, fastest growing mobile community, with two million
passionate members and a monthly reach over five million people. Limbo
makes life more social by giving us more from our mobile phones: more
friends, more fun, more connections, more rewards. Limbo is free for
everyone to use and is paid for by friendly and valuable advertising.
Limbos innovative social games and services are served with a touch of
humor and a fresh perspective - it's the playground in your pocket.
Lightspeed Research is a member of WPP, one of the world's leading

communications services companies. For more information, please visit
www.lightspeedresearch.com or send an e-mail to
info@lightspeedresearch.com.
Lightspeed Research
180 Mt Airy Road, Suite 100
Basking Ridge, NJ 07920
USA
www.lightspeedresearch.com
+1(908) 630-0542
+1(908) 630-9436

Effective 5/31/08
Second Location
4 Queens Road, The Old Town Hall
Wimbledon SW19 8YB
UK
Third Location
Level 12, 99 Walker Street
North Sydney, NSW 2060
Australia
Vol 2, No 1
Industry Categories: Content Provider, Application Provider, Brand,

Location Services, Market Research Firm
Limbo Inc
270 East Lane
Burlingame, CA 94010
USA
www.limbo.com
+1(917) 774-1233
+1(650) 347-4324
www.mmaglobal.com
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Member Companies, L
LimeLife Inc is the only publisher of wireless content and applications

exclusively focused on the women's market. The company's products are
based on unique insights about what women seek in mobile
entertainment experiences derived from the company's proprietary
research conducted with women ages 15+. Products include wireless
games, wallpapers and daily text messages, with lifestyle tools coming
soon. LimeLife distributes its mobile applications through the company's
relationships with multiple wireless carriers, including Cingular, Sprint, TMobile, and Verizon Wireless. In 2007, LimeLife will launch four mobile
software titles based on Time's top-tier magazine properties through a
unique content partnership with Time, Inc. LimeLife's direct-to-consumer
website (www.limelife.com) extends the ways in which women can
discover and purchase mobile content, including a wide selection of
fashion wallpapers, subscriptions to lifestyle text messages, and a variety
of entertaining games. The website reaches several hundred thousand
monthly visitors, making it one of the most highly trafficked sites among
mobile content publishers. LimeLife is marketing the new web site to
female consumers in a number of ways including online advertising,
search engine marketing, coverage in women's consumer magazines,
targeted e-mails, and innovative promotional campaigns with wireless
carriers and major consumer brands such as Procter & Gamble.
LiveWire Mobile, a subsidiary of NMS Communications Corporation, is a

global provider of managed personalization services for mobile operators.
LiveWire Mobile's integrated suite of music and video services includes
ringback tones, ringtones and full track downloads, as well as dedicated
content and service marketing. LiveWire Mobile makes mobile
personalization services easier to use and helps operators drive service
usage and adoption. For more information, please visit
www.livewiremobile.com.
Additional Brands: Girls Night Out Solitaire, Girls Night Out BlackJack,
Word Heaven, Hollywood Hangman, Flutter, Daily Dose
LimeLife, Inc.
4300 Bohannon Drive, Suite 230
Menlo Park, CA 94025
USA
www.limelife.com
+1.650.292.5190
+1.650.321.7510
LiveWire Mobile
One Monarch Drive, Suite 203
Littleton, MA 01460
USA
www.livewiremobile.com
+1(508) 271-1000
+1(508) 271-1300
LOC-AID, based in Boca Raton Fla., provides a suite of award-winning

LBS solutions including Friend Finder, Location-aware Mobile Marketing
platform and social networking applications.
Additional Brands: LOC-AID People, Mobile Marketing ACE (Application
Creation Engine), LOC-AID Treasure
1225 Broken Sound Parkway NW, Suite C
Boca Raton, FL 33487
USA
www.loc-aid.net
+1.561.245.9468
+1.561.245.9476

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Member Companies, L
The LOVO Lifestyle Assistant is a mobile leisure and lifestyle guide

which, owing to detailed interest profiles from registered customers, is
able to provide customized leisure recommendations (restaurants, bars,
hotels, museums, shopping etc.) on the users mobile phone. Like the
leisure tips, personalized advertising messages (text and banner) are
also embedded on the basis of the interest profiles. The recommendation
engine ascertains the best leisure tips (and advertising messages) for the
consumer on the basis of the following parameters: current mood and
requirements of the consumer, location, weather, season, time of day,
consumer's individual basic tastes, personal interests, preferences and
hobbies, and the opinion of the lifestyle group to which the consumer
belongs. Based on these parameters, LOVO ascertains suitable tips for
every situation along with the optimum advertising message, making
LOVO to a very powerful mobile marketing instrument.
LSN, inc. is a leading provider of mobile media and marketing solutions

for top brands, media companies and local advertisers. Through our
proprietary technology, our Local Wireless division delivers the largest
single source network of local content to wireless carriers covering more
than 200 million subscribers while enabling local media properties to
successfully integrate their wireless initiatives. Our Mobile Technologies
division delivers and manages local and national direct mobile marketing
programs for large brands and local advertisers. Mobile Technologies
provides clients with effective direct marketing programs via the mobile
channel.
Additional Websites: http://m.lovo.cc
Additional Websites: www.gowithsms.com, www.mobiletech.com

Additional Brands: Local Wireless, Go With SMS, txt4fun,
txt4sports, txt4savings / txt2save, txt2voteSM, OnthegoSM
Industry Categories: Location Services, Agency, Application Provider,

Content Provider, Mobile Search
Industry Categories: Content Provider, Aggregator

Liechtensteinstrasse 57/2
Vienna A-1090
Austria
www.lovo.cc
+43 664 346 6655
+43 8048 053 7626
LSN, Inc.
1000 Abernathy Road Suite 1110
Atlanta, GA 30328
USA
www.lsnmobile.com
+1(678) 366-1308
+1(678) 366-1301

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Member Companies, M
M is a new product development and delivery business, focused on

modern consumer lifestyles. In particular, M addresses consumer needs
that are related to, or can be resolved by, the widespread use of mobile
phones around the world. M's core product to date is the M System. The
M System exploits proprietary and patented technology and uniquely
enables retailers, manufacturers and telecommunications network
operators to attract new customers expand consumption and increase
loyalty by:
Selling virtual products
Incentivising their customers with innovative promotional rewards
Offering new services relevant to consumer lifestyles.
The M System also enables retailers, leading brands and
telecommunications network operators to partner easily and effectively in
order to engage with willing shoppers in a one to one dialogue based on
regular insights into their recent and cumulative shopping behavior. The
M System has been created by a management team with blue-chip,
boardlevel experience in food retailing, FMCG manufacturing, banking
and retail IT systems, mobile telecommunications, consumer and trade
marketing, retail and merchant banking and international treasury
management.
M Cashback
1 Royal Exchange Avenue
London EC3V 3LT
UK
www.m-ontheweb.com
+6622318435
+66 2231 8121
M:Metrics
83 South King Street, #301
Seattle, WA 98104
USA
www.mmetrics.com
+1.206.447.1860
+1.206.447.1855
Second Location
Zuellig House 3rd floor,
1-7 Silom Road, Silom, Bangrak.
Bangkok, 10500
Thailand
Third Location
Darmawangsa Square Unit 26,
Jl. Darmwangsa VI, No.26
Jakarta, 12160
Indonesia
Fourth Location
Room 2108, Universal Mansion,
No. 168 Yu YuanRoad,
Jing An District, Shanghai
200040 Shanghai
China
Fifth Location
3101 - A - East Tower,
Philippines Stock Exchange Centre
Pasig City, 1605
Philippines

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Member Companies, M
Madhouse is China's Largest and Most Intelligent Mobile Advertising

Network, providing leading-edge mobile marketing solutions to bring
advertisers together with mobile publishers to unleash the power of
mobile media advertising.
MLB Advanced Media is the interactive media and Internet arm of Major
League Baseball and manages the 30 club site
Madhouse offers three key services:

MadSolutions: A platform of Mobile marketing solutions and
campaign management services, encompassing mobile innovations
featuring mobile interactive messaging platform, site building and
visual optimization, integrating wireless applications such as
location-based SMS broadcasting, Bluecasting and 2-Dimentional
Code technologies to enhance marketing effect and consumer
interaction.
MadServing: A highly intelligent, fully-automated, in-house system
that serves specially targeted ads to mobile websites and client
media, and provides detailed reports on performance.
MadNetwork: Chinas largest and the most intelligent mobile ad
network that Madhouse has built for advertisers and ad agencies
consisting of 1,100 + major publisher sites representing 65%+ of
total Chinas mobile internet traffics.
Additional Brands: Madhouse, MadSolutions, MadServing, MadNetwork
Additional Websites: www.mlb.com, MLB.com operates the 30 club

websites and mobile services
Industry Categories: Content Provider, Application Provider, Brand
Madhouse Inc.
Room 706, Cloud Nine Plaza.
No. 1118 West Yan An Road.
Shanghai
China
www.madhouse.cn
+ 86-21 61159760
+86 21 6115 9755
Second Location
B-618B,
Nanxicang Business Tower,
A22 Dongsishitiao,
Dongcheng District
Beijing, 100007
China

75 9th Avenue, 5th Floor
New York, NY 10011
USA
www.mlb.com/Mobile
+1(212) 485-8419
+1(212) 485-3485
Third Location
Room 2706, Zhongkangge Oriental
Times Plaza, No. 12 Hubin West
Road
Xiamen, Fujian 361001
China

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Member Companies, M
MangoMOBILE, combines a highly experienced group of strategic

mobile marketers with one of the most technologically advanced mobile
marketing platforms in the industry to help brand marketers, agencies,
wireless carriers and content providers engage consumers one-on-one
via mobile marketing campaigns. A member of the Omnicom Group,
MangoMOBILE is headquartered in Dallas, TX, and has offices in
Chicago, IL and New York City.
For further information on any of our programs please visit our website at
www.mangomobile.com.
MarketTools is the defining provider of on-demand market research,

giving companies and individuals the ability to continuously understand
their target customers through innovative approaches based on advanced
technology, research expertise, global market reach and an online panel
community of over 2.5 million individuals worldwide. MarketTools fullrange of research applications and services provide organizations from
Fortune 500 companies to small businesses and non-profits with unique
access to their target markets to uncover unmet needs, reduce time to
market and capture market share.
Additional Brands: Zoomerang, Ztelligence
Industry Categories: Mobile Marketing Solutions, Agency
Industry Categories: Market Research Firm, Content Provider
MangoMOBILE
2701 Dallas Parkway Suite 180
Plano, TX 75093
USA
www.MangoMobile.com
+1(972) 473-2002
+1(972) 473-2005
MarketTools
150 Spear Street, Suite 600
USA
www.markettools.com
+1.415.957.2278
+1.415.957.2183
mBlox is the worlds largest mobile transaction network. We are in the

business of connecting companies with customers. The company
specializes in simplifying the complexities, commercial and technical, of
mobile billing and message transmission for our clients.
MBmobileinteractive, LLC is an industry leader in mobile marketing and

content delivery. MBmobile helps companies add new revenue streams
by leveraging the mobile marketing channel.
Via a carrier-grade network, mBlox enables companies to communicate

with mobile subscribers on more than 500 carriers in 180 countries,
millions of times each day. In the U.S. market, we can deliver messages
to 93% of all mobile subscribers via our direct carrier connections.
mBlox maintains a unique position in the mobile industry as the only
company to focus its resources on the commercial and technical
complexities of mobile billing and message delivery, therefore we do not
compete against our customers.
For further information, visit www.mBlox.com.
Direct to Consumer Content Delivery and Billing. Whether you have

existing content that you wish to make available to a mobile audience, or
need a mobile storefront, MBmobile has a solution for you. Handling over
400,000 mobile billing transactions per month MBmobile has the technical
and advertising expertise to help you generate new revenue streams.
Interactive Media. MBmobile has turnkey applications allowing you to
develop and manage mobile initiatives through a variety of media
formats, including television and radio. Engage your audience by allowing
them to interact with your program through their mobile phone. Increase
brand awareness and sponsor value through mobile alerts and updates
sent to your audience. Mobile marketing offers a wealth of opportunities
for marketers to communicate with customers in exciting new ways. Let
us guide you through this new marketing medium.
mBlox
485 East Evelyn Ave
Sunnyvale, CA 94043
USA
www.mblox.com
+1(408) 617-3700
+1(408) 617-3799
MBmobileinteractive, LLC
1490 W 121st Ave, Ste 201
Westminster, CO 80234
USA
www.mbmobileinteractive.com
+1(303) 464-8164
+1(303) 464-8218

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Member Companies, M
Media Layers is a leading, global provider of mobile advertising solutions.

With its proprietary and innovative technology, the company is creating
new paradigms of highly personalized and relevant ad targeting for each
user. Coupled with our focus and expertise in video & rich media, this
ensures a valuable and exciting experience for end users, thus
maximizing Mobile Advertising campaigns ROI.
Media Layers offers the industrys most comprehensive mobile
advertising solution, synchronizing all processes and players across the
value chain, while creating a win-win situation for mobile operators,
advertisers and content owners.
Media Contacts
Boston, MA 02199
USA
www.mediacontacts.com
+1(617) 425-4100
Media Layers
27 Maskit St.
Herzliya 12840
Israel
www.medialayers.com
+972 737 907 240
+972 995 670 79
Mediavivence is a company dedicated to the design, development and

implementation of marketing technological solutions that qualify new
interactive bonds between the companies and their clients or prospects.
The concept that we are impelling is "Brand Experience" understanding it
as the fact to create a brand atmosphere where the consumers choose
the way they interact with brands, based on their technology preferences,
generating a 360 customer experience increasing brand equity. Besides
the interconnection with mobile operators and the good relation we have
with them, we mix different mobile technologies with traditional
relationship marketing strategies in order to design and implement new
strategic and disruptive marketing tools, through conversion of raw
breakthrough and legacy technologies into easy to use, quick to adopt,
reliable products with compelling user experiences. (We integrate legacy
and new trend Technologies such as SMS, MMS, S@T, WAP, WEB,
J2ME, IVR, Blogs, Bluetooth, social networks, CRM, CEM, etc.)
Mediavivence is integrated by a group of professionals with more than 15
years of experience in marketing and mobile solutions, working in
telecommunications market, and leading mobile campaigns for
multinationals companies in the Banking, Retail and Massive markets.
Industry Categories: Agency, Application Provider, Aggregator
Mediavivence
Alicia M de Justo 740 piso 1 of 5
Ciudad Autonoma de Buenos Aires
Buenos Aires C1107CFK
Argentina
www.mediavivence.com
+(5411) 4342-2481
+(5411) 4342-2481
Medio Systems, Inc.

701 Pike Street , Suite 1500
Seattle, WA 98101
USA
www.mediosystems.com
+1.206.262.3700
+1.206.262.3799

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Member Companies, M
Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in

software, services and solutions that help people and businesses realize
their full potential.
Industry Categories: Application Provider, Brand
MGM Grand
3799 Las Vegas Blvd S
Las Vegas, NV 89109
USA
www.mgmgrand.com
+1(702) 891-1680
+1(702) 891-1688

One Microsoft Way
Redmond, WA 98052-6399
USA
www.microsoft.com
+1.425.882.8080
+1.425.936.7329
Millennial Media provides mobile advertising solutions to advertisers,

publishers and mobile operators. Through our family of mobile ad
products, technologies and services, we deliver mobile advertising
campaigns and solutions for advertisers who are looking to this exciting
new medium for reach, exposure and performance. We also provide a
clear path for publishers and operators to access and optimize this new
revenue opportunity. We have deep knowledge of both the mobile media
and online advertising space, and offer services to benefit publishers,
advertisers, and operators. We deliver results, and stand behind our
commitment to the customer experience.
MindMatics is a global leader for the developing and implementing mobile

services. As a full service provider, MindMatics comprises four divisions:
Mobile Messaging, Mobile Applications, Mobile Content, and Mobile
Marketing. MindMatics enables over 500 businesses and their mobile
services needs, including Interactive TV and mobile CRM. MindMatics
was founded in 2000 and employs a staff of more than 140 across its
offices in Munich, London, New York, and Los Angeles.
Additional Websites: www.mindmatics.co.uk, www.mindmatics.de

Industry Category: Mobile Advertising Network

2400 Boston Street, Factory Building, 3rd Floor
Baltimore, MD 21224
USA
www.millennialmedia.com
+1.410.522.8705
+1.410.522.8706
MindMatics, LLC
New York, NY 10017
USA
www.mindmatics.com
+1.212.355.8241
Second Location
Marcel-Breuer-Strasse 18
Munich, 80807
Germany
Third Location
Macmillan Building, 8-14 Crinan
Street
London, N1 9SQ
UK

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Member Companies, M
mInfo is a leading provider of Mobile Search Servicewith two mobile

search products families. mInfo Search (for Chinese users) and Guanxi
(for English users). mInfo is headquartered in Shanghai, with offices in
Beijing and Chengdu. Our mission is to utilize advance technologies to
improve the daily lives of the Chinese consumer by providing the most
intuitive and innovative mobile information services available.
M-invent inc is a U.S registered, wholly owned subsidiary of 2ergo Group

plc, a UK based company listed on the London Stock Exchange (RGO)
www.2ergo.com.
2ergo is a leading provider of interactive and convergent communications
solutions using mobile phone technologies, fixed-line telecommunications
and the internet.
The Group provides end-to-end solutions in the growing mobile sector by
enabling organizations to advance the use of technology, switch on new
revenues, optimize business processes and open up new marketing
channels. The Group's client base includes a broad section of industries
including mobile operators, media, entertainment, retail, consumer goods,
automotive, leisure, travel, marketing agencies and education. The Group
is unique amongst mobile technology players by offering clients a
complete menu of mobile applications, solutions, content and services.
The Group has the ability to completely meet the end-to-end needs of
both B2B and B2C focused enterprises. Its portfolio of solutions and
services, bridge the entire mobile industry value chain.
Additional Brands: mInfo Search - mInfo SMS:1066 958866, Guanxi

Search - Guanxi SMS:1066 95882929
mInfo Information Technology Co.,
Ltd.
28F City Gateway,
398 North Cao Xi Road,
Xu Hui District, Shanghai 200030
China
www.minfo.com
+0086 21 60904388
+0086 21 64399150
Industry Categories: Brand, Application Provider, Content Provider,

Aggregator, Infrastructure Vendor, Location Services
Second Location
m-invent
Suit 1510 NO.19

Chao Wai Street
ChaoYang District
Beijing 100020
China
481 Eighth Avenue, Suite 1557

New York, NY 10001
USA
www.m-invent.com
+1.212.239.4440
+1.212.239.4260
Industry Categories: Agency, Infrastructure Vendor, Location Services

MMCast Inc.
9701 Wilshire Boulevard
Beverly Hills, CA 90212
USA
www.mmcast.net
+1(310) 860-9013
+1(310) 388-3002

Effective 5/31/08

7155 Old Katy Road, Suite 100 North
Houston, TX 77024
USA
www.mo7mobile.com
+1(281) 822-6850
+1(281) 822-6865
Vol 2, No 1
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Page 98 of 178
Member Companies, M
Mobext is the mobile marketing division of Havas Digital. It has presence

in six countries in its first year of activities.
Mobiento is the mobile marketing market leader in Scandinavia, working

with brands such as H&M, Volvo, Stimorol, Coca-Cola and others.
Mobiento has won "Best Use of Mobile Marketing" awards at the 2006
and 2007 MMA Awards.
Mobiento helps companies and organisations to utilise the mobile
channel to create, develop and capitalize on their customer relations.
Mobiento has been active in mobile and digital marketing since 2000. The
company has offices in Stockholm, Copenhagen, and Oslo, and is owned
by Edda Media A/S and management. In 2007 Mobiento launched the
mobile ad network Adiento. www.adiento.se
Additional Websites: www.havasdigital.com
Additional Websites: m.mobiento.com (mobile site), www.adiento.se
Additional Brands: Havas Digital
Additional Brands: Adiento Mobile Ad Network
Industry Categories: Agency, Mobile Ad Network
Mobext
Avda General Peron 38
Madrid 28020
Spain
www.mobext.mobi
Second Location
Boston, MA 02199
USA
Third Location
Prolongacion Pasweo de la
Reforma 1015 - Torre a Piso 24
Col. Desarrollo Santa Fe Mexico D.F. 1376
Mexico

Wallingatan 2
Stockholm SE 11160
Sweden
www.mobiento.com
+46 8 225710
+46 8 222070
Fourth Location
Rua Luigi Galvani, 42 - 11 andar
So Paulo Brooklin 04575-020
Brazil
Second Location
Akersgate 28
Oslo 158
Norway
Third Location
Virumgrdsvej 25
Virum 2830
Denmark
Fifth Location
11 Square Leon Blum
Puteaux Cedex 92806
France

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Page 99 of 178
Member Companies, M
Denver-based Mobile Accord, Inc. provides turnkey tools for

organizations to leverage the power of mobile technology using SMS (text
messaging), PSMS (premium SMS), and mobile content (ringtones,
wallpapers, etc.). With connectivity to all major North American wireless
carriers Mobile Accord offers its clients a reach of nearly 200 million
mobile phone subscribers. Mobile Accord can easily make any part of an
organization's existing outreach efforts mobile -- for example, distributing
urgent action alerts, volunteer opportunities, or donation requests via text
message.
As the first company in the United States to offer mobile tools specifically
built for non-profit organizations, Mobile Accord is unique in its ability to
facilitate wireless fundraising and constituent outreach campaigns while
also helping clients understand the immense power of mobile technology.
DeviceAnywhere by Mobile Complete solves one of the biggest

challenges facing mobile app/content developers - access to handsets in
target carrier networks. DeviceAnywhere is a revolutionary online service
that provides access to more than 1000 real handsets, on live worldwide
mobile networks, remotely over the Internet, meeting all development,
porting, testing, and monitoring needs. Unlike emulator/simulator-based
solutions, DeviceAnywhere employs real, physical handsets so,
anything that a user can do with a device in his/her hand, he/she can do
with the handsets in DeviceAnywhere in real-time. This includes tasks
such as pressing device buttons, tapping on touch screens,
connecting/disconnecting the battery, viewing the LCD, listening to
ringers and speakers, and opening/closing a handset. Cost-effective
and efficient, DeviceAnywhere eliminates the burden of manual testing
and the high costs of acquiring handsets and service plans, as well as
enables developers to bring content to market faster than ever before.
Beyond remote access, mobile content developers can also perform
automated testing through DeviceAnywhere Pro
(http://www.deviceanywhere.com/da_pro/index.htm), and perform 24x7
Quality of Service (QoS) monitoring through DeviceAnywhere
Monitoring (http://www.deviceanywhere.com/da_monitoring/index.htm)
to ensure ongoing quality and availability of their products.
Additional Websites: www.tryphone.com
Additional Brands: Tryphone, DeviceAnywhere
Industry Categories: Application Provider, Mobile Application Testing

Solution
Mobile Accord, Inc.

