Oracle

OpenWorld 2015
Including JavaOne and Execu9ve Summits

October 25 29, 2015
Oracle Conden-al Internal Only

Overview Presenta-on

Review Oracles Corporate Messaging

Conference Overviews: Oracle OpenWorld, JavaOne, and Leaders Circle
Oracle OpenWorld
Integrated Cloud Applica-ons
Integrated PlaDorm Services
JavaOne
Execu-ve Summit

Copyright 2015 Oracle and/or its aliates. All rights reserved.

The Cloud: A New Era of U-lity Compu-ng

All Three Tiers of Compu9ng Delivered as a Service via Global Network

Applica-ons: SoUware as a Service SaaS

PlaDorm: Database, Middleware, Analy-cs, Integra-on as a Service
PaaS
Infrastructure: Storage, Compute, Network as a Service IaaS

SaaS

PaaS

IaaS

Oracle Cloud: All Three Tiers of Service

Amazon has One Salesforce has Two

SaaS: Complete Suites of Business Applica-ons in Every Category

CX Suite, HCM Suite, ERP Suite, EPM Suite, Manufacturing*, Supply Chain Suite

PaaS: Complete Suite of Industry Standards-Based PlaDorm Services

#1 SQL Database, Hadoop, NoSQL, #1 Java Middleware, Node.js, Ruby

IaaS: Secure, Reliable, Low Cost, Standards-Based Infrastructure

Services
OpenStack, Linux OS, Xen VM
*Coming this year.
4

Applica-ons: SoUware-as-a-Service

Complete Suites of Business Applica9ons in Every Category

Enterprise
Resource
Planning
Marke9ng &
Sales

Enterprise
Performance
Management

E-Commerce,
CPQ & Order
Capture

Manufacturing*

Service &
Support

Supply Chain
Management

Human Capital
Management

Talent
Management

Social Rela9onship Management

*Coming this year.

Copyright 2015 Oracle and/or its aliates. All rights reserved.

PlaDorm and Infrastructure: PaaS and IaaS

Complete Suite of Services for Building Modern Secure Cloud Applica9ons
PlaWorm as a Service
Integra9on

Content and
Collabora9on

Data Management

Business Analy9cs

Mobile

Applica9on
Development

Enterprise
Management

Infrastructure as a Service
Storage

Compute

Network

Three Conferences in One!

Oracle OpenWorld has more than 2,500 sessions, including keynotes and general
sessions that cover diverse business and technology topics. Oracle OpenWorld is where
customers can solve their business problems and technology needs, network with
peers from around the world, get hands-on experience with a full breadth of Oracle
technology, and preview whats coming next from Oracle.

JavaOne is the worlds largest Java developer conference featuring strategy, technical
and community keynotes, technical sessions, hands-on labs, birds-of-a-feather
sessions, exhibits, demos and networking events.

An invita-on only, execu-ve forum dedicated to Oracles top customers showcasing
Oracles strategy and vision including focused content by audience and industry.
Afendees are C-Level Execu-ves, Execu-ve Vice Presidents, and Line of Business Execu-ves.

Copyright 2015 Oracle and/or its aliates. All rights reserved.

JaveOne
The Zone

Nikko Hotel
Hands-on Labs

Marriof Marquis
Industry Central
Oracle Execu9ve Summits

Intercon-nental
Leaders Circle
Servers and Storage

Moscone West
CX, ERP & SCM
Centrals

Park Central Hotel

Industry Central
Tech
Palace Hotel
HCM Central

Moscone North
Keynotes

Moscone South
Tech

Agenda As of Sept. 1, 2015

Sun, Oct 25

Mon, Oct 26

Tue, Oct 27

Wed, Oct 28

Mark Hurd

Thomas Kurian a.m.

Larry Ellison p.m.

