Sree Sastha Institute of Engineering and Technology, Chennai 123.

Department of Business Administration

I MBA / I Semester
Academic Year: 2014-15
Cycle Test I
Set-A
BA7103 ECONOMIC ANALYSIS FOR BUSINESS
Time: 8.00 am to 10.00 am
Maximum: 100 Marks

PART A(10*2 marks = 20 Marks)

Answer all the Questions

1.
2.
3.
4.
5.
6.
7.
8.
9.
10.

Unit-I
Define Economics
What is micro and macroeconomics?
What is Positive Economics?
What is Normative Economics?
What is Laissez faire economy?
State Law of Demand.
What is Demand curve?
Define Demand.
What is Elasticity of demand?
What do you mean by consumer equilibrium?

PART B (5*16 marks = 80 Marks)

Answer any FIVE of the Following Questions (Answer 2 questions each in unit I & II. 5th question
may be answered from any one of the remaining questions either in Unit-I or Unit-II)
1.
2.
3.
4.
5.
6.
7.
8.

Explain the fundamental problem of economics.

Explain the role government in detail.
Explain PPF in detail.
Elucidate the externalities.
Elucidate the factors determining market demand
How elasticity of supply is important in decision making in business.
Explain returns to scale and its types. What are the uses of returns to scale?
How does the cost related to the consumer behaviour?

BA 7054

Sree Sastha Institute of Engineering and Technology, Chennai 123.

Department of Business Administration
I MBA / I Semester
Academic Year: 2014-15
Cycle Test I
Set-A
BA7103 ECONOMIC ANALYSIS FOR BUSINESS
Time: 8.00 am to 10.00 am
Maximum: 100 Marks

PART A(10*2 marks = 20 Marks)

Answer all the Questions
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.

Define Economics.
Differentiate Micro and Macroeconomics.
What is PPF?
Define Risk.
Define Command economy.
What is supply?
Law of Supply..
Market Equilibrium..
Veblen Effect.
Giffen paradox.

PART B (5*16 marks = 80 Marks)

Answer any FIVE of the Following Questions (Answer 2 questions each in unit I & II. 5th question
may be answered from any one of the remaining questions either in Unit-I or Unit-II)
11.
12.
13.
14.
15.
16.
17.
18.

Explain the fundamental problem of economics.

Explain the role government in detail.
Explain PPF in detail.
Elucidate the externalities.
Explain the determinants of demand and supply.
Explain the concept of Function, Schedule, Curves & Law, related to demand & supply.
Explain the Market equilibrium & also types of demand.
Explain how elasticity of demand analysis is useful for business decision

Answer Key
Set B
Part A

BA 7054

1.

Define Logistics.

2.

Movement of goods from one place to another

Differentiate Logistics and Supply chain.

3.

What is outsourcing?
Sourcing is the entire set of business processes required to purchase goods and services

4.

Describe 3PL
3 PL of third-party logistics is simply the use of an outside company to perform all or most of the
firms materials management and product distribution functions.
3 PL relationships are typically more complex than traditional logistics supplier relationships: they are

5.

6.
7.

true strategic alliances

Define strategy.

What is supply chain network design?

Design of the SC Process from procurement to delivery.
Pareto Concept.
a.
It is method of classifying items, events or activities according to the relative importance.
b.
A Pareto Diagram is a diagnostic tool commonly used for separating the vital few causes the
account for a dominant share of quality loss.
c.
It is otherwise called as 80/20 rule or ABC analysis .It means only 20%of defects amounts to

8.

80% of its effects.

Use of LIS.

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9.

Framework of IT in SCM.

10. What is uncertainty?

Unpredictable process, demand or project
May or may not occur
Part B
11. Explain Supply chain process.

12. Make vs Buy approach.

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13. Supply chain strategy is a vital management tool - Comment.

14. Describe in detail the drivers of Supply chain.

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15. Decision under risk, uncertainty and decision tree.

16. Explain the role of IT in SCM.

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17. Explain the various distribution networks in detail.

18. Explain any ERP software of your choice.

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