Professional Documents
Culture Documents
GTU CIRCULAR
http://www.gtu.ac.in/circulars/15Mar/10032015.pdf
All student teams have to develop and prepare a BMC with respect to
their project.
They also need to upload the prepared report on BMC at the project
site.
Students will be intimated when the facility to upload the BMC canvas &
report will be made live.
Detailed circular/guideline related to all canvas including BMC is already available at:
http://files.gtu.ac.in/circulars/14SEP/09092014_04.pdf
It is intended to strengthen
BE IV Students Strategically
For all branches at SCET, Surat
It is an answer to
I want to
develop a clear plan
on how to grow
my idea into
something bigger
Osterwalder A., Pigneur Y (2010) Business Model Generation
A One-page answer to
The both,
What you do (or want to do), and
How you go about doing it
It enables structured conversations around management and
strategy by laying out the crucial activities and challenges
involved with your initiative and how they relate to each
other.
Reference: Osterwalder A., Pigneur Y (2010) Business Model Generation
rkflow path suggested by Prof. Bhasker V. Bhatt, to make easy understanding at first hand for Students of engineering
How?
To make a Business Model Canvas, the easiest way to start is by filling
out what you do.
Start from a blank canvas and add notes with keywords to each
building block of the canvas.
If you use sticky notes for this, you can move ideas around as you fill
out each building block in the canvas.
Caution
Dont fall in love with your first idea
Instead
sketch out alternative business models for the same product, service,
or technology.
10.Does your revenue forecast demonstrate increased profitability towards the end of the
forecast period?
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
KEY
ACTIVITIES
KEY
RESOURCES
COST STRUCTURE
VALUE
PROPOSITIONS
CUSTOMER
RELATIONSHIPS
CUSTOMER
SEGMENTS
CHANNELS
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
What are the risks to your business model? What parts of your business
model are most critical for your business to grow in a profitable manner?
Are there things that can or should be changed to strengthen the business
model or reduce its risk?
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
Complete the activity by listing all the assumptions regarding your business
model on the next slide.
The next section will address how to test those assumptions.
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
Question
Assumption
1.
2.
3.
4.
5.
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
Information (Handout)
Presentation/ PDF/ PPT/ JPEGs
Website/ Webpage
Other (demo/prototype/case study)
Economic buyer
Other stakeholders involved in customers buying process
Steps in and duration of sales process
Expected deal size
Pricing options
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
For What?
Who. Will use?
KEY
ACTIVITIES
KEY
RESOURCES
COST STRUCTURE
VALUE
PROPOSITIONS
CUSTOMER
RELATIONSHIPS
CHANNELS
REVENUE STREAMS
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
CUSTOMER
SEGMENTS
2.
3.
4.
5.
Deliverable
Deadline
Responsible
http://www.marsdd.com/mars-library/building-blocks-of-the-business-model-canvas/
Examples
For understanding the concept on BMC
For BE IV Project based on
Process OR
Product OR
Technology
References
Aaker, D.A. (1996). Building Strong Brands. New York: Free Press.
Blank, S.G. (2005). The Four Steps to the Epiphany. Self-published: Cafepress.com.
BUSINESS MODEL ALCHEMIST (HTTP://BUSINESSMODELALCHEMIST.COM/TOOLS) AND (Strategyzer.com)
MaRS DISCOVERY DISTRICT (http://www.marsdd.com/mars-library/value-proposition-a-reflection-of-therelationship-between-your-customer-and-brand/)
Building blocks of the business model canvas (http://www.marsdd.com/mars-library/building-blocks-of-thebusiness-model-canvas/)
Video Lecture tutorial (http://www.marsdd.com/mars-library/business-model-canvas-entrepreneurship-101201415/)
http://www.slideshare.net/svanebjerg/business-model-canvas-9238780