IPOS Spring2014 Overview

Intel Windows PC IPOS v14
Spring 2014 Overview

http://ipos.intel.com
Whats new in IPOS

NEW
Heres a quick look at whats new or improved in the Spring 2014 version of IPOS. Also look for the NEW icon
throughout this document to find out more detail.
IPOS Homepage
IPOS now has a new home on the Shopper Campaigns web site. From this central location you can download IPOS,
useful supporting assets and also view a selection of helpful videos. http://ipos.intel.com
To accompany this document there is an Overview video on the IPOS homepage. This video is available with
subtitles for over 35 languages. To enable the subtitles click the captions icon
on the video bar.
New content
IPOS content has been refreshed for this new release. The number of overall videos has also been optimized to
make this version of IPOS the fastest and lightest yet. For more information on new content look for the Main
Content Area section of this document.
Surf the web
For Spring 2014, if IPOS detects a live internet connection it prompts the shopper to Surf the web.
IPOS Installer
The IPOS installation process is now more logical with fewer steps. We have also given it a new look and feel.
Quick PC shutdown
To save time it is now possible to shut down the PC directly from iPOS with a simple key combination.
Press CTRL + ALT + SHIFT + 0 on the keyboard to shut down the PC.
2
Index
This document is broken down into the following sections:
1. Introduction
12. Banner Area
2. Electronic Fact Tag
13. Non-Intel based IPOS
3. Choose a Device
NEW
NEW
14. The IPOS Editor
4. Ultrabook Touch Games
15. Connected IPOS
5. About this PC menu
16. Android IPOS
6. Try Windows 8
17. Linux (Barebone) IPOS
7. Surf the Web
18. Troubleshooting
8. Portrait mode
NEW
9. Main Content Area

10. Tablet content
11. Service Provider content
1. Introduction
Welcome to a new generation of digital Point of Sale.
Intel is confident that customers are going to find Intel IPOS a useful tool to assist with their new PC purchase. Intel
IPOS is an intelligent tool meaning every PC will now promote itself by playing individually tailored messages.
This version of IPOS will install and run on Windows 8/ 8.1 devices. Windows 7 is still fully supported.
IPOS should NOT be installed on Windows RT based products.
IPOS automatically distinguishes between Intel previous, 2nd, 3rd and 4th Generation Core processors and plays
appropriate content. Tablet form factor content is included to create a seamless in store experience across all PCs
and tablet devices. Bespoke Service Provider content is also exists in this version of IPOS.
IMPORTANT: Please uninstall all previous versions of IPOS before installing the latest version. For the best
performance, ensure no other applications are running simultaneously. It is possible to install another full screen
application alongside IPOS, but to prevent them from interfering with each other, IPOS and/or other application
should be removed from the Windows Startup folder and launched manually.
IMPORTANT: There is no longer a password to exit IPOS. The password to access the IPOS Editor has changed.
Look for the IPOS Editor section of this document for more information.
This version of IPOS has the ability to run on competitive processor based PCs. In its default mode, prior to any
customization, only a cut down Electronic Fact Tag and simple looping video are displayed.
1. Introduction
5
To explain how Intel IPOS works were
going to look at the main on-screen
elements.
2. Choose a Device
4. Try Windows 8
6. Banner Area

1
1. IPOS will automatically detect the PCs
specifications and display them in this area.
2. The detected processor badge will be
displayed along with the relevant generation
model number. This helps both the retail
assistant and customer to easily find the
processor they are looking for.
3. Dependant on what IPOS detects it will also

display further features Operating system,
Storage, Memory Graphics and Wireless.
4. IPOS has a dedicated This PC Features area
of the Fact Tag that displays a unique selling
point of the device IPOS is installed on.
NEW
This area now displays the device type that

IPOS is installed on so that the customer can
quickly identify the device types that are in
front of them.

1
If the mouse cursor is moved over the Fact
Tag more information on each feature will
appear. From showing where the detected
processor sits within the Intel range to
calculating how many music tracks can be
stored on the detected PC the roll-overs
provide a clear explanation of each feature.
If a feature cannot be detected it will not be
shown in the Electronic Fact Tag.
3. Choose a Device
1. An important element of IPOS is the
Shopper Recommendation Tool.
2. Selecting Choose a Device allows the
customer to find the right device and
processor for their needs. The user is asked to
select what they want from their device and
how they will use it. The tool then
recommends a suitable Intel processor for
them.
4. Ultrabook Touch Games

IPOS features interactive Touchscreen games
when installed on a Touchscreen device.
These games can be accessed through the
playlist or About this PC menu.

