Anova

CN
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
RP
3
2
1
1
1
2
1
1
3
3
1
1
3
1
3
2
1
1
1
1
FO
3
1
1
1
1
1
1
1
3
1
1
1
1
1
3
1
1
1
1
1
YE
2
5
5
4
5
5
5
3
5
5
3
5
2
5
5
4
2
5
5
3
NE
2
1
2
2
1
1
1
1
2
1
1
2
1
1
4
1
1
1
1
1
IC
1
2
2
1
1
2
1
2
2
2
1
1
1
1
3
1
1
2
3
1
ANI
2
3
1
2
2
3
2
4
3
3
2
2
TM1
1
21
22
23
24
1
3
2
1
3
1
5
5
5
1
2
1
1
3
1
3
4
1
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
1
1
1
1
1
1
3
1
3
2
2
3
1
1
1
3
1
1
1
1
1
1
1
1
1
1
3
1
1
1
1
1
5
5
5
5
5
5
5
5
5
5
4
3
5
5
5
3
1
1
1
1
1
1
1
1
2
1
2
2
1
1
2
3
2
3
1
1
1
2
1
1
1
2
2
1
2
2
1
1
2
2
2
2
4
3
1
1
1
2
3
1
4
3
2
1
1
1
1
2
4
2
1
2
3
1
1
1
1
42
43
44
45
46
47
48
49
50
1
3
3
1
3
3
1
1
1
1
1
1
1
1
5
5
3
5
2
5
2
1
1
1
1
1
1
1
1
2
3
2
2
1
1
2
2
4
3
1
2
1
TM2
1
TM3
1
TM4
1
1
1
TM5
1
1
1
1
TMOTHER
TSO1
1
1
Natasha
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
RESIDENTS
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
ON-LINE SHOPPERS
1
1
PERSONAL ORDER'S
INDIVIDUALS
ON-LINE SHOPPERS
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
LADIES
1
1
1
1
INDUSTRIAL SECTOR
1
1
1
1
1
1
1
1
1
1
FESTIVALS
1
1
1
1
1
TSO2
TSO3
1
1
TSO4
1
TSO5
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
TSOOTHER
SANDALS
SANDALS
ALL LADIES' SHOES
FLAT SANDALS
4
5
5
5
5
PROD2
5
5
3
3
3
4
4
4
5
3
5
5
5
3
5
5
5
4
4
4
5
2
4
2
5
4
4
KIDS' SHOES
5
5
5
4
4
5
SAFETY SHOES
4
4
5
4
5
5
3
5
5
4
5
5
5
5
5
3
5
5
4
3
4
5
4
5
SLIP-ON
SANDALS
SANDALS/SLIPPERS
SANDALS
LADIES' SHOES
SANDALS
SANDALS
SCHOOL
SHOES/DRESS
SHOES
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
1
SANDALS
1
SLIPPERS
1
1
1
1
1
1
LADIES SHOES
PROD1
5
5
3
5
4
3
5
3
3
5
4
1
1
1
1
1
1
1
SAFETY SHOES,
ANTI-STATIC SHOES,
WORK SHOES
TOPSIDERS
TOPSIDERS
ALL KINDS
CASUAL SHOES
TOPSIDERS
LADIES SHOES
SANDALS
2
5
5
4
3
5
3
3
4
4
4
3
4
3
PROD3
3
4
5
5
4
3
4
4
4
5
5
PROD4
4
3
3
4
5
4
4
5
4
5
5
PROD5
4
3
4
5
5
3
4
4
5
5
5
PROD6
3
5
3
5
5
5
4
4
3
PROD8
5
5
5
5
5
5
5
5
5
5
5
PROD9
5
3
5
5
5
5
5
5
5
5
5
4
1
5
3
4
3
5
5
5
5
5
4
4
4
3
5
1
5
5
4
4
4
1
5
3
5
5
5
4
2
4
2
3
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
4
4
5
4
3
5
4
4
3
4
2
3
3
3
4
5
5
5
5
5
5
4
5
5
3
4
4
4
5
5
5
1
3
4
4
4
3
4
4
5
4
5
5
5
5
5
4
5
5
5
5
5
5
4
5
4
4
5
5
1
5
4
4
4
5
5
5
1
5
5
1
1
3
5
3
5
2
4
5
5
5
3
3
4
3
5
2
2
3
5
5
5
5
5
5
5
3
5
5
5
5
1
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
PROD7
5
4
3
3
3
3
5
3
5
5
5
5
5
3
1
3
4
5
5
5
4
5
3
5
3
3
4
5
5
4
3
5
4
5
3
5
4
5
3
3
3
4
5
4
5
3
3
3
4
4
2
3
3
4
5
3
5
5
5
5
4
5
3
5
5
5
5
4
PROD10
5
4
5
5
5
5
4
5
5
5
5
PROD11
3
2
1
5
2
PLA1
5
4
4
4
5
PLA2
5
4
4
5
5
PLA3
5
4
4
5
5
5
5
5
5
5
PLA4
5
3
4
5
3
5
4
5
5
5
5
PLA5
3
2
4
5
4
5
3
5
5
5
5
4
5
1
5
5
4
5
5
5
5
4
5
3
5
5
5
5
5
5
5
5
4
5
5
5
3
5
5
4
4
5
5
4
5
5
5
4
5
5
1
4
5
5
5
5
5
5
1
4
5
1
3
5
1
1
4
4
5
4
4
5
5
4
4
1
5
4
1
5
5
5
4
5
4
4
4
5
5
5
5
4
5
5
4
3
5
4
5
5
5
5
4
3
5
5
5
5
5
5
5
5
5
5
5
5
2
3
5
3
4
1
5
1
1
4
1
1
4
5
3
3
5
5
5
5
5
5
5
1
1
5
5
1
5
4
3
5
5
4
5
5
5
5
1
5
1
5
1
5
5
4
5
5
4
5
5
5
4
5
5
5
5
5
5
5
5
5
5
5
4
5
4
5
4
5
1
5
5
4
5
5
5
1
5
1
4
1
1
5
5
3
5
1
5
1
5
5
4
3
5
5
3
5
5
3
5
4
2
1
5
4
5
3
3
5
3
5
2
5
3
4
5
5
5
4
3
5
4
5
5
5
5
3
4
3
4
5
5
2
5
3
3
3
1
5
4
5
3
3
PLA6
3
4
4
2
2
5
3
1
1
1
PLA7
3
5
1
1
1
1
3
1
3
1
1
4
4
1
3
4
1
1
2
3
1
3
3
1
PRI2
3
4
2
5
3
1
4
3
5
5
PRI3
3
4
1
5
4
1
1
3
3
5
PRI4
3
5
1
4
3
1
4
3
4
5
PRI5
5
5
1
4
5
1
1
5
5
5
5
5
2
5
1
5
2
5
1
2
4
4
5
3
1
5
1
2
3
1
3
4
1
5
1
2
3
1
4
4
1
5
5
2
4
4
4
4
1
3
2
4
3
2
2
4
4
3
3
1
1
5
1
1
4
4
1
4
3
4
1
1
3
3
2
4
1
1
1
3
5
1
3
1
3
3
1
2
3
3
5
2
2
4
5
2
5
2
5
5
5
3
5
5
1
1
4
2
3
4
1
1
5
2
1
1
3
4
3
4
1
1
4
2
3
3
1
1
1
2
1
1
3
2
3
5
3
1
4
2
3
2
1
1
1
2
1
1
3
3
3
4
5
5
5
3
5
5
3
1
5
4
1
1
3
5
5
5
2
4
5
1
1
1
1
5
1
3
2
3
3
PRI1
5
3
2
4
3
5
4
2
5
5
5
2
1
4
2
3
3
2
5
5
5
3
3
3
2
4
5
4
3
5
3
3
4
1
5
4
5
3
3
4
1
5
5
5
3
3
4
1
5
5
3
3
3
5
1
5
5
5
3
4
PRI6
5
3
1
4
5
1
4
5
5
5
PRI7
3
2
1
4
3
1
4
5
5
5
PRI8
4
2
1
4
2
1
1
4
3
5
5
5
4
4
2
5
4
1
5
5
2
4
3
4
4
1
4
3
5
PROM1
4
PROM2
3
PROM3
3
PROM4
3
5
3
4
5
5
5
3
5
4
5
3
4
5
4
3
4
4
5
4
5
4
5
5
4
4
5
3
5
4
3
5
5
2
5
3
5
5
5
2
5
5
5
3
3
5
3
1
5
5
5
1
5
4
5
5
5
4
4
3
5
4
1
1
5
4
1
1
3
4
3
5
5
3
4
3
2
5
1
1
3
3
5
2
4
5
5
5
4
4
3
3
4
4
3
3
3
5
5
3
5
5
4
3
5
3
4
3
3
5
4
3
3
5
2
4
3
5
3
1
3
1
1
3
3
3
5
5
5
5
5
5
5
4
4
1
5
4
1
3
4
3
1
5
4
5
3
4
3
5
5
5
5
5
3
3
3
3
4
3
3
3
3
3
3
PROM5
3
4
5
5
5
5
PROB1
5
5
4
5
5
4
5
5
5
5
5
5
5
4
5
5
1
2
5
4
3
5
5
4
1
4
1
1
4
1
1
4
1
5
4
1
3
5
3
3
3
3
5
5
5
3
4
5
5
4
3
5
5
4
3
5
4
5
5
5
5
3
1
5
3
5
1
5
5
5
3
5
3
3
5
5
4
2
1
1
1
4
1
1
3
1
3
4
4
3
4
5
4
2
1
5
1
5
1
2
3
1
3
5
4
2
5
4
1
3
5
5
3
5
5
1
3
2
5
5
4
2
4
4
2
3
4
5
5
5
1
1
3
3
4
3
5
3
5
5
PROM6
5
4
4
4
5
5
5
5
5
5
4
4
5
2
PROB2
4
4
1
4
3
1
5
4
3
4
4
1
2
1
4
4
5
3
3
5
PROB3
4
4
3
5
4
4
4
4
3
4
4
3
2
1
4
4
4
3
3
2
PROB4
5
2
4
4
5
1
5
4
5
5
5
1
5
5
4
4
1
4
3
1
PROB5
5
1
1
4
5
4
4
2
3
5
5
5
5
3
5
5
2
3
4
2
3
3
3
5
3
3
3
4
3
2
5
4
4
5
4
4
1
5
4
2
3
3
5
1
5
5
2
3
4
5
1
4
4
2
5
3
4
3
2
5
2
3
5
PROB6
5
2
3
5
4
1
1
2
1
5
5
1
5
5
5
4
2
3
4
1
PROB7
3
5
1
4
5
1
1
4
1
4
3
1
1
1
4
4
1
3
4
1
PROB8
3
4
1
5
3
1
1
4
1
1
1
1
1
1
4
4
1
3
5
5
PROB9
3
1
1
5
3
1
1
5
1
1
1
1
1
1
4
4
1
3
5
5
PROB10
4
1
1
5
5
1
4
5
5
1
1
1
1
1
5
4
2
3
5
5
4
2
3
3
1
2
4
2
1
4
3
4
4
1
4
3
1
3
5
2
1
5
5
5
5
5
5
3
5
5
3
4
1
4
3
2
4
1
1
5
4
1
1
3
3
3
3
3
3
4
3
5
2
1
5
5
5
1
1
3
5
3
3
1
3
3
4
5
1
1
1
5
5
1
1
3
5
3
3
5
4
5
4
5
4
1
3
2
5
3
5
4
5
3
3
2
1
5
4
2
5
5
3
1
2
4
1
3
4
3
1
5
3
1
3
3
3
1
4
3
1
3
3
2
4
5
5
5
4
5
PROBOTHERS
AVAILABILITY OF WORKFORCE
RP (RESPONDENTS
1
2
3
PROFILE)
Manager
Supervisor
Rank & File
FO (FORM OF ORGANIZATION)
1
Sole Proprietorship
2
Partnership
3
Corporatiom
YE (YEARS OF EXIXTENCE)
1
less than 1
2
1-3
3
4-6
4
7-9
5
more than 10
NE (NUMBER OF EMPLOYEES)
1
less than 10
2
10-30
3
31-50
4
more than 50
IC (INITIAL CAPITAL)
1
less than P100 000
2
P100 000 - P500 000
3
greater than P500 000
ANI (ANNUAL NET INCOME)
1
less than P100 000
2
P100 000 - P500 000
3
P500 001 - P1 000 000
4
greater than P1 000 000
TARGET MARKET
TM1
TM2
TM3
TM4
TM5
TMOTHERS
Local Vacationist
Foreigner
Students
Department Stores
Wholesalers/Retailers/Merchandisers
Others
TYPES OF SHOES OFFERED

