The Current

April 2010
The New Rules of Marketing and PR
by Bruce Lewis, Lewis & Summers PR
Chamber Media Relations Manager
Twitter.com/MendoFunGuy, Facebook.com/BruceLewis, http://www.prwebsite.com

“Social networking” continues to spread like a virus. Blogging, “Facebook”ing, “Tweet”ing,

“MySpace”ing, “Digg”ing, and “Social City”ing, “Flickr”ing are like an unshakable flu bug -- with
us 24/7.
How can this virus — as in “viral marketing” — be spread to generate contributions for your non-
profit, tourists for your region or customers for your products and services?
Remember the ghostly voice in the movie Field of Dreams: “Build it and they will come?”
That’s the thrust of David Meerman Scott’s
2nd edition (2010) of the New Rules of Mar-
keting and PR. His book and blog are filled
examples of how this phenomenon works
What Exactly Do You “build” to Make Them
Come?
Meerman-Scott’s answer:
• Create a website, blog and social network-
ing sites loaded with rich, linked content
(press releases, education material, photos,
podcasts, video) that helps your visitors/cus-
tomers/donors solve a problem.
• Promote your site through social network-
ing (tell your friends and colleagues)
• If your website visitors get useful informa-
tion from your site, then they will return of-
ten and you can nudge them into the sales/
donor cycle. Ambassadors Vicky Watts & Jamie Peters assist David
• No blatant commercials necessary (al- Foucheaux & Doug Moody of North Coast Brewing, with the
though traditional radio and print media can Ribbon Cutting for the new Brewery Store. Also on hand
were, Board Chair Sam Kraynek of Thanksgiving Coffee,
help drive the process).
and Ambassadors Ray Alarcon & Marilyn Wagner.
A Media Relations Case in Point
The days of flying a CEO across country or
going to a trade show at a cost of thousands of dollars to promote a cause – like I did five years
ago for a global technology trade association – have gone the way of the dinosaur in this New
Media Era. They are expensive and generate a low return on investment. Now, I follow the editors
on Facebook or Twitter, comment on their blogs and they find me, my story ideas and my press
releases.
Remember: fill your website with rich (useful) content, invite people to your site
through social networking and they will come. The New Rules of Marketing and PR have changed
promotion forever and the virus is spreading.
From the Desk of...Debra De Graw, CEO Page 2 • April 2010