1. The About this PC Menu allows the
customer to quickly jump to specific messages
within IPOS.
2. Selecting the About this PC button allows
customers to; watch Side By Side video
comparisons and discover more about Intel
Technologies such as Turbo Boost.
10

1
NEW
4th
See a
action!
gen Intel Core processor in
1. Within the About this PC Menu you will see

a button See a 4th gen Intel Core
processor in action!
This button only appears when a Pentium and
3rd Gen Core i3 processor is detected.
2. Clicking the button launches a video
comparison, showing the power of a 4th gen
Intel Core processor.
This helps when selling the customer up to a
better processor.
11
6. Try Windows 8
IPOS features a Try Windows 8 button which
allows customers to quickly access the OS of the
device. If IPOS is installed on a Windows 7
machine this button will also allow access to the
operating system.
12
NEW
7. Surf the Web

For Spring 2014, if IPOS detects a live internet
connection it prompts the shopper to Surf the
web. The Try Windows button becomes a Surf
the Web button and call to actions to get online
appear in the Main Content Area.
The default homepage is currently google.com
13
8. Portrait mode
1
When the IPOS is in a Portrait position the
user interface and functionality changes to
display the following on-screen elements:
2. Banner Area
In this mode the Try Windows 8 feature is
available by touching anywhere on the
screen at any point.
14
9. Main content area

1
Each device running IPOS will display a tailored playlist
of messages in the main content area. This playlist will
depend on the processor and form factor detected.
Below is a typical playlist.
Intel Look Inside. message

Call to Action to interact with IPOS
How to convert this device
Processor Side by Side comparison
All In One desktop Promo video
What is a 2 in 1? Message
Game clip
Touch promotional message
Tailored Content message 1
Turbo Boost 2.0 Message
Custom logo animation (optional)
15

NEW
1. Intel Look Inside. message
A lifestyle playlist video showing the benefits of choosing

Intel.
Click to watch this video online
NEW
2. See a 4th gen Intel Core processor in

action!
This helps when selling the customer up to a better
processor.
3. Tailored content message 1
This message explains the unique selling points of the

processor detected inside the device IPOS is running on.
4. Intel Turbo Boost 2.0 Technology message
This message explains the benefits of Intel Turbo Boost

2.0 Technology for performance- gain on demand
Core i5 and Core i7 processors.
16

1. Call to Action
A call to action message for the customer to interact with
IPOS.
2. Call to Action to click on the Try Windows 8

button
IPOS to Try Windows 8.
NEW
3. Call to Action to Surf the Web

IPOS to get online and Surf the Web
17

1. What makes up a PC?
This message explains the different components found
inside a PC.
2. Why buy a new PC?

This message explains the benefits of the customer
upgrading their current PC.
3. All in one Promo

Playlist item promoting the benefits of an All in one
desktop PC compared to a standard desktop.
18

NEW
1. Whats a 2 in 1?
This message explains what a 2 in 1 devices are and their

benefits.
2. How to convert this device

This message explains to the customer how to convert
the Ultrabook / 2 in 1 they are looking at in store. There
will be a different playlist item and animation for each
convertible type.
3. Touch promotional message

A playlist item that promotes touch functionality.
4. Game trailer
During the playlist a game clip is played with a gaming
message.
19
10. Tablet content

For Spring 2014 Tablet form factor content has been
refreshed to create a seamless in store experience
across all PCs and tablet devices.
1. Why choose a Tablet? message

NEW
2. Why choose an Intel Tablet? message

3. Tailored content message 1

This message explains the unique selling points of
Tablet IPOS is running on.
20
11. Service Provider content

IPOS has been designed for both retailers and
Service Providers. Bespoke Service Provider content
can be enabled during IPOS installation and includes:
1. Mobile broadband messages
2. Customisable Service Provider messages

21
12. Banner Area

IPOS contains a graphical banner area.
This banner can also be customized using
the IPOS Editor. Refer to the IPOS Editor
customization section of this document for
more information.
22
13. Non-Intel based IPOS

IPOS has the ability to run on competitive
processor based PCs.
In its default mode, prior to any
customization, a simple looping video and
full Fact Tag without processor information
are displayed.
1. The screenshot shows how IPOS would

look if processor information is added to the
Fact tag and a logo / banner is added to the
banner area.
23
NEW
14. The IPOS Editor

IPOS includes a built in Editor which allows both retailers and
Intel managers to easily customize many aspects of IPOS.
1. After installing and running IPOS the IPOS Editor can be
accessed by pressing the X button in IPOS and then clicking

the Customize button. If customising on a Tablet device we
recommend that a USB keyboard is plugged in before using the
IPOS Editor.
2. You will then be prompted to login to the IPOS Editor using
the customization password.
Please speak to your Intel representative to obtain the IPOS

Editor password.
24
NEW
14. The IPOS Editor

Below is a summary of what you can do with the
IPOS Editor*:
1. Add a custom logo to the Main Content Area and/
or banner area.
2. Add custom media content and text messages to
the Main Content Area.
4. Enter a price into the Fact Tag.
5. Create a segment that can be added to the Fact
tag.
6. Add additional Fact Tag items and text for the
explanation panels.
7. Change the display order of the Fact Tag.
8. Import SKU database information for use in the
Fact Tag.
9. Add items to the About this PC Menu.
10. Change the Editor password.
*Please be aware that some customization features may be disabled depending on the version of IPOS
installed and level access you have.
25
NEW
14. The IPOS Editor

Main Content Area
1. Adding a custom logo / banner
Add your own logo to IPOS which can appear in the
banner area and/ or to the main content area.
Alternatively add banner to the area.
2. Adding custom content
Add your own video/ image messages into the main
content area. The tool also gives you the ability to
add text messages over the top of this video/ image.