TSO1
Black Shoes
TSO2
Rubber Shoes
TSO3
TSO4
TSO5
TSOOTHERS
PRODUCT
PROD1
PROD2
PROD3
PROD4
PROD5
PROD6
PROD7
PROD8
PROD9
PROD10
PROD11
Doll Shoes
Boots
Heels
Others
The brand or name of the product is unique and appealing to the consumers.
Local materials are used.

Imported materials are used.
The style or design of the product is simple.
The style or design of the product is artistic.
The products packaging is attractive and colorful.
The products packaging is ordinary.
The product is based on a high standard quality.
The product is comfortable to wear.
The product is durable.
The company uses tagline/slogan to remember.
PLACE
PLA1
PLA2
PLA3
PLA4
PLA5
PLA6
PLA7
The companys location is accessible to customers.

The company extends their product directly to their customers.
The company uses intermediaries (e.g. wholesalers, retailers /agents) to
The company is located proximate to possible customer. (e.g. mall, mark
The company has its own storage facilities.
The company leases a storage facility.
Products are held on consignment.
PRICING
PRI1
PRI2
PRI3
PRI4
PRI5
PRI6
PRI7
PRI8
Setting product at high price to convey quality.

Setting the sales price ending with odd numbers. (e.g. P 99.95/ P 99.9
Giving the customers buy one-get one promo.
Offers a combination of two/more items in a single price.
Offers discounts for a limited time to induce customer to buy during that
Offers discounted price for larger number of an item purchased.
Offers discount during off-peak time of the year.
Offers trade discount.
PROMOTION
PROM1
PROM2
PROM3
PROM4
PROM5
PROM6
TV Commercials
Social Media (e.g. Facebook, Twitter, Instagram)
Brochures/Catalogues
Newspapers
Coupons, Flyers and other Print Ads
Bazaars
PROBLEMS
PROB1
PROB2
PROB3
PROB4
PROB5
PROB6
PROB7
PROB8
PROB9
PROB10
PROBOTHERS
High cost of materials, labor and factory overhead.

