Professional Documents
Culture Documents
Since last issue HITO has taken part in one of our major events
for 2014 WorldSkills Nationals. This competition brings
together the best in a variety of trades to compete against
one another and showcase their skills. This year we had ten
competitors at WorldSkills Nationals who came prepared ready
to give it their all in six different modules. The standard of work
was extremely high. Congratulations to our gold medalist,
Jenny Eastwood of Morph Hair Studio, and to Ashlee van Wijk
of True Grit Hair Spa and Nadine Gratton of Ursula Harris Hair
Design, silver and bronze medal recipients respectively. You can
read more about the competition later in this issue.
We held our first HITO Graduation in August this year. Any
trainee who gained their qualification through HITO after June
2013 was invited to attend. It was fantastic to see everyone
there we were overwhelmed by the number who attended,
along with their employers, family, and friends. HITO is very
proud of all our graduates, and we know youll all go on to
achieve great things.
The Global Directions Forum also took place this year, on
September 1st in Auckland. This was part of the ipsn board visit
to New Zealand, and gathered together our industry to discuss
the future of hair and beauty industries. Attendees listened to
talks from prominent speakers and mingled with fellow guests
both international and local. Thank you to our speakers and to
everyone that attended.
In June HITO went through an important change - we officially
changed our name to the New Zealand Hair and Beauty
Industry Training Organisation Inc (although we will still be
known as HITO). Our name change will better reflect our role
as the ITO for barbering, beauty, and hairdressing. It is one
small step in our continuing commitment to be inclusive and
supportive of all industries we look after.
ERICA CUMMING,
HITO CEO
COVER IMAGE
STYLIST: LAURA WILLIAMS
PHOTOGRAPHER: ANGELA HENDERSON
MAKE-UP: KRISTA AUGUSTIN
MODEL: LIVVY JONES
THANKS TO LOREAL FOR PERMISSION
TO USE THE IMAGES.
Each year HITO, Kitomba and NZARH get together to host the Industry Awards. This event celebrates excellence in training
and business in the NZ hair and beauty industries. This year the awards are taking place on Sunday 9 November
at Shed 6 on Wellingtons beautiful Queens Wharf. Meet the 2014 HITO Awards finalists and regional winners.
There are five HITO Awards up for grabs including the highly
coveted Apprentice of the Year. These awards are designed to
recognise and celebrate the best apprentices, trainers, tutors,
and training salons in New Zealand.
A big thank you to everyone who entered the HITO Awards this
year. The applications were of a very high standard and it was a
tough job for the judges to select finalists. We encourage you to
enter again next year.
01
talent inspires
all at worldskills
nationals
Hamilton apprentice Jenny Eastwood took out the
Gold Medal for hairdressing in the WorldSkills National
Competition in July.
02
She was also the top-scoring competitor for the Waikato region
across all trades represented at WorldSkills.
Jacqui Victor, owner of True Grit Hair Spa, flew all the way from
Christchurch to support her apprentice Ashlee. She says she
was really impressed by the competition.
03
Coming down and watching Nationals is a great way to better prepare ourselves for
entering next timeits a good way to gain a perspective on what the judges
are looking for in this competition.
THE WORLDSKILLS NATIONALS COMPETITORS L-R: CAITLIN PARRANT, LYNDSEY MEYER, TRENT FLEET, JENNY EASTWOOD, JACQUI MALCOLM,
PHILLIDA ANDERTON, NADINE GRATTON, ASHLEE VAN WIJK, KRISTIE BOLAND & CHLOE FERGUSON
They have all looked at her and thought, if Ashlee can do this
then so can we, she says.
After seeing how much Ashlee has benefitted from training and
competing, Jacqui has decided to make WorldSkills compulsory
for all her apprentices in the future.
For our Gold, Silver and Bronze medal winners, the National
Competition was not the end of the WorldSkills road. Jenny,
Ashlee and Nadine will now train for the Oceania WorldSkills
Competition (set to take place in April 2015) before one is
selected for the New Zealand Tool Blacks team.
The Tool Blacks consist of the top young people from each
skill category, and this team will head to Brazil in August
2015 to compete in the International WorldSkills Competition.
Representing New Zealand at this international event is an
honour that two other HITO hairdressing apprentices have
had so far. Laura Simpson represented NZ in London in 2011
and Cait Woodcock competed in Germany last year.
CHECK OUT WWW.HITO.ORG.NZ FOR UP-TO-DATE NEWS ABOUT THE WORLDSKILLS OCEANIA COMPETITION, THE TOOL BLACKS AND THE
INTERNATIONAL COMPETITION.
04
WORLDSKILLS WINNERS ASHLEE VAN WIJK, JENNY EASTWOOD & NADINE GRATTON
WORLDSKILLS NATIONALS
05
MEDALS
GRADUATES CELEBRATE
ANTOINETTE GOODFELLOW,
GRADUATE & MARILYN
WHELAN, OWNER OF
MARILYN'S HAIRDRESSING
IPSN DELEGATES
MEDALS
06
We know youll go on to achieve great things in the future with the support
of your qualification.
PRE-CEREMONY
GRADUATION VENUE
HITO has given us this amazing opportunity for all the new
graduates to fulfil our dreams in our chosen carers. With
our qualifications we can go wherever we please as it is
internationally recognisedTo everyone in this room, your
journey and mine has only just begun. And what an exciting
one it has already been.
07
After a short break for lunch, the group heard from Tom Murphy,
Founder and CEO of Kitomba Salon Software. Tom spoke on the
process of building a sustainable business, and the advantages of
doing so. He focussed on some of the hair and beauty business
models seen locally and internationally. Tom successfully built
Kitomba Salon Software from a small start-up to a medium-sized
business with customers in the UK, Australia, and New Zealand.
He has a passion for business technology and has worked
with the hair and beauty industry to create successful business
outcomes.
The Forum was part of a series of events that took place while
delegates from the international professional standards network
(ipsn) were on a visit to New Zealand. The ipsn is an organisation
that aims to maintain an international standard in the hair
and beauty industry and have hair and beauty qualifications
recognised across the world. The international delegates in
attendance came from Japan, Hong Kong, Canada and Australia,
adding to the events international flavour.
After a short afternoon break, guests heard from the two final
speakers, Rosemary Currie and Lisa Ussher.