I
n an effort to help inspire a positive message during difficult economic times, the Mendocino
Coast Chamber of Commerce is partnering with the City of Fort Bragg and Fort Bragg Pro-
motion Committee, the West Company, the Mendocino Coast Economic Outlook Committee,
Mendo Lake Credit Union and Sport Chrysler Jeep Dodge in presenting the 3/50 project. Founder
and speaker Cinda Baxter, has just committed to a Northern California speaking tour and will be
coming to Fort Bragg in June.
Baxter is a retail consultant and professional speaker (Always Upward) whose mission is to
strengthen independent brick and mortar businesses. Having spent fourteen years as a success-
ful retail store owner, she “gets it” from the inside out, and feels an obligation to pay forward the
hard earned knowledge and expertise that brought her to where she is today.
The economic downturn has many community leaders and business people working to educate
consumers on the need to support small businesses. Community leaders are working on shop local
campaigns in order to avoid boarded-up shops on Main Street America. However, the concern by
some is that buy-local campaigns provide only a short-term boost and the goal is to have a lasting
impact on revenues.
Others say that until shops in small rural ar-
eas, such as our coast, have consistent store
hours and make it more convenient for the
consumer, shopping lo- cal will be a hard sell.
Some understand that the small shops can’t com-
pete on price with the big box stores, so they
expect that service will win them over. Those con-
sumers that want to support local retailers need to
know that their dollars are truly appreciated lo-
cally. Our retailers can rarely compete with internet
shopping on price, and big box stores in Sonoma
County continue to lure locals away.
Consumers also complain Programs Manager Amy Luce, with CEO Debra De that customer service
is sorely lacking in our retail Graw and Ambassador Diana Scholl waiting for the stores. The feeling is
that the store clerk is just Fort Bragg Whale Festival Chowder Tasting to begin. collecting a paycheck
and doesn’t have the vested interest in going above
and beyond to close the sale. Good customer service is vital to the survival of our retail stores.
As our economy continues to lag and the media continues to add to the negativ-
ity many of us are feeling and seeing, the 3/50 Project is a positive message for communi-
ties all across the country. Major media outlets such as The Wall Street Journal, Women En-
trepreuner.com, CNN, Forbes.com and so many others have covered Baxter’s message.
Consumer Reports wrote this: “The concept has spread to communities nationwide, and its
premise is simple: First, choose three local independent brick-and-mortar businesses—clothing
shops, food stores and restaurants, and for the home, independent appliance retailers, hard-
ware stores, and garden centers—that you find essential and want to keep from going under
during the recession. During tight times like these, independent retailers suffer since bud-
get-minded consumers are more inclined to shop at chain stores and big-box behemoths.”
“Then spend $50 or more among those places each month. If enough people in a town make the
pledge, the theory goes, the pooled-together funds will prop up mom-and-pop enterprises and
help sustain local business districts.”
For more information on the 3/50 project go http://www.the350project.net.
HomeMade Publications… We get the word out.
• Mendocino Travelers Guide
• Mendocino Real Estate Guide
• www.MendocinoGuide.com
Erina Reeves • 937-3565 • sales@mendocinoguide.com
Calendar of Events Page 3 • April 2010
Ongoing Room Mendocino Coast District Hospital 961-
4670 www.mcdh.org
Mendocino Art Center’s Exhibits: Figure
Drawing & Painting Across Ireland Iyengar Style Yoga at MCDH
Over 20 members of the Mendocino Figure No previous experience needed, this class led
Drawing Collective show their work at their by Maria Teresa Alvarez PTA,CYT needs for
7th Biennial Exhibit, and father and daughter, you to wear loose comfortable clothes. we do
John and Jacquelyn Hewitt, exhibit their water- yoga barefoot. Please bring a sticky mat, a
color and oil pastels paintings blanket and an emp-
in “Painting Across Ireland.” ty stomach. For more
45200 Little Lake Street at Kas- information call the
ten Street, Mendocino 707- number listed. Red-
937-5818 or 800-653-3328 woods Room, Men-
docino Coast District
Mendocino Coast Botani- Hospital 961-4670
cal Garden Staff Led Garden
Tours Yoga for Haiti
Join staff lead garden tours Details: Morning yoga
the first Monday of the month classes are now of-
for an informative walk fered Monday in the
through the Gardens! Some- Abalone Room at Lit-
times its Rhododendrons, tle River Inn from 8 to
sometimes birds, sometimes 9:15 a.m. The cost is
mushrooms, always fascinat- $10 per session, and
ing and free w/ admission. Hugh Connolly of The Coast and Ambassador Ray all proceeds go to the
Mendocino Coast Botanical Gar- Alarcon at the North Coast Brewing Ribbon Cutting. children of Haiti. In-
den, 18220 N. Hwy 1, Fort Bragg structor Lynne Butler
teaches specific yoga
Tai Ji at MCDH techniques of breath, posture and movement.
Theresa Kirke is currently offering Cheng Man 707-937-1215
Ch’ing Yang style short Form. She uses the
principles in her teaching of Tai Ji as an in- MTC Presents Ira Levin’s “Deathtrap”
ternal martial art, a medicine and a means Directed by Bob Cohen. Begin the 2010
of exercise and self development.This is of- Season with a classic suspense-thriller
fered each week on Mondays and Wednes- 45200 Little Lake Street 937-4477 www.
days. Neva Cannon Room & PT Gymnasium mendocinotheatre.org
Mendocino Coast District Hospital 961-4670
www.mcdh.org Popular Cooking Class Series at Albion
River Inn
Sun Style Tai Chi at MCDH Albion River Inn’s popular Cooking Class Se-
Brenda Ross, PTA is leading this class on Tues- ries is welcomed back with 6 classes to de-
days and Thursdays from January 19 to March light you. Relax in our comfortable Ocean
30. Sun style tai Chi can improve health and View Restaurant while the chef rustles up a
quality of life. It is slow gentle and provides delectable 6-course lunch right before your
a safe and effective way to improve muscular eyes. Taste dishes in progress, sip a cocktail,
strength, flexibility and fitness, balance and rec- enjoy lunch with wine, and take home a set of
reation. It is especially effective for people with recipes. $80 per person. Wild Mushroom Cui-
Arthritis and physical limitations Neva Cannon