2150 29th Street, Suite 200
Denver, CO 80211
USA
www.mobileaccord.com
+1.303.531.5505
+1.303.531.5509
Mobile Complete
1730 South Amphlett Blvd. Suite 300
San Mateo, CA 94402
USA
www.deviceanywhere.com
+1(888) 675-8612
+1(650) 240-3885
Second Location
29th Floor One Canada
Square, Canary Wharf
London E14 5DY
UK

Effective 5/31/08
Vol 2, No 1
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Third Location
27 avenue de lOpra
Paris 75001
France
Fourth Location
Elisabethstrasse 91
Munich 80797
Germany
Page 100 of 178
Member Companies, M
Mobile Data Systems, Inc. is a privately held company based on Long Island,
New York that is committed to creating the interactive link between traditional
media and its target audience. The companys universal visual search
application, ClicnC, decodes bar coded and digitally watermarked printed
media using industry standard mobile device and cell phone platforms. Mobile
Data Systems is enabling consumers to interact with product packaging,
printed advertisement, and a growing list of other printed media. ClicnC is
redefining how the world markets products and services by enabling
businesses to reach, attract and increase the responsiveness to their brands
and advertising initiatives though interactive campaigns.
MobileDreams is a full service mobile marketing agency.

MobileDreams provides strategy, creativity and technology using
the mobile phone as a tool of interaction and as a medium itself.
Additional Websites: clicnc.com, personalcodes.com, urcodes.com
Additional Websites: www.microeditions.com
Additional Brands: CLICnC, CLIC2C

Industry Categories: Mobile Search, Application Provider
Industry Categories: Agency, Application Provider, Content Provider
Mobile Data Systems

110 Lake Ave South Suite 35
Nesconset, NY 11767
USA
www.mobiledatasys.com
+1(631) 360-3400
+1(631) 360-3268
Comandante Franco 4.
Madrid 28003
Spain
www.mobiledreamsfactory.com
+34 91 395 2299
+34 91395 2967
Second Location
Lope de Vega 124. Interior 4
Mexico City 11570
Mexico
Third Location
415 Madison Av.
New York, NY 10017
USA

605 Third Avenue
New York, NY 10158
USA
www.espn.com/wireless/
+1.212.916.9200
+1.212.916.9249

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Member Companies, M
Established in 1999, Mobile Messenger is an Australian headquartered

company that develops innovative, Ready To Go mobile entertainment
solutions.
Our global reach and industry expertise covers North America, Canada,
Australia and New Zealand. With physical offices in Australia and North
America. We recently received recognition of our fast growth, placing 5th
in the prestigious Australian BRW Fast 100 (Fastest Growing
Companies in Australia).
Mobile Messenger facilitates all aspects of mobile phone entertainment from concept, creative, delivery, technology, billing, customer service to
analysis. The company provides a complete managed service to their
clients.
ONE2ONE es una empresa espaola lder en servicios de marketing

mvil, dedicada al diseo y ejecucin de proyectos a medida para sus
clientes, con desarrollos y plataformas tecnolgicas exclusivas para el
mvil. Fundada hace un ao y medio se ha convertido en lder por su
capacidad para ofrecer servicios exclusivos a empresas de gran
consumo y entretenimiento, as como agencias de publicidad, marketing
y comunicacin, a las que aporta el canal de interactividad mvil como
herramienta para llegar directamente a los consumidores. Internet mvil,
aplicaciones y software, servicios de proximidad y mensajera SMS y
MMS, han sido hasta la fecha los servicios m s demandados por los
clientes de ONE2ONE, que tambin pueden hacer uso de la herramienta
Mobile Marketing An lisis Tool (MMAT) para gestionar o hacer
seguimiento Industry Categories: Agency, Application Provider
de sus propias campaas.
The Mobile Messenger team has expertise, energy, professionalism,

drive and determination. We strive for service excellence, with cutting
edge development and reliability. Mobile Messenger provides you with
the partner that you can count on.
Mobile Messenger
60 E 42nd Street
New York, NY 10165
USA
www.mobilemessenger.us
+1.800.747.4024
+1.800.747.4193

Effective 5/31/08
Mobile One2One
C/Luchana N 23 4 Planta
Madrid, 28010
Spain
www.mo2o.com
+34 917883250
+34 913103876
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Member Companies, M
Mobile Posse, Inc., a privately-held company based in McLean, VA, is the

leading provider of a permission-based idle screen delivery solution for
mobile content and advertising. Using proprietary patent-pending
technology, Mobile Posse allows marketers to radically enhance their
reach and conversion rates in a cost-effective manner while
strengthening relationships with consumers. Mobile Posse is the first
company to commercially rollout the delivery of a permission-based idle
screen solution with a U.S. carrier. Mobile Posse is realizing
unprecedented click-through rates reflecting high consumer engagement
and satisfaction with the service.
Mobile2Win (M2W) is the leading technology platform provider to media

companies enabling them to interact with and publish content to mobile
consumers. Using M2Ws platform, media companies can: a) Interact
with mobile consumers (e.g., through SMS & mobile Internet) b) Publish
content (e.g., music or video downloads) c) Create products (e.g.,
targeted news subscription services). M2Ws platform also extends to the
operator level, enabling them to seamlessly deliver content to consumers
from multiple media companies. M2W addresses a key concern for media
companies the issue of how to monetize their content via the telecom
medium.
Mobile Posses solution delivers graphically rich and interactive

messages to participating subscribers mobile phones periodically during
the day and includes content such as weather forecasts, sport scores,
entertainment, and information about local events, as well as occasional
promotional offers and exclusive discounts. Messages are delivered to
the phone when it is not in use and are automatically saved by the
application for later review and redemption.
Mobile Posses solution supports a variety of calls to action as well as the
ability to conduct surveys. Operators are leveraging Mobile Posses ability
to deliver targeted CRM messages to their subscribers and driving
discovery and visibility of existing products and services, in addition to up
selling and cross selling other products. For more information about
Mobile Posse, please visit www.mobileposse.com.
Industry Category: Mobile Content and Advertising
Industry Categories: Content Provider, Agency, Aggregator, Application

Provider
Mobile Posse, Inc.

7600 Colshire Drive, Ste. 110
McLean, VA 22102
USA
www.mobileposse.com
+1(703) 348-4084
+1(703) 286-0888
Mobile2win
3rd Floor, Todi Estate, Sun Mill Compound, Lower Parel
Mumbai, Maharashtra 400013
India
www.mobile2win.com
+91 22 66541468
+91 22 66541469
MobileMarketing.at
Hietzinger Kai 199/14 1130
Austria
+43/1/8908955

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Page 103 of 178
Member Companies, M
Mobilera is a leading and independent mobile services provider, offering

innovative new age marketing agency services to and through mobile
telecom operators, media companies and brands. It was established in
2001 in Istanbul by four young entrepreneurs who have been in mobile
industry since the commercial introduction of GSM services in Turkey in
1994. Mobilera currently have offices in Turkey, Kazakhstan, Georgia,
Moldova and Bulgaria and a subsidiary in Ukraine, offering Managed
Acquisition Services to mobile operators. Company currently employs
over 200 employees in total and has aggressive expansion plans. The
company started its operations in 2001 and today holds vast know-how &
experience in Community Marketing Programs, Mobile Marketing and
Advertising. According to Deloitte Fast 500 Research 2006, Mobilera
was listed as The Fastest Growing Technology Company in Turkey and
The Second Fastest Growing Telecoms Company in EMEA. Two years
in a row (2007&2008); Mobilera holds a seat in the Board of Directors of
the Mobile Marketing Association (MMA) EMEA Chapter, as well as a
seat in Mobile Advertising Committee.
Industry Categories: Agency, Application Provider, Managed Services
MOBILERA
Odakule Is Merkezi Kat:9 Tepebasi
Instanbul, Beyoglu 34430
Turkey
www.mobilera.com
+90 (212) 245 33 00
+90 (212) 245 18 45
mobilkom Austria AG & CoKG

Obere Donaustrae 29
Wien, 1020
Austria
www.mobilkom.at
Mobiltim Iletisim Kurumsal Hizmetler A.S.

Ideal Site A Blok No:127 Cumh. Cad. Idealtepe
Istanbul, 34841
Turkey
www.mobiltim.com
+90 216 3670800
+90 216 3670188
Mobisix
2101 Rexford Road, Suite 300W
Charlotte, NC 28211
USA
www.mobisix.com
+1(704) 227-0700
+1(704) 227-0703

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Member Companies, M
MobiTV, Inc. is the leading provider and platform for content delivery over
mobile and broadband networks; delivering live television, premium and
primetime programming, video-on-demand, satellite and digital music
services from the top broadcast and cable television networks and major
music labels to millions of users worldwide. Founded in 1999, MobiTV is
a privately held company headquartered in Emeryville, CA.
Additional Brands: MobiTV, MobiRadio, MobiTV 2
MobiTV, Inc.
6425 Christie Ave, 5th Floor
Emeryville, CA 94608
USA
www.mobitv.com
+1.510.450.5000
+1.510.450.5001
MobiTX Inc.
4301 Westbank Dr., Bldg B, Suite 150
Austin, TX 78746
USA
www.mobitix.com
+1(512) 327-1502
Industry Categories: Agency, Application Provider, Aggregator, Content

Provider, Location Services, Mobile Search

55 Station Road
Beaconsfield Bucks, HP9 1QL
UK
www.mobixell.com
+44 0 1494 683737
+44 0 1494 731802

Rua Antnio de Albuquerque, 271, 13
Belo Horizonte, MG 30112-010
Brazil
www.mobx.com.br
+55 31 2108 2222
+55 31 2108 2222

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Page 105 of 178
Member Companies, M
For brand marketers and retailers looking to influence consumers

shopping habits and buying decisions, Modiv Media orchestrates relevant
retail messages and improved shopping experiences at exactly the right
moment in exactly the right place. Modiv Medias multi-touch platform
delivers consumer-convenient media through in-store self-service
solutions and on-the-go shoppers mobile phones. Unlike other retail
media companies, Modiv Media removes the complexity out of providing
the right offers and ads, delivery timing and self-service solutions when
consumers are at their moment of decision with what, where and when
to buy.
With Modiv Medias multi-touch platform, consumers benefit by saving
time and money with self-service options and instant product information,
specials and rewards, while retailers can boost operational efficiencies,
loyalty and sales. Retail leaders such as Stop & Shop, Giant Eagle,
Ukrops and Subway rely on Modiv Media for measurable ROI gains.
Modiv Media has received several accolades: 1st place at the Wireless
Emerging Technologies Award at CTIA WIRELESS 2006; Gold Star
Award in Mobile Marketing/CRM Category at MobileVillages 2006 Mobile
Star Awards; GEM Award for Best Systems and Programs; Innovation
Award from the Global Mobile Marketing Association; and the 2005
Global Retail Technology Award for Best In-Store Innovation.
Momail is focused on offering a global e-mail service for mobile devices.

Through patent pending in-house developed technology, Momail makes a
reality of optimal mobile communication for all mobile devices. Via a
growing network of partners offering mobile services based on Momails
products and technology, Momails vision is for mobile email
communication to be synonymous with - Momail.
Momail is mobile email the way it should be. It is easy to setup, easy to
use, has many useful and smart functions and a very low TCO. Momail
utilizes its patent pending technique, MMOPE (Mobile Message
Optimization & Protection Engine), to optimize every email to the mobile
phone on which it will be shown. Uniquely in the market, all content is
optimized for the handset model to which it will be sent, thus the size of
incoming emails and attachments may be reduced up to 99,9 percent. In
addition, documents and pictures are scaled, rotated and converted in
real-time.
The combination of these features provides consumers with the fastest,
smartest and most cost-effective mobile email solution on the market
today.
Modiv Media, a service of Vayusa, Inc., is privately held and based in the
Boston area. To learn more, please visit www.modivmedia.com.
Industry Categories: Mobile Commerce, Application Provider
Industry Categories: Application Provider, Service Provider
Modiv Media
1250 Hancock Street, 502N
Quincy, MA 02169
USA
www.mobivmedia.com
+1.617.826.3200
+1.617.826.3232
Momail
PO Box 60084
Limhamn, Malmoe SE-216 10
Sweden
www.momail.com
+46 40 6082680
+46 40 6082679
Industry Category: Device Manufacturer
Industry Categories: Application Provider, Content Provider, Aggregator
Motorola
600 N US Hwy 45
Libertyville, IL 60048
USA
www.motorola.com
Motricity
2800 Meridian Parkway , Suite 150
Durham, NC 27713
USA
www.motricity.com
+1.800.746.4646

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Page 106 of 178
Member Companies, M
Movius Interactive Corporation gives people the power to enrich their

lives through viable innovations that transform the way they interact with
information, media and each other. Formerly under the name of IP Unity
Glenayre, Movius is a global leader in messaging, collaboration and
mobile media solutions for service providers worldwide. Movius solutions
include a full suite of interactive mobile media applications that enable
and incorporate mobile marketing and advertising include video portal,
mobile IM and other media rich solutions.
Industry Categories: Application Provider, Platform and Media Server

Manufacturer
MoviDream
Ciruelos 4, San Sebastian de los Reyes
Madrid 28700
Spain
www.movidream.com
+34 916586580
+34 916586581

11360 Lakefield Dr
Johns Creek, GA 30097
USA
www.moviuscorp.com
+1(770) 283-1000
+1(770) 497-3993

MOWIS GmbH Mobile Web Information Systems
Max- Winterstrae 28
Lenzing, 4860
Austria
www.mowis.com
+43 7672-94700
+43 7672-94700-20

Effective 5/31/08
Vol 2, No 1
Mozes, Inc.
235 Alma St.
Palo Alto, CA 94301
USA
www.mozes.com
+1.415.317.0826
+1.650.325.1497
www.mmaglobal.com
Page 107 of 178
Member Companies, M
dotMobi (the informal name of mTLD Top Level Domain Ltd.), a

consortium headquartered in Dublin, Ireland, is leading the growth of
internet use from mobile phones with the .mobi domain name. Unique
among domain name providers, dotMobi ensures that services and sites
developed around .mobi are optimized for use by mobile devices. On-thego consumers can have confidence that a web site will work on their
mobile phones when using a .mobi address. dotMobi is backed by
leading mobile operators, network & device manufacturers, and internet
content providers, including Ericsson, Google, GSM Association,
Hutchison 3, Microsoft, Nokia, Orascom Telecom, Samsung Electronics,
Syniverse, T-Mobile, Telefonica Moviles, TIM, Visa and Vodafone. For
more information on dotMobi domains and registration information, visit
http://dotmobi.mobi. Visit the dotMobi blog at http://blog.mobi.
Additional Websites: http://dev.mobi, http://blog.mobi, http://ready.mobi
Additional Brands: ready.mobi, dev.mobi, DeviceAtlas, .mobi
Industry Category: Mobile Web
mSnap Inc.
388 Market St., Ste 854
USA
www.msnap.com
+1(415) 981-0812
+1(415) 981-0808
dotMobi (mTLD Top Level Domain Ltd.)

10 / 11 Exchange Place, IFSC
Dublin 1
Ireland
http://dotmobi.mobi
+1(703) 234-2348
+1(703) 234-2349

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Member Companies, M
MTV Networks, a unit of Viacom International Inc. (NYSE: VIA, VIA.B), is

one of the world's leading creators of programming and content across all
media platforms. MTV Networks, with 100 channels worldwide, owns and
operates the following television programming services -- MTV: MUSIC
TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE,
COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1
CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE
FROM MTV NETWORKS, a package of 13 digital services, all of these
networks are trademarks of MTV Networks. MTV Networks connects with
its audiences through its robust consumer products businesses and its
more than 80 interactive properties worldwide, including online,
broadband, wireless and interactive television services and also has
licensing agreements, joint ventures, and syndication deals whereby all of
its programming services can be seen worldwide.
mVentix, Inc. is a Mobile Marketing and Technology Agency specializing

in empowering large National Brands, Ad Agencies and Media
Organizations to communicate in real-time with their target consumer
groups through the mobile channel. Our business model features a
consultative and collaborative approach in building custom-tailored
mobile solutions that match exactly our clients unique go-to-market
strategies. Each mVentix solution integrates world-class marketing
expertise, cutting edge technology, cross-media capabilities, superior
execution and unmatched return on investment.
mVentix technology enables consumer loyalty campaigns, mobile
couponing, mobile locators, consumer qualifiers, ad-response solutions
and many more. The mVentix cellYourBrand platform pioneered short
code based two-way training and branding mobile communications
utilized by national brands to grow mindshare, product knowledge and
overall revenues at retail.
mVentix clients include: Epson, Logitech, Fujitsu and other brands.
Additional Brands: MTV: Music Television, MTV2, VH1, mtvU,

Nickelodeon, Nick at Nite, Comedy Central, TV Land, Spike TV, CMT,
Noggin, VH1 Classic, Logo, MTVN International and The Digital Suite
From MTV Networks
Industry Categories: Agency, Application Provider, Content Provider,

Market Research Firm
MTV Networks
New York, NY 10036
USA
www.mtvn.com
+1.212.846.3557
+1.212.846.1984
mVentix, Inc.
26893 Bouquet Canyon Rd. Ste C337
Santa Clarita, CA 91350
USA
www.mventix.com
+1(888) 455-2341
+1(888) 455-2341

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Member Companies, M
MX Telecom is a leading global provider of connectivity for SMS text

messaging and wireless multimedia solutions. We offer a robust, highcapacity gateway connected to every major North American wireless
carrier and hundreds of millions of mobile subscribers worldwide for SMS,
MMS, Video, Voice and Location-based services. Content Providers,
Marketing Agencies, Brand Owners and Wireless Carriers use MX
Telecom to provide consumer and enterprise wireless services. Whether
selling content via Premium SMS, marketing existing services through
mobile phones, or opening valuable new channels of communication to
your customers, MX Telecom can help you profit from text and multimedia
messaging.
MX Telecom is in its eighth year of operation and is an experienced
leader in North America, Europe and Australia. Our mature carrier
relationships and reputation for reliability, efficiency and quality of service
ensure the best possible chance of success for your program. We take
care of the technical and commercial complexities of message delivery
and billing so you don't have to.
The world of mobile content moves quickly - with MX Telecom you won't
be left behind.
MX Telecom
55 Washington Street, Suite 559
Brooklyn, NY 11201
USA
www.mxtelecom.com
+1(212) 627-7509
+1(646) 365-3423

Effective 5/31/08
Second Location
389 Chiswick High Road, 15th Floor
London W4 4AL
UK
Vol 2, No 1
MyThum
439 King Street West
Toronto, Ontario M5V1K4
Canada
www.mythum.com
+1(416) 848-4115
+1(416) 595-8287
www.mmaglobal.com
Page 110 of 178
Member Companies, M
mywaves is the fastest-growing mobile video destination for consumers,

attracting millions of daily mobile page views for its free mobile video
service. Consumers can browse through nearly 200,000 channels of
premium, private and user-generated videos and have their favorites
automatically updated and delivered to their phones. The service works
globally across all 3G, EDGE, BREW and EV-DO carriers as well as most
video-capable mobile phones. mywaves provides advertisers and content
owners an entirely new level of reach and engagement with the mobile
consumer. Most users tune in to watch mywaves video weekly with
average viewing times of 20 minutes per session. Headquartered in
Sunnyvale, Calif., mywaves is led by a team that includes veterans from
Yahoo, Napster, Danger, Palm and TiVo. The company is financially
backed by Menlo Ventures. For more information or to sign up for
mywaves, go to www.mywaves.com or from a mobile browser:
www.mywaves.com/m.
Myxer, with over 8 million mobile users, 20 millions mobile downloads a

month, and a growth rate of 35,000 to 40,000 new users a day, is the
leader in ad-supported mobile content. Myxers offerings appeal to a
variety of individuals and businesses, artists, content owners, and
advertisers. The Myxer website is home to an unprecedented library of
digital content including over 350,000 ringtones, wallpapers, videos,and
games. And, its free. Its ad-supported. No hidden costs, no
subscription fees. No surprises. Myxer also offers a vehicle to make your
mobile voice be heard. For content owners, organizations and
advertisers who want to take their own content out into the mobile world,
Myxer offers a unique, free mobile platform that enables them to move
content such as ringtones or video clips from their Website or desktop
direct to their mobile phone for themselves, their families, their friends,
fans or their target audience, with a few clicks of a mouse. With Myxer,
advertisers can deliver unified digital ad campaigns that are relevant to
targeted consumers, all the way from their PCs to their mobile phones.
And, Myxer has the largest and most engaged audience spanning the
web and mobile environments.
mywaves inc.
440 N. Wolfe Rd.
Sunnyvale, CA 94085
USA
www.mywaves.com
www.mywaves.com/m
+1.408.524.7450
+1.408.524.1497
Myxer
245 N. Ocean Blvd., Suite 306
Deerfield Beach, FL 33441
USA
www.myxer.com
+1(954) 360-0360
+1(954) 421-0460

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Member Companies, N
NBC Universal Digital Distribution is a division of NBC Universal, one of

the worlds leading media and entertainment companies in the
development, production, and marketing of entertainment, news, and
information to a global audience. NBC Universal Digital Distribution
drives the companys North American distribution of content across the
Internet, wireless, set-top devices and other emerging platforms, and
leads content strategy for offerings that include video on demand (VOD),
electronic-sell-through (EST), interactive television, and wireless
products and services (WAP, SMS, etc.).
MOVO extends your ability to communicate in exciting new ways. With

the "always on, always with you" nature of mobile devices, mobile
marketing is quickly becoming a 'must have' for enterprises seeking to
interact with their audience - wherever they are. From turnkey SMS
campaigns to a fully customizable approach where the only limitation is
your imagination, MOVO combines the IT infrastructure and industry
expertise necessary to ensure the success of your mobile campaigns.
MOVO is available as a stand-alone solution, or can be offered as an
integral part of our complete ELAvate solution - the most comprehensive
way to engage consumers and build profitable communities.
Additional Brands: NBC Universal includes the following networks:

Bravo, Chiller, CNBC, CNBC World, MSNBC, mun2, NBC Weather Plus,
Oxygen, SCI FI, ShopNBC, Sleuth, Telemundo, Universal HD, and USA.
Additional Websites: www.neighborhoodamerica.com
NBC Universal
900 Sylvan Ave.
Englewood Cliffs, NJ 07632
USA
www.nbc.com
+1(212) 664-2784
+1(212) 664-3461
2210 Vanderbilt Beach Road
Naples, FL 34109
USA
www.movomobile.com
+1(941) 556-0382
+1(508) 437-0561

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www.mmaglobal.com
Page 112 of 178
Member Companies, N
Neolane drives marketing that delivers, with the only enterprise

marketing software that effectively unites emerging technologies, like
mobile, with traditional channels to create an optimal customer
experience, improve marketing effectiveness and drive revenue. More
than 100 of the worlds most innovative marketers including Accor
Hotels, EMI Music, Sephora and Virgin Megastores/zavvi trust Neolane
to drive highly personalized, tightly coordinated digital and print
marketing initiatives. Neolane offers a single, open platform that
encompasses all the essentials for managing campaigns, leads, dynamic
content, marketing resources, customer data and analytics. This
enterprise marketing platform was built specifically to power a broad
range of marketing process automation requirements from budgeting and
planning through creation and real-time execution, to measurement and
reporting.
NeoMedia Technologies, Inc. is a global leader in mobile barcode

scanning solutions. Our technology allows mobile devices with cameras
to read 1D and 2D barcodes and provide one click access to mobile
content. The output is Mobile Digital Media a powerful new media form
where print, mobile and web converge. Combining this technology with
advanced analytics & reporting capabilities revolutionizes the way
advertisers market to mobile consumers.
NeoMedia provides the infrastructure to make 2D camera barcode
scanning and its associated commerce easy, universal, and reliable
worldwide.
Neolane allows companies to gain better visibility and control over their
total marketing operations and more efficiently build and execute
communications strategies. With Neolane, business-to-consumer and
business-to-business companies can drive dynamic content
personalization across multiple mediums to create more relevant twoway dialogue. The platform can easily combine direct mail, email, web
personalization, digital printing, WAP Push, and mobile applications like
SMS (Short Message Service or text messaging) and MMS
(Multimedia Message Service) into a highly orchestrated marketing
program.
Additional Websites: www.neolane.fr, www.neolane.co.uk
Additional Websites: www.neoreader.com

Additional Brands: NeoReader, NeoSphere
Industry Categories: Infrastructure Vendor, Aggregator
Neolane, Inc.
One Gateway Center - 7th Floor; 300-334 Washington Street
Newton, MA 02458
USA
www.neolane.com
+1(617) 467-6760
+1(617) 467-6701

Two Concourse Parkway, Suite 500
Atlanta, GA 30328
USA
www.neom.com
+1(239) 337-3434
+1(239) 337-3668
Second Location
Jens-Otto-Krag-Str 11
Wuerselen 52146
Germany

Netomat, Inc.
307 W. 38th St, #901
New York, NY 10018
USA
www.netomat.com
+1(212) 594-1955
+1(212) 594-1963

Effective 5/31/08
Netsize
C/ Va de las Dos Castillas 33. Ed. Atica 7
Pozuelo de Alarcn, Madrid 28224
Spain
www.netsize.com
+34 918373001
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Member Companies, N
Digital full service agency. Display, creativity, search, mobile, e-mail, etc.
NeuStar (NYSE: NSR) is a provider of clearinghouse and directory

services to the global communications and Internet industry.
Working with the CTIA The Wireless Association and participating
mobile operators across America, NeuStar has established and operates
the authoritative directory for U.S. Common Short Codes (CSCs).
Brands, agencies and enterprises can now mobilize their advertising and
communications by applying a common short code a five- or six-digit
string of numbers to their marketing. Adding a CSC enables brands to
send and receive text and rich multimedia messages, and to put their
marketing on the move with todays consumers creating an
interactive, direct and permission-based relationship with more than 235
million mobile subscribers.
For more information, visit www.NeuStar.biz and
www.USshortcodes.com.
Industry Category: Registry Operator
Net Think Iberia

Spain
www.netthink.es
+34915938367
+34 914454188
NeuStar, Inc
46000 Center Oak Plaza
Sterling, VA 20166
USA
www.neustar.biz
+1.571.434.5400
+1.571.434.5301
New Motion, Inc. (NMI) provides digital entertainment products and

services for businesses and consumers in North America. We use the
power of the Internet, the latest in mobile technology, and traditional
marketing and advertising methodologies in our three company divisions:
MobileSidewalkT, RingtoneChannel and Bid4Prizes.
The New York Times Company publishes The New York Times, the
International Herald Tribune, The Boston Globe and 15 other daily
newspapers; owns nine network-affiliated television stations and two
New York radio stations; and has approximately 35 Web Sites including
NYTimes.com, Boston.com and About.com.
Additional Websites: www.mobilesidewalk.com,

www.ringtonechannel.com, www.bid4prizes.com
Additional Brands: New Motion Inc., Mobile Sidewalk, Ringtone Channel,
Bid 4 Prizes
New Motion, Inc.

42 Corporate Park
Irvine, CA 92606
USA
www.newmotioninc.com
+1.949.777.3700
+1.949.777.3707

500 Seventh Avenue, 8th Floor
New York, NY 10018
USA
www.nytimes.com
+1.646.698.8000
+1.646.698.8081

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Member Companies, N
News Over Wireless develops custom applications and services for local
television broadcasters and media companies to deliver news and
information to mobile phone users. Station partners focus on the local
news they know best, while News Over Wireless ensures it reaches
viewers with industry-leading technology and platforms.
Partners have the opportunity to customize the solution for their market.
Stations define their own menu structure, control their own content and
select special event categories such as weather closings, regional sports
coverage, hurricane tracking and elections.
In addition to partnerships with stations, News Over Wireless works with
carriers to expand national reach and support. The subscription solutions
are available directly through carriers as downloadable applications,
premium mobile web and video channels. Ad-supported WAP access
provides carrier-agnostic availability to any data-enabled mobile phone.
News Over Wireless technology provides handset detection for over
10,000 phones and the subscription solutions are supported on more
than eighty phones.
News Over Wireless has been a pioneer in US mobile space:
- 1st mobile news application for local TV station in 2004
- 1st video channel devoted to local television in 2006
- 1st live mobile streaming of local television station programming in
2007
Additional Websites: www.cbcnewmedia.com
Additional Brands: My Local TV (mobile solution on-deck with AT&T,
Sprint and Verizon as downloadable application, video channel and/or
premium WAP) * 4MYTV (46988) short code
News Over Wireless

2619 Western Blvd
Raleigh, NC 27606
USA
www.newsoverwireless.com
+1(919) 821-8781
Newsphone Hellas SA
280 Thiseos Avenue
Kallithea, Athens 17675
Greece
www.newsphone.gr
+30 210 947 2222
+30 210 947 2223
Industry Category: Test & Monitoring Equipment

NexPerience
10 Granit St., PO Box 10026
Petah-Tikva, 49514
Israel
www.nexperience.com
+972 3 9260100
+972 3 9260106

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Nielsen Mobile, a service of The Nielsen Company, is the worlds largest

provider of syndicated consumer research to the telecom and mobile
media markets. Nielsen Mobile is your connection to the mobile
consumer. Since 1998, executives at service providers, device
manufacturers, content providers, and retailers have relied on Nielsen
Mobile data to make confident competitive strategy, marketing and
resource allocation decisions. Nielsen Mobile uses its unique
measurement tools and large-scale consumer panels to completely
understand the mobile consumers behavior, attitudes and experience.
For more information, visit: www.nielsenmobile.com.
About Nokia Interactive Nokia Interactive has an ambition for all

consumers to have connected mobile devices with rich and valuable
services supported by relevant and respectful advertising. The Nokia
Media Network provides reach to millions of mobile consumers through
advertising on more than 80 blue-chip mobile publishers, operator
partners and Nokia properties. Hundreds of top brands, including BMW
and Paramount, advertise on the network and use Nokia Interactives
award-winning mobile marketing team to create end-to-end, high
performance mobile experiences for their customers. To see mobile
advertising in action go to http://nokiaads.mobi on any mobile device.
Additional Websites: www.enpocket.com, www.nokia.com
Additional Brands: Nokia Media Network, Enpocket
Industry Categories: Mobile Advertising Network, Agency, Device

Manufacturer
Nielsen Mobile
101 Green Street
USA
www.nielsenmobile.com
+1.415.395.0500
Nokia
31 St James Avenue
Boston, MA 02116
USA
www.adservice.nokia.com/
Second Location
10 Great Pulteney Street
London W1F 9NB
UK
Third Location
438B Alexandra Road
#07-00 Alexandra
119968 Singapore
Nortel is a recognized leader in delivering communications capabilities

that make the promise of Business Made Simple a reality for our
customers. Our next-generation technologies, for both service provider
and enterprise networks, support multimedia and business-critical
applications. Nortel's technologies are designed to help eliminate today's
barriers to efficiency, speed and performance by simplifying networks
and connecting people to the information they need, when they need it.
Nortel does business in more than 150 countries around the world. For
more information, visit Nortel on the Web at www.nortel.com.
Nortel Networks
2221 Lakeside Blvd
Richardson, TX 75082
USA
www.nortel.com
+1(972) 684-0000
75 Collier Road
Scituate, MA 02066
USA
www.cba.neu.edu
+1.617.373.5241

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Member Companies, N
NPR (National Public Radio) is an internationally acclaimed producer

and distributor of noncommercial news, talk, and entertainment
programming. A privately supported, not-for-profit membership
organization, NPR serves a growing audience of 26 million Americans
each week in partnership with more than 800 independently operated,
noncommercial public radio stations. Each NPR Member Station serves
local listeners with a distinctive combination of national and local
programming. NPR's Web site at NPR.org features ten years of archived
radio programming plus interactive features and an online shop. In mid2006, npr.org was averaging 5 million unique visitors and 35 million page
views each month.
Additional Brands: NPR, National Public Radio, Morning Edition, All
Things Considered, Fresh Ai, Car Talk
Industry Category: Consulting
Industry Categories: Content Provider, Brand, Media Company
Nova Ventus Consulting

C/ Balmas 185 5 1
Barcelona, 08006
Spain
www.nova-ventus.com
+34 902 947 148
+34 933 689 590
NPR
635 Massachusettes Avenue NW
Washington, DC 20001
USA
www.npr.org
+1.202.513.3620
+1.202.513.4017
Additional Brands: BeVocal

Industry Categories: Aggregator, Application Provider, Infrastructure

Vendor
685 Clyde Ave
USA
www.bevocal.com
+1.650.210.8600
+1.650.210.9275
Numobiq, Inc.
39300 Civic Center Dr., Ste. 240
Fremont, CA 94538
USA
www.numobiq.com
+1.650.210.8600
+1.650.210.9275

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Member Companies, O
OgilvyInteractive Worldwide is the worlds largest and most experienced

full-service digital marketing agency, with a global reach of 42 offices in
39 countries. It provides clients with a full range of interactive and
consulting services to deliver profitable customer relationships. The
roster of clients is equally balanced between global clients including
American Express, IBM, Nestl, Unilever and Yahoo!, and leading clients
in our local markets. OgilvyInteractive is a wholly-owned subsidiary of
OgilvyOne Worldwide, a unit of The Ogilvy Group. The agency is part of
WPP Group plc (NASDAQ: WPPGY), one of the world's largest
communications services groups.
O2
www.o2.co.uk
+ 44 7712 397122
OgilvyInteractive
Worldwide Plaza 309 W 49th St
New York, NY 10019-7399
USA
www.ogilvyinteractive.com
+1.212.237.6130
Okto is a pioneer in SMS, SIM Browsing and WAP services. The

company offers an integrated network allowing corporations and media
companies to establish immediate connection with all of the Brazilian
mobile operators.
Industry Categories: Mobile Solutions Provider, Aggregator, Application
Provider
Okto
Rua Dr. Renato Paes de Barros, 714
13 andar
So Paulo, SP 04530-001
Brasil
www.okto.com.br
+5511 3054 2041
+5511 3054 2043

21 Corporate Drive #103
Clifton Park, NY 12065
USA
www.on2.com
+1(518) 724-3872
+1(518) 348-2098

Effective 5/31/08
Second Location
Av. das Amricas, 3434 bl. 5
sl 308
Rio de Janeiro. RJ 22631-003
Brasil
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Member Companies, O
OpenMarket is the only complete messaging and financial solution for

mobile commerce and the provider of choice for companies looking to
reliably sell premium digital content directly to consumers. OpenMarket
provides an innovative and powerful suite of on-demand services from a
trusted industry expert enabling the largest consumer brands to high
growth new ventures to rapidly and cost effectively leverage the mobile
channel to market and promote their digital content offerings.
Openwave Systems Inc. (Nasdaq: OPWV) provides Communication

Service Providers (CSPs), including wireless and wireline carriers,
Internet Service Providers (ISPs), portals, and broadband providers
worldwide, with the software and services they need to build boundaryfree, multi-network communications services for their subscribers.
OpenMarket provides the most direct network operator connections in

the U.S. market today, enabling reach to more than 98% of U.S. mobile
subscribers.
Industry Categories: Infrastructure Vendor, Software
OpenMarket Inc.
2211 Elliott Avenue, Suite 400
Seattle, WA 98121
USA
www.openmarket.com
+1(877) 478-0700
+1(734) 527-6124
Openwave Systems
Level 10, 383 Kent Street
Sydney, NSW 2000
Australia
www.openwave.com
Second Location
1400 Seaport Boulevard
USA
+1(650) 480-8000
+1(650) 480-8100
Since its November 2000 launch, Opera Telecom has enjoyed rapid
growth. Our offices in the USA, United Kingdom, Republic Of Ireland,
Germany, Jamaica, Saudi Arabia, Ukraine and Spain deliver world-class
services for our customers, worldwide. We are one of the worlds
leading providers of Premium Wireless and Wireline Content to internet
portals, television and radio broadcasters, publishers, carriers and
independent telecommunications companies. As a licensed Network
Operator, we enjoy cost advantages over our competitors. We have the
capabilities to rapidly deliver integrated solutions over SMS, MMS,
J2ME, WAP, Voice/IVR and Fixed Line Internet as well as the facilities to
deliver unique solutions and source unique content for our customers
worldwide.

13800 Coppermine Road
Herndon, VA 20171
USA
www.operatelecomusa.com
+1.703.234.7814
+1.703.234.5858
Orange NSM
28/30 Rue du Gal LeClerc
Issy Les Moulineaux, 92130
France
www.orange.fr
+33 145 29 5646

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Member Companies, O
Ortiva Wireless offers the industry's only commercial solution for

proactive management of mobile video, allowing service and content
providers to dramatically improve control, quality, and efficiency of rich
media content delivery. Ortiva's Media Streamer platform extends
service reach, increases network efficiency, and improves video
coverage density for mobile operators.
Content providers and aggregators can leverage Ortiva's innovative,
hosted Mobile-CDN service to easily manage and scale video delivery,
and control insertion of additional targeted viewer content, all without the
need to buy equipment. And in every case, Ortiva Wireless will
dynamically shape the content to give subscribers the smoothest video
and clearest audio experience possible regardless of fluctuating and
hostile network conditions.
ORF-Enterprise GmbH & Co KG
Wrzburggasse 30
Wien, 1136
Austria
www.orf.at

4255 Executive Square, Suite 700
La Jolla, CA 92037
USA
www.ortivawireless.com
+1.858.704.1550
+1.858.704.1721
Out There Media is one of the leading full service mobile advertising
firms. With its leading edge mobile adserver platform Mobucks, Out
There Media enables publishers and operators to monetize their
inventory. Through its experienced creative and project management
team, Out There Media supports advertisers and agencies to bring great
concepts to the mobile ad space thus making sure that the medium is
used in an optimal way and that all members of the value chain are
satisfied with the results. Out There Media is based in Vienna with
offices in Athens, Skopje and Los Angeles.
Industry Categories: Mobile Advertising Enabler, Agency
Out There Media
Schottenfeldgasse 20/2
Vienna 1070
Austria
www.out-there-media.com
+43 664 316 9028

Effective 5/31/08
Second Location
Ydras 8
N. Psychiko, Athens 154 51
Greece
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Member Companies, P
PDM has always been a pioneer in the Spanish Direct Marketing arena.
One year after our birth, in 1976, we were the first company to produce a
mailing of 1 million packs, and the following year we introduced Laser
printing technology for personalisation, again the first ones in our
country.
In PDM we are targeting specialists. Over the last 30 years we have
implemented the most modern techniques that our clients were
requesting in order to help them in their recruitment campaigns.
Analysing their current customers, we identify their main features and
then we look for similar people in our prospects database, UNIVERS.
We also run a LIST BROKING activity and can offer you some of the
best responding mail order buyers. Either way, we can give you
professional advice and tools to help you acquire new customers to
refresh and enrich your housefile.
Additional Websites: www.didimo.es
Payzy Corporation
New York, NY 10017
USA
www.payzy.com
+1.212.751.2837
+1.206.202.1402
PDM - Digital Marketing Iberia S.L

Travesa de Costa Brava 6
Madrid, 28034
Spain
www.pdm.es
+ 34 91 382 20 04
+ 34 91 729 07 90
Pelago is an early-stage company developing innovative location-aware

mobile and Web applications for consumers. Our first product is right
around the corner, so stay tuned!
Pharos Consulting is a digital marketing agency integrating both

marketing and innovation. Providing leading projects over mobile
marketing, loyalty card programs, and database marketing
implementations, Pharos also combines available technologies and
focuses on new marketing infrastructures and technologies to make
end-to-end solutions and products available, with its operational
excellence.
Industry Categories: Agency, Infrastructure Vendor
Pelago, Inc.
1601 Fifth Avenue, Suite 1100
Seattle, WA 98101
USA
www.pelago.com
+1.206.223.0660
+1.206.223.0659
Pharos Consulting
Ataturk Oto Sanayi Sitesi . Kysym iftkurtlar Plaza No:78 Kat:5 Maslak
Istanbul, 34398
Turkey
www.pharos.com.tr
+90-212-2865855
+90-212-2865865

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Member Companies, P
Ping Mobile (formerly Pop Solutions) is a creative full-service mobile

agency providing a complete range of mobile marketing solutions,
including discount offers, promotions and content services, with a
specialization in assisting clients in building brand awareness and
customer loyalty. A strong focus on consumers, both through the unique
Ping Rewards mobile portal, and vast experience in consumer
marketing, combined with industry-leading consultancy, reporting, data
analysis and client services packages, makes Ping Mobile the premier
mobile marketing agency for clients of all sizes.
The Playboy Entertainment Group consists of several units: Playboy TV,

Playboy Home Entertainment, Playboy Radio, and Playboy Online and
Wireless. The Entertainment Group creates approximately 1,500 hours
of original programming annually in a range of genres that is used for the
TV properties and online. The programming is used on Playboy TV
networks both in the U.S. and abroad as well as in the creation of DVDs
and home videos that are sold in 200 countries and territories. In the
U.S., Playboy TV and the Company's Spice-branded portfolio of movie
channels are available in more than 142 million cable and direct-to-home
satellite household units. The Company also operates more than 27
Playboy and Spice networks in more than 70 countries throughout
Europe, Latin America and Asia.
Playboy Online is a leading lifestyle
and entertainment offering for men on the Internet. The Company has
international ventures in several countries including Germany, France,
the Netherlands and Brazil. Playboy Wireless offers the fun and
sexiness of the classic Playboy lifestyle through custom wireless content
including Playboy-themed games, images, video clips, voice clips and
ring tones. Playboy is now offering wireless entertainment services
through licensees in 30 territories around the globe including Germany,
the United Kingdom, Australia, France, Italy and Brazil.
Additional Websites: www.pop-solutions.com
Additional Websites: www.playboy.com, www.playboymobile.com,

www.playboytv.com, www.playboyradio.com
Additional Brands: POP Solutions

Additional Brands: Playboy, Spice, Club Jenna
Industry Categories: Mobile Solutions Provider, Content Provider
Industry Categories: Content Provider, Aggregator, Brand
Ping Mobile
560 Sylvan Avenue
USA
www.ping-mobile.com
+1.818.501.9360
+1.818.386.6955

2706 Media Center Drive
USA
www.playboyenterprises.com
+1.323.276.4000
+1.323.276.4500
Second Location
730 Fifth Avenue
New York, NY 10019
USA
Third Location
680 North Lake Shore Drive
Chicago, IL 60611
USA
Leading direct-to-consumer distributor of mobile content covering all

major consumer touch points. Also offer the only true B2B turn key
solution.
Industry Categories: Off Portal Distributor & Destination, Aggregator
PlayPhone Inc.
5300 Stevens Creek Blvd. #460
San Jose, CA 95129
USA
www.playphone.com
+1.408.261.6200
+1.408.261.6201

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Member Companies, P
Pliq is a mobile marketing agency providing a full suite of services and

mobile delivery formats. We consult, create and implement SMS/MMS,
WAP and IVR campaigns for brands and entertainment properties. Pliq
has a unique blend of creative talent, entertainment industry connections
and in-house technology platforms. In addition to the HQ in Los
Angeles, Pliq has an additional office located in Germany handling our
European partnerships. Visit the Pliq web site, www.pliq.com for a
partial client list, product/service overviews and demonstrations.
Pliq
5700 Wilshire Blvd.,Suite 285
USA
www.pliq.com
+1.818.501.9360
+1.818.386.6955
Plutolife LLC
517 Starr Blvd.
Calverton, NY 11900
USA
www.plutolife.com
+1(908) 872-2134
+1(908) 399-5494
Rua Amauri, 24
Sao Paulo, 01448-000
Brazil
www.pontomobi.com.br
+55 11 3375 0510
Predicto Mobile LLC

Park 80 West, Suite II
Saddle Brook, NJ 07663
USA
www.predictomobile.com
+1.408.261.6200
+1.408.261.6201

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Member Companies, P
Progressive Concepts Inc.