Rosemary Currie is the Director of Infinisea Creations Ltd.
She has contributed to the New Zealand beauty industry since
the late 1960s. Rosemarys achievements include developing
and running several successful beauty salons and being
recognised by the New Zealand Association of Beauty Therapists
for her contributions to the industry. She is passionate about
thalassotherapy (the use of sea-water in beauty therapy) and
currently works as Director of Infinisea Creations Ltd. Rosemary
shared her experience in the industry and discussed the current
state of the New Zealand spa industry.
Our final speaker at the forum was Lisa Ussher, owner of The
Powder Room in Wellington. The Powder Room have a strong
focus on sustainability and repurposing. Their efforts saw them
win the Sustainable Salon of the Year Award at the Kitomba
Business Awards in 2013. Lisa inspired the crowd as she detailed
her efforts to run a clean, green and sustainable business in the
heart of Wellington.
08
CULTURAL WELCOME
GUEST SPEAKER
CAMERON SANG (NZQA)
GUEST SPEAKER
TOM MURPHY FROM KITOMBA
09
10
Dave Munro
>> AT MPHOSIS IN HASTINGS
Dave was still at high school, and he
was looking for a career. A career
questionnaire told him his best options
were beauty therapist, masseuse, or
hairdresser. His teacher suggested he try
hairdressing, and the rest is history.
Dave loves being as creative and out
there as I like with my looks, clients, and
models. Not many occupations gift you
with so much freedom of expression."
If you love hands-on work, expressing
your creative side and talking to clients,
Id encourage people to give hairdressing
a go, Dave says. Guys, dont worry about
the fact that its a female occupation
Dave wanted to be a builder, and he loves
his career in hairdressing.
Gender shouldnt define anyones career
in this day and age, Dave says. Im driven
to achieve greater things, to show guys we
can be just as good as the girls. Besides,
many world renowned hairdressers are
male Vidal Sassoon, Errol Douglas, and
Mana Dave, for example."
Dave would recommend an
apprenticeship as the best pathway
to getting qualified. An apprenticeship
gives him a chance to learn from people
both new to the industry and with 20
plus years experience, both local and
international.
Choosing my apprenticeship was the
best decision Ive made in my life,
Daves got big plans for his hairdressing
career. He wants to win Wella Trend
Vision (and as many other competitions
as he can), travel the world with his
hairdressing skills, and run his own salon.
I want to be the best, Dave says. Go hard
or go home."
Corbyn Polwart
Levi Wilson
Scott Clapson-Taylor
11
Sam Dobney
Josh Baker
12
Peter Wells
>> AT ALI BABAS
Peter Wells is the owner of Ali Babas
in Wanaka. He started in the hair
industry thanks to his older brother.
My older brother was a hairdresser,
says Peter. I looked up to him, so I
followed his footsteps and started
a career in the industry."
Peter started out as a hairdresser.
He attended a one-year full-time course
before gaining an apprenticeship.
He gained his National Certificate in
Hairdressing Hairdressing Practice
(Level 4) before moving to Wanaka.
There he gained his National Certificate
in Barbering (Level 3) and his assessor
units. He then went on to open a
barbershop.
Peter spends his time working as a
barber, working as an assessor, running
his barbershop, and training apprentices.
The best part of my job is training
apprentices. I love watching them learn
and thrive."
Peter is a big supporter of education
and encourages others to be involved
in learning and training.
Keep studying, Peter says. You should
learn something new every year."
Peter would one day like to own and run
his own training academy. He also plans
to expand his business, opening up
several more barbershops.
Tony Wilson
Nelson Morrison
>> AT MOHA
13
at the
top of their
game
We talk to Bronson Beri and Nathan Nukunuku, barbers in
Nelson, about their career success
14
Its clear. Barbering is a great career. Its creative, it's got a lot of variety, and theres heaps you can do with a barbering
qualification (travel, train others, and more). We talk to two barbers about why their careers in barbering are awesome
and what others can do to get involved in the industry.
BRONSON BERI
NATHAN NUKUNUKU
His rugby coach knew the owner at Chics and Chaps, and he
suggested Nathan might make a good barbering apprentice.
Nathan started work at Chics and Chaps and hes never looked
back.
Being on the rugby team also has its advantages. A lot of Nathans
clients are rugby players, which helps bring a steady stream of
business into the shop. They also get little kids whove seen the
rugby players hair and want to copy their style.
It's especially awesome to see how happy the little kids are,
Bronson says. It's a great feeling, knowing you did a good job
and made someone happy.
I want to share what Ive learned and help other young people
get into barbering. I want to give them some more opportunities
to succeed, Nathan says. A lot of kids dont know what they want
to do, and I want to help them. Ill teach them some barbering and
see if they want to get into it.
ARE YOU OR SOMEONE YOU KNOW INTERESTED IN A CAREER IN BARBERING? CONTACT HITO TODAY ON (04) 499 1180 OR
ENQUIRIES@HITO.ORG.NZ TO GET QUALIFIED TODAY.
15
Leah Light
16
The academy will give nail technicians the chance to learn and
grow as a community, Leah says. Even Ill be learning from it.
The more people who ask questions and learn the better our
industry will become."
It couldnt have worked out better. Leah went from never even
considering a career in nails to owning her own nail salon (and
looking to open another one) and doing nails for the likes of Katy
Perry, Rita Ora, Lorde, and many more famous faces besides.
For Leah, training is crucial, both for herself and others. She
realised the importance of training from day one, completing
any training she could get her hands-on. Leah is still aiming to
learn more and up-skill and believes constant training is vital.
INTERESTED IN A CAREER IN NAIL TECHNOLOGY? START BY GETTING QUALIFIED. HITO OFFERS THE NATIONAL CERTIFICATE IN BEAUTY
SERVICES (NAIL TECHNOLOGY). CONTACT TANIA BERRYMAN ON 021 818 364 OR BDEV@HITO.ORG.NZ FOR MORE INFORMATION.
WANT TO LEARN MORE FROM LEAH? CHECK OUT HER ONLINE ACADEMY AT WWW.LEAHLIGHT.CO.NZ.
17
kiwis making
waves across
the world
Christchurch hairdresser Shar Sutherland is thrilled to be one
of the first Kiwis selected as a mentor in Wella and UNICEFs
Making Waves Programme.