Insufficient equipment/machines.
Insufficient production.
Designs are copied by others.
Increasing number of defective materials.
Delinquent customers.
Lack of storage place.
Poor Advertising.
Poor Accessibility.
Insufficient capital.
Others
to the consumers.
ustomers.
etailers /agents) to extend their product to the customers.
er. (e.g. mall, market place, etc.)
e.g. P 99.95/ P 99.99)
to buy during that period.

purchased.
Type
Frequency
28
7
15
50
Percentage
56.0
14.0
30.0
100.0
Frequency
43
7
50
Percentage
86.0
14.0
100.0
Frequency
6
7
3
34
50
Percentage
12.0
14.0
6.0
68.0
100.0
Frequency
36
11
3
50
Percentage
72.0
22.0
6.0
100.0
Initial Capital
Less than P100,000
P100,000 - P500,000
Greater than P500,000
Total
Frequency
27
17
6
50
Percentage
54.0
34.0
12.0
100.0
Annual Net Income

Less than P100,000
P100,000 - P500,000
P500,001 - P1,000,000
Greater than P1,000,000
Non-response
Total
Frequency
11
19
12
6
2
50
Percentage
22.0
38.0
24.0
12.0
4.0
100.0
Frequency
31
9
29
17
22
25
1
Percentage
62.0
18.0
58.0
34.0
44.0
50.0
2.0
Manager
Supervisor
Rank and File
Total
Forms of Organization
Sole Proprietorship
Corporation
Total
Years of Existence
1 - 3 years
4 - 6 years
7 - 9 years
10 years and above
Total
Number of Employees
Less than 10
10 - 30
More than 30
Total
Type of Shoes Offered

Black Shoes
Boots
Rubber Shoes
Heels
Doll Shoes
Others
All kinds
Ladies' Shoes
Casual Shoes
Flat Sandals
Kids' Shoes
Safety Shoes
Sandals
School Shoes
Slippers
Topsiders
Target Market
Local Vacationist
Department Stores
Foreigner
Wholesalers/Retailers/Merchandisers
Students
Others
Festivals
Industrial Sector
Ladies
Natasha
On-line Shoppers
Personal Orders
Residents
4
1
1
1
2
9
1
2
3
8.0
2.0
2.0
2.0
4.0
18.0
2.0
4.0
6.0
Frequency
11
4
17
23
38
8
1
1
1
1
2
1
1
Percentage
22.0
8.0
34.0
46.0
76.0
16.0
2.0
2.0
2.0
2.0
4.0
2.0
2.0
VE
5
E
4
1. The brand or name of the product is unique and

appealing to the consumers.
28
11
2. Local materials are used.

3. Imported materials are used.
14
16
19
18
12
13
2
-
1
2
4. The style or design of the product is simple.
24
18
5. The style or design of the product is artistic.
17
13
11
6. The products packaging is attractive and

colorful.
18
11
13
7. The products packaging is ordinary.
15
10
16
8. The product is based on a high standard quality.
41
9. The product is comfortable to wear.
44
10. The product is durable.

11. The company uses tagline/slogan to
remember.
Overall:
40
14
11
10
VE
5
E
4
28
12
30
12
3. The company uses intermediaries (e.g.

wholesalers, retailers /agents) to extend their
product to the customers.
33
4. The company is located proximate to possible

customer. (E.g. mall, market place, etc.)
22
13
5. The company has its own storage facilities.
22
6. The company leases a storage facility.
14
16
7. Products are held on consignment.
15
17
Product
Place
1. The companys location is accessible to
customers.
2. The company extends their product directly to
their customers.
Overall:
SE
LE
3
2
Frequency
SE
LE
3
2
Frequency
NE
1
NE
1
VE
5
E
4
1. Setting product at high price to convey quality.
21
10
2. Setting the sales price ending with odd

numbers. (e.g. P 99.95/ P 99.99)
10
12
14
3. Giving the customers buy one-get one promo.
13
17
4. Offers a combination of two/more items in a

single price.
10
15
14
5. Offers discounts for a limited time to induce

customer to buy during that period.
21
11
6. Offers discounted price for larger number of an

item purchased.
25
7. Offers discount during off-peak time of the year.
12
14
10
10
8. Offers trade discount.
10
14
10
VE
5
E
4
Pricing
SE
LE
3
2
Frequency
NE
1
Overall:
11
SE
LE
3
2
Frequency
3
9
2
18
9
4
6
9
14
12
5. Coupons, Flyers and other Print Ads
13
6. Bazaars
20
VS
5
S
4
30
10
6
8
20
15
18
12
13
11
5
3
5
4
13
8
9
5. Increasing number of defective materials.
13
13
11
6. Delinquent customers.
7. Lack of storage place.
20
3
6
12
8
12
8
4
8
19
Promotion
1. TV Commercials
2. Social Media (e.g. Facebook, Twitter,
Instagram)
3. Brochures/Catalogues
4. Newspapers
NE
1
-
Overall:
Statements
1. High cost of materials, labor and factory
overhead.
2. Insufficient equipment/machines.
3. Insufficient production.
4. Designs are copied by others.
SS
LS
3
2
Frequency
NS
1
8. Poor Advertising.
9. Poor Accessibility.
10. Insufficient capital.
9
8
19
Overall:
8
7
12
14
14
5
2
1
4
17
20
10
Mean
Description
4.35
3.90
3.94
E
E
4.35
3.77
3.91
3.74
4.73
VE
4.86
VE
4.76
VE
3.40
SE
4.15
Mean
Description
4.25
4.33
4.44
4.00
3.75
2.43
LE
2.39
LE
3.66
Mean
Description
3.84
2.83
SE
2.67
SE
2.75
SE
3.71
3.98
3.33
SE
3.09
3.27
SE
SE
Mean
Description
3.92
4.29
3.83
3.62
E
E
3.79
4.38
3.97
E
E
Mean
Description
4.20
2.96
3.26
3.60
SS
SS
S
3.42
SS
3.44
2.52
SS
SS
2.80
2.64
3.52
3.24
SS
SS
S
SS
1 NE
1.51 LE
2.51 SE
3.51 E
4.51 VE
1 NS
1.51 LS
2.51 SS
3.51 S
4.51 VS
Range
1.00 - 1.50
1.51 - 2.50
2.51 - 3.50
3.51 - 4.50
4.51 - 5.00
Scale
1
2
3
4
5
Range
1.00 - 1.50
1.51 - 2.50
2.51 - 3.50
3.51 - 4.50
4.51 - 5.00
Scale
1
2
3
4
5
Description
Not Effective (NE)
Less Effective (LE)
Somewhat Effective (SE)
Effective (E)
Very Effective (VE)
Description
Not Serious (NS)
Less Serious (LS)
Somewhat Serious (SS)
Serious (S)
Very Serious (VS)
Indicators
Product
Place
Pricing
Promotion
Overall
Type
Manager
Supervisor
Rank and File
Manager
Supervisor
Rank and File
Manager
Supervisor
Rank and File
Manager
Supervisor
Rank and File
Manager
Supervisor
Rank and File
Type
Problems
Encountered
Indicators
Product
Place
Pricing
Promotion
Overall
Problems
Encountered
Indicators
Product
Mean
4.20
4.12
4.12
3.67
3.90
3.63
3.30
2.93
3.52
4.29
4.30
3.91
3.84
3.72
3.72
Manager
Supervisor
Rank and File
Mean
3.34
3.16
3.09
Forms of organization
Sole Proprietorship
Corporation
Sole Proprietorship
Corporation
Sole Proprietorship
Corporation
Sole Proprietorship
Corporation
Sole Proprietorship
Corporation
Mean
4.20
3.93
3.73
3.49
3.39
2.86
4.26
3.75
3.84
3.48
Forms of organization
Sole Proprietorship
Corporation
Mean
3.28
2.97
Years of Existence
1 - 3 years
4 - 6 years
7 - 9 years
10 years and above
Mean
4.13
4.15
4.23
4.17
F
0.298
0.323
0.763
1.249
0.261
F
0.435
t
1.748
0.775
1.248
1.730
1.610
t
0.877
F
0.045
Place
Pricing
Promotion
Overall
Problems
Encountered
Indicators
Product
Place
Pricing
Promotion
Overall
Problems
Encountered
1 - 3 years
4 - 6 years
7 - 9 years
10 years and above
1 - 3 years
4 - 6 years
7 - 9 years
10 years and above
1 - 3 years
4 - 6 years
7 - 9 years
10 years and above
1 - 3 years
4 - 6 years
7 - 9 years
10 years and above
3.79
3.67
3.81
3.67
3.71
3.29
3.38
3.24
3.83
4.61
4.22
4.16
3.84
3.86
3.81
3.76
Years of Existence
1 - 3 years
4 - 6 years
7 - 9 years
10 years and above
Mean
3.12
3.24
3.60
3.22
Number of Employees
Less than 10
10 - 30
More than 30
Less than 10
10 - 30
More than 30
Less than 10
10 - 30
More than 30
Less than 10
10 - 30
More than 30
Less than 10
10 - 30
More than 30
Mean
4.24
4.00
3.82
3.80
3.39
3.43
3.42
3.07
2.88
4.29
3.62
4.44
3.89
3.47
3.64
Number of Employees
Less than 10
10 - 30
More than 30
Mean
3.32
2.93
3.40
0.066
0.322
1.249
0.069
F
0.210
F
3.020
1.440
0.688
3.302
2.551
F
0.922
Indicators
Initial Capital
Less than P100,000
Mean
4.19
Product
Place
Pricing
Promotion
Overall
Problems
Encountered
Indicators
Product
Place
Pricing
Promotion
0.055
P100,000 - P500,000
Less than P100,000
P100,000 - P500,000
Less than P100,000
P100,000 - P500,000
Less than P100,000
P100,000 - P500,000
Less than P100,000
P100,000 - P500,000
4.16
4.14
3.61
3.81
3.74
3.36
3.38
2.98
4.11
4.47
3.97
3.76
3.89
3.71
Initial Capital
Less than P100,000
P100,000 - P500,000
Mean
3.37
3.02
3.20
Annual Net Income