Peters Painting
Rates for Chamber Members
Commercial or Residential
Ask for Lloyd Peters
(707) 513-6276
CA Lic# 882523

www.MendocinoCoast.com • chamber@mcn.org • 707.961.6300

Calendar of Events Page 4 • April 2010

sine, November 10; Bistro Cuisine, January 12; ers for crafts and an Easter egg hunt! Campers
Italian Cuisine, February 9; Southwest, March will decorate Easter bags, crafts and cookies
9; Mediterranean Cuisine, April 13; Coastal and can also get their faces painted. Then join
Cuisine, May 11. email pat@albioriverinn.com the dash as the Easter egg hunt begins! Limit
937-1919 or 1-800-479-7944 of 35 campers per session. This event supports
the Friends of Mendocino Coast Animal Shelter.
April 1 Call 707-937-5942 for reservations. This event
Winter Workshops at Dirt Cheap will sell out, so please call early. Abalone Hall,
Sakina Bush, Noyo Food Forest. Presenting Little River Inn 937-5942
a composting workshop. 17975 N. Highway EASTER CARNIVAL
One, Fort Bragg 964-4211 Emerald Dolphin Mini Golf’s annual Easter Car-
www.dirtcheapgardensupply.com nival & Egg Hunt. Free admission. Kid’s golf free
April 1, 8 with adult ticket, Fun Carnival Games- tickets
available to win great prizes from noon-3:30,
Getting Organized Now! Workshop Super fun Egg Olympics from 3:30- 4pm and
Discover opportunities for then all kids under 12-
improved sense of control, bring your basket for the
relaxation, focus, inspiration, egg hunt at 4 sharp! Be
and getting things done. early! Delicious food and
Based on David Allen’s getting a great time to be had by
things done- the art of stress- all. ALL ages welcome!
free productivity, experience 1211 South Main Street,
the joy of being organized, Fort Bragg 964-6699
and release the heaviness www.emeralddolphin.
of clutter. The workshop will com
be led by Rev. Gail Johnson.
Gail has a degree in Organi- April 4
zational Behavior from the Easter Brunch
University of San Francisco Make your reservations
with a special interest in how now for the family fa-
people make changes in their vorite Easter brunch,
life. The Workshops will be Chef Nicholas Petti of Mendo Bistro serving up his “Once complete with treats and
$75/person or $130/2. Prior a Year Chowder” for the Fort Bragg Whale Festival a visit from the Easter
participants can review for Bunny. Little River Inn
1/2 off. Workshop includes a workbook present- Restaurant 937-5942
ed by Gail. Call Rev. Gail Johnson to register.
Hill House Chapel 10701 Palette Dr. Mendocino, Easter at the MacCallum House Inn & Restraunt
CA 964-6855 Please join us on the MacCallum House lawn for
an Easter egg hunt. Bring a basket to hunt for
April 2-3 both real and plastic eggs. One golden egg will
Hit and Run Theater April Fools’ Improv Shows hold a gift certificate for breakfast for two! The
Join local Hit and Runners Steve Antler, Jill fun starts at 12:00p.m. sharp, so don’t be late,
Jahelka, Doug Nunn, Kathy O’Grady, Chris- or you may just miss out on that golden egg. ;)
tine Samas, Dan Sullivan, and Steve Weingar- The MacCallum House Inn & Restraunt 937-0289
ten, and musical accompanist Laura Derry in Free Easter Community Dinner
April Fool’s Weekend Shows two evenings of Come and celebrate Easter with us at First
improvised fun, games, and stories. Bistro Presbyterian with a traditional Easter meal.The
fare and libations. The evening will be filled meal starts at 4:00pm. 267 South Sanderson
with improvised skits, scenes, stories and Way Fort Bragg 964-2316
songs. Hill House of Mendocino 937-1732
www.mendocinostories.com April 9-25
April 3 Disney’s ALICE IN WONDERLAND, Jr.
The Gloriana Musical Theatre Young Perform-
Bunny Camp ers present Disney’s “Alice in Wonderland, Jr.”
This event is so popular, we’ve scheduled two for three weekends, April 9 – 25. Fridays/Sat-
sessions: 11:00 a.m. to 12:30 p.m. and 1:00 urdays at 7:30pm and Sundays at 3pm. Join
p.m. to 2:30 p.m. $10 per camper. For children Alice’s adventures in Wonderland as she chas-
ages 3 – 7. The Easter Bunny welcomes camp- es the White Rabbit, races the Dodo Bird, gets
Calendar of Events Page 5 • April 2010