SHAR SUTHERLAND
18
Im really excited to have a chance to help these young people believe in themselves
and in their dreams.
Shar heard about Making Waves a couple of years ago, but she
never thought she would one day be part of it. She applied as
a mentor earlier this year after encouragement from renowned
Melbourne hairdresser Paul Divitaris (who took part in the
programme himself last year). However, when Shar hadnt
heard back for a few months, she assumed she had not been
chosen. She was shocked and thrilled when she was selected
as a Making Waves mentor at the Sydney Hair Expo.
I have been told that the experience changes you, Shar says.
Going to a country where the people have so little but are
filled with joy I think they will end up teaching me as much
as I teach them.
IF YOU WANT TO SUPPORT MAKING WAVES AND IMPACT THE LIVES OF YOUNG PEOPLE AROUND THE WORLD, THERE ARE MANY
WAYS TO GET INVOLVED. BEING A MENTOR IS ONE. YOU CAN ALSO GIVE ONLINE OR TAKE PART BY SELLING SPECIAL EDITION WELLA
PRODUCTS DURING PROMOTIONAL PERIODS. OR HELP SPREAD THE WORD TO YOUR FRIENDS, COLLEAGUES AND CLIENTS. FOR MORE
INFORMATION HEAD TO WWW.WELLA.COM/PROFESSIONAL/EN-EN/PROGRAM
UNICEF IS A GLOBAL ORGANISATION DEDICATED TO SAVING AND PROTECTING CHILDREN. FIND OUT MORE AT WWW.UNICEF.ORG.NZ
19
ANTOINETTTE
GOODFELLOW
see your
work in
print
20
ANTOINETTTE GOODFELLOW
I think this is just a really cute and simple look. A centre parting
with three small sections on each side tied together with a black
thread. Then two messy fishtail braids with the ends left smooth.
Marilyns Hairdressing
Paige Cain Make-up Artist
Sinead McCoy Photography
21
LISA
COONEY
22
see your
work in
print
LISA COONEY
Your Salon: Sandys Hair Design in Picton
Name of models: Erin Reihana, Debra Hill, Nicole Hill
Name of photographer: Jason Anderson
WHY DID YOU DECIDE TO DO A HAIRDRESSING
APPRENTICESHIP?
Because I wanted to further my training in hairdressing my
dream job. I did a Year 1 Polytechnic course in Blenheim and I
knew Id need to get an apprenticeship to finish my qualification.
I coloured and cut the hair and then did a complex blow dry
on the short side, making sure it had lots of height and volume.
On the long side I did lots of flicks with a medium roller brush.
For the hair up I crimped the hair and then did two external
braids on the sides. I back-combed the roots in the middle
section of the hair then did the quiff at the front, the barrel
curls, and then the flower design at the back.
My three models for all their time and effort they were great.
For the perm I cut and permed the hair, and then set the perm
in the direction I wanted the hair to go. For the colour and cut
23
SEE
YOUR
WORK
IN PRINT
NZARH REGIONAL
COMPETITIONS
SOUTHLAND OCEANIC
MASTER WINNER
BY JENNIE HASLER-JACBOS
(ZOUAVE)
25
ver the past few months, NZARH (New Zealand Association of Registered Hairdressers) held their Regional Competitions.
From north to south, hairdressers competed for cutting, styling, and colouring awards, as well as the overall title of Oceanic
Master. The winners of the Oceanic title for each region will go on to compete at the Oceanic Master Awards in November,
along with other competitors.
WAIKATO COMPETITIONS
OCEANIC
HAIRDRESSING MASTER
CUTTING SENIOR OF
THE YEAR
CUTTING NEWCOMER
OF THE YEAR
Jacquetta Karam-Whalley
Team 7 Hairdressing
Bianca Karam-Whalley
Team 7 Hairdressing
Desley Meyers
Waikato School of Hair
STYLING SENIOR OF
THE YEAR
STYLING NEWCOMER
OF THE YEAR
COLOURIST
OF THE YEAR
Sarah-Jane Illingworth
Team 7 Hairdressing
Kaitlin Brierly
Team 7 Hairdressing
Seamus Karam-Whalley
Team 7 Hairdressing
OVERALL CHAMPION
SENIOR
OVERALL CHAMPION
NEWCOMER
Sarah-Jane Illingworth
Team 7 Hairdressing
Kaitlin Brierly
Team 7 Hairdressing
26
WELLINGTON COMPETITIONS
STYLIST OF THE YEAR SENIOR
Warren Dion Smith
getfunkd
OCEANIC
HAIRDRESSING MASTER
CUTTING NEWCOMER
OF THE YEAR
COLOURIST
OF THE YEAR
Katie Young
VIVO Wellington
Phillida Anderton
VIVO Wellington
Phillida Anderton
VIVO Wellington
TARANAKI
COMPETITIONS
27
OCEANIC
HAIRDRESSING MASTER
CUTTING
SENIOR OF THE YEAR
CUTTING NEWCOMER
OF THE YEAR
Krissy Pearce
Cardells
Krissy Pearce
Cardells
Jade Harrington
Cardells
STYLING
SENIOR OF THE YEAR
NEWCOMER
DIRECTIONAL CUT
Megs McIver
Sutherland Todd Hairdressing
Shenae Lavery
Ursula Harris Hair Design
COLOURIST
OF THE YEAR
Krissy Pearce
Cardells
SENIOR
DIRECTIONAL CUT
Victoria Robertson
Cardells
28
CANTERBURY/WESTLAND
COMPETITIONS
NEWCOMER CUTTING
Kristy Forbes
Blondinis
NEWCOMER STYLING
Leah Reuben
Sutherland Todd
SENIOR CUTTING
Megz McIvor
Sutherland Todd
SENIOR STYLING
Joanne Wolff
Sutherland Todd
SENIOR OVERALL
CHAMPION
NEWCOMER OVERALL
CHAMPION
COLOURIST
OF THE YEAR
Joanne Wolff
Sutherland Todd
Kristy Forbes
Blondinis
Amy Roberts
Cedar Heights Hair Studio
29
SOUTHLAND COMPETITIONS
CUTTING SENIOR OF THE YEAR
Natasha King
Fred & Gingers
MAKE UP EVENT
Merin Williams
Do Hair
OCEANIC
HAIRDRESSING MASTER
OVERALL CHAMPION
SENIOR
COLOURIST
OF THE YEAR
Jennie Hasler-Jacbos
Zouave
Natasha King
Fred & Gingers
Mikaela Edwards
Runway
30
WANGANUI COMPETITIONS
OCEANIC HAIRDRESSING MASTER Justin Nixon-Gaisford Aspire Hair Academy UCOL
CUTTING NEWCOMER OF THE YEAR Jess Pettit Protg Hairdressing
STYLING NEWCOMER OF THE YEAR Lia Gillam Protg Hairdressing
OVERALL CHAMPION SENIOR Millie Back Jax Hair Studio
OVERALL CHAMPION NEWCOMER Jess Pettit Protg Hairdressing
Millie Back
Jax Hair Studio
Millie Back
Jax Hair Studio
31
industryawards.co.nz
NEW ZEALAND ASSOCIATION
OF REGISTERED HAIRDRESSERS Inc.
