Professional Documents
Culture Documents
Marketing Automation
Product Profile, Products, Solutions, Case Studies
About SALESmanago
Visited URLs
Search phrases
UTM and campaigns
Social Media
Newsletters and e-Mailings
Behaviour on various Java script
elements like internal website
search engine, calculators,
configurators
How we use
collected data about
clients
Real-time personalization
The collected real-time information about the potential client enables personalizing content to a
concrete identified client in any marketing channel (e-mail, WWW website, SMS, Social Media,
Call Center).
Lead Generation
SALESmanago tools enable creating a full range of programs to canvass customers. From
creating landing pages and personalized contact forms to inbound marketing actions and
distribution of materials to download. One of the most effective methods of generating leads is
using personalized dynamic contact forms for anonymous users who visit the WWW website.
63% CMO expect that ROMI will be used for the evaluation of the effectiveness of their
actions
44% of Marketing Directors is ready for it
73% of Marketing Departments dont know when should they turn leads into customers
61% of Marketers send every lead, even a weak lead to sales
A lack of collaboration between the sales and marketing departments
A marketer is in possession of an
valuable knowledge about clients
In the Marketing Automation system a marketer starts to be in possession
of a very valuable knowledge about actual and potential clients, which can
be used for automation and can make the knowledge available to the
sales department directly or in the CRM system.
Business benefits
Increase in the number of potential
clients
Thanks to identification of clients on the WWW website and the
behavior analysis, sales departments will get much more potential
clients to serve
Examples of usage
Small & Medium Companies
Small and medium companies switch from e-mail marketing to marketing
automation to make newsletters more effective and to generate automatic alerts for
the sales department about contacts they should contact.
SALESmanago means
great possibilities,
persisting changes for
better, a fast and
excellent service
contact
Tomasz Karwatka, CEO
& Founder, Divante.
Company
Description
Polish banks
Results
operators in Central
Europe
Description
Results
A 20% increase of direct visits from the newsletter and
Heppin.com
high-class underwear
and accessories.
website;
Increasing the frequency of contacts with users with
tailored offers
informational vertical
portals about shooting
sports and weapons.
Description
A Polish wholesale and
CSEiE
Results
Dynamic e-mail messages:
A 522% OR increase to the level of 57%;
A 2388% CTR increase to the level of 21,5%.
Additional information
Social Network, Partners, Media, Education
About Benhauer
Benhauer is the producer of the SALESmanago
system. The company was found in 2011. Currently
we employ over 30 people.
Benhauer is a laureate of many awards and brand
nominations (i.a. Ministry of Economy and PARP,
eKomers)
The top management and company founders have
over 15 years of experience in marketing and
technologies. The CEO -Grzegorz Baewicz is the
past chairman of Interia.pl portal. CTO - Konrad
Pawlus is the past development manager in Sabre
one of the biggest informatics companies in the world.
SALESmanago pricing
The pricing model enables small & medium companies to use the system
Client support
No deployment costs (SaaS)
The system is available online, you only need to register on the SALESmanago
website and create an account in order to use the application.
www.salesmanago.com
www.blog.salesmanago.com