Leading direct-to-consumer distributor of mobile content covering all
major consumer touch points. Also offer the only true B2B turn key
solution.
For over 40 years, Teletouch has offered a comprehensive suite of

telecommunications products and services, including cellular, two-way
radio communications, GPS-telemetry and wireless messaging services
throughout the United States. Teletouch's wholly-owned subsidiary,
Progressive Concepts, Inc. (PCI), is a leading U.S. provider of wireless
cellular voice, data, and entertainment products and branded wireless
services to individuals, businesses, and government agencies. PCI
provides these products and services through its chain of retail stores
(under the 'Hawk Electronics' brand), Hawk-branded agents, a direct
sales force in Texas and Arkansas, and through the Internet
(www.hawkelectronics.com). PCI also operates a significant national
wholesale distribution business serving smaller cellular and automotive
retailers, car dealers and cellular service providers throughout the
country. Teletouch's common stock is traded on the Pink Sheet
electronic exchange under stock symbol: TLLE. Additional information
about Teletouch and Hawk Electronics can be found at:
www.hawkelectronics.com and www.teletouch.com.
Additional Websites: www.teletouch.com
Industry Category: MVNO Operator, MVNE Operator
Procter & Gamble

1 or 2, Procter & Gamble Plaza
Cincinnati, OH 45201
USA
www.pg.com
+1.513.983.1100

5718 Airport Freeway
Fort Worth, TX 76117
USA
www.hawkelectronics.com
+1.817.831.6789
+1.817.654.6816
Second Location
3801 W. George Bush Hwy #132
Plano, TX 75075
USA

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Third Location
5759 WW Green Oaks Blvd.
Arlington, TX 76017
USA
Fourth Location
6411 A Camp Bowie Blvd.
Fort Worth, TX 76116
USA
Fifth Location
9971 IH-10 West
San Antonio, TX 78230
USA
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Member Companies, P
Project House is an Istanbul based interactive marketing agency, serving

global and local brands with 360 degree interactive marketing projects. We
are not just a marketing firm, a consultancy house or a technology-creator,
but a combination. We code machines to decode consumers. We create
technology to enable marketing professionals to market smarter in their
highly competitive environments. We create campaigns to stand out in the
crowd. Founded in 1999, our services include web projects management,
mobile marketing, e-mail marketing , database management, creative design,
search engine marketing, interactive media buying, planning and campaign
management. PHs mobile marketing muscle is a unique blend of
interdisciplinary projects, utilizing cross-media synergies for leading brands.
PH team is a blend of different talents and perspectives: Marketing brains,
creative artists, brand experts, coding gurus. Our people provide outstanding
corporate service with just one objective in mind: Creating sustainable value
for our client brands.
Project House
Sakir Kesebir Cad. Balmumcu Plaza 4 36/10 Balmumcu Besiktas
Istanbul 34349
Turkey
www.ph.com.tr

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Promotions.com
29 West 38th Street, 17th Fl.
New York, NY 10018
USA
www.promotions.com
+1(212) 764-7674
+1(212) 764-8905
www.mmaglobal.com
Page 125 of 178
Member Companies, P
Proteus is a veteran provider of mobile marketing products and solutions

with deep carrier connectivity around the globe. From mobile Internet
sites to SMS messaging campaigns to entertainment content storefronts,
Proteus develops products to help companies create innovative
marketing programs, connect with consumers, drive additional revenue
and build their brands.
Swift is a professional-grade, self-service
mobile Internet publishing platform that allows clients to create, edit and
monetize mobile sites quickly and cost effectively. Via is a self-managed
mobile messaging product that supports the creation, delivery and
management of SMS and WAP Push alerts, auto-responders, trivia,
polls, sweepstakes and text-to-screen messaging. Merx is a mobile
content management and storefront solution that manages and delivers
binary content such as ringtones, graphics and games. Current clients
include major media and entertainment brands (FOX, Disney, Scripps,
NBC Universal, EMI, etc), advertising agencies, newspaper publishers,
large corporations and Tier 1 mobile operators. Proteus' strong client
relationships and frequency of repeat customers are indicative of the
company's commitment to excellence and execution. Based in Arlington,
VA, with offices in New York, Buenos Aires, Mexico City and Bogot,
Proteus is owned by U.K.-based 2ergo Group. For more information,
visit www.proteus.com or www.2ergo.com.
Additional Websites: www.2ergo.com, www.swiftmob.com
Additional Brands: 2ergo, Swift, Via, Merx, Lyra
Industry Categories: Application Provider, Agency, Aggregator,

2020 14th St N, Suite 500
Arlington, VA 22201
USA
www.proteus.com
+1.202.452.6800
+1.703.776.9226

Sevilla 41005
Spain
+34 954980915

Effective 5/31/08
Second Location
Malabia 2162 Planta Baja B
Capital Federal, Buenos Aires CP1425
Argentina
Third Location
St. Mary's Chambers, Haslingden Rd
Rawtenstall, Lancashire BB4 6QX
UK
Vol 2, No 1
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Page 126 of 178
Member Companies, P
Publicis Groupe is the world's fourth largest communications group, and

a global leader in digital and online advertising, media consulting, and
healthcare communications. With some 42,000 professionals in 104
countries, the Groupe's activities cover advertising, through three global
advertising networks: Leo Burnett, Publicis, Saatchi & Saatchi, as well
as through its two multi-hub networks Fallon Worldwide and 49%-owned
Bartle Bogle Hegarty; media agencies with two worldwide networks
ZenithOptimedia and Starcom MediaVest Group; and marketing
services, including digital and interactive communications through
Digitas; relationship and direct marketing, public and media relations,
corporate and financial communications, multicultural communications,
and event communications.
Pca is a global leader in mobile marketing solutions and services which

enable organisations to manage interactive relationships with their
customers and target audience using mobile phones. We are renowned
for thought leadership and innovation which allow us to constantly deliver
the most effective services for our customers. We are a neutral gateway
carrier for Vodafone, O2, Meteor and 3, so we can offer you access to
everyone!
Pcas expertise spans all areas of mobile marketing allowing us to offer
our clients a truly integrated approach to mobile interaction with their
consumers.
Pca was founded in 2000 to help organisations utilise new interactive
SMS and mobile Internet technologies to communicate with their
consumers. In 2005 Pca acquired the Beijing, China-based company
Mobile Factor. Renamed Pca China, this is now a leading Mobile
Marketing specialist in the Chinese market with offices in Beijing,
Shanghai and Guangzhou. Pca is a founding member and of the
Mobile Messaging Forum (MMF), now MMA Ireland. MMA Ireland
formulates industry standards, best practice and educational activities.
Additional Websites: www.denuogroup.com,

www.starcomworldwide.com, www.leoburnett.com
Additional Brands: Denuo Group, Starcom WorldWide, Arc WorldWide, a
division of Leo Burnett
Publicis Groupe, North America

35 W. Wacker Drive
Chicago, IL 60601
USA
www.publicisgroupe.com
+1.646.278.6730
+1.646.278.6732
Pca
15d Gilford Road
Sandymount, Dublin
Ireland
www.puca.com
+353 1 218 6830
+353 1 218 6881
Second Location
Building 16, Rm 0505, Jianwai SOHO
39 Dong San Huan Zhong Lu Road
Chaoyang District
Beijing, 100022
China

Effective 5/31/08
Vol 2, No 1
www.mmaglobal.com
Third Location
Suite7A, Bao Qing Tower,
8 Tao Jiang Road
Shanghai, 200031
China
Fourth Location
Room 501/502
Commercial Tower of
China Hotel
Liuhua Road
Guangzhou, Guangdong,
510015
China
Page 127 of 178
Member Companies, Q
Qmobile is one of the leading service providers in the emerging digital

media industry. Launched in 2003 and leveraging the founding team's
deep domain knowledge, Qmobile has delivered compelling
entertainment and information services to millions of mobile phone users
across the US. The company currently offers downloadable ringtones,
wallpaper images and games. It also runs SMS chat services, and
additional services are under development. Qmobile markets its services
through direct response advertising and through www.qtones.com.
Based in the Washington DC metro area, Qmobile is privately held and is
backed by Draper Fisher Jurvetson, Draper Atlantic and the Grosvenor
Funds. For more information on Qmobile, please visit www.qmobile.us.
qode is a revolutionary mobile marketing solution that links consumers

directly to desired web pages on the mobile internet. This patented
technology, formerly branded as PaperClick, turns brand names,
keywords, barcodes and smartcodes into hyperlinks to the mobile Web.
By simply clicking on a code with a camera phone or entering keywords
or barcodes in a search-style window, consumers bypass long URLs,
search engines or difficult-to-navigate phone menus to go straight to the
destination they want to reach.
qode takes the exciting new medium of mobile marketing (where
marketers interact with consumers via their cell phone) to new heights by
offering one click connectivity to the mobile web. qode links mobile
users quickly and directly to advertising, mCommerce, polling, content,
promotions (rebates, contests, coupons, etc.) and numerous other
consumer and enterprise applications such as product registration,
homeland security, food labeling, inventory control and more.
With qode, marketers can now make any product package, ad campaign,
retail display, publication or any other medium immediately interactive
and attract new consumers, improve customer loyalty and increase
brand awareness and revenues, without the need to reprint packaging.
Industry Categories: Content Provider, Aggregator, Off Portal Consumer

Service
Industry Categories: Application Provider, Enabling Technology Provider
Qmobile, Inc.
11600 Sunrise Valley Drive, Suite #250
Reston, VA 20191
USA
www.qmobile.com
+1.703.860.5700
+1.703.860.0078
qode, a NeoMedia Technologies Company

2201 Second Street, Suite 600
Fort Myers, FL 33901
USA
www.qode.com
+1.239.337.3434
+1.239.337.3368

Effective 5/31/08
Vol 2, No 1
Secondary Location
48 Wall Street, Suite 1100
New York, NY 10005
USA
www.mmaglobal.com
Page 128 of 178
Member Companies, Q
QUALCOMM CDMA Technologies (QCT) is the largest provider of 3G

chipset and software technology in the world, with chipsets shipped to
more than 50 customers and powering the majority of all 3G devices
commercially available. QCT partners with nearly 60 3G network
operators around the globe and has the largest CDMA engineering team
in the wireless industry. QCT has been the world's largest fabless
semiconductor producer for the last five years and named the best
financially managed fabless semiconductor company for the past four
years by the Fabless Semiconductor Association.
QCT provides complete chipset solutions and integrated applications
from the Launchpad(tm) suite of advanced technologies. Our integrated
solutions offer device manufacturers reduced bill-of-materials costs,
time-to-market, and development time. Mobile handsets powered by
QCT chipsets can offer more features while maintaining a smaller,
sleeker form-factor and benefiting from reduced power demands. QCT
values collaboration with its customers and partners and works closely
with them to enable their success. We offer a wide range of tools to
support the device development process, and develop new technologies
based on the needs and demands of the wireless market. Devices for all
market segments can now include features enabled by 3G wireless
technology, in demand by a growing and increasingly sophisticated
wireless community.
Additional Websites: www.cdmatech.com, www.umtschips.com,
www.3gchipsets.com
Additional Brands: Mobile Station Modem (MSM), Q3Dimension,
gpsOne, Snapdragon, MediaFLO, QUALCOMM Single Chip (QSC)
Industry Category: Chipset Provider/Wireless Technology
QUALCOMM CDMA Technologies

5775 Morehouse Drive
San Diego, CA 92121-1714
USA
www.qualcomm.com
+1.858.845.3353
+1.858.651.0549
Quattro Wireless
93 Hayden Ave
Lexington, MA 02421
USA
www.quattrowireless.com
+1.781.482.1072
+1.781.482.1048

Effective 5/31/08
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Page 129 of 178
Member Companies, Q
QuickPlay Media provides content management and service delivery

solutions for mobile television and video services. The QuickPlay
OpenVideo platform offers maximum flexibility and streamlined
application integration for mobile operators, media companies and
technology partners. OpenVideo integrates with many different mobile
content ecosystem players, seamlessly operating with major search,
billing and user interface frameworks. QuickPlay Media Inc. has offices in
Toronto, San Francisco and London.
Quigley-Simpson is a full service, response driven advertising agency

dedicated to active engagement through powerful creative executions,
precision media planning & buying, and effective & accountable
advertising that we call Brand Response.
Additional Brands: QuickPlay Media, QuickPlay Personal Entertainment

Server, QuickPlay Personal Entertainment Center, QuickPlayer for
BlackBerry
Additional Websites: http://qs-mc.com, http://brandresponse.com
Industry Categories: Agency, Market Research Firm
QuickPlay Media
43 Hanna Ave, 5th Floor
Toronto, ON M6K 1X1
Canada
www.quickplay.com
+1.416.916.7529
+1.416.535.2415
11601 Wilshire Blvd., Suite 210
USA
www.quigleysimpson.com
+1 (310) 996-5860
+1 (310) 996-5802
Industry Category: Location Services

Qwikker
440 9th Ave , 11th Floor, Ste D
New York, NY 10001
USA
www.qwikker.com
+1 212 404-1205
+1 650 592 1533

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Page 130 of 178
Member Companies, R
R/GA (www.rga.com is a full-service digital agency that transforms the

way people interact with brands. It was the only digital agency named to
AdAges Agency A-List in 2006 and Interactive Agency of the Year in
2005, was Adweeks Interactive Agency of the Year in 2006, 2004, and
2002, and Creativitys Interactive Agency of the Year in 2007. R/GA
provides a wide range of services for world-class brands, Fortune 500
companies, and educational and cultural institutions. A commitment to
design, technology, and innovation has defined R/GAs continuing legacy
as an iconoclast in the world of communications and marketing.
Founded in 1977, R/GA has received the top creative awards for film,
broadcast, design, advertising, and interactive. R/GA is part of The
Interpublic Group (NYSE:IPG), one of the world's largest advertising and
marketing services organizations.
Radius-ED is a global mobile messaging solutions service provider with

offices in Singapore, Malaysia, Philippines and the USA. We own and
operate our proprietary messaging platforms and global network
infrastructure to offer innovative messaging solutions and mobile
marketing programs to our international partners and clients, who are
primarily, Global Brand Owners, Mobile Operators and Content
Providers / Aggregators.
Additional Brands: Radius-ED International Wholesale Messaging, G1 Global 1 Number, SMSAssure & Revenue Assurance
R/GA
350 West 39th Street
New York, NY 10018
USA
www.rga.com
+1(212) 946-4165
+1(212) 946-4010
Industry Categories: Agency, Aggregator, Application Provider

Second Location
3rd Floor, 30 New Oxford Street
London, England WC1A 1AP
UK
Radius-ED Sdn Bhd

Suite 3B-20-3, Level 20, Block 3B,
Plaza Sentral, Jalan Stesen Sentral 5,
KL Sentral, Kuala Lumpur 50470
Malaysia
www.radius-ed.com
+603-2260 3700
+603-2260 3708
Real Content Group provides a digital distribution, radio promotion and

business development service to elite content owners and brands. Real
Content Group distributes content to over 300 online and mobile sales
channels, provides a comprehensive radio promotion service and
secures sponsorship arrangements for the clients that we represent.
Real Content Group specializes in online and mobile media platforms,
marketing campaigns, business strategy development and
implementation.
Industry Category: Legal

1021 N. Hollywood Way #140
Burbank, CA 91505
USA
www.realcontentgroup.com
+1(310) 600-0301
Reed Smith LLP

599 Lexington Avenue
New York, NY 10022
USA
www.reedsmith.com
+1.412.288.3882
+1.412.288.3063

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Page 131 of 178
Member Companies, R
Resource Interactive is one of the nation's preeminent digital marketing

agencies, helping Fortune 500 companies thrive in the evolving internet
economy with award-winning digital strategy, creative and technology
solutions. Known for its revolutionizing consumer insights, leading edge
interactive design and technological innovation, Resource Interactive is
ranked among the top twenty independent interactive agencies in the
nation.
Unique in the industry as female-founded, owned and operated, the
company has grown over its 26-year history from its first marketing
relationship with Apple to ongoing partnerships with clients such as
Procter & Gamble, Hewlett-Packard, Wal-Mart, The Coca-Cola
Company, Victoria's Secret, Best Buy, Sherwin-Williams and L.L. Bean,
among others. For more information, visit www.resource.com.
Reliance Communications
J Block, 2nd Floor, 3rd Wing, DAKC
Navi Mumbai, Maharashtra 400710
India
www.relianceada.com
+91 22 30387871
+91 22 30387899
343 N Front
Columbus, OH 43215
USA
www.resource.com
+1(614) 621-2888
+1(614) 621-2873
Thomson Reuters is the worlds leading source of intelligent information

for businesses and professionals. We combine industry expertise with
innovative technology to deliver critical information to leading decision
makers in the financial, legal, tax and accounting, scientific, healthcare
and media markets, powered by the worlds most trusted news
organization.
Millions of young consumers call into RH Brands network of phone

concepts each month. Most of our callers use mobile phones, tell their
friends and call back often. During the calls, listeners are actively paying
attention to contextually-placed brand messages and acting upon call-toaction promotions, including text opt-ins and call transfers. While
providing entertainment to our users, these inbound calls create a
valuable mix of audio and SMS advertising options for brands to
effectively reach and interact with our large audience while on their
phones. As a compliment to our audio concepts, RH provides a suite of
interactive web properties.
Additional Websites: www.RejectionHotline.com

Reuters
3 Times Square
New York, NY 10036
USA
www.reuters.com
+1(646) 223-4328
+1(646) 223-5959

Effective 5/31/08

Second Location
88 Kearny Street, 6th floor
USA
Vol 2, No 1
RH Brands, LLC
1095 Zonolite Rd.
Atlanta, GA 30306
USA
www.RHbrands.com
+1(404) 496-6921
+1(404) 506-9075
www.mmaglobal.com
Page 132 of 178
Member Companies, R
R. H. Donnelley Inc. (NASDAQ: RHD) R.H. Donnelley is one of the

nation's leading Yellow Pages and online local commercial search
companies. The company has more than 4,000 employees operating in
28 states across the United States. Every day, consumers rely on the
company's more than 600 directories, online city guides, and search
websites to find businesses that provide the services they need. RHD's
directories, which have a circulation of approximately 80 million, are
marketed under three of the industry's most recognized brands: AT&T
Yellow Pages (formerly SBC Yellow Pages) in Illinois and northwest
Indiana; Dex Yellow Pages and EMBARQ Yellow Pages. R.H.
Donnelley's expanding presence on the Internet now includes the Best
Red Yellow Pages brand at bestredyp.com, in AT&T Yellow Pages
markets at CHICAGOLANDYP.com and local search services through
DexKnows at DexKnows.com. Visit www.rhd.com for more
information.
Rhythm NewMedia offers turnkey mobile advertising solutions, including

video, games and banners. Rhythm's offering includes ad serving, ad
sales and content sourcing. Rhythm's patent-pending ad platform
enables broad reach, sharp targeting, precise frequency management,
high customer satisfaction, extensive reporting and automation of
business processes. Rhythm provides unique real-time measurement of
ad effectiveness and customer satisfaction. Leading mobile operators 3UK, Vodafone Spain and T-Mobile-UK are currently using Rhythm's
solution, with several more coming. Rhythm is also working with top
brands, content providers and advertising agencies worldwide. Investors
include The Carlyle Group, Lightspeed Venture Partners, Morgenthaler
Ventures and Rembrandt Venture Partners.
Additional Websites: www.dexknows.com

Additional Brands: Dex
Industry Categories: Mobile Search, End User
Industry Categories: Mobile Advertising, Content Provider
RH Donnelley
198 Inverness Drive West
Englewood, CO 80112
USA
www.rhd.com
+1(303) 784-2264
+1(303) 784-1850
Rhythm NewMedia
800 West El Camino Real, Suite 250
Mountain View, CA 94040-2587
USA
www.rhythmnewmedia.com
+1(415) 531-0098
+1(917) 591-8608
Second Location
Suite 104, London, W1W 8HS
UK
Third Location
Arcadia, 1 MG Road
Sector 14, Gurgaon 122001
Haryana
India
Ringleader Digital
New York, NY 10001
USA
www.ringleaderdigital.com
+1(212) 947-9800
+1(212) 947-9861

Effective 5/31/08
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Page 133 of 178
Member Companies, R
Rip Road is a leading mobile marketing company built by experienced

mobile industry insiders. We have a rich history in mobile marketing.
Our founders come from the largest U.S. wireless carriers, where we
were responsible for launching mobile marketing and premium SMS in
the U.S. Additionally, we helped teach America how to text through our
work on American Idol.
We provide mobile strategy and execution services. We work with
brands and advertisers to create mobile marketing programs that engage
consumers & create mobile databases. And we help media companies
develop and run new mobile revenue businesses.
We deliver innovative mobile applications and programs through our
technology platforms. Our product offering includes: gateway SMS
services, SMS applications, premium SMS, mobile internet, mobile
media planning and buying, and custom mobile platform development.
We are based in New York City.
Rip Road, Inc.