John Fowler
Edward Screven

Thu, Oct 29

Oracle Leaders Circle - Intercontinental

Oracle Executive Summits - Marriott
HCM Central @ OpenWorld
Palace

User Group Forum

Moscone South and West

CX Central @ OpenWorld: Sales, Marketing, Service, Commerce

Moscone West
ERP Central @ OpenWorld: Moscone West
SCM Central @ OpenWorld: Moscone West
OPN Central General Sessions
JavaOne
Opening Talk

Opening Keynote
Larry Ellison
Welcome Recep-on

INDUSTRY Central @ OPENWORLD

Marriott Hotel and Park Central
JavaOne
Community Talk

JavaOne in The Zone

Apprecia-on Event

Oracle Conden-al Internal Only

OVERVIEW
Oracle OpenWorld has more than 2,500 sessions,
including keynotes and general sessions that cover
diverse business and technology topics. Oracle
OpenWorld is where customers can solve their
business problems and technology needs, network
with peers from around the world, get hands-on
experience with a full breadth of Oracle technology,
and preview whats coming next from Oracle.
MESSAGING
Oracle provides customers with Integrated Cloud
Applica-ons and PlaDorm Services.

TARGET AUDIENCE
Oracle customers across all Cloud, Applica-ons, Database, and
Technology plaDorms.
LOB (decision makers)
Technology users
Business users

PROGRAM HIGHLIGHTS

Execu-ve Keynotes (Larry Ellison, Mark Hurd, Thomas

Kurian, John Fowler)
2500+ business and technical sessions, customer stories,
tutorials, demonstra-ons, & hands on labs
Oracle Users Forum
Oracle PartnerNetwork sessions
Exhibi-on Halls (Moscone South, Moscone West)
Apprecia-on Event at Treasure Island

Oracle OpenWorld Storyline

The brightest minds, presen9ng the most innova9ve ideas at the industrys most
important conference
Brightest Minds
Oracle Execu-ves, Thought
Leaders and Product Experts
Oracle Customers that are
transforming their businesses
to modern enterprises with
Oracle technology
Oracle Partners all in
ongoing conversa-on with
afendees.

Most Innova9ve Ideas

Integrated Cloud
Applica-ons and PlaDorm
Services
Focused on vision, strategy,
business transforma-on
across the trends aec-ng
industries, business roles
and the Oracle Cloud.

Top Industry Conference

More personalized, relevant
and contextual content.
More customers, more
technology that
dieren-ates Oracles
approach to reducing
complexity and cusng cost;
New & more partners that
address focus areas of Cloud,
Cloud services, engineered
systems
Relevant and memorable
experiences

How Big is Oracle OpenWorld?

Oracle OpenWorld Content

Oracle Conden-al Internal Only

Oracle OpenWorld Content Overview

Applica9ons, Database, Middleware, Servers, Storage, and Cloud

To Support Oracle Ini-a-ves we have grouped content into the Central Programs below. A
Central includes General Sessions, Sessions, and a Showcase and/or DemoGrounds.
Centrals Physically Grouped
All content in one loca+on
ERP Central: Moscone West
SCM Central: Moscone West
HCM Central: Palace Hotel
CX Central: Moscone West
Marke-ng
Sales
Service
Commerce
Industry Central: Marriof Marquis and Park
Central

Centrals Logically Grouped

All content may not be in one loca+on,
but is logically grouped for ease of
search capabili+es on O.com

Engineered Systems Central

Big Data Central
Mobile Central
Cloud Central
SaaS
PaaS
IaaS

Copyright 2015 Oracle and/or its aliates. All rights reserved.

Applica-ons: SoUware-as-a-Service

Complete Suites of Business Applica9ons in Every Category

Enterprise
Resource
Planning
Marke9ng &
Sales

Enterprise
Performance
Management

E-Commerce,
CPQ & Order
Capture

Manufacturing*

Service &
Support

Supply Chain
Management

Human Capital
Management

Talent
Management

Social Rela9onship Management

*Coming this year.

Copyright 2015 Oracle and/or its aliates. All rights reserved.

17

CX Central @ OpenWorld

October 25 29, 2015, Moscone West, L2

OVERVIEW
CX Central @ OpenWorld will highlight the breadth and depth
of Oracles CX Solu-ons, with programs dedicated to Sales,
Marke-ng, Service, Commerce and Founda-on (Cloud, Social,
BI). Content will cover customer best prac-ces, case studies,
product strategy, roadmaps and demonstra-ons. Content will
also highlight key partners who are helping our customers
successfully implement and extend Oracles CX solu-ons.