tied up with the Tweedles, raps with a bubble- Symphony Of The Redwoods Spring Concert
blowing Caterpillar, and beats the Queen of Brahms, Variations on a theme of Haydn, op.
Hearts at her own game! Features the classic 56a, Horn Concertos: Rota, Castel del Monte;
Disney songs “I’m Late,” and “The Un-birthday Mozart, Horn Concerto No 4 in Eb Major, K.495;
Song.” Tickets: $17 General, $8 youth 12 & Beethoven, Symphony No 5 in C Minor, op. 67,
under. Advance tickets: Harvest Market and Cotton Auditorium, Fort Bragg CA 964-0898
Tangents in Fort Bragg, Out of This World in www.symphonyoftheredwoods.org
Mendocino, online at www.
gloriana.org More informa- April 12
tion: www.gloriana.org and Reiki Classes I, II, III –
707 964-SHOW. Eagles Master
Hall Theatre 210 N. Corry at Reiki is an ancient healing
Alder, Fort Bragg, CA 964- art discovered in Japan in
SHOW www.gloriana.org the late 1800s. Reiki means
April 9 “universal life force” in Jap-
anese. Reiki enables indi-
Pura Vida CD Release viduals to transmit a peace-
Party ful, loving energy through
Mendocino Stories & Mu- their hands to themselves
sic Series presents salsa and others. Reiki’s gentle
band PURA VIDA on Friday, yet powerful energy brings
April 9 at 7:30PM. PURA harmony and balance to
VIDA (PURE LIFE!) is Men- The line of hungry chowder tasters at the Mendocino body, mind and spirit.
docino County’s original Whale Festival. Rates for REIKI I, II, III are
Latin inspired dance band. $300, and certificates will
It’s a CD release party for be rewarded. For REIKI III
their new CD, HORIZONTE at the Hill House only $150, and you must provide your certifi-
of Mendocino. Come help us celebrate at the cates earned for REIKI I & II to register. REIKI
Hill House on Friday, April 9. Doors open at classes are lead by Master Teacher Patricia Marie
6:30PM, live music at 7:30PM. Bistro menu Pryor, CHT. To register call Patricia by April 5th.
and libations available. This is an all ages Hill House of Mendocino, CA Home: 707-964-
event! 937-1732 www.mendocinostories.com 3438 Cell: 707-813-7712
April 10 April 17
The Blushin’ Roulettes Arts for the Parks
Mendocino Stories & Music Series is proud to Arts Show and Auction A celebratory Art Show and
announce the return of “The Blushin’ Roulettes Indoor Picnic in the Parks and Auctions Pentecost
and their Fine Friends” on the evening of April 10. Hall. Fort Bragg 937-4700 www.mendoparks.org
Music starts at 7:30PM in the Garden Room of
the Mendocino Hotel. Doors open at 6:30 PM for Rummage & Food Sale
bistro menu and libations. Come early for best Call Dolly Guista at 964-4971 or Jose Or-
seating. Sliding scale $10-15. 707-937-1732 nelas at 964-4971 to drop off your donations
www.mendocinostories.com Portuguese Hall Fort Bragg 964-4971 or 964-0485

April 10-11 Ceago Earth Day Winemaker Dinner

This winemaker dinner features CEAGO Wine-

North Coast Plumbing, Barbara D. Clark

Heating, & Sheet Metal INC. Broker / Owner

Residential - Commercial
Fort Bragg Realty
Over 150 Years Combined Experience 809 N. Main St.
Fort Bragg, California 95437
161 N. Main St., Fort Bragg, CA 95437 Business (707) 961-1111
Fax (707) 964-3402
(707) 964-2783 ~ (707) 964-4127 Website c21fortbraggrealty.com
www.northcoastplumbing.com E-Mail bclark@mcn.org
Contractors License #375855 Each Office is Independently Owned And Operated Office
2004