215 Park Avenue South, 2nd Floor
New York, NY 10003
USA
www.riproad.com
+1.877.RIP.ROAD

466 Lexington Avenue, 5th Floor
New York, NY 10017
USA
www.rhythmnewmedia.com
+1.212.210.7839
+1.212.210.5678
RockeTalk, Inc.
6551 Cornerstone Court
San Diego, CA 92121
USA
www.rocketalk.com
+1.212.210.7839
+1.212.210.5678
RuleSpace, LLC
1925 NW AmberGlen Pkwy. Ste. 210
Beaverton, OR 97006
USA
www.rulespace.com
+1.503.290.5100
+1.503.290.5200

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Page 134 of 178
Member Companies, R

RUN THE RED Servicos em Telecomunicacoes Ltda.
Avenida Paulista, 949 21st Floor cj. 211
Sao Paulo, Sao Paulo 01311-100
Brazil
www.runthered.com
+1.212.210.7839
+1.212.210.5678

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Page 135 of 178
Member Companies, S
SView, LLC., ("SView" or the "Company"), a Santa Monica, California

based company, is a software service provider that offers a unique
compression, conversion and viewing technology that enables a wide
variety of electronic documents to be viewed by the vast majority of
existing mobile phones, not just smart phones. This proprietary electronic
document format, called CSD (compact shared documents Feb. 2004
patent issued) is very adaptable and can be used for many applications
not currently available to non-smart phone users (which comprise of the
majority of the mobile users worldwide), including the viewing of 2D
content of all types, sizes, fonts and formats. The Company uses a
mobile Internet platform that is compatible with substantially all global
platforms (including Symbian, Java, and Brew, among others), consisting
of a best-in-class digital compression technology which allows a mobile
network operator to extend the reach of its existing applications and
services to a much greater portion of its installed customer base.
Additional Websites: www.sviewjapan.com, www.sviewchina.com,
www.csdcenter.com
Additional Brands: SView, LLC, SView USA, LLC, SView China, SView
Taiwan, SView Mexico
Industry Categories: Content Enabler, Content Provider
S View LLC
100 Wilshire Blvd., Suite 1200
USA
www.sview.com
+1(310) 593-0822
+1(310) 393-4838

Effective 5/31/08
Safecount
909 Third Avenue
New York, NY 10022
USA
www.safecount.net
+1.212.548.7255
+1.630.799.3679
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Page 136 of 178
Member Companies, S
Salient Mobility is a wireless technology company that provides a full

service text messaging platforms utilizing SMS (Short Message Service),
WAP (Wireless Application Protocol). Salient Mobility develops
customized advertising campaigns that engage customers, in one-to-one
and interactive social networking experiences. At Salient Mobility, we
know that by utilizing wireless technology we are adopting more
environmentally friendly business practices and make a BIG difference in
the world by reducing waste, and the clutter of junk mail. As a result of
Salient Mobilitys success in delivering mobile content, more and more
people are requesting our platforms. Our nationwide reach means we
can facilitate mobile messaging services and products across North
America. We have developed strong partnerships with many major
industry leaders to ensure our solutions are compatible, well-connected
and secure.
Scanbuys mobile solutions use the camera phone as a simple and direct
link between the physical and digital world. Our 2D code capture
technology and platforms are revolutionizing the way marketers, content
providers, handset manufacturers and carriers around the world provide
information and services to consumers on their mobile phones. Scanbuy
is widely acknowledged as the leading provider in this emerging market.
Founded in 2000, Scanbuy has a strong and growing intellectual
property base. We have been highlighted as a Fortunes 25 breakout
company and honored as one of Red Herrings 100 most innovative
companies.
Additional Websites: www.txtysingles.com

Additional Brands: EcoTextSmart, EcoTextMedical, and TxtySingles.com

1230 Peachtree Street, 19th Floor
Atlanta, GA 30309
USA
www.salientmobility.com
+1(404) 942-3310
+1(404) 942-3401
Scanbuy
54 W 39th St
New York, NY 10018
USA
www.scanbuy.com
+1.212.278.0178
+1.212.202.4318

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Member Companies, S
SendMe is a leading provider of direct to consumer mobile

entertainment. SendMe offers the broadest selection of mobile
subscription services currently available online in the US. Whether it's
interactive mobile trivia, the latest ringtones and wallpaper, mobile
sweepstakes or one of the many other services we provide, SendMe is
focused on delivering the best wireless content and experiences straight
to your pocket.
SendMe was founded in June 2006 by three friends with a simple
mission: delight our customers with the latest in wireless entertainment.
We figured that mobile games didn't have to be about complicated
downloads or only playable on a few of the latest, most expensive
handsets. We saw that text messaging, connecting with other people and
personalization were areas where we could make fun products available
for anyone with a phone and a few minutes. So we started SendMe to
bring those dreams to life
Sennari is a mobile advertising company that enables personalized

marketing programs across all mobile channels. Using Sennaris
proprietary platform, M20, advertisers are able to create highly-targeted,
1-1 customer interactions (including loyalty, rewards and ad-funded
programs) using contextual and behavioral targeting, and deliver those
programs via text, mobile web, voice, video and custom handset
applications. This unique advertising ecosystem provides new revenue
opportunities for carriers, allows brands to extend their reach to the
handset, and delivers relevant offers and messaging to consumers on an
opt-in basis.
Sennari is headquartered in Cupertino, CA and has satellite offices in
Los Angeles, New York, Atlanta, London, and India.
Additional Websites: www.solow.com

Additional Brands: SendMe Mobile, SoLow
Industry Categories: Content Provider, Application Provider, Brand
Industry Category: Mobile Advertising
SendMe Mobile
116 New Montgomery Street, Suite 800
USA
www.sendmemobile.com
+1.415.860.4963
+1.415.680.1634

10050 North Wolfe Road, SW2-255
Cupertino, CA 95014
USA
www.sennari.com
+1.561.208.4480

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Member Companies, S
Sensei has built a next-generation mobile phone application platform and

user experience focused on health and wellness programs. Our
applications offer personalized user experiences (with customized
content, tone, and appearance) which are actionable and just-in-time
through interactive multimedia messaging technology. Through
proprietary push-to-client software, using Sensei products is almost
effortless.
The clinical theme is Behavior Informatics-the study of technology used
to promote behavior change. Targeted information and advice, timely
contextual incentives and rewards with taskless tracking and feedback,
all promote that vision. Incorporating cutting-edge technology, like
location-based services and wireless biometric sensors, further
enhances the offering, experience, and outcome. Our initial program is
focused on weight loss and fitness. Other programs in development
include Hypertension, Hyperlipidemia, Diabetes Mellitus, and Smoking
Cessation.
Sensei is initially focused on the direct-to-consumer market. Channels
for distribution with synergistic partners (i.e., health clubs) provide the
opportunity to extend both reach and relationship with existing and new
customers. Additionally, we are working with channel partners providing
products, information, and discounts as part of a targeted incentive and
rewards program. This unique mobile marketing opportunity will
increase sales and brand loyalty through personalized, contextual
interactive marketing.
Sensei, Inc
2300 Glades Road 220W
Boca Raton, FL 33431
USA
www.sensei.com
+1.561.208.4480
+1.561.208.4485
Shackleton
Glorieta de Prez Cidn
Spain
www.shackletongroup.com

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Member Companies, S
Sharpcards Ltd provides content to the mobile industry. Developing it's

business over the last 3 years it now provides content direct to all the
operators in the UK, Australia, Sprint, Verizon Wireless and AT&T in the
US as well as Bell in Canada. With offices in New York and London it is
now looking to Africa and India as it's next territories. Sharpcards
focuses on visual content, remaining specialized and providing only the
highest quality of offering. We believe it's this focus that will provide the
mobile industry with innovation in this area and help to ensure that data
really is something that will provide in the future. It's products include
wallpapers, animations, themes, video, video ringtones (concentrating on
the visual) and it's unique greetings service. Heralding from the licensing
industry we work with over 60 licensors and 100 brands, bringing their
creations to life within the parameters of the mobile phone. We also work
with tv production companies including the BBC.
ShopText is a mobile commerce and promotions company. Our software

platform transforms any advertisement into a point of sale opportunity.
ShopText technology creates a secure, direct-to-consumer marketplace
where consumers can shop, sample and save.
Industry Categories: Mobile Commerce Solution Company, Brand
Sharpcards Ltd.
New York, NY 10001
USA
www.sharpcards.net
+1(212) 352-2540
+1(212) 352-2541
ShopText, Inc
New York, NY 10012
USA
www.shoptext.com
+1.917.595.2200
+1.917.595.2299
ShoZu is the leading provider of mobile social media services that

connect mobile consumers with their online social networks, personal
blogs, photo storage sites and other Web 2.0 properties from the
handset. The companys patented technology provides fast, easy, oneclick uploads of photos and video clips from the mobile to the Web, fullresolution photo and video delivery without compression, an emerging
suite of services that push content to the phone, the ability to work in the
background even if a connection is dropped, and other unique features
that simplify and enhance the user experience, plus a mobile advertising
service that provides non-intrusive and behaviorally targeted ad delivery.
The company was founded in 2000 and has formed partnerships with
some of the leading players in the mobile ecosystem, including Motorola
and Samsung. For more information, visit www.ShoZu.com/AboutUs.
Silverpop is a leading provider of permission-based email marketing

solutions, strategy and services, with offices throughout the United
States and in the United Kingdom. For the second year in a row, in 2005
Jupiter Research ranked Silverpop as the email service provider with the
highest overall value for emailers with lists of over 150,000 recipients.
Jupiter's annual evaluation of email service providers said "Silverpop
offers one of the most complete email marketing applications, and
together with its very usable interface, makes an excellent value for
marketers."
It works with any:

- Text-enabled phone
- Major credit card and debit card
- Wireless carrier
- Traditional and web-based advertisement
Silverpop helps marketers cultivate and maintain long-term strategic

relationships with customers and partners by maximizing the potential of
email as a relationship tool. Its flexible service model allows marketers to
choose from full service or ASP and easily move between the two,
making it an ideal solution for any stage of an email program. Silverpop
provides email marketing to industry leading companies including Fossil,
The Bombay Company, British Sky Broadcasting, Weather.com,
Golfsmith and more. Best practices and white papers are available at
www.silverpop.com.
Additional Websites: http://shozu.vox.com/

Industry Categories: Application Provider, Mobile Social Media
ShoZu
600 Townsend St., Suite 120E
USA
www.shozu.com
Silverpop
200 Galleria Parkway Suite 750
Atlanta, GA 30339
USA
www.silverpop.com
+1.678.247.0500
+1.678.247.0501

Effective 5/31/08
Second Location
57-61 Mortimer St
London W1W 8HS
UK
+44 20 7101 7400
+44 207 101 7401
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Member Companies, S
Single Touch Interactive is a pioneer and leader in customized easy-touse wireless solutions. Single Touch's Patent Pending technology drives
adoption by reaching new data subscribers and generating new revenue
streams for carriers and content owners. Single Touchs Abbreviated Dial
Code program makes downloading content to your mobile phone as easy
as making a phone call while the Mobile Machine enables consumers to
download content from the Web to a mobile device by its simple drag and
drop interface. Single Touch is a privately held, Southern California
based company. For more information, please go to
www.singletouch.net.
SinglePoint provides a way for content owners and broadcasters to

create, connect and confirm the delivery of wireless messages to mobile
consumers. It combines a message delivery service with a producer and
distributor of branded, made-for-mobile entertainment, interactive TV
formats and mobile advertising concepts. Today, SinglePoint is engaged
with an audience of more than 240 million mobile users throughout North
America working with mobile network and portal operations, media
companies, brand managers and agencies.
Industry Categories: Infrastructure Vendor, Aggregator

2235 Encinitas Blvd, Suite 210
Encinitas, CA 92024
USA
www.singletouch.net
+1(760) 438-0100
+1(760) 438-1171
SinglePoint
600 108th Avenue NE, Suite 610
Bellevue, WA 98004
USA
www.singlepoint.com
+1(425) 638-4500
+1(425) 638-4700
SinglePoint is the leading provider of interactive television campaigns in

North America, processing 84% of the interactive TV text message
transactions in second half of 2007. Customers include ABC, BET,
Bravo, CNBC, the CW, Fox, NBC, MSNBC, USA Network,
NBC/Universal, the SciFi Channel, and Telemundo.
SIT Mobile
Barcelona 08005
Spain
+34 670506070

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Member Companies, S
Smaato Inc. is a leading mobile advertising technology company that

provides the open mobile advertising platform called SOMA (Smaato
Open Mobile Advertising) for developers, publishers, ad sales networks
and operators. SOMA enables the delivery of targeted advertising to
mobile phones within applications and for the mobile web. Additional
features are: game wrapper ad technology; ad support for widgets, J2ME
and all smartphone platforms including iPhone.
SOMAs unique feature is the SOMA client which is a mobile ad server
on the handset that optimizes the process of ad-enabling applications for
mobile software developers. SOMA can be easily integrated with 3rd
party ad sales networks, ad inventory owners (developers, publishers,
operators) and ad technology providers.
Smaato is an active member of the Mobile Marketing Association, the
dot.mobi Advisory Group and the German digital media association
BVDW. Smaato received a Top 100 Private Company award by
AlwaysOn Media (US) in January of 2007.
SMART is the Philippines' leading wireless services provider with over 30

million subscribers on its GSM network as of end-January 2008. SMART
is a wholly-owned subsidiary of the Philippines' leading
telecommunications carrier, the Philippine Long Distance Telephone
Company. Smart operates a nationwide cellular network, a fixed wireless
broadband service and a satellite phone service. It has the most
extensive and modern digital communications GSM network and
infrastructure in the country, covering over 99 percent of the population.
Of its total subscriber base, more than 20 million subscribers are served
under the brands Smart Buddy, Smart Gold and Smart Infinity. Over 10
million subscribers are served through its subsidiary, Pilipino Telephone
Corp., under the brand Talk 'N Text.
Smart has built a reputation for innovation, having introduced world-first
wireless data services, including mobile commerce services such as
Smart Money, Smart Load and Smart Padala. Smart also offers a 3G
service, Smart 3G. Another subsidiary, Smart Broadband, Inc., offers a
wireless broadband service, Smart Bro.
Smaato Inc. is based in San Mateo, California. The privately held

company was founded in 2005 by an experienced international
management team. The European headquarter is in Hamburg, Germany.
Additional Websites: www.smaato.mobi
Additional Brands: Smart Gold/Smart Buddy/Talk n Text/Smart

Infinity/Smart Bro/Smart Money/Smart Padala/ Smart Pinoy/Smart Link
Additional Brands: SOMA - Smaato Open Mobile Advertising platform

Industry Categories: Mobile Advertising Network, Downloadables
Smaato Inc.
1555 W. Hillsdale Blvd., Suite 313
San Mateo, CA 94402
USA
www.smaato.com
+1(917) 385-0099
+1(650) 240-0708
Smart Communications, Inc. (SMART)

Smart Tower, 6799 Ayala Avenue
Makati City 1226
Philippines
www.smart.com.ph

Effective 5/31/08
Second Location
Gerhofstr. 2
Hamburg 20354
Germany
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Member Companies, S
Smarter Agent has developed the mobile industrys first vertical search
application focused on bringing a slice of the $11 billion real estate
advertising market to mobile devices. Smarter Agent, who patented the
first mobile GPS-based real estate search, operates on multiple mobile
carriers utilized by millions of consumers.
With Smarter Agent, brands can reach potential clients when they are in
a particular neighborhood searching for homes and apartments via
Smarter Agent with GPS accuracy giving new meaning to the real estate
maxim: location, location, location.
Working in conjunction with Smarter Agents mobile real estate
applications, advertisers can now target local consumers based on their
interests, needs and best of all, their locations using GPS technology.
This revolutionary medium will allow advertisers to create early
relationships with their new neighbors by introducing them to relevant
promotions associated with their move, home improvement needs,
services or local retail consumption.
The most successful and innovative retailers and grocers in North

America partner with SmartReply for voice and mobile marketing
solutions. We look at our client's business through the eyes of the
consumer and the marketer - thoughtful about the brand, and careful
about the customer relationship. This strategic mix, uniquely centered on
execution excellence and proprietary knowledge development, creates
breakthrough sales and marketing results for our clients When was the
last time you contacted your best customers one at a time to thank them
for their loyalty, or to invite them to a special sale? SmartReply's voice
and mobile marketing campaigns are designed to reach your customers
with a friendly, personable message that represents your brand's
personality and voice. Messages are targeted, relevant and responsive.
We are the marketplace leader in voice and mobile marketing
communications with the insights and experience to bring these new
mediums to every retail brand, successfully.
Additional Brands: Recently Sold, Apartments for Rent, Homes for Sale
Industry Categories: Application Provider, Location Serives, Mobile
Search
Industry Categories: Agency, Aggregator, Content Provider, Market

Research Firm, Mobile Search
Smarter Agent
200 Federal Street, Suite 300
Camden, NJ 08103
USA
www.SmarterAgent.com
+1(856) 614-5423
+1(856) 614-5489
SmartReply
114 Pacifica, Ste 290
Pacifica, CA 92618
USA
www.smartreply.com
+1.949.340.0700
+1.94.340.0777

SMS Arena S.L.
Avda. Mara Fortuny 81-83, 3
Reus, Tarragona 33203
Spain
www.arenamobile.biz
+34 977128446
+34 977341526

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Member Companies, S
Das Mobilfunkportal sms.at (http://www.sms.at) ist seit neun Jahren

sterreichs grte Kommunikations-Website, Community- und Mobile
Entertainment Plattform. Mit 32 Mitarbeitern in Graz, Wien und Buchs
(CH) betreibt die sms.at mobile internet services gmbh eine der
beliebtesten Websites im deutschsprachigen Raum.
sms.at bietet ein breites Angebot an Kommunikations- und
Communitydiensten, Handy Content und Mobile Entertainment Services.
Das Kernangebot von sms.at macht die loyale Community von knapp 1
Million monatlicher Nutzer aus, die Millionen von Gstebuch- und
Blogeintrgen erstellt haben, bisher fast 1,5 Milliarden SMS & MMS
versendeten und ber 200.000 Mobile Content Artikel generiert haben,
welche sms.at mit Gewinnbeteiligung fr den Nutzer verkauft. Die
beispiellose Service-Qualitt ist eine wichtige Komponente des Erfolgs
von sms.at.
Neben dem Flaggschiff-Portal sms.at betreibt das Unternehmen auch die
internationale Spiele und Community-Plattform jippii.com in den Lndern
Belgien, Niederlande, Schweiz, UK, Deutschland, Spanien, Frankreich,
Irland, Litauen, Lettland, Norwegen, Schweden, Portugal und USA. In
Summe besuchen rund 2,5 Mio. Unique User pro Monat die OnlineServices des Portal-Betreibers.
SnapNows patented mobile visual search technology provides a

powerful mobile marketing solution that connects the real world to the
mobile web through the snap of a camera phone for any and every
consumer changing forever how consumers interact with media in the
world around them. You cant judge a book by its cover or a magazine
by its pages when it's been web-enabled with SnapNow. Using our
service, all traditional media, even video, becomes a hyperlink, adding
the infinite layer of the Internet to content, advertisements and products,
allowing consumers to interact the very moment theyre interested.
Though invented by rocket scientists from NASAs Jet Propulsion Lab,
SnapNow is incredibly simple to use for both consumers and partners.
The consumer simply snaps a picture of an image with a camera phone,
sends it via MMS or email, and receives an immediate response; a
dedicated application streamlines the process to three clicks of a button.
Snapping an image can take the consumer directly to a mobile store, to a
brand site, or anywhere else on the mobile web. For partners, enabling
images is as simple as uploading them to our database no costly
equipment, no disfiguring barcodes.
Im Geschftsjahr 2006 setzte die sms.at mobile internet services gmbh

rund 10 Millionen Euro um.
Additional Websites: SnapNow.co.uk, ShaLink.com, evryx.com
Additional Brands: Evryx Technologies Inc.
Industry Categories: Agency, Aggregator, Content Provider, Market
Research, Mobile Search
Industry Categories: Mobile Search, Application Provider

Sporgasse 25/2
Graz, 8010
Austria
www.sms.at
+43 (316) 813380-0
+43 (316) 813380-50
SnapNow
412 W. Broadway, Suite 201
Glendale, CA 92104
USA
www.snapnow.com
+1(818) 552-3568
+1(818) 552-3587
Second Location
81 Gower Street, 3rd Floor
London WC1E6HJ
UK
Third Location
Charme Kuramae 1102,
4-21-10 Kuramae Taito-ku
Tokyo 111-0051
Japan
Fourth Location
Room 3615, China Shine Plaza,No. 9,
Lin He Xi Road, Tian He District
Guangzhou, Guangdong 510610
China
Snaptell, Inc.
2741 Middlefield Rd, #200
Palo Alto, CA 94306
USA
www.snaptell.net
+1.650.326.7627
+1.650.326.7620

1000 Toa Payoh North News Centre
318994 Singapore
www.sphsearch.com
+65 6319-2257
+65 6319 8185

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Member Companies, S
Split P Media, LLC is the leader for delivering Online Direct Marketing
Solutions for companies around the world. We target leads using our
online reach in Search, Email, Media Buying and Mobile Marketing.
Split P Media, LLC offers a complete Interactive Mobile Messaging
Platform that allows our clients to launch a successful mobile program.
Our content distribution and campaign management system enables
Split P Media to provide a host of services through our mobile messaging
platform: SMS Bulk Messaging, PSMS program development and
management, Mobile List Management, Real Time Messaging,
Messaging Gateway Services, Short Code Management and Reporting
and Analytics
If you are looking to simply mobile enable your website to provide
additional content to your users or launch a Premium SMS program to
target consumers, Split P Media. LLC provides the knowledge and
resources you need to succeed. For more information email us at:
sales@splitpmedia.com
Industry Category: Agency, Content Provider, Application Provider,

Mobile Marketing Channel
Spiral Solutions
P.O. Box 10, Bar Lev Industrial Park
Misgav 20179
Israel
www.ki-bi.com
+97236061122
+97249553040
Split P Media
6701 Sierra Court, Ste E
Dublin, CA 94568
USA
www.splitpmedia.com
+1.800.531.5804
+1.510.880.6400

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Member Companies, S
Founded in 2001 by a team of experienced members within the media

sector, Sports.comm has ambitious plans for supplying global services in
the sports and entertainment sectors.
We are specialized on a wide range of technologically advanced services
such as, Virtual Sports Enhancement, Virtual Advertising, On-Air
Broadcast Graphics and Mobile Value Added Services.
With a proven track record in providing major mobile phone operators
with end to end publishing services, video content and applications for a
diverse range of clients, Sports.comm can guarantee delivery to the
highest level of client satisfaction.
Sports.comm has created effective solutions for clients such as
Supersport Mobile TV and Renault S.A Greece. We are the principal
service provider for UEFA Champions League supplying content to
Vodafone Greece and Vodafone-Cyta Cyprus. Beside the exclusive
partnership in the sports section of Wind PLUS, Sports.comm made the
first Mobile Web Advertising campaign using its own advertising platform.
Here, at Sports.comm our aim is to provide you, our valued customers,
with dedicated, efficient and quality driven services.
Our companys philosophy is based on the fact that we are small enough
to care but large enough to provide a thorough and professional service
to all of our customers both existing and new.
Additional Brands: Nextel
Industry Categories: Aggregator, Application Provider, Content Provider
Sports.comm Ltd.
74, Avgis Str. & 2 Halkis Str., Neo Iraklio
Athens, Attica 14121
Greece
www.sports-comm.gr
+30 210 2854600
+30 210 2854609
Sprint Nextel
6200 Sprint Parkway
Overland Park, KS 66251
USA
www.sprint.com
+1.800.829.0965