TARGET AUDIENCE
CX Execu-ves (VP and above)
LOB leaders and prac--oners for Sales, Marke-ng,
Commerce, and Service
LOB IT Leads and Func-onal Ops Managers
Exis-ng on premise customers (Siebel, E-Business Suite)

PROGRAM HIGHLIGHTS
150+ CX Central Sessions
Overall CX Overall and dedicated program General Sessions
Persona based session content for all CX lines of business
Hands On Labs
Networking and Customer Apprecia-on events
Dedicated Exhibi-on Space for all CX Programs
Zones by Program (Marke-ng, Sales, Service, Commerce)
Social Intelligence Center showcasing how social impacts
CX
Demos by Oracle and Oracle Partners
Networking lounges and mee-ng space
All held in one loca-on: Moscone West, Level 2

HCM Central @ OpenWorld

October 25 29, 2015, The Palace Hotel

OVERVIEW

PROGRAM HIGHLIGHTS

We created a special program, HCM Central @

OpenWorld, as a place where you can explore, learn, and
take away great ideas to help your organiza-on. The idea
is to bring industry leaders and Oracle product experts
together to discuss changing needs, industry
advancements, and product innova-ons in HCM. This will
be a business- and idea-focused experience that helps you
plan for the future. At HCM Central @ OpenWorld, you
will have access to a wealth of knowledge and great
experiences.

Customers afending HCM Central @ OpenWorld will

have access to over 100 HCM focused sessions and will
learn how to:

TARGET AUDIENCE
VP, Directors, Managers and Individual Contributors
in HR opera-ons and HR Informa-on Technology

Use social media to improve collabora-on among

your employees and develop talent in your
organiza-on

Use mobile technology to give your employees the

any-me, anywhere access they need in this fast-
paced world we live in

Gain more insight about your workforce to help you

forecast performance and mi-gate risks to your
organiza-on

Manage complex global organiza-onal structures

while maintaining local compliance and regula-ons

ERP Central @ OpenWorld

October 25 29, 2015, Moscone West, L3

OVERVIEW
Oracle OpenWorld is where customers can explore, learn, and
take away great ideas to modernize and transform their ERP.
The goal is to bring industry leaders and Oracle product
experts together to discuss how transforming your business
can address the constant changes in the market. This will be a
business- and idea-focused experience that helps customers
plan for the future.

Customers will discover how the latest innova-ons can
modernize their back oce into a collabora-ve, ecient and
intui-ve opera-on leveraging the latest in social, mobile and
analy-c technologies.

TARGET AUDIENCE
Director/Manager, Prac--oners and Applica-ons
Integrators/Implementers within:
Core Financials, Procurement, Projects, Supply Chain

PROGRAM HIGHLIGHTS
Afend ERP Central @ OpenWorld to:

See the latest innova-ons and get a sneak peek at the
roadmap for your favorite ERP product lines: Oracle E-
Business Suite, PeopleSoU, JD Edwards, and Oracle Cloud
Applica-ons
Understand how customers like you are taking their ERP to
the cloud, and learn how to assess when the -me is right
for your organiza-on
Network with a community of your peers, partners, and
Oracle experts to jump-start your success
Afendees will experience:
General Sessions and 100+ Sessions
Lounges and Networking spaces
Product demonstra-ons and Partner Showcases

SCM Central @ OpenWorld

October 25 29, 2015, Moscone West, L3

OVERVIEW
Oracle oers an integrated suite of value chain applica-ons
with open and exible architectures and best-in-class
capabili-es. Delivering results quickly, Oracle uses a modular
applica-on approach that leverages the cloud for simplicity
and exibility. Some of Oracles value chain applica-ons
include product lifecycle management, innova-on
management, demand and supply planning, sales &
opera-ons planning, transporta-on, global trade and
warehouse management, procurement, manufacturing,
maintenance, and order management.