32
earthquake
recovery
We talk to Christchurch salons about their recovery from the 2010/2011 earthquakes.
33
The salon coordinator and I rang every client that had a booking
or might have one in the future, Jacqui says. We spoke to every
client personally. It took days, but our Kitomba system was a
huge help.
True Grit leased another unit in their block of shops, giving them
space to spread out and access to a staffroom. This made work
easier, although moving clients between the two units (they are
not connected) is challenging.
Theres one more upheaval in store for True Grit. Theyre
rebuilding a brand-new salon on their original site, and theyll
be moving back there once it's finished. It's been a difficult
process. The plans took some time to develop, and they are
now waiting on approval from the council.
Its been a very slow and it's been frustrating at times, Jacqui
says. I feel like were in limbo. A lot of businesses in Christchurch
feel this way like were in survival mode rather than progressing.
Its not something the rest of the country seems to know about
or understand.
For Jacqui, the key to surviving the earthquake was focussing on
clients and supporting the team. Theyve kept in close contact
with their clients since the earthquake, emailing them, calling
them, and keeping the website up-to-date.
After the first earthquake, True Grit moved in with another salon.
Then it was off to their own salon in a different part of town. A very
small and cramped salon. They had to open the salon from 9am
until 9pm five days a week to accommodate staff and clients.
The size of the salon created many issues, says Jacqui Victor,
owner of True Grit. We couldnt fit all the team into the salon,
and we had nowhere to sit for lunch. I had to cut down the
teams hours. Wed gone from a mansion to a caravan.
They stayed in that salon until the February 2011 earthquake.
After that earthquake, however, they were in the Red Zone.
We couldnt operate, we couldnt do anything. We just had to
wait and try not to panic.
They couldnt get back into the salon for three weeks. They
cleaned the salon from top-to-toe and restored power and
water. Only then could they go out to their clients to reschedule
appointments.
34
Being in the Red Zone really hit us hard. Our client base dropped off by 30%
and business was tight.
BOTTICELLI HAIR COMPANY
Botticelli was just putting the finishing touches on their
renovations when the earthquake hit.
Wed just unpacked our new work units and chairs when the
earthquake hit, says Mark Cattanach, owner of Botticelli. Within
ten minutes the salon and neighbouring businesses flooded
because of liquefaction. The car park disappeared and many
of the surrounding roads closed.
Weve climbed out of the mire a few times, Mark says. But, as
they say, what doesnt kill you makes you stronger.
Being in the Red Zone really hit us hard. Our client base dropped
off by 30% and business was tight.
Their clients have been loyal and supportive, and the team has
pushed themselves to keep the salon going. Although they had a
slight slump in client numbers, Botticelli didnt lose a single
staff member.
My team truly have a family spirit. They all supported one another
and our traumatised clients during everything, and I think it's
made us all stronger, Mark says. Im so proud of them."
Despite the damage, the clean-up went well. Suppliers were very
understanding, and the staff all chipped in to help. Luckily, the
damage done to the salon and the equipment, as well as the
staffs wages, were covered by insurance.
The Botticelli team were so fantastic, Mark says. They all rallied
around to help put the salon back together again.
35
making it in hair:
Laura Williams
We catch up with Laura Williams, 2013 HITO Apprentice of the Year, about how her time as Apprentice of the Year has gone.
36
aspect hair, make-up, lighting and styling. I also got to see the
huge difference between seeing the hair in person and seeing
it on camera."
This wasnt the only photo shoot Laura worked on this year.
As part of the LOreal Artistic Team, Laura has the opportunity
to work on other photo shoots, often for the look books of
New Zealand fashion designers. This is her third year with the
team Laura auditioned for the team in 2012, joining the team
as a junior and working her way up from there. She also works
on Fashion Week shows with LOreal.
Fashion Week 2013 was a real highlight for Laura. Although its
hard work, Laura says its all worth it.
Laura also spent some time in front of the camera this year.
Along with Gary Marshall from LOreal, Laura appeared on
One News to talk about industry training.
I was very honoured that I got to speak, Laura said. It was exciting.
With Fashion Week 2014 over, Laura will be off to Wellington
to compete in the Oceanic Hairdressing Master Award.
Laura competed in and won the regional Auckland competition
earlier this year.
Laura has some advice for 2014s Apprentice of the Year hopefuls.
Believe in yourself. Dont play yourself down its all about
putting yourself out there. And remember making it through
to the finals is a huge achievement. And if you dont make it
that far, come back and try again next year."
37
preparing
for 2757
Lyndsay Loveridge, hairdressing guru,
shares her hairdressing and training expertise.
Unit Standard 2757 is the final assessment involved in the National Certificate in Hairdressing
(Professional Stylist) Level 4. Once you complete this assessment you will be a fully qualified stylist.
Being qualified gives you many advantages:
Stay focussed and make it your goal to sit your 2757 and gain
your National Certificate. Once you have it its yours for life and
it can open many doors.
38
With that in mind, you can start preparing for your 2757 from
the beginning of your apprenticeship. The better prepared you
are, the easier your final assessments will be.
5. Portfolio: Spend time planning for your 2757 and use your
portfolio to collect information and inspiration. Anything
youve collected throughout your training could help you
in preparing for your finals. Useful things to include in your
portfolio could include: head-shapes and how to work with
them, your chemical service choices, and step-by-step
guides to the hairstyles you want to create.
4. Goals: Set goals towards what you want to achieve. The best
goals are S.M.A.R.T goals - Specific, Measured, Achievable,
Realistic, and Timely.
