2016 Pennsylvania

Republican Primary
A Survey of 483 Registered
Republicans in Pennsylvania

Prepared by: The Mercyhurst Center for Applied

Politics at Mercyhurst University
Joseph M. Morris, Director
Rolfe D. Peterson, Methodologist
Dylan Radtke, Project Manager

Summary of Findings
A Mercyhurst Center for Applied Politics poll of 483 (MOE +/-4.5, September 21 October 1, 2015)
registered Republicans in Pennsylvania finds members of the GOP clearly dissatisfied with the
performance of the president and Congress and eyeing political outsiders as the presidential
nomination process unfolds. Majorities of Republicans disapprove of the job Barack Obama is doing
as president (82%), rate Congress performance as poor (60%), and say it is important that the
Republican Partys nominee for President be an outsider (57%). Consistent with these sentiments,
two political outsiders Ben Carson and Donald Trump lead the field of Republicans seeking their
partys nomination for president of the United States. If the election were held today, 18% of
Republicans say they would vote for Ben Carson, 18% for Donald Trump, 9% for Jeb Bush, and 8%
for Carly Fiorina.
While Republican voters express a preference for a nominee who is a political outsider, it is
uncertain if this will translate into victory for Carson, Trump, or Fiorina in Aprils primary. When
asked if they were more likely to vote for a candidate who was not a politician and has not held
elected office, a plurality (45%) say being a political outsider will have no impact on their decision.
Similarly, majorities say a candidates status as a governor or former governor (52%) or senator or
former senator (55%) will have no impact on their election day decision. A solid majority (61%) of
Republicans say that whether a person has a former president in their family a clear indicator of
ones status as a political insider will have no impact on their decision. When these factors are
combined with the large number of voters (17%) who say they are undecided about who they will
vote for in Pennsylvanias primary election, the possibility that a skilled political insider may
ultimately prevail cannot be dismissed.
Despite their frustration with Washington and relatively high level of support for political outsiders,
Pennsylvania Republicans remain committed to their party. Large majorities say they have a
favorable opinion of the Republican Party (79%), are enthusiastic about the field of GOP candidates
(71%), and are closely following the primary election process (79%); and a solid majority (61%)
says it would not vote for Donald Trump if he ran for president as an independent. Pennsylvania
Republicans enthusiasm for the field of candidates is reflected in the candidates favorability
ratings. With the exception of Ted Cruz, Rand Paul and John Kasich, majorities of Republicans say
they have a favorable opinion of each of the candidates. Ben Carson (70% have favorable opinion)
and Marco Rubio (62% have favorable opinion) receive particularly good marks.
Pennsylvania Republicans opinions of their partys candidates may be shaped by the issues they
believe should receive highest priority from the federal government. When asked which issues
should receive the highest and second highest priority from the federal government, Republicans say
national security and terrorism (50%), job creation and economy (45%), and deficit and government
spending (36%). Health care, which has been a driving issue in recent elections, ranks a distant
fourth (17%); and immigration, which has thus far garnered a great deal of attention from the

candidates and national news media, ranks fifth (16%).