One State Farm Plaza
Bloomington, IL 61710
USA
www.statefarm.com
+1.309.766.8065
+1.309.766.5366

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Member Companies, S
Street Savings is a branded marketing service that enables businesses

to interact with their customers by using text message coupons and
offers. Consumers may join via text, IVR, web or traditional paper slip.
Street Savings is powered by a software application that is also available
for white label. The application incorporates an open XML API allowing
for customization and integration with other applications such as email,
corporate websites etc.
Both the branded service and white label applications are delivered over
the internet as a software as a service (SaaS) model. Customers are
not required to install software, hire additional IT staff or perform any
maintenance. They retain complete control over message content and
campaign scheduling. Security is assured with permission based rights
management.
Street Savings
1442 E. Lincoln Avenue #479
Orange, CA 92865
USA
Studiocom
1545 Peachtree St NE, Ste 500
Atlanta, GA 30309
USA
www.studiocom.com
+1(678) 916-4996
+1(770) 984-1108
SUMOTEXT is an application provider with the short codes, SMS

gateway, and campaign management tools that marketers and
organizational leaders need to attract, identify, and engage mobile
audiences.
For marketers, no other channel (radio, TV, print, internet) can compete
with the cost-effectiveness of text message marketing. With SUMOTEXT,
customer loyalty and rewards initiatives can be planned and launched in
minutes.
Campaigns can send text messages that contain basic product
announcements and mobile coupons, or can engage audiences with
interactive voting polls, contests, and links to mobile web sites.
For organizational leaders, no other channel offers the immediate or
ubiquitous reach of a text message alert. Our powerful keyword and
group management controls streamline communications and keep
dispersed groups organized, connected, and informed.
Additional Websites: www.sumotext.com
Styria Media AG
Schnaugasse 64
Wein, 8010
Austria
www.styria.com
+43 316 8063
+43 316 8063-1004

Effective 5/31/08
SUMOTEXT, Inc.
2 Innwood Circle
USA
www.textmarketing.com
+1(800) 480-1248
+1(501) 228-4482
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Member Companies, S
Sybase 365, a subsidiary of Sybase, Inc. (NYSE: SY), leads the world in
the global delivery and settlement of mobile messaging interoperability,
and the management and distribution of mobile content. Processing
more than 6 billion messages per month, Sybase 365 reaches more than
700 mobile operators around the world. For more information, visit:
www.sybase.com/365.
Operating since 1987, Syniverse Technologies (NYSE:SVR) is a global

communication solutions provider that does whatever it takes to simplify
the complexities of mobile technology. We serve over 350 customers in
more than 50 countries with strategic partners and gateways around the
world.
Specializing in innovative business and engineering solutions that
manage and interconnect voice and data networks.
An 800+ dedicated global work force with corporate headquarters in
Tampa, Florida, USA, and international headquarters in Utrecht, The
Netherlands and Hong Kong, China.
Global sales presence: Brazil, France, India, Italy, Japan, Norway,
Singapore, Slovakia, United Kingdom and major cities in the US.
Sybase 365
4511 Singer Court, Suite 300
Chantilly, VA 20152
USA
www.sybase.com/365/
+1.703.961.8300
+1.703.961.8308
8125 Highwoods Palm Way
Tampa, FL 33647
USA
www.syniverse.com
+1.813.273.3000
+1.703.961.8308

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Member Companies, T
Tagit was founded by two serial entrepreneurs with a passion for

bringing about change in peoples life through innovation and technology.
Their previous venture was an e-payments company and their patented
technology was recognized as the Best Financial Application in
Malaysia in 2005. This experience has held them in good stead in
developing the concept of mobile commerce for Tagit, enabling them to
provide an innovative system for secure payments on the mobile phone,
something which very few mobile solution providers can claim to have
today. This has given Tagit a head start over competitors in the mcommerce space.
TakeNET is an enabler of digital mobile entertainment and infotaiment

services to the consumer market with offices in Brazil and Chile.
TakeNET partners with telecom, media and Internet companies to
create, package and distribute Music, Games, Videos, Wallpapers,
Ringtones, Chat, Voting, Quizzes, News, and to sell Advertising /
Sponsored Products. TakeNET market its products through proprietary
labels from carriers (On-Portal) and branded labels (Off-Portal). As of
today TakeNET has delivered + 100 million downloads and + 20 million
messages are delivered monthly with News, Chat, Voting, Quizzes, etc.
With the largest licensed catalog with mass-market appeal in LATAM,
TakeNET licenses music from the rights holders through local and global
agreements and optimizes this content to make it suitable for mobile
devices.
TakeNET has agreements and it is connected/integrated with all cellular
carriers in Brazil and Chile through its proprietary platforms. The core of
TakeNET operations is a comprehensive array of modular technology
platforms where carriers can run ALL of their desired digital consumer
services from it, rather than spreading content around different platforms
and content providers.
Additional Websites: http://kooltag.com

Additional Brands: Kooltag, Tagit
Tagit Pte Ltd

1 North Bridge Road #19-01, High Street Centr
760850 Singapore
www.tagit.tv
+65 633 84824
+65 633 94824
TakeNet
Rua Pagaguacu 83
Belo Horizonte, Minas Gerais 30410 530
Brazil
www.takenet.com.br
+55 31 3349 6201
+55 31 3349 6233
Second Location
Rua Helena 285, 7th floor
Sao Paulo 04552 050
Brazil
Tapioca Mobile provides the most efficient, direct way to get rich media
(videos, pictures, more) into the hands of mobile phone users. We help
content providers move their digital assets from servers onto handsets.
We help advertisers reach a whole new base of eyes and ears, as well
as allowing those users to interact with the content. We specialize in
video delivery to mobile phones using the messaging paradigm,
specifically through MMS. Content is delivered directly to the end
consumer's phone and optimized for every handset on every carrier.
Tapioca Mobile
7966 Arjons Drive
San Diego, CA 92126
USA
www.tapiocamobile.com
+55 31 3349 6201
+55 31 3349 6233
Target Corporation
33 South Sixth Street CC-0320
Minneapolis, MN 55402
USA
www.target.com

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Member Companies, T
Tedexis is a leading mobile solutions company based in Caracas,

Venezuela, that provides solutions for the banking industry as well as
Mobile Marketing Solutions in the region, with commercial presence in
Caracas, Bogota, Quito, Lima and Guatemala as of March 2008. Tedexis
has successfully developed and deployed Mobile Marketing campaigns
for major global brands in the region.
Additional Websites: www.smsblacklists.com, www.smsblacklists.org
Industry Categories: Aggregator, Platform Provider
Tedexis
Av San Felipe Centro Coinasa Piso 8
Caracas Miranda 1050
Venezuela
www.tedexis.com
+58 212 267 3405
+58 212 267 1256
TEKNOmart
Sair Arsi Cad No: 6 - Goztepe
Istanbul, 34732
Turkey
+90 216 5770607
+90 216 355 0909
Second Location
10 de Agosto y Maosca Edf.
Luna Andrade ofc 203
Quito
Ecuador
Supplying 35.3 million mobile lines, around 23 million landlines and 7.4
million broadband clients, Telecom Italia is a Italy's leading ICT
enterprise with a significant international presence in Europe and South
America. The Group trades through pre-eminent brands Telecom Italia,
Alice, TIM, La7, MTV Italia, APCom and Olivetti in fixed-line and mobile
telecommunications, Internet and media, office & system solutions.
Group's 2006 consolidated revenues amounted to 31.3 billion Euro (23.2
billion Euro in the third quarter 2007). Industrial investment for the first
nine months of 2007 amounted to 3.7 billion euros, applying a business
plan for growth based on ongoing infrastructure and technology
modernization, product and service innovation and multimedia content
development. In Europe, the Broadband Project is set to expand
broadband access and services in France, Germany and Holland and its
overall portfolio has reached 3.3 million clients. In South America TIM
Brasil is country's number two carrier supplying 29.2 million lines.
Additional Brands: TIM
Telecom Italia SpA

Via P. de Francisci 152
Rome 164
Italy
www.tim.it; www.telecomitalia.it

Alicia M. Justo 50
Capital Federal, Buenos Aires
1107AAB
Argentina
www.personal.com.ar

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Member Companies, T
TCS provides white label location applications to leading wireless

operators and consumer brands. TCS' application suite includes whitelabel solutions for navigation, local search, driving directions and realtime traffic. TCS customers include leading wireless operators and
consumer brands including AAA, DENSO, Rand McNally and The
Weather Channel. TCS also provides an end-to-end solution which
includes hosted location infrastructure and applications that minimizes
operator capital investment.
Industry Categories: Location Services, Application Provider

275 West Street
Annapolis, MD 21401
USA
www.telecomsys.com
+1(410) 263-7616
+1(410) 263-7617
Telefonica Moviles
Spain
www.telefonica.es
Telescope Inc. (www.telescope.tv) was founded in 2002 and is

headquartered in Los Angeles, CA, with offices in New York. Telescope
Inc. provides fixed-line and wireless mass-scale TV voting solutions, vote
management services and, more recently, mobile games. Telescope
provides high profile brands with SMS content, mobile marketing
campaigns and other Interactive applications.
Telescope, jointly owned by Bertelsmann AG and Harvest Media Group,
is the provider of vote management services for American Idol since its
launch in 2002 and has a flawless reputation in the interactive TV market
in the US and UK. With our proven record of protecting and enhancing
the brands we work with, our reputation, experience and resources
provide all necessary ingredients for the successful execution of projects.
Telescopes wireless platform, the Text Generator, has an established
track record of developing SMS applications (over 20,000 to date) and is
flexible, robust and specifically adapted for the US market.
Industry Categories: Application Provider, Location Services, Wireless
Operator

Snaryveien 30
1331 Fornebu
Norway
www.telenor.com
+47 900 20 516
Telescope, Inc.
1950 Sawtelle Blvd, Suite 185
USA
www.telescope.tv
+1.310.575.0260
+1.310.575.0220

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Member Companies, T
Teligence is the voice-enabler connecting people to people for social

networking in North America. Our company uses advanced technology
and telecommunications to offer a full spectrum of choices to find the
right connection. Teligence provides local connections across North
America. Each month more than two million people make over 16 million
calls using our services to connect with people. Behind our edgy brands
are a group of unique and innovative Associates in the areas of
Technology, Finance and Sales & Marketing Operations who come
together in this complex industry to develop products to make a positive
difference to people's social life.
We are a privately owned, financially strong Canadian company with our
head office located in beautiful Vancouver, Canada since 1990 with
offices in the US and Mexico. For additional information, please visit our
website at www.teligence.net

Av. Vasco de Quiroga 2000
Mexico DF, 01210
Mexico
www.esmasmovil.com
+52 55 5261 2000
Teligence
1045 Howe St. 7th Floor
Vancouver, BC V6Z 2A9
Canada
www.teligence.net
+1(604) 629-6055
+1(604) 678-8282

Effective 5/31/08
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Second Location
600 17th Street, Suite 2800S-192
Denver, CO 80202
USA
Page 152 of 178
Member Companies, T
Tempos 21, develops and implements mobile applications for

enterprises, and combines strategy, technology and service to offer our
clients a complete solution that guarantees results and improves their
business processes. We act through 4 Product Lines that cover different
types of business:
-Business & Technology Consultancy
-Customized end-user solutions
-Wireless Applications as ASP: Mobile Marketing, Location Based
Services, Wireless
-Enablers, and Productivity Services.
In Multimedia Mobile Marketing Tempos 21 offers solutions for
promotional and relational marketing, Customer Value Management
activities and CRM/CVM, allowing companies to take advantage of the
power of mobile devices in the new multimedia environment. Our
Mobile Marketing Solutions are specially targeted to Media and
Consumer Goods companies, but are also used in other areas as
Banking and Assurances, Industry, Government, Health and SMEs.
Tempos 21 is a Joint Venture between leading telecom companies in
Spain: Telefnica Mviles, Ericsson, Hewlett Packard, and the
Government of Catalonia.
TeriMobile is an innovation mobile marketing agency specializing in the

development of efficient tools and promotion campaigns for products and
services through utilization of various mobile devices: mobile phones,
PDAs and laptops. We define our strategy as striving at leveraging the
contact between the companies and their customers. Having stepped
away from the passive channel of promoting products and services we
develop software/hardware tools and the marketing campaigns that aim
at the interactive communication with the end users, i.e. Bluetoothmarketing, SMS-marketing and Internet-marketing. Our agency works on
the border of two industries: marketing and IT mobile technologies and
Web 2.0. We are aiming at Russia, Europe and USA as the primary
markets.
Industry Categories: Agency, Application Provider, Infrastructure Vendor,

Location Services
Tempos 21
Avda. Canal Olmpic s/n, ed. PMT-B
08860 Castelldefels, Barcelona
Spain
www.tempos21.es
+34 636 99 08 67
+34 93 635 29 22
TeriMobile
Varshavskoe Shosse, 9, bui.1, office 316
Moscow, 117105
Russia
www.terimobile.com
+7 495 785 3385
+7 495 785 3385

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Member Companies, T
Terra.com (www.terra.com) is the largest original digital content producer

for U.S. Hispanics. Its portal Terra.com includes 29 channels in Spanish
featuring News, Music, Entertainment, Sports and Terra TV, as well as
community areas, blogs and services, reaching the broadest audience in
the U.S. Hispanic market according to comScore Media Metrix and
Nielsen/Net Ratings. Terra Latin America operates in 18 countries,
including the USA, with approximately 56 million unique visitors per
month. The primary countries served by Terra Latin America are:
Argentina, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador,
United States, Guatemala, Honduras, Mexico, Nicaragua, Panama,
Peru, Puerto Rico, Dominican Republic, Uruguay, and Venezuela. The
Terra portals in Latin America and the U.S. are owned by Telefnica
Internacional S.A.
The Coca-Cola Company is the world's largest beverage company.

Along with Coca-Cola, recognized as the world's most valuable brand,
the Company markets four of the world's top five soft drink brands,
including Diet Coke, Fanta and Sprite, and a wide range of other
beverages, including diet and light soft drinks, waters, juices and juice
drinks, teas, coffees and sports drinks. Through the world's largest
beverage distribution system, consumers in more than 200 countries
enjoy the Company's beverages at a rate exceeding 1.3 billion servings
each day. For more information about The Coca-Cola Company, please
visit our corporate website at www.thecoca-colacompany.com.
Additional Websites: http://tonos.terra.com

Additional Brands: Terra Mviles
Industry Categories: Internet Portal, Aggregator, Content Provider
Terra Networks
95 Merrick Way, Suite 706
Coral Gables, FL 33134
USA
www.terra.com
The Coca Cola Company

One Coca Cola Plaza
Atlanta, GA 30313
USA
www.coca-cola.com
Second Location
Av. Paseo de La Reforma,
2620-15
Mexico DF 11950
Mexico
Av. Naes Unidas, 12.901/12 andar

So Paulo 04578-000
Brazil
+5411 5776 5096
+5411 5776 5057
Fourth Location
Vitacura 2736, Piso 2
Santiago
Chile
Fifth Location
Diagonal 97, n 17-60 oficina 42
Bogota
Columbia

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Member Companies, T
TCS is a full-service promotional marketing agency providing strategic

and innovative marketing solutions supported by flawless execution.
Services include promotion planning, creative and asset activation
across mobile, online, experiential/event, POP, television, radio, print,
legal and fulfillment. TCS' mobile marketing division is dedicated to the
next generation of marketing solutions via wireless. As a leader in the
wireless community, TCS is a driver of the adoption and usage of mobile
products and services and their incorporation into the marketing mix.
TCS develops and executes promotions utilizing Text, MMS, Video
Messaging, WAP (the mobile internet), ringtones, mobile gaming,
graphics and advertising.
Industry Categories: Agency, Content Provider, Application Provider,
Location Services, Market Research Firm
165 Kings Highway North
Westport, CT 06880
USA
www.tcspromo.com
+1.203.227.7444
+1.203.227.7010
Second Location
22525 SE 64th Place, Suite 214
Issaquah, WA 98027
USA
The Digital Door

C/ Pollensa 4, Ed. Atenea 2 Plta
Las Rozas, Madrid 28230
Spain
www.thedigitaldoor.es
+ 34 916402429
+ 34 916403817
Founded in 2000 with offices in Auckland, LA, NY, Hong Kong, China
and India, The Hyperfactory is the most experienced full-service mobile
ideas and media company responsible for the most award-winning
innovative mobile marketing solutions seen anywhere in the world.
The Hyperfactory
109 Wellesley Street, PO Box 2922
Shortland Street
Auckland, 1001
New Zealand
www.thehyperfactory.com
+64 9 307 8172
+64 9 307 8194

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Second Location
375 Hudson St., 14th Floor
New York, NY 10014
+1.212.463.2269
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Member Companies, T
The Phorsite Group is a full service Advertising, Consulting and

Marketing operation, involved in the areas of lead generation,
Virtual Advertising, Customer Relationship Marketing and Internet
Business Development. We are exclusive and totally set apart
from all others, hence we are not competitors with advertising
agencies, simply because our principal product is the only one of
its kind in the world.
The consortium has six (6) major divisions including but not limited
to multi-media for web and print collaterals, a state of the art client
retention and customer service center where quality comes first.
We are the bridge that Small and Medium-size enterprises can
partner with, transcending them beyond many of their challenges
to a state of business and corporate opulence, whereby they are
ahead of the evolving trends and assumed competition. We are
committed to blazing a new path that others will be compelled to
follow. The inspiration for a new path was manifested from the
lamenting reality of what todays business owners really yearn forreal Service and tangible results!
mDisney publishes Disney-branded mobile games, graphics and tones

based on popular Disney characters and franchises such as Hannah
Montana, Pirates of the Caribbean, High School Musical and Disney
Fairies to major North American wireless carriers. mDisney also recently
launched mobile Web site that allows users to access the world of Disney
on their cell phones and will soon be connected across platforms with
Disney.com, the No. 1 site on the Internet for kids and families. The site
can be accessed by texting the word MOBILE to 347639. Additionally,
mDisney works closely with Walt Disney Studios, Disney Channel, Walt
Disney Studios Home Entertainment, Walt Disney Records, Radio
Disney, Disney Interactive Studios and Disney Live Events to create
unique mobile entertainment and content for key initiatives around The
Walt Disney Company.
The splendid result is a new path (www.anewpath.com) and the

advent of a group of companies that has blended the now trends
with over 35 years in global business development and strategic
economic commercial participation.
Additional Websites: www.thephorsitegroup.com,
www.phorsite.com, www.itpartner.com,
www.yourbetterbusiness.com, www.phorsitedesign.com
Additional Websites: family.com

Additional Brands: Disney (ABC, ESPN)
Additional Brands: Phorsite Group, Phorsite Partner, Phorsite

Design, IT Partner, Your Better Business, Your Better Business
Journal, Real Mail E-Coupons
Industry Categories: Content Provider, Aggregator, Application Provider,

Brand
The Phorsite Group

2450 E Commercial Blvd
Fort Lauderdale, FL 33308
USA
www.anewpath.com
+1(954) 776-3900
+1(954) 208-6743

500 South Buena Vista Street
Burbank, CA 91505-6755
USA
www.disney.com
+1(818) 623-3642
+1(818) 623-3637

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Member Companies, T
The Weather Channel Interactive is the leading provider of broadband

and wireless weather products including weather.com, Desktop Weather
by The Weather Channel, and The Weather Channel Mobile.
weather.com, the Web site of The Weather Channel, is the ultimate
source of weather on the Web helping users plan their lives by delivering
timely current conditions, expert forecasts and relevant lifestyle content
for 98,000 locations worldwide. weather.com reaches more than 30
million unique users each month, is the most popular source of online
weather, news and information and is the most trusted source of online
weather information according to Nielsen//NetRatings.
Thin Multimedia, Inc. (TMI) provides advanced advertising solutions for

the mobile market. This includes the ability to insert an advertisement
before, during or after the playback of a video or audio clip; and the
ability to show an advertising banner while a user is viewing a video or
listening to audio content. TMI also provides a turnkey solution allowing
mobile advertising publishers, carriers or content providers to stream
video or audio content to mobile devices. Eleven wireless carriers have
commercially deployed TMI solutions and TMI has also licensed its
solutions to some of the most prestigious content providers in the world.
The Weather Channel Interactive also provides consumers with unique

and customizable products such as Desktop Weather and a full lineup of
mobile services including downloads, messaging, mobile Web, and
mobile video.
The Weather Channel

300 Interstate North Parkway
Atlanta, GA 30339
USA
www.weather.com
+1.770.226.0000

1731 Embarcadero Road, Suite 220
Palo Alto, CA 94303-3339
USA
www.thinmultimedia.com
+1(650) 856-2700
+1(650) 856-2424
Thumbplay, Inc. is a leading online platform of mobile entertainment

content. The company aggregates, promotes and delivers mobile
content directly to members via Thumbplay.com. The site offers
ringtones, wallpapers, games and text-based services through a
membership-based, community experience. Thumbplay is
headquartered in New York.
ThunderHouse, a next generation strategy group, works exclusively with

innovators to bring their innovations to fruition in the shortest possible
time. ThunderHouse charts strategic pathways to success, sets forth
and launches Action Plans to achieve agreed upon goals, and helps
overcome the inevitable obstacles that crop up along the way.
Second Location
59-4 Banpo-dong, Seocho-gu
(Songwon Bldg, 3rd Fl.)
Seoul
Korea
ThunderHouse is now focusing on NextGen MarCom and New