39
14. Ask: If you know anyone who recently sat their 2757, ask for
their advice. No doubt theyll be able to give you some top
tips and maybe even help you train. Ask your assessor and
your trainer too.
Talk to your assessor: They will be able to tell you what you
can improve on for next time.
Keep practicing: This time youll be able to focus on just
the elements you have to re-sit take advantage of that by
putting all your training time towards those elements.
a. Note: If a re-sit is required for your long hair then you have
the time restraint of one hour for the dress out.
40
A: Extremely this will make or break you day. Use your brain
when choosing the ideal models.
A: My advice would be that its okay to re-sit. Its not the end of
the world I just wasnt quite ready to sit my 2757. Im glad
it happened so I could get better in the areas I needed help
in. Im truly lucky I was in an amazing environment with
excellent leaders and hairdressers that supported me.
Just believe in yourself and dont give up. It will work out if not straight away, then next time. Dont let your emotions take over.
Ring up and see when the next date to re-sit is what do you have to lose?
Take pride in how far you have come and have faith in how far you can go.
41
PRODUCTIVITY
PROFITABILITY
Profitability is the
ability of a business to
generate net income on
a consistent basis. Training
leads to improved profitability
for the salon. Staff should be
trained on the link between training
and profitability for the salon.
IMAGE
01
Productivity is a
measure relating a
quantity or quality of
output to the inputs required
to produce it. It's a measure of
how much work your team gets
done and how effectively they use
their time. Productivity training should
help the team work more effectively, thus
helping the salon achieve its long term goals.
05
Image is
the general
impression
that something (a
person or organization
or product) presents
to the public. Ongoing
training and development
helps create a better, more
professional salon image.
02
04
03
QUALITY
Quality is a
measure of excellence;
quality defines desirable
characteristics of a product, a process, or a
service. The team will value the added quality they
can give their clients, and clients will love the added quality
they receive from well trained, well informed team members.
42
CULTURE
Culture is a
shared, learned,
symbolic system
of values, beliefs and
attitudes that shapes and
influences perception and
behaviour. Training develops
a culture of learning within
the salon, which benefits
your business. One of
my favourite quotes is
knowledge breeds
confidence and
confidence
creates sales.
OFFERING TRAINING
There are a few ways you can offer training to your staff:
Look to your suppliers for specific product training. Most of
these organisations have some fantastic ideas on the art of
selling, and some even have programs to help you with this.
Take a look at what other organisations are out there for sales
training. The Chamber of Commerce is an excellent resource
for this. Also look at programs like Kiwi Host for service training.
Lastly, dont discount industry specific experts as sources of
inspiration - these people are generally experienced in the
industry and are more than willing to share their knowledge
with you and your team.
MALCOLM GIBBONS IS A HAIR & BEAUTY INDUSTRY SPECIFIC MENTOR/COACH WHO SAYS:
"MY PASSION IS PEOPLE, MY ENTHUSIASM IS BUSINESS AND MY MISSION IS TO ASSIST CLINIC
OWNERS IN ACHIEVING THE DREAM THEY HAD WHEN FIRST GOING INTO BUSINESS."
VISIT WWW.SHOCKCONSULT.CO.NZ TO LEARN HOW TO GET MORE PROFIT WITH LESS WORK.
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LYNDSAY LOVERIDGE
reviewing training
and planning
new learning
Lyndsay Loveridge, hairdressing guru, shares her
hairdressing and training expertise.
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It's nearly the end of 2014. After a full year of training and learning in your salon, it's time to review that training and plan
your training for 2015.
Once youve reviewed training over the last year, you can move
on to planning for the 2015.
REVIEWING TRAINING
Make you more efficient (youll be able to plan only the best
training at the best times)
Make your staff happier (you can offer them the training
they want)
First, let us look back over 2014 what worked well and what did
not. Lets call it: KEEP CHANGE DITCH.
KEEP
CHANGE
DITCH
OTHER CONSIDERATIONS
RECORD
MOVING AHEAD
REVIEW
Review your goals for the year, both for training and
for your business. Has the training youve done this
year helped you meet your goals for your business?
If not, why not? What can you do better next time?
Even if youve met all your business goals, your staff love their
jobs, and your apprentices are on their way to being qualified,
there is always room for improvement. Think about new goals
for your business and ask your staff what areas theyd like to
focus on. And remember: make sure to reward your staff for
a job well done.
STAFF
Are your staff happy? If your staff are staying on,
coming to work when they should, and consistently
achieving targets, then well done. If they arent doing
that, think about why. You should also look how your
team have developed. If their problem areas have
improved, or if theyve improved in an area where
they were already strong, then clearly your training
is working.
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01
02
DECIDE ON A
TRAINING FOCUS
CONCLUSION
Reviewing training and planning new training can only help your business. Youll be
aware of how your business is progressing, how satisfied your staff are, and how you
can improve in the future.
Youll soon become a preferred employer. The word soon gets around as to who
supports training and whose salon supports growth and development. Youll attract
the best employees, and your team will be stable, energised, and excited to be there.
Youll be a salon success.
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03
EMPLOYEES
Look at each employee individually
and as part of the team. Think about:
Current performance. Are they
performing to a high standard? If not,
what areas need improvement and
how can you improve them?
Future happiness. Does the employee
have a passion for colour? Then think
about rewarding them with further
training in that area. Make sure that
the training they receive will benefit
the salon too.
A simple way of focusing on each
employee is to decide on three
actions each for the year. Pick three
things and decide how they should
achieve them.
Involve your employees in the
planning process. Ask them what
theyve achieved this year and what
they want to achieve in the future.
Also ask for their opinion on salon
training as a whole.
Think about having a team member
put together a 2015 Training for
Success plan for you to consider.
Not only will you learn a lot, the
responsibility of putting together
the plan will give that employee the
opportunity to grow and develop.
Always give praise where praise is due.
If a team member comes up with a
great training idea, credit them for it.
KIERAN JAMES
DENTED BY RINGS OR BY BEING
DROPPED
If your scissor is folding/bending hair, the problem is usually tension. You need to
check and adjust the tension regularly. Holding the bottom finger ring, open the
scissor and let the top blade fall. If it closes completely the tension is far too loose.
Tighten the centre screw by turning it clockwise 1mm at a time until the blades only
fall to about half way.