Less than P100,000
P100,000 - P500,000
P500,001 - P1,000,000
Less than P100,000
P100,000 - P500,000
P500,001 - P1,000,000
Less than P100,000
P100,000 - P500,000
P500,001 - P1,000,000
Less than P100,000
P100,000 - P500,000
P500,001 - P1,000,000
Mean
3.96
4.22
4.13
4.37
3.14
3.86
3.67
4.12
2.70
3.54
3.42
3.40
4.24
4.11
4.42
0.358
0.339
1.705
0.381
F
0.848
F
1.882
3.904
1.830
0.821
Promotion
Overall
Problems
Encountered
0.821
Less than P100,000
P100,000 - P500,000
P500,001 - P1,000,000
Annual Net Income
Less than P100,000
P100,000 - P500,000
P500,001 - P1,000,000
3.89
3.37
3.92
3.86
3.94
Mean
2.88
3.48
3.10
3.50
3.328
F
1.518
P-value
Decision
Remarks
0.743
Retain Ho
Not Significant
0.726
Retain Ho
Not Significant
0.472
Retain Ho
Not Significant
0.298
Retain Ho
Not Significant
0.772
Retain Ho
Not Significant
P-value
Decision
Remarks
0.650
Retain Ho
Not Significant
P-value
Decision
Remarks
0.087
Retain Ho
Not Significant
0.442
Retain Ho
Not Significant
0.218
Retain Ho
Not Significant
0.092
Retain Ho
Not Significant
0.114
Retain Ho
Not Significant
P-value
Decision
Remarks
0.385
Retain Ho
Not Significant
P-value
Decision
Remarks
0.987
Retain Ho
Not Significant
0.978
Retain Ho
Not Significant
0.810
Retain Ho
Not Significant
0.306
Retain Ho
Not Significant
0.976
Retain Ho
Not Significant
P-value
Decision
Remarks
0.889
Retain Ho
Not Significant
P-value
Decision
Remarks
0.059
Retain Ho
Not Significant
0.247
Retain Ho
Not Significant
0.508
Retain Ho
Not Significant
0.048
Reject Ho
Significant
0.089
Retain Ho
Not Significant
P-value
Decision
Remarks
0.405
Retain Ho
Not Significant
P-value
0.947
Decision
Retain Ho
Remarks
the table above shows the distribution of level of
effectiveness of the marketing strategy of shoe
manufacturers in Marikina City when it comes on
Not Significant
the initial capital based on the said indicators.
based on product,
0.701
Retain Ho
Not Significant
0.714
Retain Ho
Not Significant
0.196
Retain Ho
Not Significant
0.685
Retain Ho
Not Significant
P-value
Decision
Remarks
0.435
Retain Ho
Not Significant
P-value
Decision
Remarks
0.147
Retain Ho
Not Significant
0.015
Reject Ho
Significant
0.156
Retain Ho
Not Significant
0.491
Retain Ho
Not Significant
0.491
Retain Ho
Not Significant
0.028
Reject Ho
Significant
P-value
Decision
Remarks
0.223
Retain Ho
Not Significant
ONEWAY MEAN_PRODUCT MEAN_PLACE MEAN_PRICING MEAN_PROMOTION MEAN_OVERALL MEAN_PROBLEM

/STATISTICS DESCRIPTIVES
/MISSING ANALYSIS.
Oneway
Notes
Output Created
2015 10:49:55
Comments
Input
Data
C:\Users\PUP
001\Desktop\
Consultation
(SY 20152016)\Undergr
aduate\244\D
ata.sav
Active Dataset DataSet1

Filter
<none>
Weight
<none>
Split File
<none>
N of Rows in
Working Data
File
Missing Value Definition of
Handling
Missing
Cases Used
50
User-defined
missing
values are
treated as
missing.
Statistics for
each analysis
are based on
cases with no
missing data
for any
variable in the
analysis.
Syntax
Resources
ONEWAY
MEAN_PROD
UCT
MEAN_PLAC
E
MEAN_PRICI
NG
MEAN_PROM
OTION
MEAN_OVER
ALL
MEAN_PROB
LEMS BY RP
/STATISTICS
DESCRIPTIV
ES
/MISSING
ANALYSIS.
Processor
Time
00:00:00.02
Elapsed Time
00:00:00.02
[DataSet1] C:\Users\PUP 001\Desktop\Consultation (SY 2015-2016)\Undergraduate\244\Da

Descriptives
N
MEAN_PROD Manager
UCT
Supervisor
27
Mean
Std. Deviation
4.2030
.39982
95% Confidence Interval for

