ALLIANZ LIFE INSURANCE COMPANY

NAME & MATRIC NO. :

NUR AZNIEDA BT FAUZI 2014774523
ZULLAIKAA BT ZU - 2014548653
NIK NURAIN BT NIK MOHD MAZLAN 2014793423
CHE HASMIDA BINTI CHE HASSAN 2014777563
NURUL AINQILAH BT AHAMAD NAROWI 2014710081
NURZAIRIAH BT MAHUSIN 2014
GROUP:
DIBM1192C
PREPARED FOR:
SIR PUTRA FAIZURRAMAN ZAHID
SUBMISSION DATE :
25 AUGUST 2015

ACKNOWLEGEMENT

We have taken efforts in this project. However, it would not have been possible
without the kind support and help of from teamwork and our lecturer as guiding us
and give an information in order for us to on doing to settle up this assignment
group . We sincerely would like to extend a million thanks especially to our self and
all of the team involve because of our cooperates and attention for finish up this
project .

We also would like to express my gratitude towards staffs of company Allianz life
insurance for their kind co-operation and encouragement which help me in
completion of this project and also much thank you to them for giving us such
attention and time also the best treatment towards our team along we are at their
company in ways to succeced this project .

Our most big thanks and appreciations also go to our colleague in developing the
project and people who have willingly helped me out with their abilities.

LIFE INSURANCE
Life insurance is a contract between you and an insurance company. The main
purpose of life insurance is to provide a financial benefit to your loved ones in the
event of an early death. Typical reasons for buying life insurance include paying
funeral expenses, providing mortgage assistance, supplementing educational
expenses for children and spouses, replacing lost income, and helping to protect the
value of an estate after the insured passes on.

Life insurance offers a variety of benefits:

Protection against the financial risk of dying too soon
Some also offer the opportunity for cash value accumulation
Life insurance could be right for you if you want:
The reassurance of knowing your loved ones will receive an income-tax-free death
benefit after youre gone
The ability, in certain cases, to add cash value accumulation potential in addition
to the death benefit
Additional ways, with some products, to help with supplementing expenses,
including medical bills, college expense, replacing lost income, or covering other
emergency costs via policy loans and/or withdrawals using any available cash value,
if needed.
Policy loans and withdrawals will reduce the available cash value and death benefit
and may cause the policy to lapse, or affect guarantees against lapse. Additional
premium payments may be required to keep the policy in force. In the event of a
lapse, outstanding policy loans in excess of unrecovered cost basis will be subject to
ordinary income tax. Tax laws are subject to change and your clients should consult
a tax professional.

TARGET ANALYSIS

Strenght

Global exposure in insurance through Allianz and strong Local implementation

.
Allianz is an insurance conglomerate globally and one of the largest asset
managers

Weakness

Lack of penetration in rural areas

Smaller infrastructure as compared to established players

Opportunity

Growing rural market potential

Urban Youth with growing income

Threats

Economics crisis and economic instability

Increasing awareness amongst people about securing their future