CORPORATE SOCIAL

RESPONSIBILITY:
STANDARD CHARTERED
BANK

25-Nov-13

Informational Report on CSR Activities

This document is an informational report compiled using
qualitative research techniques. Purpose of report is to acquire
a cross sectional analysis of Standard chartered bank and its

Created By:

Ahmed Faizan
Arsalan Afaque
Shehzad Shiraz
Asif Sheikh
Syed Imran Ali

CSR activities in relation to its corporate values and principles.

Corporate Social Responsibility:

Standard Chartered Bank

Corporate Social Responsibility:

Standard Chartered Bank
ORGANIZATION AT A GLANCE
Company Information
Organization

Standard Chartered Bank

Address

Head quartered at London ,UK

Type

Multinational

Presence in countries

66

Locations

1700 offices

Chairman

Sir John Peace

Industry

Banking

Number of employees

87000 Direct, 100000 Contractual

Annual revenue

US $ 19.71 Billion (2012)

Estimated Assets

33 Billion

CSR Management

Global Sustainability Teams ( Corporate Affairs )

Country Responsible

Head Of Sustainability

CSR Management
Style

Cross Functional Collaborations

Standard Chartered PLC

(LSE: STAN, SEHK: 2888, NSE: STAN)

Is a British multinational banking and services company headquartered in London, United Kingdom.
It operates a network of over 1,700 branches and outlets (including subsidiaries, associates and joint
ventures) across more than 70 countries and employs around 87,000 people. It is a bank with operations
in consumer, corporate and institutional banking, and treasury services. Despite its UK base, it does not
conduct retail in the UK, and around 90% of its profits come from Africa, Asia and the Middle East.
Standard Chartered has a primary listing on the London Stock Exchange and is a constituent of the FTSE
100 Index.
It had market of approximately 33 billion as of 23 December 2011, the 13th-largest of any company
with a primary listing on the London Stock Exchange.
It has secondary listings on the Hong Kong Stock Exchange and the National Stock Exchange of India. Its
largest shareholder is the Government of Singapore-owned Temasek Holdings.

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Corporate Social Responsibility:

Standard Chartered Bank

CORE BELIEF & CSR

At standard chartered every things revolves around a core ideology that is Here for Good it not only
symbolizes the passion to progress but also incorporate values that provide sustainability and stability by
investing a share of progress with in society and planet at large.
CSR Agenda of standard chartered bank is simply an extension of its core belief that it are here for:
1. Here For Good
2. Here For People
3. Here for Progress
It can be viewed as Triple bottom line statement of company where:
1. Here for Good means here to remain as a responsible company towards the planet.
2. Here for People means here to support the community and all the stake holders.
3. Here for Progress means here for sustainability by innovation and profitability.
In other Word all of the phenomenon can be viewed as:

Here for
People
(Social)
Here for
Progress
(Profit)
Here for Good!
(Planet)

In other words Standard chartered CSR is based on its belief in working for the society and environment
and achieving better sustainability by all of its stake holders at large. Main driving forces behind
standard chartered great CSR campaign are derived from the single source that is its core belief and
business ideology of the organization that is practiced since its inception in 1863.

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Corporate Social Responsibility:

Standard Chartered Bank

PEOPLE & VALUES

The diversity of Sc`s workforce is core strength and important part of what makes Sc`s culture distinctive:
the belief that Sc`s brand promise, Here for good, motivates Sc`s people to deliver exceptional,
sustainable results while maintaining the highest standards of fairness and integrity. In 2012, it have
continued to embed Here for good in every aspect of Sc`s business.
It recognize that different views create innovation and it work hard to create an open and
collaborative working environment through town halls and informal sessions with senior leaders
enabling employees to understand
their points of view and share their
own ideas.
It remain committed to providing a
compelling employee experience
that meets the same high standards
it aspire to deliver to Sc`s clients
and customers. It value Sc`s
employees for who they are and
encourage them to develop their
natural strengths. Providing relevant
and
meaningful
learning
opportunities is central to that
experience and ensures Sc`s people
have the capabilities needed now
and in the future.
Highlights from 2012

Maintained Sc`s high global employee engagement score and increased pride in the company,
showing the belief and commitment Sc`s people have in the Group and Sc`s brand promise
Strengthened Sc`s emphasis on personal responsibility and accountability in the definitions of Sc`s
values and will be reflecting them in Sc`s Group Code of Conduct refresh in 2013.
Priorities for 2013

Further reinforce Sc`s Here for good brand promise as Sc`s core purpose, helping Sc`s people
prove through their actions and decisions that it are Here for good
Strengthen the role that managers play across the Group as a critical component in preserving Sc`s
culture.

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Corporate Social Responsibility:

Standard Chartered Bank

CHAPTER1:
BEING A RESPONSIBLE COMPANY
It simply means practicing strong governance, looking after our people and minimizing the direct
environmental impacts are central to being a responsible company.
Being responsible is even a tough task but at standard chartered it is managed by focusing on the
several dimensions of management functions, at a glance they are:

Governance
Sc focuses on having the right culture, structures and processes in place.

Responsible selling & marketing

Sc builds long-term relationships with our clients and customers,
treating them fairly at all times.

Financial crime prevention

The Bank always ensures that it is doing its best to prevent financial
crime.