Mean
Std. Error
Lower Bound
.07694
4.0449
4.1159
.29226
.11046
3.8456
Rank and File
15
4.1161
.41466
.10706
3.8864
Total
49
4.1640
.38643
.05520
4.0530
27
3.6737
.71571
.13774
3.3906
3.8980
.40165
.15181
3.5265
Rank and File
15
3.6286
.91760
.23692
3.1204
Total
49
3.6919
.74219
.10603
3.4788
27
3.2976
1.01140
.19464
2.8975
2.9286
.86560
.32716
2.1280
Rank and File
15
3.5238
1.20621
.31144
2.8558
Total
49
3.3141
1.05246
.15035
3.0118
MEAN_PLAC Manager
E
Supervisor
MEAN_PRICI Manager
NG
Supervisor
MEAN_PROM Manager
OTION
Supervisor
25
4.2867
.67960
.13592
4.0061
4.3000
.52915
.23664
3.6430
Rank and File
11
3.9091
.73923
.22289
3.4125
Total
41
4.1870
.68613
.10716
3.9704
27
3.8422
.49619
.09549
3.6459
3.7248
.45741
.17288
3.3018
Rank and File
15
3.7247
.71248
.18396
3.3301
Total
49
3.7895
.55773
.07968
3.6293
28
3.3357
.76217
.14404
3.0402
3.1571
1.12673
.42586
2.1151
Rank and File
15
3.0867
.93110
.24041
2.5710
Total
50
3.2360
.85828
.12138
2.9921
MEAN_OVER Manager
ALL
Supervisor
MEAN_PROB Manager
LEMS
Supervisor
ANOVA
MEAN_PROD Between
UCT
Groups
Sum of
Squares
.092
df
2
Mean Square
.046
.154
Within Groups
7.076
46
Total
7.168
48
.366
.183
Within Groups
26.074
46
.567
Total
26.440
48
1.707
.854
Within Groups
51.461
46
1.119
Total
53.168
48
1.162
.581
Within Groups
17.669
38
.465
Total
18.831
40
.167
.084
Within Groups
14.763
46
.321
Total
14.931
48
.656
.328
Within Groups
35.439
47
.754
Total
36.095
49
MEAN_PLAC Between
E
Groups
MEAN_PRICI Between
NG
Groups
MEAN_PROM Between
OTION
Groups
MEAN_OVER Between
ALL
Groups
MEAN_PROB Between
LEMS
Groups
Sig.
.298
.743
.323
.726
.763
.472
1.249
.298
.261
.772
.435
.650
Notes
Output Created
2015 10:50:15
Comments
Input
Data
C:\Users\PUP
001\Desktop\
Consultation
aduate\244\D
ata.sav

Filter
<none>
Weight
<none>
Split File
<none>
N of Rows in
Working Data
File
Handling
Missing
Cases Used
50
User defined
missing
values are
treated as
missing.
Statistics for
each analysis
are based on
the cases with
no missing or
out-of-range
data for any
variable in the
analysis.
Syntax
T-TEST
GROUPS=FO
(1 2)
/MISSING=A
NALYSIS
/VARIABLES=
MEAN_PROD
UCT
MEAN_PLAC
E
MEAN_PRICI
NG
MEAN_PROM
OTION
MEAN_OVER
ALL
MEAN_PROB
LEMS
/CRITERIA=C
I(.95).
Resources
Processor
Time
00:00:00.00
Elapsed Time
00:00:00.02
T-TEST GROUPS=FO(1 3)
/MISSING=ANALYSIS
/VARIABLES=MEAN_PRODUCT MEAN_PLACE MEAN_PRICING MEAN_PROMOTION MEAN_OVERALL MEAN_P
/CRITERIA=CI(.95).
T-Test
Notes
Output Created
2015 10:50:35
Comments
Input
Data
C:\Users\PUP
001\Desktop\
Consultation
aduate\244\D
ata.sav

Filter
<none>
Weight
<none>
Split File
<none>
N of Rows in
Working Data
File
Handling
Missing
Cases Used
Syntax
50
User defined
missing
values are
treated as
missing.
Statistics for
each analysis
are based on
the cases with
no missing or
out-of-range
data for any
variable in the
analysis.
T-TEST
GROUPS=FO
(1 3)
/MISSING=A
NALYSIS
/VARIABLES=
MEAN_PROD
UCT
MEAN_PLAC
E
MEAN_PRICI
NG
MEAN_PROM
OTION
MEAN_OVER
ALL
MEAN_PROB
LEMS
/CRITERIA=C
I(.95).
Resources
Processor
Time
00:00:00.00
Elapsed Time
00:00:00.00

Group Statistics
FO
MEAN_PROD Sole
UCT
Proprietorship
N
42
Corporation
MEAN_PLAC Sole
E
Proprietorship
Corporation
MEAN_PRICI Sole
NG
Proprietorship
Corporation
MEAN_PROM Sole
OTION
Proprietorship
Corporation
MEAN_OVER Sole
ALL
Proprietorship
Corporation
MEAN_PROB Sole
LEMS
Proprietorship
Corporation
Mean
Std. Deviation
4.2025
.38493
3.9325
.33037
.12487
42
3.7256
.75840
.11702
3.4898
.64869
.24518
42
3.3903
1.05250
.16240
2.8571
1.00371
.37937
35
4.2619
.65435
.11061
3.7500
.76558
.31255
42
3.8410
.56459
.08712
3.4804
.42454
.16046
43
3.2791
.82131
.12525
2.9714
1.09501
.41388
Levene's Test for Equality of

Variances
F
MEAN_PROD Equal
UCT
variances
assumed
Equal
variances not
assumed
Std. Error
Mean
.05940
Sig.
.094
Independent Samples Test
t-test for Equality of Means

t
.760
1.748
df
47
Sig. (2-tailed)
.087
1.953
8.955
.083
MEAN_PLAC Equal
E
variances
assumed
.342
.561
Equal
variances not
assumed
MEAN_PRICI Equal
NG
variances
assumed
.001
.978
Equal
variances not
assumed
MEAN_PROM Equal
OTION
variances
assumed
.038
.847
Equal
variances not
assumed
MEAN_OVER Equal
ALL
variances
assumed
.923
.342
Equal
variances not
assumed
MEAN_PROB Equal
LEMS
variances
assumed
2.025
Equal
variances not
assumed
.161
.775
47
.442
.868
8.977
.408
1.248
47
.218
1.292
8.360
.231
1.730
39
.092
1.544
6.316
.171
1.610
47
.114
1.975
9.932
.077
.877
48
.385
.711
7.141
.499

/MISSING ANALYSIS.
Oneway
Notes
Output Created
Comments
2015 10:50:45
Input
Data
C:\Users\PUP
001\Desktop\
Consultation
aduate\244\D
ata.sav

Filter
<none>
Weight
<none>
Split File
<none>
N of Rows in
Working Data
File
Handling
Missing
Cases Used
50
User-defined
missing
values are
treated as
missing.
Statistics for
each analysis
are based on
cases with no
missing data
for any
variable in the
analysis.
Syntax
Resources
ONEWAY
MEAN_PROD
UCT
MEAN_PLAC
E
MEAN_PRICI
NG
MEAN_PROM
OTION
MEAN_OVER
ALL
MEAN_PROB
LEMS BY YE
/STATISTICS
DESCRIPTIV
ES
/MISSING
ANALYSIS.
Processor
Time
00:00:00.02
Elapsed Time
00:00:00.02

Descriptives
N
MEAN_PROD 1 - 3 years
UCT
4 - 6 years
7 - 9 years
Mean
Std. Deviation
4.1311
.45446
4.1545

