Nicole Cockrell

1354 Pricer Ridge Rd, South Salem, OH 45681

937-981-4683 (H); 937-403-3192 (C)  andria.nicole1@gmail.com

WEB & GRAPHIC DESIGN PROFESSIONAL • ADMINISTRATIVE SUPPORT

Creative and focused professional with a 15-year career that includes total website design, as
well as development of physical and online marketing tools to optimize promotional efforts.
Instrumental in providing string technical support, including system development and
management. Additional background in hands-on administrative support and retail operations
leadership – recognized for service and quality assurance, and for providing critical motivation
and training to staff.

Web & Graphic Design • Email & Marketing Campaigns  Website Development • Staff
Management
Client Management  Promotions  System Development • Relationship Management • Office
Administration

Professional History
(**Between 2002 and 2004, held various part-time positions while attending college)
INDEPENDENT CONTRACTOR, South Salem, Ohio • 2007-Present
Deliver expert graphic-related services to clients (Eagle Eye, Retail Intelligence, Paint Creek
Rental, Kat's Market & Sporting Goods), specializing in web & graphic design and website
development; additionally, provide lead generation support to MedSecurePro. Serve as
offsite Webmaster for Butler Springs Christian Camp & Retreat Center – maintain and
upgrade Camp’s site, while strategically employing social media outlets (Facebook, Twitter)
to support publicity efforts. Provide technical support as needed.
Selected Highlights
• Optimized core functions for day camp through creation of a customized online
registration and management system.
• Built high-impact camp website from the ground up, including preparation of all
content.
• Advanced publicity efforts through utilization of key tools including e-mail marketing
campaigns, blogs, and social networks.
• Partnered with clients on vital technology projects, including e-commerce websites
(Kat's Market & Sporting Goods) and website redesigns (Eagle Eye).

BUTLER SPRINGS CHRISTIAN CAMP & RETREAT CENTER, Hillsboro, Ohio  2005-
Present
OFFICE MANAGER (2005-2009)/WEBMASTER (2005-Present)
Oversaw core office functions to ensure smooth operations – managed clerical needs,
including recordkeeping and data entry, as well as relationships with staff, campers, and
guests. Led vital marketing and email campaigns to generate awareness and interest in
Camp offerings.
Selected Highlights
• Played key role in boosting attendance 18%, leading to Camp achieving best-ever
figures, through design and development of an integrated and user-friendly website
that effectively marketed key selling points and benefits.
• Advanced promotional efforts through creation of high-impact ads, newsletters,
brochures, posters, and postcards.

MATTRESS MART, Chillicothe, Ohio  2001-2002

ASSISTANT MANAGER
Provided key leadership support to ensure satisfaction – delivered guidance and suggested
products based on customer need and budgets, and provided consistent, courteous service to
encourage repeat business. Secured cash-on-hand, reconciled end-of-day receipts, and
tracked sales team commissions. Ordered products and scheduled deliveries.
Continued…
NICOLE COCKRELL  Page 2 • andria.nicole1@gmail.com

MATTRESS MART – ASSISTANT MANAGER, continued

Selected Highlight
• Rescued sale with customer who had been given the wrong product – arranged for
purchase of floor model with desired features, saving customer's business and
satisfaction level.

PROFESSIONAL RISK MANAGEMENT, Chillicothe, Ohio  2001-2002

ADMINISTRATIVE ASSISTANT
Provided clerical/secretarial support to Office Manager and Account Executive – managed
phones and messages, prepared client mailings and office report, and ordered and
coordinated delivery of supplies. Balanced petty cash account, prepared reports for
Company President, and compiled expense reports.

Additional History
PAMIDA, INC, Greenfield, Ohio  2000
ASSISTANT MANAGER
• Played key role in set-up for grand opening of Greenfield store (the most profitable
single-store introduction in Company history) – provided leadership to staff to optimize
performance and service, holding daily meetings to motivate team members.
• Completed management-training program in just 8 days, compared to usual 4- to 6-
week period.
• Consulted with Manager on suspected employee misconduct, and served as decision
maker in his absence.
• Screened and interviewed job applicants – checked references, delivered hiring
recommendations, and conducted new hire orientation training.

FAMILY DOLLAR, Greenfield, Ohio  1995-2002

MANAGER TRAINEE (2000-2002)
• Traveled to and evaluated troubled stores, then delivered recommendations and a
corrective action plan to District Manager. Developed strong relationships with Store
Managers, providing hands-on assistance to improve operations and results.
• Rehabilitated underperforming store, raising District Manager ratings from 3.6 to 9 on
a 10-point scale.

ASSISTANT MANAGER (1995-2000)

• Proactively enforced critical customer awareness and service excellence expectations
with employees, while overseeing consistent floor coverage and merchandise needs.
• Recruited and trained staff, maintained pricing and signage, and managed daily
financial operations, from payroll and register polls to petty cash and daily deposits.

Education & Training

Business Management Courses, Southern State Community College, Hillsboro, Ohio
Web Design Courses, The Art Institute of Pittsburgh, Pittsburgh, Pennsylvania
Technical Skills
Microsoft XP Professional 2007  MS Office & Publisher  SQL • PHP • CSS • HTML • XHTML
Adobe Design Premium CS3 & CS4 including Photoshop, Illustrator, In Design, Dreamweaver &
Flash)