2015 MIDAS IT

Philippines EAC
(Early Adopters Club)

MIDAS IT
International Business Department
Civil Engineering CAE SW Business
Division
Andrew Choi

Dear associates of the ASEP, PICE, and DPWH,

Greetings,
My name is Andrew Choi, and I am the current regional business development manager for the Philippines,
hence, the establisher of our MIDAS EAC Club in the Philippines.

I send to you the following proposal for our workshop events in the Philippines that will begin in the month of
March, this year, 2015.
I would appreciate it to a great extent if you could examine this proposal carefully, with exclusive attention the
content that has been highlighted with a red font. For these are topics that I wish to discuss with your board of
directors during a possible meeting this month.

We would like to plan a business meeting trip to your offices during the week of February 12th(Thursday)~
February 14th (Saturday) of 2015.
After reviewing this proposal, please provide me with a confirmation of our meeting during the date provided
above.
We would be extremely honored to be able to count on the cooperation of the respected members of the ASEP,
PICE, and DPWH.
Wish much respect,
Best regards
Tuesday, 02/03/2015

Andrew Choi,
Regional manager of MIDAS IT Philippines EAC

With our utmost attention..

Andrew Choi,
Regional Manager,
CAE Consultant

Seong-Wan Bae
Senior Manager
Geotechnical Engineer

Vidish Iyer Aditya

Technical Manager,
Civil Engineer

EAC
Midas IT Philippines,

EAC
Midas IT Philippines,

EAC
Midas IT Philippines,

Mob: (+82) 10 4118 4869

cro1128@midasit.com

Mob: (+82) 10 8753 8536

swbae@midasit.com

Mob: (+82)10 7264 2607

vidish@midasit.com

Contents
I. MIDAS The Philippines EAC Strategy
II. What is EAC? (Early-Adopters-Club)
III. Request for Cooperation (ASEP & DPWH)

IV. About MIDAS

MIDAS The Philippines EAC Strategy

Purpose:
1-Train Local Experts (Structural, Bridge, Geotechnical Engineers) to be able to fully
applicate the tools of MIDAS.
Midas Philippines EAC WORKSHOPS

2-Establish network of Early-Adaptors in the Philippines.

(NCR, Mindanao, Cebu, Visayas)
MIDAS EAC (Early Adopters Club)
3- Contribute and invest in the development of local Structural and Civil Engineering
Associations and local Academic Institutes.
A.S.E.P. & D.P.W.H <> MIDAS IT Cooperation.

MIDAS The Philippines EAC Strategy

MIDAS IT Outreach to Philippine Engineers (Online Survey):
Online Market Research performed by means of:
1. Online Survey Technical Outreach Statistics:
Participants: 104 engineers
(Projects)
A. Bridge/Highway/Roads Engineers: 23
B. Building/Plants/Steel Structures: 71
C. Geotechnical/Mining: 5
D. Other: 2
Geotech
5%

Other
2%

Programs used
Bridge
23%

Buildings
70%

MIDAS The Philippines EAC Strategy

MIDAS IT Outreach to Philippine Engineers (Online Survey):
Online Market Research performed by means of:
2. Online Survey Technical Outreach Statistics:
Participants: 104 engineers
(Analysis)
A. STAAD/STAAD Pro: 52
B. ETABS/ SAP2000: 33
C. Other(Space Gass/RISA/Local SW): 10

Programs used
Other
11%

ETABS/SAP2000
25%

STAAD/STAADPro
64%

MIDAS The Philippines EAC Strategy

MIDAS IT Outreach to Philippine Engineers (Online Survey):
Online Market Research performed by means of:
3. Online Survey Technical Outreach Statistics:
Participants: 104 engineers
(Design)
A. STAAD/STAAD Pro: 43
B. ETABS/ SAP2000: 28
C. Excel sheets: 18
D. Other(RISA/SAFE/Tekla): 15

Programs Used
RISA/SAFE/TEKLA
15%

Excel
sheets
17%

ETABS/SAP2000
27%

STAAD/STAADPro
41%

MIDAS The Philippines EAC Strategy

MIDAS IT Outreach to Philippine Engineers (Online Survey):
Online Market Research performed by means of:
4. Online Survey Technical Outreach Statistics:
Participants: 104 engineers
(Use a single tool for designing and analyzing)
A. Use the same tool for both: 37
B. Use different tools for each: 62

Use a single tool?

single tool
37%
different
tools
63%

MIDAS The Philippines EAC Strategy

Overall Work Flow

What we suggest

MIDAS The Philippines EAC Strategy

Overall Work Flow
The Inefficiencies of working with multiple tools:
-Time consuming (working from one program to the other)
-Expensive (acquirement and maintenance)
-Poor technical support (no local presence of technical support
team)
-Limited updates and localization (does the practical engineer
stay up to date?)

MIDAS The Philippines EAC Strategy

Application of MIDASs tools for the work-flow of the local engineer
We do not provide licenses for your money, we provide our services for your membership
-MIDAS IT EAC Philippines (Philippines Regional Branch)

-At MIDAS, we do not provide software licenses, we provide our services. With our local
presence, MIDAS Philippine EAC, we will be able to provide direct support to our users
both online and on-the-site.

-All technical support and services required for the training of experts will be provided by
our own professional staff, both online and off-line
-Regular training sessions, software updates, and 1:1 sessions with our partners.
-To get rid of the ridiculous amount of money being paid for licenses, updates, and
technical support services, we want to provide local engineers (both companies and
private engineers accordingly to their/his/her own needs) with the chance to become of
a member of MODS (MIDAS-On-Demand-Services).

