G.ANANTHA NATARAJA (B.E, M.B.A.

,)
Handy: +918903572612
Email:gan140787@gmail.com
`
A Goal Oriented Purchase and Marketing & sales professional with 5+ years experience
with a leading Indian manufacturing sector for customised Service solutions, seeks an
assignment, preferably in Manufacturing / Engineering Industry.

Work Experience
Organization
M/S Classic Moulds & Dies (Engg. Trainee)
(Procurement raw materials & Quality Inspection)
M/S Jindal Stainless Steelway Ltd (Senior Executive)
(Business Development / Marketing & Sales / Planning / Supply Chain
Management)
( First Stainless steel service centre in India , engaged in the processing
and distribution of hot and cold rolled Stainless steels of JSL Ltd)

Period
July 2008 to Feb 2009

Mar 2009 To Till Date

G.ANANTHA NATARAJA (B.E, M.B.A.,)

Handy: +918903572612
Email:gan140787@gmail.com
`

Area Of Experience

A management graduate with 5+ years experience in

Purchase & Marketing & Sales, Business Development and
strategic Costing for B2B and B2C segment

Key Account Management

Handled Key Accounts across the segments like Automobiles,

Heavy Fabrication Components

Business Development

Developing new markets for the product and introducing new

product to clients and generating feedback reports

Strategic Cost Management

Purchasing Material in profitable price which support the

management growth and mutually selling the product with
good margin and introducing product were the management
can get max profitability.

Developing new clients , maintain good relationships

Analyzing Competitors using various marketing tools and

generating reports to the management

Consultative Purchase &

Business Development

Client development

Competitor analysis

Professional Synopsis

M/S Classic Moulds & Dies

(July 2008 Feb 2009)

(Procurement raw materials & Inspection)

Classic Mould and Dies Is one of the leading tool manufacturing industries in Chennai,
They serve tools for aeronautical industries and fabricating companies and CMD supplies wide
range of product groups to various industries.
Responsibilities:

Collecting quotation from suppliers for the project requirement

Negotiation Price , quality and pricing Condition
Generating PO with agreed terms and Condition
In warding material In time and reducing machines Ideal time
Checking quality of the product and generating reports
Giving clearance for the production team for further process

G.ANANTHA NATARAJA (B.E, M.B.A.,)

Handy: +918903572612
Email:gan140787@gmail.com
`

Analysing the suppliers performance regularly

Preparing reports and presentations for the purchase behaviour of the suppliers
Reporting to Regional purchase manager

Objective Learned

Checking quality using various apparatus

How purchase helps the management for cost reduction and generates revenue for the

organization
How to handle suppliers and maintain good relationship
How to utilize the raw material, man power and machine and cutting ideal time
Report Generation and Presentations
Analysing suppliers performance and rating them by various criteria (supply of

material, no. Of .rejection and cost involved )

LC accounting

M/S Jindal Stainless Steelway Ltd (Mar 2009 to Till Date)

(Senior Executive Business Development / Marketing & Sales / Planning / Supply Chain
Management)
Jindal Stainless Steelway Ltd: India First and largest manufacturing Organization which
manufacture precious metal Stainless Steel and plays a monopoly industry for their product. They
have their unit globally and increasing their presence worldwide. First Stainless steel service centre in
India, engaged in the processing and distribution of hot and cold rolled Stainless steels of JSL.

Responsibilities:
Heading the Marketing Team of 5 members
Formulating sourcing plan and handle the procurement of Stainless Steel from

Mother Plant JSL Limited.

Responsible for giving Raw Materials Processing advice (Production Plan) to the

Plant
Responsible for Raw Materials Processing (Production) through Vendors
Responsible for surveying SS market of TamilNadu, Kerala & Karnataka & accountable
for generating business by creating new customers by creating awareness about the

Service Centre.
Responsible for Product Pricing
Manage inbound and outbound logistics operations and truck status of goods

receivable.
Ensure customer satisfaction by achieving scheduled Delivery.
Monitoring receivables accounts and ensuring achievement of revenue collection
targets.

G.ANANTHA NATARAJA (B.E, M.B.A.,)

Handy: +918903572612
Email:gan140787@gmail.com
`

Responsible for increasing the business volume through new Customers ,

existing Customers
Responsible for Stock Yard in Karnataka and developing business on job work

basis apart from our regular Stainless Steel Business.

Monitoring the receivables & Statuary Forms Collections
Responsible for maintaining optimum Inventory Level
Responsible for New Business Development southern region ( TamilNadu, Kerala

&Karnataka)
Preparation of MIS Reports ( Management Information Systems ) for Marketing

Department
Preparing Budgeting report individually for the respective regions.
Reporting to CEO &South India Sales Head

Achievements:

Past 4 + years more than 120 customers were added to Jindal.

New areas were developed and consumption of stainless steel have increased

Active contributor in improving the billed sales of the branch from 36 corers in
2010-11 to 43 corers in 2011-12.

Converting Various steel like Aluminium and low grade steel to Stainless Steel in
different application like Bus Body, Textile Equipments and home appliances

Creating different supply chain in order to increase the customer base and cost
cutting for management

Handling more than 40 customers regularly for past 4 years

In charge for Stock Yard in Down South India (Karnataka).

Achievement In M/S Jindal Stainless Steelway Snap Shot

Year
Mar 2009

Achievements
Jointed as Management Trainee and reporting Regional Head.

Mar 2010

Given individual Responsibility to handle South Tamil Nadu and Kerala & Reporting

Mar 2011
Mar 2012

regional head and All India GM

Promoted as Executive Key account Manager
Promoted as Sr-Executive Key account Manager and handling team of 3 members and

Mar 2013

reporting to Regional head And All India GM

Given additional responsible for handling New State Karnataka with the Stock Yard and
Handling team member of 5; Reporting to Regional Head , All India GM and CEO of Jindal
Stainless Steelway .

G.ANANTHA NATARAJA (B.E, M.B.A.,)

Handy: +918903572612
Email:gan140787@gmail.com
`

Academic Credentials

Pursuing MBA (Marketing) in PSG Institute of Management

B.E., Mechanical Engineering - Anna University, 2004-2008- 71%

Scored 68% in Higher Secondary Education.

Scored 70% in Matriculation

Traits

Experienced as organized, energetic and client focused executive with a balance of

techno commercial and top notch marketing skills.

Skilled in competitive analysis, targets market, identifying prospects, following

through to secure business.

Ability to communicate effectively with team members regarding product issues and
concerns.

I am positive and optimistic in the face of my difficulties

Good team player.

Computer Proficiency

Knowledge in Auto CAD 2000 (2D, 3D Drafting)

Well versed with software packages - MS Office and MS Projects.

Personal Details
Date of Birth

: 14th July 1987

Address

: C 29/23 Mohan Nagar, Salem Steel Plant, (SAIL)

Salem 636030

Language Known

: English, Hindi, Tamil & Malayalam

Marital Status

: Unmarried

Pass Port Number

: H 4930416

VALIDITY DATE

: 21/10/2009 to 21/10/2019

G.ANANTHA NATARAJA (B.E, M.B.A.,)

Handy: +918903572612
Email:gan140787@gmail.com
`

Declaration
I consider myself familiar with Mechanical Engineering Aspects. I am also confident
of my ability to work in a team.
I hereby declare that the information furnished above is true to the best of my
knowledge.
Place:
Date:

Anantha Nataraja. G

Reference
India
Mr. Shivaramakrishnan: South India Head M/S Jindal Steel
Mr. Payoj Jindal: All India GM M/S Jindal Stainless Steelway Limited
Dr. Nandagopal: Director of PSG Institute of Management