Republican Enthusiasm, Favorability

Ratings and the Primary Election
A clear majority of Republican voters in Pennsylvania is paying close attention to the partys
nomination process and are enthusiastic about the field of candidates. Roughly four out of five (79%)
Republicans say that they are following their partys nomination process closely (32% very
closely, 47% somewhat closely) and seven out of 10 (71%) say they are enthusiastic about the
field of GOP candidates (20% very enthusiastic, 51% somewhat enthusiastic). This enthusiasm
is reflected in the favorability ratings of many of the 11 candidates seeking the Republican
nomination. With the exception of Ted Cruz (48% strongly favorable or somewhat favorable),
Rand Paul (38% strongly favorable or somewhat favorable) and John Kasich (27% strongly
favorable or somewhat favorable), majorities of Pennsylvania Republicans have favorable
opinions of the GOP candidates (see Table 1). Of all the candidates, Ben Carson (70% strongly
favorable or somewhat favorable) enjoys the highest ratings, followed by Marco Rubio (62%
strongly favorable or somewhat favorable), Jeb Bush (59% strongly favorable or somewhat
favorable), Carly Fiorina (58% strongly favorable or somewhat favorable), and Donald Trump
(57% strongly favorable or somewhat favorable). One in every two Pennsylvania Republicans
(50%) has an unfavorable opinion (25% strongly unfavorable and 15% somewhat unfavorable)
Donald Trump, who leads the race in most national polls.
Table 1. Favorability Ratings. To begin, I am interested in learning your opinion of some people and groups that
have been in the news. For each person, I would like to know if your opinion is strongly favorable, somewhat
favorable, somewhat unfavorable, or strongly unfavorable. If you don't recognize the name, then you can simply
tell me and we will move on.
Dont Know/
Favorable (%)
Unfavorable (%) Do Not Recognize (%)
Refused (%)
Carson
70
13
10
7
Rubio
62
17
13
8
Bush
59
34
1
4
Fiorina
58
17
16
9
Trump
57
40
0
2
Huckabee
57
32
5
7
Christie
54
39
3
4
Santorum
54
39
4
4
Cruz
48
26
15
11
Paul
38
45
8
9
Kasich
27
23
33
19

While Pennsylvania Republicans generally share positive opinions of the GOP field of candidates,
they are divided over which one candidate deserves their partys nomination. When asked who they
would for if the Pennsylvania primary election was held today, 18% say Trump, 18% Carson, 9%

Bush, and 8% Fiorina. Huckabee (3%), Kasich (3%), Santorum (3%), and Paul (3%) garnered the
least support among voters. With more than six months until primary election day in Pennsylvania, it
is not surprising that a sizeable number of Republicans (17%) say they are undecided.
Table 2. You may be aware that in April Pennsylvanians will hold their
2016 presidential primary. If the primary election was held today, who
would you vote for?
Percent of Vote
Carson
18
Trump
18
Bush
9
Fiorina
8
Christie
4
Rubio
4
Cruz
4
Huckabee
3
Kasich
3
Paul
3
Santorum
3
Other (volunteered
2
Undecided
17
Refused
1

Although Trump has pledged to not run as an independent if he loses the Republican nomination
contest, questions persist about the possibility of him doing so. When asked if they would vote for
Trump if he were the Republican Partys nominee for president, a majority 61% say yes, while
roughly a quarter (26%) say no. When asked if they would vote for Trump if he ran as an
independent, 61 percent say no, while roughly a quarter (26%) say yes. Pennsylvania
Republicans express a clear desire for Trump not to run as an independent.

Government Performance and Political Outsiders

Three of the top four choices for the Republican nomination are self-described political outsiders
who are not professional politicians and have not held elected office. Indeed, Pennsylvania
Republicans express a clear preference for a nominee who is a political outsider. When asked how
important it is that the Republican nominee for president be an outsider, a solid majority (57%) said
it was important (21% very important, 36% somewhat important). The preference for a political
outsider may be the result of Republicans perception that neither the Democratic President, Barack
Obama, nor the Republican-led Congress is performing well. When asked Do you approve or
disapprove of the job Barack Obama is doing as President of the United States? four out of five
(82%) Republicans say they disapprove (11% approve). Similarly, when asked how would you
rate the way Congress is doing its job? a majority (60%) of Republicans say it is doing a poor job,
33% a fair job, and 6% a good job. Zero percent (0%) of Republicans say Congress is doing an
excellent job.