Mean
Std. Error
Lower Bound
.18553
3.6541
.60981
.23049
3.5906
4.2333
.46411
.26795
3.0804
10 years and
above
33
4.1656
.32841
.05717
4.0492
Total
49
4.1640
.38643
.05520
4.0530
3.7857
.82685
.33756
2.9180
3.6735
1.15091
.43500
2.6091
MEAN_PLAC 1 - 3 years
E
4 - 6 years
7 - 9 years
3.8095
.50170
.28966
2.5632
10 years and
above
33
3.6681
.67212
.11700
3.4298
Total
49
3.6919
.74219
.10603
3.4788
3.7083
.89675
.36610
2.7672
3.2857
1.68126
.63546
1.7308
3.3750
1.20546
.69597
.3805
33
3.2430
.93817
.16331
2.9103
MEAN_PRICI 1 - 3 years
NG
4 - 6 years
7 - 9 years
10 years and
above
NG
Total
MEAN_PROM 1 - 3 years
OTION
4 - 6 years
7 - 9 years
49
3.3141
1.05246
.15035
3.0118
3.8333
.87401
.39087
2.7481
4.6111
.68041
.27778
3.8971
4.2167
.87210
.61667
-3.6188
10 years and
above
28
4.1571
.63737
.12045
3.9100
Total
41
4.1870
.68613
.10716
3.9704
3.8367
.63940
.26104
3.1657
3.8589
.88404
.33414
3.0413
MEAN_OVER 1 - 3 years
ALL
4 - 6 years
7 - 9 years
3.8068
.72060
.41604
2.0168
10 years and
above
33
3.7646
.47072
.08194
3.5976
Total
49
3.7895
.55773
.07968
3.6293
3.1167
.90646
.37006
2.1654
3.2429
.79552
.30068
2.5071
MEAN_PROB 1 - 3 years
LEMS
4 - 6 years
7 - 9 years
3.6000
1.40000
.80829
.1222
10 years and
above
34
3.2235
.84891
.14559
2.9273
Total
50
3.2360
.85828
.12138
2.9921
ANOVA
MEAN_PROD Between
UCT
Groups
Sum of
Squares
.022
df
3
Mean Square
.007
.159
Within Groups
7.146
45
Total
7.168
48
.115
.038
Within Groups
26.325
45
.585
Total
26.440
48
1.116
.372
Within Groups
52.052
45
1.157
Total
53.168
48
1.731
.577
Within Groups
17.099
37
.462
Total
18.831
40
.069
.023
Within Groups
14.862
45
.330
Total
14.931
48
.489
MEAN_PLAC Between
E
Groups
MEAN_PRICI Between
NG
Groups
MEAN_PROM Between
OTION
Groups
MEAN_OVER Between
ALL
Groups
MEAN_PROB Between
LEMS
Groups
.163
Sig.
.045
.987
.066
.978
.322
.810
1.249
.306
.069
.976
.210
.889
MEAN_PROB
LEMS
Within Groups
35.607
46
Total
36.095
49
.774

/MISSING ANALYSIS.
Oneway
Notes
Output Created
2015 10:50:54
Comments
Input
Data
C:\Users\PUP
001\Desktop\
Consultation
aduate\244\D
ata.sav

Filter
<none>
Weight
<none>
Split File
<none>
N of Rows in
Working Data
File
Handling
Missing
Cases Used
50
User-defined
missing
values are
treated as
missing.
Statistics for
each analysis
are based on
cases with no
missing data
for any
variable in the
analysis.
Syntax
Resources
ONEWAY
MEAN_PROD
UCT
MEAN_PLAC
E
MEAN_PRICI
NG
MEAN_PROM
OTION
MEAN_OVER
ALL
MEAN_PROB
LEMS BY
@NE
/STATISTICS
DESCRIPTIV
ES
/MISSING
ANALYSIS.
Processor
Time
00:00:00.02
Elapsed Time
00:00:00.02

Descriptives
N
MEAN_PROD Less than 10
UCT
10 - 30
More than 30
Total
MEAN_PLAC Less than 10
E
10 - 30
More than 30
Total
MEAN_PRICI Less than 10
NG
10 - 30
More than 30
Total
36
Mean
Std. Deviation
4.2388
.37894

Mean
Std. Error
Lower Bound
.06316
4.1106
10
3.9973
.34800
.11005
3.7483
3.8212
.33158
.19144
2.9975
49
4.1640
.38643
.05520
4.0530
36
3.7989
.70033
.11672
3.5620
10
3.3857
.74399
.23527
2.8535
3.4286
1.16934
.67512
.5238
49
3.6919
.74219
.10603
3.4788
36
3.4177
.98998
.16500
3.0827
10
3.0732
1.14760
.36290
2.2523
2.8750
1.65359
.95470
-1.2328
49
3.3141
1.05246
.15035
3.0118
MEAN_PROM Less than 10

OTION
31
4.2903
.64654
.11612
4.0532
10 - 30
3.6190
.70523
.26655
2.9668
More than 30
4.4444
.50918
.29397
3.1796
41
4.1870
.68613
.10716
3.9704
36
3.8917
.52929
.08821
3.7126
10
3.4655
.55443
.17533
3.0689
3.6423
.65896
.38045
2.0054
49
3.7895
.55773
.07968
3.6293
36
3.3167
.79337
.13223
3.0482
11
2.9273
.99608
.30033
2.2581
3.4000
1.17898
.68069
.4712
50
3.2360
.85828
.12138
2.9921
Total
MEAN_OVER Less than 10
ALL
10 - 30
More than 30
Total
MEAN_PROB Less than 10
LEMS
10 - 30
More than 30
Total
ANOVA
MEAN_PROD Between
UCT
Groups
Sum of
Squares
.832
df
2
Mean Square
.416
.138
Within Groups
6.336
46
Total
7.168
48
1.558
.779
Within Groups
24.882
46
.541
Total
26.440
48
1.545
.772
Within Groups
51.624
46
1.122
Total
53.168
48
2.788
1.394
Within Groups
16.043
38
.422
Total
18.831
40
1.491
.745
Within Groups
13.440
46
.292
Total
14.931
48
1.363
.682
Within Groups
34.732
47
.739
Total
36.095
49
MEAN_PLAC Between
E
Groups
MEAN_PRICI Between
NG
Groups
MEAN_PROM Between
OTION
Groups
MEAN_OVER Between
ALL
Groups
MEAN_PROB Between
LEMS
Groups
Sig.
3.020
.059
1.440
.247
.688
.508
3.302
.048
2.551
.089
.922
.405

/MISSING ANALYSIS.
Oneway
Notes
Output Created
2015 10:51:05
Comments
Input
Data
C:\Users\PUP
001\Desktop\
Consultation
aduate\244\D
ata.sav

Filter
<none>
Weight
<none>
Split File
<none>
N of Rows in
Working Data
File
Handling
Missing
Cases Used
50
User-defined
missing
values are
treated as
missing.
Statistics for
each analysis
are based on
cases with no
missing data
for any
variable in the
analysis.
Syntax
Resources
ONEWAY
MEAN_PROD
UCT
MEAN_PLAC
E
MEAN_PRICI
NG
MEAN_PROM
OTION
MEAN_OVER
ALL
MEAN_PROB
LEMS BY IC
/STATISTICS
DESCRIPTIV
ES
/MISSING
ANALYSIS.
Processor
Time
00:00:00.02
Elapsed Time
00:00:00.02

Descriptives
N
MEAN_PROD Less than
UCT
P100,000
P100,000 P500,000
Greater than
P500,000
Total
MEAN_PLAC Less than
E
P100,000
P100,000 P500,000
Greater than
P500,000
Total
MEAN_PRICI Less than
NG
P100,000
25
Mean
Std. Deviation
4.1911
.39503