Custom content can be added to any of the existing
IPOS playlists and can be set to appear in the About
this PC Menu.
26
NEW
14. The IPOS Editor

Fact Tag
1. Adding price
The price of the device that IPOS is running on can
be entered so that it appears in the Fact Tag.
The ability to enter single or dual price information is

available in IPOS.
2. Adding additional Fact Tag items
Additional features can be added to appear in the
Fact Tag. These items can either be entered
manually by the retailer or imported and
automatically displayed via a SKU database file.
You can also change the display order of the items

that appear in the Fact Tag.
3. Explanation text
For each additional item that is added to the fact tag
you can add text that appears in the rollover panel.
27
NEW
14. The IPOS Editor

Segmentation
Adding Segment
IPOS has the ability to display Segments in the
Fact Tag, with unique messaging and colours.
There is no restriction on how many segments

can be added to IPOS.
28
NEW
14. The IPOS Editor

1
Getting help
The IPOS Editor comes complete with its own
Help file.
1.The help file can be accessed from the menu
bar within the tool.
2. The help file will open in the default web
browser on the PC.
Please refer to this file for full instructions on
how to customize IPOS.
29
15. Connected IPOS

For eligible retailers, Intel have created a Connected cloud platform
to deliver content directly via an existing store network.
Benefits include:
Accurate timely price and stock

information in-store.
Ability to apply price changes and
special offers in real-time.
Possibility to remove paper tickets
from store shelves.
Manage your in-store messaging
remotely.
Deliver promotional content directly
to stores.
Target special content and
messaging to individual; territories,
stores or computers.
A Connected IPOS overview video can be viewed here for more information: http://ipos.intel.com
30
16. Android IPOS

A separate version of IPOS is available for Intel based tablets
running the Android operating system. Android IPOS includes many
of the same features and benefits as Windows IPOS.
31
17. Linux (Barebone) IPOS

This version of iPOS will install and run on devices with or without an
operating system installed. It will also work on machines with Linux
installed. This version of IPOS includes all of the same features and
benefits of Windows IPOS.
32
18. Troubleshooting
How to report issues
An Issue Reporting Tool is installed with IPOS. The tool gathers IPOS system and log files and creates a
report zip file.
If reporting an IPOS issue please first use the tool to collect information before contacting your Intel
representative.
The tool can be found in the IPOS installation folder (C:\Program Files\[IPOS folder]).
Once the zip file has been created please forward this onto your Intel representative.
To help explain this process you can download the Reporting Tool video from the IPOS Assets page on
the IPOS homepage http://ipos.intel.com.
More information
For more information on anything you see in this document visit the IPOS homepage on the Shopper
Campaigns web site - http://ipos.intel.com
33
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Intel Windows PC IPOS v14

Spring 2014 Overview

Whats new in IPOS

12. Banner Area

2. Electronic Fact Tag

13. Non-Intel based IPOS

14. The IPOS Editor

4. Ultrabook Touch Games

15. Connected IPOS

5. About this PC menu

16. Android IPOS

17. Linux (Barebone) IPOS

7. Surf the Web

9. Main Content Area

1. Electronic Fact Tag

2. Electronic Fact Tag

3. Dependant on what IPOS detects it will also

This area now displays the device type that

2. Electronic Fact Tag

4. Ultrabook Touch Games

5. About this PC menu

5. About this PC menu

gen Intel Core processor in

1. Within the About this PC Menu you will see

7. Surf the Web

9. Main content area

Intel Look Inside. message

9. Main content area

1. Intel Look Inside. message

A lifestyle playlist video showing the benefits of choosing

2. See a 4th gen Intel Core processor in

3. Tailored content message 1

This message explains the unique selling points of the

4. Intel Turbo Boost 2.0 Technology message

This message explains the benefits of Intel Turbo Boost

9. Main content area

2. Call to Action to click on the Try Windows 8

3. Call to Action to Surf the Web

9. Main content area

2. Why buy a new PC?

3. All in one Promo

9. Main content area

This message explains what a 2 in 1 devices are and their

2. How to convert this device

3. Touch promotional message

10. Tablet content

1. Why choose a Tablet? message

2. Why choose an Intel Tablet? message

3. Tailored content message 1

Click to watch this video online

11. Service Provider content

2. Customisable Service Provider messages

12. Banner Area

13. Non-Intel based IPOS

1. The screenshot shows how IPOS would

14. The IPOS Editor

accessed by pressing the X button in IPOS and then clicking

Please speak to your Intel representative to obtain the IPOS

14. The IPOS Editor

14. The IPOS Editor

3. About this PC menu

14. The IPOS Editor

The ability to enter single or dual price information is