Although a majority of Republican voters express a preference for a political outsider, it is unclear if
this preference will translate into votes in the primary election. When Republicans were asked
whether they were more or less likely to vote for certain types of candidates, less than one-third
(30%) said that a candidates status as a political outsider made it more likely they will vote for
him/her (see Table 3). For a plurality (45%) of voters, being a political outsider had no impact on
their decision. In fact, majorities of voters say a candidates status as governor/former governor
(52%) or senator/former senator (55%) would have no impact on the decision they will make in
April. On the question of whether having a former president in the family would impact their
decision, a solid majority (61%) of Republicans say it would have no impact. Thus Republican
voters express a desire for a nominee who is a political outsider, but majorities say they are willing to
consider a political insider, including the son of a former president, as the bearer of the partys
banner in the 2016 presidential election.
Table 3. NOT thinking about any specific candidates, I'm going to list several types of people who might run for
president. For each one, please tell me whether you are more likely to vote for that type of candidate, less likely to
vote for that type of candidate, or if it would have no impact on your decision?
More Likely (%) Less Likely (%) No Impact (%)
Dont Know/Refused (%)
Military background
62
3
33
1
Self-finances campaign
45
5
49
1
Evangelical Christian
39
11
47
3
Governor/former governor
37
9
52
2
Political outsider
30
22
45
2
Senator/former Senator
27
16
55
3
Leader of Tea Party
20
26
47
6
Woman
17
12
70
1
Person over 65 years
15
17
66
2
Former president in family
12
25
61
3
Hispanic person
9
11
78
3
African-American
9
9
81
1

Issues
The issue of immigration particularly illegal immigration has been given a great deal of attention
by many of the Republican candidates; however, for Pennsylvania Republicans the issue is of less
concern than national security and terrorism, job creation and the economy, deficit and government
spending, and health care (see Table 4). When asked to list the issues that they believe should be the
top two priorities of the federal government, half (50%) of all registered Republicans say national
security and terrorism, 45% say job creation and the economy, 36% say the deficit and government
spending, and 17% say health care. Just 16% identify immigration as an issue that should be the
federal governments first or second priority.

Table 4. Top Priorities. Now I'm going to list some issues that have been proposed for the federal government to
address. Please tell me which ONE of these items you think should be the top priority for the federal government.
And, which of these issues do you think should be the second highest priority for the federal government to
address?
First or Second
Priority (%)
First Priority (%) Second Priority (%)
National security and terrorism
50
25
25
Job creation and economy
45
25
20
Deficit and government spending
36
18
18
Health care
17
5
12
Immigration
16
5
11
Religious and moral values
13
8
5
Climate change
5
3
2
Other/none of these (volunteered)
3
1
2
All of these (volunteered)
15
9
6
Dont know/refused (volunteered)
2
1
1

Frequency Report
Interviews were completed with 483 registered Republican voters in Pennsylvania. For a sample size of 483, there is
a 95 percent probability that our survey results are within plus or minus 4.5 points (the margin of error) of the actual
population distribution for any given question. For subsamples the margin of error is larger (depending on the size of
the subsample).The data were weighted on age and gender to correct for minor discrepancies between the sample and
population. Question order was randomized whenever possible. Due to rounding, column totals may not equal 100
percent.
1. To begin, I am interested in learning your opinion of some people and groups that have been in the news. For
each person, I would like to know if your opinion is strongly favorable, somewhat favorable, somewhat
unfavorable, or strongly unfavorable. If you don't recognize the name, then you can simply tell me and we will
move on.
[RANDOMIZED]
How about Chris Christie? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable,
or strongly unfavorable?)
[IF NECESSARY READ LIST]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

13%
41%
26%
13%
3%
4%
0%

How about Mike Huckabee? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable,
or strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

17%
40%
19%
13%
5%
7%
0%

How about John Kasich? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable, or
strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

7%
20%
16%
7%
33%
18%
1%

How about Rick Santorum? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable,
or strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

16%
38%
22%
17%
4%
3%
1%

How about Ted Cruz? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable, or
strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

13%
35%
18%
8%
15%
11%
0%

How about Rand Paul? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable, or
strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

7%
31%
28%
17%
8%
9%
0%

How about Jeb Bush? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable, or
strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

14%
45%
22%
12%
1%
4%
0%

How about Carly Fiorina? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable, or
strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