TARGET AUDIENCE
Director/Manager Prac--oners and Applica-ons
Integrators/Implementers within:
Supply Chain
Manufacturing
Asset Lifecycle Management

PROGRAM HIGHLIGHTS
Afend SCM Central @ OpenWorld to develop a more detailed
understanding of how cloud is impac-ng the technology and
applica-ons that power supply chains and to:

Befer understand value chain trends
Learn ways to improve your business opera-ons
Develop a more detailed understanding of how cloud
is impac-ng the technology and applica-ons that
power supply chains

Afendees will experience:
General Sessions and 75+ Sessions
Lounges and Networking spaces
Product demonstra-ons and Partner Showcases

INDUSTRY Central @ OpenWorld

October 25 - 27, 2015, Marriof and Park Central

OVERVIEW
Industry Central @ OpenWorld will showcase Oracles
commitment to and leadership in key ver-cal industries
highligh-ng Oracles strategic vision, customer
implementa-on and best prac-ces case studies, partner
success stories, and product roadmaps.

TARGET AUDIENCE
Func-onal and Line of Business Experts
IT Applica-ons Implementers and Integrators
Industry Lounges and Networking spaces

PROGRAM HIGHLIGHTS
General Sessions and 100+ Sessions
Industry Lounges and Networking spaces
Product demonstra-ons
12 Industries:
Communica-ons
Financial Services and Insurance
Life Sciences
Retail
U-li-es
Hospitality
Educa-on and Research
Oil and Gas
Manufacturing
Engineering and Construc-on
Airlines
Public Sector (TBD)

PlaDorm and Infrastructure: PaaS and IaaS

Complete Suite of Services for Building Modern Secure Cloud Applica9ons
PlaWorm as a Service
Integra9on

Content and
Collabora9on

Data Management

Business Analy9cs

Mobile

Applica9on
Development

Enterprise
Management

Infrastructure as a Service
Storage

Compute

Network

Copyright 2015 Oracle and/or its aliates. All rights reserved.

24

PlaDorm Central Programs @ OpenWorld

Central

Cloud Central

Big Data Central

Engineered Systems Central

Content

Target Audience

Infrastructure (IaaS)
PlaDorm (PaaS)
Applica-ons (SaaS)
Managed Cloud
Private Cloud
Data (DaaS)

Business Leader
CIO, CTO
Cloud Builder
Developer
For DaaS: Marke-ng and Social LOB managers
For SaaS: See CX, ERP, SCM and HCM

Infrastructure
Data management and integra-on
Security
Storage
Performance
Scalability
Analysis

CIO, CTO
VP of Data Warehousing / Data Warehouse
Manager
DBA
Business Analyst

Exadata, Exalogic, Exaly-cs

Oracle Database Appliance, Oracle Big Data Appliance
Oracle SuperCluster
Virtual Compute Appliance
Oracle ZFS Storage Appliance
Oracle Network Applica-ons PlaDorm

CIO, CTO
Architect
Systems Administrator
Opera-ons Manager
DBA

Oracle Conden-al Internal/Restricted/Highly Restricted

25

Cloud Central
OVERVIEW
Learn about Oracles Integrated Cloud Applica-ons
and PlaDorm Services with its comprehensive
porDolio of cloud solu-ons for business, IT
infrastructure and development needs

TARGET AUDIENCE
Business Leader
CIO, CTO
Cloud Builder
Developer

PROGRAM HIGHLIGHTS
Mul-ple General Sessions covering all aspects of
Oracles cloud investments and focus
Hundreds of sessions and hands-on labs covering
Oracles broad and comprehensive services and
products: Applica-ons (SaaS), Data (DaaS),
PlaDorm (PaaS), Infrastructure (IaaS), Managed
Cloud, and Private Cloud
Mul-ple demo areas showcasing Applica-ons
(CX, HCM, ERP and SCM), DaaS, PaaS, IaaS,
Private and Managed Cloud solu-ons

Big Data Central @ OpenWorld

October 25 29, 2015, Moscone South, Exhibi-on Hall 1

OVERVIEW
Data is now a kind of capitalas vital as nancial capital to the
development of new products, services and business processes.
Our customers must exploit this new data capital to generate
tremendous business value. Oracle's Big Data Cloud Services and
products provide the industry's most comprehensive and
integrated infrastructure and soUware solu-ons for enterprises
to collect, integrate, manage, discover, analyze and get business
value from all their data assets internal and
external, structured and unstructured, and data-in-mo-on as
well as data-at-rest.
Start your Big Data Journey with Big Data Central

