Professional Documents
Culture Documents
Identify 2 values added to the primary activities in the value chain of the firm.
According to Michael Porter value is the chain of activities for a company that operates in a
specific industry. For gaining the competitive advantages, Porter suggested that going
through the chain of organization activities will add more value to the product and services
than the sum of added cost of these activities. And thus, the company will gain marginal
value for that product or service. If these activities run efficiently the company gains
competitive advantage on the product or service.
The principal activities of the Company (Glenmarie Properties Sdn Bhd) are investment
holding and the provision of management services. The principal activities of the subsidiary
companies and jointly controlled entities are engaged in the business of property
development. There have been no significant changes in these activities during the financial
year.
I.
Technology development
The use of technology to obtain a competitive advantage is very important in todays
technological driven environment. Technology can be used in many ways including
production to reduce cost thus add value, research and development to develop new
products and the internet so customers have 24/7 access to the firm
II.
are purchasing a service, which is provided by employees; there isn't a product for
the customer to take away with them.
j) Identify 2 strengths of the business
I.
To increase the level of knowledge and skill of members/staff and subcontractor/workers to the best of standard practices.