25%
33%
10%
7%
16%
9%
0%

How about Marco Rubio? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable, or
strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

22%
40%
12%
5%
13%
8%
0%

How about Ben Carson? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable, or
strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

41%
29%
9%
4%
10%
7%
0%

How about Donald Trump? (Is your opinion strongly favorable, somewhat favorable, somewhat unfavorable,
or strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

20%
37%
15%
25%
0%
2%
0%

How about the Republican Party? (Is your opinion strongly favorable, somewhat favorable, somewhat
unfavorable, or strongly unfavorable?)
[IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
Strongly favorable
Somewhat favorable
Somewhat unfavorable
Strongly unfavorable
Do not recognize (volunteered)
DK
RF

38%
41%
14%
4%
0%
1%
1%

You may be aware that several Republicans are now seeking their party's nomination for President of the United
States.
2. How closely are you following the Republican primary election? Would you say you are following it very
closely, somewhat closely, not very closely, or not closely at all?
very closely
somewhat closely
not very closely
Not closely at all
DK
RF

32%
47%
14%
6%
0%
0%

3. How enthusiastic are you about the field of GOP candidates? Would you say that you are very enthusiastic,
somewhat enthusiastic, not very enthusiastic, or not enthusiastic at all?
very enthusiastic
somewhat enthusiastic
not very enthusiastic
not enthusiastic at all
DK
RF

20%
51%
22%
5%
2%
0%

4. How important is it to you that the Republican nominee for president be an outsider; that is, a person who is
not a politician and who has not held elected office? Would you say it is very important, somewhat
important, not very important, or not important at all that the Republican nominee be an outsider?
very important
somewhat important
not very important
not important at all
depends (volunteered)
DK
RF

21%
36%
26%
14%
2%
1%
0%

5. Now I'm going to list some issues that have been proposed for the federal government to address. Please tell
me which ONE of these items you think should be the top priority for the federal government.
[READ LIST]
job creation and economy
national security and terrorism
the deficit and government spending
health care
climate change
immigration
religious and moral values
other (volunteered)
all (volunteered)
none of these (volunteered)
DK
RF

25%
25%
18%
5%
3%
5%
8%
1%
9%
0%
1%
0%

6. And, which of these issues do you think should be the second highest priority for the federal government to
address?
[IF NECESSARY READ LIST]
job creation and economy
national security and terrorism
the deficit and government spending
health care
climate change
immigration
religious and moral values
other (volunteered)
all (volunteered)
none of these (volunteered)
DK
RF

20%
25%
18%
12%
2%
11%
5%
2%
6%
1%
1%
0%

7. You may be aware that in April Pennsylvanians will hold their 2016 presidential primary. If the primary
election was held today, who would you vote for?
[READ LIST IF NECESSARY]
Chris Christie
Mike Huckabee
John Kasich
Rick Santorum
Ted Cruz
Rand Paul
Jeb Bush
Carly Fiorina
Marco Rubio
Ben Carson
Donald Trump
other (volunteered)
DK
RF

4%
3%
3%
3%
4%
3%
9%
8%
4%
18%
18%
2%
17%
1%

8. Now I'd like you to think about politics in Washington, DC.

Obama is doing as President of the United States?
approve
disapprove
depends (volunteered)
DK
RF

Do you approve or disapprove of the job Barack

11%
82%
6%
1%
1%

9. Generally speaking, how would you rate the way Congress is doing its job? Would you say Congress is doing
and excellent job, good job, fair job, or poor job?
excellent job
good job
fair job
poor job
depends (volunteered)
DK
RF

0%
6%
33%
60%
1%
0%
0%

10. If it turns out that Donald Trump is the Republican Party's nominee for President of the United States, would
you consider voting for him in the general election?
yes
no
depends (volunteered)
DK
RF

61%
26%
10%
1%
1%

11. If it turns out that Donald Trump is not the Republican Party's nominee for President of the United States, but
he runs as independent, would you consider voting for him the general election?
yes
no
depends (volunteered)
DK
RF