TARGET AUDIENCE
CEO, CIO, Chief Data Ocer, Chief Analy-cs Ocer, CTO
VP of IT, VP of Analy-cs/BI, VP of Enterprise Architecture
Directors, Managers, Business Analyst, Data Scien-st, Data
Architects, Big Data Developers/Administrators, Prac--oners
LOB Leaders, VP of Marke-ng, Chief Customer Ocer

PROGRAM HIGHLIGHTS
Afend Big Data Central @OpenWorld to:

See the latest innova-ons in Big Data and get a sneak peek
at the business solu-ons enabled by Oracle Big Data Cloud
Services and products like Big Data Appliance, Big Data
Discovery, Big Data SQL, NoSQL Database, Data Integra-on
for Big Data, Golden Gate for Big Data, Advanced Analy-cs,
Big Data Spa-al and Graph, Big Data Connectors.
Understand how customers like you are taking Big Data to
the cloud, and learn how to assess when the -me is right
for your organiza-on
Network with a community of your peers, partners, and
Oracle experts to jump-start your Big Data projects
Afendees will experience:
General Sessions and 100+ Sessions, Theater sessions
Kiosks showing Big Data Solu-ons and How-to details
Lounges and Networking spaces
Product demonstra-ons and Partner Showcases

Engineered Systems Central @ OpenWorld

OVERVIEW
Learn how to simplify and streamline IT and enable
extreme performance with engineered systems that
are pre-integrated to reduce the cost and complexity of
IT infrastructures while increasing produc-vity and
performance to accelerate business innova-on

TARGET AUDIENCE
CIO, CTO
Architect
Systems Administrator
Opera-ons Manager
DBA

PROGRAM HIGHLIGHTS
General Session covering how Oracle s unique
ability to coengineer hardware and soUware to drive
IT innova-on and enable enterprises to refocus on
compe--ve advantage and new business
opportuni-es
More than 160 sessions and hands-on labs covering
the implementa-on, management and op-miza-on
of Exadata, Exalogic, Exaly-cs, Oracle Database
Appliance, Oracle SuperCluster, Oracle Big Data
Appliance, Virtual Compute Appliance, Oracle ZFS
Storage Appliance and Oracle Network Applica-ons
PlaDorm
Engineered Systems Showcase featuring the live
systems running with the engineers who make it
happen

JavaOne
The Zone
Hilton Hotel and Parc 55

OVERVIEW
JavaOne is the Worlds largest Java developer
conference featuring Strategy, Technical and
Community Keynotes, technical sessions,
hands-on labs, birds-of-a-feather sessions,
exhibits, demos and networking events.
Afendees will have the opportunity to learn
the key technical informa-on they need to get
the most out of their current (and future) Java
products and solu-ons. Afendees will also
have access to industry-recognized experts
from around the worlddevelopers, partners,
Java Champions, community members, and the
Oracle Java team.

TARGET AUDIENCE
Java developers procient in Java Systems such as:
Java Standard Edi-on ( JSE)
Java Enterprise Edi-on ( JEE)
Java Embedded

PROGRAM HIGHLIGHTS

Strategy, Technical and Community Keynotes

550+ technical sessions, tutorials, hands on labs,
BOFS
Oracle Users Forum
Java Exhibi-on Hall, Java Hub
Dukes Caf Open House

JavaOne 2015
Celebra-ng the 20th Anniversary of Java
Celebra-ng the accomplishments of the past 20 years and looking at the future of
Java
The Cyril Magnin Foyer at the Parc 55 hosts ac-vi-es suppor-ng the celebra-on
20th Anniversary Wall
Java Store with 20th Anniversary merchandise
Make your own t-shirts

JavaOne Keynotes
Java Keynote, Sunday October 25th

Georges Saab
Vice President of Development

Mark Reinhold
Chief Architect, Java PlaDorm Group

Java Community Keynote, Thursday October 29th

Donald Smith
Senior Director of Product Management

JavaOne Sessions
Over 550 Sessions
Over 600 Speakers and over 60% of the speakers are customers and
partners
8 Tracks
Core Java PlaDorm

Java and the Internet of Things

Java and Security

Emerging Languages

Java and Server Side Development

Java, DevOps and the Cloud

Java Development Tools and Agile

Techniques

Java Clients and User Interfaces

Building on the success of JavaOne 2014

Java Hub
Java Demos
Device Showcase
NightHacking
Hackergarten

Hands-on Labs
Labs by Oracle as well as Java Partners

Ignite Sessions
Fast paced talks on who knows what, from JavaOne movers and shakers.
The format is pre-set to move slides at blistering 15 second intervals, speakers either use it or
lose it!