Mean
Std. Error
Lower Bound
.07901
4.0280
17
4.1643
.36385
.08825
3.9772
4.1379
.44797
.18288
3.6678
48
4.1749
.38270
.05524
4.0638
25
3.6076
.89966
.17993
3.2363
17
3.8067
.40388
.09795
3.5991
3.7381
.89176
.36406
2.8022
48
3.6944
.74983
.10823
3.4767
25
3.3607
1.06221
.21244
2.9223
MEAN_PRICI
NG
P100,000 P500,000
Greater than
P500,000
Total
MEAN_PROM Less than
OTION
P100,000
P100,000 P500,000
Greater than
P500,000
Total
MEAN_OVER Less than
ALL
P100,000
P100,000 P500,000
Greater than
P500,000
Total
MEAN_PROB Less than
LEMS
P100,000
P100,000 P500,000
Greater than
P500,000
Total
17
3.3750
1.08883
.26408
2.8152
2.9792
1.12199
.45805
1.8017
48
3.3181
1.06323
.15346
3.0093
20
4.1050
.75783
.16946
3.7503
14
4.4690
.41827
.11179
4.2275
3.9722
.78469
.32035
3.1487
40
4.2125
.67489
.10671
3.9967
25
3.7558
.61501
.12300
3.5020
17
3.8925
.50855
.12334
3.6310
3.7068
.50866
.20766
3.1730
48
3.7981
.56031
.08087
3.6354
26
3.3692
.76930
.15087
3.0585
17
3.0176
.89599
.21731
2.5570
3.2000
1.17983
.48166
1.9618
49
3.2265
.86453
.12350
2.9782
ANOVA
MEAN_PROD Between
UCT
Groups
Sum of
Squares
.017
df
2
Mean Square
.008
.153
Within Groups
6.867
45
Total
6.883
47
.414
.207
Within Groups
26.011
45
.578
Total
26.426
47
.790
.395
Within Groups
52.342
45
1.163
Total
53.132
47
1.499
.749
Within Groups
16.265
37
.440
Total
17.764
39
MEAN_PLAC Between
E
Groups
MEAN_PRICI Between
NG
Groups
MEAN_PROM Between
OTION
Groups
Sig.
.055
.947
.358
.701
.339
.714
1.705
.196
MEAN_OVER Between
ALL
Groups
.246
.123
Within Groups
14.509
45
.322
Total
14.755
47
1.275
.638
Within Groups
34.600
46
.752
Total
35.876
48
MEAN_PROB Between
LEMS
Groups
.381
.685
.848
.435

/MISSING ANALYSIS.
Oneway
Notes
Output Created
2015 10:51:21
Comments
Input
Data
C:\Users\PUP
001\Desktop\
Consultation
aduate\244\D
ata.sav

Filter
<none>
Weight
<none>
Split File
<none>
N of Rows in
Working Data
File
Handling
Missing
50
User-defined
missing
values are
treated as
missing.
Handling
Cases Used
Syntax
Resources
Statistics for
each analysis
are based on
cases with no
missing data
for any
variable in the
analysis.
ONEWAY
MEAN_PROD
UCT
MEAN_PLAC
E
MEAN_PRICI
NG
MEAN_PROM
OTION
MEAN_OVER
ALL
MEAN_PROB
LEMS BY ANI
/STATISTICS
DESCRIPTIV
ES
/MISSING
ANALYSIS.
Processor
Time
00:00:00.02
Elapsed Time
00:00:00.03

Descriptives
N
MEAN_PROD Less than
UCT
P100,000
12
Mean
Std. Deviation
3.9644
.37656

Mean
Std. Error
Lower Bound
.10870
3.7251
P100,000 P500,000
18
4.2172
.36913
.08700
4.0336
P500,001 P1,000,000
12
4.1343
.40345
.11647
3.8779
Greater than
P1,000,000
4.3652
.27396
.11184
4.0776
48
4.1517
.38085
.05497
4.0412
12
3.1429
.86576
.24992
2.5928
P100,000 P500,000
18
3.8598
.57364
.13521
3.5745
P500,001 P1,000,000
12
3.6667
.64848
.18720
3.2546
Greater than
P1,000,000
4.1190
.45550
.18596
3.6410
48
3.6647
.72484
.10462
3.4542
12
2.6964
1.24330
.35891
1.9065
P100,000 P500,000
18
3.5367
.74778
.17625
3.1648
P500,001 P1,000,000
12
3.4167
1.13234
.32688
2.6972
Greater than
P1,000,000
3.3958
.90283
.36858
2.4484
48
3.2790
1.03417
.14927
2.9787
4.2381
.82696
.31256
3.4733
P100,000 P500,000
17
4.1137
.72150
.17499
3.7428
P500,001 P1,000,000
10
4.4233
.43121
.13636
4.1149
Greater than
P1,000,000
3.8889
.82776
.33793
3.0202
40
4.1792
.69301
.10957
3.9575
12
3.3710
.60867
.17571
2.9843
P100,000 P500,000
18
3.9169
.43421
.10234
3.7010
P500,001 P1,000,000
12
3.8551
.52327
.15106
3.5226
Greater than
P1,000,000
3.9422
.44862
.18315
3.4714
48
3.7681
.54309
.07839
3.6104
12
2.8833
.76495
.22082
2.3973
Total
MEAN_PLAC Less than
E
P100,000
Total
MEAN_PRICI Less than
NG
P100,000
Total
MEAN_PROM Less than
OTION
P100,000
Total
MEAN_OVER Less than
ALL
P100,000
Total
MEAN_PROB Less than
LEMS
P100,000
MEAN_PROB
LEMS
P100,000 P500,000
19
3.4842
.87131
.19989
3.0643
P500,001 P1,000,000
12
3.1000
.83991
.24246
2.5663
Greater than
P1,000,000
3.5000
.97365
.39749
2.4782
49
3.2449
.86484
.12355
2.9965
Total
ANOVA
MEAN_PROD Between
UCT
Groups
Sum of
Squares
.775
df
3
Mean Square
.258
.137
Within Groups
6.042
44
Total
6.817
47
5.192
1.731
Within Groups
19.502
44
.443
Total
24.694
47
5.577
1.859
Within Groups
44.690
44
1.016
Total
50.267
47
1.199
.400
Within Groups
17.532
36
.487
Total
18.730
39
2.564
.855
Within Groups
11.299
44
.257
Total
13.862
47
3.299
1.100
Within Groups
32.602
45
.724
Total
35.901
48
MEAN_PLAC Between
E
Groups
MEAN_PRICI Between
NG
Groups
MEAN_PROM Between
OTION
Groups
MEAN_OVER Between
ALL
Groups
MEAN_PROB Between
LEMS
Groups
Sig.
1.882
.147
3.904
.015
1.830
.156
.821
.491
3.328
.028
1.518
.223
AN_OVERALL MEAN_PROBLEMS BY RP
6)\Undergraduate\244\Data.sav

Mean
Upper Bound
4.3612
Minimum
3.45
Maximum
5.00
4.3862
3.70
4.45
4.3457
3.55
4.82
4.2750
3.45
5.00
3.9568
2.14
5.00
4.2694
3.29
4.43
4.1367
1.57
5.00
3.9051
1.57
5.00
3.6977
1.13
5.00
3.7291
1.50
3.88
4.1918
1.50
5.00
3.6164
1.13
5.00
4.5672
3.00
5.00
4.9570
3.60
5.00
4.4057
2.83
5.00
4.4036
2.83
5.00
4.0385
2.92
5.00
4.1479
3.00
4.25
4.1192
2.59
4.81
3.9497
2.59
5.00
3.6313
2.00
4.60
4.1992
1.90
4.80
3.6023
1.60
4.40
3.4799
1.60
4.80
ION MEAN_OVERALL MEAN_PROBLEMS
s Test
t-test for Equality of Means
Mean
Difference
.27007
Std. Error
Difference
.15448
.27007
.13827
95% Confidence Interval of

the Difference
Lower
-.04071
Upper
.58085
-.04297
.58311
.23583
.30426
-.37627
.84793
.23583
.27168
-.37899
.85064
.53316
.42719
-.32623
1.39256
.53316
.41267
-.41137
1.47770
.51190
.29589
-.08659
1.11040
.51190
.33154
-.28960
1.31341
.36057
.22401
-.09008
.81122
.36057
.18259
-.04663
.76777
.30764
.35063
-.39735
1.01263
.30764
.43241
-.71078
1.32606
AN_OVERALL MEAN_PROBLEMS BY YE