Media, industries closely aligned with the market expertise of
ThunderHouse principals. More specifically, it is concentrating on the
exciting developments in advanced television and mobile technologies.
Additional Brands: NextGen, MarcomTM
Industry Category: Direct-to-Consumer Subscription Service
Industry Category: Consulting
Thumbplay Inc.
New York, NY 10012
USA
www.thumbplay.com
+1.646.808.1500
+1.212.651.1796
ThunderHouse
210 Central Park South
New York, NY 10019
USA
www.thunderhouse.org
+1.212.264.2114
+1.212.265.6167

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Member Companies, T
T-Mobile USA, Inc. is the U.S. operation of Deutsche Telekom AGs

Mobile Communications Business, one of the worlds leading companies
in mobile communications. In 2007, over 120 million mobile customers
were served by the mobile communication segments of the Deutsche
Telekom group over 30 million by T-Mobile USA all via a common
technology platform based on GSM, the worlds most widely used digital
wireless standard. T-Mobiles innovative wireless products and services
help empower people to connect effortlessly to those who matter most.
Multiple independent research studies continue to rank T-Mobile
highest, in numerous regions throughout the U.S. in wireless customer
care. Headquarters: Bellevue, Washington. Number of Employees:
36,000.
Industry Categories: Wireless Operator
Industry Categories: Wireless Operator
TMN - Telecomunicacoes Mviles Nancionais
Ed Rarconi, Avenida Alvara Pais, No 2
Lisbon, 1649-041
Portugal
www.tmn.pt
+351 21 791 4400
+351 21 791 4500
T-Mobile USA
12920 SE 38th St
Bellevue, WA 98006
USA
www.t-mobile.com
T-Mobile Austria
www.t-mobile.at
TMP Directional Marketing, (TMP DM) LLC is a progressive and rapidly

expanding Search Engine Marketing (SEM) and Local Search Interactive
agency; as well as the leading print and online Yellow Pages advertising
agency in the world. TMP has over 1,700 clients and 800 employees;
representing (among others) 32 of the Fortune 100 and 104 of the
Fortune 500 companies. We work to position our clients to be found
where people are actively searching, shopping and buying, in print
directories, online directories, search engines and mobile devices.
Industry Categories: Mobile Search, Agency
Industry Category: Market Research Company
317 Madison Ave, Suite 2310
New York, NY 10017
USA
http://interactive.tmpdm.com
+1.414.918.6589
+1.414.368.5589

Effective 5/31/08
TNS
100 Park Ave, 4th Floor
New York, NY 10017
USA
www.tnsglobal.com
+1(212) 991-6000
+1(212) 919-6100
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Member Companies, T
With offices in the USA, Europe and South Africa, Touchwork provides a
range of mobile marketing and mobile market research solutions based
on its ESP platform. These solutions enable brand owners and agencies
to conduct interactive marketing campaigns with consumers as well as
capture customer feedback at the point of experience for research
purposes. ESP Delight is a customer service application for real time
customer satisfaction monitoring and service recovery. ESP Metrix is a
market research application for conducting mobile surveys using either
text messaging or WAP. In addition to these standard products,
Touchwork provides customized solutions based on the requirements of
its clients. It has conducted over one hundred campaigns since 2003
with companies that include Budget, Goodyear/Hi-Q, Guinness, Car
Magazine and ACSA amongst others.
Toyota Motor Sales, U.S.A. is responsible for the sales and marketing of
cars, trucks, SUV's, and vans in the US.
Additional Websites: www.txtandtell.com, www.message4events.com
Additional Websites; www.buyatoyota.com
Additional Brands: ESP, txtandtell, message4events

Industry Categories: Application Provider, Market Research Firm
Touchwork
11956 Mil Pitrero Rd
San Diego, CA 92128
USA
www.touchwork.com
+1(858) 435-0722
+1(858) 605-9641
Toyota Motor Sales

19001 S. Western Ave., HQ23
Torrance, CA 90501
USA
www.toyota.com
+1(310) 468-4500
+(310) 468-7820
Transpera is a leading provider of mobile video services in North

America, delivering a complete and innovative solution for online content
owners, network operators and advertisers to capitalize on the exploding
mobile video market and build new ways for mobile consumers to
communicate. Through the company's patent-pending platform and
bridging technology, Transpera is the only company to connect all the
necessary pieces for optimizing the monetization of mobile video
content. Transpera provides video content and brand owners with the
ability to instantly mobilize and distribute video to mobile phone users
based on their interests and communities, enhance on-deck video
offerings for network operators and provide brand owners and
advertisers with a direct route for marketing to their target audiences.
Transpera is based in Santa Monica, Calif. and is funded by top venture
firms Intel Capital, Flybridge Capital (formerly IDG Ventures) and First
Round Capital Ventures.
Transpera
1945 Euclid
USA
www.Transpera.com
+1(310) 584-4472
+1(310) 450-6830

Effective 5/31/08

Second Location
785 Market Street
USA
Vol 2, No 1
Turatel Mobil Medya letiim ve Biliim Hiz. Ltd. ti.

Perpa Tic Merkezi Ablok Katill 1569
Istanbul, 81100
Turkey
www.turatel.com
+90 212 210 4949
+90 212 210 4950
www.mmaglobal.com
Page 159 of 178
Member Companies, T
Turkcell is the leading GSM operator in Turkey with 35.4 million postpaid
and prepaid customers as of December 31, 2007 operating in a three
player market with a market share of approximately 57% as of December
31, 2007 (Source: The Telecommunications Authority). In addition to highquality wireless telephone services, Turkcell currently offers General Packet
Radio Service (GPRS) countrywide and Enhanced Data Rates for GSM
Evolution (EDGE) in dense areas, which provide for both improved data
and voice services. Turkcell provides roaming with 570 operators in 197
countries as of February 1, 2008. Serving a large subscriber base in Turkey
with its high-quality wireless telephone network, Turkcell reported US$6.3
billion net revenue for the year ended December 31, 2007 as per IFRS
financial statements. Turkcell has interests in international GSM operations
in Azerbaijan, Georgia, Kazakhstan, Moldova, Northern Cyprus and
Ukraine. Turkcell has been listed on the New York Stock Exchange
(NYSE) and the Istanbul Stock Exchange (ISE) since July 2000 and is
the only NYSE listed company in Turkey. 51.00% of Turkcells share capital
is held by Turkcell Holding, 4.22% by Cukurova Group, 13.07% by Sonera
Holding, 2.32% by M.V. Holding and 0.01% by others while the remaining
29.38% is free float.
Additional Websites: http://mobilpazarlama.turkcell.com.tr/
Additional Brands: Hazir Kart, Muhabbet Kart
Turkcell
Turkcell Plaza, Mesrutiyet Cad No: 71 Tepebasi
Istanbul Beyoglu 34430
Turkey
www.turkcell.com.tr
+902123131494
+902122929321

101 Marietta Street, 21st Floor
Atlanta, GA 30303
USA
www.turner.com
+1.404.827.0100
+1.404.885.4673

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Member Companies, T
TV10s is a sales and marketing firm, specializing in the sale of closedcaptioning sponsorships and promotional advertising. TV10s is dedicated
to the expansion of advertising opportunities through 10-second shortform video messaging across the three-screen environment i.e.
Television, Broadband and Mobile. The company offers national
advertisers the opportunity to extent their branded campaign beyond the
traditional media environment in an efficient and effective manner, while
offering platform executives the ability to monetize the high cost of
delivering video content. TV10s believes that ten second short form
messages are long enough to deliver an advertiser's branded message
while short enough not to be intrusive.
TWISTBOX ENTERTAINMENT is a global producer and publisher of

mobile content. Through exclusive licenses with industry leading brands
and direct distribution with over 100 operators in over 40 countries, we
provide an extensive portfolio of award-winning games, WAP sites, and
mobile TV channels worldwide. From programming to marketing and
game development to portal management, Twistbox is the total solution
in mobile entertainment. Our portfolio consists of a full suite of mobile
products including:
- Branded WAP sites: 400+ globally
- Customized video clips: Offered as both downloads and streams
- Mobile TV: Over 50 live channels
- Images: Full range of galleries and images
- Wallpapers: Optimized for the broadest range of handsets
- Games: Portfolio of over 150 game titles
- Chat Services: Including both video and text
-Portals: Fully-managed portals and aggregating capabilities
Award-winning Twistbox Games offers an extensive portfolio of more
than 150 addictive puzzle, casino, arcade and premium branded titles.
Our RapidPort technology supports development in Java, DoJa, BREW
and Symbian and ensures game play on the widest range of handsets.
Advanced features include 3D, multi-player, in-game advertising and
support for all languages.
Additional Websites: www.twistboxgames.com, www.waat.com
Additional Brands: Twistbox Entertainment, Twistbox Games, Waat
Media
Industry Category: Advertising Sales and Marketing
TV10s
387 Park Ave South
New York, NY 10016
USA
www.tv10s.com
+1.212.481.2990
+1.212.481.2939
14242 Ventura Blvd, 3rd Floor
Sherman Oaks, CA 91423
USA
www.twistbox.com
+1.818.301.6200
+1.818.708.0598

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Member Companies, U
Chicago-based U.S. Cellular Corporation (AMEX: USM) is a multiregional wireless company, serving more than 5.2 million customers in
149 markets in 25 states. With 2004 service revenues of $2.64 billion,
U.S. Cellular maintains one of the industrys highest levels of customer
satisfaction by emphasizing customer support, quality network coverage
and a comprehensive range of wireless products and services. The
company is an active corporate citizen through charitable contributions,
award-winning community relations programs and associate volunteer
activities.
U.S. Cellular Corp
USA
www.uscellular.com
Ubiqua Instant Response S.L

Rabassa, 71 Pl. Baixa
Barcelona, 08024
Spain
www.ubiqua.es
+34 934583514
WHERE, developed by uLocate Communications, Inc., is a location

based application platform that offers consumers access to over 70
unique location based applications. Every application on WHERE allows
users to get customized content based on their current location, see their
selection on a map, get directions and connect directly with the location
they have chosen.
See www.unilever.com/ourcompany
Additional Websites: www.where.com
Additional Brands: See www.unilever.com/ourbrands
Additional Brands: WHERE, Buddy Beacon

Industry Categories: Application Provider, Aggregator, Content Provider,
Location Services
Industry Categories: Advertiser, Brand

60 Canal Street, 2nd Floor
Boston, MA 02114
USA
www.ulocate.com
+1(617) 502-3100
+1(617) 973-5871
Unilever
800 Sylvan Avenue
USA
www.unilever.com

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Member Companies, U
Universal McCann
Paseo de la Castellana 165-5
Madrid, 28046
Spain
www.universalmccann.es
+34 91567 91 83
+34 91 570 22 07

Av Brigadeiro Faria dima, 1384-11and
Brazil
www.uol.com.br
+55 11 3038 8201
+55 11 3038 8162
Univision Communications Inc. ('Univision') is the leading Spanishlanguage media company in the United States. Our powerhouse
portfolio includes Television, Radio, Music and Internet offerings that
entertain and inform more Hispanics each day than any other media
company in the country. Our television operations include the Univision
Network, TeleFutura Network, Galavision and Univision and TeleFutura
Television Groups. Univision also owns and operates Univision Radio,
Univision Music Group and Univision Online.
n-games advertising is based on the use of videogame productions to

create non-intrusive advertising, which is, more efficient. Unkasoft
Advergaming promotes this new and entertaining way of creating static
or dynamic publicity. Thanks to the automation of the processes for the
transformation of the contents between mobile telephones, it will be
capable of avoiding the fragmentation of the devices, saving production
costs and times. Unkasoft, European company, with offices in Madrid
and Salamanca, is from the year 2004. Unkasoft launches the best
solutions for the mobile market:
* Advergaming: Catalogue with mobile games for any sector of the
market which may incorporate advertising.
* Advergaming on the fly: Unkasoft goes one step further with
Advergaming on the fly, have at your disposal publicity truly personalized
for your client and in real time.
Our values:
1. Quality, thanks to its internal processes of administration, production
and development.
2. Awarded (NETI) for its R&D projects and backed by public and private
institutions.
3. Creative, where ideas, drawings, fantasy worlds and videogame
playing are encouraged.
4. Committed with its partners and customers, focus to success.
5. Experience, big companies like Pepsi, Intermon Oxfam or
Cosmopolitan TV already used Unkasoft Advergaming.
Additional Websites: www.univision.com
Additional Websites: www.kasiunblog.blogspot.com
Additional Brands: Univision, Telefutura, Galavision, Univision.com,

Univision Radio, Univision Music Group
Additional Brands: Unkasoft Advergaming, Advergaming On The Fly
Industry Categories: Brand, Content Provider, Media Company
5999 Center Drive
USA
www.univision.net
+1.310.410.5606
+1.310.410.5608
Vivero de Empresas Genesis, c/ Hoces del Duratn 57 Montalvo II
Salamanca 37008
Spain
www.unkasoft.com
+ 34 923 194 457
+ 34 923 193 084

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Member Companies, U
Upstream is among the largest mobile marketing companies in the world,

bringing its expertise and ideas to over 100 blue chip brands in projects
across more than 35countries. Now well into our seventh year of
operation we have never lost focus on the mission that has inspired us
from day one: to enable brands to connect with their audience.
UnoMobi
55 Administration Road, Unit 12
Concord, ON L4K 469
Canada
+1(905) 592-2039
+ 1(905) 918-0690
Upstream S.A.
Kastoria 4 Gerakas
Attiki 15344
Greece
www.upstreamsystems.com
+30 210 6618500
+ 30 210 6618550
Useful Networks, a subsidiary of Liberty Media, creates innovative

consumer LBS applications for mobile and web. The UN platform brings
rapid, low-cost, and compliant location-based services (LBS) application
deployment to wireless carriers. Useful Networks powers cross-carrier
location aggregation for carriers and content providers, promoting LBS as a
core revenue stream.
Our first product - sniff(tm) - enables users to locate each other using their
mobile phones or via the web on supported carrier networks. sniff never lets
anyone locate you without your permission, and lets you cancel, block other
users, or become invisible at any time.
Secondary Location
7 Albion Mews
London N1 1JX
UK
Third Location
Str. Putul de Piatra nr. 5, et. 3, ap.7
Sector 1 Bucharest, 010669
Romania
U-Turn is a company focused on enabling broadcasters, media

companies and wireless operators the ability to offer a custom-branded
mobile community to their viewers and subscribers. Founded in 2001,
U-Turn was one of the first companies in the world to bring high-quality
video content to mobile phones. U-Turn Media Groups technology
allows broadcasters and content owners to manage and display their
content within the menu structure of the mobile device. Our scalable
solution supports both On and Off deck portals as well as subscription
and advertising based solutions. With U-Turn, you can create an
anytime-anywhere dialog with your audience, expanding your brand
presence while creating new revenue streams utilizing your sales team
working with our marketing team.
If you are interested in partnering with Useful Networks, please send an

email to sales@useful-networks.com with your company name, contact
name, number, email, company information and details on a partnership.
Additional Websites: www.sniffu.com
Additional Brands: sniff - The Social Network Integrated Friend Finder
Useful Networks
Denver, CO 80202
USA
www.useful-networks.com
+1(303) 493-5760
+1(303) 469-4442
U Turn Media Group

600 17th Street South , Suite 2800
Denver, CO 80202
USA
www.uturnmediagroup.com
+1.303.634.2222
+1.303.260.6401

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Member Companies, U

uVuMobile
3505 Koger Blvd, Suite 400
Duluth, GA 30096
USA
www.smartvideo.com
+1.770.279.3100
+1.770.270.3149

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Member Companies, V
Vantrix makes video work. Our focus is to deliver the best customer
experience on a mobile phone. Vantrix overcomes the technology
hurdles of providing live and on demand TV and audio, user-generated
content, video sharing, and any other type of multimedia in mobile and
other digital platforms. And we do it in a way that helps our customers
choose and implement the right business model for their multimedia
services.
Leading companies like ABC News, Orange, T-Mobile and The Weather
Channel already trust Vantrix to satisfy their mobile media needs. You
shouldnt have to worry about which mobile phones your customers
have, and you shouldnt have to compromise on how you deliver video
and other media to them. Whether its on-deck or off-deck, premiumbased or ad-supported, push or pull, we put video to work for you. This is
our promise and our commitment. Vantrix is headquartered in Montreal
with presence in New York, London, Dubai and Bangalore.
See the difference at www.vantrix.com.
Industry Category: Mobile Commerce
Valista
1900 S. Norfolk St, Suite 100
San Mateo, CA 94403
USA
www.valista.com
+1.650.287.3700
+1.650.287.3701
Vantrix
1425 Rene-Levesque Blvd., West, Suite 1200
Montreal, QC H3G 1T7
Canada
www.vantrix.com
+1(908) 630-0542
+1(908) 630-9436
VEGAS.com features extensive, constantly updated information for

travelers to Vegas, and provides a full range of travel products including
hotel rooms, air-hotel packages, show tickets, tours and golf. In addition,
the site offers exclusive inventory and products such as dining
reservations and front-of-the-line nightclub passes. VEGAS.com
operates Casino Travel & Tours, with retail and concierge desk locations
at the Palms, Paris, MGM Grand, Bally's, Mandalay Bay, Excalibur, New
York-New York, Luxor and Stardust. Casino Travel & Tours also offers
city tours, limousine service, as well as tours to the Hoover Dam and the
Grand Canyon. VEGAS.com is a member of the Greenspun Family of
Companies, a privately owned company operating in Southern Nevada
for more than 60 years.
Vapor Mobile
3665 East Bay Dr.
Largo, FL 33771
USA
www.vapormobile.com
+1.866.389.9768
+1.272.524.32.62
Vegas.com
2370 Corporate Circle, Suite 300
Henderson, NV 89074
USA
www.vegas.com
+1.702.992.7900
+1.702.987.2702

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Member Companies, V
Veltis market-leading mobile marketing technology platform, coupled

with its experience in the mobile advertising industry, enables clients
around the world to deliver an extensive range of highly targeted
marketing campaigns. With operations in 18 countries, and a mobile
marketing joint venture with the Interpublic group, a top global holding
group of advertising agencies, Velti has the ability to reach through its
platform an estimated 1.4 billion consumers.
Veltis unique Mobile Marketing and Advertising Platform (version 4.0)
manages the full cycle of planning, execution and monitoring of multiple
campaigns across differing mobile formats and channels, offering
customers more than 70 mobile marketing and advertising templates,
which can be managed from one user interface.
V-ENABLE is the leading provider of mobile speech search solutions for

accessing content and information over the mobile network. V-ENABLE's
patent-pending mobile speech search allows mobile users to simply
input/search using their voice and receive personalized content and
information in a visual format on their mobile phone. Search results are
based on the carrier's/provider's catalog and on a proprietary mobile
search algorithm which integrates the most relevant content along with
additional similar content and information available from our
recommendation engine. No more complicated WAP trees or typing
required. Our mobile speech search software is a unique client-server
solution, available for carriers, application developers and publishers
using BREW, JAVA, SYMBIAN, WAP, xHTML platforms. Mobile speech
search applications, powered by V-ENABLE technology, are currently
available on Verizon Wireless, ALLTEL, U.S. Cellular, and Cricket. The
company, founded in 2001, is headquartered in San Diego, CA. VENABLE was founded by wireless experts from Nokia, Motorola,
PacketVideo and Cisco.
Industry Category: Application Provider, Aggregator
Velti
th
4 Floor,Bastille Court
2 Paris Garden
London, SE1 8ND
UK
www.velti.com
V-Enable
5935 Cornerstone Court W., Ste 120
San Diego, CA 92121
USA
www.v-enable.com
+1.858.824.1888
+1.858.824.1889

Effective 5/31/08
Secondary Location
One Broadway, 14th Floor
Cambridge, MA 02142
USA
Third Location
44 Kifissias Avenue
Athens, GR 151 25
Greece
+30 210 6378800
+30 210 6378888
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Member Companies, V
VeriSign Messaging and Mobile Media Division is a global provider of

application services that reliably deliver SMS, MMS, and mobile content
across any wireless operator and mobile device throughout the world. As a
leader in mobile messaging, mobile banking and mobile content delivery,
the company offers a broad portfolio of mobile infrastructure and delivery
services. Offering reliable delivery, a worldwide presence, and rapid and
effective deployment, VeriSign Messaging and Mobile Media has built a
trusted and respected brand with global mobile operators, media content
providers and enterprises.
VeriSign Messaging and Mobile Media is focused on delivering massive
message volumes with superior:
Reach. VeriSign Messaging and Mobile Medias global presence is

combined with local market knowledge and regional operator
requirements to offer carriers, media content providers, and
enterprises with unparalleled penetration.
Reliability: VeriSign Messaging and Mobile Media application services

are designed with the high reliability and scalability that a true global
mobile delivery engine requires.
Value Add. As a global partner with a local presence, VeriSign

Messaging and Mobile Media helps its partners maximize their
revenues and reduce their costs.
The reach, reliability and value add of VeriSign Messaging and Mobile
Media services enable companies to capitalize on the rapidly growing
messaging and media content markets.
Industry Categories: Aggregator, Content Provider
Industry Categories: Infrastructure Vendor, Content Provider
VeriSign, Inc.
487 E Middlefield Road
USA
www.verisign.com
+1-888-716-0023
Verizon Live Source

One Verizon Way
USA
www.verizon.com
+1.908.599.2262
+1.908.766.5082

Effective 5/31/08
Second Location
311 Arsenal Street
Watertown, MA 02472
USA
+1-888-716-0023
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Member Companies, V
Verizon Wireless owns and operates the nation's most reliable wireless
network. Headquartered in Basking Ridge, N.J., Verizon Wireless is a
joint venture of Verizon Communications (NYSE:VZ) and Vodafone
(NYSE and LSE: VOD).
Customers 56.7 Million
Employees 61,000
Annual Revenue $32.3 Billion
Verve is the leading provider of mobile applications and services to local

media companies. Using the proprietary Verve Local Content
Gateway, media partners and their advertisers are able to extend their
communities and readership onto mobile devices by providing access to
event listings, breaking news, restaurant guides, classifieds, and other
rich media offerings.
Industry Categories: Application Provider, Aggregator, Content Provider,

Mobile Search
Verizon Wireless
One Verizon Way
USA
www.verizonwireless.com
+1.800.922.0204
Verve Wireless, Inc