People and values

Sc focus on its people and values which guide the way it do business

Focusing the Environment

Bank is committed to reducing the direct environmental impacts of its
operations.

Suppliers
Bank conducts its dealings with suppliers to the highest standards.

Lets take a deeper look into how these areas helps Sc to perform well while being responsible
organization.

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Corporate Social Responsibility:

Standard Chartered Bank

1.1 - GOVERNANCE
It focuses on having the right culture, structures and processes in place to ensure that we practice
strong governance.

Corporate governance

Good governance contributes to the long-term success of a company, creating trust and
engagement between the company and its stakeholders.

Environmental and social governance

The Board has overall responsibility for setting our sustainable business priorities and ensuring
effective risk management. The Brand and Values Committee provides oversight of Sc`s
sustainability strategy.
The Wholesale Banking Responsibility and Reputational Risk Committee and the Consumer
Banking Reputational Risk Committee are responsible for managing environmental and social risks
in their respective businesses.

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Corporate Social Responsibility:

Standard Chartered Bank

1.2 RESPONSIBLE SELLING AND MARKETING

Sc have policies and procedures in place to make sure the bank sells the right products and
treats its customers fairly.

Sc aim to treat its customers fairly at all times, providing them with solutions that meet their needs.
Sc has policies and procedures in place to make sure the bank sell the right products and that
complaint are identified and resolved.

Wholesale Banking
Sc put its clients at the centre of everything it does. It focuses on deepening its client relationships
and using its international network to help them achieve their ambitions.

Consumer Banking
Standard chartered is focused on enhancing the customer experience. Its Customer Charter sets out
its commitments:

Fast, friendly and accurate service

Appropriate solutions to meet its customers financial needs

Recognition of its customers overall banking relationship with the bank.

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Corporate Social Responsibility:

Standard Chartered Bank

1.3 FINANCIAL CRIME PREVENTION

The Bank continually strengthens its approach to ensure it is doing its best to prevent financial
crime.

Financial crime is corrosive to economies, resulting in lower tax revenues, distorted markets, diverted
resources and reduced wealth. This has a direct impact on society, resulting in weaker investment,
employment and growth.

How Standard Chartered Bank prevents crime

Sc is continually reviewing its approach to ensure that it is doing its best to stop money laundering,
terrorist financing and fraud and corruption. This includes:

Regularly reviewing and amending its policies and procedures so that they remain relevant and upto-date.

Training its staff on how to prevent, detect and react to financial crime.

Checking its financial crime systems and controls to ensure that they work efficiently and
effectively.

Working closely with governments, law enforcement agencies, regulators and the banking industry
to share best practice and contribute to ongoing initiatives which combat crime risk.

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Corporate Social Responsibility:

Standard Chartered Bank

1.4 People and Values

An employee can expect Sc to nurture his strengths and value his unique perspectives, and in return
the bank expects him to share its passion for doing good.
Providing its people with international experiences in line with their
career aspirations, skills, experience and strengths is an important
part of Sc`s development approach.

Sc`s culture

Sc`s distinctive culture is

the reason why clients
and customers choose to
bank with them.

Employees rewards

The Bank rewards its people generously for continued high

performance and superior delivery.

Employee development
Bank wants its employees to excel, to realize their potential and
to perform to an exceptional standard.

Worker`s future
Sc will encourage its workers to pursue opportunities in line with
their aspirations, skills, and strengths.

Lets take a deeper insight of these thoughts:

1.4.1 - SC commitment to its people

We believe that a bank can be about more than just the profits it makes, that by doing things the right way we can be a powerful force
for good. Our brand promise, Here for good, sets out our deep and lasting commitment to people, to the communities in which we live and
work, and to building a sustainable and responsible business for the long run. And it's this commitment that not only sets us apart as a bank
but also as an employer. By developing your strengths, valuing your unique perspectives and enabling you to make a difference to our
success, we'll help you to fulfill your potential. Getting the most from this opportunity will rely on you sharing our commitment to delivering
performance for our shareholders, building lasting relationships while demonstrating a passion for helping us do good - for customers,
communities and your colleagues. (Sir John Peace)

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Corporate Social Responsibility:

Standard Chartered Bank

1.4.2 - Culture at Standard Chartered

As per the sustainability review of Bank issued 2012, it states their culture as:
With over 89,000 people, representing 127 nationalities, across 68 markets we pride ourselves on
being a truly diverse organization, combining an international footprint with in-depth local understanding.
Our pervasive sense of shared values help us feel and behave as one team across our different markets
and business functions.
Wherever we are, our ambition remains one and the same: to work in partnership with our clients and
customers to provide solutions that meet their needs, whilst building a sustainable business for the future,
for ourselves and the communities in which we operate.
Our values are a vital way in which we bring our unique culture to life, and we seek to build a team that
shares in and actively lives these values in their day-to-day work. As well as searching for people who
possess those qualities that make up our values - courageous, responsive, internationally-minded, creative
and trustworthy - we also look for certain other attributes including teamwork, the desire to do good, and
the ability to perform to a consistently high standard.
This unique culture, built upon strong values and a foundation of teamwork, commitment and performance
is a strong competitive advantage for the Bank.
(Source: Standard Chartered Bank, Annual Sustainability review year 2012)