Carefully wipe your scissors clean after each use and oil lightly at the end of each
day. Camellia oil is brilliant but you can also get away with using baby oil.
Your scissors should stay in their case when not in use. Never place your scissors on
damp towels, near comb sterilizers or in trolley trays the disinfectant and chemicals
from colour will corrode/rust your blades.
To avoid damaging the delicate blade edges, always completely close your scissor
before placing on the bench. For the same reason, while cutting; never wear rings
on the first two fingers of the hand that takes sections.
If your scissors are dropped or damaged during use, check if the cutting action has
changed or if there is a dent in the edge. It may require immediate servicing.
If there is a bad dent in the edge and you can't close the blades, carefully and gently
push the blades apart sideways at the same time as slowly closing the blades.
This will stop the dent from worsening and prevent scratching the hollow grind.
Following these instructions will save you money!
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Its important to take care of your scissors. These tips will help you get the best out
of your scissor, lengthen its cutting life span, and save you money.
SCISSORS CORRODED BY
CHEMICALS
48
take the time to understand how well your salon and team are
performing. Arm yourself with the information you need to
make business decisions.
One of the best tools for engaging with your clients is creating
a quick survey for them to fill out. Everyone loves to feel like
their opinion is valued, and a survey allows you to check how
well your salon is performing over a period. Whether you
schedule to complete this every six months or every year,
TOM MURPHY IS THE FOUNDER & CEO OF KITOMBA SALON & SPA SOFTWARE; NEW ZEALANDS NUMBER ONE SALON AND SPA
SOFTWARE PROVIDER. TO LEARN MORE ABOUT KITOMBA VISIT WWW.KITOMBA.COM OR CALL 0800 161 101.
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Making it Personal:
I AM YOUR CUSTOMER
So, you get how important client care is; but where do you start?
How do you beat the odds and uncover new and exciting ways to
stay on top and keep your clients coming back?
MAKE IT PERSONAL
Author Unknown
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Surprise them.
Always deliver more than what they expect.
Be respectful and time conscious at all times.
Let them know that you will work with a caring heart and
caring hands.
Dont be afraid to ask your clients what they want from you.
Open communication is crucial to a good client experience.
How much could that one client spend with you in the course
of a lifetime?
Each client has individual needs, and you will be able to better
meet those needs the better you know the client. But you can
still give them the best possible experience from day one.
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Call four clients you havent seen for a while. Dont be afraid
to ask why theyve not been in and what you can do to make
them come back.
Keep your word and hold all promises. Do what you promise.
Always recommend the best product or treatment to meet
your clients needs. If you do so they are bound to be happy.
Never cut corners.
Have a positive, cheerful disposition.
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Qualified?
Just qualified?
Have experience?
HITO is now offering international recognition in Hairdressing, Beauty Therapy and Nail Technology.
If you or your staff have a relevant national certificate in hairdressing or beauty and have at least
one years experience as a senior operator, you can now have your skills and experience recognised
in Australia, Canada, Hong Kong and Japan.
Reasons to apply:
Personal development
A new and exciting opportunity for you and your qualified staff
Promote your business as employing staff that have internationally recognised qualifications
Pride of place
Take advantage of this opportunity to have your national qualification recognised on the world
stage. It will open doors to a career abroad while still being acknowledged within New Zealand for
local and international clients.
www.hito.org.nz/qualifications/international
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face study
and face
shapes for
professional
makeup
By Wendy Hill, Wendy Hill Cosmetics
54
An excellent makeup look can be achieved by learning the basic techniques of application and choosing complementary
shades that suit the clients skin tone and personal style.
This will correct and contour any features, highlight the best
features for the camera, and create a 3D effect to add depth
and emotion to the images. Without sculpting the face, the
images can appear flat and lifeless.
First examine and divide the face into two halves the top and
bottom - to look at the overall balance then the clients individual
face shape. Remember the importance of light and dark.
All make-up artists begin with the same elements: two eyes,
nose, mouth, cheekbones etc., yet there are no two faces
exactly the same. Each face is unique, and a makeup artists role
is to enhance this to express our clients individuality.
MAKE-UP ON CAMERA
It is essential to use face-shaping makeup techniques for
photographic work, particularly in a studio environment with
artificial lighting.
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Diamond
RECOMMENDED PRODUCTS
Triangular/Pear
The face has a broad jaw line. The cheeks
can be wider than the eye area and
tapering to a narrow forehead.
Oblong
Elongated features and the face gradually
tapers towards the chin, sometimes with a
prominent chin.
Bronzers and blushers all add to the topical effect, as will the
choice of eye shadow and lipstick shades.
Applying all makeup using the same principals of light brings
forward and maximises and dark takes back and minimises
will produce a beautiful result and stunning photographs.
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57
SALON PROMOTIONS
Jacqui Victor, owner of True Grit Hair Spa in Christchurch, shares her expertise on salon promotions.
During the Christmas period last year True Grit ran a promotion
on products. They ordered in two pallets of product packs, and
they sold all of them. True Grit arent located in a mall, so they have
very little foot traffic. Instead, they promoted the packs via email.
Every week they emailed clients, letting them know that the gift
packs were available. They promoted a different gift each week.
They also use email to follow up with new clients. After a client
visits the salon for the first time, True Grit email them a new
client survey. If they fill out the survey they go in the draw for
a prize pack.
FOCUS ON REBOOKING
True Grit also use Kitomba to keep in touch with their clients.
They send automatic reminders when a client hasnt visited in
a while. They also offer birthday discounts and a 25% discount
for clients who havent visited in sixteen weeks.
Retail rewards cards buy ten products and the 11th product
is free
Pamper pack once a client spends a certain amount they
receive a one and a half hour pamper
New clients receive a new client pack and a style check-in
five-seven days out from their appointment (this includes a
blow wave)
True Grit also run a monthly rebooking prize draw, which aims
to keep rebooking up during the year.
True Grit also have a Ruby Club for their top 35 clients. They
usually run a loyalty programme involving pamper packs,
but some of their clients were spending so much they were
receiving the packs all the time. True Grit wanted to do
something further to reward these clients further.
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BE CONSISTENT
True Grit also work with the local Les Mills gym. They offer a
free cut and blow wave to Les Mills members a promotion
that is quite successful. They also work with local jewellery and
fashion businesses.