JavaOne4Kids
Last years Devoxx4Kids is now JavaOne4Kids
Inspiring the next genera-on of Java developers.
JavaOne4Kids takes place Saturday October 24, 2015
3 -mes the size of last years program
Sessions on Scratch, Snap, or Greenfoot, Raspberry Pi, Arduino, and Dough, exploring
robo-cs with LEGO Mindstorms and NAO.
Targe-ng 450 kids ages 10 -18
Sponsored by Oracle Academy and Devoxx4Kids

Execu9ve Summits at
OpenWorld

Oracle Execu9ve Summits (formerly known as Leaders Circle)

October 27 October 28, 2015, Marrioa Marquis Hotel

Program Overview

An invita-on only, execu-ve forum dedicated to Oracles

top customers showcasing Oracles strategy and vision
including focused content by audience and industry.

TARGET AUDIENCE
2,000 Customers from all accounts with the following
Titles :
C-Level Execu-ves ( excluding Global CIOs)
Execu-ve Vice Presidents
Line of Business Execu-ves

Program Highlights

Visionary content focused on Oracles strategy, key industries

and product solu-ons.
Speakers include Oracle execu-ves and experts, as well as
customers sharing their best prac-ces
15 Execu-ve Summits

Oracle Execu-ve Summits Access Includes:

Access to individual Summits ( choose from 3 of 15 )
Oracle OpenWorld and JavaOne Keynotes
Oracle OpenWorld Execu-ve Solu-on sessions
Oracle OpenWorld Welcome Recep-on
Oracle OpenWorld and JavaOne Exhibi-on Halls and DEMOgrounds
Oracle Apprecia-on Event with headline performers

Oracle Execu9ve Summits - Tuesday, October 27, 2015

Marrioa Marquis

8:30 a.m. 9:30 a.m.

Networking Breakfast

Execu9ve Summits
Oracle Execu-ve Summit for Big Data
Oracle Execu-ve Summit for CHROs
Oracle Execu-ve Summit for CIOs
9:00 a.m. 12:00 p.m.
Oracle Execu-ve Summit for Chief Security Ocers
Oracle Execu-ve Summit for Enterprise Architecture
Oracle Execu-ve Summit for Consumer Goods
Oracle Execu-ve Summit for High Tech and Manufacturing

12:00 p.m. 2:00 p.m.

Networking Lunch
Customers enjoy a delicious luncheon with peers

Execu9ve Summits
Oracle Execu-ve Summit for Financial Services and Insurance
Oracle Execu-ve Summit for Hospitality
2:00 p.m. 5:00 p.m.
Oracle Execu-ve Summit for Public Sector
Oracle Execu-ve Summit for Retail
Oracle Execu-ve Summit for Internet of Things

Oracle Execu9ve Summits - Wednesday, October 28, 2015

Marrioa Marquis

7:00 a.m. 8:00 a.m. Networking Breakfast

12:00 p.m. 1:30 p.m.

Networking Lunch
Customers enjoy a delicious luncheon with peers

Execu9ve Summits
Oracle Execu-ve Summit for Communica-ons
1:30 p.m. 4:30 p.m. Oracle Execu-ve Summit for Engineering and Construc-on
Oracle Execu-ve Summit for Oracle Womens Leadership Summit (St. Regis)

6:00 p.m. onwards

Oracle OpenWorld Apprecia-on Event, Treasure Island

Summary

Review Oracles Corporate Messaging

Conference Overviews: Oracle OpenWorld, JavaOne, and Leaders Circle
Oracle OpenWorld
Integrated Cloud Applica-ons
Integrated PlaDorm Services
JavaOne
Execu-ve Summits
For More Informa-on, visit hfp://oracle.com/openworld
Copyright 2015 Oracle and/or its aliates. All rights reserved. |