1.4.3 - Employees rewards

High performance and superior delivery are valued and rewarded at Standard Chartered, but equally
important is how employees achieve those results.
Sc will reward the right performance, consistent with our values, through career progression, performance
related compensation including share scheme participation and discretionary bonuses.
Sc also regularly benchmark base salaries and total compensation against our industry peers to ensure
remuneration remains competitive. In addition to performance related compensation employee will enjoy
a comprehensive range of benefits, taking care of employee`s needs, alongside those of employee`s
family, both now and into the future.
Naturally, as a valued member of the Standard Chartered team, employees will have access to a range
of banking benefits to assist employees with their financial needs including investments, foreign exchange,
insurance, mortgage loans and personal banking. Employees can also take advantage of preferred rates
on a variety of banking products.
Employee health, Sc will being and future is also important to bank. Employee will have access to health
and medical coverage, insurance products, retirement plans and a voluntary share save plan that allows
employee to benefit financially from the success it have created by saving to become a shareholder.
Sc also offers a comprehensive leave program that provides for a variety of circumstances. In line with its
commitment to the communities in which Sc live and work, Sc also offer three additional days volunteering
leave allowing employee to dedicate time that will benefit employee`s local community.

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Corporate Social Responsibility:

Standard Chartered Bank

1.4.4 - Employee development

Sc wants its people to excel. By leveraging employee unique strengths, and providing employees with the
right technical and professional training, Sc will help employees realize their potential and help
employees perform to an exceptional standard.
Sc award winning Learning & Talent Development team offer a range of programs aimed at ensuring
employee`s thrive in their current role, and are Sc will positioned to take on new opportunities as they
arise.
Sc`s Leadership & Management Development programs are available for its new managers through to
its most senior leaders, engaging leaders at all levels in conversations about the role they will play to
make our ambition a reality.
The Professional Development curriculum seeks to expand the capability of all staff in areas ranging
from negotiation and influencing through to process improvement and project management, and many
others in between. Professional Development programs are offered via a combination of classroom and
online learning at core, advanced and in some cases expert level to accommodate the varying needs of
our people.
In addition to Leadership & Management Development and Professional Development curriculums, each
business function has developed a learning programs designed to meet the specific needs of its team.
Whether employee are part of Consumer Banking, Wholesale Banking, Group Technology & Operations
or one of Specialist Functions, employee will have a range of programs designed to build their unique
strengths and continually drive your professional development and growth.

1.4.5 - Worker`s future

Sc offer potential for bright minds with big ambitions, and actively encourages its people to pursue job
opportunities within its network that are in line with their career aspirations.
Whether the right opportunity is local or international, the bank provides the necessary support to help
employees realize their ambition. Sc will draw their attention to available opportunities via our internal
Job Watch portal, which allows them to set up alerts for relevant job opportunities.
And if the next move is overseas, then bank`s dedicated International Mobility team will partner with
employee to ensure a smooth transition for both him and his family.
With offices in 68 countries, and a growing team, his next step could be just around the corner.

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Corporate Social Responsibility:

Standard Chartered Bank

1.5 - ENVIRONMENT
Sc is committed to reducing the impact that its
business and lending has on the environment.
Environmental issues, particularly resource
scarcity, have an increasing influence on bank`s
clients, customers and business. The impact will be
felt in every corner of the world, but more
immediately in the regions where Sc operate.

Bank can make a positive difference

Responding to these issues requires a
consolidated effort from businesses, governments
and individuals. For Sc, it means influencing best
practice among the companies they finance,
investing in renewable energy and low carbon technologies as well as reducing the direct environmental
impact of its operations.

Reducing its carbon footprint

Bank has long-term targets to reduce its energy use, water use and paper consumption. It report on all its
properties that are over 10,000 square feet and 18% of our smaller branches and offices, which make
up 69% of its portfolio.

Target date
Energyuse
intensity

2008
2019*

Target
- Reduce by 35%
Reduce by 20%

Applicability
Properties in tropical locations
Properties in temperate locations

Water use intensity 2008

2019

- Reduce by 71%

Office paper use

- Reduce to 10 kg All properties we own

per
full time employee

2012
2020

All properties where we have control of

water facilities

* Owned properties must meet these targets by 2014

(Source: Standard Chartered CRES Review 2013)

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Corporate Social Responsibility:

Standard Chartered Bank

SUPPLIERS
Sc`s Supplier Charter highlights the environmental and social standards it expect of all its
suppliers.

Standard chartered group support local businesses through its growing demand for goods and
services.
In 2012, bank rolled out our Supplier Charter to more than 26,000 suppliers, highlighting the
environmental and social standards and values it expects of its suppliers. It is committed to conduct
its dealings with suppliers to the highest standards of quality and integrity.

Sc`s Supplier Charter covers:

Ethics

Human rights

Environment, health and safety standards

Labor

Protecting the environment.

(* See in depth Policies regarding all stated in this chapter the annexure section of this report).

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Corporate Social Responsibility:

Standard Chartered Bank

CHAPTER2:
SUSTAINABLE ECONOMIC
GROWTH
By extending access to finance and providing finance responsibly, Standard Chartered Bank is
contributing to sustainable economic growth in its markets.

It covers the responsibility in two ways:

Sustainable finance

Sc help its clients meet international standards, and finance

innovative solutions to the worlds environmental and social
challenges.

Access to finance

Sc is committed to developing products and services that

improve access to finance for people and businesses to
support economic development.