CONCLUSION
Clients enjoy promotions. They are more than willing to put
their money towards fantastic products, a good cause, or to
maintain their favourite salon.
The team have morning huddles every day to make sure each
team member knows what is expected that day. The team leaders
make sure everyone knows what promotions are happening
and what they need to do to make the promotions succeed. Its a
perfect way to keep the team interested and accountable.
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PRICEOLOGY:
A METHODOLOGY FOR
FORMULATING YOUR
SALON PRICING
Brenda Perham of Bamboo Consulting shares
her business advice.
worked on your car for. Wouldn't that work for salon pricing?
Yes and heres how you work it out.
What's also great about this formula is that now you can ensure
your prices align with your business overheads so your salon is
profitable. Your team can correctly price any extra color usage,
corrective colour, and extra time spent on application. They can
also confidently quote prices to clients. Undercharging will be
eliminated. Youve also created a transparent pricing system
that your clients will understand.
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Here's an example:
like to notify your clients you will need at least a six week run
up to cover most of your client base. If you are happy just
to implement the increase then you could always relay the
message via a talker on the work station/salon desk, post on
Facebook, or email your database.
Its always a good idea to create your global colour base price
in short, medium and long variants and for foiling pricing half
head, full head etc. Full head lightening, corrective colour and
straightening would generally appear on your price list as P.O.A
(Price on application) so an exact price can be formulated
during consultation. When you have completed this exercise
you will know approximately how many grams of colour and
how long the application time is for each colour service.
Again, its really up to you to decide whats best for your salon
and team. I would definitely quote a new client or a corrective
colour client. The best way to approach this is to ask your client
during consultation, Would you like me to quote you for your
service today? I think it would definitely put a new client at
ease and allow them to relax and enjoy the experience rather
than sitting there thinking This is fabulous, but how much is
this going to cost me?
BRENDA PERHAM, FOUNDER OF BAMBOO CONSULTING, HAS BEEN PART OF THE HAIRDRESSING INDUSTRY FOR OVER 30 YEARS.
BRENDA STARTED HER CAREER AS A HAIRDRESSING APPRENTICE AND WORKED HER WAY UP TO ROLES AT LOREAL, MATRIX,
JOICO, AND KERASTASE IN SALES AND EDUCATION IN AUSTRALIA AND NEW ZEALAND, MANAGING SALON GROUPS AND COACHING
BUSINESSES HERE AND OVERSEAS. SHE IS PASSIONATE ABOUT THE INDUSTRY AND HER MISSION IS TO EMPOWER SALON OWNERS,
MANAGERS, AND THEIR TEAMS WITH TOOLS, KNOWLEDGE, AND SYSTEMS TO BUILD THEIR BUSINESS, CULTURE, AND PROFIT.
VISIT HER WEBSITE AT WWW.BAMBOOCONSULTING.CO.NZ.
61
With all this media attention, now is the time to show that the
hygiene practices in your business are up to scratch. Clients
have a right to expect that there will be a good standard of
hygiene and cleanliness when they visit your salon, barbershop,
or beauty clinic.
62
HYGIENE HOW-TO
Best practice: Its important that all your tools are disinfected.
The Hairdressers Health Regulations have very specific
instructions about how this should be done. If we skimp
on this area then we run the risk of passing infection on
to a client. If you drop a tool on the ground, it needs to be
sterilised before its used again. One way you can do this is
by immersing it in barbicide or in a UV treatment. The type
of sterilisation depends on what the tool is made of.
63
With all this media attention, now is the time to show that the hygiene practices in
your business are up to scratch.
Best practice: All bowls and foot spas used for soaking
the feet and hands must be cleaned in the right way. It is
recommended for them to be wiped with 70% isopropyl
alcohol to remove greasy residues, washed out with hot
soapy water, then filled with a disinfectant solution and left
to soak for 30 minutes. Foot spas must be run through with
disinfectant solution to ensure thorough cleaning.
64
TOP TRAINERS:
AIMEE PACKER AT
VIVO ALBANY
Aimee Packer, trainer for VIVO Hair, shares her career
successes and training expertise
complete the task. They took the time to go over it, and Aimee
says seeing that switch flick, and her confidence increase
was incredibly satisfying.
Regular training is a big part of VIVO Hair & Beauty culture. One
of VIVOs core values is Everyday we learn, grow and develop."
Every Wednesday apprentices from across the company (VIVO
Hair & Beauty currently have 19 salons across New Zealand)
meet for a day of training. Aimee focusses on the Year 2 and 3
apprentices and her colleagues focus on Year 1 and 2 apprentices.
Aimee loves seeing the results of this training. Recently she saw
a former colleague of hers at VIVO Howick create a fantastic
image for the Goldwell Colour Zoom. Aimee worked alongside
her when she first started at VIVO, and says its incredible to see
how far her colleague has come. Her work is leaps and bounds
ahead of where she used to be, Aimee says, and her confidence
and salon figures are through the roof.
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a holistic
approach
to hair
Aucklands Biba Boutique Salon offers a hair experience
for mind, body, and soul.
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67
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JULIEANNES DIARY
entry three
Hear more from Julieanne as she puts her Jasmine
McBeth scholarship to good use and develops her career.
The last few months have been full on. In April, I did my third
photo shoot. This time I focused on wedding and formal hair. I
wanted to expand my hair-up skills even more and try something
new. Bridal hair is a useful skill to have there will always be
brides wanting their hair done. I worked with a photographer
with experience in the hair industry, which was exciting, and used
three models with a few different styles each. I got some great
photographs of my styling and the beautiful models.
The highlight of the last few months was a one-on one with
Cathy Davys. Cathy is an award-winning hairdresser, former
owner of Cathy Davys Hair Design and President of the Wellington
Association of Registered Hairdressers. She had plenty of expertise
to offer.
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ortunately, in the
hairdressing and
beauty industries, staff
turning up to work under
the influence of alcohol
and/or drugs is infrequent.
However, it does happen
and I have been asked
to provide advice to the
unfortunate salon owner who
is faced with this problem.
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1. Take the staff member to the staff room and raise your
suspicion with the staff member. Try to avoid making a
public spectacle when addressing the issue.
raise the concerns that the employer had with the employee,
give the employee a reasonable opportunity to respond to
the employers concerns,
genuinely consider the employees explanation (if any) in
relation to the allegations made against the employee before
dismissing or taking action against the employee.