26%
61%
10%
2%
1%

12. NOT thinking about any specific candidates, I'm going to list several types of people who might run for
president. For each one, please tell me whether you are more likely to vote for that type of candidate, less
likely to vote for that type of candidate, or if it would have no impact on your decision?
An African-American [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

9%
9%
81%
1%
0%

A woman [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]

more likely
less likely
no impact
DK
RF

17%
12%
70%
1%
0%

Someone with a military background [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

62%
3%
33%
1%
0%

A Hispanic person [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]

more likely
less likely
no impact
DK
RF

9%
11%
78%
2%
1%

A governor or former governor [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

37%
9%
52%
2%
0%

A Senator or former Senator [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

27%
16%
55%
3%
0%

A person who has a former president in their family [IF NECESSARY READ ANSWER OPTIONS 1-4
BELOW]
more likely
less likely
no impact
DK
RF

12%
25%
61%
2%
1%

A person over the age of 65 [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

15%
17%
66%
2%
0%

An Evangelical Christian [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]

more likely
less likely
no impact
DK
RF

39%
11%
47%
2%
1%

A leader of the Tea Party Movement [IF NECESSARY READ ANSWER OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

20%
26%
47%
6%
0%

A person who is not a politician and has not held elected office [IF NECESSARY READ ANSWER
OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

30%
22%
45%
2%
0%

Someone who pays for their campaign using only their own money [IF NECESSARY READ ANSWER
OPTIONS 1-4 BELOW]
more likely
less likely
no impact
DK
RF

45%
5%
49%
1%
0%

Our last few questions are used to ensure that our sample for this survey reflected the population as a whole.
Again, all information will be kept confidential.
13. Generally speaking, would you consider yourself to be a liberal, a conservative, a moderate, or have you not
thought much about this?
liberal
conservative
moderate
not thought about
DK
RF

4%
55%
26%
11%
3%
1%

14. Age
18-29
30-39
40-49
50-69
70 and over

11%
12%
16%
41%
19%

15. What is the highest level of education you completed?

less than high school
high school
some college
2 year degree
4 year degree
graduate degree
DK
RF

1%
25%
14%
12%
32%
16%
0%
1%

16. What is your race?

White/Caucasian
Black/African-American
Latino/Hispanic
Other
DK
RF

96%
1%
1%
1%
0%
2%

17. If you add together the yearly incomes, before taxes, of all the members of your household for the past year,
would the total be...
[READ ALL CATEGORIES]
less than $30,000
$30,000 to $60,000
$60,000 to $90,000
$90,000 to $120,000
over $120,000
DK
RF

11%
24%
18%
15%
19%
2%
12%

[DO NOT ASK]

18. Gender
male
female

50%
50%

Methodology
This report summarizes the results of a survey of registered voters in Pennsylvania, which was
conducted between Monday, Sept. 21, and Thursday, Oct. 1, 2015. During the 11-day field period
interviewers called weekday evenings between the hours of 6 and 9 PM and between 11 AM and 6
PM on weekends. For each working phone number, interviewers made no fewer than six attempts to
contact individuals selected to participate in the study. Calls were initiated by CATI software or
manually dialed and relied on a list of randomly selected registered voters Pennsylvania obtained
from L2.
A total of 483 individuals were interviewed. For a sample size of 483, there is a 95 percent
probability that the results are within plus or minus 4.5 points (the margin of error) of the actual
population distribution for any given question. For subsamples, the margin of error is higher
(depending on the size of the subsample). Aside from sampling error, there are several factors that
prevent the results obtained through a probability sample from being a perfect representation of the
results that would be obtained if the entire population were interviewed. This non-sampling error
may be caused by of a variety of factors including, but not limited to, response rate and question
order. In this survey, a variety of techniques were employed to reduce common sources of
non-sampling error.
Response Rate
Calculating a response rate for a particular study involves considering a number of variables (see
http://www.aapor.org/Response_Rates_An_Overview.htm); but, simply stated, it refers to the
percentage of individuals in a sample who, when contacted, elect to participate in a study by
responding to an interviewers questions. In recent years, researchers have documented a sharp
decline in response rates. Today, a typical study that relies on telephone interviews can expect a
response rate of between 20 and 30%. Although it is unclear if, or to what extent, response rate is a
source of non-sampling error, most polls strive to maximize response rate by making multiple
attempts to contact individuals and taking steps to secure their cooperation once they have been