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Corporate Social Responsibility:

Standard Chartered Bank

2.1 - Sustainable finance

Sc`s main impact on the environment and society is through the business activities it finances,
ensuring they meet international standards.

With Sc`s financial expertise and global footprint, it is well placed to identify market opportunities that
tackle global challenges, such as climate change, food security and access to clean energy and water.
How Bank promotes sustainable finance
Sc challenge the way its clients operate by ensuring the projects it finances should meet international
environmental and social standards, such as those set by the International Finance Corporation. Sc also
applies the Equator Principles to all project finance and project advisory transactions.
Sc has also developed a series of position statements, setting out its approach and standards on social
and environmental issues and high risk industries. Bank polices apply to all its lending, debt, capital
markets activities, project finance, principal finance and advisory services in Wholesale Banking and to
discretionary lending in SME Banking. In Wholesale Banking, it provides front line staff with guidelines
and Environmental and Social Risk Assessment tools based upon its position statements to assess clients
and transactions. Transactions with significant environmental and social risks are escalated to our
Wholesale Banking Responsibility and Reputational Risk Committee, chaired by Mike Rees, Group
Executive Director and Chief Executive of Wholesale Banking.
In SME Banking, Sc`s SME Sustainable Finance Framework is based upon our position statements and
applies to all discretionary lending. High-risk transactions are escalated to the SME Process Governance
Committee for review.
Clean technology finance
Sc provides financing to the renewable energy and clean technology sector to support the development
of a low-carbon economy. This includes financing for wind, solar, hydro, water, geothermal and bio-fuels.
In 2007, Bank made a Clinton Global Initiative commitment to finance between US$8 to US$10 billion in
clean technologies. In the last five years, it has provided and supported financing of US$9.4 billion to the
sector.
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Corporate Social Responsibility:

Standard Chartered Bank

Targets and progress

Sustainability and our business

Banks have an essential role in a prosperous and healthy society. Sc believes that by running its
operations well, standing by its clients and customers and investing in the communities where it operate,
it can be a powerful force for good. Sc`s approach focuses on getting the basics of banking right,
making sure that it is financially stable with strong governance and good sources of capital and
liquidity, so that bank can create value for its shareholders and society over the long run.

Key indices and awards

Key commitments
The Equator Principles
A framework to help banks manage the impacts on society
and the environment through project finance.
The Climate Principles
A commitment to tackling climate change proactively
through the financial products and services we offer.

14 Position
Statements

8. Gaming and Gambling

1. Climate change
9. Transportation of hazardous
2. Oil and gas
materials
3. Ship breaking
10. Tobacco
4. Mining and metals
11. Fossil-fueled power generation
5. Forestry and palm oil
12.
Child labor
6. Biofuels
13.
Dams
7. Nuclear power
14.
Water
generations
(Each Position Statements explains the policy for such segments, Enclosed in Annexure Section of report).

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Corporate Social Responsibility:

Standard Chartered Bank

2.2 - Access to finance

Sc uses its balance sheet to stand by its clients and customers through good times and bad. The lending
bank provide to people and businesses helps to support job creation and economic development across
its markets.
Enabling international trade to flourish is a key sustainable business priority for Standard Chartered.
Bank is also committed to extending access to finance for individuals and small businesses that have
traditionally been underserved by financial institutions.

SMEs

Sc provides SMEs with dedicated financial services,value-added advice and solutions to meet their needs.

Agri finance

Sc work with clients throughout the supply chain, from small farms in Africa to global corporations.

Microfinance

Sc support individuals to grow their enterprises and invest in health, housing and education for their
families.

Islamic finance

Sc help its customers meet their banking needs, in line with their religious beliefs.

Mobile banking

We offer mobile banking services to respond to the evolving banking needs of our customers.

Trade

With trade finance deeply embedded in bank`s DNA Sc play a key role in supporting trade to enable
businesses, economies and customers to thrive.

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Corporate Social Responsibility:

Standard Chartered Bank

2.3 The Equator Principle

The Equator Principles (EPs) are a voluntary set of standards for determining, assessing and managing
social and environmental risk in project financing. In 2003, Sc signed the Equator Principles, which are
applied to all project finance and project advisory transactions, irrespective of the USD10 million
capital costs thresholds is actively involved in a strategic review launched by the EP Association (EPA) in
October 2010 to determine the future of the EPs and to encourage greater consistency in the
application of the EPs in its markets. Under the EPs, E&S risks are classified as: low (Category C),
medium (Category B) or high (Category A). It report annually on the number of advisory and lending
mandates executed by Standard Chartered.
In 2012, 15 per cent of our lending was classified as Category A. The proportion of such transactions in
its total project and advisory transactions reflects the Groups presence in emerging markets and the
rapid growth in demand for metals, minerals and other commodities as well as energy and
infrastructure.
Equator Principles lending and advisory mandates
Lending Mandates

2005

2006

2007

2008

2009

2010

2011

2012

12

28%

25%

24%

18%

20%

46%

15%

15%

10

12

22

19

10

13

26

17

56%

60%

65%

68%

67%

50%

79%

85%

17%

15%

12%

14%

13%

4%

6%

0%

18

20

34

28

15

26

33

20

100%

100%

100%

100%

100%

100%

100%

100%

Cat A

Cat B

Cat C

Total

Advisory Mandates

2005

2006

2007

2008

2009

2010

2011

2012

Cat A

Cat B

Cat C

Total

10

12

2012 project finance lending mandates by industrial sector

Split between
sectors

Bank share of project value USD million

Total
project value
USD million

Standard Chartered
Bank %

Oil & Gas

785

11,290

7%

Power

196

1,480

13%

Mining

415

2,661

16%

Infrastructure

125

1,380

9%

Renewable

115

377

31%

Other

136

2,583

5%

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Corporate Social Responsibility:

Standard Chartered Bank

CHAPTER3:
INVESTING IN COMMUNITIES
Sc work with communities to deliver programs that promote social and economic development
focusing on health, youth and financial education.