www.MendocinoCoast.com • chamber@mcn.org • 707.961.6300

Calendar of Events Page 6 • April 2010

maker Jim Fetzer, and food by Executive Chef Opus Chamber Music Concert April 25, 2010,
Drew Ison. The event starts with a reception 3pm, Preston Hall, Mendocino Octet of the
with passed hors d’oeuvres. The Hotel is offer- Redwoods: Clarinet Eric Van Dyke Horn Paul
ing a room and dinner package: one night in Hadley Bassoon Ann Hubbard Violin Marcia
a Deluxe Garden room and Winemaker Dinner Lotter Violin Joselyn Bartlett Viola Paula Mulli-
for two for $299 (includes tax and gratuities). gan Cello Tony Miksak Bass Burton Segall Fea-
Mendocino Hotel Victorian Dining Room turing: Franz Schubert Octet , other works:
800-548-0513 TBA Tickets $17 Tickets are available online
@ symphonyoftheredwoods.org, and locally at
April 22-25, 29-30 Harvest Market & Tangents in Fort Bragg, Out
MTC Presents Joanna McClelland Glass’s “Trying” of This World & Sea Cottage Realty in Mendo-
Directed by Sandra Hawthorn 45200 Little Lake cino, and at the door. For information call 964-
Street, Mendocino 937-4477 0898. www.symphonyoftheredwoods.org
www.mendocinotheatre.org April 28
April 24 A RED CARPET AFFAIR
Earth Day: Be the Change A fund raiser for the Mendocino Theatre Com-
We are proud to present our fourth annual Earth pany sponsored by Matt Rowland Events, and
Day Festival in celebration of the 40th anniversa- Greenwood Ridge Vineyards; hosted by Mendo
ry of Earth Day. “Earth Day 2010: Be the Change” Bistro. $75 per person includes 3 course dinner,
will feature live entertainment by The Dirt Floor hord d’ouevres with a live auction, raffles and
Band, The Polinators, DJ Facilitator 1, youth a wheel of fortune. Call the box office at MTC to
performances and more acts to be announced. make your reservation. Limited seating available
Contact Susan Lightfoot, Executive Director, to Mendo Bistro Main St fort Bragg
see how you, your business or your organiza- www.mendocinotheatre.org
tion can participate in this year’s event at (707)
964-0218. Earth Day 2010, Be the Change! The
Learning Garden @ FBHS 300 Dana Street, Fort
Bragg CA 964-0218 www.noyofoodforest.org
The Point Arena Theater presents Terry Hanck Joe P. Moura
Saturday April 24, 2010 at 8:00p.m. as part
of the Blues on the Coast series sponsored by Construction Company
Gualala Chevron and the Pier Chowder House Builder
•Residential •Custom Homes •Commercial •Remodeling
and Brew Pub. Terry Hanck is well known for his since
1968
•Vinyl Siding •Vinyl Fencing •Plans & Permits

hard blowing sax, incredible range and gusty

vocals. His topnotch band includes Johnny We B u i l d I t B e t te r !
“cat” Soubrand on guitar, Tim Wagar on bass,
and Butch Cousins on drums. The show starts 18200 North Hwy 1, Fort Bragg 707-964-4177 email: moura@mcn.org

at 8:00pm and the doors open at 7:00pm. General Engineering & Contracting Lic. No. 37895
The Arena Theater Bar and snack stand will be
open. Tickets for the concert are $15 . Tick-
ets are available online at arenatheater.org
The Point Arena Theater 214 Main St. Point
Arena, CA 882-3272 www.arenatheater.org
April 25
Fourth Sunday Breakfast
The fourth Sunday breakfast at the Caspar
Community Center serves country gourmet,
organic and local foods in a friendly atmoshere
with live music. The monthly breakfast is a
benefit for the Caspar Community Center.
Info at 707.964.4997 or caspar@mcn.org.
Opus Chamber Music Concert