reached. In this way, our study of registered voters in Pennsylvania is no different than most polls:
No fewer than six attempts were made to contact hard-to-reach individuals. These attempts occurred
during weekday evenings and on Saturday afternoons. To ensure a high rate of cooperation,
interviewers received training on conversion techniques that are consistent with research ethics as
identified by the Mercyhurst University Institutional Review Board.
Questions
This report contains the questions as worded on the questionnaire and in the order in which they were
asked. Some of the questions include bracketed information, which is, in every case, an instruction to
the programmer or interviewer. Whenever possible, question order was randomized to ensure that
respondents did not receive a set order of response options, which allowed response set bias to be
minimized. For structured (close-ended) questions, interviewers were trained to probe for clarity
when respondents answers were not identical to the predefined response options. For unstructured
(open-ended) questions, interviewers were trained to record verbatim responses whenever possible.
In cases where a respondent asked that a question or response option be repeated, interviewers were
careful to re-read the entire question or all response options.
Data
Data collected during this study was prepared for analysis by director and associate director of
Mercyhurst Center for Applied Politics. Data preparation included, but was not limited to, removing
partial interviews (respondent-terminated interviews) from the dataset. To maximize the accuracy of
our results and correct for discrepancies between our sample and the population, the data was
weighted on age and gender. Simply stated, weighting is when data collected from survey
respondents is adjusted to represent the population from which the sample was drawn.

Mercyhurst Center
for Applied Politics
The Mercyhurst Center for Applied Politics (MCAP) began operations in July 2010. Inspired by the
mission of Mercyhurst University and guided by the universitys core values, the center promotes
reasoned discourse about problems facing communities, states and nations. It accomplishes this
objective by providing elected officials, government agencies, news organizations and nonprofits
with accurate and unbiased assessments of public opinion; and by offering a nonpartisan forum for
public debates and roundtable discussions that address pressing public problems.
The centerpiece of MCAP is the state-of-the-art computer-assisted telephone interviewing (CATI)
facility. The facility, which is located in the Center for Academic Engagement, is comprised of 31
interviewer stations and staffed by well-trained research associates. The specialized computer
software used to conduct telephone interviews generates random telephone numbers in a predefined
geographic area or dials from a list, and allows research associates to accurately complete even the
most complex interviews.
The center also has the ability to design and administer online surveys. This method of interviewing
is ideal for organizations that have relatively up-to-date email addresses for their members. The
software used by MCAP allows a researcher to administer a survey - whether short and simple or
long and complex to an unlimited number of email addresses. In addition, a researcher has the

ability to monitor response rates and send out reminders, thereby ensuring that the study produces
high quality results.
As the northwestern Pennsylvanias only CATI facility whose primary purpose is to regularly and
accurately gauge public opinion, the MCAP is an invaluable resource for community leaders. Each
year the center conducts polls on issues of local, state and national interest. The results of these
studies are made available to the public via the universitys webpage (polisci.mercyhurst.edu/mcap).
In addition to its annual polls, the center offers its services to private parties, nonprofits, news
organizations and government agencies for minimal cost.
Please direct questions about the center to Dr. Joseph M. Morris, Director, Mercyhurst Center for
Applied Politics, Mercyhurst University, 501 E. 38th Street, Erie, PA, 16546, (814) 824-2154,
jmorris@mercyhurst.edu.
The Mercyhurst Center for Applied Politics was established with a generous gift from Erie
Insurance.