Employee volunteering
Sc supports its local communities by volunteering its time and
skills.

Seeing is Believing
Sc raises funds to prevent and treat avoidable blindness.
Bank is committing US$100 million to help eradicate
avoidable blindness.

Living with HIV

Sc provides education and promotes awareness on HIV and
AIDS.

Goal
Sc empowers adolescent girls through sport, financial
education and life skills training.

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Corporate Social Responsibility:

Standard Chartered Bank

3.1 - EMPLOYEE VOLUNTEERING

We support our local communities by volunteering our time and skills.

Standard chartered believe that volunteering is good for its communities, employees and business. Thats
why it offers every employee three days paid leave to volunteer.
It not only gives employees the chance to find out more about the social and environmental issues that
face their communities, it also reinforces our corporate values.
In 2012, Sc`s employees volunteered more than 86,300 days.

3.2 - SEEING IS BELIEVING

Sc is celebrating 10 years of Seeing is Believing in 2013, and are over half way to reaching its goal
of raising US$100 million.

The issue
Around 39 million people in the world today are blind, most of them living in the developing world. Yet,
in eight out of ten cases, blindness can be prevented or treated with proven, cost effective interventions.
An operation for cataracts the leading cause of blindness in developing countries can cost as little as
US$30. And the impact is significant, regaining sight enables people to go back to work or education
and to better care for their families.

How we're helping

Through Seeing is Believing, weve partnered with the International Agency for the Prevention of
Blindness (IAPB) and leading international eye-care non-governmental organizations to improve access to
eye-care across Asia, Africa, the Middle East and South America.
Sc has risen over US$50 million, and has helped more than 31 million people, since the program launch in
2003. By 2020, it aims to fundraise US$100 million for seeing is believing.
The funding will help its NGO partners deliver 35 comprehensive eye-care projects globally, providing
access to cataract operations and prevention treatment in deprived communities. This will include five
large scale childrens eye-care projects. The first of these projects was launched in November 2012 and
spans East Africa, aiming to reach 4 million children.

With help from our staff

Sc staff are driving the success of Seeing is Believing. Not only do many of its employees volunteer at
local eye-care projects, but 70% of fundraising is led by its staff. The Bank matches every dollar raised.

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Standard Chartered Bank

3.3 - LIVING WITH HIV

Sc`s program aims to reduce the spread of new infections by giving people the facts to make safe
lifestyle choices.

The issue
HIV and AIDS remain one of the greatest challenges to global health, affecting more than 34 million
people worldwide.
Every day across the world, 7,000 people will become infected with HIV. It doesnt matter where you
live, and whether youre young or old - HIV can impact everyone.
Being informed and knowing the facts, understanding the risks and reinforcing safer behaviors can help
avoid infection or prevent passing it on.

How Bank is helping

Its living with HIV program aims to reduce the spread of new infections by giving people the facts to
make safe lifestyle choices.
It runs face-to-face workshops that cover the basic facts about the virus. We also work with external
organizations to help them develop tailored workplace education programs and we train volunteers
inside the organizations to be peer educators.

Education for its staff and communities

In the nineties the HIV pandemic was having a devastating impact, with some countries declaring national
disasters after seeing as much as 15% of their population affected.
We responded and took action by launching Living with HIV in 1999 as a workplace education programs
in Africa. We then extended this across our footprint in 2003 as we saw the effect of HIV and AIDS on
the lives of Sc`s people, its clients, its customers, its suppliers and vendors in all its communities.

How much do you really know about HIV?

Did you know you can't get HIV through kissing, swimming pools or toilet seats?
The most common ways to get HIV are:
Through unprotected sex with someone who has HIV - this is the most common way of getting
infected
Injecting drugs, using an unsterilized needle or syringe that have been used by someone with HIV
As a baby of an HIV infected mother, during pregnancy, labor, or through breastfeeding.
Common myths
Here are a few common misperceptions about HIV and AIDS:
HIV and AIDS is the same thing. HIV is the virus that causes AIDS. The virus damages the immune
system, and someone is said to have AIDS when they develop HIV-related illnesses.
You can get HIV from touching, or sharing toilet seats with someone who has HIV. Sharing cups,
glasses, food, cutlery, towels, toilet seats and kissing will not give you HIV.
Some facts about HIV
The only way you can be sure of your status is by taking an HIV test
Most people living with HIV don't know they are infected. The only way to know is to get tested
Unprotected sex is the most common way HIV is transmitted - it accounts for around 80% of all HIV
infections. Don't take the risk; always use a condom.

