Redefine Access for Better

Connected Experience
Jack Zhu
Senior Manager, Huawei

Time Change: from Fixed Time to Anytime

6:00

9:00

12:00

15:00

18:00

21:00

24:00

6:00

@Stationary
(hour)

@Move
(hour)

20~22

2~4

19~21

3~5

19~21

3~5

Office

House

Student
@Stationary:
@Home

@Office

@Public

@Move

@Home+@Office+@Public

Need Broadband at anytime, most still in stationary

HUAWEI TECHNOLOGIES CO., LTD.

Page 2

Space Change: from Desk to Everywhere

WiFi AP

Fiber
WiFi
Smart ONT

Copper

End User

Coax

LTE

LTE

User no longer limit by the broadband location or desk, need access in everywhere
HUAWEI TECHNOLOGIES CO., LTD.

Page 3

Experience Focus, Devices Adapt to Human

Stephen Andersons Hierarchy of Experience
Based on Maslow's Hierarchy of Needs

Meaningful
Pleasurable

Now & future

Devices adapt to human,

Bandwidth

better experience

Convenient
Easy to Learn

Past

Reliable

Human adapt to
device, basic services

Functional

Bandwidth

Devices need adapt to human, not human adapt to device

HUAWEI TECHNOLOGIES CO., LTD.

Page 4

4KTV will Change the Game

2160

4K TV

1080
576
480

4K

4kTV

HDTV

HDTV

SDTV

Challenges from OTT and 4k video

Bandwidth: 50100Mbps
2

User number
Source: Informa & AKAMAI

4KTV Drives higher bandwidth and

less convergence ratio
Broadcast TV need migrate to IPTV
MSO need DOCSIS3.1 and split the
node (D-CCAP)

4KTV

HDTV

2020

2013
1

256Kbps

2Mbps

1 Bandwidth: 10M
4Mbps

20Mbps

HUAWEI TECHNOLOGIES CO., LTD.

50Mbps

3 Bandwidth: 1G
100Mbps

1Gbps

Bandwidth

Page 5

Mobiles Need FBB for Full Services and LTE Backhaul

User Traffic

Users prefer full service package

Wifi

3G/LTE

71%

29%

Mobile

Data

FTTH

Pico

Micro

FTTB
Micro

FTTO

Pico

CO

Landline

TV

Macro

Micro

FTTO

FTTW

HDTV

U2BB@Heterogeneous access

Macro

WiFi

100M

FTTO

FTTD
Micro
Femto
WiFi
FTTW

Mobile operators need build fixed broadband to provide full services

FTTx network can also cover LTE backhaul & business Ethernet
HUAWEI TECHNOLOGIES CO., LTD.

Page 6

Access Trend: Faster, Wider, Smarter

Faster Broadband

Wider Coverage

Smarter Connection

Improve bandwidth with

Cover unconnected,

Smart home, new services,

innovative technologies

from residential to business

improve user experience

4M

8M

40M 80M

@Home
Any
Media

Fiber, copper, coax,

Cat 5, Wifi, etc.

HUAWEI TECHNOLOGIES CO., LTD.

@Move
Any
Scenario

Home, moving, rural,

area, enterprise, etc.

@Office
Multiservice

Triple Play, digital

services

Page 7

1G

Ultrafast
Broadband

100Mbps to 1Gbps

FTTH

least 30Mbps

50M

FTTC

Superfast
Broadband

Vectoring

Suburb or rural area, at

Basic
Broadband

ADSL/VDSL2+

D-CCAP

FTTB
FTTDp

10G PON

100M

Fiber: GPON, 10G PON, 40G TWDM PON

Copper: VDSL2, Vectoring, G.fast, 5GBB

Coax: DOCSIS3.0, DOCSIS3.1

HUAWEI TECHNOLOGIES CO., LTD.

10M
4M

EPON/GPON

30M

DOCSIS 3.1

High value customers, from

10G

DOCSIS 3.0

Downstream

TW DM PON

Heterogeneous Access

G.fast

Upstream

5GBB

Faster: Improve Bandwidth with Innovative Technologies

Page 8

Wider: Cover Unconnected, Connect more Devices

Operator Invest

Urban: 65%

Small town

Village

HUAWEI TECHNOLOGIES CO., LTD.

Need fund

1.1 Billion Unconnected Households

Rural: Very Rural:

25%
10%

Island

100 Billion Connected Devices (2025)

Page 9

Smarter: from Web Gateway to Smart Home

Internet

Triple Play

Web

Triple-play

Modem

Smart Home
Cloud

HGW

Smart
Gateway

STB

Data

Voice + data + TV

Digital life

Connect more electronics through Wifi, Zigbee, or bluetooth

Open platform to support new services from cloud
HUAWEI TECHNOLOGIES CO., LTD.

Page 10

Besides Bandwidth, more Factors for User Experience

User Experience

WiFi Coverage
OTT Flow
Response speed
Upstream BW

ADSL2+
20M

G.Fast
1G

Vectoring
100M

VDSL2
50M

HSI

4M

SDTV

8M

HDTV

40M

Video
download

4KTV

100M

Besides bandwidth, need think about Wifi, OTT flow, response time, upstream, etc.

HUAWEI TECHNOLOGIES CO., LTD.

Downstream BW

Mobile assistant

Tencent Game

Page 11

Redefine Access: from Last Mile to User Experience

Redefine access: Last mile -> User Experience Focus

Operator
CO

Duct & site

Access cable

BT Sport has helped drive broadband

take-up and slow line loss. We need to
strengthen our customer service to
provide a consistent customer
experience.
-BT annual report

User
Home network

Access offers will remain the main

revenue stream for operator, Orange

Wall

need to design consistent offers in this

multi-sided business environments by
combining access and enablers.

WiFi

User

WiFi, Zigbee, Bluetooth

OLT
Cabinet & DSLAM

Smart Gateway

ODF

Network-centric to User-centric : Design user-centric operation mode

Bandwidth-focus to Experience-focus : Customer pay for experience instead of Bandwidth
Pipe-focus to Service-focus : Combine pipe with service is the only way to maximum value

HUAWEI TECHNOLOGIES CO., LTD.

Page 12

Revenue

Redefine Access: User Experience Focus

2 Access +

3 Access + DSP

Digital Service Provider

Experience Operation

Voice Broadband

1 Access

Bandwidth Operation

Penetration

Always connected

Better coverage

Improve Experience
Experience

@Home

Wifi
OTT
QoS

@Work

Up BW
Down BW

@Move
Gateway

HUAWEI TECHNOLOGIES CO., LTD.

Page 13

SingleFAN3.0: Better Connected Experience

Home
Access On-demand
Zigbee

Virtual network wholesale

Centralized management

Fiber

Network cloud

ISP 1

FTTH
Copper

Office

WiFi

Coax
Cat 5

FTTD
FTTC/B

iODN / ODN OLT

ISP 2

Service cloud

D-CCAP

Bluetooth

ISP 3

Move

SingleFAN1.0

SingleFAN2.0

SingleFAN3.0

Copper-fiber
platform

Heterogeneous
Access

Better Connected
Experience

Faster Broadband

Wider Coverage

Smarter Connection

Faster access speed

Faster time to market
Faster return on investment

From city to rural area

Residential to business
Wider WiFi connections

SDN oriented network

Quick services delivery
Smart home

HUAWEI TECHNOLOGIES CO., LTD.

Page 14

Thank You