Executive Summary

During the last few years, the Belleayre Group Resort has been achieving lots of success in
terms of Best tourist destination in the Indian Ocean, Best Chefs in the South Africa region.
Due to these publicities there has been an increase in the arrival at the six resorts but due to
full room occupancy, the resorts have not been able to meet the demand and requirements of
all the clients. Moreover, the clients have been constantly complaining of several missing
services. Thus, in order to meet those requirements, Belleayre has decided to construct a new
hotel. Three alternatives have been chosen namely near the airport, coastal region and in the
city centre. Feasibility analysis was carried out for each of them and finally, the coastal
region has been selected.

CURRENT SITUATION
The Belleayre Group Resort is envisioned as a world-class resort consisting of six resorts,
each with its own characteristics and amenities; each of them have Single Rooms, Double
Rooms, Junior Rooms, Superior Suites, Family Suites and Grand Suites, an 18-hole public
championship golf course; two separate full-service spa operations totalling 45 treatment
rooms; a conference centre with 15,000 square feet of usable space; extensive food and
beverage outlets offering a wide range of dining experiences; and separate communities of
vacation ownership units associated with each of the six resorts. Moreover, the resorts give
their clients a wide range of water activities.
PROBLEM STATEMENT
It has been noticed that most of the customers enjoy staying our range of resorts however
they are not able to get all the benefits that they want, its due to lack of space in the current
resorts. Thus, in order to solve the customer complaints the management has proposed to
build another resort.
STAKEHOLDERS
Engaging with the key stakeholders and listening to their feedback is an important part of the
journey. In order to build a resort, the stakeholders engagement is pivotal. Like the Top
management may set the overall strategic direction for the company, but the employees are
responsible for carrying out the tasks specified in the companys strategic plan in an efficient
manner. Employees are the closest to the action. They interact with customers on a daily
basis. In a manufacturing environment, they work directly on the companys products. The
companys success depends in large measure on the skill and dedication of its employees.
Without the employees performing their roles proficiently, the company will not reach its
revenue and profit potential. Another stakeholder whose feedback is important is the
investors who will invest in the business development and also the banks that will be able to
give loan. The proposal of the construction of the resort has been discussed with the
stakeholders. They are actually favouring the proposal.

ALTERNATIVES
Three alternatives have been proposed to construct the resort. They are as follows:
1. Coastal region
2. Airport
3. City centre
The project for the resort has to include the following elements:

- 133 guest rooms of 44 sq m., designed as superior double rooms

- 43 different suites (Junior, Executive, Presidential) from 93 220 sq m.
- Gourmet restaurant and bar,
- Champagne bar & lounge
- Roof top bar
- Wine cellar
- Multifunctional meeting and conference rooms
- Wellness & spa area (including treatment rooms, sauna, steam bath, whirlpool, indoor
pool)
- Fitness & gym area
Moreover, the resort will procure a range of water activities such as diving, big game fishing,
water skiing and all.
Estimated months: 18 months
Budget: MUR 800 million
PIECES FRAMEWORK
Performance- During the last few years, it has been observed that the occupancy rate of all
the 6 resorts have been high as well as the revenue rate also has been high. However, there
has been an increase in the demand which the resorts have not been able to meet. Thus, there
is a lack of space for extension.
Information-the information has been gathered from the customers complaints that though
they like our lodging services but yet they are not able to get all the services that they really
want.

Economy-in the current services, there has been an estimation of high costs in administrative
however, the current marketing strategies can be improved so as to reap better benefits.
Control-there has been effective control against thefts and also the wastages of resources.
Efficiency-there has been a waste of materials as well as time since the people manoeuvring
the system is not properly trained. Thus, the current system is not making good use of the
resources.
Services- the services that are being offered to the clients are satisfactory however due to an
increase in the demand so new services are being added.