GOAL
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Corporate Social Responsibility:

Standard Chartered Bank

3.4 - GOAL

Sc aim to empower adolescent girls using sport and life skills education so they can make informed
life choices.
Goal: Sport + education = economic empowerment

Our new commitment

Sc made a commitment at the 2013 Clinton Global Initiative to reach 500,000 girls through Goal by the
end of 2018.

The issue
Across the developing world, millions of adolescent
girls are at risk of missing out on education which
severely limits their future prospects.
This affects not only the girl herself, but also her
family and the education and employment
opportunities of her children, with implications for
the wider economy.

How Sc is helping
Goal is Bank`s global program aimed at
empowering adolescent girls from low-income
communities with the skills they need to make
informed life choices.
It partner with global development charities, who
are experts in developing confidence, leadership
and teaching life skills to young adults. Playing sport
gives girls a break from the stresses of their home
lives and teaches important social skills.
Goal girls play basketball, football or netball
depending on the local game of choice. The girls
learn key life skills, including how to stay healthy
and manage their money.
Girls who show exceptional leadership qualities are
invited to become Goal Champions. Its an
opportunity to be trained as a coach for the next
generation of Goal girls.
Goal currently runs in Bangladesh, China, India,
Jordan, Lebanon, Nigeria and Zambia.

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Standard Chartered Bank

CHAPTER4:
RECONGNITION OF CSR EFFORTS
Under are the brief details of standards, policies, memberships and recognitions that standard chartered
bank has gained till now:

4.1 - SC STANDARDS AND POLICIES

The greatest impact Sc have on the environment and society is through its financing activities.
To help its clients reach the highest environmental and social standards, Sc have developed policies and
procedures that, together with the Equator Principles, form the bedrock of our sustainability risk
management approach.

Sc`s position statements

It has 14 position statements guide its approach to providing financial services to clients who operate in
sensitive business sectors or face specific issues.
1. Biofuels

2. Child labour

3. Climate change

4. Dams

5. Forestry and palm oil

6. Fossil-fuelled power
generation

7. Gaming and gambling

8. Mining and metals

9. Nuclear power generation

10. Oil and gas

11. Ship breaking

12. Tobacco

13. Transportation of hazardous

materials

14. Water

Sc standards and policies

The following policies and codes of conduct shape our dealings with clients, customers and staff.
1. Anti-bribery policy

2. Anti-money laundering policy

3. Code of conduct

4. Environment & climate change

policy

5. Environment & climate

change
6. procedures

7. Equal opportunity, diversity &

8. dignity policy

9. Group social & environment

policy

10. Health and safety policy

11. HIV and AIDs policy

12. Human rights policy

13. Speaking up policy

14. Sc supplier charter

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4.2 - Memberships

Through memberships and networking, Sc can share our experience and learn from others.
Equator Principles
The Equator Principles are a set of voluntary guidelines for managing social and
environmental issues relating to financing for development projects. They apply to all
industries including mining, oil, gas and forestry.
Sc only provides loans to projects that adhere to these principles. They must be socially responsible and
demonstrate sound environmental management.
FTSE4Good
FTSE4Good is the Socially Responsible Investment (SRI) index. It recognizes companies that
uphold human rights, work towards environmental sustainability and develop positive
relationships with stakeholders. Sc is a constituent of FTSE4Good.

Global Reporting Initiative

The Global Reporting Initiative produces a global reporting framework for sustainability.
Its core goals are to encourage disclosure on environmental, social and governance
performance. All types of business, institutions, and organizations take part.

Dow Jones Sustainability Indexes

The Dow Jones Sustainability Indexes are the first global indexes tracking the financial
performance of leading sustainability-driven companies worldwide. They provide asset managers with
benchmarks to manage sustainability portfolios.
Sc was included in the index in 2013 where it was noted for its strong performance in stakeholder
engagement, brand management, customer relationship management, environmental business risks and
financial inclusion.

International Labor Organization

The International Labor Organization (ILO) is a United Nations agency which promotes
human and labor rights. There are eight ILO conventions that have been identified as fundamental to
individuals at work, irrespective of levels of development of individual member states.
Sc fully supports the fundamental ILO conventions. However, Sc is mindful of labor laws within the
countries in which it operates and of the fact that some countries have not ratified all of these
conventions.

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Organization for Economic Co-operation and Development

The OECD promotes policies to improve economic and social well-being for people around
the world. It provides a forum for governments to work together and find solutions to common economic,
social and environmental problems. It also sets international standards, measures productivity and global
trade and investment flows and predicts future trends.

Association for Sustainable and Responsible Investment in Asia (Asria)

Asria is a not-for-profit, membership association dedicated to promoting sustainable and
responsible investment in Asia.

Global Business Coalition on HIV/AIDS, Tuberculosis and Malaria

We are a founding member of the Global Business Coalition on HIV/AIDS (GBC).
The GBC is the pre-eminent organization leading businesses in the fight against HIV/AIDS. Sc`s Living
with HIV campaign won the GBC 2003 Award for Business Excellence in the Workplace.
UN Global Compact
The United Nations Global Compact is a strategic policy initiative for businesses that are committed to
aligning their operations and strategies with ten universally accepted principles in the areas of human
rights, labor, environment and anti-corruption.

