Trademark Trial and Appeal Board Electronic Filing System. http://estta.uspto.

gov
ESTTA Tracking number: ESTTA334727
Filing date: 03/01/2010
IN THE UNITED STATES PATENT AND TRADEMARK OFFICE
BEFORE THE TRADEMARK TRIAL AND APPEAL BOARD

Notice of Opposition
Notice is hereby given that the following party opposes registration of the indicated application.

Opposer Information
Name La Preferida, Inc.
Granted to Date 03/03/2010
of previous
extension
Address 3400 West 35th Street
Chicago, IL 60632
UNITED STATES

Attorney William T. McGrath

information Davis McGrath LLC
125 S. Wacker, Suite 1700
Chicago, IL 60606
UNITED STATES
kthompson@davismcgrath.com Phone:312.332.3033

Applicant Information
Application No 77520184 Publication date 11/03/2009
Opposition Filing 03/01/2010 Opposition 03/03/2010
Date Period Ends
Applicant Three Palms Holdings, LLC
1825 Ponce de Leon Boulevard, #235
Coral Gables, FL 33134
UNITED STATES

Goods/Services Affected by Opposition

Class 032.
All goods and services in the class are opposed, namely: Beer

Grounds for Opposition

Priority and likelihood of confusion Trademark Act section 2(d)

Marks Cited by Opposer as Basis for Opposition

U.S. Registration 1727855 Application Date 11/01/1989
No.
Registration Date 10/27/1992 Foreign Priority NONE
Date
Word Mark LA PREFERIDA
Design Mark
Description of NONE
Mark
Goods/Services Class 029. First use: First Use: 1949/06/29 First Use In Commerce: 1949/06/29
FRESH, FROZEN, CANNED AND PRESERVED FRUITS AND VEGETABLES;
FRESH, DRY, CURED, AND CANNED MEATS; CHILI CON CARNE; BEEF
TRIPE STEW; POTTED MEAT; BLOOD PUDDING AND SAUSAGE IN SAUCE;
SALTED AND CURED PIGS FEET; FATBACK; BEANS WITH BACON; FRESH,
FROZEN DRIED AND CANNED FISH AND SEAFOODS; NAMELY, SALMON,
SARDINES, SHRIMP, CRAB MEAT, TUNA, [ OYSTERS, ] CODFISH,
POLLOCK,[ HERRING, RED SNAPPER, CUTTLEFISH, OCTOPUS, EELS,
MUSSELS, COCKLES AND ANCHOVIES; ] LARD AND EDIBLE OILS; TABLE
SYRUP; FRUIT PASTES; TOMATO PASTE; JELLIES AND MARMALADES;
CHEESE, CHEESE DIPS, CONDENSED AND [ POWDERED MILK, ]
STUFFED AND UNSTUFFED PEPPERS; AND EDIBLE PROCESSED SEEDS
Class 030. First use: First Use: 1949/06/29 First Use In Commerce: 1949/06/29
COFFEE; TEA; RICE; CRACKERS; BREAD AND BREADSTICKS; WHEAT,
RICE AND CORN FLOUR; GROUND OATMEAL; CANDY; CONFECTIONS;
NAMELY, [ TURRONES; CHOCOLATE; BREAKFAST CEREAL; ] CUSTARDS
AND PUDDINGS; SPICES; PROCESSED HERBS; SEASONINGS; NAMELY,
CHILI SEASONING, SALT, GARLIC GRANULES, MINCED ONIONS AND
CORN HUSKS IN WHICH FOODS ARE WRAPPED AND COOKED; SAUCES;
FRESH, FROZEN AND CANNED TAMALES AND TORTILLAS; AND RAVIOLI
Class 032. First use: First Use: 1941/06/29 First Use In Commerce: 1941/06/29
[ FRESH, FROZEN AND CANNED FRUIT JUICES AND NECTARS ]

U.S. Registration 2501283 Application Date 06/07/1999

No.
Registration Date 10/30/2001 Foreign Priority NONE
Date
Word Mark LA PREFERIDA
Design Mark

Description of NONE
Mark
Goods/Services Class 029. First use: First Use: 1949/06/29 First Use In Commerce: 1949/06/29
water and salt beans; refried beans; dried beans; processed green chile peppers
Class 030. First use: First Use: 1949/06/29 First Use In Commerce: 1949/06/29
salsa; pasta; noodles; spaghetti and spaghetti and meat balls

U.S. Registration 2680035 Application Date 07/24/2001

No.
Registration Date 01/28/2003 Foreign Priority NONE
Date
Word Mark LA PREFERIDA
Design Mark

Description of NONE
Mark
Goods/Services Class 029. First use: First Use: 1994/00/00 First Use In Commerce: 1994/00/00
Cheese and cheese dips; Bean dips; Processed green and yellow chiles,
Jalapeno and Louisiana peppers, Mexican style vegetables, and Mexican green
tomatoes; Processed cactus for food purposes; Processed Olives; Dried and
processed beans; Refried beans; Corned Beef; Chile con carne; Beef Tripe
Stew; Pork rinds; Frijoles Charros; Mexican Chorizo; [ Sofrito with Ham and
Bacon;] Soups; Sardines; Lard; and Oils, namely Spanish olive oil, Corn oil, and
Vegetable oil; Dried corn husks in which foods are wrapped and cooked
Class 030. First use: First Use: 1994/00/00 First Use In Commerce: 1994/00/00
Hot sauces; Salsas; Picante sauce; Mole sauce; Adobo and Pipian pastes;
Seasonings, namely chile, enchilada and taco; Bottled spices; Rice and corn
flour; Rice; Spanish rice; Pasta; Spaghetti and Meatballs; Ravioli; Tortillas; Taco
shells; Nacho and Tortilla Chips; Hominy; Tamales; Coffee; [ Bread and ]
breadcrumbs
Class 031. First use: First Use: 1994/00/00 First Use In Commerce: 1994/00/00
[ Unprocessed corn husks in which foods are wrapped and cooked ]

U.S. Registration 1108163 Application Date 01/03/1978

No.
Registration Date 12/05/1978 Foreign Priority NONE
Date
Word Mark PREFERIDA
Design Mark
Description of NONE
Mark
Goods/Services Class 030. First use: First Use: 1977/10/20 First Use In Commerce: 1977/10/20
SAUCES

U.S. Application 77944000 Application Date 02/24/2010

No.
Registration Date NONE Foreign Priority NONE
Date
Word Mark LA PREFERIDA
Design Mark
Description of NONE
Mark
Goods/Services Class 033. First use: First Use: 2007/05/25 First Use In Commerce: 2007/05/25
Liqueurs
 Attachments 75722816#TMSN.gif ( 1 page )( bytes )
76289505#TMSN.gif ( 1 page )( bytes )
77520184 Notice of Opposition.pdf ( 4 pages )(575370 bytes )

Certificate of Service
The undersigned hereby certifies that a copy of this paper has been served upon all parties, at their address
record by First Class Mail on this date.

Signature /Kevin A. Thompson/

Name Kevin A. Thompson
Date 03/01/2010