www.MendocinoCoast.com • chamber@mcn.org • 707.961.6300

Mendocino Coast Whale Festivals

Thank You!
Page 7 • April 2010

Surf & Sand Lodge

Beachcomber Motel • Cleone Gardens Inn • Coast Hardware •

Edward Jones • Harbor Lite Lodge • Perkowski Screenprint & Embroidery • Safeway

Participants Vo l u n t e e r s
955 Ukiah Street Ledford House Restaurant Anthony Burt
Agate Cove Inn Little River Inn Restaurant Brandt Stickel
Albion River Inn MacCallum House Inn Restaurant Carly Brennfleck
Alegria Oceanfront Inn McNab Ridge Winery Charlie Bell
Cindi Hood
Artists’ Co Op of Mendocino Mendocino Art Center Cynthia Knauss
Barra of Mendocino Mendocino Beauty David Ferretti
Cafe Beaujolais Mendocino Bistro Dennis Dixon
Cafe One Mendocino Hotel Derek Whaler
Century 21 – Seascape Realty Meyer Family Cellars Diana Scholl
Chapter & Moon Navarro Vineyards Don Kowalski
Duane Scholl
Claudia Springs Neese Vineyards Guy Pacurer
Cliff House Restaurant North Coast Brewing Company Jamie Ferretti
Coast Getaways Origin Pregnancy Boutique Jennifer Bosma
Deja Vu Pamela Hudson Real Estate Jim McDannold
Egghead’s Philo Ridge Vineyard Joan Russell
Esterlina Winery Prentice Gallery John Cinnamon
Kristina Grogan
Franklin Street Cafe Sea Cottage Real Estate Lynn Bell
Gallery Bookshop Sea Gull Inn Marilyn Wagner
Goldeneye Winery Sea Rock Inn Mindy Bruchler
Graziano Family of Wines Simaine Cellars Ray Alarcon
Handley Cellars Stanford Inn Richard Cooper
Harvest Market Terra Savia Robert Pinoli
Sharon Brennfleck
Highlight Gallery The World of Suzi Long Susan Weaver
Husch Vineyards TW’s Grille & Bar
Jeriko Estates Weibel Winery
Laurel Deli Zina Hyde Cunningham

Without the generosity of our sponsors, volunteers and participants we would

not be able to continue creating successful Whale Festivals year after year!
 Chamber Mixer

The Mendocino Coast Chamber of Commerce

Invites you to attend a Chamber Mixer at:

Showcase Mixer
@ CV Starr Community Center
date: Thursday, April 15, 2010
tiMe: 5:00-7:00pm
loCation: 300 S. Lincoln St., Fort Bragg
RSVP: Open to the Public
Savor appetizers and refreshments while brows-
ing displays that define area businesses’ specialties,
new and different products and more. Become re-
acquainted with business owners, make new con-
tacts and this event is open to the public, so bring a
friend.
Don’t Forget your Business Cards!

Sponsored By:
Saturday, MAY 1, 2010
@ NOYO BOWL

Bowlers, teams, sponsors,

& donations needed!
Call us today! 964-1228
 April 30 – May 31, 2010
 Hear historians tell of shipwrecks, lighthouses, and life at the lumber mills
 Walk historic routes visiting grand meeting places and important landmarks
 Enjoy breathtaking views from atop Point Arena & Point Cabrillo lighthouses
 Travel on the Skunk Train, and hear founder CR Johnson's tales of the railroad
 Climb aboard a 47' Coast Guard lifeboat and learn about beach rescue efforts
 Visit Soroptimist Quilt Show, Grand Olde Car Show & Small Craft Boat Show
 See prehistoric plants, heritage roses, ancient trees & blooming rhododendrons
 Enjoy walking the Coastal Trail at the historic mill site (not yet open to public)
 Experience the lives and times of early pioneers through displays and photos
 Hear long-forgotten stories of early settlers who are buried at local cemeteries
 Dine in historic buildings at a gourmet progressive dinner and wine tasting
 Visit two historic ranches and the home of the legendary racehorse Seabiscuit
 Tour open houses at historic churches, Kwan Tai Temple, and Masonic Lodge

Heritage Days Organizers for 2010

Ford House Visitor Center • Mendocino
Guest House Museum • Fort Bragg
Kelley House Museum • Mendocino
Mendocino Coast Botanical Gardens • Fort Bragg
Mendocino Presbyterian Church • Mendocino
Mendocino Study Club • Mendocino
Native Daughters of the Golden West • Fort Bragg
Noyo Harbor District • Fort Bragg
Anderson Valley Historical Museum • Boonville
Mendocino County Museum • Willits
Grace Hudson Museum • Ukiah
Friends of the Fort Bragg Library • Fort Bragg
Point Arena Light Station • Point Arena
Point Cabrillo Light Station SHP • Mendocino
U.S. Coast Guard • Noyo Harbor
Soroptimist of Fort Bragg • Fort Bragg

Sponsors
Mendocino County Lodging Association
Mendocino Coast Chamber of Commerce
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 North Coast Plumbing,
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Residential - Contractors License
#375855 Commercial

Over 150 Years

Combined Experience

161 North Main Street, Fort Bragg, CA 95437

(707) 964-2783 ~ (707) 964-4127

www.northcoastplumbing.com