UNEP Finance Initiative

Sc is a signatory to the United Nations Environmental Program Statement on the
Environment and Sustainable Development.
UNEP FI is a global partnership between UNEP and the financial sector. Over 190 institutions, including
banks, insurers and fund managers, work with UNEP to understand the impacts of environmental and
social considerations on financial performance.

Universal Declaration of Human Rights

Sc recognizes that it has direct responsibility for the impact of our activities on our
employees, suppliers, customers and the communities in which it operates.
It works to protect human rights in its own operations through its internal policies and procedures. It`s
policies also ensure that human rights are taken into account in procurement and lending decisions.

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World Economic Forum

Sc joined the World Economic Forum's Global Health Initiative (GHI) to help improve the
quality of life of its staff, customers and the communities in which it operate. The GHI backs our belief
that by working together we can make a difference.

Clinton Global Initiative

The Clinton Global Initiative (CGI) works to inspire, connect, and empower global leaders to find
solutions to the world's most pressing challenges.
The CGI helps members maximize their efforts to alleviate poverty, create a cleaner environment, and
increase access to health care and education. Members include organizations from the private and public
sectors.
LBG
LBG is the internationally recognized standard for measuring corporate community
investment. More than 300 companies around the world use the LBG framework to
measure, manage and report the value and achievements of the contributions they make.

Global Banking Alliance for Young Women

The Global Banking Alliance for Young Women is the leading organization of financial
institutions driving women's wealth creation worldwide.
Members build programs to provide women's business enterprises globally with vital access to capital,
markets, education and training. Our network enables members to significantly enhance their services to
women's enterprises.

The Climate Group

The Climate Group is an international not-for-profit organization which works with
government and business leaders to cut greenhouse gas emissions. The Climate Group has operations in
Australia, China, Europe, India and North America.
Carbon Disclosure Project
The Carbon Disclosure Project (CDP) is an independent not-for-profit organization which
holds the largest database of corporate climate change information in the world.
Thousands of organizations from the world's major economies measure and disclose their greenhouse gas
emissions, water use and climate change strategies through CDP. This information is put at the heart of
financial and policy decision-making. In 2012, we received a score in the top 10 per cent of FTSE 350
companies.

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4.3 - Sustainability Awards

These awards recognize Sc commitment to operating in a sustainable way and supporting sustainable
initiatives and policies.

FT/IFC Sustainable Finance Awards 2012

Sustainable Global Bank of the Year

Beyond Sport Awards 2012

Corporate of the Year (Goal)

Euromoney Islamic Finance Awards 2012

Best Sukuk House

Football Business Awards 2012

Best CSR Scheme Award for The Perfect Match

GBCHealth 2012 Business Action on Health Awards

Community Investment (Seeing is Believing)
The Asset Triple A Islamic Finance Awards 2012
Best Islamic Project Finance House
Aaj Tak Care Awards 2012
Best in Health Care for Seeing is Believing and WASHE in India
Asia Pacific Young Business Conference Awards 2012
CSR Leadership Award in Malaysia
Asia Responsible Entrepreneurship Awards 2012
Health Promotion in Southeast Asia (Seeing is Believing)

Asian Confederation of Business, Outsourcing Leadership Awards 2012

Best CSR practices in Malaysia
The Asset Triple A Awards 2012
Best SME Bank in Vietnam, Hong Kong and Korea
The Banker Middle East Product Awards 2012
Best SME Internet Banking
Best SME Foreign Exchange Service

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Blue Dart - Star News Global CSR Awards 2012

Best in Health Care in India (Seeing is Believing)
Capital Outstanding Enterprise Awards 2012
Outstanding SME Bank in Hong Kong
Ceylon Chamber of Commerce 2012
Best Corporate Citizen in Sri Lanka (Seeing is Believing)

China Banking Association 2012

Best Practice of Social Responsibility Award
Best Public Welfare and Charity Contribution Award
China CFO's Most Trusted Banks Awards 2012
Best Cross-border Trade Settlement

CIO Asia Awards 2012

Winning Project - Smart Card in Thailand
Dubai Chamber Awards 2012
Dubai Chamber CSR Label
Mohammed Bin Rashid Al Maktoum Business

HM Government Payroll Giving Quality Mark Awards 2012

Payroll Giving Platinum Award in the UK
Hong Kong ICT Awards 2012
Certificate of Merit in Best Green ICT in Hong Kong

Korea Football League Awards 2012

Appreciation Award for Contribution to Youth Football Development

Taiwan Academy of Banking and Finance Awards 2012

HR Recognition in Taiwan
Elite Award in Taiwan

The Asian Banker Excellence in Retail Financial Services Awards 2012

Best Employee Engagement in Hong Kong

Standard Chartered Bank

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CHAPTER 5:
EFFORTS THAT MADE STORIES
(CSR CASES)
All the case studies are compiled on then and there basis from standard chartered Bank website.

5.1 - Take a Brake Low Carbon Action, Hong Kong

Our Take a Brake (TAB) Low Carbon Action program aims to improve air
quality in Hong Kong by encouraging a low carbon lifestyle and greener
driving techniques.
The program encourages all sectors of the community to become involved
and reduce their environmental footprint. One initiative was to encourage drivers in Hong Kong to leave
their cars at home for at least one day each month and develop green driving habits to reduce their
vehicles' carbon emissions.
Support for the program
TAB has been well received by the business community and schools. Over 20 large corporations joined its
Corporate Green Driving Award Scheme and 4,000 young people were recruited as TAB ambassadors
to help make a difference in Hong Kong.
The program is also a valuable opportunity to engage with different stakeholders. It is jointly organised
and implemented by Friends of the Earth (HK), Green Power and WWF-Hong Kong, and has the full
support of the Environment Bureau of the Government of the HKSAR.