Mean
Upper Bound
4.6080
Minimum
3.45
Maximum
4.75
4.7185
3.45
5.00
5.3863
3.70
4.55
4.2821
3.55
4.82
4.2750
3.45
5.00
4.6534
2.71
5.00
4.7379
2.14
5.00
5.0558
3.29
4.29
3.9064
1.57
4.86
3.9051
1.57
5.00
4.6494
2.38
5.00
4.8406
1.50
5.00
6.3695
2.00
4.25
3.5756
1.13
5.00
3.6164
1.13
5.00
4.9186
3.00
5.00
5.3252
3.33
5.00
12.0522
3.60
4.83
4.4043
2.83
5.00
4.4036
2.83
5.00
4.5077
3.16
4.81
4.6765
2.59
5.00
5.5969
3.00
4.37
3.9315
2.68
4.66
3.9497
2.59
5.00
4.0679
2.00
4.10
3.9786
2.10
4.20
7.0778
2.00
4.60
3.5197
1.60
4.80
3.4799
1.60
4.80
AN_OVERALL MEAN_PROBLEMS BY @NE

Mean
Upper Bound
4.3670
Minimum
3.45
Maximum
5.00
4.2462
3.55
4.55
4.6449
3.45
4.10
4.2750
3.45
5.00
4.0359
2.14
5.00
3.9179
1.57
4.14
6.3334
2.14
4.43
3.9051
1.57
5.00
3.7526
1.13
5.00
3.8942
1.25
4.38
6.9828
1.63
4.75
3.6164
1.13
5.00
4.5275
3.00
5.00
4.2713
2.83
4.83
5.7093
4.00
5.00
4.4036
2.83
5.00
4.0708
2.68
5.00
3.8621
2.59
4.37
5.2792
3.06
4.36
3.9497
2.59
5.00
3.5851
1.60
4.80
3.5965
1.70
4.60
6.3288
2.10
4.40
3.4799
1.60
4.80
AN_OVERALL MEAN_PROBLEMS BY IC

Mean
Upper Bound
4.3542
Minimum
3.45
Maximum
5.00
4.3514
3.55
4.82
4.6080
3.45
4.82
4.2861
3.45
5.00
3.9790
1.57
5.00
4.0144
3.14
4.86
4.6739
2.14
4.86
3.9122
1.57
5.00
3.7992
1.13
5.00
3.9348
1.25
5.00
4.1566
1.63
4.88
3.6268
1.13
5.00
4.4597
3.00
5.00
4.7106
4.00
5.00
4.7957
2.83
5.00
4.4283
2.83
5.00
4.0097
2.59
5.00
4.1539
3.00
4.66
4.2407
3.06
4.47
3.9608
2.59
5.00
3.6800
2.00
4.60
3.4783
1.60
4.80
4.4382
1.70
4.40
3.4749
1.60
4.80
AN_OVERALL MEAN_PROBLEMS BY ANI

Mean
Upper Bound
4.2036
Minimum
3.45
Maximum
4.64
4.4007
3.55
5.00
4.3906
3.45
4.82
4.6527
4.09
4.82
4.2623
3.45
5.00
3.6929
1.57
4.43
4.1451
2.14
5.00
4.0787
2.14
4.86
4.5971
3.71
4.86
3.8752
1.57
5.00
3.4864
1.13
4.75
3.9086
2.00
5.00
4.1361
1.50
5.00
4.3433
2.25
4.88
3.5793
1.13
5.00
5.0029
3.17
5.00
4.4847
3.00
5.00
4.7318
4.00
5.00
4.7576
2.83
5.00
4.4008
2.83
5.00
3.7577
2.59
4.36
4.1328
3.04
5.00
4.1875
3.00
4.66
4.4130
3.35
4.47
3.9258
2.59
5.00
3.3694
2.00
3.90
3.9042
1.60
4.80
3.6337
1.90
4.10
4.5218
1.70
4.40
3.4933
1.60
4.80

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TYPES OF SHOES OFFERED

Local materials are used.

The companys location is accessible to customers.

Setting product at high price to convey quality.

High cost of materials, labor and factory overhead.

e.g. P 99.95/ P 99.99)

to buy during that period.

Annual Net Income

Type of Shoes Offered

1. The brand or name of the product is unique and

2. Local materials are used.

4. The style or design of the product is simple.

5. The style or design of the product is artistic.

6. The products packaging is attractive and

7. The products packaging is ordinary.

8. The product is based on a high standard quality.

9. The product is comfortable to wear.

10. The product is durable.

3. The company uses intermediaries (e.g.

4. The company is located proximate to possible

5. The company has its own storage facilities.

6. The company leases a storage facility.

7. Products are held on consignment.

1. Setting product at high price to convey quality.

2. Setting the sales price ending with odd

3. Giving the customers buy one-get one promo.

4. Offers a combination of two/more items in a

5. Offers discounts for a limited time to induce

6. Offers discounted price for larger number of an

7. Offers discount during off-peak time of the year.

8. Offers trade discount.

5. Coupons, Flyers and other Print Ads

5. Increasing number of defective materials.

Less than P100,000

Annual Net Income

ONEWAY MEAN_PRODUCT MEAN_PLACE MEAN_PRICING MEAN_PROMOTION MEAN_OVERALL MEAN_PROBLEM

Active Dataset DataSet1

[DataSet1] C:\Users\PUP 001\Desktop\Consultation (SY 2015-2016)\Undergraduate\244\Da

95% Confidence Interval for

Rank and File

Rank and File

Rank and File

Rank and File

Rank and File

Rank and File

Active Dataset DataSet1

Active Dataset DataSet1

[DataSet1] C:\Users\PUP 001\Desktop\Consultation (SY 2015-2016)\Undergraduate\244\Da

Levene's Test for Equality of

Independent Samples Test

t-test for Equality of Means

ONEWAY MEAN_PRODUCT MEAN_PLACE MEAN_PRICING MEAN_PROMOTION MEAN_OVERALL MEAN_PROBLEM

Active Dataset DataSet1

[DataSet1] C:\Users\PUP 001\Desktop\Consultation (SY 2015-2016)\Undergraduate\244\Da

95% Confidence Interval for

ONEWAY MEAN_PRODUCT MEAN_PLACE MEAN_PRICING MEAN_PROMOTION MEAN_OVERALL MEAN_PROBLEM

Active Dataset DataSet1

[DataSet1] C:\Users\PUP 001\Desktop\Consultation (SY 2015-2016)\Undergraduate\244\Da

95% Confidence Interval for

MEAN_PROM Less than 10

ONEWAY MEAN_PRODUCT MEAN_PLACE MEAN_PRICING MEAN_PROMOTION MEAN_OVERALL MEAN_PROBLEM

Active Dataset DataSet1