Earlier this year a hairdressing salon was required to pay a
former employee in excess of $20,000.00 for getting it (badly)
wrong. That is a lot of hair styling services!
IF THERE ARE ANY MATTERS OF AN EMPLOYMENT LAW NATURE THAT YOU WOULD LIKE ME TO WRITE ON PLEASE SEND AN EMAIL TO
ME AT DAVID.PATTEN@DJPASSOCIATES.CO.NZ
71
Sarah Wright
achieves
hairdressing &
barbering success
Sarah Wright, qualified hairdresser and barber, talks about
her hairdressing and barbering success.
72
Sarah knew a career in hair was the right choice for her.
She enjoyed the variety of her job, especially when it came
to cutting and styling hair and doing hair-ups.
Sarahs had a great career so far, but she says one of her
big highlights was entering WorldSkills. Sarah came first in
the Canterbury region and then placed third in the National
Competition in 2012. This year, Sarah had the opportunity to
judge the WorldSkills Regional competitions in Christchurch.
She was also over the moon to be a regional finalist for the
2013 HITO Apprentice of the Year award.
WANT TO GET QUALIFIED AS A HAIRDRESSER OR BARBER, OR KNOW SOMEONE WHO DOES? CALL (04) 499 1180 OR EMAIL
ENQUIRIES@HITO.ORG.NZ FOR MORE INFORMATION OR TO SIGN ON AS AN APPRENTICE.
73
ongoing success
at man up
hair and body
Julie Depree of Man Up Hair and Body
shares her journey as a salon owner.
74
JULIE DEPREE
You have to adapt and get on with it, Julie says. Nothing stays
the same, and thats okay. Besides, the occasional failure heightens
your appetite for success."
WANT TO GET QUALIFIED IN BARBERING? CONTACT HITO ON (04) 499 1180 OR ENQUIRIES@HITO.ORG.NZ FOR MORE INFORMATION.
75
EMPLOYER PERSPECTIVES
Wellington employers tell us what they think.
2. GATEWAY
1. LACK OF APPRENTICES
The first topic of conversation was the difficulty many salon
owners face when looking for apprentices.
Our salon owners had trouble finding apprentices at all levels.
There seemed to be a particular shortage of Year 2 apprentices.
The employers mentioned a few issues with this. Several
mentioned that they had asked providers for recommendations
but received no response. When they did get applicants, they
were often people who had been out of the industry for a year
or more.
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The government now requires employment outcomes from providers, which will
hopefully mean more full-time students moving on to apprentices.
All our employers were excited about the young people they saw
in the industry, and were keen to get more young people involved.
9. ADVANCED QUALIFICATIONS
Before wrapping up, Ryan went through some of our advanced
qualifications with the employers, such as Advanced Cutting
and the National Certificate in Business. These qualifications
work well for rewarding and motivating staff, and they also
seem to impress parents and guardians of potential apprentices
as career opportunities.
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ITS FANTASTIC TO HAVE ANGELA ON BOARD. IF YOU NEED TO DISCUSS ANYTHING TO DO WITH THE MID-CENTRAL AND CENTRAL
REGIONS, YOU CAN CONTACT ANGELA ON (04) 499 5150 OR REGIONALADMIN2@HITO.ORG.NZ.
VICKI BRADLEY
VICKI BRADLEY
WERE VERY EXCITED TO HAVE VICKI ON BOARD, AND HAVE ENJOYED WORKING WITH HER SINCE MAY. IF YOU NEED TO DISCUSS
ANYTHING TO DO WITH THE NORTHERN, AUCKLAND, OR MIDLAND REGIONS, YOU CAN CONTACT VICKI ON (09) 579 4844 OR
REGIONALADMIN1@HITO.ORG.NZ.
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79
PUBLIC HOLIDAY
CHANGES FOR 2015
Theres going to be some changes to New Zealand Public Holidays in 2015.
rom 1 January 2014, ANZAC and Waitangi Day will be Monday-ised. This means that if they occur on a Saturday or Sunday, the
holiday will be observed on the following Monday. Although this bill came into effect in 2014, the first public holiday to
be affected is ANZAC Day 2015.
If you dont usually work on a Saturday or Sunday, youll get the Monday off. If you do usually work the Saturday or Sunday, youll
observe the public holiday on the Saturday or Sunday.
Below are the dates for public holidays in 2015. Both dates for ANZAC Day and Waitangi Day are listed.
Thursday 1 January
Friday 2 January
Monday 19 January
Wellington Anniversary
Monday 26 January
Auckland/Waikato/BOP Anniversary
Monday 2 February
Nelson Anniversary
Friday 6 February
Waitangi Day
Monday 9 March
Taranaki Anniversary
Monday 23 March
Friday 3 April
Monday 6 April
Saturday 17 January (actual date)
Tuesday 7 April (observed)
Saturday 25 April (actual date)
or Monday 27 April (observed)
Monday 1 June
Monday 28 September
Friday 23 October
Monday 26 October
Monday 2 November
Friday 13 November
Otago Anniversary
Good Friday
Easter Monday
Southland Anniversary
ANZAC Day
Queen's Birthday
South Canterbury Anniversary
Hawke's Bay Anniversary
Labour Day
Marlborough Anniversary
Canterbury Anniversary
Monday 30 November
Westland Anniversary
Monday 30 November
Friday 25 December
Saturday 26 December (actual date)
or Monday 28 December (observed)
Christmas Day
Boxing Day
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contact
NATIONAL OFFICE
PO Box 11 764
Wellington 6142
Phone (04) 499 1180
NORTHERN
Phone (09) 579 4844
Mobile (027) 470 0169
AUCKLAND
Phone (09) 579 4844
Mobile (027) 443 2401
MIDLAND
Phone (09) 579 4844
Mobile (027) 480 6550
MID-CENTRAL
Phone (04) 499 5150
Mobile (027) 470 0170
CENTRAL
Phone (04) 499 5150
Mobile (027) 445 5758
NORTHERN SOUTH
Phone (03) 338 5376
Mobile (027) 483 2405
SOUTHERN SOUTH
Phone (03) 338 5376
Mobile (027) 470 0171
industryawards.co.nz
NEW ZEALAND ASSOCIATION
OF REGISTERED HAIRDRESSERS Inc.