5.2 - Investing in farmers in Zambia

In 2010, we helped Zambia secure the USD140 million loans it needed to
improve the countrys food supply.
With the loan, the government bought around 470,000 tons of maize,
providing Zambia with a reliable food reserve if faced with a drought or

other natural disaster.

We also acted as an intermediary between the farmers, millers and traders, and the deal brokers, and
ensured a transparent market for 350,000 small-scale farmers.
The agricultural finance deal has been hailed as a milestone in agriculture finance in Zambia, due to its
size and the creative approach of securing a market prior in advance of reviewing production and trade.

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5.3 - Giving a family their independence back

Like almost 30 per cent of people living in the slums of Dhaka in
Bangladesh, Jainab and her husband Abal cannot afford eye-care.
Deteriorating eye sight meant they had to give up their jobs selling
vegetables at the local market and their children had to support them.
While at their local mosque, Abal heard about a camp that provides free
eye-screenings and consultations. After visiting the clinic, both were diagnosed with bilateral cataracts.
They were sent to the Islamia Eye Hospital, where they received successful surgeries at no cost. They can
now see and enjoy an independent life together.
Our commitment
We're committed to improving access to eye-care for those that need it. By 2020, we aim to raise
USD100 million through Seeing is Believing, our global initiative to eliminate avoidable blindness.
We aim to help more people like Jainab and Abal. The Dhaka Urban Eye Care Programme, run by
Sightsavers, is one of many clinics we fund through Seeing is Believing.

5.4 - PREVENTING CHILDHOOD BLINDNESS IN VIETNAM

We're helping restore the eyesight of children across Vietnam, thanks to a partnership with the Fred
Hollow's Foundation.

Through Seeing is Believing partnership with the Fred Hollows Foundation, we've strengthened the quality,
affordability and accessibility of eye-care services for children across Vietnam.
Restoring the eyesight of children like Lien Thi Ly
Three year old Lien was suffering from vision problems as a result of cataracts, which her family couldn't
afford to get treated. Because of this, they thought she was going to be blind forever.
However, through word-of-mouth, Lien's mother heard that there was a free child cataract surgery
campaign in the local hospital supported by our Seeing is Believing project. After a 20 minute surgery,
Liens eye sight was completely restored.
Making a difference in Vietnam
The project has recently finished, and through it we've:
Provided 20 hospitals with essential child eye-care equipment
Trained 731 community health workers on primary eye-care
Provided 251 children with eye surgery
Screened 719,865 students
Given 15,160 pairs of glasses to children.
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5.5 - Supporting malaria prevention

A leading cause of death in children under five, Malaria remains a
major health issue in Africa.
Success in reducing the disease
NetsforLife, an initiative we support, has reduced the rate of the
disease by 45 per cent in more than 5,000 communities across 17 sub-

Saharan African countries.

The initiative has trained nearly 74,000 community volunteers to distribute nets and teach people
how to prevent malaria, since it started in 2006.
As a result, more than 8.5 million malaria nets have been delivered to communities where malaria is
prevalent and 25 million people have been educated about the mosquito borne disease. Through
its network of local churches, faith-based groups and NGOs, NetsforLife can access remote
communities typically unreached by national health programs.
Educating people about the disease
NetsforLife is also seeing the benefits of community education which is leading to positive
behavioral change around the use of life-saving malaria nets.
According to the initiative:
more than 85 per cent of households in the communities where it operates now own at least two
mosquito nets, compared to around six per cent of households in 2006
Nine out of 10 people are aware that malaria is caused by a bite from an infected mosquito
compared to four out of 10 people in 2006.
Through the joint efforts of governments, health organizations and Non Governmental
Organizations like NetsforLife, there has been an overall reduction of global malaria-related
deaths by one third in the last decade, largely as a result of the distribution of nets and raising
awareness of malaria prevention.

5.6 - Talking ATMs

More than 90 per cent of blindness occurs in developing countries and in

many of the markets where we operate. To make banking more convenient
and inclusive for people with visual impairments, we recently introduced
Talking ATMs in China, India, Indonesia, Korea and Pakistan.
First of a kind
The first-of-a-kind in China and South East Asia, the ATMs allow customers to make cash withdrawals,
change their PIN and check their balance through a voice activated system. Using a headset, customers
can listen to a pre-recorded voice that takes them through their banking options. Each ATM also has a
raised 5 to help visually impaired customers find the middle of the keypad.
The ATMs were developed in consultation with our visually impaired employees as well as local eye-care
organizations.
Improving access to finance
Chen Xian Shen, from our telesales team in China said In the past, I could only withdraw cash on working
days under the guidance of bank staff and waiting in long queues. Now, I can do it anytime and it is
giving me more freedom.
Steve Bertamini, Group Executive Director and CEO, Consumer Banking, said: Our Talking ATMs are one
of the many ways were improving access to finance and creating a more inclusive banking experience
for customers.
(For more Cases Visit Standandchartered.com refer Case Studies in Sustainability Section).

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