MIDAS The Philippines EAC Strategy

Date and Plans:
Establishment of Midas Philippines Branch
February 9th~ February 14th, 2015 :
-Official Strategic board meetings & arrangements with ASEP and DPWH
-Reservation of Venues and on-site research
March 16th~ March 21st, 2015:
-Workshop sessions: midas Gen (Structural Engineers), midas Civil (Bridge Engineers),
GTS NX(Geotechnical Engineers)
-Private workshops/Personalized training sessions (company meetings)
April 13th~ April 19th, 2015:
-Private workshops/Personalized training sessions (company meetings)

May 1st ~ ,2015:

-Establishment of Midas Philippines and Midas EAC Philippines

What is MIDAS EAC(Early Adopters Club)?

-Geoffrey Moore, 1991

Chasm Theory

What is MIDAS EAC(Early Adopters Club)?

MIDAS Innovators: # of Licenses

# of Active Licenses

Early Adopters

15

12

Until 12/31/2015

21

2015

2016~2017

What is MIDAS EAC(Early Adopters Club)?

Benefits for the A.S.E.P. , P.I.C.E., and DPWH

1. Must be members of the A.S.E.P, P.I.C.E, or associated with the DPWH.

2. Must have participated in the MIDAS EAC Workshops.
3. Memberships will be available only until 12/01/2015.

4. A portion of the revenue earned through the MIDAS EAC Philippines will be used
for funding the A.S.E.P. and P.I.C.E. for development purposes and academic
scholarships for students.
5. Members of the MIDAS EAC Philippines will be provided with special shares of
our exclusive services, and commissions for efforts in developing early majority
users.

About MIDAS

120 Distribution in over 120 Countries

450 Number of Employees
10,000 Number of Clients
30,000 Number of Licenses Distributed Worldwide

Business Areas
Engineering
Consultancy

Software
Developments

Bridge & Civil Structures

Bridge Engineering

Building & Plants Structures

Building Engineering

Geotechnical Analysis

Geotechnical Engineering

Mechanical Analysis

Mechanical Engineering

Core Technology

MIDAS Family Programs

Building Eng.

Bridge Eng.

midas Gen

midas Civil

midas Design+

midas FEA

Integrated Design System

for Building and General Structures

Structural Component Design & Detailing

midas DShop

Integrated Solution System

for Bridge and Civil Structures
Advanced Nonlinear and Detail Analysis
System

Geotechnical Eng.
midas GTS NX

2D / 3D Geotechnical and Tunnel

analysis System

Soil

Works

midas Abutment

midas GeoXD

midas Pier

Soil+ (CTC in Japan)

Auto-Drafting Module

midas Deck

Mechanical Eng.
midas

NFX

Total Solution for True Analysis-driven

Design

midas FX+

General Pre & Post Processor

for Finite Element Analysis

FEPartner

(PMC in Japan)

MIDAS Users Worldwide

MIDAS Users in Singapore

ECAS EJ
Engineers 2002

Prof. Wong Kai Sin

YJ International Pte Ltd

MSE Consultants Utracon

Lim Kim Cheong

Consultants
EUREKA
Consultants

KCL Consultants
ML Consultants
W Y Chan Consultants

Engineering Software Solution

MIDAS Events Worldwide

USA

Japan

China

Spain

Turkey

India

Korea

Italy

United
Kingdom

Russia

MIDAS Events World Wide

Singapore

Structural Engineering Software

Burj Khalifa (UAE)

Kingdom Tower (Saudi Arabia)

Beijing Olympic (China)

Structural Engineering Software

Application Areas
All types of buildings (RC, Steel, Composite)
Plant structures, Airport & Hangars
Stadiums, arenas & gymnasiums
Column shortening prediction and design

Post-tension and pre-stressed concrete design

Nonlinear seismic performance evaluation
Structural auditing through detail analysis

Bridge & Civil Engineering Software

Sutong Cable-stayed Br. (China)

Russky Island Br. (Russia)

Sunda Strait Br. (Indonesia)

Bridge & Civil Engineering Software

Application Areas
Conventional bridges (skewed slab, frame & culvert)
Curved steel girders, composite, integral bridges
& PC girder bridges

Segmental post-tensioning (BCM, ILM, MSS & FSM)

Cable stayed bridges & extradosed bridges
Suspension bridges (Earth-anchored & Self-anchored)

Fatigue check and seismic performance evaluation

Wind evaluation (CFD analysis)

Geotechnical Engineering Software

Kingdom Tower (Saudi Arabia)

New York Subway (USA)

Kings Cross Station (UK)

Geotechnical Engineering Software

Application Areas
Deep foundations & Soil-Structure Interaction

Deep excavation and temporary structures

Underground structures (subway & disposal
facilities)
Unconventional tunnel intersections
Slope stability and embankments

Groundwater Flow and Coupled Analyses

Vibration analysis for earthquake & blasting

Upcoming World Records by MIDAS

Kingdom Tower (Saudi Arabia)

Worlds Tallest Building
Over 1,000 meters heights

Upcoming World Records by MIDAS

Sunda Strait Bridge (Indonesia)

Worlds Longest Suspension Bridge

Main Span = 3,500 m

Upcoming World Records by MIDAS

Russky Island Bridge (Russia)

Worlds Longest Cable Stayed Bridge

Main Span = 1,104 m

MIDAS Global Network

6 27 101

Branch Offices

11.11 China

1.11 U.S.A.

Partners

4.19 India

Countries

8.15 Japan

1.1 U.K

Branch Offices: Midas Singapore

(Singapore and Oceania)

Exemplary Model (Recent Case):

-MIDAS EAC Users since 2014: 66 companies, 94 licenses
-Established in 03/01/2014
-Direct Business branch office: Singapore, Australia, New Zealand