1010 S. Coast Hwy 101, Suite 106
Encinitas, CA 92024
USA
www.vervewireless.com
+1.760.479.0055
+1.760.479.0056
Vibes has been on the forefront of the mobile marketing industry since
1998. After launching the first mobile campaign in the U.S., the company
has gained a reputation for developing innovative solutions designed to
meet a number of business objectives including audience engagement,
revenue generation and sponsorship opportunities.
By merging cutting edge mobile technology with disciplined marketing
principles, Vibes has helped dozens of clients across every major
category leverage time, location and interaction to see a positive return
on their mobile marketing investment. Having executed more than fifty
thousand mobile campaigns, and delivered over 300 million messages,
Vibes taps its extensive program database to make informed decisions
on everything from the appropriate tactic to the tone of a call to action on
the display.
Vidiator is a leading platform provider for the end-to-end delivery of live

and on-demand TV, music and 3G multimedia services and content to
mobile devices. Vidiator pioneered mobile multimedia technology
research and development, specializing in streaming, encoding,
transcoding, 3D messaging, mobile TV and mobile music streaming
solutions.
Vidiator, whose platforms are deployed in 20+ countries on four
continents, with customers like AT&T, Sprint, NTT DoCoMo, 3,
Vodafone and PCCW, is headquartered in Bellevue, Washington, USA
with offices in England, China, Korea, Spain and Italy. Experience
Vidiator online at www.vidiator.com.
Vibes work has been recognized by industry peers with numerous

accolades from organizations including the Chicago Innovation Awards,
Promo Interactive Marketing Awards, CTIA Technology Marketing
Awards and the Mobile Marketing Association Awards. In 2007, Vibes
was ranked #92 in the Inc. 500 list of fastest growing U.S. companies
and #16 on Deloittes Wireless Fast 50.
Industry Categories: Content Provider, Application Provider, Mobile

Multimedia Platforms
Vibes Media
205 W. Wacker Drive, Suite 2300
Chicago, IL 60606
USA
www.vibes.com
+1(312) 753-6333
+1(312) 753-6332
Vidiator
10900 NE 8th St., #1486
Bellevue, WA 98004
USA
www.vidiator.com
+1.425.688.8811
+1.425.688.8338

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Member Companies, V
Vindigo is a leading developer and distributor of mobile applications and

mobile advertising solutions and has one of the largest carrier distribution
networks in the world, including all U.S. mobile operators. Vindigo
publishes award-winning BREW and J2ME products, including the top
revenue-generating applications MapQuest Mobile, and top location
based application Vindigo City Guide. Vindigos platform-agnostic suite
of mobile marketing and advertising solutions include sponsored
branded applications, ad-supported mobile web sites and messaging
capabilities.
Vindigo
New York, NY 10018
USA
www.vindigo.com
+1(212) 590-0500
+1(212) 590-0502
Virgin Mobile USA

10 Independence Boulevard
Warren, NJ 07059
USA
www.virginmobileusa.com
+1.908.607.4000
+1.908.626.0475
Visa is the world's leading payment brand and largest payment system,
enabling banks to provide their consumer and business customers with a
wide variety of payment alternatives. Nearly 21,000 financial institutions
worldwide rely on Visa's processing system, VisaNet, to facilitate $2.5
trillion in annual transaction volume with virtually 100-percent reliability.
Cardholders in more than 150 countries carry more than 1 billion Visabranded cards, accepted at millions of locations worldwide. Within the
United States, nearly 14,000 financial institutions issue 396 million Visa
cards, accounting for more than $1 trillion in annual transaction volume.
Visa offers a trusted, reliable and convenient way to access and mobilize
financial resources - anytime, anywhere, anyway.
VML, a WPP company based in Kansas City, Missouri, is one of the

worlds leading marketing technology companies. More than 300
employees work in VMLs offices in Kansas City, New York, Seattle,
Chicago and London. Founded in 1992, VML is a problem-solving
organization that specializes in digital marketing the intersection of
marketing and technology. VMLs unique credentials include everything
from brand development, offline advertising and direct marketing to the
most complex web enablement and digital marketing solutions, including
integrated mobile marketing and mobile CRM. This year, HR Magazine
recognized VML as one of the Top 25 Best Companies to Work for in
America.
VMLs client list includes some of the worlds most recognizable and
powerful brands like AMC Theatres, ACNielsen, Accenture, Bayer,
Burger King, BP/Castrol, Colgate-Palmolive, Hills Pet Nutrition, Intuit,
Microsoft, Simon Property Group, Sprint, Weight Watchers and
Yellow/Roadway Transportation.
VML can be found online at www.vml.com.
Visa USA
PO Box 8999
USA
www.visa.com
VML
250 Richards Road
Kansas City, MO 64116
USA
www.vml.com
+1.816.218.3127
+1.816.283.0954

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Member Companies, V
VOCEL is transforming the way wireless operators market data services

with its INCA active push promotion engine. Since 2005, VOCEL has
applied its patent-pending template-based interactive messaging
technology to solve critical carrier challenges - expanding data usage
and increasing ARPU. While the company is currently rolling out its
initial implementations of the complete platform, it has also leveraged the
technology in a variety of premium branded applications for companies
like The Princeton Review, Living Language, Harlequin and Prima
Games. Additionally, INCA marks the first worldwide launch of an
application using QUALCOMM's Application Value Billing technology.
Vodafone is the world's leading international mobile communications

group with over 252 million proportionate customers as at 31st
December 2007. Vodafone currently has equity interests in 25 countries
across five continents and a further 40 partner networks worldwide. For
more information, please visit www.vodafone.com
VOCEL's Interactive Commerce Accelerator (INCA) is an active-push

promotion engine that puts you, the wireless operator, in the data driver's
seat. The INCA platform makes it easy to target the 85% of your
customer base that has not yet purchased mobile content. INCA's
compelling marketing power and opt-in personalization will motivate your
customers to try and continue buying ringtones, wallpaper, games and
any other applications you want to offer. With INCA, you can control
content marketing and make expanded usage and increasing ARPU a
true reality. INCA makes content purchasing easy by allowing
customers to opt-in for the services they want and then pushing that
content directly to their phones. And by streamlining purchase to just one
click, INCA removes one of the greatest barriers to content purchases,
which is hoping subscribers will search for services themselves. Now you
can deliver time sensitive content to your customers instantly.
Additional Brands: INCA
Additional Websites: www.vodafone.com plus local Op Co website

domain names, eg www.vodafone.co.uk
Additional Brands: Vodafone plus an extensive list of trademarked brand
names
Industry Categories: Application Provider, Brand, Aggregator, Content

Provider, Mobile Search
Vocel
13400 Sabre Springs Pkwy, Ste 255
San Diego, CA 92128
USA
www.vocel.com
+1.858.679.1919
+1.858.679.1920
Vodafone Group
Vodafone Headquarters, The Connection
Newbury, Berkshire
RG14 2FN
www.vodafone.com

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Member Companies, V
VoodooVox is an advertising, technology and services firm that has

created an international marketplace for In-Call Media. The company
enables the creation and delivery of interactive audio media into a variety
of call streams such as 411, radio station IVR lines, prepaid calling
cards, conference call and call center hold systems, and more.
VoodooVoxs technology combines Web marketing techniques with the
unique qualities of the phone network.
The companys proprietary In-Call Media Exchange provides the
mechanism for call publishers to bring their telephony applications to the
network and instantly access a robust advertising market. Advertisers, in
turn, enjoy simplified access to hundreds of millions of calls from a
diverse group of consumers.
VoodooVox is backed by venture capital investors such as Apax
Partners, Steamboat Ventures, Softbank Capital, and Village Ventures.
Additional Websites: www.myvox.com
Additional Brands: In-Call Media Server, In-Call Media Network, In-Call
Media
Industry Category: Media Network
VoodooVox
80 5th Avenue 18th Floor
New York, NY 11201
USA
www.voodoovox.com
+1(413) 663-8049
+1(212) 229-0770

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Member Companies, W
Washington State Employees Credit Union

400 E Union
Olympia, WA 98501
USA
www.wsecu.org
+1(360) 754-6130
WAUMOVIL SA
Ave. Uberiador, Torre Xerox, Piso 8
Caracas, Miranda 1060
Venezuela
www.waumovil.com
+1.503.937.7000
+1.503.937.8000
WeatherBug (http://www.weatherbug.com and

http://www.weatherbugprofessional.com) ensures that individuals,
schools, businesses and government agencies receive the most precise
live weather information, the most relevant weather reports and the
earliest weather warnings to safeguard property and lives and to plan
with confidence. With a worldwide network of weather sensors,
WeatherBug Tracking Stations and cameras primarily based at
neighborhood schools and public safety facilities across the U.S.,
WeatherBug maintains the largest exclusive weather network in the
world. The live local weather conditions are delivered to millions of
consumers via the Internet and mobile devices; to more than 100 state
and local government agencies, including the National Weather Service;
and to broadcast television stations, schools and businesses.
WeatherBug is a brand of AWS Convergence Technologies, Inc.
(http://www.aws.com)
Wieden+Kennedy, founded in Portland, Oregon, is one of the largest

independently owned advertising agencies, with offices in Amsterdam,
Beijing, Delhi, London, New York, Portland, Shanghai and Tokyo. A fullservice, creatively led communications company, Wieden+Kennedy has
helped build some of the strongest global brands, including Nike, ESPN,
Starbucks, Honda, Electronic Arts, P&G and Coca-Cola.
Industry Categories: Application Provider, Brand, Content Provider
WeatherBug
12410 Milestone Center Dr, Suite 300
Germantown, MD 20876
USA
www.weatherbug.com
+1.800.544.4429
+1.800.528.9206
Wieden+Kennedy
224 NW 13th Avenue
Portland, OR 97209
USA
www.wk.com
+1.503.937.7000
+1.503.937.8000

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Member Companies, W
WIN are a dynamic enabler of entertainment, information and interaction

services. We help leading content owners, mobile operators, corporate
enterprises, media agencies & entertainment corporations engage
customers, create brand loyalty, maximise revenues and reduce costs.
We take the complexity out mobile technology whether it is CRM, opt-in
marketing campaigns, ad-funded content, data collection or just straightforward messaging. We are currently running services using SMS,
MMS, WAP, video and voice for the likes of the AA, BBC, Vodafone, TMobile, Starbucks and Guardian Media.
Wired Assets offers its partners a comprehensive solution set,

empowering them with the ability to create and deliver mobile messaging
and communications that:
- Enhance and extend their brand
- Better serve their current customers
- Create new audiences, and
- New revenue streams.
Our services, whilst mobile centric, embrace mobile, fixed telephony,

internet, broadcast and on-demand technologies. Our technology is built
on a robust, secure, scaleable and flexible delivery platform developed
over many years by some of the best mobile technologists in the UK.
We pride ourselves on being more than just a technology services
provider. We offer a complete solution from consultation and concept,
through to design, development, implementation and on-going support.
Our reach is Global and we operate 24/7, 365 days a year.
WINs people are among the best in the business. Their knowledge and
experience plus a creative, fresh-thinking approach, means clients can
rely on us to deliver leading edge solutions for their business challenges.
Additional Websites: www.pocketgroup.co.uk, www.quattrocomm.com
Additional Brands: WIN Interactive, WIN SA, Quattrocomm, Pocket
Group
WIN plc
1 Cliveden Office Village,
Lancaster Road
High Wycombe, Bucks HP12 3YZ
UK
www.winplc.com
+ 44 01494 750 500
+ 44 01494 750 800

284 Riversville Road
Greenwich CT 06831
USA
www.wiredassets.com
+1.203.340.2316
Second Location
Unit 62/63 Pall Mall Deposit,
124-128 Barlby Road
London W10 6BL
UK
Third Location
22 Sorou Str.
Athens, Marousi 15125
Greece
Fourth Location
Wessex House, Station Road
Westbury, Bath BA13 3JN
UK
Fifth Location
Poststrasse 14,
Zug 6301
Switzerland
Industry Categories: Application Provider, Content Provider, Aggregator

Wireless Idea Corp./DBA Pure Mobile Solutions
PO Box 70171 - PMB 244
San Juan, PR 00936-8171
Puerto Rico
www.wirelessidea.net
+1.787.641.1007
+1.787.622.7711

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Member Companies, W
Wireless Media Consulting is the exclusive provider of In-Market

Compliance Monitoring to three tier one US wireless carriers as well as
several aggregators and content providers. We intercept over 5,000
SMS and Abbreviated Dialing related campaigns on a monthly basis and
audit them for their compliance with MMA Best Practices and carrier
policies.
Wunderman creates impactful conversations between our clients and

their customers. For 50 years, listening has been at the core of every
campaign and vital to success. We believe strong, lifelong, profitable
customer conversations result from getting the right people talking, in
the right way, at the right time. We constantly look for deep customer
insights and new and better ways to create these conversations.
Our global network spans 15 companies and 130+ offices in 55
countries. We have an enviable roster of blue chip clients and expertise
across every channel and discipline. Last year, Advertising Age ranked
Wunderman the #1 marketing services network in the world. In the U.S
and around the world, Wunderman consistently ranks in the Top 10
Direct and Digital agency lists. The Cannes Lions International
Advertising Festival recognized our work with the Direct Grand Prix two
years in a row and Forrester Research acknowledges the depth of our
capabilities. Wunderman, part of Young & Rubicam Brands, is a
member of WPP (NASDAQ: WPPGY).
Additional Websites: www.psmsindustrymonitor.com

Additional Brands: The PSMS Industry Monitor
Additional Brands: AGENDA, AquaOnline, Blast Radius, Burrows

Datacore Marketing, Facts+Fiction, Fortelligent, Futurecom Interactive,
KnowledgeBase Marketing, RTCRM, These Days, Wunderman, ZAAZ
Industry Categories: In-Market Monitoring, Market Research Firm

11350 Random Hills Road, Suite 800
Fairfax, VA 22031
USA
www.wirelessmediaconsulting.com
+ 1(703) 934-6000
+ 1(866) 846-7931
Wunderman Network
285 Madison Avenue
New York, NY 10017
USA
www.wunderman.com
+ 1(212) 941-3000
+ 1(212) 880-7513
Second Location
300 Beach Road #36-03/05
The Concourse
199555 Singapore
Third Location
Greater London House,
Hampstead Road
London, England NW1 7QP
UK
Fourth Location
Courvoisier Centre II 601
Brickell Key Drive, Suite 1100
Miami, FL 33131-2662
USA
Fifth Location
Tupiza 3950
Buenos Aires 1425
Argentina

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Member Companies, Y
Yahoo! Inc. is a leading global Internet brand and one of the most
trafficked Internet destinations worldwide. Yahoo! is focused on powering
its communities of users, advertisers, publishers, and developers by
creating indispensable experiences built on trust. Yahoo! is
headquartered in Sunnyvale, California.
For more information on Yahoo! Mobile please visit
http://mobile.yahoo.com/newsroom.
Additional Websites: www.yahoo.com, www.yahoo.com.sg
Industry Categories: Mobile Search, Brand, Content Provider
Yahoo!
701 First Avenue
Sunnyvale, CA 94089
USA
http://mobile.yahoo.com/
+1.408.349.7411
+1.408.348.7752

Av. Brigadiro Faria Lima, 1800 Piso P
Brazil
www.yavox.com
+5511-3819-4262
+5511-3819-4262
Yell Publicidad
Spain
www.yellgroup.com

Effective 5/31/08
Second Location
6 Temasek Boulevard, #08-00
Suntec Tower Four
Singapore 038986
Singapore
Second Location
UK
+44 0118 9506 510
Vol 2, No 1
YOC
UK
www.yoc.com
+44-(0) 207-154-2985
+44-(0) 207-154-2986
www.mmaglobal.com
Page 176 of 178
Member Companies, Z
Zed was launched in 1999 and is a truly integrated media agency

planning and buying across more than 15 media channels on and offline.
Zeds proposition is "where all lines meet." This reflects the breadth of
Zeds specialist skills that can deliver media strategies that incorporate
any combination of above the line, below the line, through the line, online
and offline because only by being adept at all approaches can an agency
generate the best ROI for its clients.
Zed now has a team of more than 110 media specialist and clients
include BMW, BT, Capital One, and Scottish Widows
Zed Digital
Spain
www.zed.com
Zipwhip
2917 West Eaton St.
Seattle, WA 98199
USA
www.zipwhip.com
+1.313.414.7502
Zoove enables brands and advertisers to better control and direct their
media purchases and advertising budgets by bridging offline advertising
to on-line information. With Zoove, a consumer responds directly to an
advertisement of a brand, product or service using their mobile phone.
Zumobi is a new mobile widget application delivering entertainment and

information content to phones in an innovative and fun way. Utilizing
widget-like Tiles, Zumobis intuitive, lush, high-frame rate user interface
allows people to easily bounce in and out of snack-sized bits of
information. Background synchronization retrieves and delivers relevant
data throughout the day. Free to consumers, Zumobi has an
advertising-supported business model with revenue sharing opportunities
for business partners. Fully branded Tiles offer a compelling and
engaging mobile experience. Split Tiles provide content, with advertising
in the form of a banner on the bottom of the Tile. Contact
Business@Zumobi.com for more information.
Zoove solutions provide the following advantages to consumers,

advertisers, and brands:
Easy and consistent user interface for end-users it is as intuitive

as calling someone
Flexibility of response for advertisers can response with virtually

any data mechanism
Supports all demographics even a child or a grandmother can

respond to advertisements
Engenders spontaneity it is quick and easy, allowing for

immediacy and conversion
Provides end-user control and secures privacy the end-user

controls the response mechanism.
Industry Categories: Application Provider, Mobile Advertising
Zoove
2200 Geng Road, Suite 230
Palo Alto, CA 94301
USA
www.zoove.com
+1.401.207.1845
Zumobi
520 Pike Street, Suite 1375
Seattle, WA 98101
USA
www.zumobi.com
+1.206.269.1111
+1.206.269.5205

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Individual Members
Amit Bose
Andres Manguel
Anthony Johnson
Azita Arvani
Bhavuk Kaul
Carmen Corrada
Damon Miller
David Krynauw
Didier Jaubert
Douglas Schumann
Dr. Jeff W. Totten
Ed Jennings
Eric Lazar
Frank Chindamo
Gwyneth Anderson
Heikki Karjaluoto
Jane Satree
Jim Brown
Joao Gonzaga
John Fitzwater
John Hadl
Joshua Chastain
Karen Manross
Karla Allen
Leon Samuel
Mark Beccue
Mark Kaplan
Matt Booth
Michael Marchese
Moira Tamayo
Noam Samson
Panagiotis Chatziathanasion
Peter Yeh
Rafael Salaberry
Ricardo Mrquez Uribe
Richard Bennett
Roman Brandl
Shabnum Norling
Shaun Rosen
Sibyl Masquelier
Sophia Sheikh
Susan Finch
Tamer Serag el Din
Tara O'Doherty

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Maximize the power of the mobile channel
by joining the Mobile Marketing Association.

Over 600 MMA member companies worldwide are leading the
development of this powerful new media channel.
Membership in the MMA allows you to:
Receive discounted registration rates for the Mobile Marketing Forums

Network and meet potential customers, par tners and other industr y leaders
Collaborate on effective ways to use the mobile channel
Gain access to MMA exclusive primar y research
Obtain discounts for leading industr y events and research
Make an impact on the industry through our action-oriented groups which include:
Mobile advertising, consumer best practices, education and more...
Join the leaders in the mobile marketing industry. Join the Mobile Marketing
Association today!
For more information visit www.mmaglobal.com
2008 Mobile Marketing Association
USA 1670 Broadway, Suite 850, Denver, CO 80202
UK 28 Broadway, London SW1H 9JX
The Mobile Marketing Association (MMA) is the premier global association that strives to stimulate
the growth of mobile marketing and its associated technologies. The MMA is a global organization
with 600 members representing over fifty countries. MMA members include agencies, brands,
content providers, hand held device manufacturers, operators, technology enablers, market
research firms, as well as any company focused on the potential of marketing via mobile devices.

MMA Global Member Directory

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ABOUT THE MOBILE MARKETING ASSOCIATION (MMA)

Mobile Marketing Association

*Updated as of 31 May, 2008

The MMA is a global organization with regional branches in Asia

About the MMA Member Directory

Mobile Marketing Association

Mobile Marketing Association

Introduction & Member Benefits

Guidelines & Policy

Global Committee Overview

Member Companies, by Industry Category

Member Companies, by Geographic Region

Member Company Profiles (Alphabetical)

What is the MMA

Mobile Marketing Association

Discounts for industry events and research reports.

Sponsorship, programming and advertising opportunities.

Please contact mma@mmaglobal.com for more details.

Mobile Marketing Association

MMA Board of Directors

Global Board of Directors

Jimmy Poon, Managing Director,

Russell Buckley, Managing Director,

Federico Pisani Massamormile,

Matthias Kunze, Director, Mobile

Dan Rosen, AKQA, Group Head, UK

Omarson Costa, Senior Business

John Maguire, Chief Commercial

Xavier Perret, Orange Group, Vice

Eduardo Jacob, CEO, MobX- Mobile

Tom Daly, Group Manager, Strategy

Gene Keenan, Vice-President of

Michael Bayle, Senior Director,

Christian Hernandez Gallardo,

Mobile Marketing Association

Maria Mandel, Executive Director of

Ibrahim (Aby) Mcmillan, CEO Abril

Michael Becker, EVP, Business

Rohit Dadwal, Director Mobile,

Laura Marriott, President,

MMA Board of Directors

Asia Pacific (APAC)

Europe, Middle & East, Africa (EMEA)

Vice Chairman: Dan Rosen, AKQA, Group Head, UK

Secretary: Mark Wchter, MMA Germany (BVDW

Barney Loehnis, Network Director, Asia, Isobar

Mobile Marketing Association

Digital Advertising Solutions

Google, Strategic Partnerships

Anne-Lise Katle, Head of Mobile Content, Telenor Nordic

MMA Board of Directors

Latin America (LATAM)

North America (NA)

Adriana Knackfuss, Interactive Marketing Manager,

Mobile Marketing Association

Amanda Richman, SVP, Director of Digital Services,

Guidelines & Policy

Guidelines & Policy

Mobile Advertising Overview

Consumer Best Practices (United States)

Understanding Mobile Marketing: Technology & Reach

Mobile Advertising Guidelines (Global)

Off Portal - An Introduction to the Market Opportunity